Mediainformation 2022 - HIGH PERFORMANCE TOOLS & PROCESSING PROCEDURES - Dr. Harnisch Publications
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Mediainformation 2022
Diamond, PCD, PVD, CVD, CBN, Ceramic, Tungsten carbide German language
magazine
HIGH PERFORMANCE TOOLS & PROCESSING PROCEDURES
Mediainformation 2022
Brief description Magazine structure
What can you expect in dihw MAGAZINE? Coverstory
Your cover picture and two pages with the cover story
The trade publication dihw MAGAZINE reports quarterly
on tools and processes for machining metals, metal alloys, News & Facts
composites, natural stone, concrete, wood and wood products, Interview and short messages from areas like:
glass and other products. Personalities, market, reviews, events,
Fair Info, Research
What do you read in dihw MAGAZINE? Materials
Reports on diamond, PCD, PVD, CVD, CBN, ceramics,
Cross-industry reports in terms of the specific use and applica-
Tungsten carbide etc.
tion of tools with superhard cutting materials made of diamond,
PCD, CVD, CBN, or materials such as ceramics and carbide. Tools
Supplemented by well-founded technical articles from Reports on drills, cutters, burrs, cut-off wheels,
science, research and industry. saws, grinding wheels, special tools etc.
Processing Procedures
Who reads the dihw MAGAZINE? Reports on grinding, cutting, sawing, EDM, laser,
Decision-makers in the field of application of industrial combination machining, coating, etc.
diamonds, readers from the international automotive industry Components & Accessories
as well as from highly specialized supplier companies for the Reports on measuring technology, cooling lubricants +
innovative aerospace industry. Also specialists from the gear filtration, clamping tools, software, tool management what is
manufacturing industry, from the woodworking industry necessary to the entire machining process.
and users of high-performance tools in metalworking, in the Trade fair reports
processing of natural stone, concrete and glass as well as in the Trade show preview + post-show coverage in the form of short
wood and plastics processing industry. company announcements of new product highlights.
Publishing company Contact
Publishing company: Dr. Harnisch Publication President: Thomas Mlynarik
dihw MAGAZIN Dr. Claus-Jörg Harnisch Advertising
Eschenstrasse 25 Benno Keller (German speaking area)
90441 Nuremberg Tel.: +49 911 2018 165
Publisher:
Germany Tel.: +49 9127 902 346
Benno Keller
Mobil: +49 151 548 181 81
Phone: +49 911 2018 0 Tel.: +49 911 2018 200
mlynarik@harnisch.com
keller@harnisch.com
Fax: +49 911 2018 100
Britta Steinberg
E-Mail: dihw-info@harnisch.com Editor in Chief:
Advertising
Eric Schäfer
Internet: www.harnisch.com (Europe)
Tel.: +49 911 504 9882
Print run: 9,000 copies eric.schaefer@harnisch.com Tel.: +49 2309 574 4740
Mobil: +49 176 478 601 38
Controlled Managing Editor: steinberg@harnisch.com
circulation: 8,547 copies Tanja Pinke
Tel.: +49 911 2018 130 Bill Kaprelian
digital distribution: approx. 7,000 copies
dihw-info@harnisch.com Advertising
total distribution: approx. 15,547 copies (USA, Canada)
Place of publication: Nuremberg, Germany Tel.: +1 574 292 1925
kaprep@harnisch.com
Volume/Year: Vol. 14/2022
Rosie Lin
Number of issues: 4 issues per year
Advertising
Journal format: DIN A4 (210 x 297 mm) (China, Hong Kong, Taiwan)
Type area: 180 x 257 mm Tel.: +886 4 232 973 18
rosielin@ringier.com.hk
Printing process: Offset, CTP (Computer to Plate)
Printing materials: Digital printing materials for CTP
3
Mediainformation 2022
Publication dates and topic schedule
Issue 1 · 2022 Issue 2 · 2022 Issue 3 · 2022 Issue 4 · 2022
Publication 07.03.2022 Publication 09.05.2022 Publication 05.09.2022 Publication 05.12.2022
