Vodafone Turkey Sustainability Report 2018

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Vodafone Turkey Sustainability Report 2018
Vodafone Turkey Sustainability Report 2018

     Vodafone Turkey
       Head Office

                        Vodafone Turkey Head Office, İstanbul
                        41°6’47.23”N - 29°1’28.13”E
Vodafone Turkey Sustainability Report 2018
table og contents

                                                                                                           Economic Contribution
                                                                                                           Corporate Governance

                    Stakeholder Engagement   Innovation   Equalmeter           What will you be?           2025 Goals                        Diversity and Inclusion
                    Vodafone Turkey's                     Women First in       Coding Tomorrow             IoT Solutions                     Employee Experience
                    Material Issues                       Entrepreneurship     Dreams Academy              Environmental Performance         Talent Management
                    Contribution to the                   Easy Rescue          Discover Young Talent                                         Vodafone Volunteers
                    Global Goals                          Vodafone Gold Club   Programme                                                     Occupational Health and
                                                          First6Years Mobile   Global Columbus Talent                                        Safety
                                                          Application          Exchange Programme
                                                                               Learn Technology
                                                                               From the Expert

                                                                               Supply Chain                Memberships                 Independent Assurance
                                                                               Human Rights                Environmental Performance   Statement
                                                                               Mobiles, Masts and Public   Indicators                  GRI Content Index
                                                                               Health                      Social Performance
                                                                               Information Security        Indicators
Vodafone Turkey Sustainability Report 2018
Message From CEO                                                                            Digitalisation is positioned as a key
                                                                                            trend that affects the future’s world and
                                                                                                                                              Youth Skills and Jobs, over 373,000 young
                                                                                                                                              people were directed to appropriate jobs and
                                                                                            transforms our industry as well as the whole      education via the mobile application.
                                                                                            world. Innovative digital technologies which
                                                                                            fulfil the requirements of the public and         Prepared in compliance with the
                                                                                            increasing access to these technologies           transparency and accountability principles
                                                                                            significantly contribute to the inclusive         and covering the fiscal year of 1 April
                                                                                            economic growth and social development.           2017 and 31 March 2018, the report
                                                                                            We believe in the innovative and                  consists of economic, business, social and
                                                                                            transformative power of digitalisation.           environmental performance, good practices
                                                                                            Sustainable success can only be achieved          and future goals. This year, after a long time,
                                                                                            through digitalisation.                           we carried out a widely-applied stakeholder
                                                                                                                                              analysis and materiality assessment process
                                                                                            Vodafone connects its stakeholders to each        in accordance with the international
                                                                                            other to live a better today and build a better   stakeholder engagement standard
                                                                                            tomorrow; and has the goal to become the          (AA1000 SES) to include the opinions
                                                                                            leading company in global transformation          and expectations of the stakeholders.
                                                                                            focusing on Women’s Empowerment, Youth            Furthermore, Vodafone Turkey has become
                                                                                            Skills, Jobs and Energy Innovation in line        the first company in telecommunication
                                                                                            with the Vodafone Sustainable Business            sector provided assurance for its materiality
                                                                                            Strategy 2025.                                    process.
Colman Deegan
CEO
Vodafone Turkey                                                                             Becoming the digital solution partner in          Vodafone Turkey will keep considering the
                                                                                            Turkey and investing in the achievement           sustainability a part of its basic business
                                                                                            of a sustainable success in the global            strategy and communicating effectively
                                                                                            transformation areas stand out among              with its stakeholders. We will continue to
                                                                                            the material issues determined. This year,        get digitalised and invest in new-generation
                                                                                            we have continued to contribute to the            technologies to prepare Turkey to an exciting
                                                                                            reduction of GHG emissions and increase           future and partake in building a better and
                                                                                            in energy efficiency through the smart            sustainable future. •
                                                                                            solutions we offer for individuals as well as
                                                                                            companies in terms of Energy Innovation.
                                               We aim to become the leading company in      We have raised awareness by the Equalmeter
                                               global transformation focusing on Women’s    application, the artificial intelligence (AI)
                                                                                            technology developed under the Women’s
                                               Empowerment, Youth Skills, Jobs and Energy   Empowerment programme, to prevent
                                               Innovation in line with the “Vodafone        the use of sexist language. Thanks to the
                                               Sustainable Business Strategy 2025”.         Future Jobs Finder service developed under

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Vodafone Turkey Sustainability Report 2018
About the Report                                                           In 2018 Sustainability Report, Vodafone
                                                                           Turkey1 shares its economic, corporate
                                                                           governance, environmental and social
                                                                           performance during the fiscal year between
                                                                           1 April 2017 and 31 March 2018 and defines
                                                                           the goals that stand out in its future strategy.
                                                                           This year, in addition to the Scope 1 and 2
                                                                           data, we have also provided assurance for the
                                                                           social data2 related to transformation goals.

                                                                           This report has been prepared according
                                                                           to the ‘core’ option of GRI Standards
                                                                           published by Global Reporting Initiative
                                                                           (GRI). The report covers widely-applied
                                                                           stakeholder analysis and material issues
                                                                           designated by a strategic approach and the
                                                                           progress in accordance with United Nations
                                                                           Global Compact signed by our company
                                                                           and includes our contributions to the 17
                                                                           Sustainable Development Goals of United
                                                                           Nations to be achieved by 2030.

                                                                           The years 2017/18 stands for the financial
                                                                           period of 1 April 2017 - 31 March 2018.

                                                                           Please contact
                                                                           surdurulebilirlik@vodafone.com for all your
                                                                           questions, comments and suggestions
                                                                           regarding the content of the report. •
                                                                               102-45 102-46

                                                                           1 The affiliations of Vodafone Turkey are Vodafone Telekomünikasyon

                                                                           A.Ş., Vodafone Dağıtım Hizmetleri A.Ş., Vodafone Teknoloji Hizmetleri
                                                                           A.Ş. (OKSİJEN), Vodafone Net İletişim Hizmetleri A.Ş., Vodafone Holding
                                                                           A.Ş., Vodafone Turkey Foundation, Vodafone Bilgi ve İletişim Hizmetleri
                                                                           A.Ş., Vodafone Elektronik Para ve Ödeme Hizmetleri A.Ş. and Vodafone
                                                                           Mobile Operations Limited. Vodafone Mobile Operations Limited
                                                                           (Turkish Republic of Northern Cyprus) is only included in the financial
                                                                           performance data given in the report.

                                                                           2   Independent Assurance Statement

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Vodafone Turkey Sustainability Report 2018
Vodafone Turkey                                                                                                                                         Vodafone Turkey in Figures 3

We provide fast, high-quality,
simple and reliable services to
our stakeholders.
                                                                                                                                     3,172                                    540                                      1,189
                                                                                                                                    Employees             Vodafone Turkey Volunteers                                    Stores

                                                                           Our Vision
                                                                           Leading the digital transformation in Turkey.

                                                                           Our Mission                                         23.3 Million                          13 Million                                 697 Thousand
                                                                           Inspiring every individual in Turkey for              Mobile Customers                      4.5G Customers                          Fixed Broadband Customers
                                                                           a better future through communication
                                                                           technologies.

                                                                           Our Values
                                                                           We provide fast, high-quality, simple and
                                                                           reliable services while helping our customers
                                                                           enjoy opportunities in life and to realize their                         74.7%                           726 Petabytes
                                                                           full potentials. We are committed to be a                        Smart Phone Penetration                     Customer Data Usage
                                                                           customer-centric, innovative and competitive
                                                                           international company with local roots
                                                                           admired by its customers.

