ASCA 2022 Annual Conference - Austin - American School ...
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ASCA 2022
Annual Conference
Austin
T E X A S
July 9–12
SPONSOR • EXHIBIT • ADVERTISE
E X H I B I T D AT E S A R E J U LY 9 - 1 1 , 2 0 2 2
T
he American School Counselor Association WHY EXHIBIT?
invites you to join K-12 school counselors, ● Introduce New Products & Services
● Give Demonstrations
college educators, graduate students and ● Generate Qualified Leads
counseling supervisors in Austin, TX, July 9-12, ● Reach New Markets
● Expand Sales
2022 (exhibit hall open July 9-11) for the ASCA ● Meet Face-To-Face with School
Counselors
Annual Conference. If you market to the school ● Enhance Your Name/Brand
counselor community, you can’t afford to miss Recognition
● Introduce Career Opportunities for
the opportunity to exhibit at ASCA’s Annual Students
Conference.
Approximately 3,500–4,000 school counselors
attend each ASCA Annual Conference and come
ready to learn about your organization and ready
to make purchasing or referral decisions. With
numerous breaks and special activities scheduled
in the hall, you’ll witness some of the best exhibit BENEFITS
hall traffic you’ve ever seen. ● ASCA provides a 10’ x 10’ piped &
draped booth package consisting of an
ID sign, 6-ft. draped table and two side
EXHIBITOR CALENDAR chairs
● Company listing and description on the
(All lunches and breaks will be located within the exhibit hall)
ASCA Annual Conference website and
Times are subject to change.
conference app
FRIDAY JULY 8 12 Noon-5 p.m. Exhibitor Set-up ● Good traffic flow of qualified buyers,
recommenders and influencers
SATURDAY JULY 9 8 a.m.-12 p.m. Exhibitor Set-up ● Two exhibit-only registrations per
10x10 booth
12:30-5 p.m. Exhibit Hall Open
Lead retrieval system available for an
SUNDAY JULY 10 8 a.m.–4 p.m. Exhibit Hall Open additional cost
MONDAY JULY 11 8 a.m.–4 p.m. Exhibit Hall Open All exhibit spaces should be carpeted
or have suitable flooring on top of the
4–8 p.m. Exhibitor Move Out concrete surface
2 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsor
EXHIBIT BOOTH PACKAGES
Bundle Advertising PACKAGE A/B: EXHIBIT ONLY PACKAGE C/D:
and Save $$ EXHIBIT + ADVERTISE & PROMOTE
PACKAGE A PACKAGE B PACKAGE C PACKAGE D
$1,400 $1,700 $2,600 $3,800
Exhibit Booth 10x10 10x10 Prime Location 10x10 10x10
Conference Website
On-Site Recognition
Conference App
Exhibitor Passes 2 2 2 2
50,000 Impression
½ Page Magazine Ad
Advertising Ad Re-Targeting
Conference Issue
Package
PACKAGE C SAVES PACKAGE D SAVES
Additional exhibitor-only registrations are available at $199 each.
$500 $1,000
15% discount if you
increase your
exhibit booth size from 2021
20% discount for
20x20 booth
spaces or larger
CONFERENCE DEMOGRAPHICS
Other
(regional and school
12% 28% Elementary
School
counseling supervisors,
counselor educators, Counselors
exhibitors, school
counseling students)
LOCATION
The 2022 ASCA Annual Conference
will take place at the Austin
Convention Center located in the
heart of downtown Austin.
32% All conference sessions and the
High School
Counselors 20% exhibit hall will be at the Austin
Convention Center.
Middle
School
Counselors
INFORMATION
For more information or to
College/University 3% 5% District Office reserve your space, email
blevy@schoolcounselor.org
3 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsor
TERMS & CONDITIONS Side rails must not exceed 36" to prevent
any obstructions that would interfere
with the view of the other booths. High
counters must be placed at least 2' back
from the booth entrance, so as not to
LIABILITY cause aisle traffic.
