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2022 AAMVA
MEDIA PLANNER
• MOVE Magazine
• Regional News
• The Week In Review
• AAMVAcast
Welcome
WELCOME TO THE 2022 AMERICAN ASSOCIATION OF
MOTOR VEHICLE ADMINISTRATORS (AAMVA) MEDIA KIT FOR
AAMVA's Regional News for June 14, 2019
June 14, 2019
INFORMATION FOR MOTOR VEHICLE & L AW ENFORCEMENT OFFICIAL S
WHY SHOULD YOU
ISSUE 2
2021
Vol.26/No.2
ADVERTISE WITH AAMVA?
Survey: PDPS Inquiry for Airline Pilots
Since 1933, AAMVA has
been the valued and trusted
ALSO IN AAMVA is seeking information regarding the way NDR/PDPS is currently being
THIS ISSUE provided by jurisdictions. The airline industry is mandated under the Pilot Record
Improvement Act (PRIA) to check the National Driver Registry (NDR) as part of the
Drone crash site screening process for airline pilots. While access to the NDR is typically provided by
organization representing and
reconstruction State Driver License Agencies (SDLAs) through the Problem Driver Pointer System
(PDPS), some SDLAs have recently stopped this service for airlines. As a result,
Data privacy airline representatives have asked AAMVA to provide NDR/PDPS access to the
AI improves service airline industry under PRIA. AAMVA would first like to assess how this service is
serving the motor vehicle and
currently being provided by the jurisdictions before determining how to work with the
Interested in having your logo airline industry. Please respond to this survey by July 9, 2019.
appear here? Become a Regional
News sponsor by contacting Welcome Associate Members!
law enforcement community
Rob Stershic, 703.908.2825. AAMVA is pleased to welcome the following organizations to our Associate
Membership Program. Follow the links below to learn more about each organization:
AAMVAcast—
The future AIB, Inc. - https://oneaib.com
of the DMV Kuma - https://kuma.pro/
across North America. By
JUNE
LOOKING
Mythics, Inc. - https://www.mythics.com
17-21 | 2019 June CDL Train the Stonewall Solutions - http://www.stonewallsolutions.com
Trainer
FORWARD AAMVA’s weekly
Saint Petersburg, FL
Automatic Voter Registration Bill Moves a Step Closer to advertising with AAMVA,
Law in Maine AAMVA's The Week in Review for June 17, 2019
podcast.
your products will be placed
Mainers would be able to register to vote when they get or renew a driver’s license
under a bill approved by the state Senate on Tuesday that creates an automatic
JULY voter registration system. The bill, sponsored by House Speaker Sara Gideon, D- June 17, 2019
Freeport, is now headed to the desk of Gov. Janet Mills for consideration. If signed
in front of federal, state,
into law by Mills, the measure would allow residents to automatically register to vote
when they do business with the Bureau of Motor Vehicles or other authorized state
agencies. Those old enough to vote would automatically be registered to their voting
precincts based on their address when they get or renew a state-issued driver’s
provincial and local motor
license or identification card. Read the article at pressherald.com.
The Week in Review
UPDATE: Maryland Staggers REAL ID Deadlines, Starting
*Register for the following
with July 3
vehicle and law enforcement
training sessions HERE.
As thousands of Maryland drivers are still working through the REAL ID compliance
process, the Maryland Motor Vehicle Administration (MVA) has implemented a new
(TWIR)—AAMVA’s
JUNE - CDLIS
set of deadlines. The plan is to stagger the deadlines to ensure a smoother
agency officials; executives
https://www.magnetmail.net/design/preview.cfm?message_id=17069931&user_id=AAMVA&frames=no[6/17/2019 3:41:28 PM]
Region 2 Conference Next Week!
AAMVA's 2019 Region 2
weekly member
Conference takes place next week,
from other transportation
June 24-26, in Houston, Texas!
