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GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
CANADA-UAE BUSINESS COUNCIL

    GUIDE TO DOING
    BUSINESS IN THE
    UNITED ARAB
    EMIRATES

                                                       1ST EDITION

This document offers an overview of each
federal government’s strategies and initiatives,
key organizations, main women’s events & key people.
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
This Canada-UAE Business Council Guide to Doing
Business in the United Arab Emirates is intended
to educate Canadians interested in conducting
business in the United Arab Emirates (UAE). The
Guide gives an overview of the UAE—its government
structure, demographics, and economy. It presents
considerations for business, including reasons
to do business in the UAE, business etiquette,
establishing a business, labour laws, and taxation.
It also incorporates a section on Canada-UAE
commercial relations to provide context for the
broader bilateral business relationship.

This Guide is not an exhaustive resource on every
aspect of doing business in the UAE and, therefore,
should only be used as a starting point for Canadian
businesses exploring potential opportunities in
the UAE. It is not a substitute for specific business
or legal advice. Section 12 provides a list of
organizations in both the UAE and Canada that can
be contacted for further information and assistance.

This Guide was inspired by the US-UAE Business
Council Guide to Doing Business in the United Arab
Emirates designed for American businesses. The
Canada-UAE Business Council (CUBC) developed
this Guide after reviewing dozens of other similar
guides published by various trade and investment
entities and law offices active in the UAE. These
tools are listed in the Sources section.

The CUBC has made every effort to provide
information that is accurate and current. Feedback is
welcome. This Guide is updated on a regular basis.

Please visit the Resources page of the CUBC’s
website (www.canadauaebusiness.org) for other
resources such as sector profiles, studies, and
market intelligence reports.

Published by the Canada-UAE Business Council
Head Office:
161 Bay Street, Suite 2700
TD Canada Trust Tower
Toronto, ON
M5J 2S1

© Canada-UAE Business Council. All rights reserved 2019.
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
UAE
                       FACT SHEET

FOUNDED

1971
FOUNDER/1ST PRESIDENT                             RELIGION
HIS HIGHNESS SHEIKH ZAYED                         OFFICIALLY ISLAM;
BIN SULTAN AL NAHYAN                              OTHER RELIGIONS PRACTICED

POLITICAL SYSTEM                                  LANGUAGE
CONSTITUTIONAL FEDERATION                         OFFICIALLY ARABIC;
(THE MONARCH OF ABU DHABI IS THE HEAD OF STATE)
                                                  ENGLISH IS WIDELY SPOKEN
FEDERATION                                        GDP
SEVEN EMIRATES                                    AED 1.4 TRILLION (C$495 BILLION)
(ABU DHABI, DUBAI, SHARJAH, RAS AL KHAIMAH,
FUJAIRAH, UMM AL QUWAIN, AND AJMAN)

                                                  GDP PER CAPITA
CAPITAL CITY                                      AED 151,000 (C$53,391)
ABU DHABI
                                                  TRADE (AS % OF GDP)
GEOGRAPHIC AREA                                   93.8%
84,000 SQUARE KM
                                                  CURRENCY
POPULATION                                        UAE DIRHAM
EST. 9.4 MILLION (2017)                           (OFFICIALLY ABBREVIATED “AED”, “DH” OR “DHS”);
                                                  THE DIRHAM IS PEGGED TO THE US DOLLAR;
                                                  1 DIRHAM = 0.27 US DOLLARS

EMIRATI NATIONALS
EST. 11%                                          AVERAGE TEMP.
                                                  19°C (JANUARY)
WORKFORCE:                                        TO 36°C (AUGUST)
6,330,540 PEOPLE (2016)
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
CONTENTS

Section 1 — About the                                                                    Gender . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30
Canada-UAE Business Council . . . . . . . . . . . . . . . . 4                            Youth . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31

Section 2 — President’s Message . . . . . . . . . . . . . 8                          5.6 Culture & History . . . . . . . . . . . . . . . . . . . . . 33

                                                                                     5.7 World Expo 2020 Dubai UAE . . . . . . . . . . . . 34
Section 3 — Introduction . . . . . . . . . . . . . . . . . . . . 10
                                                                                  Section 6 — Canada-UAE  . . . . . . . . . . . . . . . . . . . 40
Section 4 — Why Do Business in the UAE? . . . . . 12
                                                                                     6.1 Trade  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42
Section 5 — About the UAE . . . . . . . . . . . . . . . . . . 14                     6.2 Investment  . . . . . . . . . . . . . . . . . . . . . . . . . . 42
   5.1 Beginnings  . . . . . . . . . . . . . . . . . . . . . . . . . . 15            6.3 Agreements & Announcements . . . . . . . . . 43
   5.2 Seven Emirates  . . . . . . . . . . . . . . . . . . . . . . 17                6.4 Successes . . . . . . . . . . . . . . . . . . . . . . . . . . . 44
   5.3 Government  . . . . . . . . . . . . . . . . . . . . . . . . . 21              6.5 Key Sectors . . . . . . . . . . . . . . . . . . . . . . . . . . 46
   5.4 Economy . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24            6.6 Visiting Entry Requirements . . . . . . . . . . . . 46
       Top Sectors . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
                                                                                     6.7 Travel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49
       Trade . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
       Investment . . . . . . . . . . . . . . . . . . . . . . . . . . . 26        Section 7 — Business Etiquette . . . . . . . . . . . . . . 50
       Currency . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
                                                                                     7.1 Language of Business . . . . . . . . . . . . . . . . . 51
   5.5 Demographics  . . . . . . . . . . . . . . . . . . . . . . . 29
                                                                                     7.2 Meeting & Greeting  . . . . . . . . . . . . . . . . . . . 52
       Population . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
                                                                                     7.3 Attire  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53
       Diversity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
       Religion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29       7.4 Gender . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 54
       Language  . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29          7.5 Working Hours & Holidays  . . . . . . . . . . . . . 55
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
3

Section 8 — Establishing a Business  . . . . . . . . . 56                      10.3 Customs Duty . . . . . . . . . . . . . . . . . . . . . . . 69

   8.1 Mainland or Onshore Company  . . . . . . . . . 58                       10.4 Other Taxes . . . . . . . . . . . . . . . . . . . . . . . . . 69

   8.2 Free Zone Company . . . . . . . . . . . . . . . . . . . 59
                                                                            Section 11 — Tips . . . . . . . . . . . . . . . . . . . . . . . . . . 70
   8.3 Offshore Company or
   Commercial Agency . . . . . . . . . . . . . . . . . . . . . . 61         Section 12 — Resources . . . . . . . . . . . . . . . . . . . . 72

Section 9 — Labour Laws . . . . . . . . . . . . . . . . . . . 62            Section 13 — Appendix  . . . . . . . . . . . . . . . . . . . . . 76

   9.1 Emiratisation . . . . . . . . . . . . . . . . . . . . . . . . . 63      13.1 Business Structures
                                                                               Comparison Chart . . . . . . . . . . . . . . . . . . . . . . . 77
   9.2 Visas for Foreign Workers  . . . . . . . . . . . . . 64
                                                                               13.2 List of UAE Free Zones
Section 10 — Taxation . . . . . . . . . . . . . . . . . . . . . . 66           & Designated Zones . . . . . . . . . . . . . . . . . . . . . . 78

   10.1 Corporate Tax . . . . . . . . . . . . . . . . . . . . . . . 67         13.3 Sources . . . . . . . . . . . . . . . . . . . . . . . . . . . . 80

   10.2 Value-Added Tax (VAT) . . . . . . . . . . . . . . . . 67               13.4 Acronyms  . . . . . . . . . . . . . . . . . . . . . . . . . . 82
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
SECTION 1

