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Playable Museum Award / Award / 2 Museo Marino Marini Playable Museum Award Re-create the future museum The Challenge The Award “The Playable Museum Award is a challenge that "The museum of the future is an incubator of ideas and a prime emerged from the ever-increasing need to change the destination for creative and future entrepreneurs from around way we consider museums, also to attract and engage the world. A participatory platform where the individual is placed the new generations. The Museo Marino Marini wants with his emotions and dreams at the center of the experience, to become a hub of innovation and experimentation, a through an engaging and human use of technology. This lead museum-laboratory that is a center of thought, where us towards a museum as a place of action and interaction, an prototypes and ideas are created and then passed active hub of cultural production. The challenge is open, help us on to other museums. The call that we are launching to rewrite relationships between visitors and form new models of is one of the tools that we use to meet our goals, but use for our spaces and collections." it is not the only one. The Museum is collaborating Fabio Viola with international personalities, cultural leaders, Coordinator of the project innovators, makers, and futurists to re-think the museum and its spaces. A sort of museum think-tank The call was open to everyone in Italy and abroad. that will begin to bear fruit when the museum reopens The only limit: your imagination. We encouraged experiments in the Autumn.” and visions considered ‘outside of the box’ and aimed at all the Patrizia Asproni creatives of the world: artists, designers, architects, makers, President of Marino Marini Museum in Florence developers, videogame creators, musicians, writers, graphic designers, cultural managers, storytellers, urban planners, physicists, mathematicians, biologists, chemists... but above all imaginators and dreamers. More info about the projects www.museomarinomarini.it/playable
Playable Museum Award / Award / 3 Museo Marino Marini Playable Museum Award The Panel Giorgia Abeltino (Director of the department of Public Policy at Google), Yuval Avital (Composer, multimedia artist and guitarist), Antonio Lampis (Head of the Museums Directorate General at MIBACT), Jeffrey Schnapp (CEO of Piaggio Fast Forward and founder of metaLAB (at) Harvard), Fabio Siddu (Director of the School of Fashion and Art of Istituto Marangoni in Florence), Massimiliano Zane (Cultural Designer and Strategic Consultant for the Management and Valorisation of Cultural Activities). More info about the projects www.museomarinomarini.it/playable
Playable Museum Award / The award-winning project / 5 Museo Marino Marini “Lumen by Arvind Sanjeev captures perfectly captures the spirit of the Playable Museum Award. It is a project that successfully merges manual creativity, technological innovation, scalability, interaction between visitors and museum space and
Playable Museum Award / The award-winning project / 6 Museo Marino Marini Watch the video www.vimeo.com/246152360
Playable Museum Award / Finalists / 8 Museo Marino Marini ANIMATERIA ANIMATERIA The work of art in its essence is an undissolvable #interfacepainting union between shape and materials. Animateria is an #generativestorytelling interactive media design project based on the concept #computationdesign of interface-painting, where an interactive painting #naturaluser interface visualizes the physical simulation of the particles of the #humanmachineinteration raw materials Roberto Fazio aura Aura visualizes the knowledge and conversations #art surrounding an artwork and enables personal #knowledge conversations with works of art. It invites exploration, #conversation communication and engagement with art while being #AR contemplative and transcendental. #app iffusione#dei#braccialetti#promuove#il#museo#nella#fase#di#pre#visita;# essivamente#è#sollecitata#la#formazione#dei#gruppi#di#cinque#persone,# sortazione#all’esperienza#reale,#con#la#gratiHicazione#dell’ingresso# omaggio#e#l’eventuale#ottenimento#di#un#oggetto*gadget.# MAJI Collective Caccia al bracciale A wristband that promotes the formation of groups of #braccialetto five people WHO DO NOT KNOW EACH OTHER and who #frammento will go together to visit the museo Marino Marini. #incontro #gruppo #visita Roberto Zanon, Greta Bignami / RZGB
Playable Museum Award / Finalists / 9 Museo Marino Marini Lumen Lumen is a Mixed Reality storytelling platform #mixedreality that lets people immerse in alternate realities in their #storytelling natural space through machine learning and projection #machine learning mapping technologies. It tries to explore the creation #projectionmapping of a new kind of media that takes advantage of the #digitaltophysical physical world while overlaying a layer of digital fiction on top of it. Arvind Sanjeev Monocle Monocle is a portable video-guide. It includes a practical #mediatory-screen handle, a transparent screen and another screen which #transparentdisplay is much more smaller than the first one and completely #video-guide opaque. It also has a camera. The curved form of the device #augmentedcontent. will appear to the visitor like a second face that initiate a discussion, like a speech bubble. L'Observatoire Metamorphosis: Tutto si immagina Metamorphosis – Everything is imagined: #mixed reality Portable Mixed Reality to blend the #materiality of #creativity the museum and the #imagination of the visitors #imagination #PlayfulMuseums #magic lantern Scenari #playfulness d’uso L’amico virtuale Sperimentazioni visuali Una creatura virtuale proiettata nello Utilizzando l’ app l’utente puó proiettare spazio accompagna l’utente nella visita diversi patterns e forme sugli oggetti del museo CosiCosà
Playable Museum Award / Finalists / 10 Museo Marino Marini Museum2 The museum visit squared. Two is better than one! #social #missione #condivisione #giocoecultura #imparareinsieme Gianfelice Boncristiano L’idea è quella di non fermarsi mai MYMU - Mystery Museum The museum is in danger: criminal sighted! Enter the #missione museum, find the artwork, stop the thief: there is more #gaming than one puzzle to solve before it’s too late! Play with #mistero #MYMU – Mystery Museum #discover #condividere Qualsiasi museo ha una storia. Qualsiasi storia è perfetta per raccontare un mistero. Qualsiasi mistero può essere risolto con la giusta conoscenza. APS i4eleMENTI Poetry in Hands At the museo Marino Marini, silence is given a voice in an #Ologrammi interactive holographic performance game. #Sordità #Condivisione #Performance #Esplorazione Glitch Factory
