ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited

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ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
ADVERTISING
              RATES
               1 JANUARY 2022

                                A division of Allied Press

Updated 1 June 2022
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
CONTENTS                                                                                                                                                  CONTACTS
                                                                                                                                                          Matthew Holdridge
                                                                                                             PAGE
                                                                                                                                                          Commercial & Advertising Manager — ODT
Newspaper Advertising Rates ....................................................... 3                                                                     M 0275 349 986
                                                                                                                                                          E matthew.holdridge@alliedpress.co.nz
                                                                                                                                                          Paul Dwyer
Newspaper Ad Sizes Options......................................................... 4                                                                     Group Advertising Manager — Regional
                                                                                                                                                          M 027 533 3269
                                                                                                                                                          E paul.dwyer@alliedpress.co.nz
Newspaper Wraps, Sponsored Content, Inserts......... 6                                                                                                    A/H (03) 454 4750
                                                                                                                                                          Nic Dahl
                                                                                                                                                          National Advertising Sales Manager
Special Publications and Major Features .......................... 9                                                                                      M 027 554 8512
                                                                                                                                                          E nic.dahl@alliedpress.co.nz
                                                                                                                                                          Anya Durling
Classified Advertising Rates .......................................................... 10
                                                                                                                                                          Business Development Manager
                                                                                                                                                          M 022 011 7523
                                                                                                                                                          E anya.durling@alliedpress.co.nz
Ad Specifications and Deadlines .............................................. 11
                                                                                                                                                          Kirsty Holmes
                                                                                                                                                          Advertising and Sales Support Team Leader
Circulation and Audience ................................................................ 12                                                              P (03) 479 3567
                                                                                                                                                          E kirsty.holmes@alliedpress.co.nz
                                                                                                                                                          Jasmine Couch
Magazines ..........................................................................................................15                                    Creative Director
                                                                                                                                                          P (03) 479 3505 ext 8232
                                                                                                                                                          M 027 418 8834
ODT.co.nz Digital Advertising ....................................................... 18                                                                  E jasmine.couch@alliedpress.co.nz

                                                                                                                                                          Advertising Sales Print/Digital
ODT.co.nz Ad Specifications and Deadlines .............. 20                                                                                               P (03) 479 3567
                                                                                                                                                          E odt.sales@alliedpress.co.nz
                                                                                                                                                          Classified Telesales (direct line)
                                                                                                                                                          P (03) 477 8000
                                                                                                                                                          E classified@alliedpress.co.nz
                                                                                                                                                          Circulation (direct line)
                                                                                                                                                          P (03) 479 3555
                                                                                                                                                          E circulation@alliedpress.co.nz             2
                                                     All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
NEWSpApEr AdvErTiSiNg rATES                                                                      All rates are non-commission-bearing and exclude GST.

Run-of-paper (ROP) casual rate
Monday-Friday       B&W: $8.70 per col cm
                    Colour: $12.18 per col cm
Saturday            B&W: $9.20 per col cm
                    Colour: $12.88 per col cm

Guaranteed positions
Section A / Business / Sport / Reader Advert / Regions
Minimum ad size 28cm H x 5col W
Monday-Friday      Colour: $14.84 per col cm
Saturday           Colour: $15.75 per col cm
Lugs

                                                                                                          dEAdliNES
Monday-Saturday Colour: $125 per day

Solus positions
                                                                                                             Monday-Friday
Front page
6cm H x 38cm W                                                                                               Booking deadline 10am two days prior to publication
Monday-Friday  Colour: $1,116.00                                                                             Print-ready material deadline 4pm day prior to publication
Saturday       Colour: $1,170.00
                                                                                                             Saturday
Page 3
Minimum ad size 100 col cm, Maximum 160 col cm                                                               Booking deadline 10am two days prior to publication
Monday-Friday    Colour: $15.61                                                                              Print-ready material deadline 4pm Thursday prior to publication
Saturday         Colour: $16.59

Front of section
                                                                                                          CANCEllATiONS
                                                                                                          If any booking is cancelled after 4pm two days prior to publication,
Regional / Business / Sport / Travel / Fresh / Arts / Inside Out                                          a fee of 50% of the total cost will apply. If a booking is cancelled
Minimum 14cm H x 10col W, maximum 20cm x 10col                                                            after 10am one day prior to publication, total cost will apply.
Monday-Friday     Colour: $15.33
Saturday          Colour: $16.10                                                                          lATE MATEriAl
                                                                                                          If any advertising material is supplied after deadline, a late fee of
                                                                                                          $75 will apply. Any services required to process material after 5pm
                                                                                                          will be charged at $175 per hour or part thereof.

