2022 Speaker Prospectus - ImpressionsExpo.com - at impressions expo

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2022 Speaker Prospectus - ImpressionsExpo.com - at impressions expo
at   impressions expo

                                                                           2022
                                                                        Speaker
                                                                     Prospectus
                                                                    ImpressionsExpo.com

As of March 31, 2021   at   impressions expo   Speaker Prospectus                     1
2022 Speaker Prospectus - ImpressionsExpo.com - at impressions expo
Event Information
                                                                   you’ll be able to share your wealth of knowledge
                                                                   and experience within the decorated apparel
                                                                   community. Whether an expert or new to the
                                                                   industry, there is something for everyone.

                                                                   Impressions Expo has been known for over 40
at   impressions expo
                                                                   years as THE place to learn how to take your
                                                                   decorated apparel business to the next level and
Impressions Expo is a 4-day conference and 3-day                   beyond. Decorated apparel industry leaders and
expo dedicated to the imprinted and decorated                      experts from around the world provide valuable
apparel industry. Each event attracts thousands of                 insight into their own challenges, perspectives,
the most qualified attendees looking for suppliers                 and overall success in engaging sessions both on
in screen printing, embroidery, direct-to-garment,                 and off the show floor. Each year we adjust our
heat-applied graphics, blank apparel, neon ink,                    programming and educators to include the most
performance stretch inks, rhinestone application,                  relevant topics to your business. Topic tracks
sublimation equipment, promotion products and                      include: digital, embroidery/digitizing, heat applied
much more. By becoming a speaker at the expo,                      graphics, screen printing, and business.

Audience Demographics                                                         2022 Show Locations
Primary Business Type
      Digital Decorator             9%
         Graphic Artist              10%
         Screen Printer                                       37%
 Promotional Products            6%
           Embroidery                      18%
          Heat Applied             8%

Attendee Objectives
Discover new products                                                                                            90%
     Understand trends                                                                60%
      Attend education                                              39%
       Finished Goods                   12%

Job Titles
                 Buyer                            21%
     Manager/ Director                     15%
       Owner/ Partner                                                   41%
        President/CEO                 10%
             Sales Rep                  13%

                          at   impressions expo    Speaker Prospectus                                                  2
2022 Speaker Prospectus - ImpressionsExpo.com - at impressions expo
Session Tracks
                              Whether it’s inks, equipment, special-effects applications, screen making,
                              techniques, production and more, this track features workshops and sessions
                              that enable screen printers to improve and optimize their proficiency in the
                              nuts and bolts of this decorating discipline. Workshops are held in either in
                              traditional or hands-on formats.

                              In this track, workshop and session participants will learn about the many
                              aspects of stitching designs and the variables involved. From lettering
                              and fonts to color blending and embroidery machine maintenance —
                              and everything in between — these workshops and sessions will help
                              embroiderers hone their craft and fortify their skills.

                              Looking for ways to boost sales? Need to refine your approach to marketing?
                              Need tips on how to find the correct niche for your business? Need to figure
                              out ways to improve branding? Attend workshops and sessions in this track
                              to improve many aspects of your business and increase your bottom line.

                              Are you ready to explore the wide world of heat-applied graphics? Whether
                              you use a heat press to supplement your business or are new to the process,
                              this track includes workshops and seminars focused on equipment, materials,
                              films, application tips and tricks, and how to position your business for
                              success using this popular decorating technique.

New for 2022!
                              An increasingly popular method for print-on-demand fulfillment, direct-to-
                              garment (DTG) printing continues to gain popularity in the decorated-apparel
                              industry. Workshops and seminars in this track tackle topics ranging from
                              sales and marketing of DTG-printed products, to the intricacies of production
                              — pretreatment, correct fabric selection, curing and other variables —
                              involved in the process.

                              Creating compelling, customer-pleasing designs one of the cornerstones
                              of decorated apparel. This track includes workshops and seminars that are
                              designed to explore the finer points of creating head-turning artwork for
                              different embellishment processes that will wow your customers.

                              Whether it’s on apparel, soft goods, home décor or hard surfaces,
                              sublimation is an incredibly popular decoration method. Workshops and
                              seminars in this track feature content on everything from color management
                              and substrates to maximizing sales. Learn the nuts and bolts of this exciting
                              process with content from this track.

          at   impressions expo   Speaker Prospectus                                                          3
2022 Speaker Prospectus - ImpressionsExpo.com - at impressions expo
The decorated-apparel industry’s premiere educational program, impressU, is taking submissions for 2022
educational seminars and workshops. We’re placing a dedicated emphasis on content, and we want next year’s
conference program to be the more diverse, dynamic, informative as ever, while providing maximum value for our
attendees and customers.

We appreciate your willingness to help us provide the highest level of apparel-decoration education possible, and for
serving as our educational partner in promoting the conference to your clientele. Impressions Expo will once again
provide education to thousands of screen printers, embroiderers, promotional consultants, digital decorators and
others next year. As you prepare your proposals, Impressions is taking submissions for the following for its impressU
conference program:
   • Trending Topics
   • Panels (3+ speakers)
   • Beginner and Intermediate Seminars and Workshops (1000-2000 level)
   • Advanced and Expert Seminars and Workshops (3000-4000 level)

Please consider the following guidelines for content proposals:

What We Want
   • Content that fits our five primary educational tracks: screen printing, embroidery/digitizing, heat-applied
     graphics, digital decorating and business
   • Fresh, current topics and content that address current decorated-apparel industry trends
   • Specificity when it comes to topics
   • Speaker Diversity! We welcome submissions from BIPOC speakers and those who are racial, gender,
     sexual-identity and ethnic minorities to use our platform to share your strategies and successes with
     the Impressions community
   • Inspiring content and actionable ideas that will help decorators solve problems or meet a need

What We Don’t Want
   • Dated topics with limited relevancy
   • Repurposed content that is more than 1 year old
   • Vagueness or ambiguity when it comes to topics
   • Content that has been presented before
   • Product-centered content from vendors that can be used to “sell” during sessions
   • Promotional content

For more Information contact:
                        Sydney Jacoby                                                 Jamar Laster
                        Conference Manager                                            Executive Editor
                        sydney.jacoby@EmeraldX.com                                    jamar.laster@EmeraldX.com

                       at   impressions expo   Speaker Prospectus                                                       4
2022 Speaker Prospectus - ImpressionsExpo.com - at impressions expo
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