2020 PROSPECTUS Everything You Need to Know - AUSTRALIA'S LARGEST CONSTRUCTION EQUIPMENT EXPO - The National Diesel Dirt & Turf Expo
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
® Friday 15th, Saturday 16th, Sunday 17th May 2020 2020 PROSPECTUS Everything You Need to Know GOLD SPONSOR GOLD MEDIA SPONSOR AUSTRALIA’S LARGEST CONSTRUCTION EQUIPMENT EXPO PANTHERS PENRITH, 123 MULGOA ROAD SYDNEY | DIESELDIRTANDTURF.COM.AU
2019 - ANOTHER GREAT NATIONAL DIESEL DIRT & TURF EXPO Despite a rain-soaked Friday, the 2019 Diesel Dirt & Turf Expo lived up to exhibitors’ expectations in delivering great crowds, enthusiastic and motivated buyers and the now traditional buzz of Australia’s largest earthmoving expo. Even with a one-day washout and the first time the Expo had been held outside school holidays, 61,200 people still came to the show along with their chequebooks. Many of the 217 exhibitors reported their best year sales with plenty of follow-up and demo calls for the months ahead. Opening the Expo, the Mayor of Penrith Councillor Ross Fowler said, “Penrith is all about jobs and investment. The National Diesel Dirt & Turf Expo is a fantastic event Nitin Khanna, and the city and council is proud to be the host location. “The Expo brings Vice-Director of SANY International a lot of interest and visitors to the city and is very well respected within the industry. Congratulations to the organisers who have made it what it is today. There is a lot of activity in Western Sydney, with new rail links and the Western Sydney airport development”. Nitin Khanna, vice-director of SANY International and Managing Director of Sany Australia Pty Ltd said, “we have chosen the National Diesel Dirt & Turf Expo as our exclusive platform to launch our product platform in Australia. Matt Lynch, Managing Director of SANY distributor, Ultro Equipment said, “this is our first show representing ourselves and SANY. It’s Austra- lia’s biggest opportunity to present ourselves to the industry.” Gold Media Sponsor Machines4U.com.au’s director, Steve Krebs, said “this is an exciting show for us. When we first started looking at the Expo four years ago, we quickly realised the organisers were all from the industry and understood the needs of exhibitors. Wehave witnessed the amazing growth of this Expo to what it is today and are very pleased to be part of it. The show is unique in that there is something for families, kids, contractors large and small... It addresses all the industry’s needs. We have seen the Expo grow in the last four years. We are proud to have run thisyear’s Megaprize with its $100,000 in prizes.” Matt Lynch, Managing Director of SANY distributor, Ultro Equipment 2 www.dieseldirtandturf.com.au
Stuart Ayres, Member for Penrith and Minister for Jobs, stamped at stations throughout the Expo with entries Investment, Tourism and Western Sydney said, “There are going to the barrel for a draw. More than $100,000 with a three things that really stand out about this part of the prizes were given awaywith the 11 lucky winners. world... the Diesel Dirt & Turf Expo ... It’s a big part of the Western Sydney economy. The Expo is not only helping to BIG CROWDS AT THE PICKLES AUCTION drive the economy in Western Sydney; it is helping to drive the economy In previous years, the Pickles equipment auction was a throughout Australia. It’s a fantastic opportunity to great favourite and this year was no exception. Big crowds showcase this region’s expertise in earthmoving engineer- gathered as the auctioneers moved through the lots of ing and construction. It’s fantastic to see so many global used equipment of outstanding quality, featuring low brands exhibiting right here in Penrith. I would like to operational hours and presented in great condition. Eager thank the organisers for helping create jobs and driving buyers appreciated the bargains that were snapped up business investment across Western Sydney.” throughout the afternoon. STAND DESIGNS REACH NEW LEVELS CASH PRIZES FOR THE ‘OPERATOR’ CHALLENGE” The most obvious thing about this year’s Expo was the Popular with contractors and visitors is the annual incredible amount of