ABOUT THE
CANADA-UAE
BUSINESS
COUNCIL

4
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
5

                                           OUR VISION
                                           is to achieve the shared goal of
The CUBC is the premier business-led       enhancing economic prosperity
                                           for both countries.
organization facilitating greater trade
and investment between Canada and
                                           OUR ROLE
the United Arab Emirates (UAE). In
                                           is to provide value to our members
2013, the foreign ministers of Canada      by leveraging our high-level
and the UAE announced the Canada-          networks; and, to advance the
                                           bilateral relationship by serving
UAE Strategic Agenda to strengthen
                                           as a meeting point for the private
and energize the bilateral relationship.   and public sectors to strategically
The Agenda had three pillars:              diversify and grow trade and
                                           investment.
Prosperity, Security, and Development.
The CUBC was formally established          OUR MISSION
in 2016 as one of the strategic
                                           is to facilitate long-term
recommendations that resulted from         relationships and strategic
18 months of deliberations between         initiatives that will improve overall
                                           bilateral market-accessibility and
business leaders from Canada and the       will increase diverse trade and
UAE to support the Prosperity pillar.      investment opportunities.
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
LEADERSHIP

    EXECUTIVE COMMITTEE                BOARD MEMBERS
    The Honourable Jean Charest        Khalifa Al Mansouri
    CUBC Co-Chair                      CEO, Abu Dhabi Securities Exchange (ADX)
    Partner, McCarthy Tétrault LLP
                                       Fatima Al Jaber
    Musabbeh Al Kaabi                  Chief Operating Officer, Al Jaber Group
    CUBC Co-Chair
                                       Otaiba Al Otaiba
    CEO Petroleum & Petrochemicals,
                                       Chairman, Al Otaiba Group
    Mubadala Investment Company
                                       Anuj Ranjan
    Omar Alhashmi
                                       Managing Partner, Private Equity, Middle
    CUBC Vice Chair
                                       East and South Asia, Brookfield Asset
    Executive Director Asset
                                       Management Inc.
    Management, Abu Dhabi
    Power Corporation                  Omar Al Muhairi
                                       Director, Government Affairs, DP World
    Jody Becker
    CUBC Vice Chair                    Jody Becker
    Senior VP Emerging Markets and     CUBC Vice Chair and Senior VP, Emerging
    Chief Strategy Officer, EllisDon   Markets and Chief Strategy Officer,
                                       EllisDon
    Jefferey Graham
    CUBC Secretary                     Essa Al Ghurair
    Senior VP, SkyPower Global         Chairman, Essa Al Ghurair Investment LLC

    Aziz Shariff                       Ahmed Al Qubaisi
    CUBC Finance Chair                 Senior VP, Government Relations,
    Chairman, Trimark Capital Group    Etihad Airways

    Mustafa Sahin                      Joe Lombard
    CUBC President and                 Global Managing Director, Metals, Hatch
    Executive Director

6
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
7

The Honourable Jean Charest               Jefferey Graham
CUBC Co-Chair and Partner,                CUBC Secretary and Senior VP,
McCarthy Tétrault LLP                     SkyPower Global

Musabbeh Al Kaabi                         Graham Richardson
CUBC Co-Chair and CEO Petroleum           President, TAQA North Ltd.
& Petrochemicals, Mubadala
                                          Saeed Al Darei
Investment Company
                                          Executive VP Government Affairs and
Omar Alhashmi                             Corporate, TAQA Global
CUBC Vice Chair and Executive Director,
                                          Drew MacIntyre
Asset Management, Abu Dhabi
                                          Vice Chair, Head – Global Energy, Power
Power Corporation
                                          & Utilities Group, TD Securities Inc.
Kerry Adler
                                          John Prato
Founder, President and CEO,
                                          Deputy Chair and Executive Managing Director,
SkyPower Global
                                          TD Securities Inc.

                                          Aziz Shariff
                                          CUBC Finance Chair and Chairman,
                                          Trimark Capital Group
GUIDE TO DOING BUSINESS IN THE UNITED ARAB EMIRATES - CANADA-UAE BUSINESS COUNCIL - Canada ...
SECTION 2

PRESIDENT’S
MESSAGE

8
This Guide to Doing Business in the United Arab
Emirates is for Canadian businesses and
organizations of any size operating in any sector.
Readers will learn more about a remarkable
country where Canadians are already thriving
and where there is great potential for others to
also succeed. The United Arab Emirates (UAE)
is a market full of opportunities for Canadian
goods, services, investments, and expertise.

The Canada-UAE Business Council (CUBC)
has developed this booklet as an overview for
Canadians interested in the UAE. The Guide
is part of a suite of business resources that        I’d like
the CUBC has created with input from our             to extend a special
stakeholders in both countries. I encourage you      thank you to the embassies and
to access those resources on our website to          consulate generals for their leadership and
continue to learn more about the Canada-UAE          contribution to bilateral economic relations.
relationship and the potential for your business.
                                                     This is a particularly opportune time for
As the global economy continues to shift and         Canadians to consider doing business in the
respond to new forces and challenges affecting       UAE. Never before has Canada placed as
growth, Canada and the UAE are uniquely aligned      much emphasis on trade diversification. The
as innovative, open, and forward-thinking nations    Government of Canada’s goal is to increase
looking to meet these challenges head on.            exports by 50 per cent by 2025, and many
Looking to the future, there are common focuses      programs are focused on Canadian businesses,
in the two countries: diversifying international     including small and medium-sized enterprises,
trade, major infrastructure investments,             accessing new markets. The UAE is a priority
attracting talent, unlocking innovation, and         market for Canada; in 2018 alone, several new
enabling diversification and participation in key    agreements between Canada and the UAE were
sectors, particularly for women. At the CUBC,        signed to make doing business between the two
we see the vast potential for further cooperation,   countries even smoother.
and we have the honour of working within a great
ecosystem of supports for Canadian businesses.       I hope you find this Guide useful.

I am grateful to have esteemed and committed         Sincerely,
members guiding and participating in the
CUBC. Our exemplary executive committee, and
other passionate volunteers, work alongside
our dedicated CUBC staff to identify, promote,       Mustafa Sahin
and facilitate opportunities. Furthermore, our       President and CEO
partners in Canada and the UAE are pillars of        Canada-UAE Business Council
the relationship and as such deserve recognition.    canadauaebusiness.org

