MEDIAKIT 2021 babyundjunior.de - baby & junior

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MEDIAKIT 2021 babyundjunior.de - baby & junior
MEDIAKIT 2021
babyundjunior.de   Ad rates no. 47, valid from 1 October 2020, as per: 21 September 2020

                                            Menschen. Märkte. Meisenbach.

                                                                                 1
MEDIAKIT 2021 babyundjunior.de - baby & junior
Target group by industry and function:
                                                                               B 9634           SONDERAUSGABE 2020                                          B 9634
                                                                                                                                                                     Bricks-and-mortar retailers and online stores, as
                                                                                                                                                                     well as manufacturers, agencies, associations,

                                                                                      4| 2020
                                                                                                                                                                     buying groups, cooperatives, market research and
W W W.BA BYUNDJUNIOR . D E   D A S INT E R N AT I O N A LE FA C H M A G A Z I N
                             T H E INT E R N AT I O N A L T R A D E M A G A Z I N E
                                                                                                                                                                     trade institutes, department stores, furniture and        TOPICS
                                                                                                by baby&junior                                                       interior design stores, pharmacies, health and            DATES

                                                                                                                                                                     beauty stores, midwives and book sellers.

                                                                                                                                                                     Print run:                                                 €
                                                                                                                                                                     4,078 copies*                                             PRINT
                                                                                                              Trendiger                                                                                                        PRICES
                                                                                                                Look,
                                                                                                              natürliche                                             Qualified circulation:
                                                                                                               Haptik!                                               3,627 copies*

        NEWCOMER
                                                                                                                                                                     Frequency:                                               TECHNICS
          ab Seite 22

                ENSCHAU
                                                                                                                                                                     6 issues per year + BRAND NEWS
     NEUHEIT
            ab Seite   26

                                                                                                                                                                     Volume:
                                                                                                                                                                     63nd Volume 2021
                                                                                                                                                                                                                               SALES
                                                                                                                                                                     Membership/Participation:
                                                                                                                                                    ZWEISPRACHIG
                                                                                                                                                                     IVW (German Audit Bureau of Circulation)
                                                                                                 2 | baby&junior   Messezeitung Trade fair news
                                                                                                                                                  DEUTSCH-ENGLISCH
                                                                                                                                                  TWO LANGUAGES
                                                                                                                                                  GERMAN-ENGLISH
                                                                                                                                                                     BCMI – Baby Care Magazines International
                                                                                                                                                                     LIMA (Licensing Industry Merchandisers‘
                                                                                                                                                                     Association)                                             ONLINE
The trade magazine for children’s and youth                                                      Novelty show – BRAND NEWS (German/English)
fashion and products for children                                                                                                                                    *Source, IVW 2. Quarter 2020

                                                                                                                                                                                                                               TERMS

                                                                                                                                                                                                                          2   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Brief Description
baby&junior, the international trade magazine     exhibition, featuring outstanding products
for children’s products and fashion, has been     as well as news about this important event                                                    TOPICS
the mouthpiece of the trade and industry for      for trade buyers. The magazine will contain                                                   DATES
60 years and is read in around 30 countries.      innovations from all over the world and will be
baby&junior has the children’s market in its      published digitally worldwide. It will focus on
sights – always objective, always competent.      the innovations and highlights of the second                                                   €
Appearing six times per year, baby&junior         half of the year. A wide range of products for                                                PRINT
                                                                                                                                                PRICES
presents the latest outfitting products for       baby and child is shown.
babies and children including car seats, prams,
furniture, textiles, care products and toys as    baby&junior’s website – babyundjunior.de –
well as children’s and maternity fashion.         and its English-language counterpart –
Reports and articles on trade fairs,              babyundjunior.de/en - complement the print                                                   TECHNICS
associations, manufacturers, the retail trade     edition with current news items and industry
and e-commerce complement the featured            reports as well as product information,           Katja Keienburg
topics, whilst constituting a valuable            competitions, picture galleries and interactive   Responsible Editor baby&junior
decision-making tool for buyers.                  elements such as our daily social stream and
                                                  our live blog at Kind + Jugend. Our on-           baby&junior                                 SALES
In September, the bi-lingual “Trade Fair News”    line portfolio also includes the baby&junior      Meisenbach GmbH Verlag
by baby&junior appears in an attractive           Newsletter and our social media presence on       Geisfelder Straße 14
newspaper format at the annual Kind + Jugend      Facebook, Instagram and Twitter.                  96050 Bamberg

                                                                                                    Telefon: +49 951 861-122                   ONLINE
                                                                                                    Fax: +49 951 861-149
                                                                                                    E-Mail: k.keienburg@babyundjunior.de
                                                                                                    Web: www.babyundjunior.de
                                                                                                                                                TERMS

                                                                                                                                           3   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Topics and Dates
                                                                                                                                                                          TOPICS
                   1/2021                                                   2/2021                                               3/2021                                   DATES

 Editorial deadline:
 Advertising deadline:
                                        15.01.2021
                                        20.01.2021
                                                           Editorial deadline:
                                                           Advertising deadline:
                                                                                                15.03.2021
                                                                                                19.03.2021
                                                                                                              Editorial deadline:
                                                                                                              Advertising deadline:
                                                                                                                                                      01.06.2021
                                                                                                                                                      04.06.2021
                                                                                                                                                                           €
                                                                                                                                                                          PRINT
 Publication date:                     12.02.2021         Publication date:                   14.04.2021    Publication date:                      28.06.2021          PRICES