Register online today! The
conference provides an opportunity
AAM -050
for you and your peers to discuss
e-newsletter. relevant driver's license, motor
and safety-related
vehicle and law enforcement related issues. As with every AAMVA conference,
the ability to network is one of the most beneficial experiences, and this year's
MOVE magazine & MOVEmag.org—AAMVA’s award-winning
regional conference provides several networking opportunities, as well as
interactive learning opportunities. Jurisdiction attendees will learn about the
organizations; information
successes and challenges of others, share ideas, build relationships, and discover
the many products and services provided by our industry partners that can assist
in your mission. Industry attendees will have the opportunity to meet with key
players in the driver's license, motor vehicle and law enforcement arenas. Visit the
quarterly publication. Its latest honors include a 2020 Hermes 2019 Region 2 Conference Website for more information and to register!
Regional News—
Survey: Help AAMVA Improve MOVE Magazine
technology managers; and
Creative Award; 2017 Hermes Creative Award; a 2017 Folio (Ozzie)
Share your opinion with AAMVA and help us improve our flagship publication,
MOVE Magazine. Your feedback is very important to us and will ultimately help us
members from local and
provide AAMVA members with an enhanced magazine. Please take a few
minutes to answer these quick questions. Your information will remain strictly
AAMVA’s weekly
confidential and will be reported only in total along with the opinions of other
Award; 2017, 2016 and 2014 APEX Awards of Excellence; 2016 and
respondents. Thank you for your participation.
foreign government agencies.
Interested in having your logo appear
here? Become a TWIR sponsor by
contacting Rob Stershic
jurisdiction news
at rstershic@aamva.org or by phone
2015 AM&P EXCEL Awards; and a 2014 Pearl Award from The at 703.908.2825
e-newsletter.
Survey: PDPS Inquiry for Airline Pilots
Content Council. JUNE
17-21 | 2019 June CDL Train the
Trainer
AAMVA is seeking information regarding the way NDR/PDPS is currently being
provided by jurisdictions. The airline industry is mandated under the Pilot Record
Improvement Act (PRIA) to check the National Driver Registry (NDR) as part of
the screening process for airline pilots. While access to the NDR is typically
Saint Petersburg, FL provided by State Driver License Agencies (SDLAs) through the Problem Driver
Pointer System (PDPS), some SDLAs have recently stopped this service for
airlines. As a result, airline representatives have asked AAMVA to provide
ADVERTISE VIA
NDR/PDPS access to the airline industry under PRIA. AAMVA would first like to
assess how this service is currently being provided by the jurisdictions before
determining how to work with the airline industry. Please respond to this survey by
❯ PRINT. MOVE is an ❯ ONLINE. AAMVA’s MOVE Magazine has a ❯ EMAIL. Regional News and The Week ❯ PODCAST. AAMVAcast is
https://www.magnetmail.net/design/preview.cfm?message_id=17076948&user_id=AAMVA&frames=no[6/19/2019 10:17:57 AM]
award-winning, quarterly newer, sleeker web presence with enhanced in Review (TWIR), AAMVA’s two weekly AAMVA’s podcast, featuring
magazine that reaches more features! Full of the same, high-quality content e-newsletters, are distributed to more news, information and expertise
than 24,000 motor vehicle you’re used to seeing in print, but now with even than 13,500 members, providing them for the AAMVA Community.
administrators and law more only available online, the digital MOVE has with timely, brief and relevant news— Published weekly, AAMVAcast’s
enforcement officials across more to offer. so they’re always in the know. MOVE episodes routinely garner 150-
North America. quarterly updates also are sent to readers, 200 listens each.
steering them to new and fresh content on
MOVEmag.org.
AAMVA MEDIA KIT
2022 2 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
MOVE Magazine
AWARD-WINNING CONTENT
BEHIND THE WHEEL
Q&A with a compelling member of the motor
vehicle community.
INDUSTRY INSIGHT
Highlighting a partnership between a
jurisdiction and a vendor that helps to solve a
KE
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business problem and enhances customer service.
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AAMVA members muse about current events important organization and industry news
of re
FEATURE STORIES and pressing issues. with members.
