Connect with Attorneys - State Bar of Arizona
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Connect with Attorneys
ONLINE/
DIGITAL
Reach attorneys online or via
emails and e-newsletters.
1 Reach attorneys through a
banner ad in one of the State
Bar’s emails or newsletters.
2 Reach attorneys online at
AzBar.org, the State Bar of
Arizona’s award-winning
website. Nearly 100,000 visitors
access the site each month.
Email and Digital
n Banner ads in emails and e-newsletter
n Emailed to 20,000 attorneys
n Choose from six options
Online Banner Ads - azbar.org
n 40,000 unique impressions monthly
n Limited ad spots available
Online Directories
n Searchable listings for Expert
Witnesses and Professional Service
providers to attorneys
INPRINT INPERSON ONLINE/DIGITAL www.azbar.org
Online Advertising | Banner Ads
AzBar.org
monthly The official website of the State Bar of Arizona
The award-winning site has been nationally
recognized as a best-designed large Bar website,
DEADLINES averaging nearly 100,000 visitors monthly.
Material due by the 25th YOUR
of month prior Advertising is limited to a few exclusive AD
opportunities, providing higher visibility and HERE
impact for ads appearing on the site. A
BANNER AD PAGES BANNER ADS YOUR
Ads appear on these main Reinforce your brand and drive traffic to your website AD
pages plus subpages: through a Banner advertising campaign on the State Bar
HERE
website. There are three ads visible on the page at one time. B
FOR LAWYERS
Positions available on the page, as shown at right, are
CLE A, B and C. Each position rotates a maximum of two
Ethics advertisers, for a total of six advertisers who may
purchase ads on the website at one time.
YOUR AD HERE C
Lawyer Regulation
Licensing & Compliance Positions are available on a first-come, first-serve basis.
Frequency discounts apply to a contracted schedule as
Practice Tools/Management
shown below.
Communities
Career Advancement 2022 BANNER AD RATES
Benefits & Services One Month $ 1,195 BANNER AD SPECS
Lawyer Regulation Three Months $ 1,115/mo
Banner Ad Sizes: Mobile Responsive: Your banner
News & Publications Six Months $ 1,040/mo Please provide both sizes: ad will be mobile responsive across
Twelve Months $ 1,010/mo 1) 300 px wide x 250 px deep all platforms: desktop, tablets, and
2) 728 px wide x 90 px deep mobile devices.
Combination discounts Format: Specs: Maximum file size: 80k;
An online Banner ad schedule may be combined n JPG Maximum resolution: 96dpi. Animation
with display print ads in Arizona Attorney Magazine OK with approval. No audio/video.
n PNG RGB/Rich Media with approval.
or e-Newsletter banner ads to qualify for the earned
frequency discount. n GIF Double-click tags not accepted.
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Online Advertising | Banner Ads
Arizona Attorney Daily
monthly The official blog site of Arizona Attorney Magazine YOUR AD HERE A
Reinforce your brand and drive traffic to your site through a
banner advertising campaign on the Arizona Attorney Daily
DEADLINES blog site.
Material due by the 23rd
of month prior Attorneys and law firms exclusively may post on this site. Your ad
will be seen by those highly engaged authors and their audience.
Each ad position is an exclusive 100% share spot. Advertising is
BANNER AD PAGES limited to two exclusive banner ads each month, providing high
visibility and impact.
Ads appear on all pages
throughout the blog site.
BANNER ADS
- Pages by practice area
Two ads appear on throughout site, each 100% share, shown at right: A and B.
- Law firm pages
Positions are available on a first-come, first-serve basis. Frequency discounts
- Individual post pages
apply to a contracted schedule as shown below.
by attorneys
Each ad is 100% share.
2022 BANNER AD RATES BANNER AD SPECS
One Month $ 865 Banner Ad Sizes:
Three Months $ 775/mo Please provide both sizes:
1) 738 pixels wide x 100 pixels high
Six Months $ 690/mo
2) 330 pixels wide x 141 pixels high
Twelve Months $ 610/mo
Format: n JPG
Combination discounts: An online n PNG
Banner ad schedule may be combined n GIF YOUR AD HERE B
with display print ads in Arizona Attorney
Magazine or e-Newsletter banner ads to Specs: Maximum file size: 80k;
qualify for the earned frequency discount. Maximum resolution: 96dpi.
Animation OK with approval.
Mobile Responsive: Your banner ad will No audio/video. RGB/Rich Media
be mobile responsive across all platforms: with approval. Double-click tags
desktop, tablets, and mobile devices. not accepted.
