Handbook CREATING SPACE FOR SUSTAINABLE FOOD SYSTEMS IN URBAN COMMUNITIES - Practical approaches and examples for cities
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Handbook CREATING SPACE FOR SUSTAINABLE FOOD SYSTEMS IN URBAN COMMUNITIES Practical approaches and examples for cities Based on experiences from URBACT II Thematic network Sustainable Food in Urban Communities (2012-2015)
DAY LIFE OF MORE RESILIENT FINDING SPACE FOR EMERGING CITIZENS ECONOMIC ACTIVITIES AND Landwinkels, shops at the farm gate FOOD-RELATED SUSTAINABLE Faro DOC from the Cuppari high school ENTREPRENEURSHIP IN THE CITY ABOUT THE AUTHORS Landwinkel is a national organization supporting farmers in opening shops at the farm gate. Landwinkel works as a co-operative, pooling Passionate staff from the Cuppari agriculture high school imagine a products from local farms so that each outlet offers not only its own strategy to face school budget shortage: from teaching wine produc- products produced on site but all the products produced locally by the tion they pass to producing quality wine with the launch of a new faro network of local farms. Landwinkel also provides commercial and DOC high quality wine and 12000 bottles to be sold the first year. They merchandizing support (i.e. branding, packaging, shop design, infor- also open a local wine tasting area and plan to facilitate direct access mation and advertisement material…) greatly facilitating farmers' Recovering food production for tourists from cruise ships passing through the Messina strait. ability to have their own shop and attracting customers to the out- skirts of the city where they are mainly located. in the outskirts of Ourense Food challenge for families in Brussels 1.3 Since 2009, the city council has been encouraging an experimental Facilitating the development of a new shopping scene with project pooling unused land for market gardening. The organisation of such an innovative project relies on cooperation between inhabit- Core text of this Handbook Forstering been written by: has ants that would lend or rent allotments to new farmers of different kinds: urban citizens that want to grow food or need complementary incomes, unemployed people, hobby farmers, etc. In order to ensure 1.2 innovative models of inter- The "Food challenge” is an initiative of Etterbeek (one of the 19 mu- nicipalities of the region). It has been financed by Brussels Environ- ment sustainable development agency of the Region in the context of market access and drive this suburban food production the munici- the emergence of pality focuses on the rehabilitation of two traditional markets as 'food mediation between local food the call for sustainable food projects in 2011. The idea was to create positive dynamics around sustainable food by empowering families to François Jégou (Lead expert) producers and city dwellers. hubs' for the population of the city, developing social life around the become ambassadors of the topic. During 6 months, 12 households new urban food businesses tradition of small bars, restaurants within the market offering free public transport access for customers coming to shop at the local markets. were involved every fortnight in activities such as cooking classes, tasting workshops, etc. Behaviours and view on food quickly evolved. with hybrid value creation Joy Carey (Thematic expert)models 2.1 Brunnsbo-school chef, Gothenburg Feed Bristol Project Reengaging the population With contributions 1.1 from: Securing urban land to with food in particular in dedicating some time and enable growing food in securing enough skills to the city and its outskirts prepare and cook their Brussels (Lead Partner) / Joëlle van Bambeke, Stephanie Mantell, Joséphine Henrion Situated in the outskirts of north Bristol on a 7 acres piece of land, own food. Even Bakke is a young and motivated Chef who innovates towards sustainable practices and challenges canteens rules. He wins inter- Amersfoort / Anne de Feijter, Cor Holtackers, Marianne Karstens the Feed Bristol project is twinned with ‘Sims Hill Shared Harvest’, a national canteen Chef competitions. He involves pupils to help in the community supported agriculture scheme with 65 members divided kitchen for a couple of hours a day and familiarize with the kitchen in 3 categories: growing members, vegetable sharing members and activities. He proposes to the pupils to taste the food instead of wast- supporting members. The second category is particularly interesting: ing it if they don't like it, Etc. This open-minded chef intends to raise interest in food, to create dialogue with canteen employees as well as Athens / Yannis Evmolpidis, George Keranis engaging people with nature and food is not always easy when they don't have time to take care of their own individual allotment. Vegeta- with the pupils. The project is nominated to the White Guide Junior 3.3 ble sharing members help for 4 hours a week for 6 months and in prize. exchange get access to vegetable year round. Focusing food culture at 2.2 Bristol / Dorothy Greaves territorial level, pooling Ensuring a food education together in a coherent and canteen experience at Gothenburg / Annika Källvik, way each Ulla Lundgren and any local school since it is less Geitmyra Culinary Centre, Oslo food assets and creating likely to take place at Lyon / Lilian Pellegrino, Caroline or recreating a city food Brand Lyon Fair and Sustainable City label home identity and label. Messina / Daniela Catanoso, Oslo / Line Tveiten 3.2 2.3 Increasing citizens food The Geitmyra Culinary Centre is a non-profit foundation established by the food writer and TV-cook Andreas Viestad. Based in the build- Exploring possible synergies ings of a former farm near Geitmyra school and allotment garden Ourense / Uxio Novoneyra Rei, foodSusana Bayo inside Oslo, the place has been refurbished to host school children. It between and each resilience within an Lyon Fair and Sustainable City label was set up in 2010 in order to create a community of sustainable practices among the trade people proposes evening courses and biannual Farm Open Days. It host 30 classes per year for an entire week each. Kids have an immersive sector of the city towards an urban food system likely in town. The label is characterised by transparency of selection experience in a farm feeding chickens, taking care of the vegetable Vaslui / Vasile Paval, Stefan Dudau, Ionel Popa criteria and progressive improvement process for those who are not garden, backing bread, smoking meat, making yogurt, etc and eating emerging food-oriented to generate less waste yet eligible. The cooperation develop in clubs of exchange between entities awarded with the label. The aim was to get 400 businesses or associations with the label at the end of 2014 the product of their labour. and reduce food poverty urban development. 