Printing material deadline Printing material deadline Printing material deadline Printing material deadline
14.02.2022 14.04.2022 15.08.2022 14.11.2022
Editorial/advertising deadline Editorial/advertising deadline Editorial/advertising deadline Editorial/advertising deadline
07.02.2022 07.04.2022 08.08.2022 07.11.2022
Schwerpunkte
Grinding/Grooving Grinding/Grooving Metalworking Micro Tools
Dressing Dressing Carbide tools Medical technology
Finishing/Surface Treatment Finishing/Surface Treatment Machine tools Turning/Drilling/Milling
Deburring Deburring Tools for machining centers Tool Management
Precision tools Coatings Deburring Software
Woodworking Toolmaking Clamping technology Metrology
Cutting/Sawing Stone and concrete processing Measuring technology Composite Material
Sheet and composite materials Automation Cooling lubricants Laser processing
Eroding Industry 4.0 Glass/Ceramics Robotics
Metrology Machining processes Special tools Additive manufacturing
Ständige Themen
Machines/Machining Centers Software & Engineering Components, assemblies, accessories
Ø Cutting tool machines Ø Engineering Software & Systems Ø Lubrication and cooling
Ø Ablating tool machines Ø Virtual product development & simulation Ø Accessories
Ø Other machines Ø Data Management Systems Ø Safety and environmental technology
Ø Company Software Ø Waste disposal
Precision tools
Ø Manufacturing Software Ø Controls and drives
Ø Machining tools
Ø Machine software Ø Mechanical components
Ø Grinding tools and abrasives
Ø Hardware, Periphery Ø Hydraulic and pneumatic components
Ø Clamping tools
Ø Electrical and electronic equipment for machine tools
Measurement technology
Additive manufacturing
Ø Measuring equipment
Ø Machines, tools
Ø Testing machines
Ø Machining, finishing
You can‘t find the topic you are looking for right now? Please contact us! We will be happy to create a suitable thematic environment according to your individual needs ...Trade fair planner
Issue 1 · 2022 Issue 2 · 2022 Issue 3 · 2022 Issue 4 · 2022
Publication 07.03.2022 Publication 09.05.2022 Publication 05.09.2022 Publication 05.12.2022
METAV, Dusseldorf Intertool, Wels (AT) IMTS, Chicago (USA) INTEC, Leipzig
08.03. – 12.03.2022 10.05. – 13.05.2022 12.09. – 17.09.2022 07.03. – 10.03.2023
GrindTec, Augsburg GrindingHub, Stuttgart AMB, Stuttgart
15.03. – 18.03.2022 17.05. – 20.05.2022 13.09. – 17.09.2022
Holz-Handwerk, Nuremberg glasstec, Dusseldorf
29.03. – 01.04.2022 20.09. – 23.09.2022
Hannover Messe, Hannover BauMa, Munich
25.04. – 29.04.2022 24.10. – 30.10.2022
Control, Stuttgart
03.05. – 06.05.2022
International presence
journal of hp tooling
media kit 2022
high precision tooling
Main topics are machine tools and accessories, made of carbide, PCD, PVD, CVD, CBN, for machining metal, alloys, Machine Tools, PCD, PVD, CVD, CBN, Hard Metal
composites, stone, wood and glass - in the automotive, aerospace, energy, mechanical engineering, medical, plastics and
furniture industries.
For further information, please refer to the media data of hp tooling!
Issue 1 – 2022 Issue 2 – 2022 Issue 3 – 2022 Issue 4 – 2022
Publication 01.03.2022 Publication 13.05.2022 Publication 23.08.2022 Publication 02.11.2022
Printing material deadline Printing material deadline Printing material deadline Printing material deadline
07.02.2022 19.04.2022 01.08.2022 07.10.2022
Editorial/advertising deadline Editorial/advertising deadline Editorial/advertising deadline Editorial/advertising deadline
31.01.2022 11.04.2022 25.07.2022 30.09.2022
5Mediainformation 2022
Ad formats/prices
Magazine format: DIN A4, 210 x 297 mm, type area: 180 x 257 mm, ads plus 3 mm bleed on each side!
