National Pharmacies improves customer engagement with migration to Oracle Cloud - CUSTOMER
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National Pharmacies improves customer engagement with migration to Oracle® Cloud CUSTOMER National Pharmacies LOCATION Adelaide, South Australia INDUSTRY Consumer and Retail
Challenge
■ Evolve and modernise technology to become more customer-focused
■ Consolidate ERP applications into a single ERP platform and migrate
them to the cloud
■ Reduce costs and adopt standard business processes
Solution
■ Tap into DXC’s integration capabilities to implement JD Edwards
on Oracle® IaaS Platform
■ Build library with common work processes to help standardise
business processes
■ Leverage DXC managed services for cloud migration and
post-go-live support
Results
■ Changed business strategy and enabled innovation through
digital transformation
■ Gained ability to engage with customers more consistently and
target them with personalised offers
■ Adopted common business processes across the enterprise
2National Pharmacies improves
customer engagement with migration
to Oracle® Cloud
National Pharmacies, a retail chain in South Australia, was
looking for technology improvements that would drive
innovation and allow better engagement with its customers.
With help from DXC Technology, the company consolidated
enterprise resource planning (ERP) applications and moved
them to the cloud, resulting in many benefits, including the
ability to target consumers with personalised special offers.
“We would love to continue Established in 1911, National
Pharmacies operates more than 40
Targeting
to leverage DXC with their
global footprint, their
pharmacies and 20 optical stores in the Consumers
South Australia region. To better serve
innovation that they brought its 300,000 members, the company National Pharmacies wanted to
to our project, and use that embarked on a digital transformation maintain its 100-plus-year legacy of
innovation in future projects strategy focused on updating its helping consumers in South Australia
and future challenges that technology to meet shifting customer improve their health. Ryan Klose,
we have.” challenges of better engagement general manager of Corporate Services
through mobile and social channels. for National Pharmacies, says to do so,
— Ryan Klose the retailer needed to become a better
General manager of Seeking an IT services organisation
innovator, and deliver technologies
Corporate Services for with extensive experience in Oracle
fast and at a low cost. “Many of our
National Pharmacies technology and the retail industry,
consumers are using mobiles today,
National Pharmacies selected
whether they’re purchasing or talking
DXC Red Rock to support the
about what they’ve purchased or what
transformation. DXC Red Rock is the
they’re going to purchase next,” Klose
largest independent provider of Oracle
says. “Our technology had to change
consulting and managed services in
to compete.”
Australia and New Zealand.
3Innovation serves as the centrepiece
of National Pharmacies’ strategic plan,
Improved
Klose says. “We see innovation as a Integration
disruptor with our competitors, and
Another key to the transformation
also with our consumers to get their
was DXC’s introduction of JD Edwards
attention.” Klose says he sees the
EnterpriseOne 9.2 in the Oracle Cloud.
transformation project as a catalyst
Among many benefits, the new
“Many of our consumers for change in the company’s business
applications platform allows for better
are using mobiles today, strategy. “It’s allowed us to rewrite our
integration with employee and customer
next few years so we can now really
whether they’re purchasing mobile devices. For example, pharmacy
target consumers. Making it easy for our
or talking about what they’ve consumer is our primary goal.”
employees can use an iPad tablet to
purchased or what they’re enter stock orders, and managers can
By consolidating ERP applications approve those orders in real time.
going to purchase next.
and putting them into the cloud,
Our technology had to With the transformation, National
National Pharmacies can more easily
change to compete.” develop consumer-friendly applications
Pharmacies became the first customer
transitioned to Oracle’s Australian
— Ryan Klose and services, while engaging with
data centre for cloud infrastructure.
General manager of customers in a more consistent
Following go-live, DXC continues to
Corporate Services for manner. One example is the
provide managed services and support.
National Pharmacies introduction of a countdown clock
Klose says DXC has also helped National
feature in the pharmacies’ app that
Pharmacies leverage its existing
displays the amount of time remaining
investments in Oracle technology.
for a consumer to receive
personalized special offers based on An important success factor was the
their previous purchases. highly collaborative relationship National
Pharmacies built with DXC. Klose says,
In addition to moving applications to
“DXC is now a trusted partner. We
the cloud, a key to enabling improved
whiteboard ideas together, and we take
consumer engagement was a major
those ideas together and form action
upgrade of National Pharmacies’ back-
plans to deliver projects in the same
end business processes and planning
way we delivered our initial project.”
systems. Using Oracle technology, the
Going forward, Klose wants to keep
retailer created a library of standard
the relationship going. “We would love
business processes and practices that
to continue to leverage DXC with their
could be easily accessed. Not only has
global footprint, their innovation that
re-using standard processes made
they brought to our project, and use that
functions such as fulfilling customer
innovation in future projects and future
orders more efficient, but it has
challenges that we have.”
helped the company streamline overall
business operations.
4Learn more at
dxc.com/consumer-and-retail
Get the insights that matter.
dxc.com/optin
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