2023 MEDIA Information - A - Lynchpin Media
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MEDIA
Information
2023
INTELLIGENT
DATA CENTRES
A
PUBLICATION
www.intelligentdatacentres.com
www.intelligentdatacentres.com Media Kit 2023 1
enterprise sector
platform aimed at the
a technology intelligence
Intelligent Data Centres is
our regions
data centre industry across
unparalleled advice to the
This digital medium gives
I
ntelligent Data Centres is a technology Intelligent Data Centres strives to bridge
brand that encompasses various this gap between the traditional role of
intelligence platforms aimed at the the data centre manager and the new-age
ynchpin Media is an independently owned media enterprise IT sector to provide targeted demands weighing in on this pivotal role as
L communications company, whose main aim is to
help organisations reach and influence decision-
makers in EMEA, APAC, North America and Latin
updates and research-driven information. As
part of Lynchpin Media, this digital medium
gives unparalleled advice to the data centre
enterprises continue to progress their Digital
Transformation strategies.
America. We have a growing database of over 3.1 million global industry within the EMEA, APAC and North Spreading our resources across print,
IT decision-makers. America regions. digital and events, Intelligent Data Centres
endeavours to guide its readers within Europe,
practical platforms
knowledge sharing and
leadership, industry expertise,
It guides readers with thought
Our ethos is based around intelligence obtained from Data centre managers, practitioners and the Middle East, Africa, APAC and North
targeted campaigns. By understanding our audience we technical teams face the constant challenge of America with thought leadership, industry
are better informed to advise our clients and help forecast deciding where to prioritise investment, while expertise, knowledge sharing and practical
market trends. We work with our clients to identify new demonstrating the business value of their platforms from which to better understand the
customers and their requirements. projects and embracing the strategic benefits views of the data centre industry, encompassing
their businesses are striving to achieve. the voice of vendors, distributors, resellers and
the all-important end-user.
Against this backdrop, there is also a
growing need to include strong business With social media supporting all the above, our
justifications alongside the well-worn IT content is delivered across all platforms and
metrics that typically examine application enables industry professionals to discover and
use their preferred device
platforms to enable readers to
content is delivered across all
With social media support,
delivery in isolation. read this on their preferred device.
INTRODUCTION
2 Media Kit 2023 www.intelligentdatacentres.com
www.intelligentdatacentres.com Media Kit 2023 3
INTELLIGENT
DATA CENTRES
NEWS
INFOGRAPHIC
FEATURE intelligent
EXPERT OPINION BRANDS
END USER INSIGHT
DEEP DIVE
REGULAR
EDITOR’S QUESTION
SECTIONS INCLUDE
4 Media Kit 2023 www.intelligentdatacentres.com
UNCOVERING THE LAYERS DATA CENTRE PREDICTIONS LATEST INTELLIGENCE www.intelligentdatacentres.com Media Kit 2023 5
INTELLIGENT
DATA CENTRES
he role of data centre information and intelligence to help them AUDIENCE BY COUNTRY/REGION %*
T managers and their teams
is more complex than ever.
Technology is constantly
make important, informed decisions. Our
integrated platforms enable the industry
to receive the content they need in a
evolving, bringing both new solutions manner that suits them.
and challenges. Budget constraints APAC
combined with companies increasingly It is our unparalleled understanding of
NORTH
expecting more in terms of Digital this audience which enables Intelligent
AMERICA
Transformation and the impact of cloud Data Centres to deliver effective
technology have made this role all the campaigns aimed at ensuring maximum
21
more challenging. return on investment combined with
sustained brand awareness across our 26
And technological advancements digital platforms. Strategic partnerships
are only set to continue. Gartner has with regional industry bodies, events
estimated that by 2022, half of large and research companies enable us to
organisations will be integrating Edge both manage and grow the audience.
Computing principles into their projects.
While control for data centre projects 11
The research and advisory company will lie with its management team,
has also urged infrastructure and we believe that a company should AFRICA
operations leaders to evolve their communicate with everybody involved 15
strategies and skills in order to provide in the process. The correct positioning
an agile infrastructure for their business and communication to the industry as a
and digitalisation needs. whole can prove an effective long-term
27
plan. Intelligent Data Centres provides
Intelligent Data Centres provides an integrated platform that MIDDLE EAST
data centre teams with the very latest reaches this audience.
EUROPE
OUR AUDIENCE *As of 1 October 2022, Intelligent Data Centres reaches 266,807 data centre professionals.
