Liberty Morocco - When Tradition meets Modernity - IMEX Frankfurt
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Liberty Morocco When Tradition meets Modernity
Content Page
We are Liberty International
Welcome to Morocco
Destination Fact
Flavors of Morocco
©LITG 2019 2
We are LIBERTY INTERNATIONAL TOURISM GROUP Think global, act local: we use synergies and assets of a global network without losing the ‘personal touch to develop Liberty International Tourism Group into the No.1 Destination Management Company in the world. Today, we operate 70 destinations worldwide on 5 continents. ©LITG 2019 3
Welcome to Morocco
• Exoticism at your doorstep:
• North African country
• 14 km away from Europe
• 2.934 km on the Atlantic coast
• 512 km on the Mediterranean coast
• Hospitality: Tourism is, after agriculture, the second
largest Moroccan resource
• Sustainability: As part of a sustainable development
strategy, Morocco hosted COP22 and developed the
largest solar complex currently operating worldwide.
• Population of 33.38 million
• Official language: Arabic, French and Berber
• Constitutional monarchy
• Capital city: Rabat
• 10 Moroccan Dirham (MAD) = approx. 1 USD or 1 EUR
©LITG 2019 4
Destination Facts
Morocco, land of poetry and history, combining
modernity and tradition with legendary hospitality:
At the crossroads of Africa, East and West,
Morocco charms with its beauty and its mysteries
and its true mix of North African culture - Eastern
Mediterranean and European, A unique destination
that combines business and leisure tourism, A
diversity of landscapes that fulfil all expectations, A
variety of accommodations: from Bivouac in the
desert to Ryad in the Medina to the luxury
beachfront resort.
An easy, comfortable and safe destination in the
world:
18 airports, A road network of 57,334 km, including
1,800 km motorways, 2,110 km of railway lines and
a TGV between Casablanca & Tangier,
©LITG 2019 5
Flavors of Morocco
• When Morocco means Landscapes
• When Morocco means Traditions
• When Morocco means Tolerance
• When Morocco means Hospitality
• When Morocco means Modernity
• When Morocco means History
• When Morocco means Culture When
Morocco means Architecture
• When Morocco means Gastronomy
• When Morocco means Pampering
• When Morocco means Trendy
• When Morocco means Activities
• When Morocco means Art
• When Morocco means Social responsibility
• When Morocco means Liberty
©LITG 2019 6
When Morocco means “Landscapes”
Offering breathtaking landscapes and enjoying a temperate climate, the Moroccan landscapes are uniques and gives the impression of traveling in several
countries, from the sea to the desert with it’s sandy dunes, through the Atlas mountains passing by Palm groves, and white sandy beaches, the diversity of
landscapes have kept their original beauty.
Liberty Moment : Trek the Toubkal mountains on 2 days trek and enjoy the wild life in the high atlas mountains ©LITG 2019 7
When Morocco means “Traditions”
With a population that’s made up of Berbers and Arabs, each ethnic group has contributed to the country’s wealth of rituals, celebrations, and cultural traditions.
Liberty Moment : Try a henna tatoo during your tour of the famous jamaa el fena squar a tradition in all our wedings and celebrations
©LITG 2019 8
When Morocco means “Tolerance”
Land of tolerance, coexistence and living together for religions, Morocco works to promote permanently the culture of peace and dialogue.
Liberty Moment : In Casablanca, experience the biggest mosque in Africa, the museum of Jewish culture and the majesty of Sacré Coeur all in one morning
©LITG 2019 9
When Morocco means “Hospitality”
Friendly people with legendary hospitality, you will be received everywhere with a glass of tea , Moroccans have an innate sense of hospitality and sharing, and this
generosity is felt in every little gesture whatever the services is.
Liberty Moment : Enjoy at stay in the Famous Royal Mansour Marrakech and witness an outstanding service and finest luxury experience.
©LITG 2019 10When Morocco means “Modernity”
An easy, comfortable and safe destination in the world with 18 airports, A road network of 57,334 km, including 1,800 km highway, 2,110 km of railway lines and a
TGV between Casablanca & Tangier.
Liberty moment : You will be welcomed in one of the most beautiful airport in the world welcome to Marrakech Menara airport. ©LITG 2019 11When Morocco means “History”
Millennia-old country with an eventful history, it is in Morocco (Djebel lrhoud) that were discovered the oldest remains of Homo sapiens in the world, dating from more
than 300.000 years, Morocco is home to numerous vestiges of Phoenician, Roman, Carthaginian, Portuguese, and Spanish cultures.
