Calendar of Professional Advancement Programs Spring 2019 - Small Business Development Center
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William Paterson University SBDC Seminar Series Spring 2019 FAST TRACK BUSINESS START UP 1) Are you an Entrepreneur? Fee: $10 4) Business Financial Planning Fee: $10 Are you ready to start a business? Learn what steps This workshop will provide the entrepreneur you need to take and what to look out for. with tools, reference materials, and additional The business startup seminar helps you to know how sources for information on financial management. to discover your personal strengths and weaknesses This financial planning workshop introduces and to understand your business needs. This seminar tools and processes focused on answers to the provides the entrepreneur with tools, reference following questions facing the entrepreneur. materials, and additional sources for information on • Will I be profitable? starting a business. • When will I be profitable? Dates: Monday(s) 1/28, 3/25 & 5/27 • How much funding is needed and the possible Time: 11:00 AM sources? Location: WPU SBDC, 131 Ellison Street, Paterson, NJ 07505 Date: Thursday(s) 2/28, 4/25 & 6/27 Time: 11:00 AM 2) Creating a Winning Business Plan Fee: $10 Location: WPU SBDC, 131 Ellison Street, Paterson, NJ 07505 A business plan is the key tool for all phases of a business from startup to expansion. The components of a business plan are executive summary, cover NJ Division of Revenue & Taxation Fee: Free letter, organization plan, financial and supporting Small Business Tax Workshop documents which are all necessary for obtaining SBA Division Personnel will explain proper loans or loans from venture capitalists and angel procedures for collecting and remitting various investors. This seminar entails the preparation of a New Jersey taxes. A focal point of each workshop sound and detailed business plan which is necessary is the sales tax responsibilities of small businesses for managing a business more effectively. including the description of taxable and exempt Dates: Tuesday(s) 2/26, 4/30 & 6/25 sales and services. Discussions will also highlight Time: 11:00 AM different types of business ownership and the Location: WPU SBDC, 131 Ellison Street, tax consequences of each one. Registration is Paterson, NJ 07505 required. Only one session is available through the semester. 3) Strategic Marketing Planning Fee: $10 Instructor: Alexis Derosa In this course you will learn how to produce the Dates: Tuesday March 26 most important mapping tool for your business: The Time: 11:00 AM – 3:00 PM Marketing Plan. It offers an overview of marketing Location: Cotsakos College of Business strategies, a review of traditional and digital media; 1600 Valley Road, Wayne, NJ 07470 Room TBA how to create a marketing budget and measure results. Who this class is for: This course is for entrepreneurs who plan to launch their business and want to learn the basic principles of marketing in today’s world. Date: Wednesday(s) 2/27, 4/24 & 6/26 Time: 11:00 AM Location: WPU SBDC, 131 Ellison Street, Paterson, NJ 07505
Beginners Social Media “Boot Camp” for Fee: $30 Open your Store on Amazon & eBay Fee: $30 the Entrepreneur Are you wondering how to sell online? Don’t know You know you should be on social media for your how to open your online store on Amazon or eBay? business or non-profit. You know it can help you Compare them and decide which one would work drive more new and repeat business for your best for you. organization. But, do you know why? Where do This presentation is given by actual sellers who will you start? How do you engage? This boot camp will cover the following areas: answer all of those questions and more! • Introduction to Amazon seller accounts • Guide to a simple social marketing campaign • Introduction to eBay seller accounts • Set up your social media profiles on Facebook, • Processing fees and associated costs Twitter, and/or Instagram (hands-on) • Preparation for product listings: Titles, • Content creation and scheduling descriptions, and pricing To make the most of the Hands-on segments you will • Shipping fulfillment have the opportunity to work on your own accounts, so • Tips for working with photos come prepared with your log in credentials, a laptop, graphics, logo, photos, video or other materials you • Other considerations want to share online. Instructor: Reina Valenzuela Instructor: Valerie Samuel Dates: Tuesday April 9, 2019 Date: Wednesday March 27, 2019 Time: 1:00 PM – 4:00 PM Time: 10:00 AM - 12:00 PM Location: Hamilton Club Location: Hamilton Club 32 Church Street, Paterson, NJ 07505 32 Church Street, Paterson, NJ 07505 1st floor Conf Room 1st floor Conf Room Grow Your Business Online Fee: $30 Intermediate Social Media “Boot Camp” Fee: $30 with Google Tools for the