 Focal themes                                              Focal themes                                       Focal themes
 • (Sustainable) Fashion Trends A/W 2021/22 –              • Babies on tour: car safety seats                 • Baby’s first products: Care and hygiene,
   From baby shoes to rompers                              • (E-)prams and strollers                            feeding, pacifiers, pumps, breast-feeding and            TECHNICS
 • Play without limits – digital or analogue: news         • Mobile with baby and child: stretchers,            nappingchanging accessories, changing bags,
   from the world of toys                                    vehicles, bikes, travel accessories                bottles, boxes, body fashion
 • Child Safety                                                                                               • Preview (Green) fashion S/S 2022
                                                                                                              • Everything for nursery and kindergarten:
                                                                                                                boxes, bottles, backpacks, creative ideas, fashion
                                                                                                                                                                          SALES
                                                                                                              Trade fairs
                                                                                                              Innatex, Hofheim-Wallau
                                                                                                              Supreme Kids, Munich
                                                                                                              Kindermoden Nord, Hamburg
                                                                                                              Jot Juniormode, Salzburg
                                                                                                                                                                         ONLINE

                                     From fashion to baby equipment to interior and toys – baby&junior has suitable space for
                                                                                                                                                                          TERMS
                                                          your strong advertising presence in each issue.

                                                                                                                                                                     4   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Topics and Dates
                                                                                                                                                                        TOPICS
                   4/2021                                                   5/2021                                              6/2021                                  DATES

 Editorial deadline:
 Advertising deadline:
                                        12.08.2021
                                        16.08.2021
                                                           Editorial deadline:
                                                           Advertising deadline:
                                                                                                01.10.2021
                                                                                                04.10.2021
                                                                                                              Editorial deadline:
                                                                                                              Advertising deadline:
                                                                                                                                                     18.11.2021
                                                                                                                                                     23.11.2021
                                                                                                                                                                         €
                                                                                                                                                                        PRINT
 Publication date:                     02.09.2021         Publication date:                   28.10.2021    Publication date:                     16.12.2021         PRICES

 Focal themes                                              Focal themes                                       Focal themes
 • Novelty show: Preview of trends, novelties              • The wishing table: dishes, bottles, bibs,        • Children‘s oasis of well-being: children‘s
   and innovations                                           chairs and co.                                     furniture, high chairs, rockers, textiles and
 • Care from head to toe: products for mother              • Safely into the adventure: car safety seats,       decoration
                                                                                                                                                                       TECHNICS
   and child - cream, shampoo, dental care or                (E)prams and strollers                           • Gift ideas for birthday, baby party or pregnancy
   detergent                                               • Discover the world with all senses: new            and special occasions
 • Cuddling time: including plush and dolls,                 game ideas for little explorers                  • Preview of fashion trends 2022
   cosy interior ideas, textile equipment, sleeping                                                           • Wall-calendar 2022
   comfort

                                                                                                                                                                        SALES
 Trade fairs                                                                                                  Trade fairs
 Kind + Jugend, Cologne                                                                                       Innatex, Hofheim-Wallau
 Kids Austria, Salzburg                                                                                       Supreme Kids, Munich
                                                                                                              Kindermoden Nord, Hamburg
                                                                                                              Jot Juniormode, Salzburg
                                                                                                              IMM, Cologne                                             ONLINE
                                                                                                              Heimtextil, Frankfurt

                                      From fashion to baby equipment to interior and toys – baby&junior has suitable space for
                                                                                                                                                                        TERMS
                                                           your strong advertising presence in each issue.

                                                                                                                                                                   5   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Topics and Dates
                                                                                                                     TOPICS
                         baby&junior                                     baby&junior                                 DATES

                        BRAND NEWS                                   Online-Special 2021

            Editorial deadline:                  18.08.2021
                                                                                                                      €
                                                                                                                     PRINT
            Advertising deadline:                23.08.2021   Focal themes                                          PRICES
                                                               • Dec. 2020 / January 2021: Fashion trends A/W
            Publication date:                    09.09.2021     2021/22
                                                               • March: Gifts for the easter nest
                                                               • April: Presents for mother‘s Day
                                                               • June: Fashion trends S/S 2022
                                                               • August: New products for the second half of
            Focal themes                                         the year                                           TECHNICS
            Special edition for Kind + Jugend 2021:
                                                               • October: Gift ideas for Christmas
            Product innovations, industry news &
            information about the fair

            Trade fairs                                                                                              SALES
            Kind + Jugend, Cologne 09.09. – 11.09.2021

                                                                                                                    ONLINE

             From fashion to baby equipment to interior and toys – baby&junior has suitable space for
                                                                                                                     TERMS
                                  your strong advertising presence in each issue.