                                                                                                                                                                                  3
                       All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
NEWSpApEr AdvErTiSiNg SiZES
                                                                                                                                                        Run-of-paper sizes/rates.
                                                                                                                                                        All rates are non-commission-
                                                                                                                                                        bearing and exclude GST.
   FULL PAGE                                                     HALF-PAGE                                                         HALF-PAGE                              JUNIOR PAGE
   56cm x 10col                                                  HORIZONTAL                                                        VERTICAL                               40cm x 7col
   56cm x 38cm                                                   28cm x 10col                                                      56cm x 5col                            40cm x 26.5cm
   (H x W)                                                       28cm x 38cm                                                       56cm x 18.8cm                          (H x W)
                                                                 (H x W)                                                           (H x W)
   Colour:                                                                                                                                                                Colour:
   M-F: $6,820.80                                                Colour:                                                           Colour:                                M-F: $3,410.40
   Sat: $7,212.80                                                M-F: $3,410.40                                                    M-F: $3,410.40                         Sat: $3,606.40
   B&W:                                                          Sat: $3,606.40                                                    Sat: $3,606.40                         B&W:
   M-F: $4,872.00                                                B&W:                                                              B&W:                                   M-F: $2,436.00
   Sat: $5,152.00                                                M-F: $2,436.00                                                    M-F: $2,436.00                         Sat: $2,576.00
                                                                 Sat: $2,576.00                                                    Sat: $2,576.00

   THIRD-PAGE                                                    THIRD-PAGE                                                        QUARTER-PAGE                           QUARTER-PAGE
   HORIZONTAL                                                    VERTICAL                                                          HORIZONTAL                             ISLAND
   18cm x 10col                                                  56cm x 3col                                                       14cm x 10col                           28cm x 5col
   18cm x 38cm                                                   56cm x 11.2cm                                                     14cm x 38cm                            28cm x 18.8cm
   (H x W)                                                       (H x W)                                                           (H x W)                                (H x W)

   Colour:                                                       Colour:                                                           Colour:                                Colour:
   M-F: $2,192.40                                                M-F: $2,046.24                                                    M-F: $1,705.20                         M-F: $1,705.20
   Sat: $2,318.40                                                Sat: $2,163.84                                                    Sat: $1,803.20                         Sat: $1,803.20
   B&W:                                                          B&W:                                                              B&W:                                   B&W:
   M-F: $1,566.00                                                M-F: $1,461.60                                                    M-F: $1,218.00                         M-F: $1,218.00
   Sat: $1,656.00                                                Sat: $1,545.60                                                    Sat: $1,288.00                         Sat: $1,288.00

                                                                 EIGHTH-PAGE                                                       12x3                                   FRONT PAGE
                                                                 HORIZONTAL                                                        12cm x 3col                            SOLUS
                                                                 8cm x 10col                                                       12cm x 11.2cm                          6cm x 10col
                                                                 8cm x 38cm                                                        (H x W)                                6cm x 38cm
                                                                 (H x W)                                                                                                  (H x W)
                                                                                                                                   Colour:
                                                                 Colour:                                                           Mon-Fri: $438.48                       Colour:
                                                                 Mon-Fri: $974.40                                                  Sat: $463.68                           Mon-Fri: $1,116
                                                                 Sat: $1,030.40                                                    B&W:                                   Sat: $1,170
                                                                 B&W:                                                              Mon-Fri: $313.20
                                                                 Mon-Fri: $696.00                                                  Sat: $331.20
                                                                 Sat: $736.00                                                                                                               4
         All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
CUSTOM AdvErTiSiNg SiZES
                                                                                                                                                            Run-of-paper sizes/rates.
                                                                                                                                                            All rates are non-commission-
                                                                                                                                                            bearing and exclude GST.

