2011 Eco-innovation in Ireland - Europa EU
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Eco-Innovation Observatory The Eco-Innovation Observatory functions as a platform for the structured collection and analysis of an extensive range of eco-innovation information, gathered from across the European Union and key economic regions around the globe, providing a much-needed integrated information source on eco-innovation for companies and innovation service providers, as well as providing a solid decision-making basis for policy development. The Observatory approaches eco-innovation as a persuasive phenomenon present in all economic sectors and therefore relevant for all types of innovation, defining eco-innovation as: “Eco-innovation is any innovation that reduces the use of natural resources and decreases the release of harmful substances across the whole life-cycle”. To find out more, visit www.eco-innovation.eu Any views or opinions expressed in this report are solely those of the authors and do not necessarily reflect the position of the European Commission. EIO Country Report: Ireland 2011 1
Eco-Innovation Observatory Country Profile 2011: Ireland Author Hilary Murphy Coordinator of the work package Technopolis Group Belgium Acknowledgments This document has been prepared with kind support and help from: Deiric Ó Broin and Andrew Moore, NorDubCo, Lorraine O Donoghue EPA Ronan Furlong The Green Way Enterprise Ireland, Forfás, Ecocem, IBM, Veutility, Energy Direct A note to Readers Any views or opinions expressed in this report are solely those of the authors and do not necessarily reflect the position of the European Commission. A number of companies are presented as illustrative examples of eco-innovation in this report. Their inclusion in this report does not imply that EIO endorses these companies and, it should also be noted that, the report is not an exhaustive source of information on innovation at company level. This brief is available for downloaded from www.eco-innovation.eu/Ireland EIO Country Report: Ireland 2011 2
Table of contents Summary .............................................................................................................................................................. 4 1 | Introduction ............................................................................................................................................... 5 2 | Eco-innovation performance ................................................................................................................... 6 3 | Established eco-innovation areas and markets ................................................................................... 10 4 | New trends and emerging eco-innovation markets ............................................................................. 15 5 | Public policy in support of eco-innovation .......................................................................................... 18 6 | Main findings ........................................................................................................................................... 21 6.1 Strengths and weaknesses of eco-innovation in Ireland ........................................................................... 22 6.2 Opportunities and threats to eco-innovation in Ireland ............................................................................. 22 References ......................................................................................................................................................... 23 Annex 1. Policy measures addressing eco-innovations in Ireland .............................................................. 25 EIO Country Report: Ireland 2011 3
Summary An energy inefficient building stock, fossil fuel-based electricity generation and a culture of car dependency are the principle challenges facing Ireland in 2011. These challenges have not changed significantly since 2010. Ireland was ranked 9th on the Eco-Innovation Scoreboard for 2010 and 8th for 2011. For both years the highest scoring area has been that of eco-innovation inputs. For 2011 Ireland’s performance regarding eco-innovation inputs is 53% higher than that of the EU27 average (largely attributed to Government spending in areas of energy and environment) while the area of socio-economic outcomes remains weak at 74% below the EU27 average. Ireland’s leading eco-innovation areas are renewable energies, energy efficiency technologies and green building. Eco-innovation in these areas is largely driven by the need to address Ireland’s Green House Gas (GHG) emissions and also the availability of renewable energy resources (marine and wind) which have attracted significant investment. Emerging eco-innovation areas include smart technologies particularly in the management of energy and water consumption. The area of sustainable transport identified as an emerging area in the 2010 Country Profile continues to progress as an eco-innovation area. An expanding commuter belt around Ireland’s urban centres has driven awareness of the need to reduce carbon based transport patterns. The ‘Dublin Bikes’ bicycle rental scheme is regarded to be the most successful in the world as regards user figures while grants and tax incentives have been put in place to promote the uptake of electric vehicles. Challenges to eco-innovation in Ireland in 2011 relate to the risk factor to innovators in an unstable economic environment. However some evidence suggests that innovative Irish firms generally continue to sustain investment during a downturn whereas firms with little or no experience of innovation are far less likely to innovate. Other barriers to innovation include the financing of innovation activities and funding cuts. Eco-innovation is ill-defined within Irish policy documents. The Irish Government recognise that maintaining investment in innovation is an important part of economic recovery and continuing national support for research and development (R&D) testifies to this. However, traditionally Irish innovation policies have concentrated on higher education instead of commercialisation opportunities e.g. high profile start ups. The most recent figures relating to eco-innovation in Ireland suggest the sector remains weak with just 0.34% of the Irish workforce employed within eco-industries (2008) while just 0.14% of total Irish exports are related to eco-innovation. EIO Country Report: Ireland 2011 4