                                                                                                     9
SECTION 3

INTRODUCTION

10
11

On the surface, Canada and the UAE seem quite                                     Canadian business leaders that experience the
different. However, they share many similarities.                                 UAE immediately see the potential there for their
Both countries have federal structures, both were                                 businesses and investments to grow. It helps that
founded on natural resources and multicultural                                    the UAE is ranked one of the friendliest places
societies, and both are strategically located close                               to do business in the world. English is widely
to major global markets. They have similar open                                   spoken in the UAE, policies and low taxes make it
outlooks on tolerance, women’s empowerment,                                       attractive to establish a business there, and the
and trade and investment. This Guide highlights                                   lifestyle is familiar for western professionals.
some of these similarities as areas of shared
                                                                                  Nevertheless, awareness and understanding of
economic opportunity. The CUBC’s Bilateral
                                                                                  the UAE remain low across Canada. The CUBC
Economic Story: United Arab Emirates and Canada
                                                                                  is actively working to educate Canadians and
goes into more detail and is another useful
                                                                                  promote opportunities in the UAE. Contrary
resource to download from our website.
                                                                                  to Canadian opinion, the UAE has a diversified
This Guide is about the UAE and doing business                                    economy and is a place where women enjoy high
there as a Canadian company. The UAE has                                          education and equal rights. Indeed, not only are
consistently been Canada’s top trading partner                                    women’s rights enshrined in the constitution, but
in the Middle East and North Africa (MENA)                                        two-thirds of government employees are women,
region and is a growing source of foreign direct                                  and 50 per cent of corporate board members
investment (FDI). There are more than 40,000                                      must be women. The UAE also ranks number one
Canadians living in the UAE and over 150 Canadian                                 in the world for women’s literacy, with more than
brands are represented. Canadian businesses are                                   70 per cent of university graduates being women.
thriving in the country, even serving other markets
                                                                                  2018 was a pivotal year in Canada-UAE relations
in the Gulf Cooperation Council (GCC) states1 and
                                                                                  that further opened the door for increased trade
beyond. The UAE is a strategic global hub; it is
                                                                                  and investment. The governments added more
a transportation and logistics superpower that
                                                                                  direct flights, agreed to further cooperation,
provides access for Canadian companies to more
                                                                                  finalized protections for investments, and much
than 3 billion potential customers with a combined
                                                                                  more. Canadian CUBC members are benefiting
Gross Domestic Product (GDP) of US$ 6.5 trillion
                                                                                  from their business interests in the UAE and
(C$8.7 trillion).
                                                                                  other Canadian businesses can, too. Contact the
Expatriates make up the majority of the population                                CUBC or any one of the organizations listed in
of the UAE. They live and work alongside UAE                                      this Guide for more information on how to conduct
Nationals or Emiratis, who are the current and                                    business in the UAE.
future leaders of the country. The UAE enjoys
political stability and is ranked among the safest
countries in the world. It is a global economic
leader where innovation and visionary strategies
are harnessing the skills and energy of a youthful
and highly educated Emirati population.

1	The GCC is a political and economic alliance of six countries: Saudi Arabia,
   Kuwait, the United Arab Emirates, Qatar, Bahrain, and Oman.
SECTION 4

WHY DO
BUSINESS
IN THE UAE?

12
13

•   Access to a regional population of 3.2 billion      •   Familiar Western brands, amenities, lifestyle,
    people with a collective GDP of more than               and nightlife
    US$6.5 trillion (C$8.7 trillion)
                                                        •   English is widely spoken
•   A strategic global hub for transportation and
                                                        •   Multicultural and tolerant society
    logistics
                                                        •   Low taxation and low customs tariffs
•   One-third of the world’s population lives
    within a four-hour flight and two-thirds within     •   Laws to protect foreign capital
    an eight-hour flight                                •   Various business set-up options, including
•   Two world-class airlines: Emirates Airlines             more than 45 free zones
    (Dubai) and Etihad Airways (Abu Dhabi)              •   Highly educated and young population
•   Busiest airport in the world for international      •   Women’s rights are enshrined in the
    travelers                                               constitution and women’s empowerment is a
•   Largest airport in the world under                      priority
    construction                                        •   Hosting World Expo 2020 Dubai (October
•   Largest maritime port in the Middle East and            2020 to April 2021): the largest event ever
    the 8th largest in the world                            held in the Arab world and the first World’s
                                                            Fair in the Middle East, Africa, and South Asia
•   Modern infrastructure, ranked best in the
    world                                               •   Visionary leadership focused on bringing
                                                            together innovation and technology from
•   Some of the top conferences and trade shows
                                                            around the world to solve challenging
    in the world in sectors such as agriculture
                                                            problems facing the country and humanity
    and agri-food, oil and gas, defense,
    aerospace, health, real estate, construction,       •   A supportive environment in Canada and the
    and retail                                              UAE of economic development organizations
                                                            and experts to help
•   1st in the MENA region for ease of doing
    business; 11th in the world                         •   Large Canadian expat community (40,000)
                                                            and already 150+ brands represented
•   1st in the MENA region for innovation; 38th in
    the world                                           •   Canada’s brand and image are strong

•   Ranked consistently as one of the safest
    places in the world

•   Least corrupt country in the MENA region

•   Stable government and healthy relations with
    the rest of the world

•   Stable currency

•   1st in the Arab region for happiness; 21st in the
    world
SECTION 5

ABOUT
THE UAE

14
15

5.1 BEGINNINGS

In the early 19th century, the region now known as the UAE was a collection of independent coastal and
desert settlements. The General Maritime Treaty of 1820 between the United Kingdom of Great Britain
and the sheikhs or rulers of these settlements was the first of a series of agreements that would bring
the emirates together. Under the General Maritime Treaty of 1820 and the agreement that followed, the
Perpetual Maritime Truce of 1853, the sheikhs had to ensure peace at sea and refrain from building large
ships and fortifications along the coast. Under these treaties and truces, the emirates would come to be
known collectively as the Trucial States.

In 1892 the Trucial States entered into the Exclusive Agreement with Britain in which they could not form
any formal relationships with any other foreign government without the consent of the United Kingdom.
In return, the Trucial States became protectorates of Britain. This agreement ended in 1968, when Britain
declared it would withdraw from the Gulf by the end of 1971.

His Highness Sheikh Zayed bin Sultan Al Nahyan formed the UAE on December 2nd, 1971 as a federation
between six emirates, with the seventh joining in February 1972.

The seven emirates in the UAE include: Abu Dhabi, Dubai, Sharjah, Ras Al Khaimah, Fujairah,
Umm Al Quwain, and Ajman. Abu Dhabi city is the federal capital of the UAE.
16

HIS HIGHNESS SHEIKH Z AYED
BIN SULTAN AL NAHYAN
Known as the Father of the Nation for his
role in forming the United Arab Emirates,
the late Sheikh Zayed bin Sultan Al Nahyan
was the first President of the UAE. He
served this position from the formation of
the UAE on December 2nd, 1971 until he
passed away in 2004. He also served as
the Ruler of the emirate of Abu Dhabi from
1966 to 2004.

Sheikh Zayed is revered in the UAE and
was considered a man of the people. He
worked to ensure unity among the emirates
and brought the UAE’s economy into the
20th century. He also laid the foundation for
the UAE as an open and tolerant society.
His balanced approach to foreign policy
and his reputation for philanthropy are
known globally. Sheikh Zayed’s enduring
legacy is memorialized in the principles
and philosophy that he brought to the UAE       The real wealth is
government and in the world-famous
Sheikh Zayed Mosque.                            hard work that benefits
UAE leaders named 2018 The Year of Zayed        the person and the
to commemorate the anniversary of the           community. It is
leader’s 100th Birthday. The Year of Zayed
featured a series of events and initiatives
                                                immortal and eternal,
in the UAE and internationally to promote       and forms the value of
Sheikh Zayed’s values.
                                                the human and
Sheikh Zayed’s portrait can be seen
                                                the nation.
throughout the UAE on billboards and
inside of buildings.
                                                HIS HIGHNESS SHEIKH ZAYED
zayed.ae                                        BIN SULTAN AL NAHYAN,
17

5.2 SEVEN EMIRATES

The UAE is a federation of seven emirates. Each of these emirates has different strategic
industries, based on their location, their resources, and their workforce expertise.

ABU DHABI                                        Abu Dhabi is the largest emirate in the UAE,
                                                 occupying 84 per cent of the national landmass
Population:      Est. 2.9 million (2016)         territory. In 2016, the estimated population of Abu
                                                 Dhabi was 2.91 million. Out of the total population
GDP:	
     AED 785.6 billion (2017)                    approximately 19 per cent were UAE nationals
     (C$275 billion)                             and 81 per cent were expatriates.