Custom ROP ad size calculator
Use this formula to calculate your
ROP ad cost                                                                                                   FULL-PAGE SIZE
                                                                                                         56cm high x 10 columns wide
Height (cm):                                                                56
                                                                            54
                                                                            52
     x                                                                      50
Width (col):                                                                48
                                                                            46
                                                                            44
      =                                                                     42
                                                                            40
       x                                                                    38
                                                                            36
Rate (per col/cm):                                                          34
$                                                                    HEIGHT 32
       =                                                              (CM)  30
                                                                            28
$                                                                           26
                                                                            24
                                                                            22
                                                                            20
                                                                            18
                                                                            16
  Rates:                                                                    14
  per col/cm                                                                12
                                                                            10
  • Mon-Fri (Colour): $12.18 (B&W: $8.70)                                    8
  • Sat (Colour): $12.88 (B&W: $9.20)                                        6
                                                                             4
  Section A / Business / Sport / Reader                                      2
  Advert / Regions:
  • Mon-Fri (Colour): $14.84 per col cm                                                          1     2      3      4      5      6      7      8      9     10
  • Saturday (Colour): $15.75 per col cm                                                                     WIDTH (COLUMNS) ROP

                                                                                                                                                                                            5
                      All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
NEWSpApEr WrApS
fUll WrAp                                                                                                          fAlSE frONT
HIGH IMPACT — HIGH VALUE!                                                                                          Make a statement with front-page advertising that
4 pages — wrapped around the ODT, creating maximum                                                                 drives engagement, sales and your key message.
impact for your business.                                                                                          Includes inside front page.
Price on application.                                                                                              Price on application.

                    4 pages                                                                                                                              2 pages

         *Subject to availability                                                                                                        *Subject to availability

                                                                                                                                                                       6
                      All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
SpONSOrEd CONTENT
SpONSOrEd CONTENT                                                                  SUppOrTEd SpONSOrEd CONTENT
Tell your business story in print and online.                                      Get your suppliers, partners and industry to help to tell your
Up to 500 words, with 2-3 photos in print and more                                 story by advertising in your feature.
online. We can also embed video in your online story.                              Up to 500 words, with 2-3 photos in print and more online.
                                                                                   We can also embed video in your online story.

                                                        20cm H x 10col W                    Full-page
                                                        sponsored                        56cm x 10col
                                                        content print                      supported
                                                        advert example                   print feature

                                                Online
                                            sponsored
                                               content
                                              example
                                                                    All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.

                                                             To book or discuss sponsored content opportunities, email odt.sales@alliedpress.co.nz                                                                 7
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
NEWSpApEr iNSErTS
iNSErTS             Available Monday-Friday only. Subject to prior bookings.

Specifications                                                                                      Rate per thousand (base rate)
Before we can accept an order, a sample or accurate mock-up                                        • 1-8 pages   Up to A4      $61.50
of the intended insert must be submitted for approval.                                             • 9-16 pages  Up to A4      $67
Multiple sheet insert dimensions:                                                                  • 17-24 pages Up to A4      $73
• Maximum: 400mm x 289mm when folded                                                               Enquire about pricing for larger sizes
• Minimum: 148mm x 150mm
Single sheet insert dimensions:
• Maximum: 297mm x 210mm (A4)
                                                                                                   Delivery deadline
                                                                                                   Inserts must be delivered three working                              YOUR
• Minimum: 148mm x 150mm
• Minimum stock weight: 120gsm                                                                     days prior to publication date. Material                            INSERT
Folded inserts:                                                                                    received after this deadline may not be
• Substance weight minimums for any folded insert must                                             inserted.
  equate to 120gsm. E.g., 60gsm stock when folded equals                                           Delivery address:
  120gsm.                                                                                          52 Lower Stuart Street
Maximum insert thickness:                                                                          Dunedin 9016
• This will be influenced by the overall dimensions of the insert.
  As a rule, the design of the insert should not be such that it                                   Conditions:
  impedes the rolling of the completed newspaper for home-                                         Tabloid above 8 pages by negotiation. No envelopes. Though
  delivery purposes.                                                                               every care will be taken to ensure the insertion is in accordance
Tabloid:                                                                                           with scheduled instructions, no liability is accepted for any
• 4- and 8-page tabloid inserts must be folded once, i.e., in half                                 loss occasioned by omission or misplacement, whether
Binding:                                                                                           through mechanical failure or other causes. Any insert which
• Multi-page inserts below 24 pages should be gummed rather                                        the management considers unsuitable for distribution will be
  than stapled. Where staples are used, they must be of thin                                       rejected.
  wire and must be accurately placed in the fold of the insert.
                                                                                                   A penalty payment may be charged if less than 48 hours
• Above 24 pages, staple size is not as critical.                                                  notice of cancellation or alteration is given.

