Editorial Calendar & Marketing Planner 2021 - Helping you reach innovators and key decision makers in nanomedicine and nanotechnology to advance ...
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Editorial Calendar & Marketing Planner 2021 Helping you reach innovators and key decision makers in nanomedicine and nanotechnology to advance the field advertising@future-science-group.com +44 (0)20 8371 6090
ABOUT US The Nanomed Zone is a free online platform for uniting the diverse stakeholders of the nanomedicine and nanotechnology disciplines in order to support a multidisciplinary approach to progression of the field. We aim to do this by publishing trusted, engaging and insightful resources – including breaking news, interviews, webinars, peer-reviewed articles and insights from key opinion leaders. Learn more about The Nanomed Zone www.nanomedzone.com THE NANOMED ZONE EXPERT PANEL 2021 Kate Broderick Morteza Mahmoudi Moein Moghimi INOVIO Michigan State Newcastle University Pharmaceuticals University UK USA USA 2 www.nanomedzone.com
CONTENTS OUR AUDIENCE 4 PA R T N E R O P P O R T U N I T I E S 6 L E A D G E N E R AT I O N 7 THOUGHT LEADERSHIP 9 B R A N D AWA R E N E S S 11 S P E C I A L O P P O R T U N I T Y: D E V E L O P M E N T PA R T N E R S H I P 12 T H E N A N O M E D Z O N E J O U R N A L PA R T N E R S H I P 13 EDITORIAL CALENDAR 14 regenerative medicine nanoparticles robotics vaccines nanomedicine personalized medicine nanotechnology drug delivery electronics imaging therapeutics biosensors toxicology diagnostics 3 www.nanomedzone.com
OUR AUDIENCE K E Y S TAT S Annual visits Registered Annual members page views 500,000 * 1300 1,160,000 * *As of JUNE 2020 GEOGRAPHY Europe 35% Asia Pacific 19% Americas 43% Africa 3% 4 www.nanomedzone.com
JOB FUNCTION Scientist/ Researcher 53% Other Clinician/ healthcare Surgeon or medical 16% professional 4% Student Other 11% 5% Managing Director/ Senior management 11% “ The Nanomed Zone is a vibrant and informative platform that highlights new advancements in the growing field of nanomedicine. The unique feature of this platform, compared to the other news-based websites, is its dedication to objectively cover both positive and negative/challenging aspects of nanomedicine. The opinion pieces allow experts in the field to share their insights and speculations, which in turn will be of enormous help in better navigating nanomedical fields toward more patient health driven goals. ” Morteza Mahmoudi, Michigan State University (MI, USA) SECTOR Academia/Research Healthcare Pharma/Biotech Government/ Vendor/ institute 15% 13% NGO Manufacturer 57% 5% 5% Charity/Not-for-profit CRO/CDMO 4% 1% 5 www.nanomedzone.com
PA R T N E R S H I P O P P O R T U N I T I E S We believe in creating campaigns that will ensure exposure to your target audience with a variety of methods and styles of communication to suit all readers. In return, you will benefit from brand awareness, showcasing of your key experts and lead generation. We have an experienced in-house editorial and customer relations team to support you every step of the way. We offer extra help with creating copy, repurposing your materials to make them social media-friendly and more. Importantly, we provide you with detailed data, allowing you to understand how your projects are performing. We see our clients as partners, helping us to provide the nanomedicine and nanotechnology communities with the information they need to help them do their jobs better. LEAD THOUGHT BRAND G E N E R AT I O N LEADERSHIP AWA R E N E S S Want to connect with people People want to buy from Need to get yourself noticed? who are ready to make a people they trust. Stand out by Cement your position in the purchasing decision? showcasing your experts and community? Stay at the advocates. forefront of your potential customers’ minds. Options include: Email blasts, Options include: Expert interviews, Options include: Display Spotlights, Webinars, Panel In Focus features, Ask the Experts advertising, Company profiles, discussions Product listings, eNewletters Need help generating content? Contact us to find out how our experienced Editors can help. 6 www.nanomedzone.com
