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Ishka Insights Indispensable Analysis and Opinion - Ishka's global
8 July 2016

Ishka Insights
Indispensable Analysis and Opinion
Volume One. June 2016

Brexit and Aviation Investors. SAS Reforms. LOT Fleet Overhaul.
Transforming Qantas. Monarch Transition to LCC. Spirit Strategy Change.
Alaska and Virgin America Merger. Potential $10bn Loss For Asian Carriers.

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Ishka Insights Indispensable Analysis and Opinion - Ishka's global
Insight                                                                                                       8 July 2016

Ishka Insight
Volume 1

                        Contents
                        What does Brexit mean for aviation investors?                                                 4

                        SAS needs to continue reforms to counter losses                                               6

                        Can LOT Polish Airlines afford to overhaul its fleet?                                         10

                        A quantum leap for once-struggling Qantas                                                     15

                        Can Monarch survive as a low cost carrier?                                                    19

                        Robust finances will help Spirit’s strategy change                                            22

                        Alaska’s merger with Virgin America expensive but will aid growth                             26

                        Asia Pacific: Low fuel price masks potential $10bn loss                                       31

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The information used in this document has been assembled from many sources, and whilst the utmost care has been taken to ensure
accuracy, the information is supplied on the understanding that no legal liability whatsoever shall attach to Ishka Limited, its subsidiaries,
officers, or employees in respect of any error or omission that may have occurred.

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Ishka Insights Indispensable Analysis and Opinion - Ishka's global
Insight                                                                                                        8 July 2016

The Team
              Eddy Pieniazek
              Head of Analytics and Advisory

Eddy has supported thousands of aircraft transactions during his 35 years’ career, advising leaders of the world’s top aviation finance,
investment and leasing companies, airlines and manufacturers. A respected and valued influencer, Eddy was one of the original pioneers
of today’s aircraft valuation and appraisal industry, developing the industry’s first online valuation tool and associated analytics, fulfilling
the rigour and consistency demanded by investors.

Eddy began his career at Ascend (formerly known as Airclaims) in 1982. He founded and led Ascend’s rapidly expanding data and
advisory business, spearheading flourishing relationships with industry leaders which continue to this day.

Eddy is a frequent speaker on the international conference circuit and is a visiting lecturer at the Air Business Academy in Toulouse.

              Dickon Harris
              Editor

Dickon operates at the very heart of the aviation financial community and is one of the sector’s most respected journalists. Dickon has
been a financial journalist for nine years and spent four years as editor of Airfinance Journal leading the aircraft and leasing finance news
and data service from Euromoney. He was also integral to the expansion of Airfinance Journal’s deals database, editorial and
international events portfolio. Before his career in financial journalism, Dickon worked for the former UK MP and Energy Secretary, Ed
Davey and has worked on several UK regional newspapers.

Since joining Ishka, Dickon has led the foundation and development of the editorial team and specialist reporting capabilities, delivering
breaking news, exclusive features and in-depth interviews with key industry leaders.

              Stuart Flaye
              Analytics and Advisory

Stuart has over 15 years’ experience within the aviation industry. Prior to joining Ishka, Stuart was Technical Director at Hong Kong
Aviation Capital (formerly Allco Finance Group) where he was responsible for the day-to-day technical asset management of the HKAC
portfolio, the drafting of technical lease documentation, co-ordinating and managing aircraft valuations and investor reporting, along with
analysing trends in the aviation market. Stuart previously spent seven years as Senior Analyst at Ascend where he provided advisory
services to banks, financiers and lessors.

Stuart holds an HND Engineering qualification from the University of Hertfordshire and a BEng (Hons) Aeronautical Engineering from City
University, London.

              Siddharth Narkhede
              Analyst

Siddharth has over five years’ experience in aviation research and analysis. He has a strong background in airline financial research and
strategic analysis and has written many business and credit research reports on airlines and other industries alike.

Siddharth holds a MSc in Finance degree from the University of Edinburgh Business School and a Bachelors degree in Business Studies
from the University of Mumbai. As part of his masters’ thesis, he had researched the impact of the US Bankruptcy Code (Chapter 11) on the
financial performance of US based airlines.

              Connor Lovell
              Analyst

Connor graduated from Kings’s College London in 2014. He worked as an academic researcher before training as a journalist and
joining Ishka in 2016. He currently supports the news and analytics team, researching and analysing market trends for Ishka Insights.

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Ishka Insights Indispensable Analysis and Opinion - Ishka's global
27 June 2016

Ishka Insight
Indispensable Analysis and Opinion

              Eddy Pieniazek
              Head of Analytics and Advisory

What does Brexit mean for aviation
investors?
As Winston Churchill once said, “Democracy is the worst form of government, except for all
the others”.
The UK’s vote for Brexit is clearly part of a much wider argument - a signal of dissatisfaction,
some have even said “an act of self-harm”, of polarisation between young vs old, rich vs
poor, urban vs countryside, nationalist vs internationalist. That analysis is best left to the
macroeconomic experts, although astrologers and tea-leaf readers will also volunteer.

What does Brexit mean for investors in aviation?

We have looked briefly at three key areas in aviation – the hardware (i.e. metal - airplanes, fleets and
manufacturing) the software (passengers, traffic and the economy) and the operating environment (regulation
and legislation, the means to deliver a safe system, and infrastructure). All are clearly interlinked.
An excellent place to start is IATA’s non-‘knee-jerk’ analysis, ‘The Impact of ‘BREXIT’ on UK Air Transport’. It
was not formulated on the day, and clearly much was considered in advance. For Ishka, probably the key
take-away from this report is the suggestion that the number of UK air passengers could be 3%-5% lower than
the ‘no Brexit’ baseline forecast, by 2020.

This is anticipated to happen as a result of an expected downturn in economic activity (some suggest
stagnation, even recession) and the fall in the sterling exchange rate. IATA also notes that the impact of Brexit
is expected to be a permanent downward shift in the level of GDP, not a temporary impact that is recovered.
IATA referenced a wide range of GDP estimates including from HM Treasury, OECD, CBI and NEISR.
A weaker Sterling means air travel from the UK will become relatively more expensive – rising prices will
dampen demand, although conversely overseas visitors would have greater spending power in the UK, which
could lead to more inbound tourism. UK outbound traffic in 2015 was twice that of inbound (53.9 million visits
overseas compared to 26.2m visits to the UK). The net effect is an anticipated drop in passenger traffic,
relative to the forecast baseline, over the next three to four years.

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Ishka Insights Indispensable Analysis and Opinion - Ishka's global
Insight                                                                                  27 June 2016

How are the UK’s airlines positioned? Without a fleet adjustment, such a forecast decline in passengers would
lead to lower load factors and reduced revenues. The recent drop in IAG’s share price reflects weaker trading
in recent months, more so than the Brexit effect, so maybe the signals are already there.
However the beauty of the easyJet and Ryanair operations is that they are truly European, they have no
qualms in moving capacity around their networks in the European arena, to match capacity to demand and
seek opportunities elsewhere as and when circumstances dictate. We don’t foresee a material impact of
Brexit on their long-term strategy or growth. The airlines that are more vulnerable are the UK based carriers
that don’t have that wider network. However, they should have enough time to ‘right size’ their operations
should traffic levels start to depart from expectations.

