JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America

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JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
COSMOPROF
NORTH AMERICA
                JUNE           POSTPONED
LAS VEGAS       27 – 29        TO 2021
                MANDALAY BAY   The leading B2B
                CONVENTION     beauty trade show
                CENTER         in the Americas.
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021   p. 2
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021                             p. 3

THE LEADING B2B BEAUTY
TRADE SHOW IN THE AMERICAS
Cosmoprof North America (CPNA) is recognized for its
dynamic growth and unique programs. The event offers
the entire industry an opportunity to come together,
make new relationships, and foster collaborations.

CPNA serves as the premier launching pad for new beauty
brands, introducing revolutionary technologies, product
innovations, and new channels for distribution, packaging,
and manufacturing.

The show is a powerful platform that has the ongoing
support and presence of leading beauty associations
and key industry entities.

CPNA is one of the destinations of the Cosmoprof network,
today a 360° worldwide platform for the international
beauty community, with shows in Bologna, Hong Kong,
Mumbai, and Bangkok, which all together involve over
500,000 professionals and 10,000 exhibitors from all
over the world.
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021                                                                                           p. 4

FACTS & FIGURES

EXHIBITORS
312,638sqf                    1,435                      43                        8
29,045sqm                     Exhibitors                 Countries                 Country Pavilions
Exhibition area

Exhibitor by Product Sector                                                        Exhibitors Origin
                                                     45.98%
                                                     Professional
                                                     Beauty                                  52%
                                                                                             United States
20.47%
Cosmopack
                                                                                             48%
                                                                                             Remaining

33.55%
Cosmetics
& Personal
Care
                                                                                                       * Based off 2019
                                                                                                         exhibitors

VISITORS
40,000+                       100+
Attendees                     Countries

Type of Visitors *
                                                     33.28%          1. Distributors, Retail           Top 5 in
                                                     Distributors       Buyers,                        Attendance
4.30  %                                              & Buyers 1         Importers & Exporters,
Press/Online                                                            International Buyers           International
Media                                                                                                  Countries
                                                                     2. Non-Exhibiting                 Canada
                                                                        Manufacturers and              Greater China
9.24%                                                                   Suppliers to the               Mexico
Other 4                                                                 Industry, Vendors,             South Korea
                                                                        Contractors                    UK
                                                                     3. Chain Salons,                  States
                                                                        Salon/Spa/School               California *
                                                                        Owners, Consultants,           New York
                                                                        Students, Salons,              Texas
                                                     16.63%             Spa Managers,                  Florida
                                                     Manufacturers      Hairstylists,                  Nevada
20.40%                                               & Service          Estheticians & Skin Care
Professional                                         Suppliers 2        Professionals,                 39.55%
Operators 3                                                             Massage Therapists,            of domestic
                                           16.15%                       Nail Technicians,              attendees come
                                           Brand R&D                    Stylist/Cosmetologist,         from California
                                           and Product                  Consultants, Instructors,
                                           Development                  Speakers, Related
                                                                        Categories
                                                                     4. OTC & Independent
                                                                        Supply Beauty Buyers/
                                                                        Owners, Manufacturers
                                                                        Rep Groups, N/A &
                                                                        Other
                                                                                                       * Based off 2018
                                                                                                         attendees
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021                                                        p. 5

EXPLORE

Explore North America’s largest presentation
of beauty brands covering all industry sectors
from across the globe under one roof.

                                          Professional Beauty

 The only B2B beauty event for the        Dedicated to the professional
 entire supply chain in the Americas,     distribution channel, this section
 this “show-within-a-show” offers         showcases everything found in
 the most compreshensive range of         the salon and spa world, including
 solutions for the entire beauty supply   professional hair or nail care, styling
 chain: packaging companies, private      products, accessories, implements,
 label and contract manufacturers,        tools, equipment, furniture and attire.
 machinery and equipment providers,
 raw materials and service suppliers
 are featured.

 Cosmetics & Personal Care                Country Pavilions

 Showcasing the best in beauty –          Beauty products showcasing authentic
 cosmetics, skincare, toiletries,         elements and innovation from countries
 fragrance, organic beauty products       recognized for strong heritage in beauty
 and accessories – specialized            are represented as part of cohesive
 for the retail channel distribution.     national presentations.
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021   p. 6
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021                                                    p. 7

TREND DIRECTION

Insights found inside various curated areas where you will
be able to discover the best, most comprehensive array
of cosmetics and personal care items from around the world.

CBD Beauty                               Green Village
This new, all-inclusive special          A showcase of green/natural
area was specifically created            cosmetics including specialty areas:
for beauty brands that have CBD          - Discover Green
as an essential ingredient in their      - the newly launched CBD Beauty.
entire product line and the suppliers
that cater to them.                      Discover Green
                                         A dedicated area focused on green,
Discover Beauty                          eco-friendly, clean, organic, and/or
Presenting a high-end curated            natural products, showcasing novel
section that includes hidden gems        ideas from beauty marketers from
from across the globe- each one          the globe.
adding value and a unique point
of view to distinguish the retailer’s    The Beauty Vanities
merchandise mix and ultimately           An exclusive all-inclusive program
delight customers.                       specifically created to provide some
                                         extra TLC for smaller brands with a
Discover Beauty Spotlights               limited number of products.
This department store-like section
serves as a showcase for companies       Tones of Beauty
that are big on creativity yet smaller   This special area is conceptually
in size but who are a prime fit for      dedicated to the evolving shades &
high-end retail stores, boutiques,       types of beauty of the multicultural
salons, and spas.                        consumer.
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021   p. 8
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021                                                       p. 9

GET INSPIRED

Find inspiration in special projects organized in partnership
with exhibiting companies, global trend agencies, and
industry executives.