6 Media Kit 2023 www.intelligentdatacentres.com
INTELLIGENT DATA CENTRES AUDIENCE BREAKDOWN
AUDIENCE BY Senior management: CIOs, CISOs, CTOs, CFOs, CEOs, IT Heads
and Directors, Finance Directors, Data Centre Managers
AUDIENCE BY INDUSTRY %
JOB TITLE % Middle management: Information Technology and Infrastructure
Managers, Security and Network Managers, IT Architecture roles
Other: Network Managers, Data Architects and Scientists, IT Channel,
System and Business Analysts, Project Managers and Consultants
OTHER
SEN BANKING AND
IOR FINANCIAL SERVICES
MA MANUFACTURING
NA 9
0% 18
TRANSPORT
G
3
5
EM
R:
EN
HE
5
T:
OT
HEALTHCARE
4%2
7 12
ENERGY
8
EDUCATION
15
10
ID
M
12 9 CONSTRUCTION
DL
EM
ANA
G EM E N T: 46 %
GOVERNMENT
TECHNOLOGY HOSPITALITY
& COMMS & TRAVEL
www.intelligentdatacentres.com Media Kit 2023 7INTELLIGENT
DATA CENTRES
LEAD GENERATION BESPOKE
Sponsorship PARTNERSHIPS
Lead generation campaigns through
white paper downloads
Your white papers to be featured run
of site (these banners are rotated)
White papers hosted in our dedicated
Can’t find what you’re
looking for?
BENEFITS
online library
* Number of leads to be determined by the criteria selected
Intelligent Data Centres can tailor a partnership
to suit your own requirements. This can be
across multiple regions, different technology
focuses or just a chance to align with a new
THOUGHT LEADERSHIP corporate message. Being a young, nimble,
Editorial contribution digital company allows us to work closely with
positioning your organisation as partners in developing strategic campaigns
a thought leader bespoke to their needs.
Sponsored monthly digital newsletter
with your branding and content
Your white papers to be included in the
‘Latest intelligence’ section
THOUGHT CONTENT RICH
LEADERSHIP CAMPAIGN
VIDEO CONTENT SOCIAL MEDIA
CREATION SUPPORT
AWARENESS
Your logo featured on print and online TARGETED TARGETED
sections as the Intelligent Partner REGIONAL COUNTRY
CAMPAIGNS CAMPAIGNS
Full page advertisement to appear
in the relevant sponsored section
A minimum of two digital banners
located in the Intelligent section
Sponsored two-page section in CONTACT US to find out more about
the magazine how we can help you.
8 Media Kit 2023 www.intelligentdatacentres.com1
TIER INTELLIGENT
REGIONAL PARTNERSHIPS
3 MONTHS US$8,000
Banking and Finance
6 MONTHS US$20,000 Government
Sponsorship
12 MONTHS US$30,000 Energy
Enterprise Security
GLOBAL
Cloud
3 MONTHS US$18,000 Retail
6 MONTHS US$30,000 Healthcare
PACKAGES
12 MONTHS US$40,000
2
TIER INTELLIGENT
REGIONAL PARTNERSHIPS
3 MONTHS US$6,000 Aviation
6 MONTHS US$18,000 Mobile
12 MONTHS US$28,000 Software
Education
GLOBAL Broadcast
3 MONTHS US$16,000 Hospitality
6 MONTHS US$25,000
Telecoms
12 MONTHS US$35,000
3
TIER INTELLIGENT
REGIONAL
PARTNERSHIPS
3 MONTHS US$5,000 Trade and export
6 MONTHS US$15,000 Cabling
12 MONTHS US$25,000
Manufacturing
Construction
GLOBAL Transport
Agriculture
3 MONTHS US$14,000
6 MONTHS US$22,000
12 MONTHS US$32,000
www.intelligentdatacentres.com Media Kit 2023 9INTRODUCTION
There’s no doubt that video content has become a staple for
INTELLIGENT marketeers. It’s a powerful digital medium which engages,
entertains and provides accessible, interactive content for
DATA CENTRES target audiences.
We recognise the increasing value of video, which is why we Deep Dive: A one-to-one interview between an
are offering Intelligent Data Centres’ partners video content Intelligent Data Centres journalist and industry expert.
packages to support their own marketing activities.
Pricing: From US$2,000
DIGITAL FORUM
In our Digital Forum – our version of the classic ‘round-table’
event – clients have an opportunity to discuss, in detail, a
specific topic relating to their area of expertise.
An opportunity to share thought-provoking ideas and initiate
good-natured debate. This could be a collaboration between
vendors with complementary technologies; a vendor and Spotlight Series: Interviews with the all-
channel partner, or a vendor and customer. important end-users.
We’ll be covering a range of different topics to provide guidance
Pricing: Starting from US$2,500
to end-users, while raising the profile of clients’ brand and crafting
a strong and compelling voice for the data centre sector.