From a manufacturing perspective, initial thoughts turn to Airbus, Rolls Royce and a host of companies in the
supply chain. A weaker pound makes UK exports cheaper for foreign buyers, which is good news for
companies like Rolls Royce, which has a large exposure to foreign exchange, especially to the US Dollar. With
the majority of its revenue and backlog emanating from outside the EU, Brexit is not likely to have a material
impact on its day to day business. Airbus’ exposure to the UK is a little more complicated. Airbus has
confirmed business as usual in the near term, and will work with the UK Government to minimise any impact
on its current UK investments – however future investments in the UK will be under review.

When considering sector financing and infrastructure investment, the UK is not the only country in the world
that is an investable proposition. In a post-EU environment the UK will need to sharpen its fight for
investment,   not    just  against   the     rest   of    the   world    but     against   the    EU    too.

The Ishka View
So from the hardware and software perspective, yes we have had a shock, but shocks are typically short
term and with hindsight will appear as only a blip on future charts. Airlines have the time and flexibility to
adjust to a change in traffic flows, if/when they materialise.

However, as far as airlines are concerned, there is still the operating environment, and this is where there
may need to be a more significant re-alignment. Europe has a Single Aviation Market, the European
Common Aviation Area (ECAA) to which EU members plus Norway, Iceland and eight South-East European
states, have access to and the freedom to operate routes within Europe, in accordance with EU aviation
law.

UK airlines and UK passengers will inevitably seek access to the Single Aviation Market, however the UK
will presumably also seek policy freedom to set its own regulations. To be part of the ECAA requires
acceptance of EU law. Bilateral agreements with the rest of the world will also need to be addressed.
How these scenarios play out will dictate the shape of the UK’s airline industry. There are models in place,
involving other countries such as Norway and its participation through the EEC, that could serve as a
template for the UK. The UK will negotiate for access to the EU markets, but Brexit means its ability to
influence future EU policy will evaporate, including that of EASA, in terms of Airworthiness and Safety
regulation.

The landscape will change, but time and preparation are some of the key tools available to the UK airlines
and manufacturers as the extraction from the EU progresses. The landing should therefore be a smooth
one, not hard. If UK aviation struggles, it will be issues larger than Brexit that will be responsible.

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30 June 2016

Ishka Insight
Indispensable Analysis and Opinion

              Siddharth Narkhede
              Analyst

SAS needs to continue reforms to counter
losses
Ignoring the non-recurring revenue and cost items, SAS posted losses in both the quarters
of the first half of FY 2015/16. The Scandinavia based airline needs to boost its capacity
utilization in H2 2015/16, especially on its intercontinental routes, in-order to post a profit in
FY 2015/16. SAS completed its 4XNG restructuring program in 2015 – significantly cutting its
cost base (by SEK4 billion (USD477 million) as per SAS) and overhauling its fleet
composition and network structure.

While its previous restructuring efforts should help the airline better face competition
especially the low-cost carriers, the airline needs to continue to undertake further
restructuring and reforms in-order to achieve sustainability in profits. In addition, to achieve
growth in the medium to long-term it also needs to capture a larger share of the frequent
flyer market.

Losses despite a strong recovery

After posting a positive performance during FY 2014/15, SAS recorded a loss before tax and non-recurring
items of around SEK1 billion (USD119 million) during H1 2015/16. The positive non-recurring items helped to
reduce the extent of the net loss, however, the subdued financial performance is particularly concerning at a
time when airlines globally were enjoying record breaking profitability and the fuel prices were at a record
low.

Increasing competition from the low-cost rivals and recent increases in capacity have put downward pressure
on yields which in-turn has substantially hampered revenue growth. The growth in SAS’ capacity has not been
accompanied by an equivalent increase in traffic. In addition, currency exchange losses and higher
maintenance charges than usual all contributed to the weak H1 2015/16 results. While the restructuring
program has helped to lower SAS’ unit costs, its yields have also been under pressure due to reasons
mentioned earlier. However, the Ishka view is that SAS’ net results are likely to improve in the second half of
the year, as traffic is usually stronger over the summer months. SAS had a tough first half in FY 2014/15 as well;
they posted an almost identical loss of SEK1.2 billion (USD143 million) compared to SEK1 billion (USD119 million)

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Insight                                                                              30 June 2016

in H1 2015/16, but still managed to end the year with a profit before tax of SEK1.2 billion (USD142 million)
before accounting for exceptional items. However, it remains to be seen how much of an impact Brexit will
have on the summer traffic in Europe in the second half of FY 2015/16.

                                                               31-Oct-15        31-Oct-14                31-Oct-13
Revenues (SEKm)                                                39,650           38,006                   42,182
EBITDAR Margin                                                  13.8%            9.7%                     12.9%
Net Profit Margin                                               2.4%            -1.9%                     3.2%
Adjusted Net Debt/EBITDAR                                       4.0x             5.5x                     3.9x
Adjusted Net Debt/Equity                                        3.5x             4.1x                     6.5x
Cash as % of Total Revenues                                     20.7%            19.5%                    11.3%
No. of months Unrestricted Cash to cover EBITDAR                2.68 months       2.44 months              1.48 months
Expenses and Aircraft Rental

Passenger Revenue per RPK (Pax Yield) (SEK)                     0.9028           0.8270                   0.9488

Fuel Cost/ASK (SEK)                                             0.1903           0.1950                   0.2027
Breakeven Load Factor                                           73.6%            76.6%                    71.4%
Load Factor                                                     76.3%            76.9%                    75.0%
Revenue per Passenger (SEK)                                    1,056            976                      1,043
RASK (Unit Revenues) (SEK)                                      1.1737           1.0948                   1.2610
CASK (Unit Cost) (SEK)                                          0.8634           0.8387                   0.9006
RASK-CASK Margin (SEK)                                          0.3103           0.2562                   0.3604

Source: Ishka calculations and SAS annual reports

It is important to note that SAS has achieved commendable improvement across its bottom-line between 2013
and 2015. While the margins, liquidity position and leverage are still modest, Ishka views the trend of
improvement as a positive sign considering the challenges faced by other network carriers in Europe from the
low-cost carriers.