Boutique                                    CosmoTrends
The onsite sampling bar allows              The annual report on beauty trends,
attendees to personalize their own          featuring the most innovative products
beauty bag. This novel concept gives        from Cosmoprof exhibitors. This is
attendees the ability to select seven out   an exclusive look at everything that
of 20 different products to create their    is cutting edge in the cosmetics
own customized bag. All proceeds            industry. The report written by
collected onsite on behalf of Boutique      BEAUTYSTREAMS, an international
will be donated to charity.                 trend agency, is a true must-read for
                                            everyone in the beauty world because
Cosmoprof & Cosmopack                       it covers innovations in the beauty
North America Awards                        market and solutions offered by high-
The Awards formally recognize               tech, high-performance products.
the absolute best in beauty products,       An onsite installation will be on display
celebrate innovation, and honor             showcasing trends among exhibitors
excellence in packaging design              generated from a pre-show report.
and formulation among exhibitors.
Winners will be announced across            Insights Corner
various categories during a ceremony        In the Insights Corner, you’ll learn
at the show.                                about everything from identifying
                                            market trends to make smarter
                                            business decisions and understand
                                            the needs of your customers to develop
                                            strategies necessary to your brand’s
                                            success.
JUNE 27 - 29 MANDALAY BAY CONVENTION - POSTPONED TO 2021 - Cosmoprof North America
Cosmoprof North America 2021   p. 10
Cosmoprof North America 2021                                                        p. 11

CONNECT

Network with beauty buyers and distributors in pre-arranged
face-to-face meetings and hear from leading voices in the
industry on topics ranging from branding to digital strategies
and e-commerce to sustainability.

Buyer Program                               Entrepreneur Academy
This program meant for beauty               This unique, one-day intensive
industry professionals from                 conference was created to provide
around the world encourages                 beauty entrepreneurs with
networking between exhibitors               a hands-on practical workshop
and top buyers consisting of                that will provide them with many
retailers, international buyers,            of the tools necessary to help them
and professional beauty distributors.       succeed. Entrepreneur Academy
Selected exhibitors will participate        classes will show attendees how
in prearranged one-on-one meetings          to turn ideas into action, build
with interested buyers during the           a brand, and manage financials
show in a designated meeting                and more.
area on the show floor.
                                            U.S. Commercial Service Meetings
A dedicated Cosmopack Buyer                 The U.S. Commercial Service, in
Program was established with aims           cooperation with Cosmoprof North
to reinforce the brand identity of the      America, is pleased to offer complimentary
entire supply chain to create new           programs to help U.S. exhibitors develop
business opportunities and showcase         their international sales. U.S. exhibitors
the most innovative trends in the           can sign up to request counseling
sector. Cosmopack exhibitors have the       meetings with U.S. Commercial Service
opportunity to network with buyers          beauty industry specialists and
(private label directors, purchasing        introductory meetings with international
directors, brand managers, and more)        buyers/distributors from various countries.
and Cosmetics & Personal Care and
Professional Beauty exhibitors to fulfill
their business needs.

CosmoTalks
Cosmoprof North America’s
conference format that combines
creativity, inspiration, and business.
With more than 25 seminars and
workshops, it aims to be the widest
ranging series of conferences and
in-depth talks in the beauty industry.
THE INTERNATIONAL                                                                          FOLLOW US,
PLATFORM                                                                                   BOOST YOUR BUSINESS!
                                                                                               NEW!
Organizer – North American         An event by                                                            Organised by                            Organiser – Cosmoprof Asia Ltd
Beauty Events LLC

                                                                   Organised by
cosmoprofnorthamerica.com          cosmoprof.com                                                                                                  cosmoprof-asia.com

                                                                   cosmoprofindia.com                     cosmoprofcbeasean.com
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Organiser

beauty-fairs.com

                                                                   co-located with Cosmobeauté Malaysia
 São Paulo                          Shenzhen                        Kuala Lumpur                           Ho Chi Minh City                         Manila
 Organiser                         Organiser                       Organiser                              Organiser                               Organiser

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 International Representative

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                                                                               Cosmoprof North America
                                                                               is organized by
                                                                               North American Beauty Events LLC
 Jakarta                            Ho Chi Minh City
Organiser                          Organiser

International Agent                International Agent

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                                                                               with #cosmoprofna

Sales Office US, Canada, Mexico       Sales Office Europe, Africa,            Marketing and Promotion                      Contact us to reserve your space!
PBA, Scottsdale, AZ, USA               Middle East, Asia, South America       BolognaFiere Cosmoprof S.p.a.
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F +1 480 905 0708                      Milan, Italy                            P +39 02 796 420                             info@cosmoprofnorthamerica.com
sales@probeauty.org                    P +39 02 796 420 / F +39 02 795 036     F +39 02 795 036                             Toll-free: 800 468 2274 / P +1 480 281 0424
                                       international@cosmoprof.it              info@cosmoprof.it                            Europe, Africa, Middle East, Asia, South Africa
www.cosmoprofnorthamerica.com                                                                                               international@cosmoprof.it / P +39 02 796 420
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