                                                                           In line with our vision to lead digitalisation
                                                                           in Turkey, we offer mobile voice, fixed voice,
                                                                           mobile Internet, fibre and DSL services
                                                                           to individuals as well as corporations. We         TRY 9.2 Billion            TRY 4.35 Million                                      TRY 1.3 Billion
                                                                           continue our operations with 23.3 million          Organic Service Revenue               Social Investment                                 Investment
                                                                           mobile customers, over 3,000 employees
                                                                           and over 1,100 stores.                                                          3   The figure includes 2017/18 fiscal year data.

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Vodafone Turkey Sustainability Report 2018
Economic Contribution                                                      Employment Creation                                Hence, we put our efforts to:                     Corporate Governance
Vodafone Turkey supports United Nations                                    At Vodafone Turkey, we directly employ             • Promote the development of policies             We commit to establish a fair management
Sustainable Development Goals (SDGs)                                       3,172 employees; while supporting the              to contribute to the digital transformation       structure for all stakeholders, business
and promotes uninterrupted, inclusive and                                  local economic development through our             in Turkey; thus, increase global                  partners, employees and customers in a
sustainable economic growth for all under                                  operations carried out at various regions in       competitiveness,                                  fully transparent and accountable approach.
Decent Work and Economic Growth goal to                                    Turkey. Considering the indirect employment                                                          Vodafone Code of Conduct5 sets out the
contribute to Turkish economy.                                             generated through our suppliers, stores and        • Raise awareness regarding the social and        business principles, ethics, anti-bribery and
                                                                           outsourcing, the employment creation figure        economic benefits of digitalisation,              corruption issues and how every single person
                                                                           reaches 40,000 people in total.                                                                      at Vodafone needs to apply these.
                                                                                                                              • Improve efficiency and effectiveness
                                                                           The Youth in Statistics 2017 Report of
                                                                                                                4
                                                                                                                              by enabling the informatics and                   At Vodafone, the roles of chairman and CEO
                                                                           TurkStat (Turkish Statistical Institute) reveals   telecommunications sectors to have an             positions held by the different person in
We a re a m o n g t h e l a rg es t                                        that 21% of the youth population, which            impact on every area of the economy and           accordance with the principle of separation of
i nte r nat i o na l i nves tor s i n                                      is 16% of the total population in Turkey,          facilitating the digitalisation of the economy,   powers. Vodafone Turkey Board of Directors6
Tu r key w i t h a tot a l i nves t m e nt                                 is unemployed. We plan our call centre                                                               consists of one woman board member with a
of ove r T RY 20 bi ll i on .                                              investments by considering the contribution        • Overcome the legislative obstacles              total of 5 board members; while the Executive
                                                                           to economic and social development and             through mutual solutions to offer products        Board consists of two women board members
                                                                           tries to generate employment opportunities         and services facilitating the social welfare      with a total of 9 board members.7
Vodafone Turkey is among the largest                                       to the youth population. Thus, we provide          and development,
international direct investors in Turkey with a                            employment opportunities 4,066 people at                                                             At Vodafone Turkey, sustainablity strategy
total investment of over TRY 20 billion. Carrying                          our call centres located in Istanbul, Ankara,      • Apply competition policy effectively and        is represented and managed by the Director
out our activities with the goal to propagate                              Izmir, Samsun, Konya, Şanlıurfa, Afyon,            oriented to our goals,                            of External Affairs. As part of sustainability
digitalisation all over Turkey, we have delivered                          Malatya, Elazığ and Adana.                                                                           function, activities are carried out within the
our services to millions of people in 2017/18                                                                                 • Review existing regulation approaches in the    company in compliance with the Vodafone
fiscal year with an investment of TRY 1.3 billion.                         Contributions to Public Policy                     market and define the best policies under the     Group’s sustainable business strategy, as
We continued our efforts to support Turkish                                We closely follow up on legislative changes        guidance of international instances,              well as international sustainability agenda is
economy through the taxes (VAT, special                                    in telecommunications sector both in                                                                 followed and activities implemented to raise
communication tax, etc.) paid by our customers.                            Turkey and global scale; and do our share          • Take steps for the necessary legislation        awareness in the company and improve the
                                                                           in developing public policies in accordance        which will facilitate the new generation          sustainability performance of the company.
During the 2017/18 fiscal year, the organic                                with the technologic developments and              technology to meet the consumers,
service revenues increased 14.3% compared                                  to create a competition environment. We
to the previous year and reached TRY 9.2                                   exchange information with the regulating           • Promote sustainable investments, R&D
billion. During this period, earnings before                               authorities, public institutions, non-             and innovation in the fixed and mobile
interest, tax, depreciation and amortisation                               governmental organisations and public and          broadband infrastructure, network and
(EBITDA) reached approximately TRY 2.8                                     offer suggestions to create a healthy and          services,                                         4   TurkStat The Youth in Statistics 2017 Report

billion with an increase of 22.6%; while                                   sustainable competition environment.                                                                 5   Vodafone Code of Conduct

Operational Free Cash Flow was achieved as                                                                                    • Use limited resources, particularly             6   Vodafone Turkey Board of Directors

TRY 1.4 billion.                                                                                                              frequencies, effectively and efficiently.         7   Vodafone Turkey Executive Board

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Vodafone Turkey Sustainability Report 2018
Ethics, Anti-Bribery and Corruption                                        of Doing What’s Right programme. Among
Our transparency principle is among the                                    the aforementioned training, 90% of the
main focuses of Vodafone’s Sustainable                                     employees completed the training on anti-
Business Strategy. During our activities, we                               bribery and corruption.
always comply with the provisions of the
international laws and regulations, Turkish
laws and legislation, the Vodafone Group                                   In 2018 , w e w e re ce r t i f i e d
policies and procedures on anti-bribery                                    w i t h IS O 370 01 A nt i - b r i b e r y
and corruption. In compliance with our                                     M a n a g e m e nt Sy s te m .
Zero Tolerance approach for bribery and                                    Vod afon e Tu r key is t h e f i r s t
corruption, in 2018, we were certified with                                com pa ny i n t h e te ch n o log y
ISO 37001 Anti-bribery Management System.                                  a n d te le co m m u n i cat i o n
Vodafone Turkey is the first company in the                                s e c tor, w h i ch g ot t h e s t a n d a rd
technology and telecommunication sector in                                 i n Tu r key.
Turkey, which complies and is certified with
ISO 37001 standard.
                                                                           Corporate Security
Any violation of the Code of Conduct, anti-                                As part of Corporate Security Management,
bribery and corruption and human rights                                    we identify the threats and vulnerabilities that
shall be regarded as cause for disciplinary                                may harm the image, brand and reputation
action in line with the company rules.                                     of Vodafone Turkey and take preventive
Therefore, we have established hotlines, i.e.                              measures to minimize them. Our approach
Speak Up and Red Line. All employees are                                   to Corporate Security Management includes
able to share their questions and comments                                 identifying and preventing misconducts, anti-
anonymously and report any violations                                      bribery and corruption, preventing laundering
they have witnessed and/or suspected                                       of proceeds of crime, supplier due diligence,
to the authorised personnel by phone or                                    data protection, privacy, business continuity,
online. We regularly review our anti-bribery                               physical safety and safety awareness.              Vodafone Secure World Award 2017
and corruption principles and bring to the                                                                                    Corporate governance has been managed in compliance with ISO 22301 Business Continuity
attention of our employees and business                                    We included new interaction area to the            Management System since 2010. Completed without a single customer complaint and any
partners, particularly our suppliers and                                   Sense of Security Programme, which is              coverage problem, the real-time, live drills, of which the scenario of the drill was among the
contractors.                                                               a Corporate Security Cultural Exchange             rarest applied worldwide, conducted to transfer subscribers as part of Network Operation
                                                                           and Awareness Programme. Within this               Business Continuity and Emergency Management Plan was supported by Vodafone Turkey
Throughout the fiscal year 2017/18,                                        framework we held two workshops on                 senior management team and consisted of approximately 200 employees from various
online training regarding business ethics                                  Business Continuity and Privacy of Personal        departments. Network Operation Business Continuity Drill was presented the top prize of
and anti-bribery was provided on Code                                      Data. Each workshop was held with the              Secure World Award 2017, which is organized every year by the Vodafone Group among the
of Conduct, Health and Safety, Privacy,                                    attendance of 80 employees from various            Vodafone Corporate Security teams, among a total of 35 success stories.
Security, Anti-bribery and Corruption as part                              departments and management levels. •