                                                                                                     To make a booking or for more information:
                                                                                                     Contact Kirsty Holmes
                                                                                                     P (03) 479 3567
                                                                                                     E kirsty.holmes@alliedpress.co.nz
                                                                                                                                                                                8
                       All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
SPECIAL PUBLICATIONS/MAJOR FEATURES
                                    SOUTH                                                                                                   DESIGN FOR LIVING                                                                               EASTER IN THE SOUTH                                                                            FRESH                                                                          HOLIDAY GUIDE
MAR 19 | JUN 4 | SEP 3 | DEC 3                                                                                                                                       JUN 16                                                                                                           APR 6                     MAR 23 | MAY 18 | SEP 14 | NOV 16                                                                                                                            DEC 29
            2022                                                                                                                                                      2022                                                                                                            2022                                   2022                                                                                                                                             2022
                                                                                                                                   JUNE 2021

                     T he life st y l e mag a z ine for s outhe r n Ne w Z e al and e r s

                 South
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                                          WINTER 2022

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                                                                                                                                                                                                                                                                                                                                                                                                  (Lake Dunstan Cycling and Walking Trail. Photo: R
                                                                                                                                                                                                                                                                                                                                                                                                                                                  Ross Mack
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                                                                                                                                                                                                                                                                                                                                                                                                                                                            a TTourism Central Otago)

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                                                                                                                                   INSIDE

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                                                                                                                                                                  PAGE 4-5                                          PAGE 6                                                                                                                                                                             lunch & dinner from early March

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                                                                                                                                            Design for Living Before and After Competition PAGE 8-9   Together we’re building New Zealand
                                                                                                                                                                                                                                                                                                                                                                                                    E: reservations@thecarlinhotel.com
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                       MAY 18 | OCT 19                                                                                                                              AUG 24                                                                   SPRING/SUMMER — OCT 1/8                                                                            MAY 25                                                                                                                       NOV 16
                            2022                                                                                                                                     2022                                                                             2022                                                                                       2022                                                                                                                         2022

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                                                                                                                                                                                                                                                                                                                                                                                                                                                                               Otago Daily Times Advertising Feature

                                                                                                                                                                                                                                                                                                                        The Otago Daily Times
                                                                                                                                                                                                                                              Otago Daily Times Advertising Feature
                                                                                                                                                                                                                                                                                                   WINTER ’21

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                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            9
                                                                                                                    All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
ADVERTISING RATES 1 JANUARY 2022 - Updated 1 June 2022 - Allied Press Limited
ClASSifiEd AdvErTiSiNg rATES                                                          All rates are non-commission-bearing and exclude GST.

DISPLAY-SET CLASSIFIED                                                                                   CLASSIFIED-SET CLASSIFIED
Display-set classified casual rate                                                                           Lineage rates (Minimum 3 lines)
Classified Motoring / Property / Entertainment /                                                            For Sale / To Let / Public Notices / Employment etc.
Employment / Public Notices / Tenders / Farm Sales etc.                                                     Monday-Friday        $2.75 per line
Monday-Friday     B&W: $10.60 per col cm                                                                    Saturday             $2.95 per line
                  Colour: $14.85 per col cm
Saturday          B&W: $11.25 per col cm                                                                    Family Notices
                  Colour: $15.75 per col cm                                                                 Births / Deaths / Engagements
                                                                                                            Monday-Friday       $2.80 per line
                                                                                                            Saturday            $3.20 per line

Deadlines
Booking & Copy    10am two working days prior to publication                                                Column rates (per single column)
                  date
                                                                                                            Monday-Friday                 $8.95 per cm
                                                                                                            Saturday                      $9.40 per cm

                                                                                                            Border rates (Classified with border)
                                                                                                            Monday-Friday                 $9.80 per cm
                                                                                                            Saturday                      $10.30 per cm

                                                                                                            Deadlines
                                                                                                            Monday-Friday                 5pm day prior to publication
                                                                                                            Saturday                      1pm Thursday prior to publication

                                                                                                                                                                              10
                     All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OdT NEWSpApEr Ad SpECifiCATiONS
ANd dEAdliNES
gENErAl SpECifiCATiONS                                                                                 dEAdliNES
IMPORTANT: Please read the below carefully. All newspaper
adverts must be made to the specs below. If they are not, our                                           Monday-Friday
design team can re-make your ad at a cost of $125+GST per hour.                                         Booking deadline 10am two days prior to publication
• Colour mode: CMYK                                                                                     Print-ready material deadline 4pm day prior to publication