3.1 Developing a specific governance Thematic expert: Kevin Morgan, Cardifforiented University Food market program in Vaslui towards sustainable and Eleonas’ urban farm project in Athens quality food, rais ing decision makers’ awareness on the stra- tegic dimension of food in urban Design by: context and finally fostering a proper food-oriented city leader- Christophe Gouache, Thibaut Métivier / Strategic Design Scenarios The Traian market is the first of a series of modern food markets to be deployed in the city of Vaslui. It is divided in 4 sectors: fruits and vegetables; cheese and dairy; meat; fish. A special place is reserved by the municipality for the local 'producers'. The aim is to avoid the ship. The Municipality of Athens is supporting a large action towards reclaiming available urban space for growing food. They are imple- menting real urban farms on the larger pieces of land and urban stalls being all taken over by 'sellers' of less quality products coming from all the country. A food quality control laboratory is also installed gardening on smaller plots. Eleona is a neighbourhood of Athens with mixed industrial and commercial areas. A large piece of wasted land in the market and plays an important role in raising trust among Bristol Food Policy Council is planed to be turned into an urban farm (municipal property of customers. Brussels Job-Employment Alliance approximately 20.000 m²). The project is about to start and foresees benefits both in terms of creation of jobs for unemployed people and Publisher : Strategic Design Scenarios Publishing of urban production of food for poor household. 3. ISBN : 978-2-9601314-1-3 The Bristol Food Policy Council was launched in March 2011, as the FINDING SPACE FOR FOOD first Food Policy Council in UK. It brings together stakeholders from diverse food-related sectors to examine how the food system is operating locally and to develop recommendations on how to improve it. Bristol Food Policy Council has been established as an independ- The Food Job-Environment Alliance starts from the premise that environmental issues are an essential field of employment and eco- nomic development for companies that are able to adapt quickly or IN THE GOVERNANCE OF ent body including representative from the local government and a engage in economic sectors related to the environment. This transi- board of local key players. Its aims are educating officials and the tion requires a new governance dynamics: it aims to mobilize and LEGAL NOTICE public, shaping public policy, improving coordination between existing coordinate public, private and associative bodies around concerted programs, and starting new programs, mapping and publicizing local actions. The project is innovative because it is not only for consulta- THE MUNICIPALITY WITH food resources; creating new transit routes to connect underserved tion and classic participation but to involve stakeholders from the areas with full-service grocery stores; persuading government agen- food sector to achieve a truly collective and individual work together, Neither the European Commission, nor the URBACT Secretariat, nor any person acting on their behalf are responsible for the cies to purchase from local farmers; organizing community gardens to achieve shared objectives commitment, namely development of and farmers’ markets, etc. economic sectors related to the environment and the creation of TRADITIONALLY LIMITED quality jobs. use which might be made of the following information. The views expressed in this publication are the sole responsibility of the AUTHORITY IN THIS AREA. authors and do not necessarily reflect the views of the European Commission. 2 3
TRADITIONALLY LIMITED AUTHORITY IN THIS AREA. A word from the lead partner food journey, as it enabled Brussels and its partner cities to learn from each other, to discover new initiatives and different ways by Stephanie Mantell, Brussels Environment of tackling sustainable food. Beyond the the environment & energy administration of the Brussels Capital Region consolidation and dissemination of practical knowledge drawn from this transnational Brussels Environment initiated the environmental and sustainability criteria networking, stakeholders started to work URBACT Thematic Network “Sustainable (certification), promoting self-production together within each city to develop Local Food in Urban Communities” (2012- (fruit & vegetable gardens, use of derelict Action Plans and improve local policies. 2015) to develop low-carbon and lands), and preventing waste (food and its resource-efficient urban food systems, packaging). Now and beyond the lifetime of our project joining efforts and thinking with other cities we wish to reach out and communicate in Europe, namely Amersfoort (NL), Athens The Brussels Capital Region has with other cities and stakeholders that are (GR), Bristol (UK), Messina (IT), Gothenburg substantial experience in sustainable food engaging in the process of making their food (SE), Lyon (FR), Ourense (ES), Vaslui (RO), research and actions and the political system more sustainable, to continue the and Oslo (NO). commitment is to go further and learn journey we started. from others, for instance, to work both on The environmental impact of food is one supply and on perceptions of the general of the drivers of cities’ growing interest public towards sustainable food choices in the topic and a primary concern for us among audiences not yet reached, finding as environment administration. Indeed, new approaches and tools adapted to according to the FAO, the food sector them. An upcoming strategic transversal alone accounts for over 20% of global plan on sustainable food will go further greenhouse gas emissions worldwide. to facilitate the transition of existing local Moreover, around 1/3 of the food produced market actors towards shorter supply for human consumption is wasted or lost. chains and greater sustainability and Making our urban food systems more encourage the emergence of new actors sustainable can thus yield major benefits - not only to reduce CO2 emissions and in terms of carbon intensity and resource overall environmental impacts, but also to efficiency. It involves notably the use of secure and create long term local jobs and local and seasonal products (short supply strengthen urban communities. chains), improving diets (reducing the share of animal protein and processed Being part of this URBACT II network foods), using products that meet has been one step on our sustainable 4 5