% UAE’s GDP:     55.3%                           Abu Dhabi houses the federal government and
                                                 is also the oil and gas hub of the UAE, with
Key Industries:	Oil & Gas; Business &           95 per cent of the UAE’s proven oil reserves.
                 Professional/Technical          The emirate is making key strides towards
                 Services; Healthcare &          diversifying its economy away from oil reliance
                 Life Science; Aerospace         with sector development focused on areas such
                 & Defense.                      as life science, healthcare, aerospace, defense,
                                                 and education.
18

DUBAI                                                SHARJAH

Population:        Est. 3.2 million (2018)           Population:        Est. 1.4 million (2015)

GDP: 	AED 389.4 billion (2017)                      GDP:	
                                                          AED 92.7 billion (2017)
       (C$141 billion)                                    (C$34 billion)

% UAE’s GDP:       27.4%                             % UAE’s GDP:       6.5%

Key Industries: 	Business & Professional/           Key Industries:	Manufacturing; Mining;
                  Technical Services;                                 Arts & Culture.
                  Finance; Tourism; Trade.
                                                     Sharjah is the third largest emirate in the UAE,
Dubai is the second largest emirate in the           occupying 3.3 per cent of the total area of the
UAE, occupying approximately 5 per cent of the       national landmass territory (without islands).
national landmass territory (without islands). In
                                                     The emirate is the UAE’s industrial and
2018, the estimated population of Dubai was 3.2
                                                     manufacturing centre. It is also known for its
million. Out of the total population approximately
                                                     emphasis on education, arts, and culture as
8.2 per cent were UAE nationals and 91.8 per cent
                                                     confirmed by its 1998 UNESCO designation as the
were expatriates.
                                                     Cultural Capital of the Arab World and Capital of
The most internationally recognized emirate,         Islamic Culture 2014.
Dubai is the commercial centre of the UAE,
with its economy built on finance, tourism, and
shipping and trade.
19

R A S AL KHAIMAH                                     A JMAN

Population:        Est. 345,000 (2015)               Population:        Est. 504,850 (2017)

GDP:	
     AED 28.4 billion (2015)                         GDP:	
                                                          AED 17.2 billion (2014)
     (C$10 billion)                                       (C$6.2 billion)

% UAE’s GDP:       2%                                % UAE’s GDP:       1.2%

Key Industries: 	Manufacturing;                     Key Industries:	Manufacturing;
                  Agriculture; Tourism.                               Construction; Real Estate.

Ras Al Khaimah is the fourth largest emirate in      Ajman is the smallest emirate in the UAE,
the UAE, occupying 3.2 per cent of the total area    occupying 0.3 per cent of the total area of the
of the national landmass territory.                  national landmass territory (without islands).

The emirate’s economy is primarily driven by         The emirate’s economy is quite diversified with
industrial activities, including cement production   manufacturing and construction being two of
and pharmaceutical manufacturing, as well            its top sectors. The emirate has become an
as agriculture. The emirate is now focused on        attractive place for investment since it offers 100
growing itself as a tourism hub.                     per cent freehold ownership of real estate to non-
                                                     Emiratis.
20

FUJAIR AH                                              UMM AL QUWAIN

Population:        Est. 236,800 (2017)                 Population:        Est. 49,150 (2005)

GDP:	
     AED 15.4 billion (2017)                           GDP:               N/A
     (C$5.6 billion)
                                                       % UAE’s GDP:       N/A
% UAE’s GDP:       1.1%
                                                       Key Industries:    Fishing; Poultry; Tourism.
Key Industries:	Shipping & Bunkering;
                 Agriculture; Fishing.                 Umm Al Quwain is the second smallest emirate
                                                       in the UAE, occupying 1 per cent of the total area
Fujairah is the third smallest emirate in the UAE,     of the national landmass territory.
occupying 2.7 per cent of the total area of the
national landmass territory.                           The emirate’s economy is primarily built on
                                                       fishing, but is also growing in its touristic
The emirate is a major shipping, ship service, and
                                                       importance, having some of the best beaches and
bunkering location due to its position on the Gulf
                                                       attractions in the UAE.
of Oman and its access to the Indian Ocean. In
addition to its port industry, much of the emirate’s
economy is based on agriculture and fishing.
21

5.3 GOVERNMENT

The United Arab Emirates is a constitutional federation of seven emirates, each with its
own hereditary monarch as its ruler. The government of the UAE works at three levels:
federal, emirate, and municipal. The federal government structure comprises five bodies:
Federal Supreme Council, President, Cabinet or Council of Ministers, Federal National
Council, and Federal Judiciary.

1 — THE FEDER AL SUPREME                               •   His Highness Sheikh Saud bin Rashid Al
COUNCIL                                                    Mu’alla, Ruler of Umm Al Quwain

The Federal Supreme Council or Supreme                 •   His Highness Sheikh Humaid bin Rashid Al
Council is the highest constitutional authority in         Nuaimi, Ruler of Ajman
the United Arab Emirates. It is also the highest
legislative and executive authority that develops      2 — PRESIDENT
general policies and approves various federal
legislations.                                          The President and Vice President are both elected
                                                       from the Supreme Council’s membership for
The Supreme Council consists of the rulers of          renewable five-year terms. Since confederation,
all seven emirates or of their substitutes. Each       the Ruler of Abu Dhabi has been President and
emirate has a single vote in the deliberations of      the Ruler of Dubai has been Vice President.
the Council.

                                                       3 — CABINET OR COUNCIL
The Supreme Council includes:
                                                       OF MINISTERS
•   His Highness Sheikh Khalifa bin Zayed Al Nahyan,
                                                       The Cabinet or Council of Ministers is the
    Ruler of Abu Dhabi and President of the UAE
                                                       executive branch of the UAE. It executes all
•   His Highness Sheikh Mohammed bin                   internal and external affairs of the federation as
    Rashid Al Maktoum, Ruler of Dubai and Vice         per the provisions of the UAE Constitution and
    President and Prime Minister of the UAE            federal laws.
•   His Highness Sheikh Sultan bin Mohammed
    Al Qasimi, Ruler of Sharjah                        The Cabinet consists of:

•   His Highness Sheikh Saud bin Saqr Al Qasimi,       •   the Prime Minister
    Ruler of Ras Al Khaimah                            •   two Deputy Prime Ministers
•   His Highness Sheikh Hamad bin Mohammed             •   the Ministers of the UAE
    Al Sharqi, Ruler of Al Fujairah
                                                       •   a General Secretariat
22

