2021 MEDIA INFORMATION - INFORMATION THAT BUILDS THE WORLD - KHL Group
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INFORMATION THAT BUILDS THE WORLD
MEMBER OF: 2021
MEDIA INFORMATION
www.khl.com
International Construction
International
Construction
@internationalconstruction
@
international @KHLConstruction
magconstruction mag @KHLConstruction
International
Construction
International Construction www.khl.com/icon
THE BRAND
There’s no doubt that 2020 has been a year that we won’t forget in a hurry; the global pandemic has impacted on our health, finances
and families – on our very way of life.
It is to be hoped that the worst of the pandemic is now behind us and, as an industry, construction is better placed than most others
to not just survive but thrive. Even during lockdowns imposed around the world most countries classified construction as ‘essential’ and
many governments are actively looking to large-scale infrastructure investment to provide their economies with a boost.
The technological revolution that has been transforming construction is providing the sector with increased productivity and
efficiency while also enabling work to be done and monitored away from the construction site, helping in an age of social distancing.
There will still be challenges ahead, but the future is positive. International Construction will continue to publish the magazine
ten times a year as well as bring you construction technology supplements, newsletters, webinars, special issues such as the Global
WAYS WE REACH KEY BUYERS IN THE Construction Guide, social media updates, podcasts and breaking news.
GLOBAL CONSTRUCTION INDUSTRY
Going forward, the construction industry is set to become more vital than ever to the global economy, and we will be there to report
on it every step of the way.
ANDY BROWN Editor
MAGAZINE WEBSITE NEWSLETTER SUPPLEMENT WEBINARS
JULY-AUGUST 2019 | No 4
SEPTEMBER 2020 Vol 59 No 7
A KHL Group publication
www.khl.com A KHL Group publication
www.khl.com
Mixing
technology
P36
Unmanned
ECONOMIC OUTLOOK aerial
Asia Pacific vehicles
P14 SEPTEMBER 2020 Vol 59 No 7
P42
INTERVIEWS Electric
Jacobs: A KHL Group publication
and hybrid
Ken Gilmartin
www.khl.com
P32
P34
Mixing
R&D
Metso technology
P36
Outotec:
P36
ECONOMIC OUTLOOK
Asia Pacific
Pekka Vauramo P14
P26 INTERVIEWS
Jacobs:
Reach for the sky:
Ken Gilmartin
P34
Metso
crane projectsReach for the sky:
Outotec:
Pekka Vauramo
P26
P42
crane projects
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
P42 ICON 07-08 2019 Technology Front Cover.indd 1 29/07/2019 14:37:02
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
25,630* 46,544 26,030** 112,963 501
PAGE VIEWS/MONTH
CIRCULATION AVERAGE (MAY-JULY 2020) WEEKLY DISTRIBUTION ADDITIONAL DIGITAL AVERAGE REGISTRATIONS
AVERAGE (JUNE 2020) COPIES FOR KHL CONSTRUCTION
**PUBLISHER’S OWN DATA WEBINARS
SOURCE: GOOGLE ANALYTICS
*BPA AVERAGE QUALIFIED (25,256) + Google Analytics is the most widely
NON-QUALIFIED (374): JAN-JUNE 2020 used web analytics service on the 24-PAGE SUPPLEMENT IN
internet and considered the CE & ICON’S JAN-FEB &
10 ISSUES PER YEAR most accurate. JUL-AUG ISSUES 6 PER YEAR
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/icon
THE GLOBAL CONSTRUCTION MARKET
MARKET OVERVIEW IMF WORLD ECONOMIC OUTLOOK UPDATE JUNE 2020
EMERGING MARKETS
GLOBAL CONSTRUCTION OUTPUT (REAL % CHANGE) FUTURE GLOBAL GROWTH GLOBAL ADVANCED & DEVELOPING
The International Monetary Fund (IMF) ECONOMY ECONOMIES ECONOMIES
6% has provided GDP growth figures for 2019
for the global economy, advanced and 6% 5.4% 5.9%
5%
emerging economies and predictions for
4.8%
4% 2020 and 2021. Analytics company Global 4% 3.7%
2.9%
Data have also produced information 2%
3%
on the expected future performance of
1.7%
SOURCE: GlobalData, Construction
2% advanced and emerging markets. 0% -4.9% -8.0% -3.0%
SOURCE: International Monetary Fund
2019 2020 2021 2019 2020 2021 2019 2020 2021
Both agree that, although it is
1% -2%
admittedly from a lower base, emerging
0 economies are not expected to suffer as -4%
big a drop in 2020 and also have a larger
-1% -6%
predicted recovery in 2021. According to
-2% the IMF, however, there are concerns that -8%
2018 2019 2020 2021 2022 2023 2024 emerging markets could be hit hard due
nnnn ADVANCED ECONOMIES nnnn EMERGING MARKETS nnnn GLOBAL to a less advanced healthcare, reliance on -10%
tourism and higher poverty levels.