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Digital Advertising | E-Newsletters
ARIZONA ATTORNEY DAILY 5
daily Daily
n Four significant legal news stories and one ‘Case of the Day’
ARIZONA ATTORNEY
DAILY 5 DEADLINES n Delivered daily to 18,000 attorneys
Space Deadline
Monday two weeks prior
ARIZONA ATTORNEY DAILY 5
Materials and URL Deadline 2022 BANNER AD RATES:
Thursday one week prior
Position A & B— Banner Ad
2022 Issue Dates Single Week $ 1,340
Published every business day
3 Weeks $ 1,075/per week
6 Weeks $ 1,015/per week
12 Weeks $ 745/per week
52 Weeks | Annually $ 610/per week
POSTION A
BANNER AD SPECS Published daily.
FILE FORMAT
JPEG or TIFF
BANNER AD SIZE
COLOR 600px wide x 100px high
RGB File Specs
FILE SIZE/RESOUTION
Max file size 80k
Max resolution 72 dpi.
No animation allowed
LINKS
All ads will link to your POSTION B
specified landing page;
PLEASE PROVIDE URL
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Digital Advertising | E-Newsletters
BAR TRACK
weekly Weekly, each Friday
n The State Bar of Arizona’s legislative
BAR TRACK DEADLINES tracking e-newsletter
Space Deadline n Delivered every week to 20,000 attorneys
Friday, one week prior to issue
n Published throughout the Arizona Legislative
Materials and URL Deadline Session [January-April]
Wednesday prior to
that Friday’s issue
2022 Issue Dates BAR TRACK EXCLUSIVE BANNER AD
Published every Friday; 2022 PER ISSUE RATES:
1/14/22 – 4/29/22
Exclusive Banner Ad
Single Issue $ 1,335
BANNER AD SPECS 3 Issues $ 1,220/per
BANNER AD SIZE 6 Issues $ 1,030/per
600px wide x 100px high 12 Issues $ 750/per
FILE FORMAT * Published weekly during the legislative session,
JPEG or TIFF approximately January−May
COLOR
RGB File Specs
FILE SIZE/RESOLUTION
Max file size 80k
Max resolution 72 dpi.
LINKS
All ads will link to your
specified landing page;
PLEASE PROVIDE URL
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Digital Advertising | E-Newsletters
e-Legal
BI-MONTHLY Bi-monthly, each other Tuesday
n The official flagship e-newsletter of the State Bar of Arizona
E-LEGAL DEADLINES
n Delivered to more than 20,000 attorneys every other week
Space Deadline
Monday, the week before n Reports on Court decisions, ethics opinions, legal headlines
Tuesday issue date
and more in a quick-read format
Materials and URL Deadline
Wednesday, the week before
Tuesday issue date
e-LEGAL EXCLUSIVE BANNER AD
2022 Issue Dates 2022 BANNER AD RATES:
Published every other Tuesday
starting 1/11/22 Exclusive Vertical
Single Week $ 1,390
6 Issues $ 1,215/per
BANNER AD SPECS 12 Issues $ 1,030/per
FILE FORMAT 20+ Issues $ 790/per
JPEG or TIFF Published bi-monthly, 24 issues annually
COLOR
RGB File Specs
FILE SIZE/RESOUTION BANNER AD SIZE
Max file size 80k 600px wide x 100px high
Max resolution 72 dpi.
LINKS
All ads will link to your
specified landing page;
PLEASE PROVIDE URL
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Digital Advertising | E-Newsletters
eLEGAL SOLO
monthly Monthly, First Wednesday
n State Bar of Arizona’s e-newsletter for sole practitioners and
attorneys in small law firms (5 or fewer attorneys)
BAR TRACK DEADLINES
Space Deadline n Topics include tips on practice management, technology issues,
Two weeks prior to issue date and office management
Materials and URL Deadline n Delivered monthly to 10,000 attorneys
One week prior to issue date
2022 Issue Dates
Published the first e-LEGAL SOLO EXCLUSIVE BANNER AD
Wednesday each month
2022 PER ISSUE RATES:
Exclusive Banner Ad
BANNER AD SPECS Single Issue $ 1,575
6 Issues $ 1,225/per
BANNER AD SIZE
600px wide x 100px high 12 Issues | Annually $ 1,045/per
Published monthly, 12 issues annually
FILE FORMAT
JPEG or TIFF
COLOR
RGB File Specs
PLUS YOUR SPONSORED CONTENT – ‘PRACTICE TIP’
FILE SIZE/RESOUTION Included with your exclusive banner ad is your sponsored content section.
Max file size 80k Provide your expertise to support attorneys practicing solo or in a small
Max resolution 72 dpi. law firm. Your Tip may share info about practice management, technology
issues, or other challenges confronting small firms. Your content should
LINKS position your company as a resource.
All ads will link to your LIMIT: 50 – 70 words.
specified landing page; INCLUDE: Link to landing page with full information.