• No bleed or crop marks required
• Ink limit: 230%                                                                                       Saturday
• Image resolution (colour and greyscale images): 200dpi                                                Booking deadline 10am two days prior to publication
  minimum                                                                                               Print-ready material deadline 4pm Thursday prior to
• Image resolution (monochrome images): 600dpi minimum                                                  publication
• All fonts must be embedded
• Any text on a coloured background should be at least 9 point in
  a regular or bold font (not thin)                                                                    UplOAd SiTE
• All files supplied as PDF or EPS with all links/images embedded                                      Print-ready material can be uploaded directly via our upload site at
                                                                                                       https://adsender.alliedpress.co.nz/
• The minimum acceptable quality for downsampling jpegs is
  ‘medium-high’.
PDF Requirements                                                                                       CANCEllATiONS
• All PDF transparencies are to be flattened to ensure accurate                                        If any booking is cancelled after 4pm two days prior to publication,
  reproduction.                                                                                        a fee of 50% of the total cost will apply. If a booking is cancelled
• Encrypted PDFs are not supported.                                                                    after 10am one day prior to publication, total cost will apply.
EPS Requirements
• EPS files must be level 1 or 2.
                                                                                                       lATE MATEriAl
                                                                                                       If any advertising material is supplied after deadline, a late fee of
                                                                                                       $75 will apply. Any services required to process material after 5pm
                                                                                                       will be charged at $175 per hour or part thereof.

                          All advertising subject to Allied Press terms and conditions, see                         For booking enquiries, email odt.sales@alliedpress.co.nz   11
                          www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OdT CirCUlATiON
                                                                                                                                                            ThE OTAgO dAily
ODT HOME-DELIVERY CIRCULATION AREA                                                                                                                          TiMES iS dElivErEd
                                                                                                                                                            EXTENSivEly
                                                                                                                                                            ThrOUghOUT
                                                                                                                                                            OTAgO, SOUThlANd
                                                                        Twizel
                                                                                                    Timaru                                                  ANd SOUTh
                                                                                                                                                            CANTErbUry
                                                 Wanaka                          Kurow                                                                      • Delivered six days a week,
                                                                                                                                                              Monday to Saturday
                                    Cromwell
      Queenstown                                            Ranfurly
                                                                                              Oamaru
                                                                                                                                                            • Average daily circulation: 28,262*

                                                      Alexandra
             Te Anau                                                                                                                                        OdT e-EDITION
                                                      OTAGO                                                                                                 • The ODT e-Edition is a digital replica of
                                     Roxburgh                                                                                                                 the printed newspaper.
         Lumsden
                                                                                   Dunedin                                                                  • It is free for all print subscribers, or
      SOUTHLAND                                                                                                                                               available for a digital-only subscription
                                                                                                                                                              fee.
 Tuatapere                                Gore                       Milton                                                                                 • It is available on desktop, tablet or
                                                                                                                                                              smartphone — both iOS and Android.

             Invercargill

                            STEWART ISLAND
                                                                                                                                                            *NZ Audit Bureau of Circulation
                                                                                                                                                            ANC 31 March 2021

                                                                                                                                                                                                          12
             All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OdT AUdiENCE
                                                                                                                                       OUR READERS

93,000                                               89,000                                                                                 AGE IN OTAGO
                                                                                                                                                               15-19
AVERAGE ISSUE READERSHIP                              AVERAGE USERS PER DAY IN NZ
                                                                                                                                                                5%
                                                                                                                                                                        20-29
180,000                                              425,000                                                                                   70+
                                                                                                                                                     30-39
                                                                                                                                                                        6%
                                                                                                                                                                                   GENDER
WEEKLY COVERAGE                                      MONTHLY USERS**                                                                           27%
                                                                                                                                                      13%
                                                                                                                                                      40-49

153,000 COMBINED                                                              READ THE ODT IN PRINT                                          60-69     10%
                                                                              OR ONLINE (DAILY AVERAGE)                                       21% 50-59
                                                                                                                                                                                FeMale Male
                                                                                                                                                   18%
                                                                                                                                                                                48% 52%
  OTAGO DAILY PRINT READERSHIP                                                                                                                AVERAGE AGE:         53
  (000s)

   88         80                   90                     81                     85                    135                                  AGE IN OTAGO*
                                                                                                                                                                                     GENDER*
                                                                                                                                        AVERAGE
 MONDAY     TUESDAY          WEDNESDAY               THURSDAY                  FRIDAY              SATURDAY
                                                                                                                                        AGE:                 65+
                                                                                                                                        45                   21%        18-44
                                                                                                                                                                        39%      FeMale Male
                                                                                                                                                                                  55% 45%
                              93,234
                                                                                                                                                             45-64
                                                                   PEOPLE FOLLOW ODT (JUNE 2022)                                                             40%

