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THE STRUCTURAL ENGINEER is the flagship publication of the Circulation 17,000+ Institution of Structural Engineers and is its principal means of communicating with its international membership. It combines technically focused articles on The Structural Engineer multimedia portfolio Our sales team is adept at creating bespoke structural engineering projects worldwide alongside enables advertisers to engage this key audience marketing packages which could include any of the technical guidance for practising engineers, in print and online, offering plenty of profile raising following: business guidance, features and opinion-based and ‘lead generation’ opportunities. articles. Display advertising The portfolio includes: Products and Services panels Published monthly (11 issues per year), the Classified advertising magazine is distributed to all paying members The Structural Engineer in print of the Institution including 3,000 partners Company/consultancy profiles and principals of consulting firms in the UK he Structural Engineer website: T Advertorials and worldwide. Circulation, including paying www.thestructuralengineer.org Inserts subscribers, exceeds 17,000. The Structural Engineer offers a unique opportunity to influence he Structural Engineer job board T Sponsored CPD modules specifiers of products and services. (TheStructuralEngineerJobs): ther creative print executions such as: O thestructuralengineer.org/jobs tip-ons, spread markers and belly bands E-newsletter advertising and content The Structural Engineer e-newsletter Solus content-based emails ADVERTISING CONTACT: +44 (0)20 7880 7555 tse@redactive.co.uk
READERSHIP PROFILE* A N N UA L V A LU EO Readers of The Structural Engineer influence purchasing and specifiying decisions for £0 - 500k 40 %% FM AT E RI AL construction products and services in the S 18 % SP following proportions: £501k - 1.5m EC IF IE £1.5m - 3.5m 14 % D/ Steel Concrete PU RC 7% HA £3.5m - 6m SE 84 % 80% DB £6m+ 21 % Y RE ADER Glass Masonry S 17% 52% On average, each reader of The Structural Engineer Timber Structural design and management influences spending on materials in excess of software £2.5 million per year. 50% 70% ADVERTISING CONTACT: +44 (0)20 7880 7555 *The Structural Engineer readership survey tse@redactive.co.uk
50% October 2019 Volume 97 | Issue 10 November/December 2019 Volume 97 | Issue 11 Structural Analysis 85% MEMBERS OF THE INSTITUTION ARE INVOLVED IN THE FOLLOWING: Lofty Foundations 70% Winners and commendations ambitions Balancing design and constructability in this striking Buildings - Commercial 68% new London tower Structural Inspections 62% 77% Buildings - Industrial Designing a timber truss 59% of readers are looking to Building safety after Hackitt Retaining Structures upgrade their analysis, Optimisation-driven Addressing the conceptual design housing crisis 58% Balancing act Health and safety design or BIM software or interventions Fiona Cobb, author of the Structural Buildings - Domestic of readers say that 57% Engineer’s Pocket Book, talks life, work Designing for health and wellbeing computer workstations and her approach to conservation projects Frames, Joints and Connections within the next 50% TSE92_1_COVER.indd 2 19/09/2019 14:25 TSE93_1_COVER best.indd 2 06/11/2019 11:15 12 MONTHS is their preferred engineering publication 40% Historic Buildings Tall Buildings/Towers/Masts 31% 78% Bridges 25% Earthquake Engineering 24% of readers spend between PA S S O N 24% 24% Geotechnics Temporary Works READERSHIP OF 28,000 30mins & 23% Architecture 2hrs READING 23% Soil Mechanics Computing/IT 23% Management/Marketing 20% 35% Law and Contracts 70% 19% Risk 18% Ground Drainage 18% Stadia/Grandstands/Leisure of readers do not read 14% any other B2B magazines of readers regularly use 11% Shells, Plates and Domes analysis, design or Marine/Harbours/Docks BIM software 10% Offshore Structures 9% Tunnels/Mining 7% ADVERTISING CONTACT: +44 (0)20 7880 7555 tse@redactive.co.uk Source | Readership survey
PRINT ADVERTISEMENT OPTIONS PRODUCTS AND SERVICES CREATIVE SOLUTIONS SIZE RATE Eighth page Products and Services panels in Prices are available on application for any other DPS £4,735 The Structural Engineer are available at £165. creative print or digital execution, such as: Cover position £2,667 Tip-ons INSERTS Full page £2,525 Starting at £100 per thousand for a 5 gram insert. Spread markers Price on application for heavier weights of insert. Belly bands Half page £1,750 Third page strip (solus) £1,750 DIRECTORY ANALYSIS & DESIGN ADVERTISEMENT SIZES Please supply Pass4Press pdf to Jane Easterman DPS for all sections of the magazine. Type: 250mm high x 398mm wide Size: 90mm x 50mm Size: 90mm x 110mm All PDFs must be high resolution (300dpi), Trim: 280mm high x 420mm wide CMYK with all fonts embedded. Bleed: 286mm high x 426mm wide ANALYSIS & DESIGN jane.easterman@redactive.co.uk Full Page Tel: +44 (0)20 7880 6209 Type: 250mm high x 186mm wide Trim: 280mm high x 210mm wide Bleed: 286mm high x 216mm wide PUBLICATION DATE BOOKING DEADLINE Half Page ANALYSIS & DESIGN ANALYSIS & DESIGN ANALYSIS & DESIGN Horizontal: 123mm high x 186mm wide February 2021 14 January 2021 Vertical: 250mm high x 91mm wide March 2021 11 February 2021 Size: 42mm April 2021 18 March 2021 Third Page Strip x 50mm Strip: 75mm high x 186mm wide May 2021 15 April 2021 June 2021 13 May 2021 ANALYSIS & DESIGN ANALYSIS & DESIGN July 2021 17 June 2021 August 2021 15 July 2021 September 2021 12 August 2021 October 2021 16 September 2021 Nov/Dec 2021 27 October 2021 January 2022 9 December 2021 ADVERTISING CONTACT: +44 (0)20 7880 7555 tse@redactive.co.uk