CONTENTS INTRODUCTION 9 - The resilience test Purpose of this handbook 12 Case study 28 almost 50% organic meals in public - Fairtrade City, Gothenburg - Feed Bristol Project & Sims Hill Shared canteens, Gothenburg - Sabores De Ourense & “Come Ourense” Who should read this handbook? 13 Harvest, Bristol - Geitmyra Culinary Centre for children, Oslo award - Pré Santy inclusion garden, Lyon - Eleonas’ Urban Farm project, Athens 1. Background 14 - New market gardening farmer, Vaslui - Social and solidarity grocery shop, Lyon 5. Food governance and the city - The Project and the Partners - Eemstad boerderij, Amersfoort agenda - Finding a way to view the urban food - “Gardens bank”: recovering food 4. Food literacy and resilience 50 - Emerging food-oriented city leadership 69 system and sustainability production areas in the outskirts of Ourense - Re-engaging the population with food - Food-oriented urban development - Finding a pragmatic approach to low - Faro Doc from the cuppari high school, - Ensuring a food education and a positive - City food identity and labels carbon and resource efficiency Messina canteen experience - Finding an action-focused framework for - Landwinkels, Shops at the farm gate, - Reducing food poverty among the low- governance-questioning tools sustainable food in cities Amersfoort income population - Evil projection 74 - Super-halle, Lyon - Local action plan crash test Case studIES 18 community building tools 56 - Herligheten Allotment Gardens, Oslo 3. Sustainable food-related - Speed presentation evenings - Slowfood Valdemone, Messina entrepreneurship 34 - Visioning Case studIES - Educational Vegetable Gardens, Ourense - Growing in the city - Household resilience, Vaslui 78 - “Collective Kitchen” Embraced By Athens - Urban food businesses Case studIES 60 - Albatros Foundation, Food schools Municipality - New shopping scenes - Job creation policies in urban agriculture & promoting regional food, Messina - “My Urban Kitchen Garden” Grow-Your- sustainable food businesses, Brussels - Organic Farmers’ Markets, Athens Own-Kit, Brussels entrepreneurship enhancing - Bristol Food Policy - Majobo, Oslo tools 40 Council Conclusions - Micro-consulting - Sustainable meals in canteens, Gothenburg References & useful links 81 2. What can cities do? 23 - Business Launch Pad - Sustainable food in schools, Brussels Acknowledgements 82 - Getting started - ‘Who feeds Bristol?’ Report Photo credits 84 Case studIES 44 - Food Market Program in Vaslui / Central 87 tools to assess the local food - The Square Food Foundation Cookery Market, Vaslui situation 24 School And Kitchen, Bristol - Digital Urban Farming Map, Amersfoort - Getting started on the food journey check- - Food Challenge for families, Brussels list - Lundby local administration is serving - Lyon Fair and Sustainable City Label - Amersfoort “Capital of Taste 2012” 6 7
INTRODUCTION by Professor Kevin Morgan, Cardiff University “The 10 cities that participated in the Until recently, the food system barely URBACT project [Sustainable Food in registered on the mainstream political urban Communities] have collectively agenda in the global north because generated a body of knowledge about of the widely held belief that it had sustainable food systems that will be of delivered all that was asked of it. Slowly enormous value to their urban peers in but surely, however, the hidden costs the global north and the global south.” of the conventional food system began (Kevin Morgan, January 2015) to resonate in the public domain. While there is no single reason why the food Embracing a wide array of activities system has moved from the margins to associated with the production and the mainstream, the escalating costs of consumption of food, the project highlights diet-related diseases and environmental one of the most important developments degradation loom large in any explanation. in the history of food policy and practice, If anything it is the multifunctional namely the rise of the city as a transition character of food that makes it such a space for the design and delivery of unique political phenomenon because the sustainable urban food strategies. The food system is heavily implicated in so great merit of this handbook is that it seeks many public policy arenas. to capture the knowledge gained in 10 different cities and puts it at the disposal of The political significance of the food cities that wish to begin their own journey system stems from the combined effect of towards sustainability by learning from the following trends: what others have achieved. Mayors and civic society groups can learn much from - Food security is now perceived as a their counterparts in other cities so long as national security issue following the urban they appreciate that every urban context is riots that erupted in many countries after unique. the food price hikes of 2007/08; - The food chain accounts for some 31% 8 9
of GHG emissions in the European Union, the urban food question is viewed and of other under-utilised public and private making the food system a crucial target of valued by politicians and their civil society space; discourage food waste and policies to counter climate change; interlocutors. promote more socially and ecologically - The epidemic of obesity and other diet- benign ways of recycling it; and create related diseases makes the food system a Food policy has been dominated for so jobs and income for producers who prime target of campaigners; long by national and international levels of need access to the “footfall” of urban - Food poverty is increasingly visible in the policy-making, it is sometimes suggested consumers.. cities of the global north, as we can see that cities have little or no capacity to from the explosive growth of food banks, shape the food system because they lack Finally, there is the power of partnering, making food a social justice issue as well the powers to do so. However, within the where city governments enter into mutually as a human health issue; urban food policy repertoire three powers beneficial collaborative partnerships with - The food system is now perceived as merit special attention because, taken local businesses, social enterprises and a prism through which planners seek to together, they can help to reform the urban civil society groups to achieve in concert promote more sustainable natural resource foodscape. what they could not hope to achieve alone. management and eco-system services; - A quality food revolution is underway as Perhaps the most powerful food policy people re-discover the pleasures of good that cities have at their disposal is their food and its associations with place and very own procurement policy. The power provenance. of purchase has been shown to be very effective when it is part of a healthy public Over the past decade, municipalities in food provisioning programme. many countries have struggled with the Another power that cities could deploy question of how to incorporate food policy in more imaginative ways is planning into their strategies and structures. In policy, which is often used to frustrate political terms this question generates two development rather than foster it. Although intensely practical issues – who should planners have neglected the food system assume the leadership role for food policy in the past, they are now beginning to and in which department should this role address the urban foodscape so as to: be located? The experience of municipal protect and increase the diversity of food food politics in Europe, North America retail outlets so that they are accessible and Africa suggests that the answer to by foot or public transport; promote this question very much depends on the urban agriculture in and around the city way food policy is framed; that is to say, by expanding access to allotments, it depends on the prism through which community growing spaces and a range 10 11