EQUIPMENT SALES PREDICTED TO RECOVER GLOBAL SALES OF CONSTRUCTION EQUIPMENT BY REGION, 2015-2024* (Units)
Given all that has happened, the forecast made by Off-Highway Research is relatively
positive. Construction equipment sales will fall from the high of just under 1.1 million units 1,200,000
in 2019 to a predicted figure of approximately 930,000 units in 2020. When placed in the
context of the last decade this figure is relatively robust. 1,000,000
One of the reasons this figure is relatively strong is China. The global powerhouse is
the world’s biggest market for construction equipment sales and the government has 800,000
invested in infrastructure projects to provide a boost to the economy.
SOURCE: Off-Highway Research
Stimulus spending in China will lift the market by an expected 14% to take sales to 600,000
their highest since the previous stimulus boom in 2010-2011. Prior to the pandemic, sales
in China were expected to fall in 2020 as the market passed its cyclical peak. All the other 400,000
major markets for construction equipment sales – Japan, North America, India, Europe –
will see declines in 2020. 200,000
Global sales are expected to increase in 2021 to around 950,000 units and then see a
slight rise in 2022 before sales pass the million-unit mark in 2023 and 2034. North America 0
is expected to see strong growth in this time period with sales not too far from China’s by 2015 2016 2017 2018 2019 2020* 2021* 2022* 2023* 2024*
2024. The industry is perhaps fortunate that Covid-19 occurred on what would have been a n CHINA n EUROPE n INDIA n JAPAN n NORTH AMERICA n REST OF THE WORLD *Forecast
‘down’ year anyway, and the predictions for future sales are broadly positive.
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/icon
CIRCULATION
INTERNATIONAL CONSTRUCTION REACHES BY BUSINESS TYPE**
EVERY COUNTRY IN THE WORLD 59.1% Construction Contractors/Sub-contractors
12.1% Distributors/Agents/Equipment Sales and Manufacturers
10.8% Construction Equipment Hire/Rental Companies, Construction Department of
Large Industrial/Commercial Concern, Industrial Establishment (maintenance/
MAGAZINE l Our circulation targets buyers of equipment:
Contractors and equipment rental companies
repair, garages, workshops)
purchase 75-80% of all construction equipment 8.8% Consultant, Consulting Engineer/Architect/Quantity Surveying, Project /
in the world; we reach 15,000+ contractors and Construction Management Consultancy
2,200+ rental companies each issue 8.5% Mining/Quarrying/Aggregate Production, Petroleum Producers, Power
SEPTEMBER 2020 Vol 59 No 7
Generation, Inspection, Insurance/Risk Management, Safety/Training, Software,
A KHL Group publication
www.khl.com
Mixing l O ur circulation is fluid and determined by the
Authority/Government - National/Local, Public/Private Utilties, Association/
technology
construction output in each country
P36
ECONOMIC OUTLOOK
Asia Pacific
Education/Establishment/Research, Finance/Regulator, Airports/Ports/Docks/
P14 SEPTEMBER 2020 Vol 59 No 7
INTERVIEWS
Jacobs:
l W
e target both the developing markets