The Cabinet is led by the Prime Minister              13. Minister of Energy and Industry — Suhail bin
who chooses the members from among                        Mohammed Faraj Al Mazroui
representatives of the seven emirates.
                                                      14. Minister of Education — Hussain bin Ibrahim
The membership of the Cabinet is
                                                          Al Hammadi
then ratified by the President.
                                                      15. Minister of Infrastructure Development — Dr.
As of 2017, there are 31 Cabinet Ministers,
                                                          Abdullah bin Mohammed Belhaif Al Nuaimi
9 of whom are women.
                                                      16. Minister of Justice — Sultan bin Saeed Al
1.   Prime Minister and Minister of Defence —
                                                          Badi
     Sheikh Mohammed bin Rashid Al Maktoum
                                                      17. Minister of State for Defence Affairs —
2.   Deputy Prime Minister and Minister of
                                                          Mohammed bin Ahmed Al Bowardi
     Interior — Sheikh Saif bin Zayed Al Nahyan
                                                      18. Minister of Culture and Knowledge
3.   Deputy Prime Minister and Minister of
                                                          Development — Noura bint Mohammed Al
     Presidential Affairs — Sheikh Mansour bin
                                                          Kaabi
     Zayed Al Nahyan
                                                      19. Minister of Climate Change and Environment
4.   Minister of Finance — Sheikh Hamdan bin
                                                          — Dr. Thani bin Ahmed Al Zeyoudi
     Rashid Al Maktoum
                                                      20. Minister of Human Resources and
5.   Minister of Foreign Affairs and International
                                                          Emiratisation — Nasser Thani Al Hameli
     Cooperation — Sheikh Abdullah bin Zayed Al
     Nahyan                                           21. Minister of Community Development —
                                                          Hessa bint Essa Buhumaid
6.   Minister of Tolerance — Sheikh Nahyan bin
     Mubarak Al Nahyan                                22. Minister of State for General Education —
                                                          Jameela bint Salem Al Muhairi
7.   Minister of Cabinet Affairs and Future —
     Mohammed bin Abdullah Al Gergawi                 23. Minister of State for Higher Education and
                                                          Advanced Skills and Chair of the Federal
8.   Minister of Economy — Sultan bin Saeed Al
                                                          Authority for Human Resources — Dr. Ahmad
     Mansouri
                                                          bin Abdulla Humaid Belhoul Al Falasi
9.   Minister of Health and Prevention and
                                                      24. Minister of State — Dr. Sultan bin Ahmed
     Minister of State for Federal National Council
                                                          Sultan Al Jaber
     Affairs — Dr. Abdul Rahman bin Mohammed
     bin Nasser Al Owais                              25. Minister of State — Dr. Maitha bint Salem Al
                                                          Shamsi
10. Minister of State for Foreign Affairs — Dr.
    Anwar bin Mohammed Gargash                        26. Minister of State for Happiness and Wellbeing
                                                          — Ohood bint Khalfan Al Roumi
11. Minister of State for Financial Affairs — Obaid
    bin Humaid Al Tayer                               27. Minister of State for Youth Affairs — Shamma
                                                          bint Sohail Faris Al Mazrui
12. Minister of State for International Cooperation
    — Reem bint Ibrahim Al Hashimy                    28. Minister of State — Zaki Anwar Nusseibeh
23

29. Minister of State for Future Food Security
    — Maryam bint Mohammed Saeed Hareb Al
    Mehairi

30. Minister of State for Advanced Sciences —
    Sara bint Yousuf Al Amiri

31. Minister of State for Artificial Intelligence —
    Omar Sultan Al Olama

32. Abdullah Mohammad bin Touq is the
    Secretary General of the UAE Cabinet.

4 — THE FEDER AL NATIONAL
COUNCIL
The Federal National Council (FNC) is the
consultative council and parliamentary body of
the UAE. It examines proposed new legislation
and provides advice to the Cabinet, as required.      5 — THE FEDER AL JUDICIARY
The FNC is empowered to call and question
                                                      The Federal Judiciary includes the Federal
ministers regarding their own performance,
                                                      Supreme Court, Federal Courts, and Public
providing an additional degree of accountability
                                                      Prosecution. The Federal Supreme Court is
to the system. Half of the FNC members are
                                                      the highest judicial authority in the UAE. The
indirectly elected while the other half are
                                                      Supreme Court decides on the constitutionality
nominated by the ruler of each Emirate.
                                                      of federal laws and arbitrates on inter-emirate
The Federal National Council has 40 members,          disputes between the Federal Government and
with the number of seats being assigned               the emirates. The Supreme Court consists of five
proportionately to each Emirate’s population.         judges appointed by the Supreme Council.
24

5.4 ECONOMY

TOP SECTORS                                          UAE as it sets short and long-term targets and
                                                     embraces technology and innovation to reach
The UAE’s four top sectors are: oil and gas,
                                                     those targets.
wholesale and retail trade, finance, and
construction. Almost two-thirds of the country’s
gross domestic product (GDP) is derived from         Wholesale and Retail Trade:
industries other than oil and gas, and measures      The second largest sector in the UAE is
are in place to increase this amount. Already an     wholesale and retail trade. Building on its
internationally recognized centre for business,      strategic location between Asia, Europe, and
finance, tourism and trade, the UAE has now          Africa, the UAE has evolved into a global trade
set its sights on becoming a world leader in         and logistics hub through major investments
innovation across various sectors including          in port and airport infrastructure. This position
renewable energy, transportation, education,         is further enhanced through the development
health, technology, water, and space. Developing     of the UAE’s various free zones, which exempt
a ‘competitive knowledge economy’ is also one        international companies from customs duties on
of the six pillars of the UAE’s National Agenda in   imports and re-exports and provide exemptions
line with Vision 2021. These pillars are:            from corporate taxes. The UAE also has a
1.   World-Class Healthcare;                         strong consumer base that drives the local retail
                                                     trade, boosted by high salaries and a robust
2.   Competitive Knowledge Economy;
                                                     shopping culture. In 2016 consumer expenditure
3.   Safe Public and Fair Judiciary;                 per household was highest in the UAE when
4.   Cohesive Society and Preserved Family;          compared to all other GCC countries.
5.   First-Rate Education System;
                                                     Finance:
6.   Sustainable Environment and Infrastructure.
                                                     The UAE’s large amount of wealth and its
Oil and Gas:                                         investments (in and out) contributes greatly to the
                                                     country’s finance and insurance sector, which is
The UAE is an energy powerhouse, having the
                                                     the third largest by GDP value. The UAE has built
seventh largest proven reserves of oil and
                                                     up strong financial reserves and has some of the
seventh largest proven reserves of natural gas
                                                     largest sovereign wealth funds in the world. The
in the world. The UAE produces approximately 3
                                                     country is a consistent spender on public projects
million barrels per day. Most of the oil and gas
                                                     and invests heavily in assets across the globe.
activity (94%) in the country is in Abu Dhabi. In
                                                     As a hub for international business, the UAE also
1980, 79 per cent of the UAE’s GDP came from oil
                                                     attracts high levels of investment from foreign
and gas, that figure is now down to 30 per cent.
                                                     entities; the country attracted approximately
Diversification within the oil and gas sector and
                                                     US$10.4 billion (C$13.5 billion) of foreign direct
diversification among sectors is a focus for the
                                                     investment in 2017.
25

Construction:                                          a customs union, with a common tariff of 5 per
                                                       cent imposed on all imports coming from outside
Construction is the fourth largest sector in
                                                       the GCC to any GCC state. Additionally, the GCC
the UAE. As of 2018, the UAE has an estimated
                                                       takes responsibility for negotiating any trade
US$800.0 billion (C$1.06 billion) worth of major
                                                       agreements on behalf of its members. Thus far,
projects in the works. It is projected that an
                                                       the GCC has concluded free trade agreements
additional US$40.0 billion (C$53.2 billion) worth
                                                       with Singapore and the European Free Trade
of construction contracts will be awarded each
                                                       Association. It has ongoing negotiations with
year for the next three years in the country.
                                                       Australia, China, the European Union, India,
A key driver of this construction activity is
                                                       Japan, Mercosur, New Zealand, Pakistan, South
infrastructure development, which continues to
                                                       Korea, and Turkey.
receive major injections of capital as the country
continues to expand and modernize. In Dubai            The UAE has signed bilateral preferential
alone, infrastructure spending has reached             agreements with some Arab Countries (Syria,
unprecedented levels as of 2018, much of it            Jordan, Lebanon, Morocco and Iraq). According
allocated to build the facilities and transportation   to these agreements, the UAE and its partners
needed for hosting Expo Dubai 2020.                    accord each other preferential access for a
                                                       specified list of goods.
TR ADE
                                                       Major Markets and Products for Trade:
International trade is highly important to the
UAE’s overall economic wellbeing. The country’s        In 2017, the UAE exported US$142 billion and
trade to GDP ratio is 93.8 per cent. Over 45           imported US$175 billion.
per cent of goods exported to the UAE are re-
                                                       The UAE’s top markets for export in 2017 were:
exported to other markets such as India, China,
and countries across Africa and the Middle East.       1.   India (US$22.1 billion) (C$28.6 billion)