PURPOSE OF THIS HANDBOOK WHO SHOULD READ THIS This handbook draws on some of the 130 examples of promising local practices We have selected content derived from hands-on robust experiences emerging HANDBOOK? shared by the ten participating partner from practitioners, practical information, cities, as well as on the policy evidence and evidence-based implementation. - This Handbook provides a range different - A series of key learnings and practical reported and on the strategies and As it is impossible to include everything types of materials organised to provide tools for practitioners and actors who structure of the Local Action Plans they are in this handbook links are provided to different entry points and ways of reading would like to start a similar process in their developing as a result of this work. more detailed material in three Thematic and to be accessible to different interests. own cities We wish to share some of what we have Reports, online articles and video Its focus is on nine key topics that have learnt during the three years of exchanges presentations with examples of promising emerged from the exchanges between the - A rich and varied set of case studies for and experiences in our network; to make local practices from our own cities.2 partner cities and on which the cities have a wider circle of interested readers that it available to other cities and stimulate sufficient joint experience to report. illustrate ways in which sustainable food them to start a similar journey towards a It is our hope that we can inspire other initiatives can change daily life in the city. sustainable local food system. cities to put food on their agenda and that - Three main categories of information are cities across the world will make concrete provided aimed at three main audiences : The handbook is written, not from an changes that jointly generate positive academic or advocacy perspective but impacts and drive a sustainable food - Insights for city policy makers on the from the pragmatic and practical outlook of system reform. importance for cities to build a sustainable people who work in cities and deal with the and more localised food system complex issues of urban life and the food system on a daily basis. It is therefore not complete, nor definitive, nor perfect, but is instead based on what is possible. We have selected examples of what we have found inspirational, many achieved through creativity, vision and commitment, despite limited resources. Rather than a final report, we have therefore opted for an easy-to-follow and accessible handbook that outlines the key learning emerging from the ten partner cities. 12 13
1. BACKGROUND 1.1 The Project and its Partners partners to approach the complexity of the food system more simply, and to find The URBACT II thematic network a way to organize the many vibrant and Sustainable Food in Urban Communities heterogeneous experiences of the ten - Developing low-carbon and resource- cities. The three themes were used to efficient urban food systems (URBACT, collect and review practical case studies of 2012-2015) brings together ten European existing work in each city. cities looking for joint, effective and The theme of “Growing” explores all sustainable solutions to develop low- possible ways to grow food near or in the carbon and resource-efficient urban food city. The theme of “Delivering” explores systems. ways to distribute, share and procure food The URBACT process involved regular within the city. The theme of “Enjoying” transnational exchanges between the ten explores how people in the city can cities over a period of three years and embrace a sustainable, happy, healthy provided a framework for each city to and vibrant food culture in canteens and establish a Local Support Group of key households. stakeholders in order to collaboratively In addition, project partners addressed build sustainable food governance and a three cross-cutting issues: related local action plan. ‘Governance, synergies & local system’; The cities of our network offer a fascinating ‘Social Inclusion, jobs & economics’; variety in terms of i) demographics ‘Carbon emissions and resource and scale of urbanisation; ii) land and efficiency’. The URBACT thematic network Sustainable Food in Urban Communities is a 3 years exchange territory; iii) food culture; and iv) levels of and collaboration project between 10 European cities including Brussels Environment of the engagement in food system sustainability. 1.3 Finding a pragmatic approach to low Brussels Capital Region (Lead Partner), the Bristol City Council, City of Messina, the Municipality of carbon and resource efficiency Amersfoort, the City of Lyon, the City of Gothenburg, Vaslui Municipality, Ourense City Council, City of Oslo and Athens development and destination management agency sa. 1.2 Finding angles to view the urban food system and sustainability Existing research suggests that the main The Lead expert of the project is François Jégou, Strategic Design Scenarios, ENSAV, La Cambre ways in which urban communities can Belgium. Thematic experts are Joy Carey, Independent Consultant on sustainable food systems Three themes of ‘Growing’, ‘Delivering’ contribute to reducing CO2 emissions in planning & UK, Kevin Morgan, School of Planning and Geography, Cardiff University, UK and and ‘Enjoying’ were selected by project the food system is by eating less meat Frédérique Sonnet, independent consultant, France. 14 15
and more plants; reducing food waste and 1.4 Finding an action-focused in everyday life of more resilient citizens; These action themes are discussed in by making fresh seasonal food from the framework for sustainable food in cities - Creating space for food in the governance more detail in the following sections with surrounding regions available to everyone. of the municipality with traditionally limited illustrative examples from the ten partner To lessen the impact, food should be Initiatives that address the need for authority in this area. cities. produced using less fossil-fuel derived sustainable food in cities can contribute inputs like fertilisers and pesticides. Food to supporting a lively and diverse local meeting organic certification standards economy (jobs and skills), to creating City food identity a nd lab is produced with an emphasis on animal a better environment (green spaces, els welfare and harmony with nature. urban design, reduced greenhouse gas velopment an de Project partners explored a range of emissions), and to supporting more health d urb practical approaches to low-carbon and and wellbeing amongst the population iente resource efficiency in an urban context (inspiring behaviour change, making it or -oriented city lead d- food ers by reviewing innovative case studies and easier for people to make better choices). ng hip o gi Fo in specific workshop discussions with In order to achieve these kinds of benefits, er INA BLE F OO STA D SU OVERNANCE Em external organisations. Encouraging city food has to be put firmly on the city G residents to eat less meat and more fruit governance agenda. For that reason, over & vegetables requires a focus on fresh the course of the project the focus on seasonal food and a range of fun activities ‘Growing’, ‘Delivering’ and ‘Enjoying’ has E U R S HIP that engage the public through interesting gradually shifted towards more an action- R e -e n g a gin inspiring challenge with tangible results. oriented and organisation-based focus of F O O D LIT IE O OD- AND