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Insight                                                                                   30 June 2016

Source: SAS Group Investor Presentation

The Ishka view is that SAS’ restructuring plan has targeted the right areas and has achieved credible progress.
The carrier has overhauled its fleet - reducing the number of fleet types as well as adapting its network based
on the market need. SAS has also cut the numbers of employees and centralized some of its shared services,
and outsourced its non-core activities. It has also sold stakes in struggling airlines like Blue1 and Widerøe. SAS
has restructured from being an elaborate airline conglomerate operating in various segments of the airline
value chain to a leaner and more efficient airline focusing primarily on passenger and cargo transportation.
The table above clearly demonstrates the changes in the business model and company structure. The carrier
has improved its bottom line and SAS is in a better position now than it was 5 years ago to compete against
low-cost carriers. However, the carrier still needs to increase the pace of its reforms especially with regards to
labor costs, supplier contracts, and its IT systems.

Targeting frequent flyers
One of the challenges SAS faces, is how to increase the number of frequent flyers within the Scandinavian
market. As part of its restructuring, SAS increased its focus on frequent flyers within the Scandinavian market.
As per the airline, nearly 11% of the 20 million people in Scandinavia take five or more return flights every year
and SAS, as of 2015, served around 74% of this market at least once.

SAS upgraded its frequent flyer program and improved its customer service in a bid to build more loyalty from
its customers; however, its efforts have not yet yielded substantial positive results. In addition to its
overhauled fleet, the airline also upgraded its inflight entertainment systems and waiting lounges. These steps
are in the right direction and should help SAS to capture a higher market share. However, competition from
the LCCs has not gone away.

Short-term challenges and areas of further reform
As mentioned earlier, SAS needs further reforms in-order to achieve consistent profitability. The CEO, Rickard
Gustafson, has already identified labor as the next area of restructuring. SAS’ labor agreements are covered

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Insight                                                                                 30 June 2016

under Scandinavian terms and as a result employee expenses are its largest expense category, contrary to
most airlines. SAS has already finalized new collective agreements with its pilots, however, the airline could
face challenges from other unions who would resist attempts at reforming their terms. In addition, with further
capacity increase already planned for the remainder of FY 2015/16, yields and unit revenues would continue
to remain under pressure.

What if SAS’ strategy of targeting the frequent flyers fails to deliver the
expected results?
SAS has bet significantly on capturing more of the frequent flyer market, as it has plans to expand capacity.
Failure to do so would require another re-think in strategy. It could force the airline to undertake further
restructuring cuts and bring down its costs further in order to allow it to charge lower fares. In the face of
competition from the LCCs, it would be imperative for SAS to re-work its strategy to better compete with the
LCCs. SAS has 30 A320s on order and therefore will continue to have significant exposure to the short-haul
European market that is dominated by the LCCs.

The Ishka View
Positives/Strengths                                  Negatives/Challenges

Lower cost structure as a result of restructuring    Yields under pressure as a result of increased
                                                     capacity and lower air fares from LCCs
Improvement in fundamental position                  Uneven profitability and therefore the need to
                                                     continue with the pace of reforms achieved during
                                                     the 4XNG program, especially in further reforming
                                                     labour agreements and operations
More efficient and leaner airline with a less        Yet to capture a larger share of the frequent flyer
complicated business model                           market
Only FSC in Scandinavia offering domestic and        Competition from Norwegian Air Shuttle on
intercontinental flights to North America and Asia   transatlantic routes

Having reorganized its complex organization structure and trimmed its cost structure by several notches,
SAS is now better positioned to face competition especially from the LCCs. SAS has the advantage of
being the only network carrier out of Scandinavia and there is potential to build a fairly successful and
sustainable model connecting the frequent flyers within Scandinavia to long-haul destinations across the
Americas and Asia. With a lower cost structure and improved product offerings including its fleet
overhaul, in the medium to long-term, SAS should be able to attract a bigger share of the frequent flyers
by providing good quality service at attractive pricing. The carrier still needs to increase the pace of its
reforms especially with regards to labour costs, supplier contracts, and its IT systems. Competition from
LCCs remains a concern and with rivals like Norwegian offering low-cost travel options across the Atlantic
and within Europe from Scandinavia, SAS will have its work cut out.

© Ishka Ltd   ishkaglobal.com                                                 Any questions? Email us team@ishkaglobal.com
23 June 2016

Ishka Insight
Indispensable Analysis and Opinion

              Siddharth Narkhede
              Analyst

Can LOT Polish Airlines afford to overhaul
its fleet?
The Polish carrier’s newly appointed CEO, Rafal Milczarski, recently told Reuters that he is
considering overhauling the carrier’s narrowbody fleet, starting as early as Q1 2017. While
LOT now operates the state of the art Boeing 787-8s on its long-haul routes, it is struggling
to compete on the short-haul routes with its fleet of 20-year old Boeing 737-400s and
smaller capacity Embraer jets. Ishka sees a short-haul fleet overhaul as a step in the right
direction but the question is whether LOT can afford a substantial fleet expansion just three
years after the carrier was on the verge of bankruptcy.

Challenges with the current fleet composition

Currently, in terms of narrowbody fleet, LOT has 3 737-400s with an average age of nearly 20 years and the
rest is comprised of Embraer 170/175/195s and Bombardier Q400s.

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Insight                                                                                                                                                                                                                                                23 June 2016

                                                                                                                     Aircraft exiting the fleet
  6

  5

  4

  3

  2

  1

  0
          E145

                                      B737-300

                                                 B737-500

                                                                B737-400

                                                                                  E145

                                                                                          E175

                                                                                                   B737-500

                                                                                                                    B737-400

                                                                                                                                  E145

                                                                                                                                                      B737-500

                                                                                                                                                                    B737-400

                                                                                                                                                                                    B737-500

                                                                                                                                                                                                             A330-200

                                                                                                                                                                                                                                                  B737-400

                                                                                                                                                                                                                                                             B737-500

                                                                                                                                                                                                                                                                          E170

                                                                                                                                                                                                                                                                                        B737-800

                                                                                                                                                                                                                                                                                                     E170
                     B767-200ER

                                                                                                                                         B767-300ER

                                                                                                                                                                                                B767-300ER

                                                                                                                                                                                                                                B777-200ER
            2008                                 2009                                       2010                                         2011                           2012                                               2013                                             2014                    2015

Source: Aerotransport Data Bank

Since the start of the financial crisis of 2008, LOT has returned around 15 737s, 9 E145s, 4 E170s and 12 of its
widebody fleet consisting of primarily of 767s.

  12
                                                                                                                                 Aircraft Inducted
  10

      8

      6

   4

      2

      0
                                                                                                                                         B787-8

                                                                                                                                                           B787-8

                                                                                                                                                                                                                                                                               B787-8
                                                                                                                                                                                                                                             B777-200ER
                                                                                         E195

                                                                                                                               E195

                                                                                                                                                                                                E195

                                                                                                                                                                                                                                                                                                    Q400
                                                                                                                                                                                                                                                              B737-800
                                   B737-400
              E175

                                                                           E175

                                                                                                                                                                               A330-200
                                                   B767-300ER

                                                                                                       B767-300ER

                                                                                                                                                                                                                   B767-300ER

                                  2009                              2010                        2011                              2012                                                         2013                                                                     2014                       2015

Source: Aerotransport Data Bank

As replacements, the airline started inducting, and also retained, more of the E175s and E195s. Most of the
returned aircraft were ageing and considering that passenger traffic growth had stalled in Europe as a result
of the financial and debt crises, it seemed like a good strategy back then to rationalize capacity and operate
short-haul routes with a family of smaller capacity aircraft.