1 | Introduction As one of the most globalised countries in the world (Ernst & Young, 2010) Ireland is particularly sensitive to the global financial environment and international market conditions. Following an economic collapse in 2008, Ireland has been struggling to regenerate the national economy, create jobs and reduce debt. The Irish population continues to grow at a current rate of 1.6%, with the population standing at 4,581,269 in 2010 (CSO, 2011). Ireland’s economy is knowledge based and the country has an established reputation as an industry leader in information communication technology (ICT) and biomedical science. A low corporation tax rate and a highly skilled employment base have facilitated many large global high tech industries to locate themselves within the country. Nine of the top ten global pharmaceutical and medical technology companies are located in Ireland while the ICT sector accounts for €50bn in Irish exports. The value of Irish exports stands at €7767m (August 2011) and continues to experience growth (CSO, 2011). Ireland is placed in the top 20 exporting countries in the world with agricultural exports (including agri-food and drink) accounting for 46% of Gross Domestic Product (GDP) (Trading Economics, 2011). The three main sectors of Irish exports are agri-food/drink, ICT and pharmaceutical. Although rich in certain natural resources including natural gas, peat, copper, lead, dolomite, limestone, timber and zinc, a commitment by Government to sell a stake of national assets worth up to €2bn as part of an EU, International Monetary Fund (IMF) agreement could potentially see stakes of these resources controlled by private purchasers. Other assets which may be affected by this potential sale include holdings in the Electricity Supply Board (ESB), Bórd Gais (Gas Board), Eirgrid (National Electrical Grid), Bórd na Mona (peat) and Coillte (forestry). Consequences of this for eco-innovation lie in the future capacity of the state to continue investment in research and development within these areas and also to manage and measure resources as the state see fit. Environmental and economic challenges to eco-innovation in Ireland are rooted in a Government tendency to place green policies and initiatives in competition with measures for economic recovery. This is particularly apparent in terms of political commitment to action on climate change and environmental protection in a time of austerity. Although GHG emissions have somewhat decreased in recent years, due in large to the economic downturn, Ireland’s emissions per capita remains one the highest worldwide. Agriculture and transport remain the highest emitting sectors of GHGs in the Irish economy. The innovation opportunities in addressing emissions in these sectors have been identified by policy advisory groups but there remain barriers to fully exploiting eco-innovation in these areas. Gaps in policy and legislation hinder eco- innovation prospects by failing to provide a strong legislative context for eco-innovation to take place. An example of this can be seen in a recent decision by the Government not to postpone the drafting of climate change legislation despite GHG targets. Existing waste management policy and an urgent need to better manage water resources and water services provide other areas with potential for eco-innovation activities. Supplying drinking water to urban areas has become increasingly under threat due to an inefficient water management system while problems of water contamination in rural areas are on the increase. Water scarcity and contaminated reservoirs are contributed to by factors such as an increase in extreme weather events, urbanisation and ground water pollution through poor development control in rural areas. Ireland’s greatest asset in terms of eco-innovation is a highly skilled and youthful workforce. The Government policy advisory board Forfás have identified several key areas for green job creation including renewable energies, smart cities, smart grid and building retrofitting (Forfás, 2010). EIO Country Report: Ireland 2011 5
2 | Eco-innovation performance The following analysis is based on the EU27 Eco-innovation scoreboard (Eco-IS) for 2011. The scoreboard displays the eco-innovation ranking of each of the EU27 individually and compared to the EU average. The Eco-IS indicates the performance of a country based on eco-innovation using 16 indicators aggregated into five components: eco-innovation inputs, eco-innovation activities, eco- innovation outputs, environmental outcomes and socio-economic outputs. Figure 2.1 EU27 Eco-innovation scoreboard 2011, composite index Source EIO 2011 Ireland’s is ranked 8th in the EU27 with an overall eco-innovation score of 118.22, 15% higher than the EU27 average of 100. Ireland’s position on the index has therefore not moved significantly from last year although the difference between Ireland and the top scorer has narrowed from 55 points to 30 points. Figure 2 below gives a more detailed indication of Ireland’s score for the five different components of the Eco-IS. As can be seen, while Ireland scores strongly in terms of eco-innovation inputs and outputs, it scores below the EU27 average for environmental outcomes and well below the average for socio- economic outcomes. The score for eco-innovation activities is representative of the EU27 average. In some regards this marks an improvement on 2010 figures where Ireland scored below the EU27 average in three out of the five components. EIO Country Report: Ireland 2011 6
Figure 2.2 Components of the eco-innovation composite index for Denmark, 2011 Source EIO 2011 Eco-Innovation Input As regards eco-innovation inputs as measured by Government R&D expenditure in environmental and energy sectors, R&D personnel and cleantech investment, Ireland scores 210.94. This is 4% lower than the 2010 score of 218.72 but 53% percent above the EU27 average. In relation to government budget appropriations or outlays on R&D (GBAORD), estimates from 2010 indicate the energy field receives €40.1m while the area of environment receives €16.6m. This corresponds to about 7% out of a total Government spend of €872m on R&D activities. The main government agencies funding R&D activities in the eco-innovation field include the Environmental Protection Agency (1.5%) the Department of Communications, Energy and Natural Resources (1.8%) and the Sustainable Energy Authority of Ireland (SEAI) (3.2%). From 2004–09, eco-innovation relevant GBAORD have been increasing to reach 0.03% of GDP, putting Ireland below the EU average of 0.04%. Despite budgetary and funding cuts, estimated figures for 2010 concerning R&D personnel show a fall of just 3% for PhD researchers, 5% for researchers without a PhD and an expected decrease of 9% for technicians. Figures are not yet available for the 2011-2012 period. However, in September 2010, the Irish Government announced spending plans amounting to €2.4bn to support science, technology and innovation over the next six years as a boost to job creation. Despite a rising trend of business expenditure in R&D (BERD) in recent years, estimates also indicate a decline in overall BERD after the 2009/2010 period, largely driven by an expected fall in foreign owned enterprises’ R&D expenditure. The latest available data shows that 0.34% of the workforce is currently employed in the eco-industry sector, one of the lowest rates in the EU and far behind leaders for this indicator such as Bulgaria with 7.11%. EIO Country Report: Ireland 2011 7