L E A D G E N E R AT I O N EMAIL BLAST Target your potential customers with a focused email campaign. Reach over 1300 specialists with our highly qualified database that consists of those working in nanomedicine and nanotechnology across the globe. Save time by deploying through our email system, increasing reach and visibility for your own materials. Rate card £2550 WEBINARS Generate fully validated GDPR–compliant leads with an engaging webinar on your services or technology and how it can be implemented in the lab and the clinic. You will have your own webinar manager to support you throughout. We manage creation and promotion of your event and provide full training for those involved. • Choose between live, pre-recorded or hybrid events with Q&A • Fully customized registration form with your own validation questions and bespoke audience console • Unlimited polling and surveys with audience members • Indefinite hosting on NanomedZone.com • Full GDPR–compliant lead information for all registrants and a full analytics report We manage marketing campaigns throughout, promoting your webinar across our online platforms, social media and within eNewsletters. Full analytics will be available to you throughout the campaign, after the webinar and 6 months post-event. “ I was extremely impressed “ The FSG team were very “ It was well managed and with the content and professional, allowed review of format ” all materials prior to posting, and was very informative ” overall very well done ” Rate card £4950 7 www.nanomedzone.com
SPOTLIGHTS Show your thought leadership alongside leading specialty experts and gain high-quality leads. All Spotlight content is housed on a dedicated channel and guided by our advisory panel of experts, and includes: • Your experts alongside industry-leading specialists in a live panel discussion • Mini-webinar (30 minutes pre-recorded) • A survey to identify common needs and dilemmas faced by the community • Infographics based on survey results that you can use for your own marketing campaigns • Themed eNewsletters, including your news, products and features alongside highly valued editorial content • Exclusive commentaries and interviews from experts – increasing their profile as well as showcasing your products and solutions in an interesting format • Company logo on all promotional material • Full GDPR–compliant lead information for all registrants and a full analytics report on all your placements Q2 Apr–Jun Q3 Jul–Sept Themes for 2021 Using nanotechnology to cross Personalized medicine barriers Rate card Sponsorship £6500 www.nanomedzone.com 8
THOUGHT LEADERSHIP IN FOCUS This feature is a mini campaign over a 6-week period using insightful videos, infographics and podcasts to cover hot topics within nanomedicine and nanotechnology, showcasing your areas of expertise. We explore the topics with: 1. An introductory animated video (
ASK THE EXPERTS Take part in a 360° viewpoint with opinions from key players in the clinic, academia and industry. Through sponsorship and participation, your expert will represent your industry and showcase their expertise and your brand in this highly valued, editorially led feature. Each expert will have the same set of questions to answer, giving the audience a truly rounded reflection of where the industry stands at this current time. Answers will be published on The Nanomed Zone in a panel-style written format and the feature will be promoted onsite, in weekly eNewsletters and across social media for at least 1 month. Rate card £2950 E X P E R T I N T E RV I E W S Showcase your specialists’ skills and thought leadership with an expert interview. These are a popular and concise way to stand Want more exposure? out in the fields of nanomedicine and nanotechnology, and make for an ideal medium to introduce a case study, outcome report, A high-profile summary product or service. can be included in our MEDLINE-indexed partner journal Nanomedicine. We appreciate your experts are busy, so we will arrange the interview around their availability. Interviews can be filmed in person or remotely, recorded by phone or conducted by email – making it easy for your experts! Interviews will be promoted across all our digital channels on The Nanomed Zone, eNewsletters and social media for at least 1 month. Rate card Video £2650 Text £1300 C O N T E N T C R E AT I O N Need help creating content? Got an idea but are looking for some editorial know-how to turn it into engaging content? Our experienced editors and graphic design team can help you to create engaging and informative content that you can repurpose again and again for your own campaigns. Rate card Speak to our sales team to find out more and get a custom quote 10 www.nanomedzone.com