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Insight                                                                                                              23 June 2016

  30,000                                        Annual Passengers Carried - Poland                                                         30.0%
                         26.6%
                                                                                                                                           25.0%
  25,000
                                                                                                                                           20.0%
  20,000                                                                                                                                   15.0%
                                                                                   12.2%
                                        9.2%                                                                                       10.5%10.0%
  15,000                                                             7.8%
                                                                                                   5.8%           6.5%                     5.0%
  10,000                                                                                                                                   0.0%
                                                                                                                                           -5.0%
    5,000                                             -8.7%                                                                                -10.0%
         0                                                                                                                                 -15.0%
                  2007           2008          2009           2010          2011            2012           2013             2014

                                               Number of passengers ('000)                 Y-o-Y change

Source: Eurostat Air Transport Statistics

However, after 2009, Poland continued to witness relatively strong growth in passenger numbers between
2010 to 2015. As LOT trimmed capacity and started operating with lower capacity aircraft, it began losing
market share against Ryanair, Wizz and even Enter Air, a local Polish airline, who operate with higher density
aircraft such as 737-800s, A320s and A321s. The Ishka view is that this created a vicious circle for LOT – not
only does it lose traffic because of its older and smaller capacity regional fleet, but its unit costs are also
higher than its competitors’ as the larger capacity aircraft help to keep unit costs down. This invariably means
that LOT has to charge higher airfares in-order to cover its costs, further alienating flyers towards the low cost
rivals. In addition, as a pre-requisite to obtaining a $130 million capital increase from the Polish Government,
the European Council required LOT to give up a number of intra-European routes, which meant LOT was
restricted in efficiently utilizing its existing capacity. However, now that the restrictions have ended, there is a
strong case for introducing more high density aircraft if LOT is to regain market share.

Weak financial situation?
LOT has been undergoing restructuring since 2013. As a part of the restructuring program, it reduced its
workforce, returned several aircraft and rationalized its network as well its business model. The restructuring
seems to have had some positive effect as the airline returned to the black in 2014. LOT does not disclose any
detailed financials, however, it did announce in April 2015 that it had made a profit of $26 million in 2014 on its
core operations. EBITDA also seems to have improved considerably – from a negative $91 million in 2012 to a
positive $41 million in 2013, improving further to $77 million in 2014. While this is a positive development,
there are still concerns on the sustainability of these profits - the airline hasn’t made public any of its latest
financial figures and therefore it is difficult to judge whether the fundamentals have improved in 2015 and
2016. Judging by the airline’s hesitation in disclosing even summary numbers for 2015, in a year when the
airline industry has seen record profitability, Ishka suspects that it is highly unlikely that the airline performed
well financially.

LOT’s change of CEO
When LOT began its restructuring, the plan was to privatize the airline in due course. The previous CEO,
Sebastian Mikosz who was overseeing the restructuring was keen on privatizing the airline in 2015, however,
the then government deferred the process due to upcoming parliamentary elections in the country. It was
reported that LOT was in talks with Indigo Partners, a US based private equity firm, however those talks
ultimately foundered. This led to Mikosz resigning from the airline in August 2015. At the time of his departure

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Insight                                                                                                     23 June 2016

he had reportedly said that, “Without a private investor who will finance the expansion in the medium-term
perspective, the company may disappear”. This corroborates our concern that fundamentally LOT may not be
able to self-finance any kind of major fleet overhaul and that financiers also may be wary of extending support.

Leasing used aircraft could work

   12
                                                 Current investors in LOT's fleet

   10

    8

    6

    4

    2

    0
              Q400         E195   E175     B787-8       E170        E195       E175     B737-400       E175         B787-8        B787-8
        Nordic Aviation Capital      Owned           Castlelake     Zuma        BRE      Kahala       GECAS         Intrepid Apple Bank
                                                                  Leasing Ltd Leasing

Source: Aerotransport Data Bank
*2 E195s which are part of Nordic Aviation Capital (NAC) were originally part of Jetscape Aviation Group’s (Jetscape) Eagle I Series 2014-1
portfolio. NAC announced its acquisition of Jetscape in March 2016.

LOT’s plans of doubling or tripling its fleet is too ambitious at the moment; and obtaining sufficient financing to
overhaul the fleet would most certainly be a challenge in the current environment. This leaves the airline with
exploring the option of leasing older (possibly 7-8-years old) used aircraft. Lessors already have spare capacity
at the moment and could be interested in leasing out to LOT. However, leasing has a cost and considering
LOT’s financial situation it is not known whether LOT is in a position to afford the higher lease expenses.

What if banks and lessors are hesitant to finance the fleet expansion?
If the banks and lessors are cautious and do not support LOT’s growth strategy, then we could see the airline
sliding into further difficulties. As things stand, LOT has already been pushed down to being the third or fourth
largest carrier in its home market. There is tremendous potential in the Eastern European market compared to
the rest of Europe and to take advantage of this growth, LOT needs to invest in its fleet. On a more positive
note, it is also possible that the government might be forced to quickly find a strategic investor and privatize
the airline. Transferring the airline to private hands might actually augur well for the airline in terms of survival
and growth.

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Insight                                                                                  23 June 2016

The Ishka View
With LOT losing out against its competitors in its short-haul markets, an update in the short-haul fleet will
be critical to enable future growth and to be competitive. Fundamentally, LOT is not in the strongest
position to self-finance an ambitious fleet expansion program. A capital injection from new ownership or
investors is an obvious route. On the other hand, leasing used aircraft could be the most feasible, maybe
the only strategy at the moment for the airline to acquire near term deliveries. There is traffic potential in
the Eastern European market and it is in LOT’s interest to further cut costs and build capacity to target
greater market share.

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22 June 2016

Ishka Insight
Indispensable Analysis and Opinion

              Connor Lovell
              Analyst

A quantum leap for once-struggling Qantas
The Australian airline is two years into its three-year Transformation Plan which aims to
permanently increase the airline’s productivity and competitiveness. Early indications are
that the carrier appears to be on track for a sustained recovery.
Qantas has eight Boeing 787-9s which are scheduled to begin delivering in late 2017
through 2018. Ishka believes that the new aircraft, which will mostly be used to replace the
airline’s ageing 747-400s, will not threaten Qantas’ profitable codeshare agreement with
Emirates but will allow the airline to benefit from the high rise in Chinese traffic to Australia.