               Source: Nielsen CMI Q1 2021-Q4 2021
               *Source: Google Analytics, Feb-Apr 2022
               **Source: Nielsen Digital Content Measurement, All people 18+ in Otago, average Feb-Apr 2022
                                                                                                                                                                                               13
              All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OThEr AlliEd prESS                                                                                                                                                                 Hurunui, Kaikoura, Waimakariri
                                                                                                                                                                                      (Thursday) 30,500

   pUbliCATiONS                                                                                                                                                                       Kaikoura District (Wednesday) 1,200

                  West Coast
      (Monday-Saturday) 3,531

                                                                                                                                                                           Kaikōura   The Star (Thursday), Bay Harbour
                                                                                                                                        Greymouth                                     News & Selwyn Times
                                                                                                                                                                                      (Wednesday) 154,000
        Greymouth, Hokitika &
              Buller Districts
        (Monday-Friday) 1,500                                                                                        Hokitika
                                                                                                                                                                                      Mid-Canterbury, including Ashburton
                                                                                                                                                                                      & Geraldine (Thursday) 16,065

        Greymouth, Hokitika &
               Buller Districts
           (Wednesday) 15,100                                                                                                            Ashburton
                                                                                                                                                       Christchurch
                                                                                                                                                                                       y o u r
                                                                                                                                                                                                       Courier
                                                                                                                                                                                                 c o m m u n i t y   n e w s p a p e r

                                                                                                                                                                                      South Canterbury, including
                                                                                                                                                                                      Timaru (Thursday) 26,500

     North Otago, Canterbury,                                                                                                   Timaru
         West Coast RDs only                                                                                                                                                          Every home in the Waitaki
                                                                                   Wānaka
(Wednesday, fortnightly) 17,500                                                                                                                                                       (Friday) 12,000
                                                                                                   Cromwell

                                                                                                                           Oamaru
    All Central Otago including                                          Queenstown
                                                                                                                                                                                      All Otago & Southland RDs only
                  Lakes District                                                                  Alexandra
                                                                                                                                                                                      (Wednesday) 21,300
              (Thursday) 18,000

                                                                                                                 Dunedin
                                                                                                                                                                                      Otago & Southland (Monday to
   Every home in Queenstown                                                                                                                                                           Saturday morning) 28,000
            (Thursday) 16,800                                                             Gore
                                                                                                  Balclutha
                                                                       Invercargill
                                                                                                                                                                                      Dunedin (Thursday) 38,500

     All homes & businesses in
    Cromwell (Thursday) 4,000
                                                                                                 All Southland, including Invercargill                Eastern Southland, including    Clutha District, inc. Balclutha
                                                                                                 (excl. Gore) (Thursday) 35,000                       Gore (Wednesday) 12,000         & Milton (Thursday) 8,300

                                                                                                                                                                                                                                         14
                                   All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
AlliEd prESS MAgAZiNES
    STylE        kiWi gArdENEr                                                            rUgby NEWS                                 ClASSiC drivEr                                   hOME & lEiSUrE

bEST MOTOrbUyS   EXplOrE dUNEdiN                                                          EXplOrE SOUTh                                 CrUiSE gUidE                                       HUĀNYÍNG

                  EXPLORE
                   FREE Copy

                                                      Summer 2021/22 ŌTEPOTI

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                               DELIGHT                                       YOU

                    Get cultured            Fun for the family          Wild times
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                 beating Creative heart   playgrounDs, anD beaChes     arounD the City

                                                                                           All advertising subject to Allied Press terms and conditions, see www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.

                                                                                             To find out more or book an advertising space, email odt.sales@alliedpress.co.nz                                                             15
DIGITAL
ADVERTISING
1 JANUARY 2022

                 A division of Allied Press
OdT.CO.NZ digiTAl AdvErTiSiNg                                                              All rates are non-commission-bearing and exclude GST.

bANNEr AdS
Site-wide and targeted* banner advertising offer you the
chance to put your brand in front of tens of thousands of
customers across ODT.co.nz.
Banners are delivered responsively across desktop, mobile
and tablet devices.
                                                                                                                1000px W x 250px H
*Targeting by location, content, time of day, day of week
and frequency is available.