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Vodafone Turkey Sustainability Report 2018
Vodafone Turkey
                                           Foundation

                                                                                                        Dreams
                                                                                                       Academy

                                                                                                                 Dreams Academy, Kaş
                                                                                                                 36º14'5.46''N - 29º39'56.64''E

                                                                                                                 Country: Turkey
                                                                                                                 City: Antalya

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                                                                           Image © 2018 DigitalGlobe
                                                                                                                                                  08
Vodafone Turkey Sustainability Report 2018
Sevda Baysal

                                                                           City: Antalya
                                                                           Title: Dreams Academy Volunteer

                                                                           The language we use at Dreams Academy is
                                                                           love. In the land of dreams, each day starts
                                                                           with warm "good morning"s and big smiles.
                                                                           Everybody likes you, smiles at you, and tries
                                                                           to accompany you. The one and only concern
                                                                           of the dreamers is to make each other happy.
                                                                           They always share what they have, i.e. their
                                                                           foods, their tents, their knowledge, their
                                                                           time, their love... Everybody loves to teach
                                                                           other party whatever they know.

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Vodafone Turkey Sustainability Report 2018
Vodafone Turkey Foundation                                                 Vodafone Turkey Foundation has been part of
                                                                           a network of 27 local Vodafone foundations
                                                                                                                              and Economic Growth goals through works
                                                                                                                              carried out regarding employment, decent
                                                                           worldwide, committed to support social             work opportunities and entrepreneurships.
                                                                           development and lead change through                In addition to all these efforts, we
                                                                           social investments, since 2007.                    support Gender Equality goal by enabling
                                                                           Working in collaboration with NGOs and             the activation of the information and
                                                                           stakeholders, Vodafone Turkey Foundation           communication technologies that support
                                                                           supports sustainable projects that are             the protection of women from violence and
                                                                           focused on delivering social benefit in line       empowerment of women through these
                                                                           with the sustainable business strategy of          projects. Carrying out these activities in
                                                                           Vodafone Turkey.                                   collaboration with the public institutions and
                                                                                                                              NGOs at both local and national levels, we
                                                                                                                              promote Partnerships for the Goals. •
                                                                           S o f a r, Vo d afo n e Tu r key
                                                                           Fo u n d at i o n h as i nves te d ove r
                                                                           T RY 37 m i l l i o n a n d to u ch e d
                                                                           4 m i l l i o n p e o p le t h ro u g h t h e
                                                                           p roj e c t s .

                                                                           So far, Vodafone Turkey Foundation has
                                                                           invested over TRY 37 million and touched 4
                                                                           million people through the projects carried
                                                                           out, which in overall have the purpose to
                                                                           fulfil the requirements of people and create
                                                                           new opportunities. We seek to contribute to
                                                                           building a more liveable world in the long term.

                                                                           We are committed to carry out technology-
                                                                           based projects for women, children and
                                                                           people with disabilities with a particular
                                                                           focus on education and entrepreneurship
                                                                           through benefitting from the transformative               Please scan the QR code for more information on
                                                                           power of technology. We design these                                        Vodafone Turkey Foundation

                                                                           projects to contribute to the Sustainable
                                                                           Development Goals. Thus, we are trying
                                                                           to reach sustainable solutions that create
                                                                           positive impacts. The Foundation contributes
                                                                           to the Quality Education and Decent Work

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                    010
Sustainable
                                               Business Strategy

                                                                                                          Yalova
                                                                                                       İnkılap Park

                                                                                                                      Yalova İnkılap Park
                                                                                                                      40°39'40.49"N - 29°17'40.83"E

                                                                                                                      Country: Turkey
                                                                                                                      City: Yalova

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                                                                           Image © 2018 DigitalGlobe
                                                                                                                                                      011
Nesrin

                                                                           City: Yalova
                                                                           Profession: Architect

                                                                           In Yalova, we can easily access technologic
                                                                           solutions that facilitate our everyday life
                                                                           in the city. With the smart municipality
                                                                           applications and free Wi-Fi service, we
                                                                           experience and enjoy the city life at
                                                                           the Inkılap Park, where is the highest
                                                                           technology park in Yalova.

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Sustainable Business Strategy
                                                                                                                                              Our purpose is to connect everybody to
                                                                                                                                          live a better today and build a better tomorrow
Telecommunication disseminates
information, facilitates the use of information
and enables disadvantaged groups to
                                                                                                                                                 Transformation Areas
access products and services. Moreover, it
creates significant opportunities in various
fields such as developing tools for effective
environmental performance management,                                                                                         Women’s                          Energy                          Youth Skills
facilitating daily life, improving the mobility                                                                             Empowerment                      Innovation                         and Jobs
of people, etc. At Vodafone Turkey, we have
a direct and indirect impact and provide                                            • Women First in Entrepreneurship
significant leverage on the lives of individuals                                    • Equalmeter
and organisations; hence direct digital                                             • Easy Rescue
transformation. While preparing people to a                                         • First 6 Years Mobile Application
                                                                                    • Women Technology Education Centre
better future, we focus on the areas where we
                                                                                    • Women Farmer Entrepreneurship
can most effectively use the potential of the                                       • Vodafone Gold Club                                       Our Transparency Areas
sector we operate in creating value.                                                • Women in Technology Internship
                                                                                    • Women in Sales Internship
The Sustainable Business Strategy                                                   • ReConnect
developed by the Vodafone Group guides                                                                                    Tax and Total       Supply Chain              Mobiles,
                                                                                                                                                                                                Digital Rights
our sustainability performance improvement                                                                                 Economic             Integrity            Masts and Health
                                                                                                                                                                                                and Freedoms
areas, goals and activities. Our purpose is to                                                                            Contribution         and Safety
connect our stakeholders to live a better today
and build a better tomorrow.