B R A N D AWA R E N E S S BANNER ADS Capitalize on the traffic The Nanomed Zone receives by placing your adverts and products in high-profile positions across our sites. Your adverts will get great visibility to our readers by appearing across NanomedZone.com, eNewsletters and on the journal hosting website. Adverts are hosted via DoubleClick and full analytics are provided Rate card Leaderboard £2000 per month MPU £1200 per month CONTEXTUAL ADVERTISING Have a target audience in mind? Why not utilize our contextual advertising options so your advert appears only next to content that you know your audience is interested in. You can be as granular as you need and take advantage of the full portfolio of Future Science Group journals to home in on your target audience. We use PubGrade Advertising Solutions to offer you state-of-the art online advertising, including granular contextual and audience targeting along with superior reporting. We deliver banners in the context of relevant research articles only, making the best use of your budget. Rate card £75 CPM C O M PA N Y P R O F I L E S Company profiles are an economical and low-maintenance way to have an ongoing conversation with our audience. A microsite on The Nanomed Zone features all your news, events and features in 2021. We create and promote the features, and will provide you with quarterly reports to show how effectively traffic has been driven to your site. Rate card £1800 11 www.nanomedzone.com
S P E C I A L O P P O R T U N I T Y: D E V E L O P M E N T PA R T N E R S H I P We are offering a special package to only a small number of companies: the opportunity to become a ‘Development Partner’ for The Nanomed Zone. As we grow the site in its first full year, we are looking for a small number of partners with whom we can work closely to ensure the tone, targeting and type of content is spot-on relevant for the audiences that you need to interact with. We have three levels of partner, shown below – all significantly discounted vs rate card: • 1 x webinar, video or audio project • 2 x eBlast • Branding for the year through online display ads on The Nanomed Zone and contextual advertising across relevant FSG journals • Company and product profiles and branding on site, and listing on ‘Partners’ page Gold Partner • Seat on The Nanomed Zone Expert Panel Rate card £10,000 • 1 x eBlast • Branding for the year through online display ads on The Nanomed Zone and contextual advertising across relevant FSG journals • Company and product profiles and branding on site, and listing on ‘Partners’ page Silver Partner • Seat on The Nanomed Zone Expert Panel Rate card £5000 • Branding for the year through online display ads on The Nanomed Zone and contextual advertising across relevant FSG journals • Company and product profiles and branding on site, and listing on ‘Partners’ page Bronze Partner • Seat on The Nanomed Zone Expert Panel Rate card £2000 12 www.nanomedzone.com
THE NANOMED ZONE JOURNAL PA R T N E R S H I P The Nanomed Zone is partnered with the journal Nanomedicine. Impact Factor: 4.300 (2019) Indexing: Biological Abstracts, BIOSIS Previews, Chemical Abstracts, Current Contents ®/Life Sciences, EMBASE/Excerpta Medica, Essential Science Indicators, Inspec ®, Journal Citation Reports/Science Edition, MEDLINE/Index Medicus, Research Alert, Science Citation Index Expanded (SciSearch ®), Scopus. Nanomedicine is a MEDLINE-indexed, peer-reviewed journal published by Future Medicine, part of Future Science Group. The journal covers the important challenges and advances in medical nanoscale-structured material and devices, biotechnology devices, and molecular machine systems and nanorobotics. This uniquely medicine-focused journal is a valuable information source for all players in the field – academic, industrial, clinical researchers, pharmaceutical and biotechnology companies, regulatory authorities, and others across the scientific community. 13 www.nanomedzone.com
EDITORIAL CALENDAR J A N U A RY F E B R U A RY MARCH Round-up of 2020 In Focus Ask the Experts Nanosensors for cancer detection Biomolecular corona of nanoparticles – impacts on drug delivery APRIL M AY JUNE In Focus Ask the Experts Nanomedicine Special Focus Issue Clinical translation of cancer Vaccines - Functional nanomaterials for clinical nanomedicines applications S P O T L I G H T U S I N G N A N O T E C H N O L O GY T O C R O S S B A R R I E R S J U LY AUGUST SEPTEMBER In Focus Ask the Experts In Focus Drug delivery and controlled Effects of confounding variables Cardiac nanotechnology release via nanotechnologies on the safety and efficacy of nanoparticles SPOTLIGHT PERSONALIZED MEDICINE OCTOBER NOVEMBER DECEMBER In Focus In Focus 2021: a year in review Assays for analyzing nanoparticles Nanotechnology in neuroscience 14 www.nanomedzone.com
C O N TA C T U S The Nanomed Zone Advertising and sponsorship +44 (0)20 8371 6090 advertising@future-science-group.com www.nanomedzone.com Social Twitter: @NanomedZone Facebook: @NanomedZone LinkedIn: The Nanomed Zone Future Science Group Unitec House 2 Albert Place London, N3 1QB United Kingdom +44 (0)20 8371 6090 15
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