Denmark - a digital frontrunner and leading tech nation - www.investindk.com - Invest in Denmark
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Ministry of foreign affairs
of Denmark
Invest in Denmark
2020
denmark -
A digital
frontrunner
and leading tech
nation
www.investindk.com
denmark - a digital frontrunner
and leading tech nation
According to the European Commission’s annual ranking, Denmark is one of 85% of Danish
the most digitised economies and societies among the 28 EU member states citizens are online
(2020). This is a testament to Denmark’s outstanding IT infrastructure and
tech-savy population. The fact that less than 2% of individuals have never used
and actively
the internet and only three out of ten people still lack basic digital skills, makes engaged in the
Denmark the perfect place for companies to develop and test new technologies use of a variety
and future digital solutions with an engaged customer base. of online services,
making their
Denmark is a leader in connectivity, providing extensive 4G network coverage
while the majority of the population are heavy mobile broadband users. digital skills highly
Combine this with an ambitious and pre-initiated plan for a 5G network rollout, advanced
it is clear that Denmark is moving at a faster pace than the EU average.
85% of Danish citizens are online and actively engaged in the use of a variety
of online services, making their digital skills highly advanced. In fact, all
communications between citizens and public authorities takes place digitally.
Denmark also takes the lead in the use of digital technologies by businesses.
Danish companies continually adapt new and emerging technologies to help
transform and transition their business models into the digital economy.
Denmark hereby provides excellent conditions for companies looking to test
and develop new ICT solutions.
Case: implementation of a national digital initiative
The implementation of a national digital signature, NemID, and
an online platform for all interactions between citizens and public
authorities, borger.dk and eboks, have contributed to making Denmark
a leading ICT nation with a high level of ICT usage, integration of
digital technologies and digital public services.
2 | Denmark - A digital frontrunner and leading tech nation
Excellent IT infrastructure,
world-class research,
a highly skilled talent pool
and one of the easiest places
in the world to setup business,
makes Denmark one of the top
locations in the world for ICT
activities and investments.
Denmark - A digital frontrunner and leading tech nation | 3
Development, research,
talent & Customer Involvement –
a Powerful Combination
World-class software development
It is fair to say that Denmark has set some heavy footprints in the global
software development arena. A number of the most used programming
languages have been developed by Danish researchers, including C++,
TurboPascal and Visual Prolog.
Denmark has also been home to many frontrunner start-ups and
entrepreneurs with a strong tradition for going global. Companies such as
Skype, Navision, Zendesk, Momondo, Tradeshift and Unity have put Denmark
on the map for software development.
Access to a highly skilled talent pool
Denmark is home to world-class software development talent - especially
within the fields of security and cryptography, algorithms, AI/ML, wireless
network solutions, eGovernment solutions, acoustics software and robotics.
We experience a large international demand for attracting Danish computer
scientists. Danish computer scientists are recognised for developing holistic
user-driven solutions and the ability to innovate and integrate complex
software systems and their mathematic skills in developing algorithms for e.g.
artificial intelligence and cryptology. The combination of Universities fostering Using Denmark
the talent and the companies further developing these talents to applied areas as a test market
are key to fostering state of the art computer scientist talents.
gives international
Danes embrace new technology
corporations the
Since Denmark is a small, highly integrated and homogenous society, advantage of being
consumers often play an active role in developing new technology and are able to quickly
quick at adapting new technologies. adjust and improve a
product at low costs
Using Denmark as a test market gives international corporations the advantage
of being able to quickly adjust and improve a product at low costs before before releasing it on
releasing it on the world market. the world market.
4 | Denmark - A digital frontrunner and leading tech nationBenefit from the Danish Way
Tech companies located in Denmark are not only able to profit from the high
level of education in Denmark, but also from the long-standing tradition of
user-driven design and innovation, and close relationships with customers.
This makes Denmark the perfect place to develop new innovative and user-
driven technologies and solutions.
Areas of expertise
Software Development: Denmark offers world-class R&D within software
architecture, functionality and front-end design.