This year, we defined our material issues in                                                                                                    Principles and Practice
compliance with our sustainable business
strategy through an extensive stakeholder
engagement and materiality analysis. As a                                                                                                                                 • What will you be?
result of the analysis, we focus our resources                                                                                                                            • Discover Young Talent Programme
to accurate areas with the purpose of                                                                                                                                     • Global Columbus Talent Exchange
                                                                                                                                                                            Programme
improving our performance and maximising
                                                                                                                                                                          • YouthCo & Digital Ninja
the social and economic benefits.                                                                                                                                         • Learn Technology From the Expert
                                                                                    • Smart Cities                                                                        • Coding Tomorrow
                                                                                    • Smart Village                                                                       • Dreams Academy

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Stakeholder Engagement                                                                        international AA1000 Stakeholder Engagement         Vodafone Turkey’s Material Issues
 We attach importance to the impact of our                                                     Standard. We mapped and prioritised our             The results of the widely-applied stakeholder analysis were evaluated considering the leading global
 activities on our stakeholders as well as the                                                 stakeholders and we received feedback of            trends. This integrated approach enabled us to define the significant material issues considering local
 impact of our stakeholders on our activities.                                                 24% of them. The opinion received from our          and global dynamics.
 We consider stakeholder communication                                                         stakeholders significantly contributed to our
 and engagement important to get leverage                                                      materiality analysis. Our goal is to maintain our
 from this mutual interaction to turn into an                                                  effective stakeholder engagement mentality,
 opportunity-creating value.                                                                   reach more stakeholders during the strategic
                                                                                               activities to be carried out in the future and
 While defining the material issues of                                                         improve stakeholders’ rate of return. We                While defining the materiality of the issues for the stakeholders;
 Vodafone Turkey, we consulted our internal                                                    carry out joint projects in collaboration with
 stakeholders, i.e. employees, and our external                                                foundations, associations, initiatives and              • We were able to include the views of all stakeholder groups within Vodafone Turkey
 stakeholders, who have both direct and                                                        platforms, which are operated in various fields.        ecosystem to our report with the stakeholder analysis.
 indirect impacts on our business continuity,
                                                                                                                                                       • We were able to include the indicative trends in the global agenda as well as our sector,
 about their expectations from Vodafone in                                                     You can find the list of organisations that we          besides the issues set forth by the international organisations and global sustainability indices
 terms of sustainability. The analysis was led                                                 are subscribed in the Annexes section.                  with the global trend analysis. We took into account different international initiatives’, report
 by an independent consultancy according to                                                                                                            and studies such as Global e-Sustainability Initiative (GeSI), United Nation Sustainable
                                                                                                                                                       Development Solutions (UNSDSN), Shared Value Initiative.
                                                                        Stakeholder Groups

                                                               Direct Economic Impact
                                                    • Employees • Corporate customers • Suppliers

                                                                 Indirect Economic Impact
                                                        • Government agencies and regulatory bodles                                                    While analysing the significance of the issues for Vodafone Turkey;
                                                           • NGO’s and international organisations
                                                              • Business partners and start ups                                                        • We were able to get the opinion and expectations of the management through face to face
                                                                           • Media                                                                     and focus group meetings, evaluate the strategic areas guiding the company.
                                                                        • Universities
                                                                                                                                                       • With the Sustainability Accounting Standards Board’s (SASB) Four Factor Analysis, we
                                                                                                                                                       evaluated financial impacts and risks, as well as the legal impacts. We considered whether the
                                                                                                                                                       issues create an advantage in terms of competitiveness and the innovation opportunities.
                                                                                New Opportunities,
                                                                                   Insights and
                                                                                    Perception
                                                                                  • Think tanks

102-40 102-42 102-43 102-44 102-49

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As a result of the analysis, Vodafone Turkey’s     accurate management of the skills of the working
                    Importance to Stakeholders                                                                                                             very important and extremely important             youths. Climate Change and Energy, one of
                    Stakeholder Analysis + External Trend Analysis                                                                                         material issues have been defined. The material    the issues managed by the long-term goals of
                                                                                                                                                           issues include:                                    the Vodafone Group, is also among the material
                                                                                                                                                                                                              issues in Turkey. We aim to tackle climate change
                                      Important                                      Very Important                  Extremely Important                   • Technological innovation                         through digital solutions. Occupational Health
                                                                                                                                                           • Becoming a digital solution partner              and Safety, which is among the material issues
                                                                                                                                                           • Women’s empowerment                              of the Vodafone Group, is also an inevitable issue
                                                                                                                                                           • Climate change and energy                        that Vodafone Turkey considers. Utmost attention
                                                                                                                                           Technological
                                                                                                                                            Innovation
                                                                                                                                                           • Financial performance                            is placed to promote health and safety, which has
                                                                                                                                                           • Digital customer and employee experience         a direct impact on the performance.
                                                                                                                                                           • Data privacy and security
                                                                                                                                                           • Talent management                                Contribution to the
                                                                                                                Climate Change
                                                                                                                                                           • Responsible products, services and               Global Goals
                                                                         Risk and Crisis
                                                                                            Data Security and     and Energy                               accessibility                                      Sustainable Development Goals (SDGs)
                                                                                                 Privacy
                                                                          Management
                                                                                                        Financial
                                                                                                                                                           • Occupational health and safety                   are in parallel to our sustainable business
                                                                                                       Performance               Becoming a Digital
                                                                                                                                 Solution Partner
                                                                                                                                                           • Youth skills and jobs                            strategy and also in compliance with our
                                                  Human Rights                       Youth Skills
                                                                                      and Jobs                            Women's Empowerment
                                                                                                                                                           • Equal opportunity and diversity                  motto ‘The future is exciting. Ready? We
                                                                                                                                                           • Responsible supply chain management              offer people new technologies that improve
                                                              Equal Opportunity
                                                                                                                                                           • Mobiles, masts and public health                 their quality of life and transform their way
                                                 Mobile Devices, and Diversity
                                                      Masts and                        Talent              Digital Customer
                                                                                                                                                           • Risks and crisis management                      of doing business; hence, we are preparing
                                     Waste
                                     Management Public Health         Occupational
                                                                                    Management               and Employee
                                                                                                              Experience
                                                                                                                                                           • Employee satisfaction                            them to an exciting future and focusing on
                                           Responsible Supply          Health and                                                                                                                             areas that we can create positive impact.
                                            Chain Management              Safety
                                                                                   Responsible Products,                                                   Vodafone Group and Vodafone Turkey’s               We use the transformative power of the
                                                                Employee           Services and Accessibility
                          Water         Digital Customer
                          Management and Employee
                                                               Satisfaction                                                                                Material Issues                                    sector, while serving for doing good. During
                                                                        Transparency                Customer Satisfaction
                                           Experience
                                                                             and                    and Loyalty                                            The most material issues defined following the     the stakeholder analysis, our stakeholders
                          Responsible Communication and                  Information                                                                       materiality analysis are also in compliance with   indicated the importance of the activities in
                          Marketing of Products and Services               Sharing
                                                                                                                                                           the material issues defined by the sustainable     the telecommunication sector carried out
                                                                                                                                                           business strategy of the Vodafone Group. The       in terms of sustainability, which improve the
                                                                                                                                                           first one is Women’s Empowerment which             satisfaction level of the customers; as well as
                                                                                                                                                           is addressed under the equal opportunity and       the brand value; hence stand out to achieve a
                                                                                                                                                           diversity in Vodafone Group. As Vodafone Turkey,   long-term and profitable growth.
                                                                                                                                                           we promote women’s empowerment in terms
                                                                                                                                                           of both economic and social areas. The lack        In order to enable the most effective access to
                                                                                                                                                           of talent in the labour market and thus talent     information during the communication era we
                                                                                                                                                           management is another material issue. Talent       contribute to the Sustainable Development
                                                                                                                 Importance to Vodafone                    management in Vodafone Turley includes youth       Goals. You can review our contributions to the
                                                                                Management + Strategy + 4 Factor Impact Analysis                           skills and jobs, as well as development and        SDGs under our Business Strategy section. •
102-44 102-46 102-47 102-49

 Vo d a f o n e T ü r k i y e S ü r d ü r ü l e b i l i r l i k R a p o r u 2 0 18                                                                                                                                                                       015
Digitalisation

                                                                                                        Gaziantep
                                                                                                       Botanic Park

                                                                                                         Gaziantep Botanic Park, Şehitkamil
                                                                                                          37°3'48.63"N - 37°20'58.68"E

                                                                                                         Country: Turkey
                                                                                                         City: Gaziantep

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18
                                                                           Image © 2018 DigitalGlobe
                                                                                                                                          016
Tarçın

                                                                           City: Gaziantep

                                                                           They say "It is not safe for you out there".
                                                                           However, I want to run as fast as I can, meet
                                                                           my friends in the forest and experience
                                                                           new adventures. Before, my family would
                                                                           not let me out and would be concerned
                                                                           when they could not find me. Today, thanks
                                                                           to my smart tracker, they can track me. I
                                                                           am not afraid anymore. I always know I will
                                                                           be with my family.

