All for Prosperity - The New North
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ready & resilient: Prosperity for All 2021New New North Mid-Year Report North, Inc. | 2740 W. Mason St. | Green Bay, WI 54303 | 920.336.3860 | www.thenewnorth.com
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Well on the Road to Recovery Greetings, We are incredibly grateful to our businesses and To highlight the collective work of many, this report communities, all working as one team for this all is just a sampling of the pictures, captions and quotes of important goal — getting our region back on the road to individuals and their actions over the past six months. recovery. While New North has been involved in many Through their eyes, you can witness the optimism, hope, areas of business and talent attraction and retention, we tenacity and grit. We are proud to share their stories as wanted our mid-year report this year to have a different a reflection of the collective work across our region. look — telling the region’s story through imagery. We hope that you take the time to view this report and come away with a sense of pride and accomplishment for what we collectively have been able to accomplish. We thank the hundreds of individuals and corporations who volunteer their time and financial support for our mission to be the catalyst for regional prosperity for all through collaborative action. Our region’s resiliency is second to none! Respectfully, Inclusive collaboration is our core value 2021 New North Board of Directors Tim Schneider, Investors Community Bank (co-chair)* John Kreul, Amcor* Michelle Schuler, Microsoft (co-chair)* Erik Lampe, Oshkosh Corp. Michael Alexander, UW-Green Bay Andrew Leavitt, UW Oshkosh Becky Bartoszek, Fox Cities Chamber of Commerce Maggie Lund, ThedaCare Bill Bohn, USI Insurance Services* Chris Matheny, Fox Valley Technical College Fabio Bordignon, Fincantieri Marine Group USA Lori Ney, Kimberly-Clark Corp. Brian Bruess, St. Norbert College Doug Page, Performa, Inc. Corey Brumbaugh, Miron Construction Co., Inc. Christopher Pahl, Ruder Ware Joanie Buckley, Oneida Nation Maureen Pistone, Wipfli, LLC Paul Carlsen, Lakeshore Technical College (secretary)* Greg Sabel, C.D. Smith Construction, Inc. Angela Creel, Jewelers Mutual Insurance Patrick Schillinger, WEC Energy Group Bob DeKoch,** The Boldt Company* Mark Schwei, Consolidated Construction Coreen Dicus-Johnson, Network Health Kathi Seifert,** Katapult, LLC* Tim Feldhausen, Davis | Keulthau, S.C. Sachin Shivaram, Wisconsin Aluminum Foundry Mary Goggans, Encapsys, LLC David Thiel, Waupaca County EDC Andy Hetzel, FyterTech Nonwovens, LLC Catherine Tierney, Community First Credit Union Bryan Hollenbach, Green Bay Packaging Vicki Updike, New Sage Strategies (immediate past-chair)* Jason Howe, Schneider National Craig Wiedemeier, Werner Electric Supply Dave Kievet, The Boldt Company Ken Zacharias, CLA (CliftonLarsonAllen) LLP (treasurer)* Nicole Kitowski, Associated Bank * Serves on executive committee John Krause, Baker Tilly US, LLP ** Ex-officio with voting privileges On the cover: Downtown Unites Mural, courtesy of artist Irineo Medina & Appleton Downtown Inc. M I D -Y E A R R E P O R T 2 0 21 3
new north—proud of the companies we keep. Connecting investments to companies that invest in the New North. New North, Inc. creating, connecting and convening regional strategic initiatives for business and talent development • New North’s population – 1.25 million people • Total full-time employment – 675,000 • Annual Gross Regional Product – $70 billion • 21% of Wisconsin’s population, employment and GDP highly skilled, educated and productive workforce • Public colleges and universities – 17 public and private colleges the tech health of the region and build a robust pipeline and universities with an average annual enrollment of 113,000. of IT talent. • The NEW Manufacturing Alliance – collaborative, led by • NEW ERA (Northeast Wisconsin Educational Resource Alliance) manufacturers, working with New North, educators, workforce – consortium of the post-secondary institutions in the region that development, chambers of commerce and state organizations to fosters regional partnerships among the public colleges promote manufacturing in our Northeast Wisconsin region. and universities. • NEW Digital Alliance – collaborative, led by prestigious • Diversity and Inclusion – council that develops strategies that IT companies in northeast Wisconsin, working with educators, leverage every person’s assets to foster an environment where employers, and partners such as Microsoft TEALS (Technology, everyone achieves his/her full potential. Education and Literacy in Schools) and TechSpark to promote infrastructure • 2 interstates and thousands of miles of state and local roadways • 2 international airports • Class 1 rail line • Foreign trade zone • 5 commercial/cargo ports • 5G high-speed internet covers the region quality of life • Home to the Green Bay Packers, the only community-owned NFL football team • Wineries, craft breweries, noteworthy museums and art galleries, top-rated hiking trails, more than 300 miles of shoreline on the Great Lakes • PGA Championship golf courses – Blackwolf Run and Whistling Straits – home to the 2021 Ryder Cup • The region’s cost of living index – 10.5% lower than the national average 4 N E W N O R T H , I N C.