MOVE’s feature stories take an in-depth look at hot topics within IN THE HEADLIGHTS WEB EXCLUSIVES
the industry. Here are some recent feature article topics: Showcasing what AAMVA is doing to help the Articles covering timely issues and events are
motor vehicle and law enforcement community. available exclusively at MOVEmag.org and often
❯ COVID-19’s impact on high- ❯ Successful vendor include videos.
way safety partnerships JURISDICTION SPOTLIGHT
❯ Update to the State-to-State ❯ Management strategies Highlighting projects taking place at jurisdictions MULTIMEDIA
Verification Service ❯ Best practices guide for work- around the AAMVA regions. Video interviews with thought leaders and
❯ A look into the DMV of ing with third-party agents industry insiders.
the future ❯ Adapting to digital operations DASHBOARD
Our list has grown! Each issue of MOVE is now distributed
❯ How DMVs are using artificial ❯ COVID-19 response AAMVA’s Data Lady Janice Dluzynski shares to MORE THAN 24,000 motor vehicle and law
intelligence to improve service popular survey questions and results with readers. enforcement administrators and staff across North America.
AAMVA MEDIA KIT
2022 3 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
MOVE Magazine
EDITORIAL CALENDAR & MATERIALS DEADLINES
2021 ISSUE 4 2022 ISSUE 1 2022 ISSUE 2 2022 ISSUE 3
FEATURE ARTICLES FEATURE ARTICLES FEATURE ARTICLES FEATURE ARTICLES
Diversity and Inclusion – Recruitment and Partnerships with Highway Safety Offices/ cDL Test Modernization; Innovations in mDL Trust Framework; Disaster Pre-
retention, training & how to understand Future of Highway Funding Testing New Drivers (AIC Session) paredness (Kristen Working Group)
sensitivity;
MAIL DATE MAIL DATE MAIL DATE
How the Pandemic has Changed Fraud
(AIC Session) Mid-April 2022 Mid-June 2022 Late August 2022
SPACE RESERVATION SPACE RESERVATION SPACE RESERVATION
MAIL DATE
Mid-December 2021 1/28/2022 4/4/2022 6/21/2022
MATERIALS DEADLINE MATERIALS DEADLINE MATERIALS DEADLINE
SPACE RESERVATION
10/1/2021 2/15/2022 4/20/2022 7/11/2022
INFORM ATION
FOR MOTOR
VEHICLE & L
AW ENFORC
EMENT OFFICIA L S
*Bonus distribution at AAMVA’s Annual
IS S U E 1
2021
Vol.26/No.1
MATERIALS DEADLINE
PARTNERS FOR
International Conference and fall Regional
10/19/2021 Jurisdictions find
success
THE JOURNEY
working with
third-party agents
Conference
88% of MOVE
ALSO IN THIS ISSUE
Updates to AAMVA
Plate Standard License
AAMVA’s Driver’s
License
Data Verification Service
Modifying driver education
due to the pandemic
85% of readers are
AAM -049
readers say they
satisfied with the are satisfied with
overall design and look the timeliness of
of MOVE magazine. the content.
AAMVA MEDIA KIT
2022 4 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
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FROM THE to REAL ID BEHIND THE WHEEL sales have made
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L I
❯ PRINT Full-page 4-color display in the four
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involved because the strength and success of this asso- be a year remembered by everyone. We won’t
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tions that make a difference to the customers we serve. difficult and challenging period. I would like to
This has also been a time of exponential growth and reflec- personally thank Anne and Whitney for their role
tion that has really pushed us to look at things differently. What in leading AAMVA this past year. Well done!