                                                                                                                6   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Ad Rates and Ad Formats*
                                                                                                                              TOPICS
                                                 1/2 page                                                                     DATES
                                                                                                    3/8 page
       1/1 page                                  PS: 192 mm x 131 mm

                                                                                                                               €
       PS: 192 mm x 263 mm                        B: 210 mm x 151 mm                                PS: 192 mm x 99 mm
        B: 210 mm x 297 mm                       PS: 94 mm x 263 mm                                 PS: 94 mm x 197 mm
                                                  B: 100 mm x 297 mm                                                          PRINT
       4,405.- €                                                                                    1,915.- €                 PRICES
                                                 2,420.- €

       1/3 page
                                                                                                                             TECHNICS
       PS: 192 mm x 87 mm                        1/4 page                                           1/6 page
        B: 210 mm x 106 mm
       PS: 62 mm x 263 mm                        PS: 192 mm x 65 mm                                 PS: 192 mm x 43 mm
        B: 78 mm x 297 mm                        PS: 94 mm x 131 mm                                 PS: 94 mm x 86 mm
       PS: 127 mm x 131 mm                       PS: 62 mm x 197 mm                                 PS: 62 mm x 131 mm
                                                                                                                              SALES
       1,725.- €                                 1,300.- €                                          900.- €

                             Best Placement:                                   * Special formats on request
                             Front cover page                     5,565.– €     PS: Print Space B: Bleed
                             2nd cover page                       5,150.– €     Formats = width x height                    ONLINE
       1/8 page              3rd cover page                       4,740.– €
       PS: 94 mm x 66 mm     Back cover page                      5,540.– €   Ad formats bleed off:
       PS: 62 mm x 99 mm                                                       Bleed ad format plus 3 mm
       PS: 192 mm x 33 mm
                             Surcharge for other compulsory placement          allowance on all sides
                                                                                                                              TERMS
       690.- €               instructions and confirmed placements 10 %

                                                                                                                         7   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Ad Rates and Ad Formats
Placement agreements are invalid, if the         Ad rate for job offers
publishing house is not provided on time         (mm-ad rate in b/w):             on request                                                 TOPICS
with the necessary data by ad submission and                                                                                                  DATES
closing date deadline.                           Ad specials:
                                                 Inserts
Colour:                                          up to 25 g:                    390.- € o/oo                                                  €
Colours from the Euro Colour Scale CEI 12-66 /   up to 50 g:                    480.- € o/oo                                                 PRINT
                                                                                                                                              PRICES
DIN 16539 for special colours
(No discount available)      each 1,060.- €     Maximum format available for loose inserts:
                                                 210 x 297 mm
Magazine format:
DIN A 4, 210 mm wide x 297 mm high               Rates for bound inserts                                                                     TECHNICS
                                                 1 sheet                           2,825.– €
Discounts:                                       every further sheet:                950.– €   Maria Radovanović
Ads within 12 months (insertion year):                                                          Media consulting
Frequency discount                                                                              Tel.: +49 (0)951 861-126
3 Ads                                    5%                                                    Fax: +49 (0)951 861-149                       SALES
6 Ads                                    10 %                                                   E-Mail: m.radovanovic@babyundjunior.de

                                                                                                                                             ONLINE

                                                                                                                                              TERMS

                                                                                                                                         8   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Advertorial Print
An increasingly popular advertising medium,
the Advertorial offers you plenty of scope to         1 page Advertorial:                                                1/2 page Advertorial:                                     TOPICS
                                                                                                                                                                                   DATES
communicate content. The reading flow is not          2,945.- €                                                          1,600.- €
interrupted, on the contrary - the text and
images are embedded in the editorial section          You send us your text and images and                               You send us your text and images and
both in terms of look and feel.                       we take care of the layout, embedding                              we take care of the layout, embedding                      €
                                                      your text in an editorial setting, both in                         your text in an editorial setting, both in                PRINT
                                                                                                                                                                                   PRICES
                                                      terms of look and feel. We need:                                   terms of look and feel. We need:
ADDED VALUE FROM                                      2 images | Company logo | Main text                                1-2 images | Company logo | Main text
                                                      minimum: 1,600 characters | Maximum:                               minimum: 600 characters | Maximum:
ADVERTISING WITH                                      3,500 characters (incl. blanks, headline                           1,200 characters (incl. blanks, headline
                                                      and picture captions). The price includes                          and picture captions). The price includes
ADVERTORIALS:                                         one proofing cycle.*                                               one proofing cycle.*
                                                                                                                                                                                  TECHNICS

Your advertising message will benefit from
intensive exposure with an enduring impact
                                                      Plus 600.- € for texts                                            Plus 300.- € for texts                                    SALES
- creating reader value that lasts! Don’t just
give your B2B target group advertising input           researched and written by                                         researched and written by
but use storytelling to build long-term trust in       our editors:                                                      our editors:
your company. By including your logo, you will
enhance the profile of your brand. In addition,       The text is written by our editors in                              The text is written by our editors in
the strong and trusting relationship we have          consultation with you and then adapted                             consultation with you and then adapted                   ONLINE
with our readers will automatically transfer to       to the baby&junior layout. The price                               to the baby&junior layout. The price
your advertorial!                                     includes one proofing cycle.*                                      includes one proofing cycle.*

                                                   *Every additional proofing cycle will incur a charge of 100.- €. Any net travel expenses with be billed to the customer.
                                                                                                                                                                                   TERMS

                                                                                                                                                                              9   CONTACT
MEDIAKIT 2021 babyundjunior.de - baby & junior
Novelty show – BRAND NEWS
        SONDERAUSGABE 2020                                          B 9634