Cover-Package Special Positions
Coverpage (W x H): 210 mm x 222 mm (net) Inside front cover (IFC) Inside back cover (IBC)
+ 2/1 pages Coverstory Outside back cover (OBC) Page right next to content
basic rate:* € 6070.– basic rate:* € 5750.– basic rate:* € 4990.–
incl. e-Paper link: € 6420.– incl. e-Paper link: € 6100.– incl. e-Paper link: € 5340.–
1/1 Page (W x H) basic rate:* € 4790.–
n Type area: 180.0 x 257.0 mm (net) incl. e-Paper link: € 5140.–
n Bleed: 210.0 x 297.0 mm (net)
Juniorpage (W x H) basic rate:* € 3370.–
n Type area: 118.5 x 190.5 mm (net) incl. e-Paper link: € 3720.–
n Bleed: 133.5 x 210.0 mm (net)
1/2 Page (W x H) basic rate:* € 2860.–
Vertical n Type area: 88.0 x 257.0 mm (net) incl. e-Paper link: € 3210.–
n Bleed: 103.0 x 297.0 mm (net)
Horizontal n Type area: 180.0 x 126.5 mm (net)
n Bleed: 210.0 x 146.5 mm (net)1/3 Page (W x H) basic rate:* € 2280.–
Vertical n Type area: 57.0 x 257.0 mm (net) incl. e-Paper link: € 2630.–
n Bleed: 72.0 x 297.0 mm (net)
Horizontal n Type area: 180.0 x 82.5 mm (net)
n Bleed: 210.0 x 102.5 mm (net)
1/4 Page (W x H) basic rate:* € 1550.–
Vertical n Type area: 88.0 x 126.5 mm (net) incl. e-Paper link: € 1900.–
n Bleed: 100.0 x 143.5 mm (net)
Horizontal n Type area: 180.0 x 60.5 mm (net)
n Bleed: 210.0 x 78.0 mm (net)
* Surcharges and discounts can be found on the next page.
Distribution overview total
Printrun Total distribution Digital distribution Other digital distribution channels
approx. 9000 Copies approx. 16,000 Copies approx. 7000 Copies (Website/Social Media/E-Paper/Newsletter)
User groups Recipient groups Geographical distribution
57 % tool manufacturer, 10 % O wner/Managing Director 62 % Germany
metalworking industry 3 % Purchasing Management 13 % Switzerland
18 % P rocessing of composite materials, 35 % Technical management, 11 % Austria
deep frozen products and other Development, Construction 3 % The Netherlands
Materials 20 % P roduction management, 1 % Belgium
14 % Woodworking Manufacturing 10 % Europe, other
6 % Stone working 25 % Sales management,
4%P lastics processing Product management, marketing
1%G lass processing 7 % Universities, institutes, technical
colleges, universities of applied sciences, etc.
A detailed breakdown of print distribution can be found on page 14. 7Mediainformation 2022
Surcharges and discounts Subscription prices
Color surcharges: Annual subscription prices:
The colors of the Euroscale (CMYK) apply. For special colors Domestic: € 50.– + postage € 8.– (plus statutory VAT)
a surcharge of € 350.- is added. International surface mail: € 50.– + postage € 12.–
Bleed Surcharges: (plus statutory VAT)
10 % on basic rate The annual subscription is automatically renewed for 1 year if it is
Requency Discounts; also in combination with not cancelled at least 3 months before the end of the subscription
hp tooling and/or WIN: period.
2 Ads = 5 % Subscription prices single issue:
4 Ads = 10 %
€ 15.– + postage (plus statutory VAT)
8 Ads = 15 %
Agency commission: 15 % on net prices Terms of payment
Bound Inserts: 2 % discount for payment after 14 days from invoice date or 30 days
Only DIN A4 with bleed edges 216 x 303 mm, net. All prices are exclusive of the statutory value added tax.