Playable Museum Award / Finalists / 11 Museo Marino Marini revoir Revoir is an installation, a platform and medium to #observereffect enable audience participation with and within works #emotiondetection of art. It makes the act of observation a part of the #artist creative act: by observing, the audience influences the #artwork artwork. The creative act becomes open-ended, the #audience artwork becomes a fluent exchange with its audience, and the barriers between artist, artwork and audience are broken down. MAJI Collective show][case A striking showcase that shows and observes, and #ubiquità challenges the suspicion in the next. It decentralizes, #periferia multiplies and peripherizes the museum. It redefines #deviazione the dialectic inside / outside, welcomes and transfigures #trasparenza urban reality. #inconveniente Federico Decandia Smart We open the art to the whole world #open #window #playable #innovation #global Concept funzionamento tecnologia Smart PLAYABLE MUSEUM // 9 Invasione Creativa
Playable Museum Award / Finalists / 12 Museo Marino Marini SPACE SPACE is an innovative IoT device that inspires patrons #interaction to discover the museum on their own initiative and #servicesystem fosters the communication between visitors, in order to #IoT make the visit more interactive and effective. #criticalthinking #versatility Yuying Zhang Space in Space Let’s hatch the plan to your boring days! We brought an #spaceinspace egg-citing news to you all. Do you anticipate that the plain #NEWtoyourOLD museum still can surprise you this day? You might whisk it. #CapsuleatMuseum Let’s do a visit now! #ARTchitecture #EggcitingMuseum Design Alliance Worskhop tamatama タマタマ tamatama is a chance encounter with art: #ballondrones balloon drones with art surfaces enter urban space, #playful creating an instant exhibition, a happening, #surprise a moving installation. #curiosity #interest MAJI Collective
Playable Museum Award All projects
Playable Museum Award / All projects / 14 Museo Marino Marini (in)visibilità @acrobArt #parlaconme Hide and seek in the museum !. Playing to produce #acrobArt a machine that looks like a roller #parlaconme proposes to engage the visitor with visible invisibility and invisible visibility! coaster, immersion in art among suspended works the artworks, like a “portal” of stories to make the like acrobats. A point view for art astronauts. Museum into a space that is accessible for sharing. #Findme... #Hidingplaces #foundyou! #format #acrobArt #immersione #pointview #parlaconme #accessibilità #storytelling #nascondersinelmuseo #tihovisto #future #visualvernacular #condivisione Julieta Morbidoni Emanuela Tesi Passepartout 4M … 4 YOU 360° e + A-musement - Un museo di ispirazione Arousing emotions, evoking memories, My idea is simple but not trivial: use what already A-musement, the idea for a #smartmuseum: representing a vision, communicating an idea, exists with other garments and communicate to 360°, #Art and #innovation for a museum to live! Art making people play with art. involving the visitor with all his senses as you’ve never seen it before. #stayamusing #amusementmuseum #museumgeneration. #smArt #amusing #innovative #pro-active #storytelling #multimedialità #interattività #comunicazione #innovazione #social #community #interdisciplinary #gioco #laboratorio #outward Lorenza Brizzi, Marina Piccola Cerrotta,Rossella Paola Grassi e Gherardo Vittoria Corinna Fumagalli De Toma, Stefania Di Chiara, Gilda Guerisoli ABLE adhora AERIS, Code for Culture In the not too distant future, #AR will be the standard Emotional awareness is the key to serenity. Adhora And if we brought the web into the real world? in our daily life. #Able is the new 360-degree rethinks the museum itinerary, the story of the museum experience. The contents have never been works of art and the interaction with the visitor, so engaging and dynamic. putting his emotions at the center. #nudge #seguilatuaemozione #visitunique #code #aeris #waves #cultural caching #cu.r. code #AR #UX #app #futureofart #moreartforall #sinergiaemotiva #adhorame associazione Open Art Project: Lorenzo Belli, MID+NTW Andrea Vecchio, Federico Salvatori Massimo Salotti
Playable Museum Award / Participating Projects / 15 Museo Marino Marini AESTHETE MUSEUM aggreGATE Aktibong Museo Dolphy A thing of beauty is a joy forever. A museum for aggreGATE overturns the museum: visitors An interactive entertainment museum that art lovers, artists and dedicated to every breathing become the protagonists of narration, storytelling emphasizes wax figures, trick-eye scenarios and soul who appreciates the aesthetics in art. The and gamification through digital curators. The especially holographic displays/exhibits mostly need for an authentic and a meaningful third space experience becomes a shared show. from the Philippine Entertainment: Filipino for art. The proposed building design… Films/Movies, Television Shows and the OPM/ Filipino Music Scene. #AESTHETE #AVANTGARDE #THIRDSPACECOMMUNITY #metaartisti #metaopere #destrutturare #FilipinoEntertainment #InteractiveMuseum #THOUGHTLAYERINGSPACES #ANACTIVEUSER #gamification #digitalcuration #PhilippineCulture #Hologram #AktibongMuseo Dhinakaran K Maurizio Galluzzo - Distretti Creativi Kenneth J. Tua aMAZE AMUSEMENT amuseo - parla di te With aMAZE you will explore the museum and Playing, participating, interacting with the Tell us something we do not know, tell us every work of art, thanks to augmented reality, will artworks, the artists, the places, and the people of something about you. We transform the museum talk to you about itself. At the end you will find a the museum and in the museum we learn to know, into a physical and digital square where words and virtual labyrinth and a series of tests to overcome. to know each other, and to relate to, to be excited, stories meet. What will you find at the exit? and gain enthusiasm, to live #museodigitale #museointerattivo #gioco #interactive #real&virtual #relation #giocarealmuseo #labirintovirtuale #movimento #parladite #audioguidaalternativa #museoconrealtàaumentata #bottomupmuseum #museopiazza #narrazioneseriale Artemisia Associazione Culturale (Ginevra Ballati e Anna Iacuzzi) 4Museums Tania Zoffoli / Ernesto Pezzi AMUSEUM antimuffa Appuntamento al buio/ Blind date AMUSEUM creates a museum to play, where The interesting museum entertains and involves Meeting in the dark: the chance to meet the knowledge takes advantage of technology to offer the spectator in the story of its collections characters of the story, talk with them and let a unique, multi-sensory and truly inclusive experience. yourself be transported to the past thanks to a surprising journey from the city to the museum! #inclusione #plurisensorialità #accessibilità #gioco #interazione #attivo #coinvolgere #protagonista #blinddate #experience #creatività #divertire #contact #city #surprise Angela Capillo, Silvia Cucurnia, Daniela Pietrangelo Efisio Ibba Arcademy