The exhibitor agrees to make no claim,
for any reason whatsoever, against ● Exhibitor/sponsor badges cannot be
ASCA, the Austin Convention Center exchanged with another individual.
or any other contractors for loss, theft, ● You are not permitted to conduct
damage or destruction of goods, or for business outside of your assigned
any injury to self or employees. Nor will space.
claim be made for any damage of any ● Payment is due 30 days from the
nature or character, including damage date of the invoice.
by reason of failure to provide space for ● Only exhibitors with island booths
the exhibit, or for removal of the exhibit are allowed to suspend from or
or for failure to hold the conference attach signs, parts of exhibits or any
as scheduled. Due to liability no one other exhibit materials to the ceiling
under 18 will be allowed in the exhibit of the exhibit hall.
hall or any conference space such as ● Exhibitor shall keep assigned space
breakout sessions, general session, etc. neat and clean at all times.
● Exhibitors shall dress appropriately
and operation of equipment. in business casual (organization logo
UNOCCUPIED SPACE Necessary fire precautions will be the
responsibility of the exhibitor.
attire is acceptable) or business
attire.
Should any rented exhibitor space ● Exhibitor may not assign, sublet
remain unoccupied on the opening
day or should any space be forfeited DAMAGES TO or share any part of the exhibit
space contracted to it. Only division
due to failure to make payment, ASCA
reserves the right to rent that space to
PROPERTY companies with a common parent
Exhibitors are liable for any damage company may lease booth space
any other exhibitor or use that space
caused to building floors, walls, col- jointly, and a minimum of one
for such purposes as it may see fit
umns or tables or to any other exhibi- standard booth per division is
without any liability on its part. This
tor’s property. Exhibitors may not apply required. For directory listings, only
clause shall not affect the obligation
paint, lacquer, adhesive or any other one company name listing is allowed
of the exhibitor to pay the full amount
coating to building columns, floors, per each standard booth space.
specified in the space rental agreement
walls or tables.
● During show hours, each exhibit
should ASCA not resell the space.
must be staffed by an exhibitor
representative. Exhibitor shall
ACCEPTABILITY CANCELLATIONS conduct themselves in a professional
OF EXHIBITS Any cancellation must be requested
manner at all times during the
exhibition.
in writing via email to blevy@ ● Exhibitor and its representative may
ASCA reserves the right to refuse to sell schoolcounselor.org. Requests received
exhibit space to any company it deems not smoke at the exposition, sessions
prior to April 1, 2022, will receive a full and social functions. This includes
objectionable or at cross purposes to refund less a $100 service fee. Requests
the association’s mission. Exhibitors e-cigarettes.
received April 1–May 30, 2022, will ● ASCA does not sell attendee lists.
shall not place any promotional material incur a 50% penalty. No refunds will be
on tables in common areas or the like Any solicitations from third-party
granted after May 30, 2022. organizations are not valid.
outside of their assigned exhibit space.
Animals or machinery are not allowed
on the exhibit floor without prior GUIDELINES FOR All storage and handling charges due
to failure to remove exhibit materials
approval from show management.
DISPLAY RULES & from the display or storage area at the
FIRE, SAFETY REGULATIONS conclusion of the move-out period shall
be the responsibility of the exhibitor.
AND HEALTH A standard booth (10' x 10') will have an 8'
back drape and 3' side rails. The height of
If move-in and move- out are not
conducted during scheduled time, a fee
The exhibitor agrees to accept full the back of your space may not exceed may be assessed. Move out prior to the
responsibility for compliance with local, 8’. The front of a booth (5' from the scheduled time will result in not being
city and state fire, safety and health aisle to the middle of a booth) may not able to participate in future events.
ordinances regarding the installation extend any higher than 42", so as not to ASCA reserves the right to relocate
obscure the sight line of other exhibitors. assigned space.