The Roman ruins of Volubilis and Sala Colonia are the most notable.
Essaouira, Safi, El Jadida and Azemmour were once important Portuguese strongholds which have recently been restored.
Liberty Moment : With an expert guide, learn the histories of Morocco's ancient cities, discover ornate monuments to religious devotion, or enjoy a diner in a local
house with a real historian and get transfered to the ancien times, and know more about the evolution of the Moroccan history and Cultural Approach©LITGby a passionate
2019 12When Morocco means “Culture“
Morocco and preserve its long cultural history and promote It in Manny occasions,
Liberty Moment : The Tbourida a UNESCO heritage , Visit a traditional fantasia show during your visit to morocco and enjoy this tradition that reveals the Moroccan
culture or include it in your farewell dinner under tents.
©LITG 2019 13When Morocco means “Architecture ”
The architectural diversity of Morocco finds its sources in the influences of the different civilizations that have succeeded one another.
While Casablanca, the economic metropolis, was a real architectural laboratory at the beginning of the 20th century, the blue houses of Chefchaouen located on the
mountain range of the Rif , illustrate the spirituality while referring to the water sources of the mountain.
Liberty Moment : Enjoy a stay in an exclusive accommodation unit, a Riad. The term 'Riad' means garden but it is applied to houses built around a central courtyard,
a Moroccan old house dating from years, converted in a guest house , a unique experience that you can live only in medinas of morocco. ©LITG 2019 14When Morocco means “Gastronomy”
Moroccan cuisine has been enriched by many aspects of its long and eventful history and over the centuries has been refined into a fascinating blend of Arab, Berber,
Middle Eastern, Moorish, Mediterranean, African and Jewish influences which is uniquely Moroccan.
Liberty Moment : Enjoy a cooking class in a courtyard of a traditional Riad and discover the secrets of the Moroccan cuisine , share special moments with the
dada’s ( chefs ) during this activity , and listen to their stories and share their life experiences , and enjoy some good Moroccan sweets.©LITG 2019 15When Morocco means “Pampering”
Enjoying a Moroccan Hammam a massaged with Argan essential oils will awake all your senses
Liberty Moment : Enjoy hammam treatment in a Hammam in Marrakech using Berber beauty product and experience their benefits ©LITG 2019 16When Morocco means “Trendy”
Party like Jagger in Marrakech famous night clubs or enjoy a cocktail Moroccan flavours in one of the rooftop bars of the city with an amazing view of the atlas
mountains and Marrakech medina.
Liberty Moment : Tour the famous night clubs of Marrakech and enjoy a VIP access in one night party Moroccan way. ©LITG 2019 17When Morocco means “Active”
The diversity of landscapes is a perfect setting for all adventures, motocross, climbing, trekking, snow sports, Morocco meets all tastes and all desires.
Liberty moment : Enjoy Zip line and Accropark in Marrakech surrounding valleys, Heliski in the top of the atlas mountains, jump from the helicopter to the top of the
mountains for an Incredible breathtaking experience ©LITG 2019 18When Morocco means “Art”
Hosting the biggest music and cinema festivals on the African continent, Morocco is a welcoming place for artists and men of culture and ensures the maintenance
and preservation of its long artistic history ,Yves Saint Laurent chose morocco as an inspiration and made from Marrakech his second home.
Liberty moment : Enjoy a street art / graffiti workshop with one of the famous street art artists
©LITG 2019 19When Morocco means “Social responsibility”
As part of a sustainable development strategy: Morocco hosted COP22 and developed the largest solar complex currently operating worldwide.
Liberty Moment : Sustainable project to help the local population (here, Solar panels were financed and installed in a Berber village in the high atlas mountains to
allow the inhabitants to save more than 600 Euro of electricity per month). ©LITG 2019 20When Morocco means “Liberty”
With over 25 years of experience in tourism, Liberty Morocco's CEO Nezha has for a long time led the largest DMC agency in Morocco before founding his own
agency in 2002 and joining Liberty International Tourism Group in 2006.
During her career, Nezha has organized many major MICE events and has hosted groups from around the world. Liberty International Morocco is a responsive
agency (DMC) offering tailor-made services for all business travelers. Whether you are traveling for seminars, incentives, corporate or thematic events or for leisure.
We are not just service providers, we are experts and consultants which will always give the best and most effective solutions according to each situation
©LITG 2019 21They Trust Us
©LITG 2019 22They Trust Us
©LITG 2019 23A PERSONAL TOUCH WORLDWIDE OUR DESTINATIONS
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