effort to which most of the exhibitors “Operator’s Challenge” where the winners can prove their had gone to present themselves. Many of the stands were skills by receiving a prestigious trophy and lucrative cash larger, more elaborate and attractive constructions that prizes. The Porters Challenge tested the skills of compact welcomed visitors in the thousands throughout the show. track loader operators. There were also plenty of opera- An improved layout made it easy for the crowd to navigate tors ready to try their luck with the Semco Takeuchi their way around the site and there was plenty of room and excavator challenge. great facilities for relaxation. Nepean Landscapes won the award for the Best Small Stand, while the winner of the A HUGE THANKS TO OUR SPONSORS Best Overall Medium Stand went to Digga Australia. Expo CEO Steve Zivkovich said the role played by spon- The winner of the Best Large Stand went to Auger- sors was a key factor in building the success of the torque/Doherty Australia, who also scooped the pool by National Diesel Dirt & Turf Expo. “This year’s Gold Sponsor taking the award for the Best Overall Stand. The award for SANY Australia and Gold Media Sponsor Machines4U, the Best Indoor Stand went to Gold Media Sponsor along with Pickles, did a fantastic job in promoting the Machines4u.com.au. One of the most eagerly awaited Expo and reflects the wonderful industry spirit in working prizes is forthe most innovative product. The judges were as a team for the promotion of the entire earthmoving unanimous in awarding the prize for the Most Innovative industry. “Sponsorship delivers mutual benefits and we Product for 2019 to EJECTX, designed as a more efficient are particularly grateful for the contribution and promo- way to move material on-site. Produced in the company’s tional effort by our other sponsors Pickles, Roo Attach- Brisbane workshop, EJECTX operates with a horizontal ments, STG Global, Norm Engineering, Digga Australia, hydraulic ram that pushes material along the truck body, SANY, Epiroc, Hydraulic Steels Australia, Toro, Hogan as the tailgate automatically lifts – while the truck remains Engineering, Earthmovers and Excavatorsmagazine, Deals in a stableposition. on Wheels Magazine, Australian Earthmoving Magazine and Earthmoving Equipment magazine.” Steve said. MEGAPRIZE DRAW STEVE ZIVKOVICH New this year was the Megaprize draw where visitors CEO and Founder could enter the competitionby having a “passport” The National Diesel Dirt & Turf Expo www.dieseldirtandturf.com.au 3
WHY YOU NEED TO EXHIBIT As the largest Construction and Earthmoving Exhibition in Australia, it’s the best place to reach all your marketing goals. Our FREE, family friendly expo is a great way to expand the market reach of your business. As an exhibitor you will: Make sales to the visitors that are ready to buy during the Expo Generate high quality sales leads Introduce your latest products, equipment and services Boost your business network Renew relationships with existing customers Demonstrate your products and latest technologies Network with customers and industry suppliers DDT will pack any of your promo gear such as pens lanyards etc into the show bags DDT will post as much content as you wish DDT will create a direct link on the website DDT puts on a dinner & drinks night for all exhibitors to network 1000’s 65,000+ NEW CUSTOMERS NATIONAL VISITORS “Kobelco received a significant quantity of genuine leads and a 200+ $ number of sales beacause of the expo.” HIGH QUALITY INDUSTRY LEADERS SALES LEADS -MARK JOHNSON, Kobelco 4 www.dieseldirtandturf.com.au
VISITOR PROFILE With over 65,000 visitors nationally, you will gain access to a range of potential buyers. The people walking through the gate are genuinely interested in what our exhibitors have to offer. These people include: Earthmoving contractors and fleet owners Equipment operators Excavation companies Attachment users and purchasers Building site developers Road maintenance decision-makers Construction companies and contractors Engineers and equipment specifiers Tendering officers New and expanding earthmoving businesses Truck drivers Potential new vehicles and bike buyers Local Government CHECK OUT THIS VIDEO FROM THE 2019 EXPO https://bit.ly/30Fv8cb www.dieseldirtandturf.com.au 5