Paper weight up to 160 g/m2
2-pages = € 2250.–
4-pages = € 2970.– Technical specifications
Loose inserts up to journal size (DIN A4 210 x 297 mm): Printing process: Offset
Up to 20 g, € 250.– per thousand pieces Printing material: Printing materials in digital form for CTP:
Up to 40 g, € 330.– per thousand pieces
– print ready PDF files
plus postal charges.
– EPS files embedded fonts, pictures and logos
Delivery address for bound inserts/loose inserts:
– Open files: Adobe CC in packed form including all images and
on request
fonts
– All pictures and graphs in 300 dpiBanner advertising on the magazine website www.dihw-magazin.de
Leaderboard Button
728 x 90 px 240 x 90 px
€ 490.– € 200.–
Leaderboard XL Quadrat
1040 x 90 px 240 x 240 px
€ 590.– € 390.–
Skyscraper
240 x 600 px
€ 740.–
All banner prices are for a placement of four weeks. Other formats on request.
Display and placement may vary on mobile devices.
9Mediainformation 2022
News on www.dihw-magazin.de and social media
The magazine website www.dihw-magazin.de offers the pos-
sibility to place a story/announcement at the top of the „NEWS“
section for a period of four weeks. In addition, it is possible that a
story can be posted on the publisher‘s social media pages.
Sponsored news + social media notices
News item on www.dihw-magazin.de incl. linking
(Video/YouTube integration possible)
€ 700.–
Individual Paper with direct link
Integration of a detailed article (PDF)
on the magazine website www.dihw-magazin.de
€ 950.–
Social media post with link (facebook/Twitter/LinkedIn)
Statistics publisher website total: www.harnisch.com (June 2021) Post a news item on our social media channels
Page views: 22,051 with a direct link to your homepage.
Single page views: 19,955 € 600.–Digital magazine as e-paper in the app and on the magazine website www.dihw-magazin.de
E-Paper-Branding over entire issue
€ 1190.–
Digital ad placement
only in the e-paper incl. linking.
(Positioning by arrangement)
1/1 Seite € 1290.–
2/1 Seite € 1990.–
E-paper link (advertisement/article)
€ 350.–
Read digital magazines from Dr. Harnisch Publications per:
Statistics E-Paper total (April 2021)
Pageviews: 78,010
Total number of users: 23,778
Total reading time 2021: Over 331 hrs.
11Mediainformation 2022
Digital delivery options
The possibility of sending an individual Exclusive/Standalone newsletter as well as the placement of banner advertising or Sponsored
News in a general magazine newsletter are primary communication tools for information and advertising. In addition, the issue is
published parallel to the publication dates of the print editons in the digital magazine dispatch with the possibility of integrating a
cover banner.