A KHL Group publication
Ken Gilmartin
www.khl.com
Offshore, Energy (Oil&Gas, Windpower/Renewable) and Specialized/Heavy
P34
Mixing
Metso technology
Outotec:
P36
worldwide and the established construction
ECONOMIC OUTLOOK
Asia Pacific
Pekka Vauramo P14
P26
Transport/Rigging
INTERVIEWS
Jacobs:
Reach for the sky:
Ken Gilmartin
P34
Metso
crane projectsReach for the sky:
markets
Outotec:
Pekka Vauramo
0.7%
P26
P42
crane projects
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
Other companies
P42
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
**BASED ON JUNE 2020 BPA STATEMENT
BY REGION* EUROPE 5,799
25,630* GERMANY 849
TOP 2
CIRCULATION NORTH AMERICA 3,772 UK 799
US 2,349
TOP 2
*BPA AVERAGE QUALIFIED (25,256) + MEXICO 1,057 MIDDLE EAST 2,260 ASIA & ASIA PACIFIC 8,290
NON-QUALIFIED (374): IRAN 742 INDIA 1,725
TOP 2
TOP 2
JAN-JUNE 2020 SAUDI ARABIA 453 CHINA 809
AFRICA 1,396
SOUTH AFRICA 449
TOP 2
International Construction’s LATIN AMERICA 3,663 NIGERIA 327
BRAZIL 1,604
TOP 2
circulation is audited by BPA Worldwide, If your company operates in Europe, request a media
the leading auditor of ARGENTINA 586 pack from our sister publication, Construction
business-to-business magazines. Europe, to see further advertising opportunities
For more information, or to advertise, please contact Simon Kelly: simon.kelly@khl.com | T: +44 (0)1892 786223 | M: +44 (0) 7850 203298
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/icon
EDITORIAL PROGRAMME 2021
JAN-FEB MARCH APRIL MAY JUNE
EARTHMOVING EQUIPMENT SPECIAL ISSUE PRODUCT SHOW GUIDES MARKET INTELLIGENCE:
LAUNCH Equipment Market Overview
SUPPLEMENT SUPPLEMENT
A look at new products
launching in the first half of
2021 – taking the place of
cancelled or postponed MARKET INTELLIGENCE: Road Construction
exhibitions Yellow Table Tunnelling
NEW Transport Infrastructure
Components FOR Portable Power & Lighting REGIONAL REPORT: Latin America
Concrete Equipment 2021 High Rise Construction ECONOMIC OUTLOOK: China
Access (inc. ITC Preview)
Mini Excavators REGIONAL REPORT: Europe REGIONAL REPORT: North Africa
NEW Construction post-Covid ECONOMIC OUTLOOK: Latin America ECONOMIC OUTLOOK: Middle East
REGIONAL REPORT: India BONUS DISTRIBUTION: BONUS DISTRIBUTION: BONUS DISTRIBUTION:
ECONOMIC OUTLOOK: Europe REGIONAL REPORT: CIS ECONOMIC OUTLOOK: North Africa KHL full digital circulation IRE & Apex WoC WoC
JULY-AUGUST SEPTEMBER OCTOBER NOVEMBER GLOBAL DECEMBER
MARKET INTELLIGENCE:
Construction Trends: Engines
SHOW GUIDE
CONSTRUCTION Crushing/Screening
ICON200
Urbanisation, electric power,
modular and sustainability
Rental Market Focus
(inc. IRC preview) GUIDE Road Construction
Bridge Construction
Excavators Demolition & Global Outlook Trenchers/Drilling Rigs
Tower Cranes Recycling KHL Toplists analysis
(inc WC&TS preview) (inc. WDS show guide) Concrete Construction REGIONAL REPORT: Southern Africa
Mining Foundations ECONOMIC OUTLOOK: CIS
SUPPLEMENT REGIONAL REPORT: Middle East REGIONAL REPORT: China Falsework and Formwork
ECONOMIC OUTLOOK: Asia Pacific ECONOMIC OUTLOOK: North America Attachments