Playable Museum Award / All Projects / 16 Museo Marino Marini AR GUIDE AR Museums (1 Museum Art Hub and 1000 Experience) A next generation guide system to create a more The present proposal depicts a museum which From the artefact to the hashtag. Art Hub is interactive and fun personal experience in the 3.0 by applying technologies like AR, internet, 3D the first incubator of the Contemporary Art museum. documentation and etc. is able to decrease distances professions and costs and makes education and experiencing #augmented reality #virtual reality #transmedia, #augmented_reality #museum #AR_glasses #acceleratore #incubatore #artjobs #geolocalization #gamification #economy #virtual _experience #multidisciplinarietà #comunità Hydra Interactive Entertainment Salar Zinatoddini Associazione BlitzArt Art Hunter Art Shooter Art Treasure Hunt Take part in the hunt for art and become testimonial Play with art in Art Shooter. There’s a new museum in town: it’s called of the museum! #arthunterMM #ArTreasureHunt! It’s everywhere and you can play it! Experience art and culture like never before, feel part of a local and global community… and become a true #arthunter! #playableux #edutainment #machinelearning #game #play #immediacy #exchange #inspiration #edutainment #storytelling #networking #augmentedreality #emotionalinteraction #enthusiasm #accessibility Ch.Ele.Ca.Cla.Ma.Gi.Ca.Fra. MAJI Collective Culturit | Cattolica & Firenze ART&GO ARTEINSOUND ArtistsConnect ARTEINSOUND Are you in the city and don’t know what to visit? Arteinsound: your interactive and multimedia walk I think it would be a very good idea to make an app Download Art & Go and customize your visit between art and music. A museum like you’ve where you fill out a personality quiz about yourself experience! Start the hunt for the works of art, never seen or heard it! Pick your music, play, listen, what colors you like and what kind of things you accumulate tokens, and find out what surprises interact, and have fun. find aesthetically pleasing. await you. #ART&GO #Createyourtour #Arthunters #playablemuseum #arteinsound #museoinmusica #Peculiar #Global #Passionate #Groundbreaking #openArtplayers #Discoverthecity #interactivemuseum #multimediamuseum #Educational MIA (Mind in Action) SCENA URBANA Autumn Wood
Playable Museum Award / Participating Projects / 17 Museo Marino Marini Augmented HoloMoseum Azzardo al museo Back to the future The first augmented reality museum Gamble at the museum: bet on your imagination. Back to the future in the world by the use of Microsoft HoloLens Download the app, roll the dice, see the artworks, and dedicated app. tell your story and share it with the other visitors. #Microsoft HoloLens #3D Augmented Museum #Hologram Museum #Virtual Augement Museum #gioco #app #dadi #museo #storytelling #backtothefuture #Augmented Museum needs #assistive_technologies Alessandro Araki Elena Janniello Roozbeh Ghanbarzadeh / RGH Behind the gallery walls Between the BlablArte Divine & Profane We will hack your life with our art, if you don’t When do you normally make this face? Show us Have you ever heard Van Gogh tell his story? come to visit us at The MET. Live with us, a new a picture of yourself posing like the statue in a Have you ever seen Marini and Leonardo chatting social art community. new way or add a clever caption, then come to amiably? With #BlablArte this will be possible! the museum and you may see your masterpiece #artecheparla #museodigitale hanging on the walls. #BlablArte #arteparlante #realtàaumentata #ArtistsLivingInTheMuseum #24/7MuseumUse #HashtagCampaign #ProjectionMapping #immersiveexperience #museoinnovativo #NewSpaceForArt #ArtProduceAndDisplay #SocialMedia #Storytelling #Zeitgeist #BehindTheGalleryWalls Daniela Cubeddu, Marilisa Garau, Javier Moya Ortiz Nyantee Asherman Francesca Sanna Bongiani Museum, Cantami, O Diva Catch Italy virtual and interactive Art A fast virtual space able to make art known in a Sing to me, oh Diva, the literary jukebox that There is a unique story behind all the most direct way to an increasingly vast and interested transforms the museum visit into an emotional important Italian museums. Check it out! public. A new extraordinary experimental reality experience beyond just a cultural one. that best uses existing technologies to innovate. #Museo #Virtuale #Collezione #Arte #Interattività #jukebox #arte #poesia #ascolto #voce #networking #history #playable #relationships #vision Giovanni Bonanno Anna Petrazzuolo Alessia De Santis
Playable Museum Award / Participating Projects / 18 Museo Marino Marini Close to you Cluseum CO-MUSEUM You may never be happy. So you just have to Download, invite, watch and live. Family The Uber for Art lovers. dance, dance so well that you’ll leave everyone Portrait is the immersive role-playing game that speechless (Haruki Murakami) accompanies you before, during and after your visit to the museum. #Co-learning #Design-in-staff #Conversation #phone #app #interactive museum #android #Rhythm #Juice #role-playing #experiential #sound-immersive #iphone #audience-building #POV Silvia Nannini/Fiamma Petrovich Matespresso Colectivo Creativo Maroun Rached Comportati da stella! CONVERGING Creare con la voce Act like a star! The chemical elements form in the Expanding scalable Virtual-Social-Orgasm via Create images that can be enjoyed by other visitors heart of the stars. A touch of star power in the Quasi-Acyclic-Graph reception-experience- with their own voice commands. hands of the visitor in order to enjoy the intrinsic retransmitting visceral-voicefree- cosmic beauty of the periodic table and the chemical contributions via Lilly-Ova-Tanks, Eco-Echo-nodes, elements. and Aperella-mobility #Tavola Periodica Creativa degli Elementi#hand-on #Quasi-Acyclic-Graphs #Virtual-Social-Orgasm #vocalcommands #self creation exhibit sulla chimic #L'arte della chimica al museo #Lilly-Ova-Tank #Eco-Echo-Connectedness Interazione visitatore-tavola periodica #L'arte #Aperella-E4-Audio degli Elementi chimici Moles Chava Meora Francesco Sacerdoti D.O.O.R. (Different Observa- D'ARTE' Dafne tion Of Reality) # D.O.O.R, #experience to try! I am a carpenter, who has changed jobs by an interactive exchange project between visitors Live your present projected in the past through continuing to be a carpenter. of #museums, #worksofart and #territory. Open the future. D’ARTE’ gaming museum and not only… the #door and create your cultural network. the museum tailored to you! #realtà #aumentata #virtuale #museo #Fuoridaicliche #tecnologica #ecologica #Porta #museo #cultura #interazione #live #inte(g)razione #sperimentale #culturadelmateriale Kubrick’s grandchildren Silvia Giannoni & TREgen Golinelli Flavio