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As I reflect on the last year as chair, there are some takeaways dedicated to its membership. Whitney and other
that I want to share. You have a very strong AAMVA Board past chairs have been very successful in ensuring
that is engaged and thinking of you. The steady and thoughtful AAMVA has remained viable and focused on help-
Inside Front or $15,517 member
oversight of the board, coupled with the incredible talents, pro- ing address relevant motor vehicle industry and law
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this community so well. Our industry has changed significantly over the
I will end this communication with the way I started my very past decade and even more so in the past several
first communication as incoming chair. The success of this asso- months. AAMVA has been fully active in support
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as the Chair of the or online in the
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Whitney Brewster Mike Dixon
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2019–2020 AAMVA 2020–2021 AAMVA
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AAMVA MEDIA KIT
2022 5 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
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INFORMATION FOR MOTOR VEHICLE & L AW ENFORCEMENT OFFICIAL S FA LL
2020
Vol.25/No.4
Full Page ⁄2 Horizontal
1
86% of readers share REMOTE
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CONTROL
DMV employees are adapting to digital
operations while keeping communication
and efficiency top of mind ALSO IN THIS ISSUE
Administrators discuss change
management strategies
Texas shares its NMVTIS Guide
colleagues or clients.
Q&A with AAMVA Lifetime
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⁄2 Vertical
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1 AAM -047
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AAMVA MEDIA KIT
2022 6 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
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AAMVA MEDIA KIT
2022 7 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
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AAMVA MEDIA KIT
2022 8 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
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WHAT READERS SAY ABOUT THE IWP UNIT 5
External Links
(Blogs, Products, Services,
Areas of Expertise)
“I like the move to the digital SECTION 6
UNIT 6
format. Expanding the website Inbound Marketing
Contact Form
and the resources within it is
a great way to go.”
AAMVA MEDIA KIT
2022 9 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.org
Website Specifications
WEBSITE DIGITAL SPECIFICATIONS PREMIUM AD SPACE A
› Desktop – Leaderboard: 728 x 90
AD SPACE C
› Medium Rectangle: 300 x 250
(width x height in pixels)
› Tablet – 468 x 60 (same size for all devices)
› All ad sizes listed must be supplied per ad space. › Mobile Phone – 320 x 100
› Must include one click-through URL. AD SPACE D
› All website ad material must be submitted 5 business days prior PREMIUM AD SPACE B › Desktop – Leaderboard: 728 x 90
to the intended start date and are subject to approval. › Medium Rectangle: 300 x 250 › Tablet – 468 x 60
› File Type: .jpg, .png or .gif › Resolution: 72ppi (same size for all devices) › Mobile Phone – 320 x 100
› File limit: 90KB › Color Format: RGB
WEBSITE ACCEPTABLE FILE FORMATS
Digital ads are designed to work across all modern SUPPORTED CREATIVE TYPES:
browsers, but display support will vary across networks › IMAGE: An image creative is based on an image file in GIF, JPG, or PNG format. Acceptable File Formats:
and firewall configurations. Digital ads are served using .jpg, .png, .gif; 72 dpi resolution; RGB or indexed color format. Max file size 90KB. Must submit one click-through
Google Ad Manager and may be blocked by some URL.
networks from view. The list of compatible browsers › GIF: Animation length must be 30 seconds or shorter; animations can be looped, but the animations must stop
includes: after 30 seconds; animated GIF ads must be slower than 5 FPS; for animated GIF ads, we recommend 3 rota-
› Internet Explorer (IE) 7-10 (some IE7 and IE8 con- tions, but can vary depending on advertising content.
figurations are known to block Google ad sources) › CAMPAIGN MANAGER TAG: Sometimes called an “internal redirect” is a creative that is hosted by Google Campaign
› Chrome, Firefox, Safari Manager. Similar to third-party creatives, a Campaign Manager tag is used to retrieve a creative asset. However,
› iOS, Android, Win7 Mobile Campaign Manager tags are not sent to the user’s browser. Instead, they are processed internally within the
Google Ad Manager system.
Third-party Creative Code: Some advertisers may
› JAVASCRIPT AND IFRAME TAGS: JavaScript and iframe ad tags enable rich content creatives and backup static
be working with a third-party ad server such as Atlas
images to be served to ad slots. JavaScript and iframe ad tags are configured using JavaScript, frames, an iframe/
or Mediaplex to serve their creatives. If an advertiser
layer-ilayer combination, or an iframe/JavaScript combination.
sends a piece of creative code (also known as an ad
› HTML5: Google Ad Manager can deliver HTML5. However, since an HTML5 creative should be trafficked as
tag) that calls another ad server, we will traffic that
a third-party creative, any HTML5 code should work as long as the user’s browser can handle it, regardless of
creative as a third-party creative.
where the code is hosted, whether in Google Ad Manager or with a third-party service.