CPD MODULES Chartered, Associate and Technician members of the Institution must PRICE: £4,950 OR complete a specified amount of Continuing Professional Development (CPD) each year. All CPD undertaken must be reported to the Institution annually. £8,950 FOR TWO What better way, therefore, for your organisation The Structural Engineer CPD sponsorship package includes: to engage structural engineers and share your Sponsorship of a four-page CPD module in The Structural Engineer (should include three pages technical insights with them than by authoring a of copy/images and a one-page questionnaire) in one issue CPD module to be included in the Institution’s flagship publication, The Structural Engineer, in ‘Supplied and sponsored by’ and logo on first page of module ANALYSIS & DESIGN print and online? Access to data of individuals completing the CPD module (subject to GDPR opt-in) Sponsorship of The Structural Engineer’s CPD programme is a highly effective platform to Industry CPD Supplied and sponsored by Steel for Life communicate the technical capabilities of your product or service to all members of the Institution Industry CPD Supplied and sponsored by Steel for Life Industry CPD Industry CPD Supplied and sponsored by Steel for Life in print and online; offering plenty of profile raising ANALYSIS & DESIGN Supplied and sponsored by îAll the substructure for 100 set of embodied carbon coefficients can Liverpool Street was retained, as and ‘lead generation’ opportunities. well as approx. 50% of the original however be far more difficult. Carbon coefficients steel frames that extend up to Steel and embodied carbon are dependent upon a number of factors and eight storeys high Extraction Extraction assumptions that can signicantly inuence the nal results. There are several standards that set out how Sitting alongside The Structural Engineer’s high to undertake embodied carbon assessments. This CPD module, Continuing professional development (CPD) ensures you remainThese include the ISO 14040 series, standards developed under CEN TC 350, specically BS sponsored by Steel for Life, competent in your profession. Chartered, Associate and Technician EN 15804, BS EN 15978, etc. Manufacture Manufacture members of the Institution must complete a specied amount each year. examines the embodied value technical content, your CPD module will All CPD undertaken must be reported to the Institution annually. Steel Reading and embodied carbon carbon credentials of Theatsteel and reecting on this article by correctly answering the questions thesector has always advocated the more steel and its potential end is advocated to be: meaningful lifecycle assessment approach of considering a cradle-to-cradle – or whole-life to contribute to a zero- enable you to gain: carbon – approach, which takes account of how, Recycling T Transport Recycling T Transport carbon future. 1 hour of veriable CPD or if, a material can serve a meaningful purpose Cradle Whole beyond simply being reduced to hardcore for to Life example, after its original use has ended. Gate Carbon Steel has exceptional circular economy The construction industry has set itself credentials as it is typically either reused or xtensive exposure in The Structural Engineer ambitious targets for reducing its carbon E recycled. Steel almost never adds to the footprint. The World Green Building Council for construction and demolition waste sent to landll. example, ANALYSIS in 2019’s Bringing Embodied Carbon & DESIGN Lifecycle assessment shows that steel’s long- Demolition Construction Demolition Construction Upfront: Coordinated action for the building proven sustainability advantages are strong when manufacturing processes – Modules A1–A3 – Releases can be solid wastes or emissions to and construction sector to tackle embodied account is taken of what happens to the material ignoring whole-life data. air or water. in print and online carbon, has targeted at least a 40% reduction when a building or other structure reaches The steel sector is among those that present 2) Evaluating the potential impacts associated in embodied carbon from new buildings, the end of its useful life. Steel is not difficult or data for their products that consider all of BS EN with these inputs and releases, e.g. the infrastructure and renovations by 2030 and net- expensive to dispose of as it has a continuing 15804’s lifecycle stages (Table 1), sometimes global warming impact from greenhouse gas éFIGURE 1: Comparison of lifecycle assessment scopes and system boundaries zero by 2050. value to society – it can be recycled or reused called ‘cradle-to-cradle’ to reect the inclusion emissions. Also by 2050, all buildings, including existing endlessly without detriment to its properties. of reuse and recycling data, and increasingly 3) Interpreting