PLEASE PROVIDE URL
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Digital Advertising | E-Newsletters
e-LEGAL TECH
monthly Monthly
e-LEGAL TECH DEADLINES n State Bar of Arizona’s technology e-newsletter; features tech
news related to the legal profession
Space Deadline
Two weeks prior to issue month n Delivered monthly to 20,000 attorneys
Materials and URL Deadline n Covers cloud-based solutions, cyber security, practice
The 1st of issue month
technology, social media, online marketing, hardware,
2022 Issue Dates software, and more.
January 20 July 21
February 17 August 18
March 17 September 15 e-LEGAL TECH EXCLUSIVE BANNER AD
April 28 October 27 2022 PER ISSUE RATES:
May 26 November 17
Exclusive Banner Ad
June 23 December 15
Single Issue $ 2,270
3 Issues $ 1,970/per
BANNER AD SPECS 6 Issues $ 1,835/per
FILE FORMAT 12 Issues $ 1,675/per
JPEG or TIFF
Published monthly, 12 issues annually
COLOR
RGB File Specs
PLUS YOUR SPONSORED CONTENT – ‘TECH TIP’
FILE SIZE/RESOUTION
Included with your exclusive banner ad is your sponsored content section.
600px wide x 100px high
Provide your tech expertise to solve a problem for attorneys, or inform about
Max file size 80k
an important industry trend. Your content should position your company as a
Max resolution 72 dpi.
resource.
No animation allowed
LIMIT: 50-70 words.
LINKS INCLUDE: Link to landing page with full information.
All ads will link to your
specified landing page;
PLEASE PROVIDE URL
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Digital Advertising | Email
ARIZONA ATTORNEY
monthly DIGITAL EDITION LIVE EMAIL
Monthly, first weekday
ARIZONA ATTORNEY n Digital Edition of the State Bar of Arizona’s
DIGITAL EDITION LIVE EMAIL monthly magazine
DEADLINES
Space Deadline n Exclusive Banner Ad
15th of the month prior
n Emailed to 17,000 attorneys
Materials and URL Deadline
23rd of the month prior n Average open rate 44%
2022 Issue Dates
Published first business day
of each month except July
AZ ATTY LIVE EMAIL EXCLUSIVE BANNER AD
2022 PER ISSUE RATES:
BANNER AD SPECS
Exclusive Banner Ad
BANNER AD SIZE
Single Issue $ 1,205
600px wide x 100px high
3 Issues $ 1,125/per
FILE FORMAT 6 Issues $ 1,050/per
JPEG or TIFF 11 Issues $ 1,020/per
COLOR
RGB File Specs
FILE SIZE/RESOLUTION
Max file size 80k
Max resolution 72 dpi.
LINKS
All ads will link to your
specified landing page;
PLEASE PROVIDE URL
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.org
Digital Advertising | CLE Email
STATE BAR CLE EMAIL
twice a month n Place your banner ad as the sole advertiser in the State Bar of Arizona’s CLE email communication sent twice
a month to nearly every attorney practicing in the state.
ARIZONA ATTORNEY n Advertising space is purchased by the month, two emails sent per month.
DAILY 5 DEADLINES
n Advertising space is limited to ONE exclusive advertiser each month, on a first-come, first-serve basis.
Space Deadline
The ad is the exclusive banner ad appearing in a prominent position in the email.
1st of the month prior
Materials and URL Deadline STATE BAR OF ARIZONA CLE EMAIL DEMOGRAPHICS
15th of the month prior Firm size of attorneys receiving Email:
2022 Issue Dates n Sole Practitioners and Small Firms
Published twice monthly 5 or fewer attorneys in firm............................................................. 41%
n Mid-Size Firms, 7-50 attorneys in firm.........................................32%
n Large Firms, 51+ attorneys in firm................................................27%
STATE BAR OF ARIZONA CLE EMAIL (Sent twice monthly)
BANNER AD SPECS
n The official email communication of the CLE department of the
FILE FORMAT State Bar of Arizona
JPEG or TIFF
n Delivered to approximately 18,000 attorneys twice each month
COLOR n Announces upcoming CLEs and events of interest to attorneys
RGB File Specs
FILE SIZE/RESOUTION STATE BAR CLE EMAIL 2022 BANNER AD RATES:
Max file size 80k
Max resolution 72 dpi. Rates Per Month
No animation allowed 1 Month 2 emails $ 1,125
2 Month 4 emails $ 1,005
LINKS
All ads will link to your 6 Month 12 emails $ 980
specified landing page; 12 Month 24 emails $ 960
PLEASE PROVIDE URL
BANNER AD SIZE
600px wide x 100px high
www.azbar.org
Lisa Bormaster | Advertising Manager Sam Tisdale | Advertising Coordinator
P 602.340.7230 C 602.315.1032 E Lisa.Bormaster@staff.azbar.org P 602.340.7226 F 602.416.7506 E Sam.Tisdale@staff.azbar.orgYou can also read