new north investors platinum champion leadership visionary founding sustaining contributing in-kind NEW Digital Alliance M I D -Y E A R R E P O R T 2 0 21 5
Ready & Resilient – Prosperity for All T he New North region has proven that we are resilient and ready to help each other move from crisis to pandemic. Together, we pulled ideas, information, resources and connections to help our region be recovery mode during the COVID-19 a leader in the road to recovery. What resilient means to me: “Never give up, keep your eye on the prize. Overcoming obstacles — if you have that will, there is always a way.” —Rachelle Katchenago Creating safe options for New North Upskilling our communities Program expands Businesses took extra steps to keep New North brought public and customers safe from using social Rachelle Katchenago private sector leaders together distancing signs to creating outside Rachelle was stuck in a cycle of with gener8tor, a local startup dining areas and cocktails to go dead-end jobs and sacrificed time acceleratortor, to create an upskilling during the pandemic. As the number with her kids to make ends meet. program to help job seekers change of COVID-19 cases decline, patrons When she reached out for help, she careers through training and can once again enjoy gathering was introduced to the New North networking. Thanks to Microsoft, together in small groups. gener8tor Upskilling pilot program. the program is being expanded Once enrolled, she began the online across the United States, but it course and received coaching to started right here in the New North. develop a resume, LinkedIn profile and interview skills. This led to a full-time, work-from-home customer service position that was flexible enough for her to manage family obligations. Finding a program like Upskilling that was flexible and attainable allowed her to overcome multiple barriers that many face due to child care, lack of credentials or financial means. She was 385 plus applicants so grateful for this opportunity that she has started volunteering to help others 78 rate % graduation Where resiliency in our region shows through who may be facing similar struggles. “The program provides so much 239 certificates earned Visit our website for the New North Region Strength & Determination coaching and support — you feel a sense of community and it creates a sense of hope,” Rachelle says. 53 placement % job * video, New North Covid-19 Updates. www.thenewnorth.com/ covid-19-updates *at time of publication-graduation recently held 6 N E W N O R T H , I N C.
Protecting people Many area businesses developed products to keep people safe during the pandemic, from making PPE to pop-up modular hospital rooms. The Boldt Co. in Appleton partnered with HGA Architects and Engineers to make modular health care solutions. Irineo Medina, Downtown Unites mural artist Prosperity for All — Equity, Diversity & Inclusion “I aim to create work that adds murals as beautiful additions to our brightness and love to our community. landscape, then including BIPOC Changing the landscape is an important in my work can normalize our African Heritage vaccine clinic building block in community beauty and in turn produce fruitful with AHI & Prevea Health Teams conversation and new ideas. I also conversations and ideas that begin to African Heritage Inc. and Prevea feel an intrinsic responsibility to use create positive change. The world can Health teamed up to offer mobile my platform to uplift marginalized be a crazy place. I believe that art is COVID-19 vaccination clinics and populations and show their beauty the vehicle that can bring us together spread the word about why it’s to everyone. I believe that if we see and keep us moving forward.” important to receive the vaccine. Downtowns are the heart of our communities WEDC Wisconsin Main Street Awards received in our area Best COVID Response Best Business Retention Effort Winner: Definitely De Pere and Winner: Friends of Farmers Wife City of De Pere — Omro Honorable Mention: Downtown Fond du Lac Partnership and City Best Volunteer Engagement of Fond du Lac Winner: Rotary Square Best Business Success Story Beautification Project — Ripon Winner: Barber Rich’s Barbershop Best Façade Rehab Over $20,000 Making broadband — Omro Winner: Saks Holdings LLC, accessible to all Best Downtown Revitalization 101 S. Broadway — De Pere New North was awarded a $500,000 EDA Initiative — Connect CARES Act Recovery Assistance grant Communities Under 12,000 Best Historic Restoration to conduct a broadband gap analysis and Co-Winner: Elite Smiles Dental — Winner: Historic Mapes Hotel — identify solutions for the 18 counties of Little Chute Ripon the New North region to spur private investment and economic resiliency. M I D -Y E A R R E P O R T 2 0 21 7