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                           017
Digitalisation
Digitalisation is the key trend that transforms
our sector. From artificial intelligence to                                                                                 We put Turkey’s first digital play, The Fur                  Vodafone FreeZone Studio, the first digital
the internet of things (IoT) digitalisation                                                                                 Coated Madonna (Kürk Mantolu Madonna),                       music studio in the world established in a
transforms everyday life and plays an                                                                                       on stage, in which the latest digital staging                stadium, provides the best equipment to the
indicative role in the future world with its                                                                                techniques such as projection, mapping,                      young talents, offers coaching opportunities
innovative and transformative power.                                                                                        video art, audio-video plays, etc. were used                 from professional teams and record their
                                                                                                                            to stage this cult and classic Turkish novel.                music. Vodafone FreeZone Studio promotes
Using innovative digital technologies which                                                                                 Using our communication power, we aim to                     young talents in music with the power of
fulfil the needs of the society and increasing                             We consider digital transformation a valuable    improve the digital experience, as well as the               digitalisation.
access to these technologies significantly                                 tool for our sustainability strategy. We aim     recognition and popularity of the theatre art
contribute to the inclusive economic growth                                to enable automation and simplification in       through digital theatres.
and SDGs. Mobile technologies enable easier                                our operations, use the latest data analysis
access to education, healthcare and financial                              techniques and offer digital customer
services; hence, offer people a way out from                               experience. To achieve this, we collaborate
the cycle of poverty.                                                      with various stakeholders and work together.

Digitalisation and innovation have multiple
                                                                           We aim to understand the
advantages including better customer
                                                                           needs of the individuals and
experiences, reduction of costs and
                                                                           organisations , of fer products
environmental and social benefits. A more
                                                                           that ease their lives and
efficient and environmentally-friendly
                                                                           improve their qualit y of life and
agricultural production, smart cities and
                                                                           develop solutions that provide
buildings that facilitate the lives of people,
                                                                           economic, environmental and
customized programs that offer better
                                                                           social benef its.
analyses of employee performance are
possible thanks to digital technologies.
                                                                           The digitalisation index informs the
                                                                           enterprises about their digital scores and
                                                                           what they can do to improve their scores. The    As of April 2010, in the mobile area and August 2016 in the fixed area (Vodafone.Net), we have been
Co m m u n i cat i o n te ch n o log i es                                  technologies we offer, including 4G+ mobile,     encouraging our customers using various promotions to use e-bills, which are legally valid as well,
e na b le eas i e r a cces s to                                            fibre-optic networks, cloud informatics          instead of printed bills. The ratio of our post-paid customers who prefer to receive e-bills reached 90.3%
e d u cat i o n , h ea lt h ca r e a n d                                   and IoT, promote the digital transformation      and 60% in the mobile and fixed areas, respectively. Thanks to our waste bills and e-bill application,
f i n a n ci a l s e r v i ces ; h e n ce ,                                of the enterprises. We lead the digital          we were able to donate 13.4 tons of waste paper to Turkish Foundation for Combating Soil Erosion for
of fe r i n d i v i d u a l s a w ay ou t                                  transformation of large-, middle-, small-scale   Reforestation and the Protection of Natural Habitats (TEMA). Avoiding the use of 2 million tons of paper
f ro m t h e c ycle of p ove r t y.                                        enterprises, as well as cities.                  in total, we have saved approximately 34,000 trees from being cut down.

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                                                                         018
Innovation                                                                 • Together with Gebze Technical University,       the digital transformation leader, we have the   I T U Vo d afo n e Fu tu r e L A B w i l l
The way to become a leading company in                                     OKSIJEN successfully completed Developing         goal to inspire the organisations by bringing    h os t at leas t s i x p os t- g r a d u ate
developing innovative digital technologies                                 Improved Positioning Algorithms for 4.5G          the future’s digital innovations to today and    p roj e c t s eve r y yea r a n d t h e
is possible with innovation. Our innovation                                Networks project.                                 make them a part of the digitalisation.          r es ea rch e r s at t h e l a b w i l l b e
capacity lies behind the new products and                                                                                                                                     f u l ly f i n a n ce d by Vo d afo n e .
services that improve customer satisfaction                                • On the other hand, the company continues        ITU Vodafone Future Lab was designed to
and ease life.                                                             to carry out an R&D project, Improving            experience our innovative technologies and
                                                                           Customer Experience through Natural               offer solutions to our customers. We develop
Oksijen                                                                    Language Processing Solutions by Learning         remote management, operational perfection
                                                                           Methods, in collaboration with Istanbul           and efficient work solutions in line with the
                                                                           Technical University (ITU).                       requirements of various sectors including
                                                                                                                             energy, finance, health and retail. We will
                                                                           Including the aforementioned projects,            carry out our R&D activities in collaboration           Please scan the QR code for more information on
                                                                                                                                                                                                          ITU Vodafone Future Lab.
Founded in 2000 under Vodafone Turkey,                                     the number of R&D projects carried out in         with the project groups of ITU students and
OKSIJEN, one of the global innovation                                      collaboration with the universities reached 10.   continue to develop new technologies. ITU
companies of the Vodafone Group, offers                                                                                      Vodafone Future LAB will host at least six
significant employment opportunities in the                                                                                  post-graduate projects every year and the
R&D field and develops and offers innovative                                                                                 researchers at the lab will be fully financed
products and services for individual and                                                                                     by Vodafone.
corporate customers together with its 250+                                 OKSIJEN, positioned as a global innovation
engineers. OKSIJEN accelerates Vodafone                                    company that can serve to the customers           Vodafone Smart Tea Brewing Dispenser,
Turkey’s digital transformation with its                                   in 25 countries where Vodafone Group              Augmented Reality Based Coffee Machine,
innovation experience. So far, OKSIJEN had                                 operates, exports technology to the world.        Bluetooth Based Closet Solution, Reactive
its signature on various innovative solutions,                                                                               Energy Management System, Cold Chain
which are applied for the very first time.                                                                                   Traction System, Smart Irrigation System,
During 2017/18 period, OKSIJEN activated                                                                                     Smart Building Management System, Meter
25 out of 31 prototype products and services,                              İTÜ Vodafone Future Lab                           & Energy Consumption System, Smart
applied for 60 patents and were granted 4 of                                                                                 Order Button, Narrow Band IoT Based Smart
these patents.                                                                                                               Lighting System and many more can be listed
                                                                                                                             among the solutions offered at ITU Vodafone
Priorities on innovation areas include location-                                                                             Future Lab. •
based services, artificial intelligence, machine                           We aim to support our existing and
learning, natural language processing, IoT and                             future business partners in their digital
promotional campaign management.                                           transformation journey by sharing our global
                                                                           experiences, innovative solutions and trends
During 2017/18 fiscal year, we have                                        of the future through ITU Vodafone Future
initiated two new projects in collaboration                                Lab, which was established as part of Istanbul
with the universities.                                                     Technical University Informatics Institute. As

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                                                                    019
Women’s Empowerment

                                                                                                                   Women
                                                                                                                   First in
                                                                                                              Entrepreneurship

                                                                                                       Kayseri Public Education Centre
                                                                                                       38°43'19.40"N - 35°28'37.59"E

                                                                                                       Country: Turkey
                                                                                                       City: Kayseri

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18
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                                                                                                                                         020
Ayşe Şahinkaya

                                                                           City: Kayseri
                                                                           Title: Entrepreneur

                                                                           I decided to earn an income from what I
                                                                           produce while I was attending decorative
                                                                           handcrafts training; so I applied to the
                                                                           Women First in Entrepreneurship Project. I
                                                                           promoted my products to a large-scale of
                                                                           audiences through digital technologies. My
                                                                           orders increased significantly. I now have
                                                                           a wider social circle and a job to support
                                                                           myself financially.