On the road to recovery

Qantas’s Transformation Plan was introduced following heavy losses in 2013 – the first since Qantas was fully
privatised in 1995 – and a revenue drop of AUD 550 million ($421 million). So far the carrier is $1.4 billion into
the programme that intends to deliver $2 billion in gross benefits by the end of 2017. And last year Qantas
made a convincing recovery, regaining their investment grade status and posting $975 million in pre-tax profit.
Further, the plan saw debt reduction of more than AUS 1 billion ($765.5 million), 4,000 job losses and a group
expenditure reduction (excluding fuel) of 10%.

Codeshare agreements with Emirates, China Southern and American Airlines have helped ease competition
while the airline gets its finances in order.

The restructuring plan appears to be sustainable. The early indicators are pointing in the right direction.
EBITAR is up, Revenue Seat Kilometre (RPK) is up by 2% and capacity growth has remained flat, ending the
overcapacity that had previously damaged revenues.

Like many other airlines with a favourable fuel hedging position, the airline has benefited tremendously from
lower fuel prices; also, the positive impact of reduced depreciation expenses resulting from the non-cash write
down of Qantas International Fleet in 2013/2014 and the repeal of the Australian carbon tax.

© Ishka Ltd   ishkaglobal.com                                                   Any questions? Email us team@ishkaglobal.com
Insight                                                                                    22 June 2016

Qantas Financial Data 2013-15                            30-Jun-15           30-Jun-14                   30-Jun-13
Revenues (AUS $m)                                        15,816              15,352                      15,902
EBITDAR margin                                           17.1%               7.7%                        13.9%
Net profit margin                                        3.5%                -18.5%                      0.0%
Adjusted net debt/EBITDAR                                2.4x                6.5x                        3.4x
Adjusted net debt/Equity                                 1.9x                2.7x                        1.3x
Cash as % of total revenues                              18.4%               19.5%                       17.8%
No. of months unrestricted cash to cover EBITDAR         2.57 months         2.45 months                 2.39 months
expenses and aircraft rental

Passenger Revenue per RPK (Pax Yield) (AUS $             12.1438             12.0756                     12.3286
cents)
Fuel Cost/ASK (AUS $ cents)                              2.7669              3.1479                      2.9691
Breakeven load factor                                    73.5%               81.2%                       78.1%
Load Factor                                              79.1%               77.4%                       79.3%
Revenue per Passenger (AUS $)                            277.89              271.49                      283.23
RASK (Unit Revenues) (AUS $ cents)                       14.0533             13.9998                     14.3384
CASK (Unit Cost) (AUS $ cents)                           10.3312             11.3686                     11.1923
RASK-CASK Margin (AUS $ cents)                           3.7221              2.6312                      3.1461

Source: Qantas and Ishka calculations

Half of the group’s fleet – valued at over AUD 3.5 billion ($2.7 billion) – is now unencumbered, adding to a
strong total liquidity position. And as part of the Transformation Plan the fleet has also been simplified from 11
types to seven and has an average age of 7.7 years – three below the targeted 8 to 10-year range.
Full year financial data is not yet available for 2016, but the first half results show continued improvement. The
group continues to expand margins through both revenue growth and cost discipline. Revenue increased by
5% to AUD 8.5 billion, ($6.7 billion) while total unit costs were down by 7% compared with the first half of last
year.
The full year results are expected to show a cautious 5% increase in capacity well in line with the long-term
average for Australia. And transformation benefits including fuel efficiency, cost and revenue are projected to
be AUD 450 million ($376 million) for the year.

Ultra-long haul ambitions

Qantas has eight Boeing 787-9 due to be phased in during 2017 and 2018. They will replace five of the
airline’s ageing 747-400s but will undoubtedly be deployed on new routes. The longer range of the 787
presents new opportunities. Qantas’ CEO, Alan Joyce, has recently mooted direct flights between Melbourne
and Dallas, Brisbane and Dallas, Sydney and Chicago and even Perth to London as a possibility, however
Ishka doubts whether this route could be done directly without being payload restricted during parts of the
year.

The airline is expected to exercise more of its (45) options for the 787, although the timing of this remains
unclear.

Ishka believes that the incoming aircraft will not affect the codeshare agreement Qantas has with Emirates.
The arrangement has been successful to date with AUS 2 billion ($1.5 million) in bookings, amounting to a

© Ishka Ltd   ishkaglobal.com                                                   Any questions? Email us team@ishkaglobal.com
Insight                                                                                    22 June 2016

four-fold increase since 2013. Joyce himself has touted the success of the joint partnership model and it also
frees up aircraft for use in the high-growth Asian market.

Chinese Market
Leisure demand from China is experiencing a growth spurt, and increased by 22% in 2015. Joyce expects this
to quadruple in the next decade. Qantas is well placed to exploit this both as a full-service carrier and through
its low-cost subsidiary, Jetstar. The different subsidiaries of the Qantas Group allows a greater flexibility to
manage incoming aircraft orders.

If there is sufficient demand Qantas could deploy its 787s to serve the Chinese market. Around a million
Chinese tourists visit Australia each year and they typically take two or three domestic flights with each visit.
Qantas currently has a codeshare agreement with China Southern Airlines and joint venture partnership with
China Eastern on routes between China and Australia. However, there has been on-going speculation that
Chinese investors may want to buy in to Qantas after two Chinese conglomerates, HNA Group and Nashan,
took equity stakes in domestic rival Virgin Australia. Around 5% of the carrier is available for foreign investors,
and this might be enough to tempt a competitor airline to invest in a seat at the board.

Scenarios
What if Qantas decides to reject the Emirates codeshare?

Qantas entered into the agreement with Emirates in 2013, conceding that it was struggling to compete with
the carrier amid soaring fuel costs. Although the partnership has been profitable for Qantas, it has been more
advantageous to Emirates who had no trouble in the Australian market before this and have increased their
market share, as hub flights now come via Dubai rather than Singapore.

With robust finances and 787-9s on order, Qantas is in a far better position to compete with direct flights to
Europe. The airline is also eyeing the next generation of long-haul aircraft – the A350-900ULR and Boeing
777-8 – both of which are under development and currently due to enter service in 2018 and 2021
respectively. If the agreement did collapse before it is due to expire in 2023, there would be a strong case for
ordering these aircraft.

What if the fuel price goes up?

Qantas have strong hedges in place so should be able to manage well. The carrier was seriously affected by
high fuel prices in 2013-14. Costs reached a company record of AUS 4.5 billion ($ 3.67 million) – up 5.6% on
the previous year. However, with new fuel hedges in place the benefit of a fall in prices over the course of
2015 has been protected for the full year 2016, with 73% participation to lower prices. In fact, Moody’s says
that Qantas has a strong enough balance sheet to withstand a more than doubling in the price of jet
fuel without losing its hard-won investment grade credit rating.