Eco-innovation activities In relation to eco-innovation activities, the 2011 Irish score is 108.92, ranking slightly above the EU average of 100. This is an improvement of 43% on the 2010 figures when Ireland ranked as one of the worst performers within the EU27 in terms of eco-innovation activities with a score of 61.6. The measure of activities is reflective of companies holding an ISO 14001 award and business activities which bring innovation to areas of material efficiency and energy saving. Ireland’s ECO-IS score of 527 regarding ISO certificates reflects the number of certificates held by businesses within the country. After a short period of decline ISO certifications have been increasing steadily from 2007–2009. However, Ireland continues to lag behind other countries of a similar population such as Denmark which holds 873 certificates and Finland with 991. The latest Community Innovation Survey (CIS, 2008) showed that almost 28% of all enterprises were engaged in product innovation while 35% were engaged with process innovation. The figures also show 11% of total turnover within the industrial and service sectors could be correlated to product innovation. The survey demonstrated that of the enterprises which were ‘innovation active’, almost 25% were engaged in innovation collaboration with others. EIO data for 2008 ranks Ireland forth in the EU as regards companies which have undertaken actions to reduce environmental impacts. While the 2008 data indicates 50.9% of Irish companies had undertaken such actions as environmental audits, performance goals, ISO 14001 certificates etc, an EU conducted study showed 46% of companies in Ireland had introduced at least one eco-innovation over the 2010- 2011 timeframe (EU,2011). According to the latest available EIO data (2008) the percentage of Irish firms with innovation leading to increased recycling of water, waste or minerals is at 30.71% ranking third behind Germany and Portugal. Data from the same year also indicates 18.73% of Irish companies have adopted innovations to reduce Co2 emissions ranking second behind Germany. Eco-Innovation Output The indicators of eco-innovation output include eco-innovation related patents, publications and media coverage. Ireland’s score of 158.87 for 2011 is 78% higher than the 2010 score of 34.84 and 37% higher than the EU27 average of 100. The 2011 index has been somewhat modified on previous years which should also be taken into account when considering the substantial difference in scores. Data from 2006 indicates that patent applications in Ireland in general were approx 375 per million inhabitants, rating well below the EU average in the region of 500 (Eurostat). According to the Innovation Union Scoreboard (IUS) 2010 Ireland scores 336 for international scientific co-publications against the EU average of 100, the data shows an annual growth of approx 11%. The number of Irish patent applications to the European Patent Office per million inhabitants however receives a score of just 66, well below the EU average of 100 with an annual growth rate of 4.2% Environmental Outcomes The indicators measuring environmental outcomes take into account domestic material productivity, domestic water productivity, inland energy productivity and GHG emissions intensity. Ireland’s score for 2011 is 86.28, down 5% from the previous year at 90.65 and 14% below the EU average of 100. The latest EIO figures for material productivity score 0.70 for Ireland. This represents the amount of economic value generated per unit of material consumption within the country. Irelands score ranks EIO Country Report: Ireland 2011 8
fourth from the bottom and well below the EU27 average of 1.51 indicating a particularly low economic value per material consumption. Ireland is 89.9% dependent on energy imports (2008) while energy productivity is measured at 8.97 (2009), the highest in the EU27 after Malta. Irelands GHG emissions intensity is measured at 0.47 ranking 7th out of the biggest emitters. While it is believed that Ireland may reach energy targets assigned by the Kyoto agreement, the EU set targets for 2020 would appear to be unattainable considering poor progress made. Ireland has not yet supplied data to provide for measurements of water productivity. Socio-economic outcomes Exports, employment and turnover of eco-industries factor in the measurement of Socio-Economic Outcomes. Ireland scores just 26.08 against the EU average of 100 down 31% from the 2010 score of 38.04. As a percent of total exports, eco-industry exports make up Just 0.19% comparative to leading eco- export countries such as Luxemburg with 2.02% and the Netherlands with 1.83%. The average for the EU27 being 1.3%. Ireland’s position is slightly improved from a 2009 score of 0.16% although when ranked comparatively against the other EU states Ireland has not changed significantly. Just 0.34% (2008) of the total workforce is employed within the eco-industries sector. This can be compared with countries of similar populations such as Finland and Denmark which score 1.89 and 1.75 respectively. The weakness of Ireland’s eco-industry sector is further reflected by the percentage share of eco-industry turnover as a total of GDP. The latest EIO figures (2004) show just 0.75% of GDP can be allocated to eco-industry. The highest scoring country for this area is Denmark with 5.33%. EIO Country Report: Ireland 2011 9
3 | Established eco-innovation areas and markets Leading areas of eco-innovation in Ireland generally correlate with the availability of natural resources, a strong knowledge economy and innovation drivers such as high energy consumption trends. The harnessing of resources for renewable energy generation has attracted significant innovation and research particularly in areas of wind and wave energy. Ireland’s prevailing westerly winds provide a high potential for wind energy generation particularly along the west coast while the seas along west and north coast’s possesses ideal test-bed characteristics for wave energy technologies. The production and design of eco-building materials and building retrofit appliances is also becoming a lead area of eco-innovation activity. Upgrading the existing building stock to a greater level of energy efficiency has prompted research and development into alternative building materials as well as advancing the performance of traditional building materials. Related to this, the area of monitoring resource consumption such as water and energy at domestic and commercial levels is rapidly developing as an eco-innovation industry and is supported by the strong information technology industry presence in Ireland. Other growth areas of eco-innovation include smart city technologies, sustainable transport solutions and promoting energy efficient neighbourhoods. Eco-innovation markets Relevant information regarding Irish eco-innovation markets is limited in supply. An indication of markets can be derived from eco-industry growth areas as studied by Forfás in assessing future skills needs (Forfás, 2010). This study estimates the market size of the environmental goods and services sector in Ireland to be in the region of €3.04bn with high growth potential in the export markets of eco- construction products, energy efficiency, renewable energies, green ICT and environmental consultancy services. The export value of indigenous cleantech companies has been estimated by Forfás to have been approximately €370m in 2009. EIO data for 2008 shows just 0.34% of the total Irish workforce to be employed within eco-industries, the lowest of the EU27. EIO data from 2010 concerning the share of eco-industry exports show just 0.19% of total exports were from eco-industries for that year. EIO 2004 data shows a poor performance of just 0.75% in terms of eco-industry turnover as a percentage of