A large part of the UAE’s trade success is derived     2.   Japan (US$18.8 billion) (C$24.4 billion)
from its many free zones. The UAE has more             3.   China (US$11.4 billion) (C$14.8 billion)
than 45 free zones across the country, some
of which are industry-specific and serve and           4.   Oman (US$10.1 billion) (C$13.1 billion)
regional headquarters for many multinational           5.   Switzerland (US$10.0 billion) (C$13 billion)
corporations (MNCs). Free zones allow foreign
entities to retain 100 per cent ownership of           The UAE’s top markets for import in 2017 were:
their companies and they also offer many               1.   China ($28.6 billion) (C$37 billion)
other benefits, such as exemption of corporate,
personal, and import/export taxation.                  2.   India (US$28.0 billion) (C$36.3 billion)

                                                       3.   Germany (US$12.2 billion) (C$15.8 billion)
Free Trade Agreements:
                                                       4.   United Kingdom (US$9.6 billion) (C$12.4
The UAE is part of the GCC, which allows for free           billion)
trade between its six members: Bahrain, Kuwait,
                                                       5.   Turkey (US$9.2 billion) (C$11.9 billion)
Oman, Qatar, Saudi Arabia, and the UAE. It is also
26

 TOP EXPORT & IMPORT PRODUCTS BY VALUE — UAE (2017)                             The UAE’s Vision 2021 supports attracting more
 TOP EXPORTS                            TOP IMPORTS                             foreign direct investment to the UAE, and so do
                                                                                the eight strategies launched in 2018 to enhance
 1. Petroleum Oils                      1. Gold
 2. Gold                                2. Articles of Jewelry &
                                                                                UAE’s competitiveness.
 3. Diamonds                               Parts
 4. Aluminum                            3. Diamonds                             Major Markets and Sectors for Investment:
 5. Articles of Jewelry &               4. Cars/ Motor Vehicles
    Parts                               5. Refined Petroleum                    The UAE’s top investor countries (inward stock)
                                                                                in 2017 were:
Source: Observatory of Economic Complexity, 2017
                                                                                1.   United Kingdom (US$19.8 billion) (C$25.6
                                                                                     billion)
INVESTMENT
                                                                                2.   India (US$6.6 billion) (C$8.5 billion)
The total UAE outward FDI stock2 in 2017 was
valued at US$124.4 billion (C$161.6 billion) and                                3.   United States (US$5.2 billion) (C$6.7 billion)
inward stock was US$129.9 billion (C$168.7                                      4.   France (US$4.9 billion) (C$6.3 billion)
billion).
                                                                                5.   Iran (US$4.8 billion) (C$6.2 billion)
The UAE ranked 19th in the world for FDI outflows
                                                                                 TOP INVESTED SECTORS BY %
in 2017, making it a major investor worldwide.
The country is home to four of the 30 largest                                    1. Wholesale and retail trade
sovereign wealth funds in the world: The Abu                                     2. Real Estate
                                                                                 3. Financial and Insurance
Dhabi Investment Authority, the Investment
                                                                                 4. Manufacturing
Corporation of Dubai, Mubadala Investment
                                                                                 5. Mining
Company, and the Emirates Investment Authority.
                                                                                 6. Construction
The Abu Dhabi Investment Authority is the largest
sovereign wealth fund in the UAE and has an                                     At the end of April 2017, the UAE had signed
estimated US$697 billion (C$929.8 billion) in                                   65 agreements related to the encouragement
assets under management.                                                        and protection of investment and signed 102
With respect to inflow investment, all seven                                    agreements on the avoidance of double taxation
emirates have adopted measures to create                                        with different countries.
a more favourable environment for foreign
investors. New laws in recent years make                                        CURRENCY
investing in the UAE more attractive and easier.
                                                                                The unit of currency in the UAE is the UAE dirham
                                                                                and has been pegged to the US dollar at a rate
2	Foreign Direct Investment (FDI) is a term used to define foreign ownership
   in a company. FDI stock (inward and outward) are the value of equity and     of AED 3.67 to USD 1 since 1980. The UAE has no
   net loans measured at a point in time. Stocks are accumulated over time
   by inflows and/or depleted by outflows. FDI flows (inflow and outflow) are   currency exchange controls.
   measured over an interval and affect stocks. In other words, stocks are
   the “bank statements” and flows are the deposits and withdrawals.
27
28
29

5.5 DEMOGRAPHICS

POPUL ATION                                           Year of Tolerance

The total population of the UAE is 9.4 million        His Highness Sheikh Khalifa bin Zayed Al Nahyan,
(2017). Approximately 11 per cent of the UAE’s        President of the UAE, proclaimed 2019 “The Year
population are UAE nationals, while the majority      of Tolerance.” The aim of the year is to highlight
are expatriates. Only UAE nationals are citizens of   the UAE as a global capital for tolerance and
the country.                                          emphasize tolerance as a universal concept. The
                                                      UAE is implementing legislation and policies
All UAE citizens in the seven emirates carry the
                                                      aimed at entrenching the values of tolerance,
unified nationality of the UAE, which is recognized
                                                      dialogue, coexistence and openness to different
internationally. The demonym is Emirati.
                                                      cultures, especially among youth.
The largest expatriate communities come from
                                                      The Year of Tolerance embodies the approach
India (27.5%), followed by Pakistan (12.7%),
                                                      adopted by the UAE since its establishment to be
Bangladesh (7.4%), Philippines (5.6%), Iran (4.8%),
                                                      a bridge of communication between the people
and Egypt (4.23%). There are an estimated 40,000
                                                      of the world and their various cultures, in an
Canadians living in the UAE. To put that number
                                                      environment of openness and respect that rejects
into context, there are an estimated 50,000
                                                      extremism and promotes coexistence.
Americans, 25,000 French, 16,000 Australians,
and more than 130,000 Brits living in the UAE.        Pope Francis visited the UAE in February 2019.
                                                      It was the first ever visit by a sitting pontiff to
                                                      the Gulf. In the presence of a global audience
DIVERSIT Y
                                                      of religious leaders from Christianity, Islam,
The UAE is one of the most culturally diverse         Judaism and other faiths, Pope Francis and the
countries in the world. More than 200 different       Grand Imam of Al Azhar, Islam’s most prestigious
ethnic and culture backgrounds are represented.       seat of learning, signed an historic declaration
Indians form the largest foreign community in the     of fraternity calling for peace between nations,
UAE, followed by Pakistanis, Bangladeshis, other      religions, and races.
Asians, Europeans, and Africans.
                                                      L ANGUAGE
RELIGION
                                                      Arabic is the UAE’s official language, but English
Islam is the official religion of the UAE and is      is spoken widely. Other widely spoken languages
practiced by approximately 76 per cent of the         include Bengali, English, Farsi, Hindi, Malayalam,
population. Much of the national values and           Mandarin, Nepali, Russian, Sinhalese, Tagalog
culture revolve around Islam. The UAE does,           and Urdu.
however, believe in and advocate for freedom
of religion.
30

GENDER
The UAE leads the region in women’s economic               supports the UAE’s vision to become one
empowerment and education. Women constitute                of the world’s top 25 countries for gender
more than 25 per cent of the UAE Cabinet. As much          equality by 2021.
as 60 per cent of the government workforce is
                                                       •   In September 2017, the Gender Balance Council
made up of women and 30 per cent occupy senior
                                                           launched the UAE Gender Balance Index.
leadership positions. The UAE ranks 1st in the world
in women’s literacy and more than 70 per cent          •   The UAE launched the National Strategy for the
of the country’s graduates are women. Women-               Empowerment of Emirati Women 2015-2021.
owned businesses contribute 10 per cent of the
total value of the private sector and there are an
estimated 21,000 women employers in the country.

