2021 Program Guide - Explore the Future of Veterinary Medicine! - AUGUST 27-29, 2021 | KANSAS CITY, MO - North American Veterinary Community
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2021 Program Guide
A U G U S T 2 7 - 2 9 , 2 0 2 1 | K A N S A S C I T Y, M O
THE WESTIN KANSAS CITY
Explore the Future of Veterinary Medicine!
Event Details
How Emerging Digital Platforms Intersect
with Traditional Veterinary Care
3
The Veterinary Innovation + NAVC
Media eCommerce Summit offers a
comprehensive look at the future of the
veterinary world, while providing an open DAYS
forum for the most creative minds in the
industry to collaborate.
This groundbreaking,
20+
cutting-edge veterinary
37
education event is designed to
catapult the profession toward
the next paradigm shift in TOPICS
veterinary medicine. SPEAKERS
Effective Monday, August 2, 2021, the City of Kansas City, MO has implemented
a mask mandate. Face masks will be required during the Summit for all
attendees, regardless of vaccination status. Face masks, sanitizers and wipes
HEALTH will be available at the Event Registration Desk and throughout the property.
GUIDELINES
The Westin is following all Marriott protocols and the “Commitment to Clean.”
All meeting rooms and surfaces will be sanitized via an Electrostatic Spray at
lunch and overnight – the process of applying hospital-grade disinfectants
takes 15 minutes and the the rooms are to be empty until completed.
Brought to you by
2 2021 VETERINARY INNOVATION SUMMIT + NAVC MEDIA ECOMMERCE SUMMIT
SPEAKERS
Stacy Anderson, DVM, MVSc, Eleanor Green, DVM, Lauren Olavessen, DVM
PhD, DACVS-LA DACVIM, DABVP PetIQ
Lincoln Memorial University-College College of Veterinary Medicine & Senior Vice President and Chief
of Veterinary Medicine Biomedical Sciences, Texas A&M Medical Officer
Dean, College of Veterinary Medicine University
Professor Emerita & Dean Emerita Tessa Plagis, DVM, MSc
Brenda Andresen The Animal Policy Group
St. Anna Advies
Stephens & Associates Veterinarian & Communications
Senior Advisor & Consultant
Advertising, Inc. Advisor
Chief Strategy Officer
Jim Harris
Matt Russell
Strategic Advantage
Doug Aspros, DVM Disruptive Innovator
IDEXX
Veterinary Practice Partners Senior Director, Software Business
Chief Veterinary Officer Development & Partnerships
David Haworth, DVM, PhD
Veterinary Innovation Council Vidium Animal Health
Chairman
Heidi Sirota
President
Nationwide Pet Insurance
Chief Pet Officer
Jules Benson, BVSc, MRCVS Scott Ijaz
Nationwide Pet Insurance VetGuardian
Thomas Schwarztrauber
Chief Veterinary Officer Chief Revenue Officer
Nestlé Purina North America
Director of Category Leadership &
Ainsley Bone, DVM, MBA Jason Johnson, DVM, MS, DACT Strategic Planning
Nestlé Purina PetCare IDEXX
Senior Veterinary Communications Vice President & Global Chief Medical
David Sprinkle
Manager, Professional Officer
Packaged Facts & MarketResearch.
Engagement Team
com Publishing
Barbara Kellerman, BA, MA, Research Director
Aletha Carson, DVM M.Phil, Ph.D
Mars Kinship Kennedy School, Harvard University
Richard Susskind, OBE
Senior Manager, Data and James MacGregor Burns Lecturer in
Professional Futurist
Clinical Studies Leadership
Robert J. Trimble, DVM
Ying Chen Chris Kelly Veterinary Entrepreneurship Academy
Covetrus Veterinary Advantage Magazine
Executive Director
Chief Customer Officer Editor-in-Chief
Jennifer Welser, DVM, DACVO
Mark L. Cushing, JD Bob Lester, DVM Mars Veterinary Health
Animal Policy Group, LLC WellHaven Pet Health
Chief Medical & Quality Officer
Founding Partner Chief Medical Officer, Co-Founder,
Board of Directors
Roeland Wessels, DVM, MSc
Sarah Cutler Tew, PhD
St. Anna Advies
IDEXX Laboratories James Lloyd, DVM, PhD Founder
Senior Manager, Medical Outreach, Animal Health Economics, LLC
CAG Medical Organization Consultant