the results to help make informed buildings, must be net-zero operational carbon. The recovery infrastructure for steel recycling referred to as whole-life carbon assessments. decisions. of system boundaries in the analysis. Adopting a cradle-to-gate rather than a more to be aligned. As the title of the World Green Building Association with the delivery of high value is highly developed and highly efficient, and has A lifecycle assessment study comprises three System boundaries determine which comprehensive whole-life carbon approach in There is a growing appreciation of the need Council’s report acknowledges, a key milestone been in place for decades. Current recovery steps: A common failing of some studies that try to processes are included or excluded in a lifecycle assessment and carbon footprinting to include building end-of-life impacts (Module on the transition to a zero-carbon future will be rates from demolition sites in the UK are 99% for 1) Compiling an inventory of relevant energy and compare one construction material with another, lifecycle assessment or other embodied studies has, in the past, been blamed on a lack C) and Module D benets from reuse and ensuring that the embodied carbon content of structural steelwork and 96% (on average) for all material inputs and environmental releases either at structural frame or whole-building level, carbon study. EPDs, which are derived using of sufficiently robust data on what happens to recycling as part of a robust, whole-life carbon buildings and other structures is minimised. learning content steel construction products. (outputs) associated with a dened system. is an inadequate appreciation of the importance lifecycle assessment, are increasingly used materials during and after demolition, and the assessment (Figure 1). Limiting the scope To tackle the carbon issue will demand taking Steel is manufactured by two production by construction product manufacturers fact that such information is an estimate based to just Module A equates a 100% recyclable account of overall ‘whole-life carbon’ – dened routes (BOS and EAF), which together comprise to provide environmental data on their on current practice – which may of course building to one which is 100% landlled when it here as ‘cradle-to-cradle’ emissions, taking into a single global system of supply to meet growing TABLE 1: Lifecycle stages and modules products. Such analyses must be clearly change in the future. This is the Module C and is demolished. account reuse or recycling potential – rather than world demand. Both production routes include dened and consistent with the system D information as dened in BS EN 15804. Landll avoidance through downcycling the more simplistic, ‘cradle-to-gate’ calculations éCellular beams are used to accommodate building services within their depth and provide the exibility to accept any future Construction works life cycle information a signicant recycled content, the average of boundaries. Reporting of Module C and D values is now construction materials is unsustainable to deliver typically used by the construction industry which requirements which is 60% for structural steel used in the Stage Module Type Cradle-to-gate with Different scopes and systems boundaries mandatory in EPDs produced to EN 15804. a truly circular, zero-carbon built environment. only account for ‘product stage’ emissions. carbon emissions from the operation of the Increased awareness of your brand and UK according to WRAP. British Steel advise a Modules C1–C4 and D that can be considered, and must be clearly The lack of sufficiently robust ‘end of As a sector we have to move up the waste building (operational carbon) together make up Embodied carbon assessment similar gure; in the European steel industry as dened, include: life’ data was addressed for steel by PE management hierarchy and reuse our buildings What is embodied carbon? the complete lifecycle carbon footprint of the Quantication of the embodied impacts of a whole, recycled scrap steel accounts for 56% A1 Raw material supply Mandatory | geographical area International, now called Sphera, several years and their constituent parts. The term ‘embodied carbon’ refers to the building. buildings can be more complex than for Product A2 Transport Mandatory of total steelmaking, being made up of 32% pre- | time horizon, i.e. when the data were ago. PE International examined these factors greenhouse gas emissions (expressed as carbon The scale of the potential threat of global operational carbon impacts. This is mainly due to Environmental Product product consumer and 24% post-consumer scrap. For A3 Manufacturing Mandatory collected for a range of materials commonly used in dioxide equivalents – CO2e) that occur during climate change has focused attention on carbon different scoping and methodology assumptions, purchases of European steel, it is recommended A4 Transport | boundaries between the specic system building framing systems and derived Module C Declarations the manufacture ANALYSIS & DESIGN and transport of construction emissions and therefore most construction- concerning the lifecycle stages to be included to use a recycled content gure of 56% which Construction process studied and related technical