Entrepreneur This session covers three things you can do right This 2-hour Bootcamp will guide you through now to grow your business online and to close the process of developing and implementing a the session, I’ll introduce some bonus tools that successful social media marketing strategy. You business owners can add into the mix, when you’re must have your social media accounts already ready. created for your business. . • “Be found by local customers,” We’ll show you • Audit your existing profiles, learn to update and how to connect with local searchers using manage your brand presence Google My Business, a free local business listing that can help your business appear across Google • Create a social media themed calendar that Search and Maps. connects with customers (hands-on) • “Be found everywhere, on all devices,” We’ll • Learn how to showcase your products on show you how to optimize your website for the Facebook (hands-on) organic search results, focusing on making your To make the most of the Hands-on segments you will site mobile-friendly have the opportunity to work on your own accounts, so • “Be found with online advertising,” I’ll show you come prepared with your log in credentials, a laptop, how to promote your products and services on graphics, logo, photos, video or other materials you Google and partner websites. want to share online. Instructor: Reina Valenzuela Instructor: Valerie Samuel Date: Tuesday February 19, 2019 Date: Wednesday April 24, 2019 Time: 10:00 AM – 12:00 PM Time: 10:00 AM – 12:00 PM Location: Hamilton Club Location: Hamilton Club 32 Church Street, Paterson, NJ 07505 32 Church Street, Paterson, NJ 07505 2nd floor Conf Room 1st floor Conf Room
Ineterested In Starting A Business Fee: $30 In The Food Industry? The Business of Food will give current and potential food entrepreneurs candid insight from an expert into one of the largest industries in our area. The goal is to facilitate a real dialog about topics that are important to entrepreneurs in the food industry. This workshop is geared towards people looking to grow or launch a food business in New Jersey such as a restaurant, food truck, commercial food product development and/or artisan goods. Listen to our instructor, Jerry Frungillo as he talks about his many experiences in the food business and many business lessons he and his family have learned along the way. Instructor: Jerry Frungillo Dates: Wednesday February 20, 2019 Time: 10:00 AM – 1:00 PM Location: Cotsakos College of Business 1600 Valley Road, Wayne, NJ 07470 Room 4032 Instructor: Jerry Frungillo Dates: Wednesday March 20, 2019 Time: 10:00 AM – 1:00 PM Location: WPU SBDC, 131 Ellison Street, Paterson, NJ 07505 Economic Development Conferences Fee: Free February 15, 2019 Marketing March 15, 2019 Opportunity Zones April 12, 2019 Fair housing May 17, 2019 Business Incentives June 7, 2019 Human Resources Essentials Time: 8:30 AM – 12:30 PM Location: Cotsakos College of Business 1600 Valley Road, Wayne, NJ 07470 Room: Auditorium For details and to register, please call The Passaic County Department of Planning and Economic Development Phone: 973-569-4720
Programas de Contratacion Federal para la Pequeña Empresa Venta de Bienes y Costo: Gratis Instructor: Janett Peralta Servicios al Gobierno Federal Fecha: 12 de Abril del 2019 Horas: 10:00 AM – 1:00 PM Introducción a los conceptos básicos de los contratos Lugar: WPU SBDC 131 Ellison Street, federales para las pequeñas empresas, Recursos Paterson, NJ 07505 de contratación, metas principales de contratación, programa de reserva y fuente unica, registración de la Programa Federal de Contratos con Costo: Gratis empresa en el sistema de administración de contratos Pequeñas Empresas Propiedad de Mujeres (WOSB) (SAM), promoción de bienes y servicios, identificación de tendencias de contratación en el gobierno federal Requisitos de elegibilidad, WOSB programa certificación, y las oportunidades potenciales, oportunidades de Auto certificación , Certificación de tercera parte, pasos contratación de la GSA para la compra de bienes y para participar en el federal WOSB contratación, reservas servicios, redes profesionales, beneficios, asistencia para este tipo de programa, beneficios, asistencia tecnica técnica de adquisiciones. **** Este entrenamiento es de adquisiciones. aconsejable para toda persona o empresario que quiera Instructor: Janett Peralta emprender negocios con el gobierno federal. Fecha: 19 de Abril del 2019 Instructor: Janett Peralta Horas: 11:00 AM – 12:30 PM Fecha: 1 de Febrero de 2019 Lugar: WPU SBDC 131 Ellison Street, Horas: 10:00 AM – 1:00 PM Paterson, NJ 07505 Lugar: WPU SBDC 131 Ellison Street, Programa 8(a) de Costo: Gratis Paterson, NJ 07505 Desarrollo Empresarial Programas de Certificación y Costo: Gratis Reservas para las pequeñas empresas, tipo de Categorías Socio-Económicas