Growth & Development in the New North Business Development NEW Launch Alliance 18 Opportunity Zones Regional Pitch Winners 2020 New North Business An Opportunity Zone is an economic Development video highlighted development tool that allows people Shawn Robinson, construction projects in our region to invest in distressed areas to spur Founder of Pure 2020 Deloitte’s Top Ranking economic growth and job creation in & Complete video where privately held companies communities. Phonics LLC in the New North were recognized The Brio Stephanie Hoskins, Greater Oshkosh Economic Development Corp. Building in 2020 Local Partner Development Co-founder of downtown video to highlight projects large and will house Debtle with her small — we are proud of them all the Oshkosh husband, Houston Food Co-op Alex Tyink is CEO and Gabriel Lofts co-founder of Fork Farms, a is a mixed-use unique hydroponic growing redevelopment system. As a member of the in the historic NEW Launch Alliance, Alex Time is money. By gathering uniform Gabriel Furniture was connected to TitletownTech and site information, we increase the building in WEDC for additional investments. quality of site documentation, downtown Performa Appleton the number of certified sites, and investment into the region. Door County Museum Thank you to our local partners for providing innovative spaces and resources “The Gold Shovel certification helped us secure a new 110,000-square-foot The James F. Kress Maritime Lighthouse Amazon distribution center in Tower in Sturgeon Bay honors the Greenville Business Park creating maritime history of our region while 160 permanent jobs, with seasonal drawing tourism dollars to the area. employees as needed.” — Michael J.D. Brown, Community New North & Economic Development Director participated in the Select USA Investment Summit as part of the WEDC – State Transportation, Logistics, of WI delegation to connect with and Infrastructure businesses around the world looking to expand and make investments in our Investments continued to support the New North region and Wisconsin. transportation of people, raw products Fond du Lac Aeronautical Business Park and finished goods throughout the world 46 acres available for development Amtrak Thruway Buses — connecting residents to Chicago Michels Kaukauna Dam Project — rebuilt this 90-year-old structure Port of Green Bay — Supporting 14 port businesses along the Fox River, moving more than 2 tons of cargo Sheboygan Green Bay Packaging is the first new Southpointe Enterprise Campus paper mill in Wisconsin in over 35 years, U.S. Navy Crane — built in the Port of 133 acres available for development bringing new technology and efficiency Manitowoc, heading for the East Coast to the industry. to handle 140-ton loads at a naval base 8 N E W N O R T H , I N C.
Education & Talent Attraction Hiring heroes The New North Talent Hub New North created Fab Labs: Where early Darlene Sao transitioned a central location education includes from the military to for job seekers hands-on innovation Oshkosh Corp. through the Hiring our Heroes and employers to Corporate Fellowship find information program and Mission Wisconsin. on available talent, training She couldn’t picture herself in Northeast and upskilling, Wisconsin, but she took a chance and re-employment assistance, job she is glad she did! Originally from openings and workforce development Illinois, Darlene went to the Coast efforts in Northeast Wisconsin, Guard Academy and traveled the as well as regional data to inform world while serving the country. The organizations in strategy decisions. leadership skills, broad experiences and adaptability she gained in the military helped her transition to the civilian world. Darlene was pleasantly surprised by the personalized approach provided by Mission Wisconsin and New North Fab Lab Oshkosh Corp. “For them to take the locations time to figure out what I’m passionate about and what my interests were really stood out to me, so after that I Connecting with transitioning service knew I had to take this opportunity members is part of New North’s efforts and I’m so glad I did,” said Darlene. to attract talent to the region. “I often hear that organizations don’t today as to how education and commerce think about IT unless something goes operate. The NEW Digital Alliance also wrong. COVID-19 brought IT to the supports the efforts of companies and forefront. IT was crucial in helping educational institutions in attracting and Greater Oshkosh Economic Development employees transition to remote work retaining IT workers in our region.” Corp. provided over 1,900 trips for and continues to play a critical role — Kim Iversen, NEW Digital Alliance employment in 2020, getting essential workers to their places of employment! Grace Vanden Heuvel and even helped makes connections at mentor other interns. NEW Digital Alliance At the NEW IT Connect event, Grace Grace’s story is a led a panel discussion perfect example of in front of her peers the magic that happens and corporate when the New North’s executives. This led alliances connect. She was to her current position as a youth introduced to the world of technology apprentice at Secura Insurance! at her high school and the Girls Who Helping to address the lack of Code and Microsoft TEALS programs. “If it had not been for the Alliance, I child care facilities, Ariens Company She was then connected to NEW would not be where I am today. I would turned a portion of the old Brillion Digital Alliance and began a long- like to encourage other students to look Iron Works property into the new term internship. For two years, Grace into all of the opportunities our region Brillion Learning Center. worked with Kim Iversen to optimize has to get connected — the NEW Digital the website, coordinate data analysis Alliance is a great place to start!” M I D -Y E A R R E P O R T 2 0 21 9