Mixing Technology
REGIONAL REPORT: Asia Pacific BONUS DISTRIBUTION: FREE MARKET REGIONAL REPORT: North America
ECONOMIC OUTLOOK: India WCTS RESEARCH: ECONOMIC OUTLOOK: Southern Africa CLICK
Free independent HERE TO
VIEW ICON’S
EDITORIAL DEADLINES advertising research for
full pages or larger INTERESTED? ARCHIVE
Editorial should be submitted to the editor no later than Please click here to be sent your tailored ISSUES
the 5th of the preceding month. advertising opportunities
For further details, or to submit material suitable for publication, BONUS DISTRIBUTION: For more information, or to advertise, please contact Simon Kelly:
please contact Andy Brown: andy.brown@khl.com | +44 (0)1892 786224 WDS simon.kelly@khl.com | T: +44 (0)1892 786223 | M: +44 (0) 7850 203298
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/icon
CONSTRUCTION TECHNOLOGY
CONSTRUCTION CONSTRUCTION CONSTRUCTION CONSTRUCTION
TECHNOLOGY TECHNOLOGY TECHNOLOGY TECHNOLOGY
SUPPLEMENT NEWSLETTER WEBSITE WEBINARS
JULY-AUGUST 2019 | No 4
A KHL Group publication
www.khl.com
Unmanned
aerial
vehicles
P42
Electric
and hybrid
P32
R&D
P36
NEW
ICON 07-08 2019 Technology Front Cover.indd 1 29/07/2019 14:37:02
FOR
2021
112,963 26,232 5,000 560
ADDITIONAL DIGITAL COPIES MONTHLY EXPECTED MONTHLY PAGE VIEWS AVERAGE REGISTRATIONS
PUBLISHER’S OWN DATA DISTRIBUTION PUBLISHER’S OWN DATA PUBLISHER’S OWN DATA
PUBLISHER’S OWN DATA
2 x 24 page supplements per year J oint newsletter with Construction T he industry’s hub for construction S ponsors of 2020 CTech webinars
P rinted in both Construction Europe and Europe and International Construction technology news and developments received an average of 320,000
International Construction Global requested subscriber base A dvertising can be booked on a monthly impressions
A dvertising space can be booked within S ponsors receive a banner or button, basis S ponsors had the opportunity to receive
the supplement booked monthly 491 contact details of attendees
Reprinted and distributed separately SPONSOR FROM 2,500 3,250
PLACE A PRINT ADVERTISEMENT REACH YOUR BUYERS DIRECT BE ONE OF THE FIRST TO BECOME A WEBINAR SPONSOR
TO CAPTURE YOUR BUYERS’ TO THEIR INBOX WITH A BENEFIT WITH A DIGITAL TO BENEFIT FROM FANTASTIC
ATTENTION SPONSOR BANNER OR BUTTON PLACEMENT ON THE WEBSITE BRAND EXPOSURE
https://www.linkedin.com/groups/8817720/ www.constructiontechnology.media
WEBINARS
SPONSORSHIP BENEFITS
JAN-FEB MAR-APR MAY-JUNE
BRAND PROMOTION
251,268 IS NET-ZERO-CARBON WHAT DOES CONSTRUCTION OEM OPPORTUNITIES
Average impressions for KHL CONSTRUCTION POSSIBLE? 4.0 LOOK LIKE? Following the Yellow Table, the ranking of the
webinar sponsors in 2020 A look at the available technologies and In theory, we now have the technology to world’s 50 biggest OEMs, we discuss where the
processes contractors will need to adopt to connect and fully automate an entire project. future growth opportunities for OEMs are –
lower emissions on their projects. How close are we to making the emerging markets? New technology?
concept a reality? Joint ventures?
