ADVANCING THE REGIONAL BREWING AND DISTRIBUTION INDUSTRY - SOUTHEAST ASIA BREWERS CONFERENCE & TRADE FAIR - UK-ASEAN Business Council
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SOUTHEAST ASIA BREWERS CONFERENCE & TRADE FAIR
ADVANCING THE REGIONAL
MANILA, PHILIPPINES BREWING AND DISTRIBUTION
20-22 JUNE 2018 INDUSTRY
TRADE PARTNER OPPORTUNITIES
www.sea-brew.com
As affluence in Asia grows, so too does the
demand for premium beers. This increase in
consumption has seen the proliferation of new
WHO ATTENDED 2017?
breweries and distributors entering the market
DELEGATES BY THE
in the past 2-3 years, a trend that is certain 400
to continue for the foreseeable future.
NUMBERS
The market is now witnessing a need as never
before for brewing and dispensing equipment, 245
supplies and education and the Southeast Asia 140
Brewers Conference (SEA Brew), now in its
70
fourth year, is firmly established as the number
2015 2016 2017 2018
one industry platform within the region for the (projected)
exchange of brewing knowledge and for suppliers
currently servicing or hoping to gain access
to the market.
BY REGION
n Vietnam..............................46%
n Rest of ASEAN...................34%
SEA Brew 2018, to be held in Manila (Philippines)
n Rest of Asia........................10%
on 20-22 June 2018, will attract brewers,
n Rest of the world...............10%
distributors and investors from across Asia
looking to exchange ideas and gain insights
from global experts into the latest technological Main Reason for Brewers Joining SEA Brew 2017
innovations in order to keep up with the fast
paced development in the industry.
Market
Education
Intelligence
In such a geographically diverse region, SEA
Brew provides the ideal opportunity for suppliers
to meet current and potential partners all in one
New Supply Industry
place. The conference and trade fair attracts
Options Networking
delegates from not only the ASEAN countries
but from those further afield such as Hong Kong,
Taiwan, China, India and South Korea.
““An event we wouldn’t miss. So many valuable learning opportunities
and good friends, all in one place.”
Jim Kellett, Founder Crossroads Brewing Co. (Singapore)
www.sea-brew.com
WHAT’S HAPPENING
IN 2018?
Following on from a very successful 2017
we shall be introducing more interactive
elements into the SEA Brew programme.
2 Day Conference
400ATTENDEES
Keynote speakers, discussion groups and
regional forums
Breakout Sessions
Technical Workshops & Sensory Sessions
20+SPEAKERS
NEW Round Tables
Opportunities for Trade Partners to host
focussed discussion sessions
20+
INTERACTIVE
SESSIONS
Collaboration Workshop
70%
NEW
For brewers wishing to explore collaboration
projects with counterparts across the region GROWTH
FROM 2017
Expanded Trade Fair
Doubling in size to 36 exhibitors with custom- “As a first time attendee to Seabrew, we at Redpoint Brewing found it
built booths for a more dynamic environment to be VERY informative. Living in Taiwan we don’t have the ability to
interact with others in the Asian brewing community as often as we’d
Networking like. This event gave us insight and ideas into many situations we deal
with daily and allowed us to learn from the interactive sessions as well
Opportunities as discuss with brewers about how to resolve those issues we face.”
Evening networking events will be hosted in local Douglas Pierce, Co-Founder Redpoint Brewing (Taiwan)
bars, restaurants and brewpubs
“My first SEA Brew and definitely not my last! A wealth of knowledge shared from some incredibly
passionate speakers, as well as some epic beers with great people – hats off to SEA Brew!.”
Champion, Head Brewer, Little Creatures (Hong Kong)
www.sea-brew.com
JOIN US AS A TRADE
PARTNER
What do you want to achieve?
Create new customers. Develop qualified leads. Convert leads into sales. Retain existing customers.
“SEA Brew is an invaluable resource for Position your products, services and executives as key players in front of industry leaders.
anyone involved in the brewing industry Streamline your sales and marketing efforts by gaining access to stakeholders across the brewing and
in Southeast Asia. From brewing distribution supply chain under one roof, at one time!
techniques to marketing tips to insider
knowledge of distribution and sales, Package options
this event hosts experts in each of their Display Thought Leadership Cocktail Reception Host
respective fields and brings together the Position your cost-effective, innovative Host an evening cocktail reception
region for a fantastic time of networking solution in front of active project and brand yourself through banners,
and knowledge. Each year is better than owners and decision makers through a welcome address and videos in a
our plenary and speaking sessions or conducive and relaxed atmosphere aimed
the last and must not be missed!”