Playable Museum Award / All Projects / 19 Museo Marino Marini Dai voce al museo DEPOSITART digMuseion Interactive Tour Give voice to the museum – New technologies and An innovative way to use the works in museum digMuseion, theoretical model of playable childlike creativity to illuminate the poetic universe storage that are excluded from the exhibition museum of the future vital organism with a heart of a unique artist with the voices of children. space, geared towards scholars, but also to the and a brain, integrated and sustainable system of general public including children and adults. places, hub of artistic and cultural production, able to connect people all over the world, to tell … #dialogo #interazione #valorizzazione #autorialità #bambini #voci #community #app #flessibilità #personalizzazione #digMUSEION #playablemuseum #connessioni #racconto #engagementloop Alchemilla cooperativa sociale Onlus Giulia Nelli Alessandra Bia Dis_Connessioni DoTS Em.Art Spaces - Emotional and artistic spaces #mediatorsofculturalconnections DoTS is the pleasure of discovery. Art, landscape Interaction between Man and work of art with an and passions come together in an experience emotional art-therapy approach. to share and tell. We illuminate the stories of the territory leaving you free to define your route. #racconto #digital wall #scoperta #dis_connessioni #gate digitali #beacon/bluetooth #territorio #arteterapia #proiezione immersiva #contaminazioni culturali digitali #scenografia virtuale #automazionerobotica #open co-design #openco-creation #illuminotecnica #emozionale ITCT - ITS Turismo Culturale Team DoTs Courart Emozioni al museo Emuse Endlexhibition Dancing among the works, The museum is always open, it has a new skin and Imagine entering the Milan Triennale and accompanied by the reading of a sweet melody. you can wear it. Choose or create your own path, finding yourself in the MOMA of New York. # interact with the past, the present and the future, Endlexhibition is a new way to discover art, live an experience that transforms you. a journey through #VR and #AR through an international museum network. #emozionialmuseo #versididanza #emozionialmuseo #danzatraleopere #sandbox #immersivo #interattivo #VI #newjobs #museumnetwork #digitalarchive #virtualmuseum #poesialmuseo #danzaconlarte #endlexhibition #aviewacrossmuseums Versididanza Marco Di Paolo Endlexhibition Collective
Playable Museum Award / All projects / 20 Museo Marino Marini Esperienza ExpLore Florence Eye Am indimenticabile e istruttiva What are these colorful cubes at Il Duomo di Firenze? Immerse yourself in innovation, experience the Let’s explore the different face of Florence. Just pick Museum! Eye Am: Light immersion, life emotion. Experience an unforgettable experience of history a color and join the game. Track the hints and win in virtual reality with Oculus Rift. your prizes! #explore #Florence #libero #immersivo #indimenticabile #magico #socialart #playableexperience #emotionalart #interagibile #edutainment #augmentedreality Aurora Di Campli D_CUBE Ch.Ele.Ca.Cla.Ma.Gi.Ca.Fra. FAB MUSEUM - Chi si ribella Fai come se fossi a casa tua Family Portrait autoproduce opere d’arte FAB MUSEUM, the museum workshop that transforms Creating an ideal environment, in which everyone Download, invite, watch and live. Family the visitor into a maker. can feel like themselves, free to conceive art as Portrait is the immersive role-playing game that they sees fit through experimentation and sharing accompanies you before, during and after your with others. visit to the museum. #fablab #designofeverything #luogo #integrazione #società #quotidiano #indipendentmakers #divulgazioneattiva #teecnologia #role-playing #experiential #sound-immersive #handsonmuseum #audience-building #POV I meccanici di Apollo Leonardo Cannistrà Team Family Portrait Fantasma dell'opera FART FeedforArt - Open circuit for Museum to play To see a painting in its three-dimensional fART is an upgrade of the traditional museum. The FeedforArt invents emotional circuits to play and re- interpretation, means to give it a concrete idea is to create an easy app that lets you have program the experiences to be lived in museums. spatiality, to make it interactive, and give it a new fun and express yourself through manipulating life. Do you want to see a Caravaggio in profile? masterpieces images and sharing your creations. #virtuale #tridimensional #maglia di luce #nudge #seguilatuaemozione #visitunique #antropodesign #recoding #circuit #feedforward #archeologia del disegno #interattivo #sinergiaemotiva #adhorame #emotionaldesign Cesare Pergola Dario Giordanelli, Riccardo Erata / fART La luna al guinzaglio
Playable Museum Award / Participating Projects / 21 Museo Marino Marini FIND Fluid Museum FUTUR MARINO Concept of an interactive and implementable Widen the walls of the Marini Museum anywhere Marino today: touch, immersion, interaction, app, available to museum visitors and also in the world. projecting into the past and present through digital readers provided by the museums future. Approach as many people as possible to art themselves, to interpret the exhibited artworks and the Museum using the characteristics of social in a playful comparison in a rational and / or networks: immediacy, direct access to content, … emotional way. #fluido #ovunque #sempre #esperienza #google #Multimedialitàtouch #interazioneattiva #pensare #interagire #confrontare #partecipare #educazione #divertimento #curiosità #condividere Francesca Roberti, Marcello Maraldo, Marco Zampieri "Luca Rossi" Claudia Bellini Future Self Mirror FUTUREINTHEPAST Gadgety Sound System The Future Self Mirror uses augmented reality and Connecting viewers and artists, the artist is a Gadgety creates an algorithmic disco in the halls health tracker data to paint a real time picture of your spectator, the viewer is; an artist. the past still lives in of the museum through a system of distributed, future health. By doing this, it motivates a person to the present that will live; still in the interconnected and semi-autonomous modules, adopt a more healthy lifestyle. future. the future re-reads the past, the past that visitors can interact with and compose music. anticipates the future. #InteractionsDesign #AR #HealthandFitness #PAST&FUTUREINTERACTIONS #ACTIVESPECTATOR #DIY-disco #net.art #Interactive Generative Music #LifestyleMotivation #EnchantedObject #Physical Computing #Distributed Systems CIID_Students Luca del Fante Team Gadget GAM - GenerActive Museum Game: Start. GAMES Art, culture and cities are in constant motion. By turning the museum into a gigantic points- Art is a refined game for those who can look The people are their sap. Culture should always based, interactive, live video game with Escape the around with eyes willing to let themselves still be travel in our pockets, between our hands. Room, adventure, and treasure hunting elements, amazed #games #gamesmmm “players” can subconsciously gain a deeper understanding of the artworks. #innovazioneculturale #intelligenzaartificiale #Interagire #narrazione #emozioni #socialnetwork #gaming #realtàaumentata #FUN #Fantastical #High-Tech #User-friendly #geolocalizzazione #scoperta #Narrative IBIS Multimedia Network - Mario Rotta e Manent Nina Hsu Francesca Failli
