EVENT AT A GLANCE 21 - 23 October 2020, Singapore itb-asia.com - ITB Asia
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EVENT AT A GLANCE 21 - 23 October 2020, Singapore itb-asia.com Supported by: Held in: Official Partner Hotel: Official Airline Alliance: Organised by:
ITB Asia 2020 • 21 - 23 October 2020
EXHIBITORS
123
Introducing
Asia’s Largest & Optimal Buyer & Most International
Only Hybrid Show Exhibitor Ratio Travel Trade Show
ITB Asia, Asia’s Leading Travel Trade Show, is an annual 3-day B2B trade show and convention designed
to bring together the key travel industry leaders in the region. It convenes international exhibitors and Bringing more than Approximately 1:1 Over 132 countries &
buyers from the MICE, Leisure and Corporate segments. 13,000 attendees from ratio between buyers territories represented;
the MICE, Corporate, and exhibitors the most international
Today, ITB Asia is the premier meeting place for the travel trade industry for forging new partnerships and
Leisure sectors travel trade show in the
strengthening existing business relationships with the most important players in the region.
region
On its 13th year, ITB Asia will be held in Marina Bay Sands in Singapore from 21 - 23 October 2020. The
show is organised by Messe Berlin (Singapore) Pte Ltd.
EXHIBITOR PROFILE
ITB ASIA 2019 SHOW STATISTICS
8.1%
7.0% Accommodation
More than Over
23.6%
7,000 >27,000
Travel Agent/Tour Operator
1,300 NTO/CVB
Exhibitors Conference Minutes 22.0% Business Travel/MICE
More than More than
Business 28.6% Travel & Technology
Quality Appointments
1,250 Buyers
13,000
attendees
10.7% Transport
EXHIBITOR GEOGRAPHIC BREAKDOWN
Europe
Asia Pacific 66.7%
North & South America Europe 27.1%
Africa Middle East
Asia Pacific Middle East 2.2%
Africa 2.0%
North & South America 1.6%
BUYERS BUYER PURCHASING POWER (USD) BUYERS ELITE PARTNER PROGRAMME
USD 500,001 - USD 1,000,000
More than USD 1,000,000
BUYERS PROFILE 43% More than USD 2,000,000
30% MICE 13%
7%
30% Corporate
40% Leisure
Join us in the Buyers Elite Partner Programme (BEPP)! As a BEPP Partner, you will be given priority meetings
STRONGEST BUYER PARTICIPATION with your approved recommended buyers. You may recommend MICE, Leisure and Corporate buyers, and these
BUYERS GEOGRAPHIC buyers can either be your existing clients or buyers whom you wish to meet at ITB Asia.
BREAKDOWN Benefits of being a BEPP Partner
Europe
North & South America
Middle East
Africa
Asia Pacific Priority meetings with Accommodation and Hosting of one On-site branding
your recommended flight reimbursements representative with a and logo to be
65.5% buyers during business
matching
of recommended
buyers handled by ITB
minimum of 15
approved
included in show
catalogue
Asia team recommended buyers
Asia Pacific 65.5 % To join the Buyers Elite Partner Programme, email us at buyer@itb-asia.com to express your interest
Europe 15.5 %
Coming from Asia Pacific
Middle East 3.5 % 2019 Buyers Elite Partner Programme
Outside of Asia Pacific
Africa 1.0 %
North & South America 14.5 %
EAN TRAV
AS EL
F
DERATION O
AS
SOCIATIONS
FE
FATA
PURPOSE OF VISITING
VISITORS 6.2%6.1%
18.0% 32.4%
29.0%
NATURE OF BUSINESS OF 15.5%
ATTENDING VISITORS
Travel Agents / Tour Operators / DMCs 17.7%
21.9%
25.0%
28.2%
24.5%
Hotel / Accommodation
Networking 29.0%
22.3%
Information Gathering 25.0%
Business Travel / MICE
Buying 21.9%
9.6% Conference 18.0%
Tourist Attractions Selling 6.1%
8.2%
Airlines / Transport PERCENTAGE OF VISITORS
CONFERENCE
8.3% BY REGION The ITB Asia Conference Programme features over 270 speakers within three days, deliver-
ing over 7,000 minutes of thought-provoking content from a diverse range of MICE, Cor-
Europe
Travel Technology
8.1%
Asia porate and Leisure topics. ITB Asia is where the leaders of the industry, the disrupt-
11.8% 84.7% ers-in-chief and today’s agenda setters inspire you, challenge you and amaze you.
NTOs Middle
America
East Themes to be covered in our yet-to-be released agenda include:
6.8% 2.1%
2.6%
Africa
Oceania
Others 0.7%
1.8%
8.5% Travel Travel OTAs &
Future of MICE Technology Distribution Intermediaries
Hotels &
Direct Corporate Alternative Vacations &
Booking Travel Accommodation Tours
Destination Leadership & Airlines & Air
Marketing Inspirations Travel Muslim Travel
Payment & Global Social Media &
Alternative Consumer Influencer
Cruise Currencies Trends Marketing
For any enquiries, please contact us at exhibitor@itb-asia.com
Tel: +65 6635 1188 | Visit www.itb-asia.com
2019 SPEAKERS 2019 SPEAKERS
INCLUDE... INCLUDE...