                                                                                                                                                                               TOPICS
        by baby&junior                                                                                                                                                         DATES
                                                                                                                                                      1/4 page
                                                                                                      1/1 page
                                                                                                                                                                                €
                                                                                                                                                      PS: 50 x 290 mm
                      Trendiger
                        Look,                                                                         PS: 215 x 290 mm                                PS: 215 x 70 mm
                      natürliche                                                                       B: 245 x 340 mm                                PS: 105 x 145 mm         PRINT
                       Haptik!                                                                                                                                                 PRICES
                                                                                                      4,405.- €                                       1,300.- €

                                                            ZWEISPRACHIG
                                                          DEUTSCH-ENGLISCH
                                                                                                      1/2 page                                                                TECHNICS

                                                                                                                                                      1/6 page
                                                          TWO LANGUAGES
         2 | baby&junior   Messezeitung Trade fair news
                                                          GERMAN-ENGLISH

                                                                                                      PS: 105 x 290 mm
Brief description                                                                                     PS: 215 x 142 mm
                                                                                                       B: 120 x 340 mm                                PS: 105 x 95 mm
In September, the bi-lingual “Trade Fair News” by                                                      B: 245 x 168 mm                                PS: 215 x 45 mm
baby&junior appears in an attractive newspaper format.                                                                                                                         SALES
The magazine will contain innovations from all over the
                                                                                                      2,420.- €                                       900.- €
world and will be published digitally worldwide. It will
focus on the innovations and highlights of the second
half of the year.
                                                                                                      1/3 page                                                                ONLINE
Print run: 5,500 copies (incl. 600 copies hotel distribution)
                                                                                                      PS: 67 x 290 mm                                 1/8 page
Newspaper format: 245 mm wide x 340 mm high                                                           PS: 215 x 95 mm
Print space: 215 mm wide x 290 mm high                                                                B: 82 x 340 mm                                  PS: 105 x 70 mm
                                                                                                       B: 245 x 115 mm                                PS: 215 x 35 mm
Closing date Editorial: 18.08.2021
                                                                                                                                                                               TERMS
Closing date Advertising: 23.08.2021                                                                  1,725.- €                                       690.- €
Publication date: 09.09.2021

                                                                             Ad formats bleed off: Bleed ad format plus 3 mm allowance on all sides
                                                                                                                                                                         10   CONTACT
Specifications
Magazine format: 210 mm wide x 297 mm high             - Adobe Illustrator (Version CC 2017)                  Data storage: Data will be archived. Unchanged
                                                       - Adobe Photoshop (Version CC 2017)                    rerun is generally possible. A data guarantee is,        TOPICS
Print space: 192 mm wide x 263 mm high                                                                        however, not assumed.                                    DATES

Printing and binding methods: 4c offset                Image data in original sizes requires a                Guarantee: By sending incomplete or diffe-
printing (80 lpc-screen) on coated paper               resolution of 300 dpi (min. 600 dpi for line           ring data (texts, colours or images) we do not            €
(chlorine free). Wire stitching or adhesive binding.   drawings). Indexed, LAB and RGB image data are         assume any liabilities for the correct print. Faulty     PRINT
                                                                                                                                                                       PRICES
For colour ads genuine proofs are necessary.           converted by an in-house generated separation          exposure caused by incomplete or flawed files,
                                                       curve into the CMYK mode (the colour space is          incorrect settings or incomplete information will
Data creation and delivery: Please send us your        modified). This can lead to colour deviations,         be invoiced to the customer. This also applies to
ads ready for publishing in one of the programs        for which we cannot assume any liability.              additional composition and reproduction work as
and formats mentioned above, if possible as                                                                   well as the creation of flawed proofs.                  TECHNICS
PDF/X-4 data (Output Intent: PSOcoated_v3.icc)         Colours: Bio-Printing inks (CMYK,
with 3 mm bleed. We are happy to provide you           special colours available on request.                  Contact:
for InDesign PDF job options and color profiles                                                               Anna Ugrica, Order Management
for PDF creation. Binding proofs are desirable for     Proof: When making the proof please consider           a.ugrica@meisenbach.de
colour advertisements.                                 that our printer works with standard PSO-ISO           +49 951 861-195                                          SALES
                                                       12647-2 values both in the preparatory and in
Should it be necessary to edit other files or          the printing stages. If you are unable to provide us   Delivery address:
adapt the layout, we will have to charge you           with a binding colour proof or can only supply a       Schleunungdruck GmbH
our cost price of 72.- EUR/hour.                       digital colour printout, please note that your file    Inserts: for attention of Thomas Gesell
                                                       will be printed in compliance with the PSOcoa-         Eltertstraße 27                                         ONLINE
Your data can be processed by us with the              ted_v3.icc. If you are interested, please contact      97828 Marktheidenfeld
following programs:                                    Anna Ugrica (a.ugrica@meisenbach.de,                   +49 9391 6005-33
- Adobe Acrobat Version XI                             +49 951 861-195) who will also tell you the costs.
- Adobe InDesign (Version CC 2017)
                                                                                                                                                                       TERMS