WHO SHOULD EXHIBIT? The Diesel Dirt & Turf Expo draws in an array of different buyers to cater to a variety of exhibitors. CATERING TO AN ARRAY OF MARKETS AT ONE SHOW Access and lifting equipment Lifting solutions Agricultural equipment Lubricants and fuel Asset tracking and GPS services Maintenance services Buckets and attachments Mining equipment Cars Nursery Civil contracting Public Amenities Concrete pipes and pits Public infrastructure works providers Construction support services Pipe repair systems Drainage and site infrastructure PPE and regulatory compliance Earthmoving equipment suppliers Quarries and extractive industries Equipment hire and rental Shoring and safety Excavation equipment suppliers Site preparation Finance and leasing Specialised vehicles Site services Highway and road works Public access safety Infrastructure maintenance Tools Landscapers Trenchless drilling Training Landscape management equipment Road sweeping attachments Trucks and bulk transport Any other industry suppliers Trailers 6 www.dieseldirtandturf.com.au
EXPO MARKETING SOME EXAMPLES OF HOW WE GET EXPOSURE OF DDT High impact large billboards throughout major New South Wales, Victoria & Queensland arterial roads Bus back advertising Online equipment sales platforms across construction, earthmoving cars and trucks Trade and industry publications Regional newspaper advertising Industry editorial comment Panthers Penrith Club membership promotion Selected major print media Trade and industry online media Event listings Social media targeting and remarketing Expo, exhibitor and sponsored websites SMS alerts, 1,000 posters and 80,000 flyers High value prizes for visitor draws PROMOTION OF THE 2020 NATIONAL DIESEL DIRT & TURF EXPO THROUGH INTENSIVE MARKETING AD FR Come and see Australia’s best in Construction Machinery & Earthmoving Equipment MI EE SS IO N ® LIVE AUCTION SAT 3PM PANTHERS PENRITH MAY 1 5 - 17 2020 EARTHMOVING | TRACTORS | BIKES | AND MORE Gold Sponsor: Gold Media Sponsor: OVER 200 EXHIBITORS www.dieseldirtandturf.com.au www.dieseldirtandturf.com.au 7
SHOW GUIDE A DV ERT I SEM ENT SI Z ES Every exhibitor receives a free listing in the A V A I LA BLE Expo Show Guide which includes your logo, accompanied by a 50 word description and a 420mm w x 297mm h link to your website. + 5mm bleed Display advertising is also available to exhibi- DOUBLE PAGE tors at attractive rates. We recommend you A3 SIZE consider this option to maximise your impact $1400 plus GST at the Expo. 210mm w x 297mm h Show guides are free on entry. + 5mm bleed FULL PAGE A4 SIZE ADVERTISE $800 plus GST IN THE GUIDE 210mm w x 148mm h + 5mm bleed HALF PAGE More than 76,000 people poured through the A5 SIZE gates at the 2019 Diesel Dirt & Turf Expo to $500 plus GST check out the latest in earthmoving, construc- tion and public space maintenance equipment. 2 020 GU I D E BO O K IN G D E A D LIN E By advertising in the 2020 Show Guide, you’ll 3 1 JA N UA RY 2 020 ensure your product or service gets the atten- A R T WO R K D E A D LI NE tion it deserves. Don’t miss this great opportu- 2 8 FE BR UA RY 2 020 [PLEASE SUPPLY AS PRINT-READY PDF PLUS BLEEDS] nity to maximise your Expo investment. FOR A DVER TI SIN G BOO KI NG S Book your display advertising now. See rates Marti Zivkovich on 0411 648 465 and sizes available. Please call Marti Zivkovich or marti@dieseldirtandturf.com.au on 0411 648 465 for bookings and further FOR AR TWOR K ENQUIR I ES Sharon Misko on 0412 884 580 information. or sharon@misko.com.au 8 www.dieseldirtandturf.com.au