GDP. Ireland holds potential to develop a strong market presence in smart city technologies. The IBM Smarter Cities Technology Centre opened in Dublin in 2010 and has been collaborating with city authorities, universities and business in an effort to research, develop and commercialise new sustainable city technologies. Using Dublin City as a test-bed, objectives of the IBM Smarter Cities centre include development of smart solutions to transport and mobility, sustainable energy and resource management. Public sector and university partners in the Dublin region have recently collaborated to launch a new data sharing initiative known as ‘Dublinked’. The initiative which aims to make public sector data available to businesses, technologists, app developers, researchers and entrepreneurs creates stimulus for potential innovation and removes access barriers to certain evidence based research. Data accessible through an online facility includes pollution, weather and energy monitoring data, regional planning information and infrastructure mapping. The IBM Smarter Cities Technology Centre are presently collaborating with the Dublinked project and have provided a platform of open collaboration based technologies and research tools to support the initiative. Given existing strengths of Irish eco- innovation in areas of monitoring and managing, the availability of public sector data to researchers creates potential to strengthen market areas of resource management technologies. EIO Country Report: Ireland 2011 10
Developing a market around low carbon economy activities will require the removal of existing barriers and policy failures inherent in the Irish climate change policy area. Emissions targets and the rising cost of fossil fuel based energy provide incentive to businesses to factor renewable energy solutions into their practices. Eco-innovation potential in this emerging market area is hampered by insufficient policy direction. Renewable Energies Ireland’s energy targets include 16% energy consumption to come from renewable sources by 2020. This requires for approx 40% of electricity production to be generated by renewable sources and 10% in the transport sector. Key areas of innovation within this market as identified by Forfás (2010) include areas of installation, servicing/maintenance of renewable energy technologies, grid connection upgrades and smart network technologies to include smart metering, electric vehicles etc. At present about 12% of our electricity production comes from renewable sources (CER All Island Fuel Mix, 2010) with about 9.7% of this allocated to wind energy. Harnessing wind energy is broadly accepted as essential in reducing dependency on fossil fuels for electricity production. At present there are about 146 wind farms operational within the Republic of Ireland. This equates to about 1746.7 MegaWatts which generates 4,743,339 MegaWatt hours per year (IWEA). Ireland requires substantial upgrading to the national grid before further wind farms can be connected. The grid connection problem is compounded by the optimal wind resources lying along the west coast in remote areas while the majority of Ireland’s inhabitants live on the east coast. Security of supply is also an issue with reliable substitutes required during periods of low wind generation. Other issues concerning wind farms in Ireland include the protection of scenic areas and special areas of conservation (SACs). Much of Ireland’s peat bogs are designated as SACs or candidate SACs. This designation omits any development which might adversely impact upon the resource. However, there are also many undesignated peat-lands which are ultimately prioritised for wind farm development as they are typically in western regions of the country on higher ground. Although these sites are geographically suitable for harnessing wind energy, they are often an unsuitable terrain to accommodate large infrastructure. There is much opposition nationally to the development of wind-farms on peat lands for reasons of upsetting the delicate balance of the water table and causing other environmental damage. Such opposition has focused attention towards innovative solutions to harness wind energy while protecting Ireland’s ecologically sensitive rural areas. Generating renewable energy domestically in Ireland through wind, solar and other means has been hindered by an inadequate grid network and feed in system. At present the connection system and feed in requirements do not promote generation of energy domestically or make it financially attractive to do so. In 2007 the Government produced a White Paper on energy entitled ‘Delivering a Sustainable Energy Future for Ireland’. This paper outlines actions as part of a strategy to realise a secure and sustainable energy future for Ireland with a timeframe to 2020. Priorities for Government within the paper include security of supply, sustainability and economically efficient prices. EIO Country Report: Ireland 2011 11
Supplying discounted wind energy Energy Wind Direct are an Irish company which were established in 2006. Focussing in the area of on site wind energy generation, their clients are generally owners of industrial sites. Wind Energy Direct install and operate wind turbines while selling the electricity generated to their customers at a discounted rate compared to the retail rate. In doing so they provide green energy to their customers while also providing a degree of energy security as regards energy price inflation. Wind Energy Direct finance the project entirely eliminating financial risk for the client with no maintenance or outlay costs. Based in Co. Limerick, the company install wind turbines on large industrial and campus sites nationally. Recently launched projects by Wind Energy Direct include the installation of two 2MW wind turbines on the Munster Joinery Industrial site at Ballydesmond Co. Cork. This project was the first of its kind in the country and was said to 'mark the beginning of auto production for large energy users'. This project is set to provide energy cost savings in excess of €1 million over the next five years for the site while providing a significant portion of the company’s energy needs. Total carbon savings are believed to be in excess of 6,000 tonnes per annum. Targeting the business sector in this way, Wind Energy Direct aim to deliver benefits such as reduced energy costs, reduced carbon emissions and break the link with energy inflation to companies which are heavy consumers of electricity. Adoption of a business model whereby electricity prices are agreed prior to installation allows customers to lock in their energy costs at current levels for 5, 10 or 15 years. Carbon savings are calculated using a rule of thumb whereby every 1MW of installed wind generation capacity saves on average 1,550 tonnes of Co2 emissions. Wind Energy Direct uses the attractiveness of a 'turn key' solution to energy problems as a selling point, by providing a full service to include all aspects of the turbine installation, operation, finance and planning. Munster Joinery site and turbines. Picture Source: http://www.windenergydirect.ie/projects/case-study/ Source and further information on: http://www.windenergydirect.ie/ http://www.iwea.com/index.cfm/page/industryreports; http://www.dcenr.gov.ie/NR/rdonlyres/54C78A1E-4E96-4E28-A77A- 3226220DF2FC/30374/EnergyWhitePaper12March2007.pdf Eco-Construction for Energy Efficiency Achieving a 20% reduction in energy demand by 2020 also requires large scale retrofitting of inefficient building stock. A national retrofitting programme entitled ‘Better Energy’ was introduced by Government in 2011 as part of a national jobs initiative and was supported by an investment of €90m, including an additional €30m allocated in May 2011. The Plan remains active until 2016 with innovation opportunities in areas of developing skills for export market opportunities, energy management, energy engineering, eco-design, home energy consulting and green construction. EIO Country Report: Ireland 2011 12