Marcie Whichard
North American Veterinary
John Dillon Whitney Miller, DACVPM. Community
GuardianVets DVM, MBA Vice President of Professional &
Founder & CEO Petco Community Relations
Chief Veterinarian
Aimee Gilbreath Veterinary Innovation Council
PetSmart Charities and PetSmart Katy Nelson, DVM Executive Director
Charities of Canada Chewy Health
President Senior Veterinary Relations Manager Shawn Wilkie
Talkatoo
Candise Goodwin Kerry O’Hara, PhD Chief Executive Officer
Petco Animal Policy Group
Rx Business Leader O’Hara Research & Analytics Bianca Zenor, DVM
Founder & President IDEXX
Director of Medical Affairs
3 2021 VETERINARY INNOVATION SUMMIT + NAVC MEDIA ECOMMERCE SUMMIT
Friday, August 27
TIME LOCATION EVENT
7:00 - 8:00 AM Century Arrive, Register and Breakfast
Ballroom Foyer The Westin Kansas City at Crown Center
8:00 - 8:10 AM Century Welcome
Ballroom A/B Brenda Andresen, Chris Kelly, Marcie Whichard
8:10 - 8:30 AM Century Veterinary Innovation Council: Where We’ve Been, What’s Ahead
Ballroom A/B Eleanor Green
8:30 - 10:00 AM Century KEYNOTE: The Future of Professions/How Technology Will Transform the Work of Human Experts
Ballroom A/B Richard Susskind
10:00 - 10:15 AM BREAK
10:15 - 11:00 AM Century Data: COVID-19 Impact and Implications for the Animal Health Industry
Ballroom A/B Kerry O’Hara
11:05 AM - 12:00 PM Century Panel: The Future of Work
Ballroom A/B Jules Benson, Jason Johnson, Bob Lester, Whitney Miller, Lauren Olavessen, Jennifer Welser
Moderator: Mark Cushing
12:00 - 1:30 PM Century LUNCH
Ballroom C
1:30 - 1:35 PM Century Afternoon Welcome
Ballroom A/B Brenda Andresen, Chris Kelly
1:35 - 2:00 PM Century The Pet Population Reset in Wake of COVID-19
Ballroom A/B David Sprinkle
2:05 - 2:30 PM Century The Effortless Economy
Ballroom A/B Thomas Schwartztrauber
2:35 - 3:00 PM Century Telemedicine in the United States: What We’ve Learned So Far and Next Steps
Ballroom A/B Mark L. Cushing
3:05 - 3:30 PM Century The Virtual Care Revolution – Expanding Access to All in Unprecedented Times
Ballroom A/B Katy Nelson
3:30 - 3:45 PM BREAK
3:45 - 4:10 PM Century Democratizing Pet Ownership by Improving Access to Prescription Medications
Ballroom A/B Heidi Sirota
4:15 - 4:40 PM Century Lessons Learned at the Intersection of Telehealth and eCommerce
Ballroom A/B Ainsley Bone, John Dillon
4:45 - 5:10 PM Century Putting the Pet at the Center of Pet Care: The Petco Whole-Health Philosophy
Ballroom A/B Candise Goodwin, Whitney Miller
5:10 - 5:15 PM Century Day One Closing Thoughts
Ballroom A/B Brenda Andresen, Chris Kelly
5:15 - 6:00 PM BREAK
6:00 - 6:45 PM Garden Terrace - Welcome Reception
Mezzanine Level
6:45 - 8:00 PM Century Dinner
Ballroom C Sponsored by Mars Veterinary Health
8:00 - 9:00 PM Century Emerging Entrepreneurs Networking Dessert Reception
Ballroom Foyer
4 2021 VETERINARY INNOVATION SUMMIT + NAVC MEDIA ECOMMERCE SUMMIT
Saturday, August 28
TIME LOCATION EVENT
7:00 - 8:00 AM Century Registration and Breakfast
Ballroom The Westin Kansas City at Crown Center
8:00 - 8:05 AM Century Welcome
Ballroom A/B Brenda Andresen, Chris Kelly
8:05 - 9:05 AM Century KEYNOTE: Disruptive Innovation
Ballroom A/B Jim Harris
9:10 - 10:00 AM Century Panel: Practical Applications of Innovation
Ballroom A/B Ainsley Bone, Scott Ijaz, Matt Russell, Rob Trimble
Moderator: Shawn Wilkie
10:05 - 10:35 AM Century The Veterinary Dialogue Trainer
Ballroom A/B Tessa Plagis, Roeland Wessels
10:40 - 11:45 AM Century Pitch Contest Presentations (Three 15 Minute Presentations)
Ballroom A/B Sponsored by IDEXX and Pet Care Innovation
11:45 AM - 1:00 PM Century LUNCH ®
Ballroom C 12:30 - 12:45 PM: PITCH CONTEST WINNERS & AWARDS
®
Sponsored by IDEXX, Pet Care Innovation Network and Purina
1:00 - 1:05 PM Century Afternoon Welcome
Ballroom A/B Brenda Andresen, Chris Kelly