Playable Museum Award / All Projects / 22 Museo Marino Marini GenerATTIVA genius loci Gioco con l'arte al museo GENIUS LOCI GENIUS #music is the true universal language that is An intelligent use of the media, to experience first- Computer drawing and play at the Museum to LOCI PLAYABLE MUSEUM AWARD logotype understood everywhere. with generATTIVA we hand experiences and create your own museum. create and bring home your artistic work make it #accessible to anyone. And share it with others. #MIDI #interaction #music_technology #special_ #presenzeinvisibili #imuriparlano #passato #al #museo #gioca #con #arte needs #assistive_technologies aumentato #media intelligenti #visioneprivilegiata Daniele D’Arrigo, Ubaldo Betocchi Simona Amelotti / MetacritikOpera Adriana Pignataro Gioco dell'oca con Marino giocolatori.... Go find them all With Marino at his new game of the goose. Works of art and twin models live a complete The works exhibited in museums leave the sensorial experience, a museum space can acquire windows and hide in the city. You will have to find a dominant function such as sight, sense of touch. them! The whole city is your museum! A visual tactile audio experience. #gioco #ludico #innovazione #salta #Marino #stampa3d #tattile #sensoriale #immersiva #ludica #popicon #chameleonart #chameleonscience #gofindthemall #fashionscience CRILIN Luca Mazzotti & Museo Tàttile Statale Omèro PaLEoS-NGI HORIZON House of Art and Artists Human connections in times of technological My idea is to create a stimulating, fun, concrete In the future, museums will be a gathering place changes and imaginative environment. for society. It will be good for people and good for In order to be applicable to any type of museums, A place where you can virtually touch the the world. Museo Marino Marini will be the first to I designed a space that is placed outside the magnificent works. transform into this new model of museums. building, it’s visible to passersby and has multiple purposes. Made entirely out of dichroic laminated glass, the pavilion has a dynamic visual effect… #luce #software #frequenze #creatività #creators #real-time #muse #gather #work #connections #colors #technology #game #social #divertimento Linda Rossi Amy Chong Ioana Paliuc
Playable Museum Award / All projects / 23 Museo Marino Marini Humanity museum ICONOMANIA IL MUSEO CRESCENTE In this rooms we are trying to make human Before the work of art, the first question that arises is “Paint for the museums”, Cezanne. change their mind and think more about “What is the subject?”. ICONOMANIA is a game where humanity whether themselves or others. We try to you compete and collaborate in order to make your concentrate on human five senses. We play with own contribution to iconographic science. these senses during these spaces. #Humanity #Museum #Flexibility #Different #iconografia #comunità #immagine #opera #partecipazione #Museum #avvistamento #intergrazionitracreativitàecompetenzediverse BADS Architects #museoaperto #interdisciplinareecrescente (SAYEDMOHAMADMAHDI MASOUMI, AMIRHOSEIN SHARIFZADE, ERFANBAYAT, MAHDITALEBI, HOSEINSAEDIMAJD) Giulia Mondelli Attilio Pizzigoni Immersive - Dentro ogni InseyedArt Inside Out Mondo - Immersive is a project of promotion, development What would you ask a work of art if it could speak The project stems from the idea of having a and contamination of the contemporary museum. to you? #InseyedArt invites you to open your eyes museum that was as close as possible to the city. Discover it in virtual reality. Immerse yourself, on what the art can tell to people looking at it. Finding a system able to absorb the stimuli and find the thrill and share a unique experience. Enter into the Art: its Story and also #yourstory change continuously. Experience the #museum #accessibilità #connessione #engagement #gioco #ImIntoArt #mypersonalmuseum #AskaQuestion #promozione #ArtwillAnswer #smArtmuseum #playablemuseum #mu.sai? #social experiment #connectivity #digitalculture Simone Montagnani / Immersive Sara Bologna Niccolò de Ruvo e Camilla Meciani InspireApp Interart InterARTivity An app to guide the visitor inside the museum, “With ‘InterArt’ the museum becomes a true #InterARTivity: the stimulus for new connections providing interactive information on the artworks creativity accelerator! The heart of the project between visitors and the museum. The and access to open-source content that can be is an App developed by the institution together real and the virtual are combined with the used by creatives as a basis for derivative works. with various creative people to offer citizens and #MuseoMarinoMarini. tourists the opportunity to interact every day with Become part of this story too! the museum using the totems located in the city. #localization #open #inspiration #community #interart #fuorimuseo #artpills #urbanmuseum #interattivo #innovativo #virtuale #social #explore #playyourmuseum #edutainment Noemi Di Nunzio, Federica Ferrari, Bottega delle Arti Digitali Maria Cecilia Murgia Alessia Simonetti
Playable Museum Award / Participating Projects / 24 Museo Marino Marini Interazione, opere e INTRSPACE INVISIBLE MUSEUM spettatore A narrative-interactive journey. Animated works INTRSPACE is a modular system of touchpoints that Experience an unforgettable experience of history will test the user. Depending on the answers the transforms exhibitions into story-driven spaces in virtual reality with Oculus Rift. plot will change by offering alternative endings. A through motion design, improving the museum new way to experience the museum. experience for the visitor. #Interattivo #Gamification #Puzzle #Narrativa #Interpersonal #Interactive #Intersectional #libero #immersivo #indimenticabile #magico #Arte #Motion #Storytelling #interagibile Alessio Landi Francesca Rico Albino Purificato IO NELL'ARTE Kairos KEYART La tua chiave per l'arte Interactive experience that catapults you A new way to explore the museum, a treasure hunt, KEYART is a game. Come play at the museum and inside the work of art. with new stories to create. Visit the museum and find your key to reading the art for a unique, fun, get the characters to create stories to experience personalized experience. Use your smartphone to and explore or share with friends. #kairos pass the tests, thanks to beacon technology, and #playablemuseumaward #museomarinomarini contribute to creating a social sculpture! #dentro #selfie #morfing #azione #reazione #Creatività #educazione #gioco #esplorazione #keyart #latuachiaveperlarte #beaconnesso #condivisione #sculturasociale #playthemuseum Andrea Beneventi Giovanni Capoccia Leonardo Morfini Kubok La Supervisita Le sculture che suonano con il vento Kubok is a modular museum, it also works remotely. In “La Supervisita” every work becomes a dynamic The sculptures that sing with the wind, the Visitors contact databases through consoles. They device of knowledge, amplified by superimposed sculptures that move when they are touched. explore and manipulate landscapes and figures with emotional layers able to produce a living creative and experiential paths, leaving traces of their knowledge in the user. Sounds, songs and voices interventions. create a more in-depth, sometimes unexpected, interpretation of the work itself. #MuseoInterattivo #interdisciplinare #creativo #arte #sculture #metallo #musica #vento #diorme #didevianzacreativa #supervisita #sound #interference #tape #antenna Michele Rak & Co Federica Pellazza, Daniele Misso Giuseppe Floris Serra