                                                                                                                                                                 11   CONTACT
Distribution
1 Circulation auditing: www.ivw.de                                     3 Circulation anlysis:                                             5	Classified potential of recipients:
The IVW (Information Community for                                                                                                            Distribution Germany, Austria, Switzerland               TOPICS
the Assessment of the Circulation of                                      Print run analysis                                                 (Multiple answers possible)                               DATES
Media) is an independent auditing                                         From the IVW-circulation analysis 2/2020 * thereof abroad:
organisation for the efficiency control of e.g.                                                                                             Trade                                         Number
print media based on standardised methods.
                                                                          Actual circulation:                               3,627 (*309)
                                                                                                                                                                                                        €
                                                                          Paid circulation:                                   739 (*33)     Specialist retail trade                        22,786      PRINT
                                                                                                                                                                                                       PRICES
                                                                          Subscribed copies:                                  235 (*33)     Retail trade – clothing                          9,588
2 Subscription prices 2021
                                                                          Other sales:                                          504 (*0)
                                                                                                                                            Retail trade – furniture, interior fittings      3,449
  Subscription prices 2021*                                               Free copies:                                      2,888 (*276)
                                                                                                                                            Retail trade – baby and children’s products      2,714
  Issues per year                                                   6     Print run:                                              4,078
                                                                                                                                                                                                      TECHNICS
                                                                                                                                            Retail trade – toys                              2,863
          Domestic incl. postage and 7 % VAT                  98.- €
                                                                        4 Geograhical distribution analysis:*                               Retail trade – textiles, home textiles           1,299
  Abroad Europe                                             105.- €
                                                                                                                                            Drugstores, pharmacies                            347
  Abroad world                                              162.- €       Geograhical distribution analysis
                                                                                                                                            Department stores, mail order business           1,445
                                                                          (Percentage of print run actually distributed)                                                                               SALES
*All prices incl. delivery charges                                                                                                          Book trade                                       1,081
Terms of payment: After invoicing by bank transfer or credit card.        Germany                                              91.48 %
European Union (EU): If you provide us with your tax identification                                                                         Wholesale, trade agencies                        1,886
                                                                          Abroad                                                8.52 %
number, it will be tax-free, otherwise we will have to add 7% VAT for
magazines.
                                                                                                                                            Manufacturers                                    2,028
                                                                          Print run actually distributed                    100.00 %
Other foreign countries: VAT-free
                                                                                                                                            Total number of recipients                      26,700    ONLINE
                                                                        *Average in percent- Issues July 2019 – June 2020

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                                                                                                                                                                                                 12   CONTACT
Cross-Media Opportunities
  coverage (print + online)                                                                                                                                                                                                                                                                                                                  TOPICS
                                                                                                                                                                                                                                                                                                                                             DATES
  baby&junior           4,078 copies

  Newsletter            2,100 recipients

  Website               123,202 page impressions                                                                                                                                                                                                                                                                                              €
                                                                                                                                                                                                                                                                                                                                             PRINT
                                                   SONDERAUSGABE 2020                                          B 9634

  Website               14,514 visits              by baby&junior                                                                                                                                                                                                                                                                            PRICES

                                                                 Trendiger
                                                                   Look,
                                                                 natürliche
                                                                  Haptik!
  fans social media
  Facebook            3,200 subscribers
                                                                                                                                                                                                                                                                                                                                            TECHNICS
  Twitter             1,000 follower
                                                                                                       ZWEISPRACHIG
                                                                                                     DEUTSCH-ENGLISCH
                                                                                                     TWO LANGUAGES
                                                    2 | baby&junior   Messezeitung Trade fair news
                                                                                                     GERMAN-ENGLISH

  Instagram           920 subscribers

status: July 2020

                                                                                                                                                                                                                                                                                                                                             SALES
                                                                                                                                                                                                      B 9634

                                                                                                                                                                                                                                                                          B 9634

                                                                                                                                                                                                               1| 2020

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                                                                                                                                                                                                                                   made in Germany

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                                                                                                                                                                                                                            ERSTAUS-
                                                                                                                                                                                                                            STATTUNG
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                                                                                                                                                                                                                                                                                                                                            ONLINE

                                                                                                                                                                                                                                                          www.hartan.de

                                                                                                                                                                                                      32
                                                                                                                                                                                             EN ab S.
                                                                                                                                                                                    HEBAMM
                                                                                                                                                                                HEBAMMEN   ab S. 14     S. 44            BABY MOBIL          ab S.   30
                                                                                                                                                                        22                     ENTS ab
                                                                                                                                                      LTIGKEIT
                                                                                                                                                                ab S.
                                                                                                                                                                                     FAIRS&EV & BUGGYS ab S. 20
                                                                                                                                                                                KINDERWAGEN                              SHOP TALK              38
                                                                                                                                               NACHHA
                                                                                                                                                                                                                                        ab S.

                                                                                                                                                            S. 38
                                                                                                                                                    TALK ab
                                                                                                                                               SHOP

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Ad Banner on www.babyundjunior.de
 Full Banner             Superbanner                   Hockeystick                   Discounts:                                TOPICS
                                                                                        Combination discounts are availa-         DATES
                                                                                        ble for simultaneous ad bookings
                                                                                        in print and online.
                                                                                                                                   €
                                                                                        Individual cross-media offers are         PRINT
                                                                                                                                  PRICES
                                                                                        available on request.