1:05 - 1:25 PM Century Anticipating and Mitigating Clinic Visit Disruption Through Predictive Data
Ballroom A/B Sarah Cutler-Tew, Bianca Zenor
1:30 - 2:00 PM Century The New Healthcare Team Model
Ballroom A/B Stacy Anderson, Jim Lloyd
GRAND CHALLENGES
2:05 - 2:25 PM Century From Hype to Value Creation: How Technology Can Unlock Transformative Customer Experiences
Ballroom A/B Ying Chen
GRAND CHALLENGE GROUPS
Ballroom Level: Ballroom Level: Ballroom Level: Ballroom Level:
Pershing Place Liberty Pershing Place Shawnee/Mission
North/South East/West
2:30 - 4:30 PM Grand Challenge 1: Grand Challenge 2: Grand Challenge 3: Grand Challenge 4:
Re-envisioning the Harnessing the Power Maximizing Innovation Required Skills for a
Future of the of “Big Data” and Remaining Rapidly Evolving
Veterinary Evidence-based Ecosystem
Healthcare Team
4:30 - 4:40 PM BREAK
4:40 - 5:40 PM Century Grand Challenges Presentations (Four 10 Minute Presentations) and Day Two Closing Thoughts
Ballroom A/B
5:40 - 6:30 PM BREAK
6:30 - 7:30 PM Garden Terrace - Cocktail Reception
Mezzanine Level Sponsored by Mars Kinship
5 2021 VETERINARY INNOVATION SUMMIT + NAVC MEDIA ECOMMERCE SUMMIT
Sunday, August 29
TIME LOCATION EVENT
7:00 - 8:00 AM Century Registration and Breakfast
Ballroom C The Westin Kansas City at Crown Center
8:00 - 8:10 AM Century Welcome
Ballroom A/B Brenda Andresen, Chris Kelly
8:10 - 8:40 AM Century Convergence of Frontiers in Veterinary and Human Healthcare
Ballroom A/B Eleanor Green
8:45 - 9:15 AM Century Glimpsing the Future: The Coming “Omics” Revolution in Veterinary Medicine
Ballroom A/B David Haworth
9:20 - 9:50 AM Century Structural Challenges to Accessible Veterinary Care
Ballroom A/B Aimee Gilbreath
9:50 - 10:00 AM Century BREAK
Ballroom C
10:00 - 10:30 AM Century Value Based Veterinary Care
Ballroom A/B Jennifer Welser
10:35 - 11:05 AM Century Pet Insight Project Update
Ballroom A/B Aletha Carson
11:05 AM - 12:10 PM Century CLOSING KEYNOTE: Leadership – it’s Not a Person, It’s a System!
Ballroom A/B Barbara Kellerman
12:15 - 12:25 PM Century Closing Remarks
Ballroom A/B Doug Aspros
GET CONNECTED
Download the 2021 Veterinary Innovation
+ NAVC Media eCommerce Summit Mobile
App for the best event experience.
OR
Scan the QR code Access the
to download the app
Web App
Stay in touch with our social side using code #VIS2021!
6 2021 VETERINARY INNOVATION SUMMIT + NAVC MEDIA ECOMMERCE SUMMIT
Start UP/Emerging ExhibitorS
Located in the Century Ballroom Foyer
COMPANY BOOTH COMPANY BOOTH
Healthy Pet Connect 1 ImpriMed 11
healthypetconnect.com imprimedicine.com
MedDimensions, LLC 2 Interplay 12
med-dimensions.com gointerplay.com
Pawlytics 3 PetHub, Inc. 13
pawlytics.com pethub.com
Mella Pet Care 4 Sync Pet 14
mella.ai sync.pet
MentorVet 5 Talkatoo 15
mentorvet.net talkatoo.com
VetGuardian 6 VetMeasure, Inc. 16
VetGuardian.com VetMeasure.com
Basepaws 7 Vetted Pet Health, Inc. 17
basepaws.com Getvetted.io
Chronos 8 VIVID VETS 18
chronosllc.com vividvets.com
Gotyu 9 YourViewDr.com 19
Gotyu YourViewDr.com
Hilltop Bio 10 GuardianVets 20
HilltopBio.com GuardianVets.com
Century Foyer
Westport
Century Foyer A Century Foyer B Century Foyer C
1 2 3 4 5 6 7 8
Registration
9 Stairs
Pershing North
20 10
18 15 14 11
19
17 16 13 12
Elevators
Garden Terrace
7 2021 VETERINARY INNOVATION SUMMIT + NAVC MEDIA ECOMMERCE SUMMIT
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In 2021, we introduced regular columns by:
` David Sprinkle from Packaged Facts
` Ali McIntyre from the VVCA
` Mark Cushing from the Animal Health Policy Group
` Stacy Pursell from the Vet Recruiter
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17 2021 VETERINARY INNOVATION SUMMIT + NAVC MEDIA ECOMMERCE SUMMITA U G U S T 2 7 - 2 9 , 2 0 2 1 | K A N S A S C I T Y, M O
THE WESTIN KANSAS CITY
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