LEAD GENERATION
KHL webinars in 2020 offered
sponsors the chance to receive an JULY-AUG SEPT-OCT NOV-DEC
average of 477 attendees
BRAND RECOGNITION CONTRACTING ESSENTIALS THE PRICE OF GREEN PROJECT TECHS
After the publication of the ICON top 200 listing CONSTRUCTION A look at major construction projects using
KHL webinars in 2020 attracted an of the world’s most successful contractors, Is it possible to recycle, use greener materials, cutting edge technology to increase efficiency
average of 501 attendees, and an expert panel discusses the essential skills, reduce emissions, improve the energy and productivity
people and technology all contractors must efficiency of buildings… and make a profit?
benefitted from branding on visible
have in place in 2021 and beyond.
backdrop
SOLE SPONSOR 9,600 7,500 SUPPORTING SPONSOR 3,200 2,500
No other sponsors involved in webinar & associated marketing Part of pre- & post-marketing
Part of pre- & post-marketing Visible logo during event
Visible logo during event Mention by host during webinar
Mention by host during webinar Contact details of registrations (GDPR allowing)
Contact details of registrations (GDPR allowing)
Sponsored e-mail blast to participants post event
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/icon
THE YELLOW BOOK
NOW HOSTED FOR THE FIRST TIME ONLINE, THE YELLOW BOOK www.yellowbook.media
IS THE ULTIMATE NEW MACHINERY GUIDE FOR THE WORLD’S
CONSTRUCTION INDUSTRY
ADVERTISING OPPORTUNITIES:
B enefit from the expertise of KHL’s digital team with increased page
views expected throughout the year
B enefit from exposure of www.yellowbook.media in all KHL
magazines, websites, newsletters & social media
BECOME A YELLOW BOOK SPONSOR
B enefit from your logo on every page of
5,000 the site driving brand recognition
EXPECTED SPONSOR FROM 3,900 3,000 PER MONTH et ahead of your competitors who have equipment
G
MONTHLY VIEWS listed on the site
Easy to use search BECOME A CATEGORY SPONSOR
function is split into the Dominate a niche and benefit from a banner ad
following categories: SPONSOR FROM 3,250 2,500 PER MONTH
l Compaction & Roadbuilding
l Loaders
l Compressors
l Pumps www.yellowbook.media
l Excavators For more information, or to advertise, please contact Simon Kelly:
l Haulers simon.kelly@khl.com | T: +44 (0)1892 786223 | M: +44 (0) 7850 203298
l Graders & Dozers PUT YOUR MESSAGE IN FRONT OF KEY BUYERS WHO ARE CURRENTLY SOURCING NEW EQUIPMENT
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/icon
INTERNATIONAL CONSTRUCTION WEBSITE
TOP BILLBOARD
MPU 1
WEBSITE ADVERTISE ON ICON’S WEBSITE TO:
irect traffic from ICON’s website straight to yours
D
Boost your web traffic by choosing your website as a landing page
Measure your campaign’s success
Website advertisers receive free access to campaign dashboard
WEBSITE
Promote your message for a month or more SPONSORED CONTENT MPU 2
Advertisers receive one month’s exposure on the ICON web page IN-CONTENT
LEADERBOARD
Align your brand with relevant and high-quality content
SOLUS WALLPAPER
SOLUS WALLPAPER
Wallpaper advertisers can sponsor a feature or a keyword for one year
BANNER SIZES AND RATES Please note: a maximum of two clients can share one position.