                                                                                        *Price for 4 weeks duration
Size: 468 x 60 pixels    Size: 950 x 90 pixels          Size: 728 x 90 pixels +
Price*: 785.– €          Price*: 1,640.– €                    120 x 600 pixels          Delivery of the banner data incl.        TECHNICS
                                                        Price*: 1,250.– €               linking by e-mail stating the
                                                                                        customer name to Anna Ugrica
                                                                                        (a.ugrica@meisenbach.de).
 Content Ad              (Wide) Skyscraper             Webskin
                                                                                                                                  SALES

                                                                                                                                 ONLINE

Size: 300 x 250 pixels   Size: (160) 120 x 600 pixels   Size: (2x) 120 x 600 pixels +
Price*: 995.– €          Price*: 995.– €                           980 x 90 pixels
                                                        Price*: 1,720.– €                                                         TERMS

                                                                                                                            14   CONTACT
Advertorial Online
Our readers should definitely know about your product innovations, your company news or your trade fair?

                                                                                                                                                   TOPICS
                                                                                                                                                   DATES
  Then place your message in our editorial environment by booking
  an advertorial. We will place your information as an article on our
  website and integrate it into the most fitting category.                                                                                          €
                                                                                                                                                   PRINT
                                                                                                                                                   PRICES
  All advertorials will be published in our newsletter and
  displayed as sliders on our website!

  Price: 735.- €
                                                                                                                                                  TECHNICS
  Bookable in combination with print adverts – we will be happy to
  make you an individual offer.

  Optional: Increase your reach with our social media package!
                                                                                                                                                   SALES
  Take advantage of our reach on the social networks. If requested,
  we will publish the advertorial on Facebook and Twitter.

  Surcharge: 300.- €
                                                                                                                                                  ONLINE

                                                                        You can also find our guidelines and examples under:
                                                                                                                                                   TERMS
                                                                        https://babyundjunior.de/de/Mediadaten/Richtlinien/Ihr-Advertorial

                                                                                                                                             15   CONTACT
Ad Opportunities Newsletter
                        Banner                                                              Special Newsletter                                                       TOPICS
                                                                                                                                                                     DATES
                                                              Our special newsletter is an exclusive newsletter. You as a
                                                              customer can deliver up to two advertorials and a banner,
                                                              which will be integrated into the special newsletter. We will                                           €
                                                              publish the advertorials on our website and link to them                                               PRINT
                                                                                                                                                                     PRICES
                                                              from the newsletter.

                                                              For data protection reasons, we cannot send out a layout
                                                              that you have designed to our newsletter recipients.
                                                              Instead, your content will be presented in the look & feel of                                         TECHNICS
                                                              an editorial newsletter. Our team adds one or two editorial
                                                              articles to the newsletter, which also contributes to the
                                                              authentic appearance of the format.

General information: The baby&junior Newsletter informs       Advertorial:                                                                                           SALES
late-breaking on all important news of the trade industry.    • Headline: max. 35 characters, teaser text: max. 350
The Newsletter is sent in HTML-format. Banner can be run
between articles and columns.                                   characters
                                                              • 1-2 images, minimum width: 1,000 pixels (16:10), 72 dpi
Data formats: J PG, 700 x 120 pixels, max. size 100K
                                                              Banner:
Data delivery: Advertising banners should be delivered
                                                              • 700 x 120 pixels, max. 100K                                                                         ONLINE
ready for publication at least 6 working days before the
publication date. Delivery by email, quoting the customer‘s
name, to Anna Ugrica (a.ugrica@meisenbach.de).

Rates per Ad (Banner): 400.– €                                Price: 1,595.- €
                                                                                                                                                                     TERMS

                                                                                                        You can also find our guidelines and examples under:
                                                                                                        https://babyundjunior.de/de/Mediadaten/Richtlinien
                                                                                                                                                               16   CONTACT
Via Instagram, we have built
                                                                       up an extensive retailer-net-
             Instagram-Package                                         work from which you can
                                                                       also benefit: Use our In-
                                                                       stagram package to present
A picture is worth a thousand words! This is one                       your products and innova-             TOPICS
of the reasons why more and more retailers in                          tions or to publish an image          DATES
our industry are using Instagram – to reach their                      campaign.
customers, but also to inform themselves about
new products.                                                                                                 €
                                                                                                             PRINT
                                                                                                             PRICES

  Package prices:
  5 posts (per calendar year): 800.- €                                                                      TECHNICS
  10 posts (per calendar year): 1,500.- €
  Larger quantity on request

  • We need one photo per post, preferably in square
    format                                                                                                   SALES
  • Minimum dimensions: 1200 x 1200 pixels
  • Text up to approx. 300 characters                       https://www.instagram.com/babyundjunior/
  • Reach more people with the right hashtags! Since
    hashtags significantly influence the reach on Insta-
    gram, you can integrate up to 18 hashtags in addition                                                   ONLINE
    to your text.
  Our content manager Carmen Mlcoch will be happy to
  advise you individually on this: c.mlcoch@meisenbach.de
                                                                                                             TERMS