RE With regard to business-led actions, ‘Sustainable entrepreneurship’, ‘Citizen’s Reducin E n s u ri there are many opportunities for new resilience’ and ‘Food governance’ (see in e ss REN TR L E F and innovative low-carbon and resource- figure on the next page). SIL ER N EP AB efficient urban food businesses that create Creating space for sustainable food Bus gp ng a C g fo N C Y AI A ity jobs. Labelling and recognition schemes systems is a practical and physical T op E es SUS D E ec N od od foo can work but need to be simple, also challenge in terms of finding available ul cen TE th Fo at RE L A po n de aimed at the non-green audiences and land within the city and its outskirts, and io in w g gS an in ve it h du help people to make a small shift. Cities is also about creating space for food in fo o ow rb rty pin tio Gr ca d U can use recognition schemes to inspire the broader economic, legal, cultural and n op am an and encourage collective action around dc sh lifestyle context: on th an Ne w g fresh seasonal and local food; reducing - Creating space for emerging economic e te e lo n ex p food waste and encouraging the circular activities and food-related sustainable w- e ri e n c e inc economy. entrepreneurship in the city; om ep - Creating space for good and healthy food opu lation 16 17
CASE STUDY CASE STUDY HERLIGHETEN Herligheten allotment gardens were born as an art initiative SLOWFOOD VALDEMONE, EDUCATIONAL VEGETABLE inspired by the Victory Gardens food growing initiative of ALLOTMENT American artist Amy Franceschini in front of San Francisco MESSINA GARDENS, OURENSE GARDENS, Capitol. The place chosen in Oslo, Loallmenningen in Bjørvika is probably the most contrasting location place both on the OSLO waterfront near the brand new opera house and one of the First pilot project of the city pooling unused most disparate urban development areas squeezed between a land for gardening with a demonstration high speed lane and railways. 100 micro-orchards in wooden SlowFood promotes a good, fresh and goal: demonstrating urban orchards are boxes and 250 m2 of grain field just popped up, surprising flavoursome seasonal diet; clean food available for production. even the promoters of the project. When asked if it is a one-off production and consumption that does Located in a working class area called initiative, the answer is that the next project could be to “dig not harm the environment; fair accessible “Mariñamansa”, the initiative started in the green” and grow food instead of useless grass in public prices for consumers and fair pay over a land area of 2,262 m2. It includes spaces. conditions for small-scale producers. For 18 orchard/gardens for citizen´s use, 2 instance; SlowFood has developed original for people with reduced mobility and 2 activities such as the Spoken Menu, integrated orchard/gardens strictly focused telling the story of traditional dishes before on educational activities, intended for serving them; Taste Ateliers are educational school learning activities for small kids sensory journeys with a tasting session to improve their knowledge about how to of different products; Presidi are rescue cultivate a garden and grow organic food. operations of traditional specialities or This initiative based on public and urban products that tend not to be produced or lands, is managed by the Educational prepared anymore. All these activities are Department of the City Council. During raising interest and capacities in healthy, the first 3 months, users first farmed fair and quality food among the population. vegetables, fruits and flowers. Two years and a half later, UNICEF has awarded it as “Best practice on local policies”. 18 19
CASE STUDY CASE STUDY “COLLECTIVE Collective kitchens have originated in Greece as a response to the economic and humanistic crisis that ensued in 2010. “MY URBAN Brussels Environment set up a program of different actions to encourage residents to grow their own vegetables in the KITCHEN” They reflect the informal actions by civil society, aiming at KITCHEN city and raise awareness about eating more fresh, local and seasonal products. EMBRACED the satisfaction of fellow citizens’ need for food. Within a couple of years, collective kitchens transcended the “need GARDEN” About 80% of citizens have a small space to grow herbs, fruits BY ATHENS for food” context and emerged as an opportunity to promote GROW-YOUR- or vegetables at home (balcony, small garden, terrace...), but many lack knowledge or time to do so, according to a recent Greek gastronomy, producers and products, and create MUNICIPALITY both economic and social value. The Municipality of Athens OWN-KIT, study conducted by Brussels Environment. Based on this BRUSSELS recognised the importance of collective kitchens for purposes finding, different tools were developed to help people to grow such as social cohesion through the various food cultures their own food: present in Athens and raising awareness for sustainable food. - Free training sessions about kitchen gardening “Athens, Metropolis of Taste” was the first event to take place - A network of gardening experts who give advice and under the auspices of Athens municipality on 27 June 2014 organise some activities with the participation of the chef-team, the Afghan refugee - A free Helpdesk to answer community and the Nigerian women community. specific questions of citizens To help residents set up their own urban kitchen garden (in open soil, on a balcony, terrace, or in pots), Brussels Environment also developed the grow-your- own kit: a cardboard box with seeds and guidance supported by a monthly newsletter to help anyone interested set up an environmentally friendly kitchen garden in the heart of the city. 20 21
CASE STUDY MAJOBO, OSLO 2. WHAT CAN CITIES DO? MAJOBO (meaning literally “food and soil where you live”) is a Norwegian grassroots network of local and organic food production and urban farming by citizens. It focuses on spreading ideas, inspiration and information. The activities, which are centred in Oslo, include communicating through social media, pilot projects, documentary screenings and Getting started network meetings to showcase local initiatives as well as A good first step is to develop better hands-on beginners’ courses with hundreds of participants. The question is how can a city positively understanding and establish dialogue. Through the networking activities, MAJOBO has triggered influence its food system? This can then feed into a longer-term a range of other food-related projects by showcasing ‘sustainable food planning process’ possibilities and providing platforms where like-minded people ‘To reform the food system in this way has which may take several years or indeed meet. MAJOBO also acts as a voice for lobbying on behalf of not been built into any local government be adopted as part of an ongoing food urban agriculture to local and national political institutions. policy and strategy, nor could a local strategy and policy agenda. There are government achieve such changes alone. many different ways of getting started. It requires the commitment and pro-active Bristol commissioned a baseline audit buy-in from a wide range of city and city study called ‘Who Feeds Bristol?’ region stakeholders. Stakeholder meetings, organised public The first step is to understand how the events and discussions and participatory city and city region’s food supply system scenario exercises all help to stimulate operates and how the different elements debate and establish a new ‘sustainable of the system are interconnected. The food conversation’. The most important second is to understand strengths and point is that it has to be both a process vulnerabilities in relation to food system and a partnership approach. sustainability and longer-term resilience.’ (Who Feeds Bristol? Towards a resilient food plan; 2011) 22 23