Pricing: Starting at US$1,500 plus US$1,000
per additional partner
Click to view
PRESENTING
OUR NEW VIDEO SERVICES
All video content will be produced in conjunction
with Intelligent Briefings. To find out more about our
10 Media Kit 2023 video content packages, please click/tap on the
www.intelligentdatacentres.com
cover image above, or scan the QR codePlan your PR and marketing activities with Intelligent Data Centres. Whether it is a product launch, a new solution, research or an
Our editorial calendar enables partners and clients within the EMEA, opportunity to position individuals as thought leaders in their area of
APAC and North American regions to align their key messaging with expertise, our forward plan enables clients to strategically target key
upcoming features. industry professionals.
JAN FEB
2023
Data centre performance Hybrid IT
FEATURE 1
Industry focus:
Priorities for 2023
FEATURE 2 Banking and finance
DC Market UK,
EDITORIAL PLAN
Europe & Beyond – Transfer of Power
FEATURE 3 long term predictions
MAR APR MAY JUN JUL
Skills and training Securing the data centre Green data centres Data loss prevention Data centre development
FEATURE 1
Regional focus: Europe Storage management Automation tools Regional focus: Africa Powering data centres
FEATURE 2
Maslow’s Hierarchy in the C21 New talent will not
Regulation is coming What puts the ‘great’ in the
What role do come knocking unless De-carbonising Data Centres
FEATURE 3 to the DC Sector GB Data Centre Sector?
Digital Services play? you build a door
AUG SEP OCT NOV DEC
2024 and the
The march to the cloud Digital Transformation Cooling solutions Data centre design
FEATURE 1 trends expected
Sustainable solutions Data centre management Regional focus: Middle East The Edge DCIM
FEATURE 2
Is it time to look at a
FEATURE 3 What’s New in DC’s Cyber & Data Security ‘Tails’ from the Deep Sustainability
new build strategy?
www.intelligentdatacentres.com Media Kit 2023 11PRINT ADVERTISING OPTIONS 3 ADVERTS 6 ADVERTS 12 ADVERTS ONLINE ADVERTISING OPTIONS 3 MONTHS 6 MONTHS 12 MONTHS LYNCHPIN MEDIA TEAM
FULL PAGE US$3,499* US$3,299 US$2,999 US$2,499 HTML* cost is per HTML sent US$3,199 US$2,999 US$2,599 US$1,899
Our brands MANAGEMENT
HALF PAGE US$2,199* US$1,999 US$1,759 US$1,299 HPU US$2,899 US$2,699 US$2,399 US$2,099 Managing Partner: Richard Judd, richard@lynchpinmedia.com,
+44 20 3026 6825 Ext 1001 or +44 7534 132 966
DOUBLE PAGE SPREAD US$5,999* US$5,599 US$5,199 US$4,499 MPU US$1,899 US$1,699 US$1,399 US$1,099 Managing Partner: Stuart Lynch, stuart@lynchpinmedia.com, +44 7514 807 117
STRIP ADVERT US$1,499* US$1,299 US$1,099 US$899
EDITORIAL
LEADERBOARD US$1,899 US$1,699 US$1,399 US$1,099
Providing Unparalleled Technology Intelligence
Editorial Director: Mark Bowen, mark@lynchpinmedia.com,
OUTSIDE BACK COVER US$4,999* US$4,799 US$4,499 US$4,099 DIGITAL NEWSLETTER BANNER US$1,499 US$1,299 US$1,099 US$799 +44 20 3026 6825, Ext 1004
Managing Editor, ICIO Middle East, ICIO Africa and Intelligent Tech Channels (ITC):
Manda Banda, manda@lynchpinmedia.com, +44 20 3026 6825, Ext 1009
SPONSORED MICROSITE US$17,599 US$4,999 US$2,999 US$1,999
*cost per advertisement Managing Editor, ICIO Europe, ICISO and Intelligent Data Centres:
Alix Pressley, alix@lynchpinmedia.com, +44 20 3026 6825, Ext 1003
*cost per month Managing Editor, Intelligent SME.tech and Intelligent CXO:
Rebecca Miles, rebecca@lynchpinmedia.com, +44 20 3026 6825, Ext 1007
Senior Editor, Intelligent CIO LatAm and ITC LatAm:
John Rodríguez, john@lynchpinmedia.com
Editor, Intelligent CIO LatAm and ITC LatAm:
Natália Moraes, natalia@lynchpinmedia.com, +55 61 99202-7509
Editor, Intelligent Health.tech and Intelligent Fin.tech:
