2017-2018 getting started guide and planning calendar - Safe Kids ...
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Introduction Too many teens are dying. You can help stop that. While in high school, you’ll probably never do anything more dangerous than drive a car — or ride in one that’s driven by another teenager. Car crashes are the leading cause of injury and death for teens in America. • About 2,800 teens per year are killed in new drivers to get lots of driving experience crashes in the United States. (National Highway in the safest conditions possible and avoid the Traffic Safety Administration (NHTSA)) That’s like following common crash factors: loading up a school bus with high school • Driving at night/fatigue students and crashing it every week for an • Speeding/racing entire year! • Distractions — like cell phones, • Crash rates for 16- to 19-year-olds is nearly texting and other teen passengers 3 times the rate for drivers over 20. (Insurance Institute for Highway Safety (IIHS)) • Not wearing a seat belt • Crash risk is highest at ages 16 to 17. In fact, • Alcohol/drugs the fatal crash rate per mile driven is nearly Experts call this an epidemic, and they’re right. twice as high for 16- to 17-year-olds as it is It’s out of control. But this program, Teens in for 18- to 19-year-olds. (IIHS) the Driver Seat®, is turning things around, and • Crash risk is particularly high during the first your school can be part of it. months of licensure. (CDC) • For every teenager killed, more than 100 For years, most driving safety campaigns have others are injured. (CDC) been pretty much the same. They’ve been put together by adults — parents, teachers, police So…why is this happening? officers and politicians…all telling you what you need to do. But this program is different. It is Simple — young drivers just don’t have enough teens, just like you, talking to other teens about driving experience. In addition, most young the top driving dangers. Don’t let any of your drivers don’t know the preventable dangers they friends die or get seriously injured. Teens in the face every time they get in the driver’s seat. Driver Seat saves Since they are not aware of the dangers, they lives, and it can don’t know how to avoid them. In just about work to save the every crash involving a young driver, you’ll find lives of your common factors that contributed to the crash. friends too. The good news is these injuries and deaths can be prevented. What are the common factors? Graduated Drivers Licensing laws encourage 2
spread the message Now it’s time to share Teens in the Driver Seat with your classmates. This is where most of the real work happens. Jumpstart your program with these free tools: • t-driver.com, the Teens in the Driver Seat website, has lots of information, from teen stories to event highlights, t-driver.com and so much more • Free educational materials, like ban- ners, posters, and yard signs to help spread the word can be reordered each school year • Activity resources, such as pedal karts that you can reserve and print materi- als you can print, for your school activi- ties • T-shirts for your Teens in the Driver Seat team members • Videos that you could ask your local stations to use on the air or play them on your school’s closed-circuit station • Information on teen driving statistics • Activity ideas and Sponsored Activities that can be found in this calendar, on our social media pages, and in our monthly newsletters. In addition, we’re always available to assist you. Find contact information on the back page. Use free educational items, downloadable posters and media to help spread the message. 3
Ideas to get you started Consider these ideas to help you spread the word. • Announce your Teens in the Driver Seat program to your local news media and make Seasonally themed ideas a presentation to your city council to make them aware of the problem and what your team plans to do about it • Football Season: Pass out cardboard fans at football games with the top five dangers listed • Deliver safety messages at sports events on the back. and school programs by printing them on programs or on the back of admission • Halloween: “You thought Halloween was tickets or hanging up posters. Find ready to scary!” Warn classmates about top driving insert messaging on t-driver.com dangers. • Have random seat belt checks in your school • Winter: Hang snowflakes up with safety parking lot and give out a promo item to messages printed or written on them. those wearing their seat belts • Valentine’s Day: Set up a booth to send can- • Put safety messaging on cars at school during a Safety Week dygrams or flowers to their crush and include a card with a catchy safety slogan, like “Don’t • Count distracted drivers coming into a break my heart, drive smart.” sports event and make announcements during half-time • St. Patrick’s Day: “Don’t rely on luck, buckle • Create a fun presentation for other schools up.” List the top five driving dangers on sham- in your district rocks and post them around your school. • Write about Teens in the Driver Seat in your • Spring Break: Make large 3-D posters to school newspaper or yearbook. Articles can place around the school reminding friends be found on t-driver.com about Zero Tolerance and No Refusal laws. • Highlight your team on your school’s • Prom: Download and use the prom kit from website t-driver.com to remind friends not to drink and • Add a link to the Teens in the Driver Seat drive around prom season. website on your personal social networking web page • Graduation: Kiss a senior goodbye — and give candy kisses to seniors with Teens in the • Read a “tip of the day” on the PA system at Driver Seat safety messages attached. your school promoting safe driving • Work with community organizations to help spread the message (Scouts, places of worship, clubs, driving schools, etc.) A new kit can be ordered every school year to con- @teensdriverseat tinue your messaging. Place #teendriving your order to be consid- ered an active TDS school. 4