Irish building regulations were amended in late 2007 to introduce better standards of energy efficiency within buildings. The standards were adopted towards the end of the building boom leaving many living in newly built homes with poor energy efficiency ratings. Government grants and subsides for retrofitting homes to become lower consumers of energy were introduced through the Sustainable Energy Association of Ireland. These grants are to be phased out by 2014 but are likely to be replaced by other incentives for reduced domestic energy consumption. The collapse of the property bubble in 2007/2008 resulted in significant unemployment across the construction sector. The re-skilling of construction and building industry workers to acquire ‘green’ skills has been the focus of several job creation initiatives. Government run Further Education and Training Awards Council (FETAC) accredited courses have been made available to jobseekers. A general increase in awareness of energy efficiency in homes, businesses and buildings has driven eco-innovation in building material design. Similarly sustainably sourced construction materials such as timber, copper and cement is becoming increasingly specified in tendering processes and suppliers and manufacturers have been responding. Eco Cement Ecocem Ireland are producers of a low carbon cement alternative known as GGBS (Ground Granulated Blastfurnace Slag). The Irish company which was first set up in 2001 with a business focus on mainland Europe opened its first Irish facility in 2003. This facility can produce approx 350,000 tonnes of GGBS cement. As operators of the first purpose built GGBS grinding plant in Ireland, Ecocem target the reduction of CO2 emissions in the construction sector. Ecocem equate that if their product had been used during the recent Irish building boom over 2,000,000 tonnes of CO2 would have been saved. The production of ordinary cement products in Ireland is believed to be the second largest source of CO2 emissions after electricity generation. Ecocem estimate that about 90% of environmental impacts associated with construction sites are derived from cement. These include effects of greenhouse gas emissions, acidification, winter smog, eutrophication and primary energy requirements. Producers believe using Ecocem as an alternative can significantly reduce all of these impacts. The fundamental difference in the manufacture of Ecocem's low carbon cement product involves the recycling of an industrial by-product called blastfurnace slag which generates very low CO2 emissions comparably. The blastfurnace slag material is generally shipped from the UK where it would otherwise be disposed as a waste product. Ecocem refer to this as 'up-cycling' rather than recycling. As opposed to the production of regular cement where approx 1.6 tonnes of clay, shale and limestone are removed from the landscape for every tonne of cement manufactured, Ecocem has practically no depletion of natural resources associated with manufacturing their product. Other benefits of this include no contribution to damaging the physical landscape through quarrying, less associated traffic, noise and dust. Other benefits of the product include the technical load bearing and strength of the product and the ability to mix the product to different specifications including the use of low carbon cement as a part substitute in building projects. Ecocem also claim their cement product uses far less embodied energy EIO Country Report: Ireland 2011 13
than regular cement. Mizen Head Footbridge made with 50% Ecocem product Picture Source: http://www.ecocem.ie/index.php?p=gallery Source: http://www.ecocem.ie/index.php?p=home; http://www.lowcarbonconcrete.ie/suppliers_map.php EIO Country Report: Ireland 2011 14
4 | New trends and emerging eco-innovation markets As the economic environment remains unfavourable to supporting enterprise in emerging innovation areas, the market areas of energy efficiency and smart transport solutions continue to attract attention. The upgrading of water infrastructure to meet the requirements of the EU Urban Wastewater Treatment Directive will see €3.4bn invested in upgrade and expansion of water services works over the next five years. Sustainable development has been identified as a priority with a focus on minimising the amount of treated potable water lost though leakages. Prospects for innovation in this area include water metering, sludge management and various mapping, management and protection of groundwater resources requirements. As in 2010 Green ICT also continues to prosper as a strong eco-innovation area. Research and development of software solutions across various industry areas such as energy, smart buildings, smart cities, monitoring, measuring and managing resources requires ICT supportive technologies. Forfás (2011) have identified strong business growth prospects for Green ICT particularly in subsectors of smart electricity networks, automated energy monitoring, energy and environmental management software applications and intelligent utility approaches to water provision, waste water and water management. The recent establishment of IBM’s Smarter City Technology Centre in Dublin has brought attention to the potential of eco-innovation within the ICT field, particularly in areas of smart transport, communication, water and energy. Ongoing collaboration with local authorities, businesses and universities has helped define Dublin City as a test-bed for Smarter City innovation solutions. Solutions for energy efficiency Together with the commercialisation of innovative solutions for retrofitting the built stock such as building insulation materials, ground water heating, Photo Voltaic (PV) panels and passive house technologies, there is an increasing market in supporting technologies which ‘measuring and monitoring’ energy and resource consumption. This is evident both within business that endeavour to reduce their expenses and energy consumption and also domestically particularly as household domestic energy bills increase. The concept of ‘smart metering’ as an appliance in the context of smart cities and smart homes is an action which has a proven direct effect in reducing energy consumption. Veutility Smart Meter This product is a smart energy meter which has been developed by a research company based at University College Dublin. The product goes beyond simply measuring the energy usage of select appliances as most other energy consumption meters do, but is designed as a single interface to calculate consumption for each appliance that uses electricity. This product which was developed earlier this year calculates an 'appliance DNA' or a type of energy signature to track the energy consumption for different appliances. The information is communicated through an internet based interface and measures the consumption of many appliances by using an algorithm based technology. This brings many benefits such as the convenience of just one meter being required for each business or building and is compatible with other already commercialised smart meters. Allowing the user to compare energy consumption between appliances and also between buildings and companies improves the capacity to measure and EIO Country Report: Ireland 2011 15