Other Lynchpin Media documents: Catherine Darwen, catherine@lynchpinmedia.com, +44 20 3026 6825 Ext 1018
Editorial Coordinator: Louise Mair, louise@lynchpinmedia.com
Editorial Assistant LATAM: Jéssica Castro, jessicadicastro@lynchpinmedia.com
Junior Content Producer: Ella Hutchinson, ella@lynchpinmedia.com
Media Deck CXO Priorities Editorial Assistant: Calum Elliott, calum@lynchpinmedia.com
WEB SERVICES/DESIGN
Director, Design & Production: Pippa Sanderson, pippa@lynchpinmedia.com
Director, Digital Services: Charles Brandreth, charles@lynchpinmedia.com
Manager, Graphic and Digital Design: Daniel James, daniel@lynchpinmedia.com
Design Consultant: Andrea Willmore, andrea@lynchpinmedia.com
Reach out if we can help you: Graphic Designer: Lee Jeffree, lee@lynchpinmedia.com
richard@lynchpinmedia.com Web Designer: Ben Fillery, ben@lynchpinmedia.com
Marketing Coordinator: Harry Rogers, harry@lynchpinmedia.com
Junior Web Developer: Ethan Lyes, ethan@lynchpinmedia.com
CLIENT SERVICES
Head of Campaign Delivery: Curtis Driscoll, curtis@lynchpinmedia.com,
+44 20 3026 6825, Ext 1008
FOLLOW US ON Head of Client Services: Tom Bush, tom@lynchpinmedia.com,
+44 20 3026 6825, Ext 1011
Campaign Executive: Alice Tatlow, alice@lynchpinmedia.com
Campaigns Executive: Georgina Matuska, georgina@lynchpinmedia.com
Client Services Executive: Holly Jones, holly@lynchpinmedia.com
Client Services Executive: Gemma Davis, gemma@lynchpinmedia.com
Operations and Client Services Assistant: Dominic Williams,
dominic@lynchpinmedia.com
Digital & Marketing Services Apprentice: Evie Jones, evie@lynchpinmedia.com
COMMERCIAL: STRATEGIC CONTENT
Director, Strategic Content: Jess Abell, jess@lynchpinmedia.com,
+44 20 3026 6825, Ext 1005
Senior Content Strategist: Krishan Parmar, krishan@lynchpinmedia.com
Senior Content Strategist: Mrigaya Dham, mrigaya@lynchpinmedia.com
Content Strategist: Ellen Flannery, ellen@lynchpinmedia.com
COMMERCIAL: CLIENT AND AGENCY
We are always keen to Data Gartner Data Data Centre Future Datacentres & Cloud DCD Director, Global Sales: Carmen Aston, carmen@lynchpinmedia.com,
explore media partnerships
Centre World Centre Conference Summit 2020 Infrastructure Summit 2020 London health.tech +44 20 3026 6825, Ext 1010
Director, Agency Partnerships: James Hardy,
Health intelligence for decision-makers
with leading global data james@lynchpinmedia.com, +44 20 3026 6825, Ext 1012
Regional Director, Middle East: Rob Chandler,
centre events. rob@lynchpinmedia.com, +971 50 8172788
Head of Sales, North America: Leanne Johnson, leanne@lynchpinmedia.com
Head of Sales, North America: Nicole Etheridge, nicole@lynchpinmedia.com
Some of those we have Head of Sales, UK/I & APAC: Brett Youngman,
brett@lynchpinmedia.com, +44 7377 736116
worked with include: Head of Sales, Central Europe: Michal Zylinski, michal@lynchpinmedia.com,
+44 20 3026 6825, Ext 1002
Head of Sales, LATAM & Southern Europe: Alicia Rebagliato,
alicia@lynchpinmedia.com, +34 655041325 and +44 20 3026 6825, Ext 1014
Head of Sales, Africa: Lourita Meredith, lourita@lynchpinmedia.com,
+27 63 816 4430
Lynchpin Media is a boutique publisher registered in the United Kingdom. Head of Agencies MEA: Ziad Nasser, ziad@lynchpinmedia.com
MEDIA PARTNERSHIPS
Sales Supervisor, LATAM: Patrick Fleury, patrick@lynchpinmedia.com,
Company number 8096230 +55 61 999787898
63/66 Hatton Garden, London, EC1N 8LE priorities
Tel no: +44 20 3026 6825 ADMINISTRATION
Director, Human Resources: Jen Richards, jen@lynchpinmedia.com,
+44 20 3026 6825, Ext 1017
Accounts & Administration Manager:
12 www.intelligentdatacentres.com
Media Kit 2023 Megan Kibble, meg@lynchpinmedia.com, +44 20 3026 6825, Ext 1015
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