46,544 DESKTOP TABLET MOBILE
PAGE VIEWS/MONTH TOP BILLBOARD 728 x 90 pixels 468 x 60 pixels 300 x 75 pixels �3,750 $4,900
30,083 MPU 1 300 x 250 pixels 300 x 250 pixels 300 x 250 pixels �3,125 $4,060
UNIQUE VISITORS/MONTH MPU 2 300 x 250 pixels 300 x 250 pixels 300 x 250 pixels �2,200 $2,850
32,029 MPU 3
MPU 4
300 x 250 pixels
300 x 250 pixels
300 x 250 pixels
300 x 250 pixels
300 x 250 pixels
300 x 250 pixels
�1,875 $2,425
$1,220 MPU 3
SESSIONS/MONTH �940
AVERAGE (MAY-JULY 2020) WEBSITE SPONSORED CONTENT Image size: High Res, 3:2 ratio JPEG* �4,450 $5,000
| Headline (maximum 40 characters inc. spaces) *Images are processed to the best optimized size dependant on viewing device size
| Body copy (maximum 250 characters inc. spaces) and to ensure that the image is loaded instantly without delay
| Click-through URL to article (KHL can host article if needed) MPU 4
SOURCE: GOOGLE ANALYTICS
IN-CONTENT LEADERBOARD 598 x 100 pixels 468 x 60 pixels 300 x 75 pixels �2,200 $2,850
Google Analytics is the most widely TARGET CREATIVE WALLPAPER 1360 x 1500 pixels 300 x 250 pixels 300 x 250 pixels �2,500 $3,250
used web analytics service on the FEATURES SPONSORSHIP WALLPAPER 1360 x 1500 pixels 300 x 250 pixels 300 x 250 pixels �2,500 $3,250
internet and considered the
most accurate. BOOK A DIGITAL BANNER TO DIRECT TRAFFIC FROM ICON’S WEBSITE STRAIGHT TO YOURS
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/icon
INTERNATIONAL CONSTRUCTION NEWSLETTER
SPONSOR
NEWSLETTER ADVERTISE IN ICON’S NEWSLETTER TO:
Reach your audience direct to their inbox 4+ times a month
Direct buyers straight to your chosen landing page
SPONSOR
Align your brand with the latest news for our industry
easure your campaign’s success
M
Newsletter advertisers receive free access to campaign dashboard
NEWSLETTER
SPONSORED CONTENT
ADVERTISERS
26,030** RECEIVE
1 MONTH’S
WEEKLY DISTRIBUTION BANNER SIZES AND RATES EXPOSURE
AVERAGE (JUNE 2020)
**PUBLISHER’S OWN DATA
SPONSOR 570 x 100 pixels �3,125 $4,000
NEWSLETTER SPONSORED CONTENT Image size: High Res, 1:1 ratio JPEG* �4,450 $5,000
| Headline (maximum 40 characters inc. spaces) *Images are processed to the best optimized size dependant on viewing device
| Body copy (maximum 250 characters inc. spaces) size and to ensure that the image is loaded instantly without delay
| Button text (maximum 20 characters inc. spaces)
| Click-through URL to article (KHL can host article if needed) BUTTON BUTTON BUTTON
BUTTON 150 x 150 pixels �1,560 $2,000
Anyone in Europe receiving PLACE A BANNER, BUTTON OR SPONSORED CONTENT AND TARGET
World Construction Week will
also get the Construction Europe A GROUP OF USERS WHO HAVE SPECIFICALLY OPTED TO RECEIVE
newsletter THE LATEST CONSTRUCTION INDUSTRY NEWS.
International Construction @international construction mag @KHLConstruction International Construction www.khl.com/iconKHL’s DIGITAL SOLUTIONS
WALLPAPER
SPONSORSHIP
KHL DIGITAL TEAM REMARKETING e-CASTS & TAGGING
KHL has a dedicated digital What is remarketing?
Remarketing is the process of (anonymously) following or tracking
website visitors online after they have left a website site where they
are served advertisements via a cookie. A cookie is a piece of data
How KHL’s remarketing advertising works
team that focuses on the
54 SOCIAL MEDIA ACCOUNTS
that embeds itself in the browser of the user, enabling tracking of the 16 MAGAZINES
REGULAR VISITORS
websites they visit. 15 NEWSLETTERS DIRECTORIES/GUIDES
4
NEWS
SEARCH ENGINE RESULT
CONFERENCES & AWARDS
APPS
EXHIBITIONS
Who is remarketing good for? PODCASTS & VIDEOS
GOOGLE AD-WORDS
Remarketing is an effective and helpful digital marketing strategy for
KHL draws 300,000+ unique visitors per month to its sites
growing demands for digital
every type of business, selling any kind of product or service. Small
to medium sized businesses, and large corporations alike can benefit
from remarketing.