manage consumption. The data which can be produced by the product may also be able to be used in making recommendations of energy efficient equipment in the future. Source and further information: http://www.veutility.com/# http://www.ucd.ie/news/2010/11NOV10/191110-Making-smart-metres-smarter-UCD-campus-company- Veutility-wins-Globe-Forum-Innovators-Challenge.html http://www.irishtimes.com/newspaper/innovation/2011/0128/1224288137071.html http://www.innovationalliance.ie/newsevents/news/2010/11NOV/221110-Innovation-Alliance-campus- company-Veutility-wins-Globe-Forum-Innovators-Challenge.html Marine Energy Ireland has sourced considerable funding for R&D in the areas of marine energy. Financial support includes a €2m grant through the Ocean Energy Prototype Fund and €1m for the National Ocean Energy facility in University College Cork. These funds have been accessed through the umbrella of the Ocean Energy Development Unit. Research and development in the potential of Ireland’s wave energy industry continues with infrastructure being expanded at the €11.5m Maritime Energy Research cluster at Ringaskiddy in Co. Cork. Plans are also underway through collaboration with the ESB and a UK company MCT to develop tidal power farms off the Antrim coast. At present, three of the major wave and tidal energy companies to be receiving Government support include Wavebob, OpenHydro and OceanEnergy. As exploration and testing of Ireland’s capacity to sustainably generate renewable wave and tidal energy continues, so does research to ensure the progression of marine energy development works does not harm the sensitive maritime environment. Ireland is widely regarded as an excellent location for wave energy technology testing. There is also a responsibility therefore to ensure emerging technologies adopt principles of environmental protection and are developed as a sustainable and safe solution to energy requirements. IBM and the SEAI have recently begun collaborating on research to better understand the environmental impacts of wave energy electricity generation. This has required the development of new underwater monitoring technologies, the first of their kind to be implemented. IBM wave energy noise monitoring - Underwater Noise Monitoring Device As progress is made in researching and harnessing the untapped renewable energy available in the seas around Ireland the issue of environmental impact has become an increasing concern. There is as of yet no data collection method or technologies in place for measuring the noise levels of wave energy collection devices or their impact on marine eco-systems. A collaboration based in Galway bay which involves technology giant IBM and the Sustainable Energy Authority of Ireland (SEAI) aims to test and advance technologies that facilitate an environmental impact assessment of wave energy infrastructure. Despite the existence of EU underwater noise limits as established by marine environmental policy there are no global standards in relation to noise impact from wave energy infrastructure. The system being tested by IBM in collaboration with SEAI consists of sensing platforms, communications EIO Country Report: Ireland 2011 16
infrastructure and stream analytics based on cloud computing. A test site in Galway Bay has been developed to monitor the wave conditions alongside the noise, marine eco-system and pollution levels within the bay. Similarly another test site is being developed off the coast of County Mayo. Once the system becomes fully functional, it is believed that it will produce one of the largest data sources of underwater acoustic information ever compiled. The data which will be available to marine researchers and participatory agencies will significantly advance the understanding of underwater sound and the associated environmental impacts. This data will likely go on to inform policy and the drafting of standards applicable to renewable energy industries, shipping, off shore oil and gas works etc. Wave energy noise monitoring Picture source: http://www-03.ibm.com/press/us/en/pressrelease/35814.wss Source and further information: http://www-03.ibm.com/press/ie/en/pressrelease/35827.wss http://hmrc.ucc.ie/publications/GD/Non%20technical%20barriers%20to%20wave%20energy.pdf http://www.fastcompany.com/1791003/ibm-examines-impact-of-wave-energy-devices-on-ocean- acoustics EIO Country Report: Ireland 2011 17
5 | Public policy in support of eco-innovation Public policy supporting eco-innovation in Ireland is strongest in the areas of science, the smart economy and financial support relating to development and uptake of energy efficiency measures and renewable energy generation. Budgetary constraints since 2008 have impacted on the availability of R&D funds sourced through public agencies including the Department of the Environment and the Department of Enterprise Trade and Innovation. The Irish Government has shown commitment to developing eco-innovation technologies in Ireland for both economic and environmental reasons. An example of this can be seen through the broadening of the remit of the Science Foundation Ireland to include sustainable energy and energy efficient technologies. In this way funding can be accessed for research and development in these areas. In 2010 the Government committed €660m to sustainable energy programmes, water services investment and retrofitting the public housing stock. The National Retrofitting Programme ‘Better Energy’ was launched as a supporting measure of national job creation initiatives and the Government pledged a further €30m in funding earlier this year. The Department of Enterprise Trade and Employment produced the policy document ‘Innovation in Ireland’ in 2008 which identified key areas of opportunity where innovation could be exploited. Environmental innovation was identified as a growing area and was defined within the document as “the development of products and processes that contribute to sustainable development”. The principle policy documents which relate directly to eco-innovation include the 2006 – 2013 Strategy for Science, Technology and Innovation which recognises the importance of investment in eco- innovation in order to progressing economically and socially. The document identifies the position of Ireland as a knowledge economy in setting out the strategy and outlines investment targets of €2.7bn to be spent in research before 2009. This policy document strongly portrays the political recognition within the country of the