The URBACT partners used a simple case study approach to review what was already happening in resources; ‘Who feeds your city?’ report independent grocery shops, organic each of the cities and established local support groups to help drive a process of developing an action baseline audits)? supermarkets, etc.)? plan. While working together and sharing our experiences we have developed some simple tools to - Does your city have a view on the - What is the level of engagement of the help ourselves and now other cities to get started. Understanding what is already happening is an economic significance of the food sector population in food production and cooking important place to begin. and a clear analysis of who the businesses (i.e. proportion of the population involved are? with food growing; proportion of food TOOL / ‘Getting started on the food journey check-list’ - Does your city have an organised food stakeholder process (i.e. ‘Match-making’/ meet the buyer events; ’Stakeholder eaten in the home that is home cooked/ cooked from scratch)? - Is information/education on sustainable An early qualitative diagnostic tool forum’, a food network that meets food provided in your city (i.e. educational regularly)? programs at schools; local food centre for The tool is based on key lessons learned political agenda, in different positions - Does your city recognise the diversity professionals and amateurs; etc.)? from the experience of partner cities. It debated, etc.)? of the food system stakeholders and - Does your city have any organised consists of a series of questions aimed at - Do your public food procurement actively ensure that this diversity is communication on sustainable food (i.e. helping cities to investigate their process contracts include environmental / included in discussions or events (i.e. accessible newsletter; website platform; of building local governance to implement sustainable criteria (i.e. organic; seasonal; public/private; food producers, processors awareness raising campaigns; etc.)? a more sustainable food system. fresh; sustainably fished, fairly traded, high or ‘transformers’, distributors, retailers, - Does your city reach the general public to animal welfare standards etc.)? caterers; sustainable/conventional; etc.)? make them aware of sustainable food (i.e. Governance - Is your city taking action against food - Is the health sector in your city involved cooking courses; information in purchase poverty (i.e. supporting social and in work on sustainable food (i.e. integrated points; etc.)? - Does your city have a clear and agreed solidarity initiatives; facilitating improved policy; joint financing; etc.)? Does your city make land readily available rationale for why it is important to address food accessibility in terms of distance and to citizens who want to grow their own food system reform and improved price; etc.)? Accessibility and public awareness food? sustainability?’ - Is your city involved at the national level Is the topic of a sustainable food system to be a voice on the subject of sustainable - Is quality sustainable food available at represented within the governance of your food (i.e. taking part in a national a walking distance in all neighbourhoods city (i.e. ‘Food Policy Council’ / elected sustainable food network; active in national of your city (i.e. street farmer markets, representative in charge of the topic)? food policy, etc.)? - Has food been explicitly included in the official authority (competences) of the city Stakeholder involvement (i.e. specific budget line; organisational and operational facilitation; etc.)? - Does your city have a good inventory - Is the subject of food present in the or mapping of food initiatives present political debate in your city (i.e. on the within its territory/boundaries (i.e. mapping 24 25
TOOL / ‘The Resilience Test ’ Raising awareness about food system vulnerabilities of the city Purpose threaten food supply… How does the city future following the progress in food policy The aim of the Resilience Test tool is react? that has been achieved as a result of the first to raise awareness among local - Junk food kills! Proven by medical URBACT project. stakeholders about strengths/weaknesses studies. Demonstrations in the street of their city’s food system and, more against health-damaging food… How does Outcomes importantly, to enable a collective the city react? Each subgroup presents in plenary acknowledgment of these strengths/ - Repeated cuts in public budgets: no the result of their discussions. The weaknesses. more subsidies for agriculture, school presentations may be videotaped and canteens and food banks… How does the contextualized to give more strength and Example city react? impact to the awareness raising process. In Gothenburg, a series of pertinent The challenges allow stakeholders to challenges – crisis situations –for the city’s Process explore the limits of the current food food system are prepared in advance with During a meeting of the local stakeholder system. The results of this test help to local stakeholders. group including non-for-profit organizations raise collective awareness of the potential - A huge strike blocks all outside from social and business sectors, elected lack of resilience at a city level. It also supplies for 2 weeks. Food is missing in representatives and civil servants all sets the basis for identifying a first set supermarkets and shops… How does the focused on the issues of increasing food of actions to draft a Local Action Plan city react? sustainability in the city. Subgroups of enlarging the point of view beyond the - Deepening of the food crisis on participants each receive one challenge current situation. international markets: prices boom! First and a ‘strengths / weaknesses’ mind-map food riots... How does the city react? to complete. They first discuss the current - Oil peak and energy price booming: costs situation. In a second step they imagine of fertilizers, mechanised agriculture, and what would happen if the same crisis food transport increase dramatically and situation were to occur 10 years in the 26 27