© Ishka Ltd   ishkaglobal.com                                                   Any questions? Email us team@ishkaglobal.com
Insight                                                                                 22 June 2016

The Ishka View
Qantas’ bottom line has recovered well, vindicating the transformation plan, and presents solid
opportunities for investors. It has a young fleet, expansion plans, and is well positioned to exploit the
growth in Asian – and especially Chinese – demand.
It is too early to say whether Qantas’ ultra-long haul plans will be successful; others airlines have grappled
with this segment in the past and withdrawn such services, though on their present course Ishka
anticipates a sustained recovery for the airline.

© Ishka Ltd   ishkaglobal.com                                                Any questions? Email us team@ishkaglobal.com
21 June 2016

Ishka Insight
Indispensable Analysis and Opinion

              Connor Lovell
              Analyst

Can Monarch survive as a low cost carrier?
Britain’s two largest LLCs, Ryanair and easyJet, are both rumoured to be interested in
acquiring Monarch Airlines which has recently made the transition from a charter to a low-
cost carrier. A sale to either would represent a win for Monarch’s majority stakeholder, the
private equity firm Greybull, although the carrier is also interested in airlines acquisitions
itself.

However, if Monarch is not acquired then it faces the greater challenge of building a
successful low-cost business model. Currently its CASK rates are 5.66 pence, far above its
rivals. This will have to come down if it is to compete against other UK LCCs in the long-run.

Monarch moves off life support

Monarch returned a £44.3 million ($65 million) net profit last year following a successful restructuring
programme under Greybull Capital. The private equity firm took a 90% stake in the previously family run
business in October 2014, following consolidated group losses of $191.1 million.

Greybull injected £125 million ($183 million) into Monarch to save it from collapse and began an austere
consolidation programme to return the carrier to health. Long-haul and charter flights were jettisoned, along
with 8 aircraft and 700 jobs as a £200 million cost cutting measure. For the remaining staff, pay has been
reduced by 30%. Monarch was also able to reach a deal with the UK Pension Protection Fund which took the
remaining 10% equity stake in the business.

© Ishka Ltd   ishkaglobal.com                                               Any questions? Email us team@ishkaglobal.com
Insight                                                                                       21 June 2016

Full Year Financial Results 2014/15                     2015                  2014                           % Change
Gross Revenue (£m)                                      655.5                 764.4                          (14.2%)
Total capacity in term of passengers (‘000)             7,196                 8,730                          (17.6%)
Total booked passengers (‘000)                          5,975                 7,210                          (17.1%)
Load factor (%)                                         83.0%                 82.6%                          0.4%
Average number of aircraft                              35.3                  38.9                           (9.3%)
EBIT – pre exceptional (£m)                             45.0                  (113.3)                        139.7%
EBITDA – pre exceptional (£m)                           68.3                  (87.1)                         178.7%
EBITDAR – pre exceptional (£m)                          138.4                 (2.1)                          6690.5%
Source: Monarch Airlines

As of October last year, the group’s free cash had improved by £35 million ($51 million) yields are up by 9.5%
and passenger revenue per available seat kilometre is up 7.2% on 2014.

Monarch’s switch to become a low cost carrier
In August 2014 Monarch announced it would begin transitioning from a charter airline into a low cost carrier.
This was a good move considering the decline of the charter-based model, which its CEO says is dying, and
the fall-off in demand from key charter destinations like Egypt and Tunisia due to terrorism.

Flights to Sharm el-Sheikh in Egypt alone account for 10% of Monarch’s revenue. At the same time a reduction
in the number of routes has resulted in a heavy concentration of routes to Spain, which now accounts for
almost 59% of the airlines flights during August.

Monarch is also radically moving from an all-Airbus fleet to an all-Boeing fleet. It has 30 B737 MAX 8 on order
as part of its transition to a scheduled leisure airline. Monarch says it will save them around 15% in fuel costs
each year. They are due for delivery from the second quarter of 2018. Current fleet leases are scheduled to
terminate as each new aircraft arrives.

Greybull looks for the exit
In early 2016, Greybull appointed Deutsche Bank to explore ‘inbound and outbound’ growth opportunities in
Europe. These could include a sale to, or a merger with, another airline. EasyJet and Ryanair are said to be
looking at the carrier, and China’s Hainan Airlines has confirmed interest.
easyJet is after Monarch’s highly-prized slots at London Gatwick, which also happens to be easyJet’s largest
base in the UK. However, easyJet’s founder and majority stakeholder, Stelios Haji-Ioannou, has said that such
deal would be destructive of shareholder value.

If no one is willing to purchase Monarch, then the airline will have to earn its bread as a low cost carrier. So far
it has been aided by a weak euro and £30 million in savings from low fuel prices, but these are variables that
could easily change.

Crucially, Monarch’s cost per available seat mile (CASK) will have to come down if it wants to compete as an
LCC on price alone. Last year Monarch’s CASK rose by 12% to 5.66 pence. By contrast, EasyJet’s was 4.77
pence last year while Ryanair’s was lower still at 2.90 pence.

Monarch’s CEO, Andrew Swaffield, says there are too many airlines in Europe today and that around half are
challenged by a high cost base. He predicts further consolidation and a growing divide between those which
have restructured their cost base and those that haven't.

© Ishka Ltd   ishkaglobal.com                                                     Any questions? Email us team@ishkaglobal.com
Insight                                                                                   21 June 2016

The move to a Boeing fleet will likely cost Monarch in terms of training, new infrastructure and spares,
although Boeing have almost certainly factored some of these considerations into a sweetened deal for the
airline to agree to switch aircraft supplier.

On the other hand, Monarch is as likely to be the acquirer as the acquired. In April, Swaffield said the carrier
was not for sale but was alert to possible acquisitions itself. Any acquisition would preferably have a Boeing-
heavy fleet. Monarch has expressed an interest in Air Berlin, TUIfly, and Thomas Cook Airlines but only TUIfly
operates an exclusively Boeing fleet.

The Ishka View
The question is how Monarch will expand following its painful restructuring process. Ishka believes that
the airline’s existing slots in the UK make it an attractive target for easyJet which would provide a
straightforward exit for its private equity owner. A more involved approach is for the airline to acquire
other airlines to build enough scale and slots to compete as a standalone low cost carrier. This approach
represents a challenge as Monarch works to drive down its own costs.

© Ishka Ltd   ishkaglobal.com                                                 Any questions? Email us team@ishkaglobal.com
13 June 2016

Ishka Insight
Indispensable Analysis and Opinion

              Connor Lovell
              Analyst

Robust finances will help Spirit’s strategy
change
Spirit Airlines’ (Spirit) new CEO has announced a new strategy for the Ultra-Low Cost Carrier
(ULCC) which will include targeting 500 new domestic routes, cutting capacity by 10% and
changing the culture of ‘America’s most hated airline’ in an attempt to improve customer
service.
Ishka believes Spirit is sufficiently capitalised to acquire additional aircraft to begin
operating new routes and believes a slightly slower growth rate makes sense for Spirit’s
new expansion policy and that investment to improve the airline image among customers is
necessary to improve the airline’s bottom line in the long-term.