importance of innovation to Ireland’s future. It was supported by other measures such as the Centres for Science Engineering and Technology (2010) grant programme. This programme aimed to create academic networks and partnerships with a view to tackling crucial research questions. The grant system was envisaged to assist Ireland in domestically developing technology companies and attracting new industries. Ireland is one of the highest per capita GHG emitters in the EU and the highest user of resources per capita. There is as of yet no dedicated policy or strategy aimed at improving resource efficiency nationally. Themes of resource efficiency are included in policy documents such as Sustainable Development, A Strategy for Ireland (1997) which sets out an ambitious strategy for Ireland in moving forward. Similarly there has been a long standing absence of dedicated policy to adopt green public procurement objectives. An Action Plan on ‘Green Tendering’ has been produced in early 2012 which outlines an implementation process for achieving green procurement objectives. The absence of policy in these areas throughout 2011 represents the Government’s weakness in supporting eco-innovation by means of a policy framework. The area of sustainable waste management has been adopted through policy from the Waste Framework Directive (2008/98/EC). A Waste Prevention Plan 2009 – 2012 has been developed which relates directly to waste reduction and recycling practices. A Climate Change Strategy was produced in 2007 which outlines the commitment of Government to tackling climate change. The document outlines an action based approach to meeting Kyoto Protocol targets assigned to Ireland. Supporting this is the policy framework document ‘Delivering a Sustainable Energy Future for Ireland – the energy policy framework for 2007 2008’. The objectives set out within this framework direct Ireland’s energy generation and consumption patterns towards ensuring security of supply, competitiveness and environmental sustainability. A review of national climate change policy was undertaken by Government EIO Country Report: Ireland 2011 18
in November 2011. This review acknowledges the likelihood of more ambitious targets in coming years being adopted through EU policy development and the requirement for deep emission cuts by Ireland in meeting 2020 targets and beyond. The potential of Ireland to engage with and contribute to an emerging green global economy is given regard throughout the review and is identified as a priority of Government in progressing the national climate change agenda. Other Government policies and strategies which directly relate to eco-innovation include the Green Business Initiative (2008) which is aimed at helping enterprises save money and reduce their environmental impacts. Similarly the Cleaner Greener Production Programme (2001) provides assistance to companies to increase their overall efficiency while reducing environmental impacts. Figure 5.1 Policy measures addressing eco-innovations in Ireland Focus of policy measures (tick if applies) Other Group of policy Generic Resource Energy Reduction Type of policy measure relevant measures focus on efficiency efficiency of areas (e.g. eco- improve improve emissions renewable innovation ment ment incl. CO2 energy, etc) Equity/business Venture capital funds X X support Public guarantee funds X Support for R&D in R&D funding X X public sector and Collaborative grants X industry R&D infrastructure X Tax incentives for R&D and start-ups X Fiscal measures SUPPLY SIDE FOCUS Tax incentives for R&D personnel X Tailored training courses for companies, X X entrepreneurs Education, training Advice/consulting for start ups, X X and mobility companies, entrepreneurs Placement schemes for students X Support for R&D workers recruitments X Competence centres, clusters, science- X technology parks Technology platforms and innovation Networks and X X X X X networks partnerships Foresight and common vision building X X Market intelligence and other forms of X information sharing Regulations, targets, cap & trade schemes X X X X Regulations and Performance standards, labelling, standards X X X certification “Green“ public procurement of goods and X X services Public procurement R&D procurement DEMAND SIDE FOCUS Pre-commercial procurement Advisory support for technology adopters X Technology Financial or fiscal support for technology Transfer adopters (e.g. grants for purchasing new X X technology) Tax incentives for consumers (e.g. for X X purchasing eco-innovative products) Tax reductions for products and services Support of private (e.g. VAT reductions) demand Demand subsidies (e.g. eco-vouchers, consumer subsidies) Awareness raising and information X X X provision The National Development Plan 2007 – 2013 mentions eco-innovation specifically in relation to the Science, Technology and Innovation Programme. A policy measure of cleaner production supports specific research projects in eco-innovation and environmental technologies as directed by the Plan. EIO Country Report: Ireland 2011 19
In Ireland, policies related to eco-innovation would be most closely aligned with the EIO description of policies which support eco-innovation resulting in greater resource and energy efficiency in production processes. There is a realisation that eco-innovation can have both economic and environmental benefits. EIO Country Report: Ireland 2011 20
6 | Main findings Ireland has a unique and varied set of strengths on which to capitalise in order to develop the eco- innovation sector to a greater extent. There are also many challenges and barriers which need to be swiftly addressed to promote eco-innovation activities. Despite use of the term eco-innovation in numerous Irish policy documents and in various proposed actions at a national level, eco-innovation remains undefined and therefore open to differing interpretations. Often coupled with green technology, proposed supportive measures relating to eco-innovation are often ad-hoc. This approach has lead to a general mismanagement of eco-innovation activities and hindered intelligent investment and potential growth within the sector. This weakness of understanding has manifested itself in a lack of supports to bridge gaps between eco- innovation and market testing. This is further apparent through the absence of state assistance to facilitate the patenting and commercialisation of innovation solutions. At present Enterprise Ireland assist high level commercialisation of innovation, generally where the majority of the potential market lies overseas, there are no technical laboratories within the country available for development of smaller scale eco-innovation ideas. Recent Government investment trends and indications for the coming year would suggest science, technology and innovation will continue to receive some degree of financing. Access to venture capital however is likely to become increasingly difficult due in large to the economic downturn. Other areas which may impact upon eco-innovation activity into the future include the effects of continuing emigration of new graduates and skilled workers. This loss of human capital is a major factor in promoting eco- innovation into the future. Unemployment in Ireland at present