What does this mean for visitors? Visitors to KHL sites pick up
tracking cookies in their browsers
marketing. Compared to print
Remarketing is designed to make the advertising experience
as friendly to the consumer as possible. People are constantly WEBSITES INCLUDE
KHL Construction
bombarded by advertisements for things they are not interested in. KHL Power
Remarketing tries to combat this, connecting customers to business KHL Lectura Specs
Off-Highway Research
as easily and painlessly as possible.
EXAMPLES OF HOW THE BANNERS COULD BE DISPLAY KHL uses this unique captured data to amplify your message to a targeted
audience of users and buyers, displaying your message on other sites they visit.
and other marketing channels, TWITTER FACEBOOK LINKEDIN GOOGLE AD NETWORK YOUTUBE INSTAGRAM
digital is both complex and Unique targeted advertising to construction and power professionals.
technical. The new team will
provide support and expert
advice through the entire
digital campaign process. Amplify your message and engage with a Promote your company’s products, services Sponsor an individual feature online and
l Manage and optimise digital targeted audience that is interested in your or announcements through e-mail sent your company brand will benefit from 12
campaigns. products and services. directly to International Construction months exposure with wallpaper pinned to
l Work with clients proactively before, Remarketing is the process of (anonymously) readers. the top of the featured article.
during and after campaigns to following or tracking website visitors online Target by business type and/or specific PRICE PER YEAR FROM
maximise performance. after they have left a website where they are regions/countries. 2,000 2,600
l Provide advice, recommendations served advertisements via a cookie. $0.65 €0.60/NAME
and examples to ensure that BASE COST 1,800 minimum Buy a pre-determined tag and benefit from
campaigns are effective and deliver 6,500 7,500 2,000 minimum your wallpaper appearing alongside every
expected results. story that a reader searches for that term.
Includes project setup, brand safety, 250,000
impressions and optimization. $0.75 €0.65/LEAD GENERATION PRICE PER MONTH FROM
2,200 minimum 2,000 2,600
ADDITIONAL IMPRESSIONS
2,600 3,000 2,500 minimum
Per 250,000 impressions.
www.khl.com/iconKHL’s DIGITAL SOLUTIONS continued
SPONSORED SPONSORED CONTENT WHITE
NEWSLETTER & VIDEOS WEBINARS PAPERS
A White Paper by KHL Group
and International Rental News
sponsored by Infor
Business transformation in 2018:
operational challenges and IT solutions
in the construction equipment market
January 2018
Copyright © 2018 KHL Group, All rights reserved
www.khl.com
Branding on a newsletter dedicated to Sponsored content creates reader Engage and interact with an White Papers which explain technical issues
your company sent to our readers. Supply engagement when written in a newsworthy international audience. Share your on topics such as the environment, health
content and artwork and our production format. It displays in a prominent position on content for conferences, technical & safety, machine efficiency can be very
team will design a newsletter to send out the magazine homepage. topics, marketing, online courses, and effective lead generators. Promote your
on your behalf. A great way to advertise PRICE PER MONTH FROM so much more. White Paper throughout the magazine’s
your products and services in a format our 4,450 5,000 Our Digital Team will provide the insight website in prominent positions to deliver
readers are familiar with. and support to make your webinar a targeted sales.
PRICE PER ISSUE FROM success without the headache. We can PRICE ON APPLICATION
6,500 8,450 Sponsored videos of 1-3 minutes are ideal provide the total webinar service with
in capturing your audience. Placed on a high hosting, moderating, promoting and
profile portal on the magazine homepage recording or any element of that.
and on KHL’s YouTube channel.