One of the challenges that the UAE faces is
translating the high levels of education among
Emirati women into jobs. Once in the workforce,
women still face similar barriers to career
advancement as do women in other developed
countries. Lack of support within organizations
and preconceptions of women’s roles and
responsibilities are the two factors identified as           The question of whether to
hindering women’s career progression the most.               empower women to progress
The UAE Government embraces and encourages                   is no longer a matter of debate
employers to support women through diversity                 — it is simply the right thing to
and inclusion programs, and policies such as
good maternity and paternity leave, providing
                                                             do socially and economically, it
nurseries at work, and offering flexible work                is the norm. All over the world,
schedules for men and women with families. All               the benefit of inclusiveness is
corporate boards in the UAE must now include                 evident in the growth of various
women. The UAE Cabinet also recently approved a
                                                             sectors. Women’s participation
law on equal wages.
                                                             in the economy not only boosts
Key Initiatives/Steps:                                       development, it also diversifies
                                                             national economies and opens
•    In April 2018, the UAE Cabinet approved the
     Law on Equal Wages and Salaries for Men                 a nation up to new ideas and
     and Women.                                              approaches.
•    In May 2015, the UAE established the UAE
                                                             HER EXCELLENCY NOURA BINT
     Gender Balance Council to ensure that
                                                             MOHAMMED AL KAABI, UAE MINISTER
     Emirati women continue to play a leading role           OF CULTURE AND KNOWLEDGE
     in the development of the UAE. The Council              DEVELOPMENT
31

YOUTH
The overall median age for the UAE is 37.2. Thirty-   After restructuring the Cabinet, the Prime
five per cent of the population is under the age of   Minister announced the establishment of the
24 and the majority of this group are women.          Emirates Youth Council. The Council presents
                                                      youth ideas, aspirations, and solutions to the
The UAE Government attaches great importance
                                                      government. Her Excellency Shamma Al Mazrui,
to the role of youth and their empowerment in
                                                      Minister of State for Youth Affairs heads the
order to enable them to shoulder responsibilities,
                                                      Council. The Council includes 13 young members
innovate, and contribute to the welfare of the UAE.
                                                      of mixed gender who serve as government
In February 2016, the Prime Minister announced
                                                      advisors on youth issues.
the government of the future as part of major
structural changes to the UAE Government. The         In 2017, the UAE Government launched Youth Hub,
government of the future focuses on happiness,        a community space for UAE youth where they
innovation, tolerance, youth, and climate change.     can meet and connect. Youth Hub caters to young
To emphasize youth, the UAE established a             people between the ages of 15 and 35 irrespective
Minister of State for Youth Affairs, who is herself   of whether they are studying or working.
a youth.
32
33

5.6 CULTURE & HISTORY

There are many resources to learn more about Emirati culture, history, and contemporary
society. Below is a short list.

IN PRINT:                                              ONLINE:
•   Spirit of the Union by Sheikh Mohammed bin         •   Culture — The Official Portal of the UAE
    Rashid Al Maktoum                                      Government
                                                           governmnet.ae/en/about-the-uae-culture
•   My Vision: Challenges in the Race for Excellence
    by Sheikh Mohammed bin Rashid Al Maktoum           •   Cultural Foundation UAE
                                                           culturalfoundation.ae
•   My Story: 50 Memories of 50 Years of Service by
    Sheikh Mohammed bin Rashid Al Maktoum              •   Abu Dhabi Culture
                                                           tcaabudhabi.ae
•   City of Gold: Dubai and the Dream of Capitalism
    by Jim Krane                                       •   Dubai Culture
                                                           dubaiculture.gov.ae
•   Keepers of the Golden Shore: A History of the
    United Arab Emirates by Michael Quentin
    Morton

•   UAE 101: Stories & Cultural Learnings by Roudha
    Al Marri and Ilaria Caielli

•   UAE – Culture Smart! – The Essential Guide to
    Customs and Culture by John Walsh

•   Abu Dhabi Residents Guide by Explorer
    Publishing

•   Uncommon Dubai edited by Hind Shoufani

•   From Rags to Riches: A Story of Abu Dhabi by
    Mohammed Al Fahim
34

5.7 WORLD EXPO 2020 DUBAI UAE

From October 20, 2020 to April 10, 2021, the UAE will be the first country in the Middle
East, Africa, and South Asia to host the World’s Fair.

WHAT IS THE WORLD EXPOSITION/                         well as the UAE’s values of inclusion, tolerance,
EXPO OR WORLD’S FAIR?                                 and cooperation. Expo 2020 aspires to create a
                                                      meaningful legacy that will benefit generations
The Bureau International des Expositions (BIE)
                                                      to come, both locally and globally, spanning
is the intergovernmental organization in charge
                                                      everything from innovations and architecture to
of overseeing and regulating World Expos, since
                                                      friendships and business opportunities.
1931. BIE defines expos as “large-scale, global
events organized and facilitated by governments
that serve to educate the public, share innovation,   WHAT IS THE THEME?
promote progress, and foster cooperation.” The        The main theme of Expo 2020 is “Connecting
Great Exhibition of 1851 in London was the first      Minds, Creating the Future” and is underpinned
fair. Since then, there have been dozens of others    by three interwoven sub-themes: Opportunity,
around the world, including Expo ’67 in Montréal      Mobility, and Sustainability. The Expo 2020 Dubai
and Expo ’86 in Vancouver.                            UAE website describes these themes as follows:
World expositions are some of the greatest            Opportunity: We all have the power to shape the
events on earth. They showcase the best of            future. Expo 2020 aims to unlock this potential in
mankind’s ingenuity, debut innovations, and with      multiple ways, such as supporting solutions to
national pavilions, give each country a chance        social problems through the Expo Live program
to showcase their culture. World expos can            and introducing visitors to new ideas that inspire
have a major impact on a city and a country’s         them to act.
infrastructure and their respective economies,
identities, global brands, and business               Mobility: When we enable smarter movement
environments.                                         of knowledge, ideas, and goods, a new world
                                                      of possibilities unfolds. Expo 2020 looks at how
                                                      this has helped explore new frontiers, and how
WHAT MAKES THE DUBAI EXPO                             humanity is making greater leaps than ever
SPECIAL?                                              through digital connectivity.
The largest event ever staged in the Arab world       Sustainability: The need to live in balance with
is set to welcome 190 participating countries.        the world we inhabit has never been more
More than 25 million visitors are expected over 6     critical. Expo 2020 is embracing alternative
months, and organizers expect that over 70 per        sources of food, water, and clean and renewable
cent of these visitors will come from outside the     energy, and encouraging us all to reassess how
UAE. They will experience Emirati hospitality, as     we can preserve the planet.
35
36

                                 Expo Live is a flagship program
                                 that recognizes innovation and
                                 will allocate approximately C$120
                                 million to back projects offering
                                 creative solutions to challenges
                                 that affect people’s lives and help
                                 preserve the world – or both. Grants
                                 are about C$120,000 per initiative.
                                 Three Canadian companies were
                                 chosen among 1000 applicants in
                                 the 2017 intake. Enersion Inc. won
                                 for its green chillers that reduce the
                                 cost and environmental impact of
                                 air conditioners and refrigerators.
                                 Attolllo won for its talking stickers
                                 that help children read. Plastic Bank
                                 received an Expo Live grant to offer
                                 incentives to the poorest people
                                 in developing countries to recycle
                                 plastics that would otherwise end up
                                 in the world’s oceans.