Keep it going TIP By getting the right message to others, you can Teens in help stop the epidemic that kills more teens in the Drive rewards rS this country than any other cause. But, it’s not a successfu eat active sc l and one-time effort. awards a h o ols th r nd conte ough It’s not enough to get the right message out — t-driver.c s t s. Watch om for d you have to get the message out time and time etails. again so that your classmates are reminded about the dangers and what to do about them. New teens are learning to drive all the time in your community. Plan activities for the rest of the school year. Hold regular meetings with your sponsor and team. Stay on the lookout for monthly newsletters that are full of activity ideas, resources and current contests. The email will go to your teacher/spon- sor. Surveys and Zero Crazy Observations (pg. 9) re- sult in reports sent to your school so you can see exaclty where your efforts should be. Surveys are conducted annually and Zero Crazy observations are an optional sponsored activity that focuses on seat belts in the fall and electronic use behind the wheel in the spring. conntoe31c99t 6 to Text idrive fe driving sa get weekly ages text mess o your delivered t phone. This tragedy didn’t become an epidemic overnight. We won’t solve it overnight. The sooner you start, the sooner you can make a difference. 5
AWARDS & INCENTIVES Choose your own level of involvement. Teens in the driver seat cup Teens in the driver seat summit Schools receive points for completed and reported activities and compete against other schools for the top prize of TDS Cup and CASH! The Summit is an annual event that showcases Everything your team does has a point value. We student leaders in bringing awareness about this keep track and post a leader board throughout problem to their peers, their families, and their the year. All activities must be reported by community. Learn more about this epidemic March 20, 2018 and teams must complete and latest innovative solutions to combat it. requirements to win 1st, 2nd, 3rd place, or Outstanding School. See rules on t-driver.com. Activities are available for teens, teachers, school administrators, families, law enforcement, safety practitioners, industry, and more. All are invited Teen of the month to attend this annual event, held before the end Are you actively involved in your team’s activities of the school year. and a great safe driving activist? Tell us about it! Complete the application form on t-driver.com and you could be our next Teen of the Month! SPONSTAR AWARD The purpose of this award is to recognize the teacher/sponsors that make a difference to teens though their work with the Teens in the Driver Seat program. Nominate your teacher/ sponsor in the spring for this recognition! Driving the message video and poster contest This is where you speak up, save a life, and cash in! Your winning videos and posters earn cash for your school! It’s all about peer-to-peer. We know the best messaging comes from your own voice and that is what we are wanting to hear! Send us your best creations and we use them to help other teens spread the message about safe driving. The annual contest opens in the fall and all entries must be postmarked or sent by January 26, 2018. Any junior high or high school student may enter. Send as many entries as you want and you can work in teams or individually. Make sure you read the rules and don’t miss the deadline. 6
activities & INVOLVEMENt Watch for and sign up for these fun activities. zero crazy! Teen Takeover An activity that focuses on increasing seat belt An opportunity to share what’s happening on use in the fall and decreasing electronic use your campuses and give a teen perspective on behind the wheel in the spring. Information driver safety with Teens in the Driver Seat’s is sent at the beginning of the semester, then social media network. You can be the voice teams have until the end of the semester to of TDS for a day by taking over one of three complete the activity (fall is December 8, 2017 social media channels; Twitter, Instagram, or and spring is March 12, 2018). There is a pre- Snapchat. Teen Takeover is available all year observation, three weeks of activities, and a round and requires you fill out an online form post-observation. Information is sent in and the to sign up. By participating in Teen Takeover school receives back a report on the habits they your team will be awarded TDS Cup points. changed in their