 Rates — Banner Ads ODT.co.nz
   Ad Impressions        Run-of-site                Targeted
                                                                                                                                  300px W x
                            Rate                      Rate
                                                                                                                                   250px H                                                  300px W x
                           (CPM)                     (CPM)                                                                                                                                   600px H

      per 1000               $15.00                   $25.00
 Volume Discounts
       100,000               $12.00                   $20.00
      250,000                $10.00                   $16.00
                                                                                                                                              300px W x
      500,000                 $8.00                   $12.00
                                                                                                                                               250px H
                                         All rates exclude GST

                                                                                                                                                               A division of Allied Press

                       All advertising subject to Allied Press terms and conditions, see            For booking enquiries, email online.sales@odt.co.nz or call (03) 479 3567                           17
                       www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OdT.CO.NZ digiTAl AdvErTiSiNg                                                             All rates are non-commission-bearing and exclude GST.

HOMEPAGE TAKEOVER (HPTO)                                                                           MOBILE POP-UP
Nothing else creates the impact of a Homepage Takeover and
                                                                                                     Rates — Mobile Pop-up ODT.co.nz
Mobile Pop-up.
Achieve maximum reach and maximum impact with 100%                                                      Days           1           2-5          6+
audience share across the homepage and mobile device for                                              Daily Rate    $1,500       $1,400       $1,300
24 hours.

 Rates — Homepage Takeover ODT.co.nz                                                                Combo Rates — Homepage Takeover +
     Days         1               2-3                 4-7
                                                                                                     Mobile Pop-up ODT.co.nz
                                                                                                        Days           1           2-5          6+
  Daily Rate   $3,000          $2,600              $2,000
                                                                                                      Daily Rate    $4,000       $3,440       $1,300

                                                                                                                           320px W x
                                                                                                                            460px H

                                                                                                                                                              A division of Allied Press

                      All advertising subject to Allied Press terms and conditions, see            For booking enquiries, email online.sales@odt.co.nz or call (03) 479 3567               18
                      www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OdT.CO.NZ AdvErTiSiNg SpECifiCATiONS
bANNEr AdS                                                                                                         billbOArd
Your banner ads will feature prominently across                                                                                                                           SUpEr
desktops, tablets and mobile phones.
To maximise impact and reach advertisers across all
                                                                                                                                                                        rECTANglE
possible platforms, we require the following sizes:

                               Width                 Height                                                      1000px W x 250px H
 Medium Rectangle              300px                  250px

 Super Rectangle               300px                  600px

 Billboard                     1000px                 250px

TEChNiCAl SpECifiCATiONS                                                                                                           300px W x
• Maximum file size: 100kB                                                                                                          250px H                                                  300px W x
• Format: .gif / .jpg / .png                                                                                                                                                                  600px H

• HTML5: 3rd party ad tags

iMplEMENTATiON
• Creative is due two working days before campaign start.
• An active click-through URL must be provided.
• Please send creative files to online.sales@alliedpress.co.nz
                                                                                                                                               300px W x
  and advise your Allied Press Media Sales Consultant.
                                                                                                                                                250px H
CrEATivE gUidEliNES
• Creative may be rejected if it is considered offensive,
  misleading, overwhelming, distracting or illegible.                                                               MEdiUM
• Advertising content must have clearly defined borders and                                                        rECTANglE
  must not be easily confused with editorial content.
• All advertisements are subject to Allied Press advertising terms
  and conditions and the New Zealand Advertising Standards.

                                                                                                                                                                A division of Allied Press

                        All advertising subject to Allied Press terms and conditions, see            For booking enquiries, email online.sales@odt.co.nz or call (03) 479 3567                           19
                        www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OdT.CO.NZ AdvErTiSiNg SpECifiCATiONS
hOMEpAgE TAkEOvEr
Your homepage takeover will feature prominently                                                                                  TOp bANNEr
across desktops, tablets and mobile phones.
To maximise impact and reach advertisers across all
possible platforms, we require the following sizes:                                                              34px                                               34px