is at about 14%. Despite the infrastructural, policy and economic challenges facing eco-innovation there are also many opportunities. An established science and technology presence and a collaborative culture amongst universities, state agencies and businesses create a favourable environment for eco-innovation ideas to be developed. A strong research and development focus within the science and technology fields continues to attract investment and Government recognition of drivers to eco-innovation has ensured much funding to date has remained in place. The drafting of climate change legislation, a strong green public procurement policy and specific policy relating to eco-innovation would considerably improve the prospects for eco-innovators in Ireland. On the 18th of January 2012 the Government launched ‘Green Tenders’ an action plan on green public procurement in Ireland. The Plan is designed as a tool towards greening the economy. Although this Plan is in its infancy it represents a growing commitment by Government in moving markets towards more eco-efficient products and services. Innovation, research and development are recognised within the draft Framework for Sustainable Development as produced by the Government for consultation in 2011. In relation to innovation this document draws attention to the importance of aligning ongoing research in areas of climate change, water and resource efficiency with future commercial opportunities. The Green Economy initiative and the EPA’s Science, Technology, Research and Innovation for the Environment (STRIVE) funding programme were identified as foundations for developing new innovative solutions and processes. The draft Framework for Sustainable Development public consultation period closes in February 2012 with a final document expected in 2012. EIO Country Report: Ireland 2011 21
6.1 Strengths and weaknesses of eco-innovation in Ireland Figure 6.1 Strengths and Weaknesses of Ireland in promotion of eco-innovations Strengths Weaknesses - Continuing Governmental support for innovation at - A lack of a clearly defined understanding of eco- policy level and a commitment to building upon innovation consistent to all associated policy existing strengths within the knowledge economy documents - Continuing investment in science and technology - An absence of any dedicated policy aimed at sectors despite budgetary constraints specifically at eco-innovation - Strong supportive and consultative measures in - A generally weak eco-industry reflected both in place particularly for export orientated entrepreneurs employment trends and eco-industry related exports and start ups. - A financially uncertain climate in terms of access to - A high potential for renewable energy generation funding and venture capital. The weakness of the particularly through wind and wave energy economy also heightens risk elements for harnessing. entrepreneurs and hinders market potential. - A highly globalised commercial environment which - A general lack of facilities and infrastructure to offers opportunities for venture capital access and facilitate the commercialisation of products. market connectivity. - No national plan or commitment to the creation of - A skilled and youthful workforce. cleantech clusters at a scale appropriate to attracting investment and enhancing eco-innovation potential. - A low corporation tax rate which attracts international investors. 6.2 Opportunities and threats to eco-innovation in Ireland Figure 6.2 Opportunities and Threats for eco-innovations in Ireland Opportunities Threats - Further promotion of the countries resources as a - Prevailing gaps in policy such as climate change test-bed for renewable energy technologies. This legislation has already occurred with wave technology with a - National economic uncertainty potential for similar research in tidal energy, biomass etc. - Increasing emigration of skilled workforce due to rising unemployment - Good potential for the development of clusters and competence centres around eco-innovation and - A traditional tendency to place sustainable related industries through initiatives such as development related policy and initiatives in ‘greening’ the Irish Financial Services Centre, IBM competition with economic recovery at a political Smarter Cities and data sharing projects. level. - Future competition in attracting foreign investment as other competitive and developed centres grow (i.e. China, India, Brazil) EIO Country Report: Ireland 2011 22
References Department of Enterprise, Trade and Employment, 2008, Innovation in Ireland http://www.djei.ie/publications/science/innovationpolicystatement.pdf Department of Enterprise, Trade and Employment, 2008, Knowledge and Enterprise Clusters in Ireland http://www.djei.ie/TRADE/EUAFFAIRS/KNOWLEDGEANDENTERPRISECLUSTERS.PDF Department of Environment, Community and Local Government, 2011, A Framework for Sustainable Development for Ireland (Draft) http://www.environ.ie/en/Publications/Environment/Miscellaneous/FileDownLoad,29081,en.pdf Department of Environment, Community and Local Government, 2012, Green Tenders – An Action Plan on Green Public Procurement http://www.environ.ie/en/Environment/SustainableDevelopment/GreenPublicProcurement/PublicationsD ocuments/FileDownLoad,29208,en.pdf Department of Environment, Community and Local Government, 2011, Review of National Climate Policy http://www.environ.ie/en/Environment/Atmosphere/PublicationsDocuments/FileDownLoad,28328,en.pdf Enrst & Young, 2010, Winning in a Polycentric World http://www.ey.com/Publication/vwLUAssets/Winning_in_a_polycentric_world_en/$FILE/Globalization- index-report.pdf Enterprise Ireland, 2010, Seed and Venture Capital Programme – 2010 Report http://www.enterprise- ireland.com/en/Publications/Reports-Published-Strategies/Seed-and-Venture-Capital-Report-2010.pdf European Commission, 2011 Attitudes of European Entrepreneurs Toward Eco-Innovation http://ec.europa.eu/public_opinion/flash/fl_315_sum_en.pdf Environmental Protection Agency, 2009 Irelands Greenhouse Gas Emissions in 2009 http://www.epa.ie/downloads/pubs/air/airemissions/GHG_1990-2009_UNFCCC_FINAL_2011.pdf Forfás, 2011 Analysis of Ireland’s Innovation Performance http://www.forfas.ie/media/forfas110323- Analysis_of_Irelands_Innovation_Performance.pdf Forfás, 2010 Future Skills Need of Enterprise within the Green Economy in Ireland http://www.forfas.ie/media/egfsn101129-green_skills_report.pdf Forfás, 2011, Irish businesses continue to invest in R&D despite recession http://www.forfas.ie/newsevents/news/title,7778,en.php Forfás, 2010 Research and Development Funding and Performance in the State Sector 2009 – 2010 http://www.forfas.ie/media/forfas110811-RD_funding_performance_2009-2010.pdf Greenovate Europe, 2011, Eco‐innovation and national cluster policies in Europe - A Qualitative Review http://www.clusterobservatory.eu/system/modules/com.gridnine.opencms.modules.eco/providers/getpdf.j sp?uid=fcc9f732-b34e-4a6f-b190-22dd791bf955 Inno-Metrics, 2011, Innovation Union Scoreboard 2010 -The Innovation Union's performance scoreboard for Research and Innovation http://ec.europa.eu/research/innovation-union/pdf/iu- scoreboard-2010_en.pdf EIO Country Report: Ireland 2011 23
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