Spirit moves to target uncompetitive short-haul routes

Spirit appointed a new CEO, Bob Fornaro, after investor jitters last year which wiped 50% off the share price
as the carrier reported a 17.5% drop in revenue for its fourth quarter in 2015. The new CEO has identified three
key strategic changes for the airline: a push to open 500 new regional domestic routes, a reduction in
capacity growth and an improvement in the airlines’ customer service. The airline currently serves 190 routes
with 85 aircraft.

Spirit faces increased competition from full service carriers, most notably American Airlines, which are now
competing directly with Spirit on fares as a result of lower fuel prices. Spirit occupies a unique position in the
US market, straddling primary and peripheral routes. Unlike other ULCCs, such as Frontier and Allegiant, it is
mostly in competition with full service carriers like American and low cost carriers like Southwest who account
for 50% and 55% of network overlap respectively.

CEO Fornaro plans to exploit market opportunities on routes below 1,000 nautical miles believing that these
have become less competitive. Spirit maintains that there are around 500 routes where, on its current cost
structure, it could earn an operating margin in the mid-teens or higher. The airline initially plans to move into
125 new markets over the next five years including 20 in 2016.

The move to shorter routes, out of the orbit of the larger carriers will allow Spirit’s to utilize its ultra- low cost
structure more effectively. With costs at 5.59 cents per available seat mile (excluding fuel) this remains the

© Ishka Ltd   ishkaglobal.com                                                     Any questions? Email us team@ishkaglobal.com
Insight                                                                                     13 June 2016

carrier’s major competitive advantage. By contrast American’s CASM is currently 8.99 cents. In addition,
Fornaro wants to slow down Spirit’s capacity growth by 10% to around 20% this year. However, there are
several unknown aspects about the strategy. Spirit has not named which routes it wants to target, making it
hard to assess either potential demand or potential competition from other carriers.

America’s most hated airline’ courts customers

Spirit is currently the worst performing US airline both in terms of passenger satisfaction and scheduled
reliability. Clearly, the worry is that this may be affecting sales. Low fuel prices have allowed American to fill
excess capacity and drive down fares. Scott Kirby, President of American Airlines, explained that 87% of its
customers and half of its total revenue comes from infrequent flyers — a key demographic that can no longer
be ignored.

In the short term at least, the superior customer service offered on a carrier such as American or Delta is a
weakness for Spirit. The approach of Spirit’s previous CEO, Ben Baldanza — famous for publicly mocking
customers for their complaint — appears to have run its course.

“Reputation does matter,” Fornaro has stated repeatedly. Fornaro appears to be following Ryanair’s
successful pivot towards better customer service which saw profits jump by 32% following the start of its
‘Always Getting Better’ programme and has successfully salvaged the company’s reputation. Ryanair’s
customer service push was primarily though a new designed website, allocated seating, and a friendlier
customer service at check-in, while booking errors could be changed within 24 hours with no extra charges.
These were relatively cheap changes to implement. Spirit is focusing primarily on performance. The carrier is
putting more aircraft and staff on standby to reduce delays, which has helped, in part, to improve customer
satisfaction by 15% on 2015, albeit from a low base.

Sound fundamentals
The airline’s fundamentals remain strong. Total revenue jumped from $1.93 billion in 2014, to $2.14 billion last
year. Spirit also netted $317.2 million in profit last year, up 40% on 2014. And CASK is actually 2.3% lower than
last year due to lower aircraft rent and fuel expenditure.

Under Fornaro, Spirit’s first quarter performance for 2016 remains strong. Despite a marginal dip in passenger
revenue, total revenue was up by 9.1% mostly on the back of a 20.8% rise in revenue from fees and charges.
Load factor, debt and leverage ratios remain stable.

However, net profit did decline in 1Q 2016. One reason for this is higher aircraft depreciation costs as a result
of Spirit’s changing fleet composition. Spirit has been buying aircraft as they come off lease, making 15
purchases in the last 12 months including two so far in 2016. Likewise, there has been a rise in special charges
from $0.4 million to $16.2 million. This is attributed to lease termination charges as a result of these purchases.
Spirit reports that buying a used A320 versus leasing one, equates to an estimated annualised pre-tax benefit
of $1m per aircraft.

© Ishka Ltd   ishkaglobal.com                                                   Any questions? Email us team@ishkaglobal.com
Insight                                                                                        13 June 2016

                                                 31-Dec-15    31-Dec-14   31-Dec-13              31-Dec-12
Revenues ($m)                                    2,141        1,932       1,654                  1,318
Net profit margin                                14.8%        11.7%       10.7%                  8.2%
Adjusted net debt/Equity                         1.3x         1.1x        1.1x                   1.3x
Cash as % of total revenues                      37.5%        32.8%       32.1%                  31.6%
Passenger Revenue per RPK (Pax                   4.0377       5.0244      5.1052                 5.0333
Yield) ($ cents)
Load Factor                                      84.7%        86.7%       86.6%                  85.2%
Revenue per Passenger ($)                        65.25        80.10       79.43                  75.10
RASK (Unit Revenues) ($ cents)                   7.3944       8.4763      8.5658                 8.4772

Source: Ishka Calculations and Spirit Airlines’ SEC Filings

Fleet and financing

Spirit recently swapped out 10 A321neo orders for A320neos instead. Spirit has also been buying up its A319s
as they come off lease. It bought two previously leased aircraft in 1Q 2016. As of March 2016, 71.6% of Spirit’s
fleet is currently leased and they currently have 29 active A319s, although in the current fleet plan this will
reduce down to 8 over the next five years. The focus on downsizing from A321s to A320s and owning more
of its aircraft fits with its new strategy of focussing on smaller markets. Disposal of the A319s, with an average
age of 9.9 years, will help Spirit maintain its claim to have America’s youngest fleet.

Spirit has healthy access to both the public and private markets. The airline has $308.5 million of committed
debt financing for the eight aircraft it has scheduled for delivery in 2016. In addition, Spirit has secured
financing for five aircraft to be leased directly from a third party, also due for delivery in 2016. Last August
Spirit signed a $576.6 million EETC to finance three new Airbus A320-200 aircraft and twelve new Airbus

© Ishka Ltd   ishkaglobal.com                                                      Any questions? Email us team@ishkaglobal.com
Insight                                                                                       13 June 2016

A321-200 aircraft. The company does not have financing commitments in place for the remaining 75 Airbus
aircraft currently on firm order, which are scheduled for delivery in 2017 through 2021 but liquidity, for first and
second tier airlines, remains easily accessible according to banks and lessors.

Scenarios

What if fuel costs rise to above $65 per barrel?