                               Width                 Height
                                                                                                                                 1000px W x 130px H
 Top Banner                    1000px                  130px                     Please supply
                                                                                 these as static
 Left-side Wall                 130px                 1034px                     images only
                                                                                 (non-animated)               LEFT-SIDE                                RIGHT-SIDE
 Right-side Wall                130px                 1034px
                                                                                                                WAll                                      WAll
 Medium Rectangle              300px                  250px
                                                                                 See page
 Super Rectangle               300px                  600px                      20 for
                                                                                                      130px                                                                           130px
                                                                                 details
 Billboard                     1000px                 250px                                             W                                                                               W
                                                                                                        x                                                                               x
                                                                                                     1034px                                                                          1034px
TEChNiCAl SpECifiCATiONS                                                                                H                                                                               H
• Maximum file size: 100kB
• Format: .gif / .jpg / .png
iMplEMENTATiON
• Creative is due two working days before campaign start.                                                                          SAfE ZONE
• An active click-through URL must be provided.                                                                             dUE TO ThE vAryiNg hEighT Of
• Please send creative files to online.sales@alliedpress.co.nz                                                           SCrEENS, iT iS AdviSAblE TO kEEp kEy
                                                                                                              250px       MESSAgiNg ANd brANdiNg AbOvE              250px
  and advise your Allied Press Media Sales Consultant.
                                                                                                                         ThiS grEEN liNE TO ENSUrE viSibiliTy
CrEATivE gUidEliNES
• Creative may be rejected if it is considered offensive,
  misleading, overwhelming, distracting or illegible.
• Advertising content must have clearly defined borders and
  must not be easily confused with editorial content.
• All advertisements are subject to Allied Press advertising terms
  and conditions and the New Zealand Advertising Standards.

                                                                                                                                                                A division of Allied Press

                        All advertising subject to Allied Press terms and conditions, see            For booking enquiries, email online.sales@odt.co.nz or call (03) 479 3567                20
                        www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
OdT.CO.NZ AdvErTiSiNg SpECifiCATiONS
MOBILE POP-UP
                               Width                 Height
 Mobile Pop-up                  320px                 460px

TEChNiCAl SpECifiCATiONS
• Maximum file size: 100kB
• Format: .gif / .jpg / .png

iMplEMENTATiON
• Creative is due two working days before campaign start.
• An active click-through URL must be provided.
• Please send creative files to online.sales@alliedpress.co.nz                                                         320px W x
  and advise your Allied Press Media Sales Consultant.                                                                  460px H

CrEATivE gUidEliNES
• Creative may be rejected if it is considered offensive,
  misleading, overwhelming, distracting or illegible.
• Advertising content must have clearly defined borders and
  must not be easily confused with editorial content.
• All advertisements are subject to Allied Press advertising terms
  and conditions and the New Zealand Advertising Standards.

                                                                                                                                                                A division of Allied Press

                        All advertising subject to Allied Press terms and conditions, see            For booking enquiries, email online.sales@odt.co.nz or call (03) 479 3567               21
                        www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
digiTAl plATfOrMS
 Digital advertising can be targeted to specific platforms and audiences, or run across
 the entire Allied Press digital news network of sites, including ODT.co.nz, RuralLife.co.nz,
 Star News (Canterbury) and over 16 other local community news brands.

 AUdiENCE — rEACh — ENgAgEMENT
 With a dedication to quality local journalism, our users visit daily and, on average,
 spend 2 minutes 49 seconds per visit reading stories. Put simply, our users are seeing
 and engaging with your brand for longer alongside local content.
 With a strong reach into Otago, Canterbury and Southland, Allied Digital can help
 you reach your local, South Island or national audience.

OdT.CO.NZ                                           rUrAl lifE                                               STAr NEWS                                  COMMUNiTiES

                        All advertising subject to Allied Press terms and conditions, see            For booking enquiries, email online.sales@odt.co.nz or call (03) 479 3567   22
                        www.odt.co.nz/advertising-terms. Cancellation or late material fees apply.
AlliEd prESS SErviCES
Allied Press offers a range of services to clients across the South Island.
We can tailor solutions to meet your business needs, whether you need creative
services, marketing strategy, digital advertising, printing, video production, or
traditional newspaper advertising. Our experienced and talented teams can take
care of your requirements and are here to help your business grow.

         ONLINE NEWS                                                                           PRINT
            NETWORK                                                                            ADVERTISING

          WEBSITE                                                                                 COPYWRITING
           DESIGN                                                 clients

                                                                 audience

          GRAPHIC                                                                                VIDEO
           DESIGN
                                                                  clients

          GOOGLE ADS                                                                        MARKETING
         MANAGEMENT                                                                         STRATEGY

                         COMMERCIAL                                                 FACEBOOK & INSTAGRAM
                              PRINT                                                 MANAGEMENT
                                                                                                                23
AdvErTiSiNg, MArkETiNg ANd CrEATivE
     SOlUTiONS dESigNEd TO hElp yOU
       REACH YOUR LOCAL AUDIENCE

                We are here to help you
                 grow your business

NEWSPAPERS | DIGITAL | VIDEO PRODUCTION | SOCIAL ADS
       EVENTS | GRAPHIC DESIGN | PRINT | TV

                                               A division of Allied Press
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