Marketing & Branding More You in NEW The More YOU in NEW campaign was More YOU in NEW video campaign with Sachin Shivaram created with YOU in mind. Here in the Sachin Shivaram grew up in New North region, there is more time Milwaukee, went away to college for YOU with shorter commute times — at Harvard, studied in England more time for recreational activities — and completed law school at Yale. more opportunities for YOU. We know While in law school, he read a novel that a big reason our area is special is about a group of industrialists, one because of you, our people. Authentic, of whom ran a steel mill. The book kind, approachable, real, generous. helped inspire his career path to begin working in the metals industry. New North Proud: Today, Sachin is the CEO of Wisconsin creating brand Aluminum Foundry in Manitowoc, ambassadors to highlight and he loves to tell the story of how he our quality of life discovered Northeast Wisconsin and all it has to offer. “It shocks me how little I knew about this area. It is just a wonderful place to live and work,” businesses, especially for a young Sachin said. “I would never have person starting their career,” he imagined that the area is a diverse said. Sachin encourages others area, and there is also a strong job to envision themselves here and market … an overwhelming amount experience the great quality of life of opportunities and fascinating in the New North. New North, Inc. | 2740 W. Mason St., Suite BT344 | Green Bay, WI 54303 | 920.336.3860 | www.thenewnorth.com Working together The New North partnered with the Northeast Wisconsin Manufacturing Alliance to co-brand videos made as part of the NEWMA Manufacturing All Star program as a way to not only draw people to careers in manufacturing, but the region as well. 10 N E W N O R T H , I N C.
Gathering Data and Business Trends Business Intelligence Unemployment from April 2020 – April 2021 New North launched a new online tool at the beginning of December linked to the Talent Hub, called the New North IntelTracker. The tracker features economic indicators and data on a regional, state and national level showing trends and insights over time. The purpose of publishing this data is to assist businesses and organizations in making better- The New North Region is at pre-pandemic unemployment informed strategy decisions for the levels and began recovering faster than the nation and state future. The IntelTracker is evolving of Wisconsin. In collaboration with UW Oshkosh, monthly over time, adding new components economic impact surveys were conducted and analyzed, to drill down into the data. leading to recovery tools and resources for our region. newnorthtalenthub.com/inteltracker COVID-19 WI CEO Leadership Series New North, in collaboration with the Regional Leadership Council, led the weekly CEO Leadership Series to share best practices from top executives on how their companies were navigating the pandemic, along with health care data from the Medical College of Wisconsin. M I D -Y E A R R E P O R T 2 0 21 11
creating, connecting & convening regional strategies for business & talent development How are investors recognized? shared vision mission As a thank you for your support, investors are To be nationally and To be the catalyst for highlighted through: globally competitive for regional prosperity for all personal, community and through collaborative action. economic growth. New North, Inc. | 600 N. Adams St. | Green Bay, WI 54307 | 920.336.3860 | www.thenewnorth.com New North Website Mid-Year & New North Summit thenewnorth.com Annual Report newnorthsummit.com values outcome Inclusive Collaboration: Measurable net increase in New North Daily Business Representing the collective higher-paying jobs, improved E-newsletter New North Connections region for business investment social and economic well-being, Social Media and for individuals looking while maintaining our superior Public Relations Access to New North Event Promotions/ to make the New North quality of life. Support Research/databases Invitations their home. Investment pledge Name __________________________________________________ Phone __________________________________________________ Company _______________________________________________ Email ___________________________________________________ Investment Level ________________________________________ Website Address ________________________________________ tion Street Address __________________________________________ and discuss payment options. If you have any questions, please email renee.torzala@thenewnorth.com. Feel free to download a pledge form City, ____________________ State ______ Zip _____________ at the following link: https://tinyurl.com/y4av6fbb and send via mail to: New North, Inc., 2740 W. Mason St., Suite BT344, Green Bay, WI 54303 New North, Inc. | 2740 W. Mason St., Suite BT344 | Green Bay, WI 54303 | 920.336.3860 | www.thenewnorth.com “New North” is a registered trademark of New North, Inc. 12 N E W N O R T H , I N C.