community, a gift card, and are awarded TDS Cup points! Teen Advisory Board Teens in the Driver Seat can only succeed with Ride With Me the involvement and commitment of young Ride With Me is a teen-to-parent activity to people who are represented by the Teens in help reduce teen crashes. Sign up to participate the Driver Seat Teen Advisory Board. Board before November 13, 2017 and your team will members are selected for the next year at the be sent a kit with parent materials, presentation, end of each school year. Board members: and instructions. Present set materials to a • Provide insight on how to engage their group of parents and let us know how it went peers and sustain their interest in Teens in before March 20, 2018 for TDS Cup points. the Driver Seat • Assist in organizing program-oriented Cash prizes are sponsored by: events and activities • Provide feedback, ideas, and opinions on new program materials, safety messages, promotional items, and related elements • Participate in quarterly meetings • Serve as ambassadors and leaders for Teens in the Driver Seat Applications open February 9, 2018. Why do we collect surveys? Texas A&M Transportation Institute is a research organization, so we use the surveys to measure how we are doing by looking at student awareness and driving behaviors. We share this information with the schools and our sponsors, because inquiring minds want to know! And, if you are wondering if we making a difference, the answer is an enthusiastic YES! We know that in the years Teens in the Driver Seat has been around, teens buckle up more (14%) and use their cell phones behind the wheel less (30%). 7
August 2017 Sunday Monday Tuesday Wednesday Thursday Friday Saturday Back to School Safety Month 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 Prepare for the year by planning your activities. 27 28 29 30 31 Turn in all your summer activities for TDS Cup points. This year’s deadline for all activities and surveys is March 20, 2018! 8
september 2017 Sunday Monday Tuesday Wednesday Thursday Friday Saturday 1 2 Don’t forget to report all activities for a chance to win the TDS Cup and CASH! and driving! Promote the new Texas ban on texting 3 4 5 6 7 8 9 Print and hang new posters and Use your pledge place table tents in banner and hold a the lunch room and pledge day for on faculty desks. students and staff. 10 11 12 13 14 15 16 Sign up to receive the Ride with Me Distribute green Parent Messaging kit! ribbons that can be added to Great for Open House. Homecoming mums. National Seat 17 18 19 20 21 22 Belt Check 23 Saturday -------------------------------------------------------------------------------Child Passenger Safety Week------------------------------------------------------------------------------- Schedule your Zero Crazy observations and activities! 24 25 26 27 28 29 30 Don’t forget to complete Surveys! 9
October 2017 Sunday Monday Tuesday Wednesday Thursday Friday Saturday International Walk to School 1 2 3 4 5 6 7 Month Focus on the risk of not wearing a seat belt with Zero Crazy! 8 9 10 11 12 13 14 Have you signed up for Make morning announcements the Ride With Me teen- about next week’s to-parent activity? activities. 15 16 17 18 19 20 21 ---------------------------------------------------------National Teen Driver Safety Week - www.teendriversource.org ---------------------------------------------------------- Place tape across Black out your pep your body, like a rally and sell or hand Have a drunk goggle seat belt, to spread Ask teens to answer Place safety mes- out glow sticks to demonstration dur- the word about safety trivia ques- sages on cars in the remind friends to ing lunch. buckling up. tions to win prizes. student parking lot. drive safely at night. 22 23 24 25 26 27 28 -----------------------------------------------------------------Red Ribbon Week (through 10/31)-------------------------------------------------------- Don’t forget to complete Zero Crazy for points and a Make and distribute gift card! spooky messages! 29 30 31 Halloween Looking for great resources? Contact your regional rep for pedal karts, drunk goggles, and more! 10
november 2017 Sunday Monday Tuesday Wednesday Thursday Friday Saturday 1 2 3 4 Zero Crazy Look into local deadline is events, like festivals December 8! and parades, as a way to reach the Design a page for community. your yearbook! Daylight Saving Time ends 5 6 7 8 9 10 11 -----------------------------------------------------------Drowsy Driving Prevention Week - www.sleepfoundation.org --------------------------------------------------------- Hang posters Black Out Day Make safety with nighttime - urge students to announcements and drowsy driving wear sunglasses around time change. information. and all black. 12 13 14 15 16 17 18 Deadline to Sign up for Ride With Me teen- Ask trivia questions during lunch about to-parent nighttime driving activity! laws. Give prizes. Thanksgiving 19 20 21 22 23 24 25 Look for Driving the Message contest details at t-driver.com to win $$ for your school! 26 27 28 29 30 With the time change, remind others about the dangers of nighttime/drowsy driving. 11