PICKLES AUCTION DAY With so many potential buyers attending the National Diesel Dirt & Turf Expo, it’s no wonder the Live Pickles auction has become so popular. First held at the 2017 Expo, the 2019 National Diesel Dirt & Turf Expo will again be hosting the Pickles Auction on Saturday 4th May when more than 150 lots will be scheduled to go under the hammer. Pickles was established in 1974 and has grown to become Australia’s largest and most respected auction group. The monthly industrial auction is the largest of its type in New South Wales, consistently offering well-maintained ex-government, finance and fleet construction and earth- movinig plant and agricultural equipment. Pickles provides customers with the flexibility and convenience that suits their need with various ways to buy. Customers can choose from Pickles Live (by either attending the live auction or through the Pickles Live app), Pickles Online where customers can bid via the click of a button from the comfort of their home or office, or by skipping the auction and buying at a fixed price. AUCTION @ 1PM 16TH MAY, 2020 The sale will include a variety of equipment: mining and quarrying equipment construction and earthmoving plant and equipment, including attachments/ “DDT is a fantastic industry event and does a great job of implements trucks and trailers showcasing the very best that it has to offer. The rapid agricultural and forestry equipment as well as growth in both crowds and attachments/implements, forklifts and access equipment exhibitor numbers in only a ride-on mowers, farm utility vehicles few years is testament to the site sheds and shipping containers growing reputation it has as a premier event on the calen- For more information, visit pickles.com.au or contact dar. For Pickles this is must attend event every year and Mark Morris on 0434 601 999 we a extremely proud to be a * As an exhibitor you pay no fees to list and sell your product lead sponsor” with Pickles. * Conditions Apply. -HUGH RAINGER, Pickles Auctions www.dieseldirtandturf.com.au 9
A - INDOOR SHELL SCHEME WALLS AND FLOORS BUILT BY OUR OFFICIAL EXPO CONTRACTOR Stand 3 metres wide x 2 metres deep OR stand 3 metres wide x 3 metres deep Carpeted Floor Walls – white Octanorm framed. Exhibitors are not permitted to nail or screw any item to the stand wall(s) which may damage the stand wall(s). Any damage to wall(s) will be charged to the exhibitor One power outlet 4 Amp. No other power points will be provided unless pre-ordered at an additional cost Two 120-watt spotlights are mounted onto the light track inside the fascia One fascia sign – company name placed on one open aisle fascia. Each sign will be a maximum of 30 UPPER CASE characters, including spaces. Words such as compa- ny, limited, private etc will be abbreviated and no punctuation will be used. Flooring - the existing venue flooring or carpeting will constitute the flooring of your stand. On receipt of your site payment and provision of your logo, you will be listed on the Diesel Dirt & Turf website with a link to your website. PRICE: 3 METRES x 2 METRES $1,980 plus GST 3 METRES x 3 METRES $2,420 plus GST 10 www.dieseldirtandturf.com.au
B - INDOOR SHELL SCHEME WALLS AND FLOORS BUILT BY OUR OFFICIAL EXPO CONTRACTOR Stand 3 metres wide x 2 metres deep OR stand 3 metres wide x 3 metres deep Carpeted Floor Walls – white Octanorm framed. Exhibitors are not permitted to nail or screw any item to the stand wall(s) which may damage the stand wall(s). Any damage to wall(s) will be charged to the exhibitor One power outlet 4 Amp. No other power points will be provided unless pre-ordered at an additional cost Two 120-watt spotlights are mounted onto the light track inside the fascia One fascia sign – company name placed on one open aisle fascia. Each sign will be a maximum of 30 UPPER CASE characters, including spaces. Words such as compa- ny, limited, private etc will be abbreviated and no punctuation will be used. PLUS 1 counter (graphic option available for additional cost) 2 stools 1 zig-zag brochure stand 1 cupboard unit On receipt of your site payment and provision of your logo, you will be listed on the Diesel Dirt & Turf website with a link to your website PRICE: 3 METRES x 2 METRES $2,530 plus GST 3 METRES x 3 METRES $2,970 plus GST www.dieseldirtandturf.com.au 11