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NEW NORTH, INC. About 2740 W. Mason St., Suite BT344 | Green Bay, WI 54303 (920) 336-3860 | www.thenewnorth.com/aboutus New North, Inc. President & CEO Barb LaMue Director, Research & Technology Matthew Christman Vice President, Talent Development Creative Design, Rebecca Deschane New North, Inc. is a 501(c)3 nonprofit, regional marketing and Production and Distribution Vice President, Coalesce Marketing & Design economic development corporation fostering collaboration Marketing and Investor Relations among private and public sector leaders throughout the 18 Public Relations, Renee Torzala Media Management counties of Northeast Wisconsin, known as the New North Vice President, Business Development Blumb Communications region. The counties include Brown, Calumet, Door, Florence, Barbara Koldos & Consulting Fond du Lac, Green Lake, Kewaunee, Manitowoc, Marinette, Office Manager / Assistant NEW Digital Alliance to the President / CEO Marquette, Menominee, Oconto, Outagamie, Shawano, Lorri LaPratt Kim Iversen Sheboygan, Waupaca, Waushara and Winnebago. The mission: To be the catalyst for regional prosperity for all M I D - Y E A R R E P O R T P R O D U C E D B Y: through collaborative action. INSIGHT PUBLICATIONS 400 N. Richmond St., Suite B | Appleton, WI 54911 Core value: Inclusive Collaboration — representing the (920) 882-0491 | www.insightonbusiness.com collective region for business investment and for individuals looking to make the New North their home. Publisher Advertising Sales Brian Rasmussen Stephanie Crowe Steve Dreger New North Pillars: Editor MaryBeth Matzek Lead Designer • Business Intelligence Bryan Aschenbrenner Associate Editor • Talent Development Jessica Thiel Graphic Designer • Business Development Sales and Office Coordinator Dale Robertson • Marketing and Branding Deb Toll BE PART OF One Great Place • BUSINESS RECRUITMENT • FACADE GRANTS IMPROVEMENT • COOPERATIVE GRANTS MARKETING & #onegreatplace • AVAILABLE PROMOTIONS appletondowntown.org DOWNTOWN For more information, contact SPACE Appleton Downtown Inc.: 920-954-9112 14 N E W N O R T H , I N C.
2 0 2 1 AWA R D W I N N E R S LIFETIME ACHIEVEMENT DR. SUSAN MAY Fox Valley Technical College JOIN OUR CELEBRATION LUNCHEON CORPORATE LEADER at the Radisson Hotel and Conference Center in HEATHER SCHIMMERS Ascension Wisconsin Green Bay as we honor these women who are making a difference in New North businesses and communities. MENTOR ANDREA HOLDORF TUESDAY, AUGUST 3 1 1 A M TO 2 P M Oshkosh Area School District PRESENTING SPONSORS PRESENTING SPONSORS YOUNG INFLUENCER CLAIRE PAPROCKI Brown County Health & Human Services DIFFERENCE MAKER Nonprofit ROSANGELA BERBERT Samaritan Counseling Center CORPORATE SPONSORS CORPORATE SPONSORS DIFFERENCE MAKER Community DR. BOLA DELANO-ORIARAN St. Norbert College BUSINESS OWNER NATASHA TORRY SUPPORTING SPONSORS Legal Action of Wisconsin, SUPPORTING SPONSORS Rooted Law, LLC DR IV E N T O D E L IV E R RESILIENCY YEE LEE VUE Appleton Public Library and co-owner of Bowl 91 and Little Siam Limited seating. Register today at INSIGHTONBUSINESS.COM/EVENTS/WOMEN M I D -Y E A R R E P O R T 2 0 21 15
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