4 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsorSPONSORSHIP PACKAGES
SILVER GOLD PLATINUM DIAMOND
$5,000 $10,000 $15,000 $25,000
Conference Website Logo Enhanced Presence Enhanced Presence
Pre-Conference Promotion
On-Site Recognition
Conference App Enhanced Enhanced Enhanced Enhanced
Conference Exhibit Booth 10x10 in Sponsor 20x20 in Sponsor
10% Discount 25% Discount
Circle Circle
Exhibitor Staff Passes 2 3 4 Unlimited
Full Conference
Registrations 1 2 3 10
Attendee Mailing List* N/A Customized email
Sponsor Branding at Exhibit
Booth
ASCA School Counselor
Magazine Ad - ½ Page Full Page Full Page
Conference Bag Insert - -
Sponsored Session
on Exhibit Floor -
SILVER SPONSORSHIP GOLD SPONSORSHIP PLATINUM DIAMOND
OPTIONS: ($5,000) OPTIONS: ($10,000) SPONSORSHIP SPONSORSHIP
● Conference Pen ● Charging Station OPTIONS: ($15,000) OPTIONS: ($25,000)
● ASCA Selfie Booth ● School Counselor ● Photo Booth ● Keynote Speaker
● Post-Conference Survey Educator Reception ● ASCA Café ● Awards Recognition
● First-Time Attendee ● Lanyard ● District Directors Dinner
Lounge ● Hotel Keycards Meeting ● Virtual Event
● Refreshment Breaks ● Level Meetup ● Mobile App ● Leadership
● Yoga ● Wi-Fi ● Registration Bags Development Institute
● Guitar Pick ● Hand Sanitizer ● Focus Groups ● Conference T-Shirts
● Welcome Text ● Care Package ● Ambassador T-Shirts
● Grafitti Wall ● RAMP Fair
● Notebook ● Bandanas
* Only
includes email
addresses for
attendees that
have “opted-in.”
ASCA ANNUAL CONFERENCE 2022 5 blevy@schoolcounselor.org • (571) 329-4358SPONSOR OPTIONS WELCOME TEXT
Each attendee will receive a wel-
come text as they enter the Aus-
tin Conference Center. Have your
SILVER
will be included on the survey and brand stand out as attendees start
in the email sent out to attendees. the conference.
CONFERENCE PEN FIRST-TIME
This is a perfect opportunity to ATTENDEE LOUNGE GOLD
have your company logo in front
of all attendees throughout the
Prominently display your brand in CHARGING STATION
the lounge area where first-time
conference and beyond with your Sponsor the charging station with
attendees gather and meet-up. You
logo prominently displayed on the your logo and brand identity. Attend-
may place promotional material in
conference pens. The pens will be ees will need to re-charge their devic-
the area for attendees.
included in the conference registra- es throughout the conference, so this
tion bags so even if you are unable is a great way for them to identify
to exhibit you can still have a pres- REFRESHMENT with your brand at the same time.
ence at the conference. BREAKS
Have your brand prominently dis- SCHOOL COUNSELOR
ASCA SELFIE BOOTH played at each refreshment break EDUCATOR RECEPTION
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throughout the conference.
O
Your booth will be placed right
S
Sponsor will have the ability to
beside the selfie booth, giving you place a flier on each table during
a chance to chat with attendees as GUITAR PICK this session, which is geared toward
they come by to take selfies. This higher education school counseling
is a great way to increase traffic to Have your logo displayed on an
iconic ASCA Annual Conference educators.
your booth.
guitar pick that all attendees will
POST-CONFERENCE
receive. LANYARD
SOLD
SURVEY YOGA
Every attendee wears a badge.
Sponsoring the ASCA lanyard pro-
SOLD
Sponsor the post-conference sur- Sponsor the early morning yoga vides you with high visibility of your
vey that is sent to each attendee session as attendees begin their logo throughout the entire confer-
for their feedback and input on the day. ence. Your logo and the ASCA logo
conference. Your organization name will be printed on the lanyard.
GOLD CONTINUED NEXT PAGE
*Sponsored items receive all their related sponsor-level benefits.
6 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsorSPONSOR OPTIONS DISTRICT DIRECTORS
MEETING
SOLD
HOTEL KEYCARDS NOTEBOOK This is a great opportunity to
sponsor and meet school district
Put your organization in front of at- Have your brand imprinted on a directors, all of whom are decision
tendees upon their arrival in Austin notebook each attendee will receive. makers. Sponsor will have 3–5 min-
SOLD
by sponsoring the ASCA hotel room utes to welcome the district direc-
keycards. Hotel guests will receive
the cards at check-in at the confer-
HAND SANITIZER: tors and speak at the meeting.
ence hotel and use them to access Have your logo appear on hand
sanitizer each attendee will receive.