› CUSTOM: A custom creative is based on custom code that’s added in the form of a snippet, either by cutting and
File type Creative Type pasting or by adding text files. Rich content must be supplied by a third party ad vendor, such as 24/7 Real Media.
We haven’t established any parameters for rich media (kinds that we accept, such as vide preroll or interstitial).
.jpg, .png or .gif Image
.txt or .html Third-party or Campaign Manager Tag Tracking Pixels: In some scenarios, an agency, advertiser, or third party might decide to track impressions with a
tracking pixel. A tracking pixel is simply code inserted into a custom or third-party creative that makes a server call
.js (JavaScript) Third-party and returns a transparent 1x1 image (normally a GIF file). Google Ad Manager allows for this type of tracking.
AAMVA MEDIA KIT
2022 10 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.orgDigital Opportunities
AAMVA's The Week in Review for June 10, 2019
June 10, 2019
AAMVA's Regional News for June 14, 2019
June 14, 2019
THE WEEK REGIONAL NEWS
IN REVIEW Regional News is AAMVA’s
(TWIR) weekly e-newsletter showcasing
timely stories from around
TWIR is AAMVA’s weekly AAMVA Attends National Governor’s Association and ITS the jurisdictions. This news Survey: PDPS Inquiry for Airline Pilots
America Events AAMVA is seeking information regarding the way NDR/PDPS is currently being
e-newsletter providing outlet rounds up the latest provided by jurisdictions. The airline industry is mandated under the Pilot Record
Improvement Act (PRIA) to check the National Driver Registry (NDR) as part of the
jurisdictions with AAMVA relevant news articles from
screening process for airline pilots. While access to the NDR is typically provided by
State Driver License Agencies (SDLAs) through the Problem Driver Pointer System
(PDPS), some SDLAs have recently stopped this service for airlines. As a result,
announcements, member around AAMVA’s four regions, airline representatives have asked AAMVA to provide NDR/PDPS access to the
airline industry under PRIA. AAMVA would first like to assess how this service is
currently being provided by the jurisdictions before determining how to work with the
news and surveys, webinars offering a short synopsis of Interested in having your logo
appear here? Become a Regional
airline industry. Please respond to this survey by July 9, 2019.
Cathie Curtis, AAMVA’s Director of Vehicle Programs, and Cian Cashin, AAMVA’s
and events, industry news, Director of Government Affairs, represented AAMVA at the ITS America 28th
Annual Meeting, as well as the National Governor’s Association (NGA)
each story, followed by a link Welcome Associate Members!
News sponsor by contacting
Rob Stershic, 703.908.2825. AAMVA is pleased to welcome the following organizations to our Associate
Transportation Advisor’s Bootcamp and Transportation Technology Workshop. Membership Program. Follow the links below to learn more about each organization:
federal updates and much The NGA hosted events to provide new Governor’s staff with the chance to gather
advice from current and former transportation advisors and to educate them on
to that particular article. More AIB, Inc. - https://oneaib.com
Kuma - https://kuma.pro/
more. More than 13,000 new transportation technologies that are transforming the way states provide
safety oversight. At ITS America, AAMVA joined partners like AASHTO, the than 13,000 administrators, JUNE
17-21 | 2019 June CDL Train the
Mythics, Inc. - https://www.mythics.com
Stonewall Solutions - http://www.stonewallsolutions.com
Federal Highway Administration (FHWA), the Institute of Transportation Engineers
administrators, directors, (ITE), and numerous other transportation stakeholders in addressing roadway
automation readiness and the technological and institutional actions needed to
directors, law enforcement and Trainer
Saint Petersburg, FL
accommodate the safe integration of automated vehicles into the nation’s roadway
law enforcement and senior managers from motor vehicle agencies across network. senior managers from motor vehicle agencies across North America depend on this