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                         021
Women’s Empowerment                                                                                                        articles published on the columns of Hürriyet
                                                                                                                           newspaper will detect the sexist language
                                                                                                                                                                           Women First in
                                                                                                                                                                           Entrepreneurship
                                                                                                                           uses in the articles and cross out the sexist   Partnering with the Ministry of National
Significant steps in every aspect of life, all                                                                             words with red. Users are informed about the    Education Directorate General of Lifelong
around the world, has to be taken to reach                                                                                 sexist language use, which required editing,    Learning and Turkish Informatics Foundation
gender equality. Women face economic and                                                                                   through the section placed on top of the        (TBV), we launched the Women First in
social inequality in every field, including                                                                                related page.                                   Entrepreneurship project in 2015 with
economic participation, accessing security,                                                                                                                                the aim to promote economic and social
education and healthcare services.                                                                                                                                         empowerment of women. The project
                                                                                                                                                                           leverages women entrepreneurs to market
As Vodafone Turkey, we are aware that gender                                                                                                                               their hand-made products using today’s
equality is among the most significant issues                                                                                                                              technological means. The goal is to integrate
for us to achieve a better future, where healthy,                                                                                                                          women who are left outside the economic
well-informed and educated generations are                                 Equalmeter                                                                                      life into the economic life and empower
raised. By fostering women’s empowerment via                                                                                                                               women to improve their lives and livelihoods.
taking steps towards gender equality and equal                                                                                                                             So far, we have reached 26,500 women
opportunities, we also contribute to the social                                                                                                                            trainees during training held at 179 Public
development and economic growth. Through                                   As Vodafone Turkey, we consider developing                                                      Education Centres and Advanced Technical
practices that prevent discrimination against                              projects that benefit from new technologies                                                     Schools for Girls in 20 cities in Turkey.
women and girls, enable full and effective                                 and raise awareness very important. With
participation of women in decision-making                                  the Equalmeter project, we aim to rule
processes of the economic and social life which                            out sexism in the media, which is the most
highlight equal opportunities, we are committed                            significant tool in propagation of language,
to Gender Equality Goal among the SDGs.                                    and hence, disseminate the use of an equal
We regard gender equality in each practice,                                language throughout the society.
including employment and training within the
company, as well as all our practices that target                          Considering the insight that violence and
our customers and the society. This approach                               discrimination start with language, in
also aligns with Quality Education and Decent                              collaboration with Hürriyet Newspaper,
Work and Economic Growth Goals.                                            we developed the Equalmeter application
                                                                           using artificial intelligence technology to
Further details on our corporate strategy,                                 prevent the use of sexist language. Utilizing
goals and performance within the diversity                                 the power of technology and media, we
and inclusion framework can be found under                                 aim to raise awareness of all media organs
Our Employees section.                                                     and users regarding inequalities in the
                                                                           language and remove statements that make
                                                                           women invisible. As part of the application,
                                                                           the Equalmeter button integrated to the

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                                                          022
Rea ch i n g ove r 26 , 50 0 wo m e n                                      As part of the project, women
w i t h t h e Wo m e n F i r s t i n                                       entrepreneurs trained on technology and
E nt re p re n e u r s h i p p roj e c t , w e                             entrepreneurship sell their products
t r i g g e r t h e e nt r e p r e n e u r i a l                           online on www.oncekadin.gov.tr.
s p i r i t of wo m e n , h e l p t h e m
es t a b l is h t h e i r ow n b u s i n es s es                           During the Women First in Entrepreneurship         In 2017, Vodafone Women First in Entrepreneurship
a n d g e n e r ate e m p loy m e nt                                       Competition, 10 finalists nominated from the       project was awarded in the II. International
o p p o r t u n i t i es .                                                 women trainees who signed up to oncekadin.         Corporate Social Responsibility Awards organized by
                                                                           gov.tr and sell their products online according    Junior Chamber International (JCI). The programme
                                                                           to the amount and number of their products,        was also awarded in Felis Awards under Social
                                                                           present their products to a jury. As part of the   Responsibility and Sustainability category.
                                                                           competition, we awarded TRY 26,500 and TRY
                                                                           38,500 lifeline capital support in 2016 and
                                                                           2017, respectively, to the five winning women
                                                                           entrepreneurs. Furthermore, the women
                                                                           entrepreneurs can nominate their products
                                                                           online through the Popular Vote Competition.
Please scan the QR code for
Women First in Entrepreneurship                                            In wake of this competition, which was held for
                                                                           the first time 2017 and announced through
                                                                           the social media accounts, the winner was
                                                                           awarded TRY 15,000 lifeline capital support.
                                                                           Thus, we aim to pave the way for successful
                                                                           women entrepreneurs to develop themselves
                                                                           and inspire all women.

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                            02 3
Easy Rescue                                                                                                                               Vodafone Gold Club                           budget-friendly solutions. Available for all
Vodafone Turkey Foundation developed                                                                                                      We facilitate the lives of stay-at-home      For stay-at-home women who are subscribers
the Easy Rescue application in partnership                                                                                                women by improving their access to the       of Vodafone, the platform will offer special
with the Ministry of Family, Labour and                                                                                                   communication technologies and empower       experiences for women related to their
Social Services to raise awareness in                                                                                                     women by offering affordable products        interests and requirements in addition
combatting violence against women. Easy                                                                                                   and services for women with the purpose      to the advantages offered not related to
Rescue application enables women to call                                                                                                  of enabling approximately 15 million stay-   communication through various brand
emergency contact numbers via one button,                                                                                                 at-home women meet the means of digital      collaborations.
secretly send the designated people their                                                                                                 future. Hence, we offer stay-at-home women
                                                                                                       Please scan the QR code for more
location via text message, contact the                                                                                                    special promotions under Vodafone Gold                                Please scan the QR code for
                                                                                                           information on Early Rescue
                                                                                                                                                                                                   more information on Vodafone Gold Club
closest Ministry of Family, Labour and Social                                                                                             Club to ease their loads.
Services units and be informed about what
they shall do in case they are subjected to                                                                                               Throughout the year, women members of
violence. The application is free and can be                                                                                              Vodafone Gold Club are offered exclusive
downloaded to smart mobile devices.                                                                                                       discounts and advantages at the stores
                                                                                                                                          and in the brands, they choose and they                            Please scan the watch video on
                                                                                                                                          can also benefit from the information                                        Vodafone Gold Club

                                                                                                                                          services regarding women and children’s
                                                                                                                                          health, etc. Enriching the Vodafone Gold
                                                                                                                                          Club with various content and advantages,
                                                                                                                                          we aim to serve as an end-to-end platform
                                                                                                                                          offering consumer-friendly internet and

                                              The Vodafone Easy Rescue project was awarded the
                                              Grand Prix, which is the most prestigious award in the
                                              Cannes Lions International Festival of Creativity.
                                              It was the first time a Turkish company was presented
                                              this award. The Vodafone Easy Rescue also brought
                                              the Grand Prize to Turkey for the first time during
                                              the CLIO Awards, which is another prestigious award
                                              in the advertisement and marketing world. The
                                              application was also nominated for the Grand Prize
                                              at the GSMA Global Mobile Awards, regarded as the
                                              Oscars in the GSM sector.