december 2017 Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Impaired Driving 1 2 Focus on impaired Prevention Month Make a presenta- driving prevention. tion to your local Go to t-driver.com city council to let them know what for Zero Tolerance your team is doing to save lives in info. your community. 3 4 5 6 7 8 9 Driving the Message pos s ter Zero Crazy! and videos DUE January 26! deadline. Turn in all activity Check out facesofdrunkdriving.com to documentation! get activity ideas and material to share. 10 11 12 13 14 15 16 Place green ribbons and flyers on cars. 17 18 19 20 21 22 23 Wanna be famous? Nominations for Teen of the Month can be submitted on t-driver.com. New Year’s 24 25 26 27 28 29 Eve 30 31 12
january 2018 Sunday Monday Tuesday Wednesday Thursday Friday Saturday New Year’s Day 1 2 3 4 5 6 Complete your Ride Get the year With Me teen-to-parent started great with a activity. pledge day. Hang up your pledge banner to remind everyone. 7 8 9 10 11 12 13 Watch for Zero Crazy information! Show PSA videos on a closed-circuit television. Martin L. King 14 Day 15 16 17 18 19 20 Visit your local junior high to tell students about the Reserve TDS importance of seat resources for belts and not dis- your school tracting the driver. activities. 21 22 23 24 25 26 27 -----------------------------------------------------------National Drug and Alcohol Facts Week -------------------------------------------------------- Schedule your Zero Crazy Contact us for activities! alcohol and drug prevention resources. 28 29 30 31 Share the message about being Use January to focus on the safe around large commercial dangers of other passengers. trucks and buses. A little knowl- edge about the “No Zone” goes a long way to keep friends safe. 13
february 2018 Sunday Monday Tuesday Wednesday Thursday Friday Saturday 1 2 3 Have a heart! Distracted driving isn’t smart! Super Bowl Sunday 4 5 6 7 8 9 10 Zero Crazy! Distribute paper deadline is hearts with safety Have a chalk walk March 12! messages. Place contest for best them in lockers, safety message. desks, and on cars. Valentine’s 11 12 13 Day 14 15 16 17 Complete your Ride With Me teen-to- parent activity Submit an article to the school paper before March 20. or for your school website. 18 19 20 21 22 23 24 Get more ideas at t-driver. com and on our Facebook page (look for the activity album). @teensdriverseat 25 26 27 28 Get involved by becoming a Don’t forget to Teen Advisory complete Surveys! Board member. 14
march 2018 Sunday Monday Tuesday Wednesday Thursday Friday Saturday 1 2 3 For March, urge friends to slow down and Pass out green bead drive for conditions! necklaces with safety messaging for Spring Break. 4 5 6 7 8 9 10 Don’t forget to turn in all your activities by March 20! Contact a speaker to visit your school. Daylight St. Patrick’s Savings Time 11 12 13 14 15 16 Day 17 begins Complete your Ride Zero Crazy! Create and With Me teen-to- deadline. hand out clovers parent feedback for Turn in with messages such TDS Cup points. observations. as “Don’t rely on luck. Buckle Up.” 18 19 20 21 22 23 24 25 26 27 28 29 30 31 Look for 2018 TDS Summit details on t-driver.com 15
april 2018 Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Dis- tracted Driving 1 2 3 4 5 6 7 Awareness Month - distraction.gov For April, focus on all driving distractions! 8 9 10 11 12 13 14 Download Prom materials and ask Make goody bags friends to sign the no to hand out after drinking pledge. prom. 15 16 17 18 19 2120 f or 20 18 TDS Summit Look eta ils on t- driver.com d 22 23 24 25 26 27 28 Build an obstacle course and challenge teens to get through Create flyer with tips it quickly while on how to NOT drive reading a paragraph distracted. aloud. 29 30 Use the stats from t-driver.com to make safety announce- ments over the PA. Social Media gurus are invited to takeover our pages for a day with Teen Takeover! See t-driver.com to apply. 16
may 2018 Sunday Monday Tuesday Wednesday Thursday Friday Saturday National Youth Traffic Safety 1 2 3 4 5 Month ok f or TDS Summit ‘18 Lo driver.com details on t- 6 7 8 9 10 11 12 ----------------------------------------------------Teacher Appreciation Week ------------------------------------------------- Give graduates a going away gift to remind them their dangers are the same up to age 24. 13 14 15 16 17 18 19 Invite law enforcement to make a presentation about impaired driving. 20 21 22 23 24 25 26 Participate in a community event to help spread the message of safe driving. Memorial 27 Day 28 29 30 31 Cover all the risks teens face behind the wheel. 17
JUNE 2018 Sunday Monday Tuesday Wednesday Thursday Friday Saturday 1 2 Place summer safety messages on the school signage. 3 4 5 6 7 8 9 Organize your notes and hand them over to next year’s team. 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Keep our drive alive. 18
July 2018 Sunday Monday Tuesday Wednesday Thursday Friday Saturday Independence 1 2 3 Day 4 5 6 7 8 9 10 11 12 13 14 st Days of teen driving. Summer starts the 100 Deadlie ys remember what you have learned - be safe and Alwa e driving dangerously! speak up when your friends ar 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 19
A peer-to-peer safety program to help stop the number-one killer of teenagers in america. For more information please contact: My Regional Rep: Email: Phone:
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