Interested in having your logo appear Automatic Voter Registration Bill Moves a Step Closer to
North America depend on this newsletter for valuable, timely information. If
NMVTIS Law Enforcement Working Group Participates in
here? Become a TWIR sponsor by
NOTFEA Conference
contacting Rob Stershic
newsletter to learn what other jurisdictions are doing.LawIfin Maine
your organization is trying Mainers would be able to register to vote when they get or renew a driver’s license
your organization is trying to create greater visibility in an area where AAMVA
at rstershic@aamva.org or by phone
at 703.908.2825
Les Cravens, Director of Law Enforcement with Auto Data Direct, and Paul Steier,
AAMVA’s Law Enforcement Program Manager, participated in the National
Odometer and Title Fraud Enforcement Association (NOTFEA) Annual
to create greater visibility in an area where AAMVA members go for information,
JULY
under a bill approved by the state Senate on Tuesday that creates an automatic
voter registration system. The bill, sponsored by House Speaker Sara Gideon, D-
Freeport, is now headed to the desk of Gov. Janet Mills for consideration. If signed
members go for information, then sponsoring TWIR would be the perfect fit. Conference held June 3 - 5 in St. Charles, Missouri. Les and Paul provided
training on utilizing the NMVTIS Law Enforcement Access Tool, and provided case then sponsoring Regional News would be the perfect fit. into law by Mills, the measure would allow residents to automatically register to vote
when they do business with the Bureau of Motor Vehicles or other authorized state
examples to demonstrate its benefits. Participants were shown access methods to
ONLY SIX SPONSORSHIPS AVAILABLE! ONLY SIX SPONSORSHIPS AVAILABLE!
agencies. Those old enough to vote would automatically be registered to their voting
JUNE the tool and provided techniques to enhance their vehicle crime investigative precincts based on their address when they get or renew a state-issued driver’s
efforts. license or identification card. Read the article at pressherald.com.
17-21 | 2019 June CDL Train the
Trainer
Saint Petersburg, FL Welcome Associate Members! UPDATE: Maryland Staggers REAL ID Deadlines, Starting
SPONSORSHIP INCLUDES: SPONSORSHIP INCLUDES:
AAMVA is pleased to welcome the following organizations to our Associate *Register for the following
with July 3
Membership Program. Follow the links below to learn more about each training sessions HERE.
As thousands of Maryland drivers are still working through the REAL ID compliance
organization: process, the Maryland Motor Vehicle Administration (MVA) has implemented a new
JUNE - CDLIS
❯ 4-color logo appears once in each weekly email above the fold with a link AIB, Inc. - https://oneaib.com ❯ 4-color logo appears once in each weekly email above the fold with a link set of deadlines. The plan is to stagger the deadlines to ensure a smoother
to your website https://www.magnetmail.net/design/preview.cfm?message_id=17050798&user_id=AAMVA&frames=no[6/11/2019 9:50:23 AM] to your website https://www.magnetmail.net/design/preview.cfm?message_id=17069931&user_id=AAMVA&frames=no[6/17/2019 3:41:28 PM]
❯ Logo/link exposure on all archived issues of TWIR ❯ Logo/link exposure on all archived issues of Regional News
SPECS: Minimum 150 x 150 pixels SPECS: Minimum 150 x 150 pixels
DEADLINES: Logos and links are due the 24th of the month prior to the month DEADLINES: Logos and links are due the 24th of the month prior to the month
of sponsorship. of sponsorship.
RATES: 12 months – $4,500 member / $5,000 nonmember RATES: 12 months – $4,500 member / $5,000 nonmember
AAMVACAST
AAMVAcast is a podcast series featuring news, information and expertise for
the AAMVA Community. The series comprises more than 60 episodes with
over 10,000 downloads. Sponsorship opportunities available.
Contact Rob Stershic for pricing: 703.839.0647, rstershic@aamva.org.
AAMVA MEDIA KIT
2022 11 CONTACT ROBERT STERSHIC
703.839.0647 rstershic@aamva.orgYou can also read