systems, e.g. and D data for steel, concrete and brick/block Designers and speciers looking for evidence materials and components, as well as the related environmental impact studies focus on within the scope of the assessment. A5 Construction/installation process reects the total industry position. the production of capital goods used to products. that they are making low-carbon selections construction process itself and end-of-life this impact category. While carbon emissions Conceptually, embodied carbon assessments B1 Use manufacture a product At the level of individual products it is of products can use the appropriate steel aspects of the building. are clearly an important priority, more thorough are quite straightforward, involving the Comprehensive lifecycle B2 Maintenance | boundaries between the technological mandatory in BS EN 15804 to report Module D manufacturer’s EPD, assuming that they know In recent years, the term ‘embodied carbon’ environmental assessments should consider a multiplication of quantities of construction assessment data B3 Repair system and nature, i.e. which lifecycle information, for very good reasons. At the level where their steel product will be sourced from. of construction materials and products has wider range of impact categories; as is routinely products and materials (generally on a weight Real leads in the form of the contact Assessment of embodied carbon of materials stages are included within the system of an entire building, Module D reporting is not If the source of steel product is unknown, become synonymous with the term ‘carbon done in lifecycle assessment studies. basis) with embodied carbon coefficients or Use B4 Replacement should be based on robust data that is derived boundary, such as cradle-to-gate and yet mandatory in EN 15978, but this is currently which is generally the case at the design footprint’. An embodied carbon or carbon While recent initiatives to reduce operational carbon emission factors. Quantities are generally using lifecycle assessment as set out in BS B5 Refurbishment whole-life carbon system boundaries. under revision and the two standards are likely stage, then it is recommended that an average footprint assessment is a subset of most lifecycle carbon have increased the relative importance of derived from a ‘take off’ from construction EN 15804. This standard gives guidance B6 Operational energy use value, reecting a UK average consumption assessment studies, i.e. only considering the embodied carbon as part of a whole-life building drawings or directly from Bills of Quantities. details of those completing the CPD around core product category rules relating to mix, is used. This is because steel is a globally global warming potential (GWP) environmental assessment, operational carbon of new buildings Increasingly, design software is being developed Environmental Product Declarations (EPDs) for B7 Operational water use TABLE 2: European average EPD (kg CO2e/kg) traded commodity and therefore taking, for impact category. still makes up most (around two-thirds) of the to automate the assessment process. C1 Deconstruction/demolition Mandatory construction products and services. example, a UK average production value is not The embodied carbon and the in-use whole-life carbon emissions over 60 years. Obtaining a comprehensive and compatible A key distinction has to be drawn between C2 Transport Mandatory EN 15804 Modules representative of UK consumption. End of life module and consenting to receiving assessments based on all of the lifecycle stages C3 Waste processing Mandatory The most appropriate average value for steel 42 identied in this standard – which is steel industry Product End of life Recycling on the European market (Table 2) is published C4 Disposal Mandatory Whole-life November/December 2020 | thestructuralengineer.org practice – and materials that only include some stage potential by bauforumstahl, the independent steel of these lifecycle stages. Supplementary information beyond construction works lifecycle carbon promotional organisation in Germany. This is Company Product Valid until A1–A3 C D These partial and incomplete analyses use based on data collected from the biggest hot- further information from you Benets and loads D Reuse, recovery, recycling Mandatory CPD Module_TSE Nov Dec 2020_The Structural Engineer 42 data that05/11/2020 can be called 08:20 ‘cradle-to-gate’, as they beyond the system potential bauforumstahl Sections and 24/10/2023 1.130 0.002 –0.413 0.72 rolled steel sections and plates manufacturers only consider the impacts from extraction and boundary plates in Europe and includes the most up-to-date 43 44 thestructuralengineer.org | November/December 2020 November/December 2020 | thestructuralengineer.org CPD Module_TSE Nov Dec 2020_The Structural Engineer 43 05/11/2020 08:21 CPD Module_TSE Nov Dec 2020_The Structural Engineer 44 05/11/2020 08:21 Please note: the CPD module is NOT advertorial: its credibility rests upon the technical quality of what is produced which heightens your profile by association. Please keep this in mind when authoring your piece. ADVERTISING CONTACT: +44 (0)20 7880 7555 tse@redactive.co.uk
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