MOBILE APP
their rooms throughout their stay.
D
Sponsor the conference app and
L
You can customize one side of the
O
CARE PACKAGE
S
have your company in front of all
D
key cards with your sponsor infor-
L
attendees throughout the entire
O
mation, with ASCA’s information on
S
Get your brand noticed on the care conference. Sponsor receives an
the back. During the lifespan of the
package kit that each attendee will exclusive banner ad on the pages
conference attendees will actively
receive. The kit will contain items of the app, along with three news
look at their keycard 8–12 times/day.
such as band-aids, aspirin and snacks. alerts (one per day) during the con-
LEVEL MEETUP ference. 99% of conference attend-
PLATINUM ees use the conference app before,
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School counselors of all levels will have during and after the conference.
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the ability to meet with other school
counselors for informal networking PHOTO BOOTH REGISTRATION BAGS
D
and collaboration. This is a great
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Everyone wants a sparkling new
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Your company’s name can be the
S
sponsorship opportunity to stand headshot photo. Sponsor the photo
out from the crowd with your logo on one every attendee is sure to go
booth and get your name in front
the napkins, sponsor signage and the home with if you sponsor the official
of the conference attendees as they
ability to place fliers on the tables. conference tote bags. All attendees
come to get their free professional
receive a special tote bag to hold
headshot taken.
WI-FI their conference materials. Take ad-
SOLD
vantage of promoting your company
Sponsor the conference Wi-Fi and ASCA CAFÉ on the bag itself, which also displays
have your splash page appear each Be a part of the ASCA exhibit booth the ASCA logo. Many school counsel-
time an attendee connects to Wi-Fi. by sponsoring the ASCA Café, which ors use their bags all year.
serves espresso drinks during the PLATINUM CONTINUED NEXT PAGE
GRAFFITI WALL conference. This is a great sponsor-
ship opportunity to stand out from
Have your brand be in front of school *Sponsored items receive all their
the crowd with your logo on the
counselors throughout the conference related sponsor-level benefits.
napkins, sponsor signage and ASCA
as they write on the Graffiti Wall.
Café promotional material.
7 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsorSPONSOR OPTIONS AWARDS
RECOGNITION DINNER
FOCUS GROUPS BANDANAS S O L D
Sponsor the Awards Recognition
Dinner honoring the 2022 Recog-
nized ASCA Model Program (RAMP)
recipients and ASCA-Certified
Sponsor a focus group for school Have your logo displayed on the
School Counselors. Sponsor will
counselors to gain their insights on ASCA 70th anniversary bandanas
have the ability to speak to the
current industry trends, learning, that will be provided to all attend-
audience for 3–5 minutes.
college/career readiness or student ees at the Roots & Boots party.
success to name a few. Sponsor can
lead the focus group. VIRTUAL EVENT
RAMP FAIR DIAMOND Be the exclusive sponsor of the
virtual component of the ASCA An-
nual Conference. Have your brand
Sponsor the RAMP Fair and have CONFERENCE prominently displayed to more
your branding displayed to school
counselors who are learning about T-SHIRT than 6,000 attendees. All in-person
attendees also receive access to the
the RAMP process. Have your brand prominent-
virtual platform.
ly displayed on the ACSA 2022
AMBASSADOR Conference t-shirt that each full
LEADERSHIP
PROGRAM conference registrant will receive.
School Counselors wear these shirts DEVELOPMENT
Sponsor the conference ambassa- throughout the year - ensuring your
INSTITUTE
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dor program and have your orga- brand is seen over and over again.
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nization’s brand imprinted on the Be present as the exclusive spon-
conference ambassadors’ daily KEYNOTE SPEAKER sor for this pre-conference event.
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T-shirts. Ambassadors are widely Leaders from all 50 states as well as
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visible throughout the conference Be in front of the entire conference the ASCA Board of Directors will be
as they help out attendees. Net- audience. Sponsor one of three key- in attendance. Sponsor will have
work with the ambassadors at the note speaker sessions. You will have 3-5 minutes to welcome the state
ambassador reception. the ability to speak to the audience leaders.
for 3–5 minutes. In lieu of speaking,
a video can be shown promoting
your brand.