C - OUTDOOR SITES A limited number of outdoor sites are still available. Contact us to check availability Price: $27.50 + GST per square metre plus 15 Amp power surcharge of $250.00 + GST for each site On receipt of your site payment and provision of your logo, you will be listed on the Diesel Dirt & Turf website with a link to your website NOTES REGARDING EXHIBITORS’ SITES We have selected the best contractors to ensure you get reliability, quality and value for your marquee hire, furniture and equipment. Sharing of sites is not permitted unless prior written approval has been given by the Expo organisers PRICE: $27.50 plus GST per square metre plus 15 Amp power surcharge of $250.00 plus GST for each site. 12 www.dieseldirtandturf.com.au
OUTDOOR MAP SUPER RIGG WALKWAY FOOD COURT IP CROSS CHEM TRACKGR SITE 93C SITE 93D 75m2 75m2 WALKWAY MOTO X WALKWAY AY KW AL W STREET AY KW AL W W AL KW AY STR ETE KOMATION PAVILL SU D IE SEL EN D IR T RY T& TU RF EXP O2 020 GOLD SPONSOR LONGWALL SITE G7 50m2 GOLD MEDIA SPONSOR TRUCK HYDRAULIC SITE G39 100m2 www.dieseldirtandturf.com.au 13
STAND DESIGN & INNOVATION AWARDS The National Diesel Dirt & Turf Expo is Australia’s premier Expo for the earthmoving industry, attract- ing some of the world’s major products, brands and technologies. To encourage a high standard of presentation, the organisers judge exhibitors’ stands and present awards that recognise excel- TROPHIES ARE AWARDED FOR: BEST SMALL BEST MEDIUM OUTDOOR STAND OUTDOOR STAND BEST LARGE BEST INDOOR OUTDOOR STAND STAND “Kobelco received a significant quantity of genuine leads and a number of sales beacause of the expo.” BEST NEW PRODUCT -MARK JOHNSON, Kobelco 14 www.dieseldirtandturf.com.au
EQUIPMENT DEMONSTRATION AREA There’s nothing like a test drive to demonstrate the features of your equipment to a potential customer. The expansive fenced demonstration site at the Expo is a great opportunity to safely show how your gear performs on a typical construction site. BIG PRIZES AT THE OPERATORS’ CHALLENGE This Operators’ Challenge has proven to be extremely popular at the last two Expos and is being staged again in 2019. Operators are invited to show their skills in dexterity and time trials, with the chance to win big cash prizes. www.dieseldirtandturf.com.au 15
NATIONAL DIESEL DIRT & TURF EXPO DELIVERS RESULTS! “This is the second time we have attended the National Diesel Dirt & Turf Expo and we have found genuine leads and a number of sales because of the expo. The numbers through the gates this to be the most successful show in Australia. We were solid on all three days and didn’t stop support the industry and that’s why we are here.” from open to close.” MARK JOHNSON, Kobelco JEREMY DOHERTY, Doherty Couplers and Attachments “DDT is a fantastic industry event and does a “I am yet to attend an event in Australia that rivals DDT's great job of showcasing the very best that it professionalism and well organised structure. This event has to offer. The rapid growth in both crowds has grown to become a premier trade show due to and exhibitor numbers in only a few years is fantastic partnership and organisation of all exhibitors testament to the growing reputation it has as a and partners. This is no doubt the show to be involve in at premier event on the calendar. For Pickles this any level 110%. EEM is proud to be associated with this is must attend event every year and we a show and we cant wait to help it achieve even greater extremely proud to be a leas sponsor” success in 2019!” HUGH RAINGER, Pickles Auctions Kahchi Liew, Earthmoving Equipment Magazine "Our presence at the 2017 National Diesel Dirt & Turf Expo is important because of our role in little bigger and better, but yes, we’re sold, supplying the Australian Earthmoving Industry. we’ll be back.” CARL GRUNDY, Komatsu been fantastic." STEPHEN HOLT, Hydraulic Steels “WOW, the Expo was huge, covering an area of 18 acres of amazing suppliers with their products “I was very surprised with the variety of displays on display. The number and quality of clients across the three days was awesome. I would It was professionally put together and City Hino highly recommend anyone wanting to display looks forward to participating in future expos.” their products on a stand, as we will be there again next year.” MARK REYNOLDS, Stillwell Trucks “Penrith is proud to host the annual Diesel Dirt and Turf Expo. This world class event attracts a whole range of people, from those involved in the earthmoving, site preparation and construction industries to digger-mad kids. With more than 200 exhibitors, there really is something for everyone.” Councillor ROSS FOWLER OAM, Mayor of Penrith 16 www.dieseldirtandturf.com.au