Playable Museum Award / All Projects / 25 Museo Marino Marini Lemonswitch Lo spazio dei ricordi LOKHAI mai perduti Re-inventing collage – Engaging visitors – Memory can be lost, but never lost. Augmented “Lokahi” is an interactive, wearable, body pillow Interconnecting art. Go to Lemonswitch. reality makes it possible to relive it even to those which lets two users visualize their own heartbeat who have forgotten it, and to make it rediscover to real-time and promotes an intimate hug between those who have not been able to experience it in wearers and during the experiment they become the first person. “human interfaces”. #collage #interconnectivity #interaction #synthesis #memoria #storia #immersione #realtà #non-verbalcommunication #socialinteraction #comparativestudy #aumentata #emotionalwell-being #wearablecomputing #experimentalart Eleni Gratsou Claudia Bertozzi Beste Ozcan M-User Game M. Marini, © 2018, M.E.Museum augmented version M-User Game: the game that transforms the A museum of the future in the hands of visitors ***3 DAYS ONLY*** come see YOUR COMMUNITY museum into an interactive Escape Room, talking to each other, feeling and touching to the transform YOUR CITY with @me.museum2018 . The stimulating visitors to experience a new dimension Heritage of Belonging. A Playable Museum based latest ideas, newest music, art and innovation, right of the museum experience. on Processing: a programming language for art here in YOUR backyard. Free and all are welcome. interactivity and Arduino Platform, as well PC computers, cameras, and sensors. #Live-action game #Museum #User #Escape Room #Digital Technology #interactivity #innovation #social media #travel #installation #open-source #feelings #handling #playable #plug-and-play Heritage Srl Cinthia SÁNCHEZ - Adriano BARBOSA M.E.Museum M.use MakeConnections - Explore, MakerMouseum, produrre il Tell, Listen & Share museo è un gioco! M.use to live inside art, a playground for body and Be a part of MakeConnection, explore the #MakerMouseum is an entertainment universe that mind. M.use takes the viewer to an active position museum, tell us about your experience visiting, uses the game as a tool for designing, connecting and giving museum spaces and objects a new relevance listen to the narrated stories and the opinions of learning collectively, performing digital technologies for our changing society in a Digital Age. others and share them any way that you like! and new media for a museum 4.0. #mediazione culturale #cultura diffusa #pubblico #generativo #accessibile #inclusivo #embody #connect #expand #experience #interact interattivo #esperienza condivisa #processo #modificabile #riproducibile creativo attivo Lava Lab, Whynot and Caterina Pecchioli ArtCityLab Tiziana Amicuzi
Playable Museum Award / All projects / 26 Museo Marino Marini MAMART MANIFESTO DEL MUSEO Marini Meets Many DEL VENTUNESIMO SECOLO A man is also the canvas that he weaves A museum always open, widespread, relational, At the @MuseoMariniFi new generations throughout his life. To understand, before organizer of public space, which fosters and and not #decide their change, #findit in the understanding, Marino Marini, the museum will stimulates meaningful relationships between museum, #decide how to implement it. It provide the traces of this fabric. contemporary and non-contemporary art, between happens with #MariniMeetsMany, find out how. site specific and non-site works, between people #PlayableMuseumAward interested in art and not. #Pluralità #dialogo #accoglienza #conservazione #diffuso #aperto #lineare #esperienziale #recreatethefuturemuseum @TuoMuseo #felicità #relazionale #imprevedibile #innovativo #formativo #replicabile #coinvolgente Sergio Caggia Antonio Pennacchio Eleonora Minna Match Around Mazeum Mecenate (Della scoperta e dell’incontro) Beyond the museum: the explorers of the galaxy of Solve the enigma. I would like to turn the head of Antinous, fly like knowledge create alliances and orient themselves Expand your knowledge. Escape the room. Mercury and deconstruct a Picasso, if ever there with new maps through unexpected trajectories. The was a need. Moving around like a ready-made museum is open! #learningbyplaying dadaist would be even more fun! #escape rooms #gamification #riqualificazione #Informale #Telescopico #Mobilità #Modulare #museoaperto #chitrovaunmuseotrovauntesoro urbana #hub #community #Multimedia-Device #matcharound #dellascoperta #lerningbyplaying Clemente Pestelli / Tatiana Villani Team Mazeum Manuel Minto Message in a puzzle MetaMuseum/MetaMuseo Mind&Play A treasure hunt to discover the museum Bringing the inside out, and the outside in - Based on a well-known model of the mind, collections and reference contexts. Making MetaMuseo explores the exploration of art, Mind&Play is an app for mobile devices that allows communities to learn while having fun and sharing perspectives and experiences and building the visitor to experiment a path to enhance their exchanging opinions. bridges between culture and communities. problem solving skills. #interoperabilità #sostenibilità #interdisciplinarietà #Augmented reality #Crowdsourcing #creativeproblemsolving #aggregazione #scalabilità #Constructivism #Social cohesion #Audience #modellopragmaticoelementare development #pensierometaforico #ragionaredacreativo #pensa creativo! FrameLAB Martina Scarpelli Mind&Play
Playable Museum Award / Participating Projects / 27 Museo Marino Marini Missione Museo mdž dŚĂƚůŝǀĞůĞĂƌŶůŝĨĞ͘ Mix | That live learn life! MM GeoTour - Finding Lars Did you think that he museum was a boring place? The world premiere of a social museum concept Discover the #Marini Museum of Florence and And what if I told you that play, find, challenge, that transforms traditional platforms into dynamic experience an exciting adventure of #geocaching solve, live, and share were the new verbs attached experiences that engage the senses. The museum in a in search of the legendary knight Lars to the museum!?! Discover it yourself with the app different way! #FindingLars #MMGeoTour #MissioneMuseo #Giocare #Missioniesfide #Premi #Condividere #Social #dynamic #connected #experiential #joyful #gioco #museo #avventura #geocaching #Conoscere #tecnologia Enrico Carlentini, Barbara Peraboni, Federica Peraboni, Jacopo Suggi Ian Rolston Giuditta Mauri MMM Playable MOA - Complici ad Arte MOLLOFONO MMM is a project that brings together technology Want to participate from home designing an Mollofono, the new mobile interactive machine of the and art. The artists, responding to the museum exhibition by becoming a HomeCurator? Take part sound. elements, present a digital reality (AR/MR/360º) in our GamingExhibition. A museum for you. that allows the public to interact with the artwork. #mollofono #mobilesculpture #sound #AR #Digitalart #Mixedreality #Interactive #homecurator #gamingexhibition #newinstrument #music #Digitalmuseum #visitatoreattivo #giocamostra #compliciadarte Roberto Majano and Nuria López de la Oliva MOA Lisa Borgiani Mood Museum Moving Art Multyple Let yourself be guided by your emotions and be A museum, different forms of expression, Solve puzzles, collect content, reach checkpoints and transported by art. endless emotions Works of art, acrobatic dance, complete the routes. Participate in the game and get moldable bodies, multimedia projections: rewards. Enter the Net: discover the museum and experience the museum in a powerful mix of explore the city with #multyple magic and spectacularity. #ricerca #scoperta #sensoriale #giocoso #immaginazione #colori #Dinamicità #coinvolgimento #installazioni #partecipazione #condivisione #inclusione #emozioni #interazione #pathos Moosed Silvia Privitera e Daniela Colombo Francesca Raimondi & Davide Tagliabue