*Sponsored items receive all their
related sponsor-level benefits.
8 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsorCONFERENCE ADVERTISING OPPORTUNITIES JULY/AUGUST ASCA SCHOOL CONFERENCE E-BLAST COUNSELOR MAGAZINE ADVERTISING ADVERTISING OPPORTUNITIES: This is a great way to promote your company, Enhance your presence at the ASCA Annual product/service, college or university to gain more Conference. Get noticed with an ad in the July/ referrals. The conference e-blast will be sent out August 2022 conference issue of ASCA School April, May and June the last week of each month Counselor magazine. In addition to being mailed to to approximately 55,000 potential attendees more than 40,000 ASCA members, this issue is also promoting the 2022 conference. There are four inserted in every conference attendee’s registration advertising positions, which are $599 each. bag. Email blevy@schoolcounselor.org for more Email blevy@schoolcounselor.org for more information and a rate card. information and a rate card. 9 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsor
ASCA PAST EXHIBITORS ABO-NCLE Gemological Institute of America (GIA) Prep Expert Acuren Inspection Goethe-Institut Prep for the Test AeroGuard Flight Training Golden Key Promotions PSG Academy USA Pro Aggie Disaster Response Mental Grand Canyon University QuaverSEL Health Recovery Network Hatching Results Resilient Kids Boot Camp Air Line Pilots Association, Heat and Frost Insulators and Allied RV Technical Institute International Workers / Insulators Union Sallie Mae All Pro Dad Hope Squad School Pulse Amen Clinics IDEAL Electrical School-Connect American Institute Inspire Harmony SchooLinks American Institute Inspire Success SCUTA American School International Training Institute for the Second Step by Committee for American Sikh Council Sheet Metal and Air Conditioning Children Army National Guard Industry SEL for Prevention Army National Guard International Union of Elevator Seltrove Ask, Listen, Learn Constructors (IUEC) Sha’s Signature Creations Ask, Listen, Learn International Union of Painters and Smart Futures Association for Play Therapy Allied Trades (IUPAT) SPARK Mentoring Programs ASVAB Career Exploration Program kid-grit Student Success Agency Axiom Dashboards Kuder Success Bound B.I.O.N.I.C. LIFT Academy Surveying Careers/NSPS BD Lions Quest Text, Talk, Act Be an Actuary Major Clarity The Children’s Health Market Bloomsights Mendez Foundation The College Funding Coach Board of Certified Safety Mental Health America of Greater The Labyrinth Connection Professionals (BCSP) Dallas The National Council of Architectural Build Your Future Microburst Learning Registration Boards (NCARB) BYU Independent Study Monique Burr Foundation The Trust Your Journey Project California Aeronautical University NABTU Tutors Across America Calo Programs National Alliance for Grieving United Association of Plumbers and Center for Responsive Schools Children (NAGC) Pipefitters CharacterStrong National Center for Youth Issues United States Air Force Childhelp National Court Reporters United States Navy Recruiting College Success Arizona Association Command Cyber Safeguard National Cryptologic Foundation Universal Technical Institute Dial Care Mental Wellness National Fire Sprinkler Association University Aviation Association Discover Student Loans National Hardwood Lumber University of Nebraska High School Dove Self-Esteem Project Association US Army Recruiting Education Drug Enforcement Administration - National Student Clearinghouse Outreach DEA Neolth US Aviation Academy Earnest Next Level Students Verto Education Erika’s Lighthouse OIC Advance VirtualJobShadow.com EverFi Operative Plasterers’ & Cement Vitaes Explore the Trades Masons’ International Association ? Wellness Together School Mental FAPA.aero OPCMIA Health Flop Ball by Flow Circus Parchment Xello Fusion Education Group Percepto Youth Transformation Center Future N Focus Dream Catcher Philadelphia Insurance/AHT YouthLight, Inc. Gaggle Pinwheel Zippy Buzzy Bee Book 10 Contact Brian Levy, blevy@schoolcounselor.org • (571) 329-4358 or book online at bit.ly/2022-exhibit-sponsor
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