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                                                                           024
First6Years Mobile Application

Developed in collaboration with Mother
Child Education Foundation (AÇEV), the
application offers online information
regarding the preschool ages of the children,
which is of great significance in terms of
children’s personality development to
parents. Thanks to the First6Years application,
which can be downloaded free of charge,                                                                                      At Vo d afo n e Tu r key, w e h ave v a r i o u s co m p r e h e ns i ve
parents are offered access to a database of                                                                                   p ro g r a m m es co nt r i b u t i n g to wo m e n e m p loy m e nt
1,200 informative items enriched by photos,                                                                                                   a n d wo m e n e m p ow e r m e nt .
instructive videos and animations. Since the
application was launched, it has reached over
                                                                                 Please scan the QR code for
220,000 users. The content of the application                              more information on First6Years.
is regularly updated and improved. The goal
of the application is to reach 1,000,000                                                                       Projects for our employees                              Projects in Smart Village
downloads with 200,000 active users. •                                                                         • ReConnect                                             • Women Technology Training Centre
                                                                                                               • Women in Technology Internship                        • Women Farmer Entrepreneurship
                                                                                                               • Women in Sales Internship

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                                                    025
Youth Skills and Jobs

                                                                                                       Vodafone
                                                                                                         Spain

                                                                                                                  Vodafone Spain, Madrid
                                                                                                                  41°23'21.37"N - 2°10'26.54"E

                                                                                                                  Country: Spain
                                                                                                                  City: Madrid

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18
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                                                                                                                                                 026
Buse Kırmaz

                                                                           City: Madrid
                                                                           Title: Product Manager at Vodafone Spain

                                                                           While digitalisation becomes a part of our
                                                                           lives, I dream a world, where people are
                                                                           not estranged, communication is powerful
                                                                           and there are no boundaries. In pursuit of
                                                                           my dream, I attended Global Columbus
                                                                           Talent Exchange Programme for an exciting
                                                                           experience and came to Spain. Although
                                                                           working in a country with different
                                                                           language and culture is a great challenge,
                                                                           I have got significant opportunities to
                                                                           improve my skills.

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                         027
Youth Skills and Jobs                                                      High rates of youth unemployment result
                                                                           in negative impacts on the health, self-
                                                                                                                               Today, although youth unemployment
                                                                                                                               remains a significant challenge, demand
                                                                           confidence and self-respect of unemployed           for digital skills already creates a talent gap
                                                                           young people, as well as causing problems           across many sectors. Fostering improvement
                                                                           on economic growth. The Vodafone Group              of youth skills and employment is among our
                                                                           commissioned an international research              strategic priorities. We launch programs in
                                                                           company, YouGov, to conduct a survey                line with our sustainable business strategy
                                                                           regarding the Status of Z-Generation in 15          and purpose to promote SDGs. Thus, with the
                                                                           countries, including Turkey, which revealed         activities oriented to promote gender equality
                                                                           that even the Generation Z, aged 18-24,             and prevent discrimination, we improve
                                                                           is ill-equipped to participate in the digital       employment of young professionals who
                                                                           economy despite being the first generation          have technical and professional skills; and
                                                                           to be born digital. Youth unemployment              therefore, contribute to the Quality Education
                                                                           remains a challenge in many countries,              and Decent Work and Economic Growth
                                                                           including the developed countries. In 2017,         Goals.
                                                                           youth unemployment in Turkey increased
                                                                           5.3, compared to the previous year, and
                                                                           reached 24.5%.8

                                                                           We s u p p o r t yo u n g p e o p le                We strengthen our programs launched to
                                                                           to i m p rove t h e i r s k i l l s a n d           promote youth skills by giving priority to
                                                                           co m p ete n ci es r e q u i r e d by t h e         employment of young people. Throughout
                                                                           d i g i t a l e co n o my.                          2017/18 fiscal year, we provided digital
                                                                                                                               workplace experience to 15 young people
                                                                                                                               through the apprenticeship programs and
                                                                           Effects of transformation to digital                161 young people through the internship
                                                                           technologies are felt more and more each            programs. During the same period, 226 young
                                                                           day in every aspect in life. Evolving at great      people under age of 25, including interns, were
                                                                           speed, technologies such as robotics, AI and        employed and 215 young employees joined
                                                                           IoT result in shrinkage, even in the long-          Vodafone for their first job experience.
                                                                           established business lines in a very short
                                                                           time. However, they also create new business
                                                                           lines, developing in line with the future skills.   T h ro u g h o u t 2017/18 f is ca l yea r,
                                                                           According to the European Commission,               161 yo u n g p e o p le e x p e r i e n ce d
                                                                           approximately 500,000 digital positions will        t h e Vo d afo n e Tu r key ’s d i g i t a l
                                                                           be vacant in the European Union as of 2020.         wo r k p l a ce t h ro u g h i nte r ns h i p.

                                                                                                                               8   TurkStat Workforce Statistics

Vo d a f o n e Tu r k e y S u s t a i n a b i l i t y R e p o r t 2 0 18                                                                                                028
What will you be?                                                          The Vodafone Group also aims to boost         Future Jobs Finder                                   Users are evaluated under three categories, i.e.
Launched to help young people develop                                      the opportunities offered to young people     As part of What will you be? programme, new          skills, activity and behaviours to understand
their digital skills and to expand our                                     under its own organisation. Thus, we will     solutions that promote the access of youth to        their interests and skills. The outputs of the
contribution to the learning and employment                                double the opportunities and reach 100,000    new skills and opportunities required to find jobs   test are matched with the most suitable
opportunities in this area, our What will                                  young people by 2022, as part of supporting   in the digital economy are designed. Developed       professions offered by the digital economy.
you be? programme’s goal is to make                                        youth under the age of 25 experiencing the    within the scope of this programme, Future           According to the test results, the users are
Vodafone Group rank among world’s top 100                                  business life aim.                            Jobs Finder service offers young people career       matched to available digital jobs, including job
employers in youth employment and, to do                                                                                 support with advices on suitable professions         opportunities at Vodafone, and access training
so, to support 10 million young people in 18                                                                             and digital training through an online test          opportunities and specific courses, many of
countries to access digital contents as well as                                                                          developed in collaboration with psychologists,       which are free, to improve their digital skills
giving career advices on digital economy.                                                                                HR professionals and training providers.             through online channels.

                                                                                                                                                                              S o f a r, t h e n u m b e r of u s e r s
                                                                                                                                                                              w h o co m p lete d t h e tes t o n
                                                                                                                                                                              t h e Fu tu r e J o bs F i n d e r h as
                                                                                                                                                                              e xce e d e d 37 3,0 0 0.

                                                                                                                                                                              During the reporting period, as Vodafone
                                                                                                                                                                              Turkey we have localised the service and
                                                                                                                                                                              launched the programme for young talents
                                                                                                                                                                              in Turkey. In the following periods, we will
                                                                                                                                                                              introduce e-training companies based in
                                                                                                                                                                              Turkey to the platform and increase the
                                                                                                                                                                              options provided in e-training.