Exclusive/Standalone Newsletter Digitaler magazine delivery
Individual
Newsletter
(Text +
images/logos +
links)
Cover banner
for digital
Dispatch: Magazine
„German-sp. delivery
Europe“ 600 x 100 px
€ 1900.– € 990.–General Magazine Newsletter
Leaderboard
600 x 100 px
€ 700.–
Sponsored
News
(Text + image)
€ 600.–
Sponsored Newsletter dispatch statistics (June 2021)
News + Quadrat
Dispatch „German-speaking Europe“: approx. 7000 copies
(Text + image +
Banner) Average click rate: ~ 30 %
€ 900.–
Quadrat
240 x 240 px
€ 500.–
13Mediainformation 2022
Distribution analysis print database *1) Controlled Circulation *2)
Basic distribution
Additional distribution
Exhibitions *3)
1 Production of machines for toolmaking 1.543 651 GrindTec
2 Toolmakers, tools servicing 5.187 840 Issue 1
3 Metalworking and processing incl. compunds alu-titan 1.853 829 300
4 Steel and light metal construction, alu processing 8.409 719
5 Manufacture of electric motors, generators, combustion engines, turbines (without engines for air and road vehicles) 443 214 GrindingHub
6 Manufacture of vehicles and engines 323 291 Issue 2
7 Manufacture of stocks, gears, gear wheels and drives 837 391 300
7a Manufacture of parts for vehicles, fittings, panels, suppliers 967 317
8 Manufacture of technical plastic parts, composites, airplane construction 742 276 AMB
9 Ship and boat construction 517 186 Issue 2
10 Medicine technology (orthopaedic products, surgical steel, titanium, artificial limbs) 1.876 801 500
11 Electricity generation, wind parks, wind energy plants 9 9
1 Woodworking machines 268 220 Holz-Handwerk
2 Manufacture of woodworking tools 1.357 445 Issue 1
3 Processing of wood and plastic boards, composite materials 877 856 200
4 Processing of wood section, furniture parts 539 478
1 Stone processing 85 85
2 Glas processing 79 79
3 Stone processor, manufacture of ceramic parts, composites 636 423
4 Manufacture of sanitary technology, other glass, deep frozen products 691 437
* Analysis August 2021 Grand total: 27.238 8.547
*1)
Individual addresses in the database
*2)
Controlled circulation on a rolling basis
*3)
At these exhibitions, an additive circulation available in these branchesGeneral terms and conditions
1. These General terms and conditions as well as the advertising media information 8. Proofs are only supplied when expressly requested. The orderer is responsible
supplied to the customer are strictly applicable to all business relations between for the correctness of the returned proofs. Should the orderer fail to return the
the customer and the publishing house. Different terms and conditions of the proofs supplied to him in good time by the set date, this shall be considered as
customer do not apply, even when they are not expressly contradicted by the approval for printing/publishing. After publication, the publisher will send the
publisher. customer a specimen copy free of charge/link or a copy of the page with ref-
2. In cases of doubt, advertisement orders are to be completed within one year erence to the advertisement/digital promotion.
of conclusion of order. The publishing company guarantees the best possible 9. The invoice is to be paid within the given period as stipulated on the advertising
reproduction of the advertisement in print and as a digital promotion tool. rates based on the date of invoice in so far as no reduced terms of payment or
3. A digital promotion can be made up of one or more elements such as photos payment in advance has been agreed to in a specific case. In the case of default
and/or text, sound sequences and moving images: an area or space can be in payment or extension of date for payment, interest shall be charged at a rate
reserved by the customer as a clickable link to a further online address or mobile of 5 %. The publishing company can hold back the completion of a current order
site to feature additional information. in the case of default payment and demand payment in advance for the rest of
4. For any errors in publication for which the publisher is responsible, the client the advertisements/digital promotions still to be published.
shall receive compensation in the form of free replacement advertising or digital 10. In the case of legal proceedings, non-payment, out-of-court settlement or
advertising space to the extent that the purpose of the advertisement/digital bankruptcy, any discounts shall be waivered and th full amount for the adver-
advertising which was impaired. tisement/digital promotion still to be published shall become immediately due
5. Claims to defects are struck by the statute of limitations within one year after the for payment without any discounts or obligations on the part of the publishing
legal date of commencement of the limitation period. company. The customer will only be entitled to offset with undisputed or legally
6. The publishing company shall reserve the right to reject bookings for advertise- valid claims. The customer is only entitled to the assertion of his right of retenti-
ments, digital promotions or printed or digital inserts as well as individual called on due to counterclaims arising from this contract.
up insertions within one advertisement order for reasons of content, source or 11. Printing material will only be returned at the express request of the orderer. The
the technical form in accordance with the basic principles of the publishing com- deadline for the storage of such printing material shall end three months after
pany. Orders for inserts or bound-in inserts are binding for the publisher only af- the advertisement/digital promotion has been published.