With the eyes of the world on
Dubai, our presence at Expo
2020 affirms the vitality of
Canada-UAE relations, while
showcasing the best Canada
has to offer. We only need
to look at the lasting effects
that hosting two world fairs
has had on the fabric of our
own nation to understand the
potential this represents for
Canada and for Canadians.

THE HONOURABLE JIM CARR,
CANADA’S MINISTER OF
INTERNATIONAL TRADE
DIVERSIFICATION
37

WHERE IS THE EXPO 2020                                  matches buyers to suppliers and is designed
DUBAI SITE?                                             to help small and medium enterprises (SMEs),
                                                        home businesses, and individuals to grow and
The site is located between Dubai and Abu Dhabi
                                                        integrate into global supply chains. The OMP was
near the Al Maktoum International Airport and
                                                        inspired by the Expo 2020 Dubai theme and has
the Jebel Ali Port, approximately a 30 min drive
                                                        a commitment to allocating 20 per cent of the
and short metro ride from downtown Dubai. The
                                                        overall spend to local and international SMEs,
Expo site covers 438 hectares.
                                                        representing billions of dirhams in opportunities.
                                                        This includes Canadian businesses.
WHAT HAPPENS AFTER THE EXPO?
                                                        Canadian companies interested in growing their
Expo 2020 revealed its legacy plans in 2017.            business through the OMP are encouraged
The Expo site will be repurposed into a ‘city’          to sign up. There are resources available
called District 2020. District 2020 will house          through the Canada-UAE Business Council
a combination of office, retail, residential,           (CUBC) and the Canadian Trade Commissioner
and leisure developments, as well as all the            Service (TCS) to further support interested
amenities and public facilities required for a          companies. In February 2019, the CUBC and TCS
vibrant campus-style business community and             partnered with the Expo Procurement Team
lifestyle hub.                                          to host a webinar for Canadian companies. A
The focus on legacy is a departure from                 copy of that presentation is available online at
previously held world expos in other parts of           canadauaebusiness.org.
the world. Ill-conceived legacy plans can cause         Visit CanadaExpo2020.ca, Canada’s official Expo
considerable adverse impacts on the host’s              website for more information about business
economy rather than meaningful regenerative or          opportunities related to Expo 2020 Dubai.
growth opportunities.

Expo 2020 is an economic driver in the UAE and
is projected to bring returns of over US$35 billon
(C$46.7 billion). Currently, billions are being spent
each year on long-term infrastructure.

WHAT BUSINESS OPPORTUNITIES
ARE AVAIL ABLE FOR CANADIAN
COMPANIES?
The Expo 2020 Dubai Online Marketplace (OMP)
is a free of charge, interactive business to
business (B2B), government to business (G2B)
and business to consumer (B2C) platform. This
is a site created for businesses to network,
advertise products and services, and compete
for opportunities across borders. The OMP is
38

WHAT IS CANADA’S PARTICIPATION                         1.   the design and construction of the Pavilion
IN EXPO 2020 DUBAI?                                         and site;

Canada officially confirmed its participation          2.   the design and development of the Public
in World Expo 2020 Dubai UAE on January                     Presentation/Exhibition element;
25th, 2019, becoming one of 190 confirmed              3.   the continuing operation and maintenance
participating countries. This will be Canada’s              of the Pavilion and the Public Presentation/
first pavilion at a World Expo since Shanghai               Exhibition throughout the six-month Expo
in 2010. Expo 2020 provides a platform to                   operation period; and
showcase Canada’s innovation, knowledge,
and expertise in business and cultural pursuits        4.   the dismantling and removal of the Pavilion
for which Canada is recognized around the                   and Pavilion components, restoration of the
globe. Participating in Expo 2020 aligns with               site to its original state and the completion of
Canada’s trade diversification strategy which               related documentation.
helps Canadian exporters and investors access
more opportunities around the globe so they can
compete and succeed in thriving global markets
abroad. In 2018, the Government of Canada
announced that it will invest C$1.1 billion over the
next six years to develop infrastructure that will
boost international trade.

Canada’s participation in Expo 2020 Dubai is led
by the Government of Canada – Global Affairs
Canada. In January 2019, Canada’s official
                                                              It is welcome news that
expo team was announced. The team is based
in Ottawa and works closely with Canadian
                                                              Canada is rejoining the Expo
diplomats on the ground in the UAE.                           movement to participate
In March 2019, the Government of Canada
                                                              at Expo 2020 Dubai. We
opened the first Request for Proposals (RFP)                  are looking forward to
for the Canadian pavilion at Expo 2020 on its                 leveraging the Expo platform
procurement site www.buyandsell.ca. The scope                 to continue to build on
is for Design-Build-Operate-Maintain-Dismantle
                                                              investment ties with Canada,
professional services. This includes:
                                                              Canadian companies, and
                                                              the Canadian community
                                                              here who call the UAE their
                                                              home.

                                                              HIS EXCELLENCY MOHAMMAD AL
                                                              SHAIBANI, DIRECTOR-GENERAL
                                                              OF THE DUBAI RULER’S COURT
39

According to the RFP, Canada’s pavilion theme         achieve its key objectives of diversifying its
will be “The Future in Mind.” It is intended to       international markets, attracting foreign
be expressive of the Exposition’s theme and           investment, promoting Canadian innovation
will serve to deliver Canada’s message that it        and international education to build support for
is an innovation powerhouse, a leader in global       Canadian initiatives and values on the world
governance and progressive ideas, sustainably         stage, and to strengthen our relationship with the
managing its natural resources, and is open for       UAE.
business and tourism. Canada’s pavilion will also
                                                      Future RFPs related to content, programming,
feature three sub-themes titled: (1) Diversity: The
                                                      communications and other areas are anticipated.
Source, (2) Artificial Intelligence and Machine
Learning: The Enablers, and (3) Space and
Aerospace: The Next Frontier.

The Pavilion will be the physical and visual
representation of Canada. The overarching
objective of the Canada Pavilion is to present
an image of a Canada as a global leader,
innovator, and ally—particularly in innovation and
sustainability—with solutions to offer the world               For up-to-date information
in many different sectors, and as an ideal place               about Expo 2020 Dubai and
for study, tourism, business, investment, and                  Canada’s participation, stay
immigration. The Canadian government                           tuned to the following social
will use the Pavilion as                                       media accounts:
a platform to                                                  @Expo2020Dubai
                                                               Expo2020

                                                               @CanadaExpo2020
                                                               Canada’s official expo account run
                                                               by Global Affairs Canada

                                                               @CanadainUAE
                                                               Embassy of Canada to the UAE;
                                                               Consulate General of Canada in
                                                               Dubai

                                                               @UAEembassyCA
                                                               Embassy of the UAE in Ottawa

                                                               @UAEConsulateTO
                                                               Consulate General of the UAE in
                                                               Toronto

                                                               @CanUAEBusiness
                                                               Canada-UAE Business Council

                                                               @CanadaGoExpo2020
                                                               Canadian cultural and business
                                                               leaders that support Canada’s
                                                               participation in Expo 2020 Dubai
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