                                                                                                                                                                                                       Please scan the QR code for
                                                                                                                                                                                           more information on Future Jobs Finder.

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Coding Tomorrow programme, the ratio of                    Rea ch i n g m o r e t h a n 12,0 0 0
                                                                                                                             children who want to be software developers                ch i ld r e n i n 30 ci t i es , Co d i n g
                                                                                                                             increased from 24% to 51%.9 49% of the                     To m o r row p ro g r a m m e w i l l
                                                                                                                             Coding Tomorrow participants consist of girls.             r ea ch 20,0 0 0 m o r e ch i ld r e n ,
                                                                                                                             In 2017, we included the children of Vodafone              i n clu d i n g t h e o n es w h o l i ve i n
                                                                                                                             Turkey employees in the programme and                      t h e v i l l a g es a n d tow ns , t h u s ,
                                                                                                                             promoted the introduction of coding to                     w i l l i nt ro d u ce co d i n g to m o r e
                                                                                                                             additional 200 children.                                   t h a n 30,0 0 0 ch i ld r e n i n 6 0
                                                                                                                                                                                        ci t i es by t h e e n d of t h e s e co n d
                                                                                                                             In 2017, we included Syrian children living in             q u a r te r of 2019.
                                                                                                                             our country to our programme and provided
                                                                                                                             coding training to nearly 750 refugee children
                                                                                                                             in Şanlıurfa, Kilis and Istanbul.
                                                                                                                                                                                                                   Please scan the QR code to watch the
                                                                                                                                                                                                                            video on Coding Tomorrow
                                                                                                                             To be able to extent the scope of Coding
                                                                                                                             Tomorrow and offer equal training
Coding Tomorrow                                                            the most prestigious technical universities       opportunities, we have begun to access to
Contributing to raise a technology producing                               of the world. Thus, children can build their      the children living at disadvantaged areas
generation, who are highly skilled at                                      fantasy world and design their own games and      in terms of socio-economic conditions in
information technologies and who have the                                  animations in an environment, where they can      collaboration with the Ministry of Family,
skills of the future is part of our business                               foster their creativity.                          Labour and Social Services. By the end of
strategy. As part of the Coding Tomorrow                                                                                     2018, Coding Tomorrow Training Truck
                                                                                                                                                                                                                   Please scan the QR code to watch the
project, launched in partnership with the                                                                                    aims to provide coding training to 2,500                                                       video on Coding Tomorrow
Habitat Foundation, Vodafone Turkey                                        49% of t h e Cod i n g Tom or row                 children in 12 cities and towns.
Foundation has been providing coding and                                   pa r t i ci pa nt s cons is t of g i r l s .
robotics training to children aged between
7-14 across Turkey since 2016.

                                                                           After the Scratch training, children are
                                                                           provided the introductory training on
Carried out with an inclusive approach,                                    robotics programs and learn the basics of
the project’s goal is to give children an                                  electronics and circuit systems through
understanding of the four core values of Do                                Makey Makey applications. Following the                                     In 2017, Coding Tomorrow Project was presented
It Yourself culture: imagine, design, do and                               training, Hackathon’s are organised to apply                                awards in Felis Awards in the category of Social
share. Throughout the training programme,                                  what is provided during the training. We gave                               Responsibility and Sustainability.
we use a program called Scratch that enables                               750 children the opportunity to experience
children to transform their imaginations                                   robotics through the 6 hackathons we have
into designs, and is developed by MIT, one of                              hosted since the beginning of the project. With                                                              9   Measured in 2016/17 fiscal year.

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Dreams Academy                                                             The centres established in Istanbul
In 2008, Vodafone Turkey Foundation                                        Ataşehir and Antalya Kaş has been offering
partnered with United Nations Development                                  workshops on vocal training, rhythm, dance,
Programme (UNDP) and Alternative Life                                      film, photography, musical instruments,
Association (AYDER) to launch the Dreams                                   painting and design as well as workshops for
Academy project with the aim to support                                    promoting self-development and motivation
people with disabilities in overcoming social                              to enable the integration of individuals who
exclusion and becoming active and productive                               are suffering from social exclusion. Located
members of the society through arts.                                       in Kaş district of Antalya, Dreams Academy
                                                                           Kaş, which is the largest accessible living
                                                                           centre in Turkey for people with disabilities
                                                                           and the largest outdoor camping area in
                                                                           Europe, also stands out as a sustainable
                                                                           village and a recreational area within nature.
                                                                           The centre features social and art training, as
                                                                           well as a wide range of activities from water
Since the project was launched, it has                                     sports to ecological agriculture.
touched the lives of 20,000 volunteers and
6,000 young people by providing a free and                                 As part of the events organised within
disability-friendly education environment                                  Dreams Academy, individuals with disabilities
where young people are enabled to build                                    are supported by various revenue models
their skills including sharing, recognizing and                            instead of fundraising, to foster their social
embracing diversity, adapting to the diversity,                            inclusion. The workshops held in Dreams
problem-solving, productivity and creativity.                              Academy Ataşehir, in Istanbul, also offer a
                                                                           professional career in art for its graduates.                                                  Social Inclusion Band

                                                                           Social Inclusion Band, a music production of
S o f a r, t h e p roj e c t has                                           Dreams Academy, gives concerts at various
to u ch e d t h e l i ves of 20,0 0 0                                      venues during the winter season and takes
vo lu nte e r s a n d 6 ,0 0 0 you n g                                     the stage together with prominent artists.
p e o p le to create a n e d u cat i on                                    Dreams Kitchen, another revenue model,
e nv i ro n m e nt to d eve lop t h e                                      provides catering service to the meetings
s o ci a l s k i l l s of you n g p e op le                                of several organisations; whilst D-Film
                                                                                                                             Please scan the QR code for          Please scan the QR code watch
w i t h d is a bi l i t i es .                                             shoots videos, movie clips and photos for         more information on Dreams Academy   the video on Dreams Academy
                                                                           businesses.

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Discover Young Talent                                                      Since the Discover Young Talent Programme
Programme                                                                  was launched in 2008, Vodafone Turkey has
In line with our goal to raise young talents                               employed more than 300 young talents,
to lead the technologies of the future, we                                 where 50% of these talents were women.
place utmost importance to employ new                                      Throughout 2017/18 fiscal year, 41 young
graduates with potentials in our company.                                  talents were employed full time as part of the
To be able to support the skill development                                Discover Young Talent Programme.
of young employees, we manage the
transition period from the university life to
business life by adopting an inclusive and
systematic approach. Since 2008, Vodafone
Turkey has been running Discover Young
Talent Programme, which is an exclusive,
end-to-end career programme designed to
include employment stages, orientation,
training-development processes and global
opportunities. The programme runs in all
countries that the Vodafone Group operates.

Joining the Vodafone family with Discover
Young Talent Programme, which covers
a two-year process, the young talents go
under a rotation programme in two different
departments to get the opportunity to know
the sector and Vodafone Turkey better and
begin their careers with more conscious
choices. The young talents employed as part
of the Discover Young Talent Programme go
through the orientation programme and get
detailed theoretical and practical information
on various fields, from sales at Vodafone
stores to installation of masts. At the end of                                        Please scan the QR code watch the video on
the first year, young talents are included to a                                              Discover Young Talent Programme

12-month special development programme,
which includes group works, seminars,
workshops and training. During this time,
young talents get the opportunity to benefit
from the mentoring programme.

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