Acoustics: Denmark is a strong brand and a global first-mover within acoustics
with internationally renowned R&D competencies and companies in a cluster
among the best and strongest in the world.
Robotics: Strategic focus on robotics at national, regional, and municipal levels.
High level of interdisciplinary among Danish engineers, which is essential
within robotics research.
IT Solutions and Systems: The ability to innovate and integrate complex
software systems has made Denmark a favourite hot spot for some of the most
successful and internationally renowned software companies.
Digital Design: The ability to implement areas like User-driven design,
Denmark is home to
Participatory Design and User-Experiense (UX) into new technologies, makes
world-class software the “Made in Denmark” brand stand out globally as a place for development of
development talent innovative technologies.
Denmark - A digital frontrunner and leading tech nation | 5Strategy for Denmark’s digital
growth
The Danish public sector is a crucial driver for digital development and growth It is a top priority for
in Denmark – often through public-private constellations and in collaborations
the Danish government
with Danish research institutions.
to help businesses in
A national digital growth strategy was presented by the Danish government Denmark to apply
in 2018 to support and enhance Denmark’s position as a digital frontrunner. A new technologies
national strategy was formulated for AI in 2019 and a new robotics strategy in and for Denmark to
2020, to enhance capabilities within these areas.
harness the benefits of
These initiatives improve companies’ access to talent and competences within digitalisation and new
Science, Technology, Engineering & Mathematics (STEM) and emerging digital technologies.
technologies, as well as attracting foreign investments that can further
strengthen the Danish ecosystem.
It is also a top priority for the Danish government to help businesses in
Denmark to apply new technologies and for Denmark to harness the benefits
of digitalisation and new technologies. This will ensure that Danes are the most
digitally prepared and secure citizens in the EU.
Why locate
your ICT
• A world-class IT infrastructure
with some of the world’s
activities in highest ICT penetration rates
for mobiles, broadband and
Denmark? PCs
• Access to one of the world’s
• Denmark is one of the top best and most innovative
locations in the world for talent pools
ICT activities and praised • Government dedication for
as an ideal test market. The Denmark to be among the
possibility to co-develop world’s leading ICT nations
new products and solutions • World-class research &
together with Danish development facilities. Global
organisations and customers companies such as IBM,
that are eager to test new Microsoft, and SAP all confirm
solutions are one of the key this with recently established
drivers behind recent ICT innovation and development
investments centres/hubs in Denmark
6 | Denmark - A digital frontrunner and leading tech nationDenmark:
best country
for business Gateway to the Nordics
Four international airports serve tourism, business and
cargo. Copenhagen Airport has direct international
routes to more than 177 destinations, making it by far
the largest airport and logistics hub in the Nordics.
One of the most
USD 56,307 One of the most flexible labour
digital countries Per capita GDP markets in the world
in the EU (2017) IMD (2018)
Digital Economy and Society Index (2020)
#1 in Europe for ease
of doing business
22%
corporate
The World Bank (2012-2020)
tax
#2 in the world
on work-life balance
OECD Better Life Index (2018)
Denmark aims to be powered entirely by
renewable sources by 2050
Strong infrastructure
Denmark has a strong infrastructure, including
four international airports, sea ports, bridges
and an integrated railway system. Together, they
Language enable easy distribution of goods and services to
9 out of 10 people speak English and the Nordic markets.
6 out of 10 speak German.
Denmark - A digital frontrunner and leading tech nation | 7Headquarters Asia-Pacific Europe North America
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welcoming you to Denmark
Invest in Denmark provides all the Our specialised, international staff can contacts, arranging fact-finding
support you need for locating your advise you on every aspect of locating tours and providing comprehensive
business in Denmark. So, if you are in Denmark. Not only when you set benchmark analyses. We make sense
considering setting up or expanding up, but also as your business grows. of local legislation and the advantages
your activities in Denmark, make us Our tailor-made solutions include of locating in Denmark – all free of
your first stop. connecting companies with key local charge and fully confidential.
Invest in denmark
Asiatisk Plads 2
DK-1448 Copenhagen K
Denmark
Tel: +45 33 92 00 00
indk@um.dk
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