Playable Museum Award / All Projects / 28 Museo Marino Marini Muse_ing: MuseALL MusEat Viaggio con le muse Are you ready for a trip with the Greek muses? Kicks off #museALL at @MuseoMariniFi: area MusEat: #Muse_ing The first app that will introduce you dedicated to the # public-artist, opportunity to look, let yourself be inspired, shop and be creative. to new people and allow you to experience a participate in the new #digitalproject in #divenire. sensorial experience in a museum. This is making art! #tuttiperuno #artepertutti #Inspire tomorrow #ispirazione #CorpoEmozioni #pubblico-artista #digitale #divenire #tuttiperuno #art #food #museum #innovation #creativity #RelazioneConsapevolezza #ValoreFuturo #artepertutti Iacopo Braca/Accademia dell'Uomo Leonardo Ietro Valeria Cobianchi Museik Museo a cielo aperto MUSEO DEI 5ENSI A chef in front of a still life?! Do you want to get excited by visiting a museum The project stems from a continuous comparison #Muzeik is the new key to reading the artworks, told in a different way? With “Open Air Museum” the on current issues. It is proposed to give the visitor by figures far from the #museum world but that have museum goes out of its home and offers you the maximum accessibility, with attention to sensory a link to the artwork. The visitors select what to hear possibility to communicate and interact with the involvement by exploiting the collaboration. and personalize their own path. cultural heritage. #Museik #MakeYourMuseum #DiverseArte #museo'on the road' #realtàaumentata #PuzzleArt #NuoveNarrazioni #interazionemuseo-persona-città #5ensi #collaborazione #esperienza #accessibiltà #partecipazioneattiva #stimolaresensazioni. #tecnologia Giovani Amici dei Musei d'Italia Amici del Museo Ud'A 5ENSI MUSEO E SCOUTISMO Museo Modulo Museo temporaneo per la riappropriazione della How to change the world: making new people, with a The Museo Modulo is a temporary and flexible meraviglia e della cultura guaranteed method, lived within museums. Investing museum in the future and relaunching work and culture with It travels the world and constantly changes it´s shape. nell’abitante della periferia discovery, competency and responsibility. It’s going on in the suburbs! Wonderful architecture suddenly appears to change the scenery, culture becomes wandering and engaging: the Wandering- Museum-Square arrives! #scoperta #competenza #responsabilità #laboratori #visite #museopiazza #periferia #cultura #architettura #meraviglia Eugenio Pozzilli Bernhard Stubenböck MaCrì (arch. Marco Borrelli e Cristina Senatore)
Playable Museum Award / All projects / 29 Museo Marino Marini MUSEO,TUTTO COMPRESO! MUSEOLANDIA MUSEON new This project aims to redesign the role of the visitor Museolandia seduces you with the augmented Marino Marini Museum is more than Marino Marini within the museum environment by enriching look of new technologies. With your imagination as it is an opem source museum, museum open the offer of art proposals that go beyond the you can dive into eras and faraway worlds: to new art, as long as it is art, true deep and made mere exhibition of temporary and permanent a unique experience to live with your family. by artists, with a capital “A”, and in Florence Art is collections. #museolandia just that “beautiful “; that communicates beauty, joy of life. #tecnologico #creativo #umanistico #interattivo #Seduzione #Immersione #Multisensorialità #innovativo #performante #attenzionale #interdisciplinare #Interazione #Immaginazione aumentata #gradevolevisivamente #targetgiovanile Federico Zucchelli Alice Guerrieri & Renata Asquer Nicola Russo Museum Adventure Museum Platform Now Museum play and find emoticon Make your own museum. Guide your friends Enter into a museum and become an explorer. Create emoticons with museum objects, a second inside the museum environment and show Get lost in an infinite network of meaning. life of the works, making each artist immortal, a them the artworks you’ve collected during your Create new ones. The hyperlink experience awaits transparent glass multimedia panel to color the travels. Save and share the pieces that have you. Or you await it. work, personalize it and spread it, art generates most impressed you and spread your passion to art. real tools for a game museum emoticon. everyone! #connessioni #memoria #Cultura #Gamification #Partecipazione #hyperlink #interazione #dinamica #innovetion #artecrearte #emoticon #Coinvolgimento #E-learning #findindcotylife #chat #game #software #devices Emanuele Ardolino Spazio Geco Giacco Aurigi museuMEmotions MusEXIT Music Museum The APP museuMEmotions allows the visitors to MusEXIT – Take Art out of the museums – Become Imagine visiting a museum accompanied by your express their emotions he/she feels when they a protagonist and tell the world about your own soundtrack. Imagine entering in connection contemplate an artwork or a museum installation, vision of art. Join MusEXIT: visit, choose, create, with other people guided by the song that you are putting the visitors experience in focus of the elaborate and share your suggestion of art. composing. #musicmuseum #weareart interaction (me and my emotions). #APP #emotion #experience #emojis #interaction #musexit #artescape #artonstreet #sharingart #artimpression #musicmuseum #composeyourvisit #changeyourmusic #changevisit #weareart Lisa Fernández Karlsson Mu.Mo. ColorMix