TRAVEL KNOWLEDGE THEATRE
OPENING KEYNOTE
Anchalika Kijkanakorn Zhu Lei Baidi Li Bindu Bhatia Christian Suwarna
Dr. Carl Jones David Hughes Managing Managing Director & Regional Director, APAC,
Chief Revenue Office, Managing Director, Asia CEO of Traveloka
VP, Head of Travel, APAC Director, APAC, Founder, AKARYN Hotel TripAdvisor Experiences,
OYO China Pacific, CWT Experience, Traveloka
& Greater China, SAP UNIGLOBE Travel Angel Llull Mancas Abraham Thomas Group (AHG) TripAdvisor
Concur International VP & Managing Director, Vice President, Strategic
APAC, Booking.com Projects, IBM Asia Pacific
James Thornton Jerome Thil Warren Wang Fabian Bartnick Luis Cabrera
CEO, Intrepid Group VP, Digital Innovation, CFO, Tujia ; Founder, Infinito President & CEO,
Mark McSpadden Bertrand Saillet Singapore Airlines CEO, Mayi.com Lonely Planet
Vice President, Global Product Managing Director, FCM Andres Collart
Strategy & Experience, American
Travel Solutions Asia CEO, Trip Ninja
Express Global Business Travel
Craig Hewett Mindy Teo Timothy Hughes Bjorn Harvold Laura-Marie Arens
Co-Founder, Wego VP, Brand & Marketing, VP, Corporate CTO & Co-Founder, Head of Travel Vertical
Stephen Joyce Sarah Griffin Wendy Olson Killion The Ascott Limited Development, Agoda IKO.TRAVEL and Traveliko.com Search APAC, Google
Koby Brice Renaud Nicolle
Senior Director, Program Vice President Business CEO, Rezgo Head of Destination Global Vice President,
Management, APAC, Travel, Asia Pacific, Marketing APAC, Expedia Group Media
Carlson Wagonlit Travel Amadeus Travelport Solutions
TRAVEL
Dr. Annette S. Biener
Manager Tourism Marketing, Deborah Elias Kaori Pereyra-Lago
(CSEP, CMP, CIS) Regional Lead, APAC, Global
Frankfurt Tourist+Congress
Board President, Elias Events BD & Strategy, American
Bahadir Ozdemir Yosi Golan Munekatsu Ota (Kazu) Gil Harel Eric Liebman Express Meetings & Events
CEO / Co-Founder, Airalo Co-Founder & CTO, CEO, Rakuten Lifull Stay CCO, Splitty Global Head of Travel,
SeeVoov Ingenico ePayments
TTECHNOLOGY Fazal Bahardeen Nabeel Shariff Ksenya Boykova Laurent Fuchs Ailynn Seah (MBA CMP)
Founder & CEO, Director, Rihaala Head of External Relations Dept, CEO, UNICEO (United Networks of VP of Sales – MIC &
CrescentRating & HalalTrip The Project Office of the Moscow International Corporate Events Assoc, Marina Bay Sands
Frank Reeves John Boulding Felix Shpilman Jong Yoon Kim Organizers)
CEO, Online Business &
City Tourism Committee
Co-Founder & CEO, CMO, Vox Group CEO, Emerging Travel
Avvio Group Corporate Strategy, Yanolja
Winnie Tan Ustaz.Ishag Shiao-Chi, Ma
Nichapa Yoswee Mark Pearson Cecilia Tee
CEO & Founder, Chairman and General
SVP – Business, Thailand CEO, Meetingbox bei Managing Director,
Josh Ziegler Kei Shibata Klaus Kohlmayr Poh Chi Chuan Victor Chua TripZilla Consultant, IMTIDA. & Taiwan
Convention & Exhibition Succevo GmbH HelmsBriscoe
CEO, Zumata Co-Founder & CEO, Venture Republic Chief Evangelist, IDeaS Director, Digital Transformation, Founding & Managing INHART Halal Certification
Singapore Tourism Board
Bureau (TCEB)
- LINE TRAVEL jp & Trip101 Revenue Solutions Partner, Vynn Capital Authority
WHAT TO EXPECT FOR 2020? WHAT TO EXPECT FOR 2020?
1 4
C-SUITE TALKS CORPORATE TRAVEL
ITB Asia’s most popular series of C-Suite Talks will What are the global trends that are emerging in corpo-
provide industry professionals insights into the rate travel and will soon come to Asia? How can you
heart of today's complex travel issues with the prepare for them from a buyer, TMC and supplier
expertise and vision that only industry leaders can perspective. What needs to change in our thinking to be
able to think global but act local. All these questions
provide.
would be answered at Corporate Travel conference track
at ITB Asia.