ter the presentation of a sample of original size and after a written confirmation 12. If, as a result of Acts of Providence or other reasons for which the publishing
for the customer issued by the publisher. A possible refusal of the order will be company cannot be held responsible, it is impossible to fulfil the order or for
communicated to the customer in writing. The refusal of an individual call does the same reasons publication of the journal of different issues/digital promotion
not give rise to the withdrawal of the total contract. is stopped, the publishing company shall have the right to defer publication or
7. The customer will furnish the publishing house with the printing templates/ withdraw from the rest of the order.
digital materials according to its specifications. The specification of the printing 13. The publisher will store all customer data disclosed to him within the context
templates/digital materials and the deadline for their presentation are set out in of the business relationship and required for the performance of the contract.
the advertising media information. The costs for layouts, printing material, etc. These data will only be used for the fulfillment of the contract.
which are to be produced by the publishing company will be invoiced to the 14. The seat of the publishing company is the sole place of jurisdiction and fulfill-
orderer, likewise the costs for any major alterations to the original agreed adver- ment also in respect of bills of exchange and cheques made out in connection
tisements. Ordered advertisements/digital promotion which are not to hand or with the order.
only incomplete by the copy date as laid down in the publication schedule, will 15. Please refer to our data protection statement on our site:
be published in the following issue in the manner determined by the publishing https://www.harnisch.com/en/datenschutzerklaerung/
company.
15Our magazines and journals
Magazin für Inhaltsstoffe, Herstellung und Verpackung
food Marketing & Technology Food Technologie fng MAGAZIN dedica
www.food-mt.com www.food-technologie.de FOOD · NONFOOD · GETRÄNKE · TOBACCO www.dedica.de
International magazine for the German magazine for the food www.fng-magazin.de Trade magazine for trends
entire food industry worldwide. industry: Ingredients, Processing The independent publication for and lifestyle in the field of
and Packaging. supermarket managers in Germany. promotional products.
Approx. 17,700 printed copies Approx. 12,000 printed copies Approx. 23,500 printed copies Approx. 21,000 printed copies
Approx. 20,000 digital copies Approx. 6,500 digital copies Approx. 9,200 digital copies Approx. 40,000 digital copies
drinkworld Technology + Marketing Getränke! PuK – Process Technology & PuK – Process Technology &
www.drink-tm.com Technologie & Marketing Components Components
Magazine for the entire www.getraenke-tm.de www.puk-mag.com www.puk-mag.com
drink industry worldwide. German language magazine for In German and English language. In Russian language.
the entire beverage industry.
Approx. 11,800 printed copies Approx. 9,000 printed copies Approx. 24,500 printed copies Approx. 12,000 printed copies
Approx. 19,000 digital copies Approx. 6,500 digital copies Approx. 90,000 digital copies Approx. 44,000 digital copies
Wellness Foods & Supplements Hygiene Report dihw hp tooling
www.wfs-mag.com www.hygiene-report-magazin.de www.dihw-magazin.de www.hptooling-mag.com
The European magazine for German publication for quality German Magazine for the manufacture, International magazine for
health ingredients, nutraceutical management in the food and processing and application of high precision machining
foods and beverages. beverage industry. diamond high performance tools. processes.
Approx. 8,400 printed copies Approx. 17,800 printed copies Approx. 9,000 printed copies Approx. 13,000 printed copies
Approx. 19,000 digital copies Approx. 12,700 digital copies Approx. 7,000 digital copies Approx. 20,000 digital copies
- Technology & Marketing -
petfood pro bb guide – Beverage & Brewing WiN woodworking INTERNATIONAL element + BAU
www.petfoodpro-mag.com www.beverage-brewing.com www.woodworking-international.com www.element-und-bau.de
petfood pro is the international Suppliers’ Guide International magazine for the The magazine for architects:
magazine for the manufacture of for the beverage industry. woodworking industry worldwide. facility construction in
food for domestic animals. German language.
Approx. 9,600 printed copies Approx. 15,500 printed copies Approx. 9,100 printed copies Approx. 6,600 printed copies
Approx. 8,800 digital copies Approx. 19,000 digital copies Approx. 10,000 digital copies Approx. 7,300 digital copiesYou can also read