Playable Museum Award / Participating Projects / 30 Museo Marino Marini myCommunityArt National Museum of Neighbourhood Museum World Writing The museum is connected to the city: thematic The simplicity in design and attention to the Neighbourhood Museum: Imagine a paths guide the player in the art spaces inside architectural and structural details of visual beauty neighbourhood, where people can live their own which the user will take photos to show to the enhance the design from the user s point of view museum experience. museum to receive a prize and to share with the and gives it identity. community. #experience #social #interactive #joy #neighbourhood #Arte #Community #Percorso #Scoperta #interaction #dialogue #learning #experience #Condivisione #spatialexplosion SJM TECH, Laura Zanini, Elisa Cadinu Alireza Karimi Kolor Erica Pini Night Museum Non è mica paglia! NothingLess - Niente Meno Night museum project is a new innovation in visiting Florence: chaos in the city. The eccentric heiress CM wants to consider reductions, eliminations, samil museums to play and learn with downloadable Madame D. hides a three carat diamond in a work by abolitions, suppressions, cuts, crèpes, misconduct of apps and new experiences visiting museums at night. Marino Marini, promising it as a gift to those who find various nature within the Museum, in the belief that it. Nardella in a row: “This is how culture is made!” the imperfect abounds with beauty. #app #technology #futuristic #museo #paglia #diamante #notaio #culo #AllestimentoArtistico #Collettivo #GeniusLoci #innovative #playable #collaborative #visibile #invisibile Anissa Pradani AAAMme Duplokt CM - ConnettivoMancantet Nuove applicazioni per * nuovi occhi * workshops formativi esplorazioni nei territori (NAW - SMI) straordinari dell’arte How to design interactive and shared ebooks for *nuovi occhi* a new way to perceive yourself and applications in workshops and to research best your relationship with the works of art and the practices to enrich the educational offer of the museum spaces. integrated museum system. #ebooksinterattivi #workshops #condivisione #persone #partecipazione #esperienza #accessibilità #produzionecreativa #meraviglia #condivisione Alessandra Scappini Referente/GruppoSMI Sperimentazione Metodologie Integrative Marco Peri
Playable Museum Award / All Projects / 31 Museo Marino Marini Occuplayable Museum ONLY YOU OPEN ARTS - Realtà virtuale, realtà aumentata e accessibilità al museo Occuplayable Museum: How do you “use” the The experience to get closer to the art by Virtual reality and augmented reality, not just a museum today? By participating to open calls, by narration, not a museum but a performance for game. “OPEN ARTS”: advanced technologies and sending an exhibition material, by organizing an one work only, told by many voices. accessibility to museums. event or by occupying the public areas for your proposal? #occuplayable #participation #alternativeness #onlYou #museoXtutti #spettacoloMuseale #realtàvirtuale #realtàaumentata #guerrillainstallation #socialmuseum #unaOperaSola #APPostaxTe #accessibilità #disabilità #personalizzazionedell’esperienzamuseale Burcu Ateş&Onur Bolat Fabio Mochi / Noe' Group Federica Pallavicini Opplà Museum - Arte, realtà Organic Platform Museum Palazzo Nudo aumentata e gioco al museo An interactive way to describe the museum and To live an enriching cultural experience, to The Palazzo Nudo project is a new way of enjoying and entertaining way to visit it? Opplà, Operation participate in the city by impressing on it its own works of art. The exhibition path is “undressed” Play Museum, is a game, combining augmented creative trace: the new Organic Platform Museum from the information inherent to the works, such reality and art within the reach of children aged 6 as the title and the name of the artist, to create a to 99. direct contact with the art. #scalabilità #gamification #piattaforma #organico #città #azione #Silencemakesense #Percezione #Sensibilità #realtàaumentata #narrazionemultimediale #trasformazione #Contattodiretto #storytellingmuseale Carlo Riccobono, Roberto Bella - studio di produzione auroraMeccanica CRM (Cristina Senatore e Mirielle Esther Robles) Antonia Alfonsina Pansera Pannello Multifunzionale Per un museo Phlay contemporaneo e interattivo Let’s not just look at a work of art, LET’S LIVE IT! A museum communication path, playful and You be the artist! Live the museum experience educational in a meeting point between digital and in a whole new way! By phlay app you can create traditional craftsmanship culture. a customizable video with “Artwork Images Collections” ready to be “phlayed” by an easy and intuitive “cultural gaming experience”: sliding them by tapping… #Versatile #utile #divertente #innovativo #webresponsive #scansione #prototyping #interactive #shareable #engaging #educative #multifunzionale #molding #toys #videos Zuccherelli Beatrice e Piolanti Ilaria Pasquale Fiasconaro Phlay Team
Playable Museum Award / All projects / 32 Museo Marino Marini PLAY APPART Play Cube PLAYABLE MUSEUM #PlayAppArt to look beyond the visible, play with Visit the museo Marino Marini with all your senses An “ANATOMICAL INTERSECTION … Intersecting art and history, create new relationships and share with #playcube. But will it be tactile? Sure! But will urban fabric while providing dramatic backdrop. emotions #augmentedculture #ar #museum it have movement? Sure! And also sound? Sure! And with imagination? Of course yes! Play Cube allows you to decide the senses to activate to live the art as a true experience. #AugmentedCulture #Engagement #Content #Network #Augmented Reality #makers #playcube #audiencengagement #people #place #culturalspace #spatialqualities #senseofbelonging Bhagyalaxmi Madapur, Dinakaran K, Sara Meroni /SMART Augmented Culture Madsign Nandja Chopra PLAYABLE MUSEUM PLAYABLE MUSEUM AWARD PlayGuyz! - La gioco-guida per giovani di tutte le età Move the whole museum outside of the building The proposal is based on making accessible to The audio guide remakes its look! #PlayGuyz! is and display the art works in the different the public the enjoyment of art both outside, and the innovative #audioplayable tool that, through environment to make the whole experience more in the spaces given for it, in this case, museums, challenges, riddles and puzzles, allows you to immersive. always taking into account previously the premise explore the #museum with a new approach, User have the ability to interact with the art work that there is no visitor in the museum equal to learning while having fun. which rise the interest to know more about the another. ... work. #playguide #museoenigmistico #technological #interactive #accessible #funny #daiuntempoaltuomuseo #wanted #daiunmuseoaltuotempo #missioninnovation Gina Wang Claudia Rojas Perea VaVe PlaYourMuseum Pollination Art Progetto iBeacon #PlaYourMuseum #puzzledigitale each visit is a A digital window displays a virtual artwork to The “iBeacon Model” aims to renew the new and personalized experience to conquer the virtually pollinate another museum that “enriches” management, the visit and the museum marketing museum, a collaboration-competition with other and visually “contaminates” the visitor. through iBeacon technology. visitors to learn from unusual points of view #puzzledigitale #TAGalquadrato #puntidiRivisita #pollinationart #pollinedellarte #Modello #iBeacon #edutainment #gamification #ARedutainment #museoParcoGiochi #contaminazionevisiva #finestravirtuale #mobile #museosenzapareti Valeria Negro/ Negro Progetti Tania Zoffoli / Ernesto Pezzi Tomas Alberto Chavez
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