GOLD SPONSOR 2020 GOLD MEDIA SPONSOR 2020 SPONSORSHIP OPPORTUNITIES Your brand on high-impact large outdoor and public space billboards. Golf Day pre-Expo: Banners (supplied by sponsors) mounted in the foyer and dining area at Twin Creeks Golf and Country Club. Complimentary two-page advertisement in the 2020 Expo Guide Your logo prominently printed on Expo Show Bags Your promotional materials/message place in Expo show bags Your logo positioned as high profile on the DD&T email signature. Product display at Panthers Foyer four weeks preceding. Sponsor is responsible for freight, floor weight compliance and product presentation detailing. Your brand featured in Panthers Penrith digital ads throughout Club month prior. Your brand featured in Panthers eDMs to members. Pull-up banner/flags (supplied by sponsor) featuring your brand displayed at the front of the main entry. Your company/brand logo featured on the Expo website Home Page, linked to your website. Dedicated landing page on DD&T website. Your branding/logo priority on all pre-show electronic newsletters and digital media. Your logo prominently featured on all Expo staff shirts. Presentation /opening comments at official opening. Spokesperson presentation in Expo video report. Brand/product copy and images priority featured in media releases. Presentation opportunity at Friday awards function. Presentation opportunity at DDT Committee meeting Gold sponsor branding on large indoor TV screens at Twin Creeks Golf & Country Club every month prior to Expo. PRICE: Gold Sponsorship $50,000 inc GST www.dieseldirtandturf.com.au 17
ASSOCIATE SPONSORS 2020 E N G I N E E R I N G ASSOCIATE SPONSORS Associate Sponsorship is a great way to make a BIG impact at the National Diesel Dirt & Turf Expo. Interaction daily with more than 7,000 Facebook and social media followers, the Expo is seen everywhere. Big screens throughout Panthers venue features Expo promotion in the Expo lead-up. Mas P Your company/brand logo on the Expo website Home Page, linked to your website. Visitor Show Guide – complimentary single page advertisement. Your logo printed on show bags and on all visitor promotional material. Your logo on all pre-show electronic newsletters and digital media Prominent feature inclusion of your logo on the Expo email signature. Exclusive! – Associate Sponsorship is restricted to your brand. MORE SPONSOR OPPORTUNITIES Demolition area Recruitment Stage area Shipping Indoor Exhibitors Cafe Food Court Sponsorship Show bags Shuttle Bus Sponsorship 18 www.dieseldirtandturf.com.au
® Friday 3rd, Saturday 4th, Sunday 5th May 2019 AUSTRALIA’S LARGEST WE’RE BACK AT PANTHERS IN 2020 CONSTRUCTION EQUIPMENT EXPO BOOK YOUR STAND NOW 15-17 MAY 2020 123 MULGOA ROAD PANTHERS PENRITH, SYDNEY DIESELDIRTANDTURF.COM.AU For more information call MARTI ZIVKOVICH on 0411 648 465
STAND OUT FROM A DV ERT I SEM EN T SI Z ES THE CROWD A V A I LA BLE BOOST YOUR 420mm w x 297mm h + 5mm bleed VISIBILITY DOUBLE PAGE A3 SIZE $1400 plus GST 210mm w x 297mm h + 5mm bleed FULL PAGE A4 SIZE $800 plus GST More than 63,000 people poured through the gates at the 2019 Diesel Dirt & Turf Expo 210mm w x 148mm h to check out the latest in earthmoving, con- + 5mm bleed struction and public space maintenance HALF PAGE A5 SIZE equipment. $500 plus GST By advertising in the 2020 Show Guide, 2 020 GU I D E you’ll ensure your product or service gets the BO O K IN G D E A D LIN E 3 1 JA N UA RY 2 020 attention it deserves. Don’t miss this great A R T WO R K D E A D LI NE opportunity to maximise your Expo invest- 2 8 FE BR UA RY 2 020 [PLEASE SUPPLY AS PRINT-READY PDF PLUS BLEEDS] ment. FOR A DVER TI SIN G BOO KI NG S Marti Zivkovich on 0411 648 465 Book your display advertising NOW! or marti@dieseldirtandturf.com.au FOR AR TWOR K ENQUIR I ES Sharon Misko on 0412 884 580 or sharon@misko.com.au 20 www.dieseldirtandturf.com.au
You can also read