Like many other carriers, Spirit ended 2015 with hedges in place against a rise in the price of fuel. In Spirit’s
case 17% of total volume was hedged at $1.94 a gallon. However, at the start of 2016 Spirit abandoned all of its
positions as the fuel price crept lower. Absent hedging, the airline has no means of protecting itself against a
fuel rise. Spirit’s ability to react is limited by the fact that ticket prices are set in advance which will make it
harder to pass on any fuel increase via fare prices. Spirit does have the option to introduce a fuel hedge fairly
easy if oil prices rise but it is something for investors to watch out for if the carrier does not hedge. A fuel rise
could however potentially benefit Spirit, as they have one of the lowest CASMs (ex-fuel) and a fuel price rise
would make it harder for full service carriers to discount tickets – allowing Spirit to win back market share.

The Ishka View
The net effect of Spirit’s strategy shift could be a ‘new’ airline, much like Ryanair’s renaissance – but
based on an expansion of new regional routes to be served by a larger core fleet of A320 aircraft – with
improved reliability and customer service. Ishka believes that if Spirit manages to achieve a significantly
better perception of its customer service, it would benefit, in the same way as Ryanair has, with improved
profitability. Spirit remains poised for greater growth and presents significant opportunities for financiers.
Its long term financial indicators are steady and its not significantly leveraged with no perceivable barriers
for the carrier to raise additional debt for its incoming deliveries.

Moreover the carrier is slowing its capacity growth from an aggressive annual growth rate of 30%. Ishka
anticipates that Spirit will benefit from targeting new routes although there is no clarity yet on the routes
Spirit is set to choose. This makes forecasting competitive behaviour and expected profitability difficult.
The suggestion on new routes is that the carrier will go for mid market cities, but this begs the next
question whether Spirit aims for the markets served by other ULCCs such as Allegiant or Frontier, or the
ones served by the majors. Ishka believes Spirit may attempt both, adopting a “suck it and see” approach,
to identify where it could make the most headway.

© Ishka Ltd   ishkaglobal.com                                                     Any questions? Email us team@ishkaglobal.com
6 June 2016

Ishka Insight
Indispensable Analysis and Opinion

              Siddharth Narkhede
              Analyst

Alaska’s merger with Virgin America will be
expensive but will aid growth
Alaska Airlines and Horizon Air’s parent firm, Alaska Air Group, Inc., is set to acquire Virgin
America, Inc. Despite the limited commonalities, Ishka believes that this merger makes
strategic sense for both the airlines, especially in a consolidating US airline market.
However fleet integration, Virgin’s shareholders and the increased leverage could still
challenge Alaska’s attempt at expanding its market share beyond the Pacific Northwest.

Inorganic expansion

Alaska Airlines (Alaska) is a strong player in the Pacific Northwest through its bases in Anchorage, Seattle and
Portland, however, it has limited reach in rest of the US domestic market. Acquiring Virgin America (Virgin)
gives Alaska access to Virgin’s bases in California thus helping to consolidate against competition on the West
Coast and also expand operations on the East Coast by getting access to the slot controlled airports in New
York, New Jersey and Washington. Any attempt to expand organically in these areas would have put Alaska in
direct competition with Virgin and therefore Ishka believes it makes strategic sense for Alaska to merge with
Virgin as it seeks to increase its market share.

In addition, the proposed merger is in-line with the trend of consolidation in the US aviation market. The
following graphic demonstrates the level of consolidation over the course of the last 35 years. As of 2015 both
Alaska and Virgin sit in the cramped space of the US low cost carriers and this merger is Alaska’s attempt at
growth in a competitive environment. Compared to jetBlue and Hawaiian Airlines, both of which have a low
cost premium product offering similar to Alaska, Virgin is the smallest airline in this group, making it more
feasible for Alaska to acquire and to expand its reach and increase its market share in North America.

© Ishka Ltd   ishkaglobal.com                                                 Any questions? Email us team@ishkaglobal.com
Insight                                                             6 June 2016

Source: Alaska Air Group, Inc. Investor Presentation

Source: Alaska Air Group, Inc. Investor Presentation

© Ishka Ltd   ishkaglobal.com                          Any questions? Email us team@ishkaglobal.com
Insight                                                                                                          6 June 2016

Downgrade in investment grade credit rating?

                                           Alaska Air Group, Inc.                        Virgin America, Inc.
                                           31-Dec-15              31-Dec-14              31-Dec-15                   31-Dec-14
Revenues ($m)                              4,901                  4,693                  1,530                       1,490
EBITDAR Margin                              21.6%                  14.1%                  27.2%                       19.8%
Net Profit Margin                           17.3%                  12.9%                  22.3%                       4.0%
Adjusted Net Debt/EBITDAR                   0.2x                   0.7x                   3.8x                        4.1x
Adjusted Net Debt/Equity                    0.1x                   0.2x                   1.9x                        2.6x
Cash as % of Total Revenues                 27.1%                  25.9%                  32.4%                       26.5%
No. of months Unrestricted                   4.04 months            3.53 months               4.47 months              3.43 months
Cash to cover EBITDAR
Expenses and Aircraft Rental

Passenger Revenue per RPK                   8.8696                 9.2625                 8.1147                      8.2288
(Pax Yield) ($ cents)
Fuel Cost/ASK ($ cents)                     1.4852                 2.4422                 1.7023                      2.5337
Breakeven Load Factor                       73.3%                  80.5%                  72.7%                       77.0%
Load Factor                                 84.1%                  85.1%                  82.2%                       82.3%
Revenue per Passenger ($)                  150.33                 156.40                 193.70                      205.02
RASK (Unit Revenues)                 ($     9.0695                 9.4931                 9.1073                      9.1902
cents)
CASK (Unit Cost) ($ cents)                  6.6443                 7.6401                 6.6213                      7.0745
RASK-CASK Margin ($ cents)                  2.4251                 1.8530                 2.4860                      2.1158

Source: Ishka Calculations and Alaska Air Group, Inc. and Virgin America, Inc. SEC Fillings

Alaska Air Group, Inc. (Air Group) is among a handful of investment grade airline companies in the world. Lean
operations have contributed to consistent profitability and have allowed the airline to maintain an extremely
healthy balance sheet with very limited debt. As can be seen from the table, Air Group’s fundamentals are in
an extremely healthy state. However, the acquisition will clearly impact the capital structure and result in an
increased leveraged position for the company.

                                                                                              Pre-Acquisition            Post-Acquisition*
                                                              Balance Sheet Debt              686                        2,686
                                                              Capitalized Lease               840                        2,240
                                                              Cash                            1,328                      1,224
                                                              Adjusted Net Debt               198                        3,702
                                                              * These are approximate figures

                                                              Source: Ishka Calculations and Alaska Air Group, Inc. and Virgin America,
                                                              Inc. SEC Fillings

Source: Alaska Air Group, Inc. Investor Presentation

© Ishka Ltd   ishkaglobal.com                                                                       Any questions? Email us team@ishkaglobal.com
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