certificacion, requisitos y objetivos, elegibilidad para la desventaja social , elegibilidad para la desventaja Reservas para las pequeñas empresas, certificaciones económica, elegibilidad del propietario, control de de programas federales (auto-certificación y forma), elegibilidad, criterios adicionales de elegibilidad. requisitos y objetivos, criterios de elegibilidad, ****Es requerido que la empresa tenga mas de dos beneficios, programa 8(a) de desarrollo empresarial, años en servicio para participar en este programa. programa de zonas comerciales históricamente sub-utilizadas ( HUBzone), programa federal de Instructor: Janett Peralta contratación con empresas propiedad de mujeres Fecha: 26 de Abril del 2019 (WOSB & EDWOSB), pequeñas empresas propiedad Horas: 11:00 AM – 12:30 PM de veteranos descapacitados en el servicio militar Lugar: WPU SBDC 131 Ellison Street, (SDSBO). Paterson, NJ 07505 SPANISH LANGUAGE CLASSES ¿Es usted un (a) Emprendedor(a)? Costo: $10 Como Hacer un Plan de Negocios Costo: $10 Este seminario patrocinado por William Paterson Este seminario te ayudara a desarrollar un plan de University SBDC, es para ayudar a todas aquellas trabajo para presentarlo a posibles inversionistas personas que están pensando en empezar un pequeño o prestadores. Los topicos de esta clase incluyen: negocio. Este seminario será dado completamente en mercadeo, finanzas, diseño de organizacion; resumen español para ayudar a los futuros empresarios a definir ejecutivo, programas de prestamos de la SBA, y como sus fortalezas y para conocer cuáles son los pasos a solicitar para prestamos de negocios. Este entrenamiento seguir para dar comienzo. en bien informativo y se impartira en español. Proveerá a los asistentes conocimientos de como hacer estudios de Instructor: Reina Valenzuela investigacion en todas las areas de los negocios. Fecha: Martes 3/29 & 5/29 Horas: 11:00 AM Instructor: Reina Valenzuela Lugar: WPU SBDC, 131 Ellison Street, Fecha: Martes 2/12 & 6/11 Paterson, NJ 07505 Horas: 3:00 PM Lugar: WPU SBDC, 131 Ellison Street, Paterson, NJ 07505
QuickBooks Certification Program Accounting and QuickBooks Essentials (9 hours): This course is designed to help the small business owner understand the basic fundamentals of accounting for their busi-ness. Participants will be guided through basic accounting terminology and procedures as well as how to set up Quick-Books Online to record these accounting transactions. This section will include setting up the Chart of Accounts, Accounts Receivable & Accounts Payable discussions as well as reviewing the QBO bank feeds and bank reconciliations. Accounts Receivable transactions include creating customer and job lists, setting up item (product) lists, creating quotes, tracking employee time for customer jobs, applying customer payments, and accounts receivable reporting. Accounts Payable transactions include setting up vendors, preferences, processing vendor bills, credit card statement payments, applying bills to customer jobs, batch and single check process, voiding checks, and Account Payable reporting. Participants should have basic skills with working online. You may use your own QuickBooks Online account, however a student trial of QuickBooks Online will be available. Financial Statements and Cash Flow (6 hours): Prerequisites: QuickBooks and Accounting Essentials or knowledge of basic accounting using QuickBooks Online. Stu-dents should have their own QuickBooks Online account either from the prior course or from their own business. This course will cover how to create and understand the basic financial reports available in QuickBooks Online, as well as some supplementary reports that you can customize for your particular needs. Additionally we will discuss cash flow and some accounting practices that can aid business owners in managing their cash flow. Course Days Start Date End Date Location Fee Accounting & QB Essentials 9hrs Tuesday(s) March 19 April 2 1600 Valley Road, Wayne, NJ 07013 $99 Room 1020 Financial Statement & Tuesday(s) April 9 April 16 1600 Valley Road, Wayne, NJ 07013 $69 Cash Flows 6hrs Room 1020 For more information on the Accounting & QuickBooks Certificate program please call Sonia Musa at 973-321-1378 or email musas@wpunj.edu. William Paterson University Small Business Development Center Paterson Location Web Sites Kate Muldoon, 131 Ellison Street www.wpunj.edu/sbdc Regional Director Paterson, New Jersey 07505 www.njsbdc.com Phone: 973.321.1378 (Monday through Friday: Fax: 973.321.1379 9:00 a.m. to 4:30 p.m.) E-mail: sbdc@wpunj.edu Wayne Location WPUSBDC @WPSBDC 1600 Valley Road Wayne, New Jersey 07470 (By appointment only) County of Passaic Department of Economic Development Totowa Business Center 930 Riverview Drive, Suite 250 Totowa, NJ 07512-1167
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