CASE STUDY FEED BRISTOL Situated in the outskirts of north Bristol on a 7-acre piece of land, the educational wildlife-friendly food growing project PROJECT & ‘Feed Bristol’ is twinned with ‘Sims Hill Shared Harvest’. SIMS HILL Feed Bristol provides opportunities for volunteers to grow food and care for wildlife. Sims Hill is a community supported SHARED agriculture scheme with 65 members divided in 3 categories: growing members, vegetable sharing members and supporting HARVEST, members. The second category is particularly interesting: BRISTOL engaging people with nature and food is not always easy when they do not have time to take care of their own individual PRÉ SANTY INCLUSION NEW MARKET GARDENING allotment. Vegetable sharing members help for 4 hours a week during 6 months and in exchange get access to vegetables GARDEN, LYON FARMER, VASLUI year round. The “Pré Santy” is a vegetable garden Marius Gorcea has been presented aimed mainly at improving social inclusion as one of the most outstanding in a difficult social housing area in the representatives of the 4000 farmers South-East of Lyon. The gardening registered in Vaslui City. Formerly a activities are more a pretext than an driver, he decided a couple years ago aim, but it is an interesting example of to set up a small market gardening promoting sustainable food amongst an business. Supported by EU subsidies for underprivileged population. The garden young farmers, he managed to pool 5000 occupies a small piece of land surrounding m2 of land from 14 different owners. a parking lot but it is large enough to With hardly any prior skills in agriculture enable 20 families to experience eating he set up a vegetable production with the vegetables they produce from time better efficiency compared to family to time and to organize more than 20 gardening and traditional small farms (i.e. neighbourhood events around self-grown larger land plots, irrigation, limited variety food per year. of vegetables to match the demand…) but still keeping the fundamental assets of traditional quality food gardening. CASE STUDY 28 29
CASE STUDY CASE STUDY EEMSTAD This project shows one example for growing food on “GARDENS BANK”: Since 2009, Ourense city council has been encouraging temporarily unused land of the city. About 8 hectares (ha) are different projects pooling unused land for gardening. The BOERDERIJ, now used for farming, ½ ha for potatoes, ¼ ha for pumpkins, RECOVERING organisation of such an innovative project, called “gardens AMERSFOORT 1 ha for lupines, 2,5 ha for cereals and 4 ha for hay. Products find their way to the consumers in the city thanks to direct FOOD bank”, relies on cooperation between landowners (in particular people who moved away from these areas or elderly people sales and sales to local farm stores and food purchasing PRODUCTION who cannot take care of their land and therefore generate risk groups. Moreover, groups of people are invited to help with of fire) with potential producers (in particular young people harvesting their own produce, which they have to pay for. AREAS IN THE suffering from high levels of unemployment). The municipality School classes are invited to help harvesting too. OUTSKIRTS OF proposed to relieve the landowners of the fire fines if they lend the land they do not use for market gardening to young OURENSE entrepreneurs. In order to ensure market access and boost this suburban food production the municipality focuses on the rehabilitation of two traditional markets as ‘food hubs’ for the population of the city, developing social life around the traditional markets, enhancing local food use among the small bars and restaurants around these markets, and offering free public transport access for sellers and entrepreneurs coming to offer their horticulture products at the local markets. “Gardens Bank”: RecoveringLikewise, food production the municipalityin the outskirts attempts of to promote self- Ourense consumption in sectors of the population with low incomes, especially among producers themselves. Today, Ourense has twelve orchards on production and a waiting list of 24 citizens! 30 31
CASE STUDY SUPER HALLE, The Super Halle is an innovative concept of a grocery shop based on sustainable food. It combines in one place: an LYON organic shop, a producer shop (fresh produce direct their farms), a restaurant and a food supply/distribution hub. Those businesses, run by 4 independent companies or cooperatives, are supporting each other. The restaurant and organic shop are supplied by the producers, who also do shifts at the shared cash desk. The organic shop doesn’t sell what is available at the producer shop, instead offering FARO DOC FROM THE LANDWINKELS, SHOPS AT THE complementary foodstuffs. This multifunctional system, CUPPARI HIGH SCHOOL, FARM GATE, AMERSFOORT based on innovative cooperation and coordination schemes, provides an interesting new business model and a unique MESSINA shopping experience for their customers. Marius Gorcea has been presented Passionate staff from the Agricultural as one of the most outstanding Institute “Cuppari” devised a strategy representatives of the 4000 farmers to address the school budget shortage: registered in Vaslui City. Formerly a from teaching wine production they have driver, he decided a couple years ago now extended their activities to produce to set up a small market gardening quality wine and have recently launched business. Supported by EU subsidies for a new faro DOC (of controlled origin) “S. young farmers, he managed to pool 5000 Placido” high quality wine with the first m2 of land from 14 different owners. 12000 bottles sold in 2014. They have With hardly any prior skills in agriculture also opened a local wine tasting area and he set up a vegetable production with plan to offer direct access for tourists better efficiency compared to family from cruise ships passing through the gardening and traditional small farms (i.e. Messina strait. larger land plots, irrigation, limited variety of vegetables to match the demand…) but still keeping the fundamental assets of traditional quality food gardening. CASE STUDY 32 33
3. SUSTAINABLE FOOD-RELATED citizens with food growing in a natural not more than the actual quantities of food environment seems to provide solutions. produced by urban agriculture initiatives. In particular, the experience of growing Within a city the benefits of growing food ENTREPRENEURSHIP food for oneself can be life-changing. should be assessed taking in consideration Therefore, participating cities acknowledge the whole urban system and accounting the indirect social and economic benefits for indirect and collateral positive effects of recreational, educational or even as well as direct contributions in terms of symbolic urban food gardening as much, if effective agriculture production. For the participating cities, creating of peri-urban farming to reinforce local space for food relates firstly to enabling supply (see case studies p 21, 29, 30). Insights for cities emerging economic activities and food- The ‘Feed Bristol’ project combines both - Promote all food growing initiatives ranging from food production, social inclusion, food related sustainable entrepreneurship. This growing food and caring for wildlife (see education, sustainable regeneration or artistic projects; includes: case study p 28). It may also start as an - Encourage enrichment of each initiative towards multi-purpose solutions and economy of - securing urban land/space to enable arts project (see Herligheten Allotment scope, when possible; growing food in the