                                                                                                       17   CONTACT
Product Specials
                                    Calendar format:
Do you like to place your print
ads in a thematically appropriate   On selected times (Advent, Christmas, Easter, etc.)                                                  TOPICS
environment? With our product       we „open“ a door on our website every day, behind                                                    DATES
specials we offer you the oppor-    which your product can be hidden (Similar to an
tunity to do this on our website,   advent calendar). The daily interaction awakens the
as well!                            reader‘s curiosity and the product specials receive                                                   €
There are two formats to choose     great feedback.                                                                                      PRINT
                                                                                                                                         PRICES
from - but a combination is also
possible:                           Link for example:
                                    https://t1p.de/0eka

                                                                                                                                        TECHNICS

                                                                                    Picture galleries:
                                                                                                                                         SALES
                                                                                    Let pictures speak! If you want to present
                                                                                    not just one product, but a whole collec-
                                                                                    tion, our picture galleries are particularly
                                                                                    suitable - here every novelty gets the
                                                                                    attention it deserves.                              ONLINE

                                                                                    Link for example:
                                                                                    https://t1p.de/2sud
                                                                                                                                         TERMS

                                                                                                                                   18   CONTACT
General Terms and Conditions
1. In the following General Terms, «advertisement order» refers to the contract on the publication                  intermediate assistants; in remaining cases, the extent of liability for gross negligence towards
   of one or several advertisements of an advertiser or others in a printed paper for the purposes of               tradesmen is limited to the foreseeable damages up to the corresponding costs. Complaints - except
   circulation.                                                                                                     for not obvious faults - must be forwarded within four weeks after receipt of invoice and voucher.
                                                                                                                                                                                                                                     TOPICS
2. Advertisement orders, unless expressly placed for a longer period, must be carried out within one            10. The advertiser himself is responsible for typographical errors if the publisher sents him a proof and if
                                                                                                                                                                                                                                     DATES
   year beginning with the signing of the contract. Only written agreements or written confirmations                he failed to correct the mistake or to return the proof in time.
   from the publishers are valid.                                                                               11. For payment of the advertisement invoice within 8 days after date of invoice a 2% discount is

                                                                                                                                                                                                                                      €
3. If the advertiser augments his advertisement order or adds another order to it in such a way as to               granted, payment after 30 days is net. In case of delay or postponement of payment, the advertiser
   in-crease the number of advertisements, appearing within the one- or two-year period, the probably               is charged with default interest amounting to 3% above the rate of discount of the Deutsche
   higher discount will also be granted for already printed advertisements.                                         Bundesbank and with the collection costs. The publisher may also discontinue the execution of the
4. If an order is unfulfilled through no fault of the publishers, the advertiser must return to the                 order until the advertisements already published have been paid for, and may demand advance                      PRINT
   publisher the difference between the granted discount and that corresponding to the actual                       payment for the remaining advertisements.                                                                        PRICES
   execution of the order, irrespective of any eventual legal duties. The repayment ceases, if the                  In the case of justifiable doubts in the advertiser´s ability to pay, the publisher are entitled to make
   unfulfilment is based on the force majeure in the risk area of the publishers.                                   the publication of further advertisements dependant on the advance payment of the amount and
5. Advertisements, which owing to their presentation cannot be recognised as such, will be marked                   on the settlement of outstanding invoices, even within the duration of an advertising contract and
   with the word «Advertisement» by the publishers.                                                                 regardless of an originally agreed upon term of payment.
6. The publishers have the right to refuse advertisement orders - including single terms within a               12. Where the print-run has been reduced, it is possible to claim a partial reduction in price where
   contract - and insert orders, by reason of their contents, origin or their technical form, according to          several adverts have been booked in advance and where the average distributed print-run quoted
   the uniform and technically justifiable principles of the publishers, when their content infringes laws          either on the rate card or elsewhere is higher than the overall average print-run for the year,
		or official regulations or when their publication is unfavourable for the publisher.                              starting with the appearance of the first advert. A reduction in the print-run is deemed unjustifiable          TECHNICS
   In addition, bound or loose insert orders are only binding after a sample of the bound or loose insert           where it has been reduced by 20% or more for a print-run of up to 50000 copies. The percentage
   has been submitted and met the approval of the publishers. Inserts, whose form or presentation give              total of the price reduction is calculated in direct relation to the fall in the overall print-run.
   the reader the impression that they are part of the newspaper or magazine or which contain foreign           13. Advertisement rates do not include costs for graphic work, or for the preparation of photos or
   advertisements, cannot be accepted. The advertiser will be informed immediately if his order is refused.         digital data. If such work is necessary for the execution of an advertising order it will be charged
7. The advertiser himself is responsible for the content and the legitimacy of text and pictures                    extra. Also, considerable changes in original order can be brought to the account of the advertiser.
		submitted for the advertisement. Furthermore, it is the duty of the advertiser to exempt the                  14. At the advertiser´s request, the publisher will give evidence of the circulation of the magazine for
   publisher from claims of a third party, even when it should be inhibited, which might arise against              which advertisements have been placed.                                                                           SALES
   the publishers as a result of the execution of the order.                                                    15. In box number advertisements the publisher employs the care of a prudent businessman for the
8. The advertiser is responsible for submitting the advertisement text and the unobjectionable printing             custody and punctual transmission of the offer. Registered letters and express letters concerning box
   material or inserts on time. The publisher damand immediate replacement of obviously unsuitable or               number advertisements will be forwarded by normal post only.
   damaged printing material.                                                                                   16. Enclosures accompanying offers and applications forwarded to the advertiser in reply to a box
   The publisher guarantee the usual printing quality for the text submitted, in as far as the possibilities        number advertisement remain the property of the sender and must be returned to him.
   of the printing material allow.                                                                              17. Printing material, which the advertiser does not expressly demand to be returned to him, is kept by
                                                                                                                		the publisher for two years, however, the publisher cannot be held reponsible for any damage or loss
9. In the case of the completely or partly illegible, incorrect, or incomplete printing of the
                                                                                                                    caused by force majeure.                                                                                        ONLINE
   advertisement, the advertiser is entitled to a price reduction or to a replacement advertisement,
                                                                                                                18. Place of payment and place of jurisdiction, in as far as the law does not forcibly prescribe otherwise,
   however, only in as far as the purpose of the original advertisement was impaired. If the publishers
                                                                                                                    is Bamberg.
   allow the reasonable period for this to expire or if the replacement advertisement is again
                                                                                                                    Even if the residence or usual domicile of the advertiser is unknown at the time of the endorsement
   objectonable, the advertiser has the right to a price reduction or a cancellation of the order.
                                                                                                                    of a claim, or if the advertiser moves out of the area covered by the law, after the conclusion of the
   Liability caused by unfulfillment, negligence on singing the contract an unlawful acts are out of
                                                                                                                    contract, Bamberg remains the place of jurisdicton.
   the question also with advertising orders placed by telephone. Extent of liability caused by inablility
                                                                                                                19. The advertising mediators and agencies are obliged to respect the rate card of the publishers, in their
   to carry out the order or delay are limited to replacement of the foreseeable damages and the
                                                                                                                    offers, contracts and accounts with advertisers. The agency commission granted by the publishers
   indemnification of the relevant advertisement or insert costs. This is not the case for malice and
                                                                                                                    may be forwarded neither in part nor in full, neither directly nor indirectly to the advertiser.                 TERMS
   gross negligence of the publishers, their legal representatives and intermediate assistents. The
                                                                                                                20. Should one of the preceding stipulations be without legal force, the validity of those remaining is
   publishers`extent of liablility for damages due to failure to provide warranted quality remain uneffected.
                                                                                                                    not affected.
   In commercial business transactions, the publisher are not liable for the gross negligence of
                                                                                                                Terms online: www.baby&junior.de/AGB