Topics to be discussed include:
• The next big thing for Asia's online travel Topics to be discussed include:
platform • The future of corporate travel
• The engaged travellers • Balancing company needs with traveller experience
• Driving Asia’s next digital revolution • Reimagining corporate travel in the digital age: The
intersection of technology and the human touch
2 5
DESTINATION MARKETING
What are the primary strategies, tools and creative
ways to promote your destinations? Expert insights
will feature from a stellar line-up of leading social
media companies, advertising agencies and consulting
firms. Now in its second year, MICE Show Asia is an unmissa-
ble event for the meeting industry in APAC. It is
Topics to be discussed include: where the incentive travel, meetings and events
• Disruptions, revolutions and the future of destina- industries come together to connect and build the
tion marketing future of MICE.
• The innovative strategy: How to tap into multicul-
tural travel markets MICE Show Asia is co-located with ITB Asia and Travel
• Destination storytelling 2.0: A guide to tell great Tech Asia.
stories
3 6
TOURS, ACTIVITIES & ATTRACTIONS
NEW!
A dedicated conference track for the first time, provid-
ing the best insights from experts across APAC and
beyond on how to create amazing experiences at the
destinations, reach more travellers and ultimately grow
the business. Inaugural Travel Tech Asia debuts in 2020, and
will be co-located with ITB Asia and MICE Show
Topics to be discussed include: Asia.
• Understanding travellers' behaviours and expecta-
tions towards tours and activities Experts from across the travel ecosystem will
• Revolutionising the traditional sightseeing experience come together at Travel Tech Asia to share and
through technologies demonstrate how technology is revolutionising
• "Let me try": Selling tours and activities as a DIY the traveler’s journey of tomorrow.
experience
Interested in participating in our showcases and pavilions, Interested in participating in our showcases and pavilions,
Contact the Exhibition Team at exhibitor@itb-asia.com Contact the Exhibition Team at exhibitor@itb-asia.com
WHAT TO EXPECT FOR 2020? WHAT TO EXPECT FOR 2020?
MICE SHOW
ASIA 2020
21 - 23 OCTOBER
2020 TRAVEL TECH
ASIA 2020
MICESHOWASIA.COM
21 - 23 OCTOBER 2020,
SINGAPORE
YOUR PLATFORM FOR THE
ASIA MICE INDUSTRY TRAVELTECHASIA.COM
New technology continues to shape the way people travel, and companies across the globe are massively
MICE Show Asia provides you with the best platform to present your latest products and services investing in innovations that will upscale their business models, aggregate content and evolve their
offering to MICE planners, through business appointments, networking and educational conferences. customer experience to reflect their changing expectations. Experts from across the travel ecosystem will
come together at Travel Tech Asia (TTA) to share and demonstrate how technology is revolutionising the
traveller’s journey of tomorrow.
WHY MICE SHOW ASIA? TOPICS TO BE DISCUSSED:
• Next generation technologies and trends
A focused event on MICE with key industry players attending • The connected trip: Transforming travel through mobile, data and AI
• Super travel tech and the next digital revolution
Business and networking through 1-to-1 meetings and many more.
100% pre-scheduled appointments CONFERENCE TRACKS AT TRAVEL TECH ASIA:
Guaranteed 1:1 ratio between exhibitors and buyers
Dedicated MICE conference discussing latest issues on today’s
complex travel market (now part of Travel Tech Asia) The Air Travel conference track covers content that
is not often heard at conferences and events includ-
Hotel Revenue & Distribution Summit brings togeth- ing business success and failure, curiosity and
er key industry players to share thought-provoking passion, going against the norms and having fun, etc.
TOPICS TO BE DISCUSSED: ideas, solutions and innovations for hotel revenue within the airine industry.
• What are the meetings industry's biggest challenges? management and distribution in Asia.
Topics include:
• Winning the hearts of MICE buyers Hear about: • The (dis)loyalty tipping point
• Digital transformation of meetings and events • How hotels and suppliers are changing the game • Our industry would be a better place if…
and many more... for everyone • In an AI-driven world, what does it mean to be an
• Hotel 2.0: What will the hotel of the future be like? airline?
• Coopetition: Direct booking & working with OTAs
Interested in participating in MICE Show Asia? Interested in participating in Travel Tech Asia?
Contact us at enquiry@messe-berlin.asia. Contact us at enquiry@messe-berlin.asia.
WHAT WENT ON IN 2019... REGISTER FOR ITB ASIA 2020
Over Over
1,300 1,250
Exhibitors Buyers
More than
7,000
More than Conference
13,000 Minutes &
Attendees >270 Speakers
For enquiries, please contact us at +65 6635 1188 or email us at:
EXHIBITORS: exhibitor@itb-asia.com
BUYERS: buyer@itb-asia.com
CONFERENCE/PARTNERS: info@itb-asia.com
itb-asia.com
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