city; Gardens, Oslo), an educational initiative, - Foster connections between them, exchanges and cross-fertilisation; - fostering the emergence of new urban a pretext for new social connections or - Provide greater visibility for such local food production initiatives, through events, signs, food businesses with innovative income an activity facilitating social inclusion of land made available in public areas, mapping. generation models; marginalised groups as for instance the - facilitating the development of a new Prés Senty project in Lyon (see case study Spanish region of Galicia promotes an shopping scene with innovative models p 29). These different motivations tend 3.2 Urban food businesses interesting project built around short food of intermediation between local food to blur and most growing initiatives are circuits (see case study p 31) fostering producers and city dwellers. multipurpose. New entrepreneurship related to both supply and demand at the same This multipurpose characteristic is sustainable food in partner cities and in time: the municipality facilitates the 3.1 Growing food in the city fundamental to understanding the value of nearby suburban areas gives rise to new emergence of youth entrepreneurship in food gardening in cities, which is clearly and innovative income generation or market gardening in nine villages around The trend of reclaiming urban space to limited in terms of scale and volumes value creation models based on hybrid the city generating jobs and suburban local grow food, observed in participating cities, of food produced. Challenges include partnerships. It often involves a creative food supply. In parallel, the municipality often involves initiatives born from very re-engaging disadvantaged population mix of social innovation, public-private encourages customer demand through the different motivations. groups in cooking fresh food from scratch partnerships, shared and collaborative refurbishment of the old traditional markets Urban gardening might start as a instead of living on more expensive economy beyond the classical social of the city as an attractive fresh food hub production enterprise or a recreational industrialised ready-made food, or shifting contract between public authorities, civil with cafés and small restaurants. activity to engage people with food. from overconsumption of junk food to society, businesses and citizens. The Cuppari agriculture high school in Several cities, encourage the development more healthy choices. Reconnecting urban The city of Ourense for instance in the Messina (see case study p 32) is a good 34 35
example of an even more complex and income generation and value creation The hybrid and multifunctional market with different producers serving interwoven multifunctional model. The models requires cities to find space - not nature of new sustainable food urban on a weekly rota arrangement, an organic school’s integrated economic strategy only physical space to establish the new entrepreneurship induces a renewal of the restaurant and take away and a vegetable promotes high quality regional food and production businesses but also a widened shopping scene in the partner cities. This box scheme delivery point (see case study increased job opportunities. It connects understanding of the public authorities’ concretely leads to a disintermediation p 33). the use of winery teaching equipment of role and administrative culture. The (cutting out the middle man) between In some partner cities an increasing the school to produce premium wine, the municipality operates as a broker in the producers and users and to a growing number of vegetable basket or online development of a side business of selling city to facilitate partnerships, to experiment level of customer involvement in the quality order schemes compete in flexibility and wine to compensate public school budget with them and to secure public equity, fair control and delivery of the services. attractiveness for consumer attention, shortages, the promotion of regional exchanges and forms of co-responsibility This new shopping scene ranges from providing information about the local products creating a wine tasting area in the between involved players (Jégou & well-known and developing forms of producers to create a human connection. school to increase local tourism and the Bonneau, 2014). bulk food purchasing groups (GASAP in This emerging shopping scene is enrichment of students’ experiences and Brussels, AMAP in Lyon, GAS in Messina, changing food distribution opportunities skills. 3.3 New shopping scenes etc.) to a change in the traditional model in the partner cities. Short circuits, direct Promoting these new multi-stakeholder of supermarkets, adapted by new purchase by the producers, sales of entrepreneurs to welcome small local organic or traditional farming products producers and ensure affordable quality tend to increase the average food quality food (i.e. Plus Supermarket in Amersfoort). and reduce packaging waste. However, Insights for cities Half way between these extremes, this kind of localised delivery in the city - Generate opportunities for stakeholders likely to take part in work on sustainable urban suburban producers also create their tends to be less optimised. The customer food to meet and liaise. Give preference to open events where unusual suspects are likely to own distribution models to nearby urban logistics (the duration and routes followed come rather than closed meetings where only official representatives are invited; areas. The Landwinkels’ network of shops by individuals to visit different shops, - Adopt an active brokering role and seek out any promising partnerships. Dare to support at the farm gate in the Netherlands (see collect their purchase and bring them experimentations of new value creation models between public, private players and citizen case study p 32) have developed a local home) can be more complex and thus participation; co-operative brand supporting farmers in potentially reduce the environmental - Let public actors take on an active role in fostering new sustainable food businesses setting up professional shops to sell their benefits. through ambitious calls for projects (i.e. open to citizens or new players in the food field), products directly on site. mixes of funding opportunities (i.e. Public-Private Partnerships, crowd funding, etc.) and An example of a new hybrid form of retail original partnerships (i.e. co-operative enterprise such as French SCIC société coopérative is La Superhalle in Lyon combining several d’intérêt collectif, etc.); related businesses in a former storage - Provide coaching and training according to the needs of entrepreneurs who wish to set up building of on 800 m2 within an industrial a new sustainable food business (e.g. GreenTech Brussels) and existing food businesses neighbourhood in the outskirts of the city: who wish to integrate sustainability aspects in their activities or acquire an environmental an organic grocery area furnished with label to increase financial viability and environmental benefits. shelves and bulk dispensers, a farmers’ 36 37
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