                                                                                                                                                                                                                               19   CONTACT
Ad Sales & Distribution:                                                 Publishing house:
Media consulting:                     Commercial Agency:                 Meisenbach GmbH
Maria Radovanović                    Baden-Württemberg, Südbayern       Geisfelder Straße 14                                           TOPICS
                                                                         96050 Bamberg                                                  DATES
 +49 951 861-126                     Christian Keller Media
                                      Boulevard de la Promenade 46       P.O. Box: 20 69
FAX +49 951 861-149
                                      11220 Lagrasse                     96011 Bamberg
  	 m.radovanovic@babyundjunior.de

Iris Lepach
                                      Frankreich
                                       +49 162 2015013
                                                                          +49 951 861- 0
                                                                         FAX +49 951 861-158
                                                                                                                                         €
 +49 951 861-123                       	christian@kellermedia.eu                                                                      PRINT
                                                                          info@meisenbach.de                                           PRICES
 FAX +49 951 861-149
                                                                         www.meisenbach.de
  	 i.lepach@babyundjunior.de
                                                                         Managing Director: Ulrich Stetter
Distribution:                         Order Management:
Ulla Schiel                           Anna Ugrica                        Head of editorial office: Sabine Stenzel
 +49 951 861-101                      +49 951 861-195                  Head of online editorial office: Daniel Keienburg
FAX +49 951 861-149                   FAX +49 951 861-158                                                                              TECHNICS
                                                                         Manager sales/distribution/marketing: Christian Matthe
   	vertrieb@meisenbach.de            a.ugrica@meisenbach.de

Editorial staff:
                                                                         Bank details:
                                                                         Sparkasse Mainfranken, Würzburg
                                                                         IBAN: DE50790500000047955265                                   SALES
                                                                         Kto-Nr.: 47955265
Responsible Editor:                   Head of online editorial office:   BLZ: 790 500 00
Katja Keienburg                       Daniel Keienburg                   BIC: BYLADEM1SWU
 +49 951 861-122                      +49 951 861-176
FAX +49 951 861-149                   FAX +49 951 861-149
                                                                         Terms of payment:
 t.keienburg@babyundjunior.de                                           3% discount on payment before publication,
                                         	d.keienburg@meisenbach.de
                                                                         2% discount on payment within 8 days from                     ONLINE
Editorial Office:                                                        date of invoice, net 30 days from invoice.
                                      Content Management:
Erika Neff-Tahiri                                                        Place of fulfilment and court of jurisdiction
                                      Carmen Mlcoch
                                                                         is Bamberg. (Unless otherwise determined by law)
 +49 951 861-111                      +49 951 861-188
FAX +49 951 861-149                   FAX +49 951 861-149
 e.neff.tahiri@babyundjunior.de       c.mlcoch@meisenbach.de
                                                                                                                                        TERMS

                                                                                                                                  20   CONTACT
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