host an interactive round table at building relationships
Chad Mitchell, Regional Director, Registration Desk
Beervana Command Presence Gain enhanced visibility as our
and Establish Your Focal Point delegates register onsite on both days
Take up an exhibition booth to display
your offering, and more importantly,
have a focal point from which to Interactive Working Group Host
network and converse with your target Be the host of a working group and
audience combine your thought leadership with
“The wide range of countries being
reached and brewers brought together intimate discussion to a very targeted
by this conference, which is steadily Branding, Branding, Branding audience of brewers and distributors
Remain front-of-mind for your target
growing, shows a prosperous future for Online Opportunities
audience by sponsoring our delegate
craft brewing in South East Asia/Asia bags, lanyards, pens, notepads,
Reach out to our extensive database of
Pacific. A good mix of presentations, regional brewers and distributors through
registration booth and collaterals
workshops and possibilities for targeted blogs publications, emails, social
networking makes it unique in this media posts and website adverts. A great
Networking Break / Lunch Host way to develop pre and post conference
region … for us at Krones it is a perfect Gain exposure with prospects through awareness.
base to show our capabilities in the branding and signage during the
small scale brewing size and the networking breaks Live Technical Demonstration during the
possibility to support and grow together Innovation Think Tank at the Trade Fair
Bring your solution to life in our newly
with our customers.“
Exclusive 1:1 Meeting Packages extended demonstration showcase, the
Felix Burberg, Head of Sales Plants and Empower yourself through targeted Innovation Think Tank taking place in the
Components Southeast Asia / China, interaction with key prospects to Trade Fair! Get as creative as you like,
Krones AG optimise your networking opportunities with videos, equipment demonstrations
and hands-on interactions.
Typical packages range from Bronze US$10,000, Silver US$15,000 and Gold US$25,000. Each
package is tailored to suit your business objectives and include a combination of engagement
options above. Please contact us for more details.
www.sea-brew.com
ON-SITE
OPPORTUNITIES
DESCRIPTION (US$) NOTES
Conference Logo Wall Addition of your logo on our Conference Logo Wall - free to all
FREE
(Size: 2700mm w x 2300mm h) Exhibitors & Conference Sponsors
Pull-Up Banner Placement in For additional brand exposure place a pull-up banner in the
$500
Conference Foyer (Size: 2M h x 1M w) conference foyer. Limited high visibility placements are available.
$3,500 Highly visible and exclusive logo placement on the conference
Conference Swag Bag Sponsor
(sole) canvas bag to be given to all conference delagates (400pcs.)
Exclusive logo placement on lanyards for all attendees and
Delegate Lanyards $2,250
exhibitors. (400pcs.)
Exclusive logo placement on a stubby holder - an insulated holder
Stubby Coolers $2,900
for beer cans and bottles - given to all delegates. (400pcs.)
Exclusive logo placement on a unique individually packaged glass
Conference Glass $3,250
given to all delegates (400pcs.)
Brochure placement in the conference canvas bag given to all
Brochure Placement in ‘Swag Bag’ $500
delegates (400pcs.)
Placement of a branded item in the Conference Swag Bag, given
Corporate Branded Item Placement
$500 to all attendees upon registration. Item supplied by Sponsor
in ‘Swag Bag’ (pen, notepad …etc)
(400pcs.)
Exclusive placement of your logo on the front cover of the
Conference Notebook Sponsor $2,700 conference notebook, given to all delegates in their conference
Swag Bag (400pcs.)
Exclusive logo placement on water bottles for all attendees and
Official Water $3,500
exhibitors. Placed on all conference tables
Be the Official Conference Coffee stand! Sell or provide your coffee
Conference Coffee Stand $1,500
free of charge to attendees
Get your logo into every delegate’s hand by sponsoring the cups
Conference Cups $2,500 used for service from our conference bars situated in the SEA Brew
Trade Fair
Be on the lips of every delegate! Includes a presentation
Conference Brew Sponsor $1,500
opportunity during the Conference Brew Sensory Session
Adopt one of our conference rooms for greater on-site visibility.
Includes your logo in the main entrance room Programme Board, all
Room Naming Rights $1,000
conference schedules and 2 Pull-Up banners in the room (supplied
by sponsor)
Have we missed anything out? Let us know if you would like to run your own engagement initiative not
featured above and we shall see how we can fit it into our programme.
www.sea-brew.com
ADVERTISING
OPPORTUNITIES
PRINT OPPORTUNITIES (US$) NOTES
Conference Programme Listing (with logo) FREE Free to exhibitors at SEA Brew 2017
Conference Programme - 1/4 Page Advert $500 105mm w x 74mm h
Vertical: 105mm w x 210mm h
Conference Programme - 1/2 Page Advert $750
Horizontal: 148mm w x 105mm h
Conference Programme - Full Page Advert $1000 148mm w x 210mm h*
Conference Programme – Full Page Advert, inside Front cover $1,200 148mm w x 210mm h*
Conference Programme – Full Page Advert, Back Cover $1,500 148mm w x 210mm h*
Conference Programme - 1/2 Page Corporate Profile
$500
& Contact Information
*Please allow 5mm bleed on all adverts
ONLINE OPPORTUNITIES (US$)
Homepage - after event synopsis, before the countdown $250/m or $1000 for 6 months
Homepage - bottom of the homepage, before the footer $150/m or $600 for 6 months
For further information, please contact:
Charles Guerrier
charles@sea-brew.com
www.sea-brew.com
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