CONSULT PUBLISHER FOR PRICING
PRICE PER MONTH FROM
3,100 3,500
For more information please contact Peter Watkinson: peter.watkinson@khl.com | +44 (0)1892 786240
www.khl.com/iconDIGITAL REPORTING METRICS
DIGITAL REPORTING
DASHBOARDS FROM KHL
Our new online Dashboard gives you direct access to all your digital
campaign results in near real time via direct APIs to the source data.
To help you navigate the success
of a campaign, KHL provides
in-depth reporting metrics in a
clear and concise format allowing
you to determine at a glance the
performance of your advertising
creative and spend.
l Easily see the ROI of your
campaign
l Compare results
l Identify trends
l Review effective creatives
For more information go to:
www.khl.com/dashboard
www.khl.com www.khl.com/dashboardPRINT ADVERTISING RATES
MAGAZINE US$ RATES
NUMBER OF INSERTIONS: 1 3 6 12 18 24
SEPTEMBER 2020 Vol 59 No 7
FULL PAGE $9,750 $9,100 $8,450 $7,800 $7,050 $6,300
A KHL Group publication
www.khl.com
HALF PAGE ISLAND $6,210 $5,940 $5,560 $5,250 $5,200 $5,000
Mixing
technology
P36
ECONOMIC OUTLOOK
HALF PAGE $5,250 $4,975 $4,500 $4,200 $3,860 $3,300
Asia Pacific
THIRD PAGE $3,900 $3,630 $3,520 $3,300 $3,200 $3,100
P14 SEPTEMBER 2020 Vol 59 No 7
INTERVIEWS
Jacobs: A KHL Group publication
Ken Gilmartin
www.khl.com
P34
Mixing
QUARTER PAGE $3,460 $3,190 $3,070 $2,900 $2,800 $2,700
Metso technology
Outotec:
P36
ECONOMIC OUTLOOK
Asia Pacific
Pekka Vauramo P14
P26 INTERVIEWS
Jacobs:
Reach for the sky:
Ken Gilmartin
P34
Metso
crane projectsReach for the sky:
30% surcharge for cover positions
Outotec:
Pekka Vauramo
P26
P42
crane projects
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
P42
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
25,630*
CIRCULATION
*BPA AVERAGE QUALIFIED (25,256) +
EURO RATES
NON-QUALIFIED (374): NUMBER OF INSERTIONS: 1 3 6 12 18 24
JAN-JUNE 2020
FULL PAGE €8,700 €8,450 €7,650 €6,960 €6,375 €5,880
HALF PAGE ISLAND €5,250 €5,030 €4,750 €4,480 €4,420 €4,280
HALF PAGE €4,960 €4,740 €4,470 €4,220 €4,140 €4,000
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International Construction’s
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International Construction @international construction mag @KHLConstruction International Construction www.khl.com/iconMAGAZINE SPECIFICATIONS
DOUBLE PAGE FULL HALF PAGE HALF PAGE
MAGAZINE SPREAD PAGE ISLAND VERTICAL
SEPTEMBER 2020 Vol 59 No 7
A KHL Group publication
www.khl.com
Mixing
technology
P36
ECONOMIC OUTLOOK
Asia Pacific
P14 SEPTEMBER 2020 Vol 59 No 7
INTERVIEWS
Jacobs: A KHL Group publication
Ken Gilmartin
www.khl.com
P34
Mixing
Metso technology
Outotec:
P36
ECONOMIC OUTLOOK
Asia Pacific
Pekka Vauramo P14
P26 INTERVIEWS
Jacobs:
Reach for the sky:
Ken Gilmartin
P34
Metso
crane projectsReach for the sky:
Outotec:
420mm x 297mm 210mm x 297mm 117mm x 184mm 86mm x 268mm
Pekka Vauramo
P26
P42
crane projects
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
P42
n DRILLING EQUIPMENT n REGIONAL REPORT: MIDDLE EAST n QUARRYING AND MINING
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The international KHL IS THE LARGEST AND MOST-RESPECTED
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