ESCALATOR COMPANIES & YOUTH MOVING UP IN THE WORLD - JOBS FOR YOUTH FACING BARRIERS
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CIVICACTION BRINGS TOGETHER SENIOR EXECUTIVES AND RISING LEADERS FROM ALL SECTORS TO TACKLE SOME OF OUR REGION’S TOUGHEST SOCIAL, ECONOMIC AND ENVIRONMENTAL CHALLENGES FOR MORE INFORMATION, VISIT WWW.CIVICACTION.CA @CIVICACTIONGTA COPYRIGHT ©2014 GREATER TORONTO CIVICACTION ALLIANCE.
CONTENTS 1. Breaking Down the Barriers / Pg. 4 2. Invest Now or Pay Later / Pg. 8 3. Meeting the Needs of Youth and Employers / Pg. 12 4. Taking Action / Pg. 14 Regional Mentorship Initiative: Connecting Youth with Role Models / Pg. 14 Employer-Designed Training & Internships: Closing the Skills Gap / Pg. 20 Engaging SMEs: Bringing Job Opportunities into the Open / Pg. 24 Transparency of Job Market: Connecting the Dots Between Supply and Demand / Pg. 26 Rounding Out 10 Opportunites / Pg. 29 5. Opportunity Knocks / Pg. 30 6. The Challenges Ahead / Pg. 34 7. Drive to Succeed / Pg. 38 Appendix 1: Project Scope and Approach / Pg. 42 Appendix 2: Summary of Stakeholder Consultations and Engagement / Pg. 44 Appendix 3: List of Taskforce Members / Pg. 46 Appendix 4: List of Emerging Leaders Working Group Members / Pg. 46 Appendix 5: Acknowledgements and Recognition / Pg. 47 3 ESCALATOR: JOBS FOR YOUTH CONTENTS
UP TO 83,000 GTHA YOUTH BETWEEN 15-24 ARE STUCK IN LIMBO A region where all young people thrive, and for these youth? Many young people face Of the 880,000 where their talents and drive contribute to the barriers because of their socio-economic youth in the regional economy. status, demographic background, or other GTHA, up to circumstances. 9.4% are NEET That’s our vision for the Greater Toronto and (Not in Education, Hamilton Area (GTHA). In 2012, the Province released Ontario’s Youth Employment Action Plan, which included a commitment or Training). We If we are to achieve this, we have to break down to work with the private sector to see how want to close the the barriers that prevent youth and employers to break down barriers to employment and gap between those from making meaningful connections to the mentorship. In 2013, the Province’s Stepping that are NEET and labour market, and build bridges that help us Up – a strategic framework to guide, focus, those that aren’t. reach greater social and economic prosperity and maximize collective action to support in the region. young people – noted that certain groups require more targeted supports and opportuni- We know that youth unemployment is high, ties to succeed. Racialized or newcomer youth. about twice the overall unemployment rate. Aboriginal youth. Youth living in poverty, or in Young people in Ontario (and more specifically conflict with the law. Youth in and leaving care. the GTHA) are particularly hard hit. In 2013, Lesbian, gay, bisexual, transgender, two-spirit the unemployment rate for Ontario youth from and queer youth (LGBTTQ). And youth with ages 15-24 was upwards of 17%.1 In 2014, disabilities or special needs. it’s estimated to be even higher. Many of these groups are represented strongly Up to 83,000 GTHA youth aged 15-24 are in the NEET category. Often, these youth are Not in Education, Employment or Training – ready for work, or would be with a little boost. a category called NEET.2 That’s about 10% What’s holding them back? The roots of high of the youth in the region. unemployment rates are complex. Yet through extensive consultation with youth, CivicAction According to the Province of Ontario’s has identified four common barriers: Stepping Stones: A Resource on Youth Development, adolescents (aged 13-19) are 1. Systemic barriers weaken the social primed for exciting opportunities. These youth networks of our target youth. Often, these are at a developmental stage when positive young people lack connections to positive experiences, like a supportive first-job opportu- mentors or role models who could help them nity, can help them navigate their life transitions navigate the job market, expand their networks, and challenges.3 Within this group of youth get job-ready and develop life skills. So they’re facing barriers to employment are those who, unprepared to start work. with some support, are ready for work. 2. A lack of meaningful opportunities So what are the roadblocks to opportunity means many youth can’t gain the experience to 5 ESCALATOR: JOBS FOR YOUTH BREAKING DOWN THE BARRIERS
DIVERSE GROUPS OF YOUTH FACE COMMON BARRIERS TO EMPLOYMENT Racialized Youth Our work is focused on the Youth in Poverty common barriers: Youth in Conflict with the Law 1. Weakened social networks as Newcomer Youth a result of systemic barriers; 2. A lack of meaningful Youth In and Leaving Care opportunities; Aboriginal Youth 3. Lack of accessible and Lesbian, Gay, Bisexual, Transgender, affordable transportation; and Two-Spirit and Queer (LGBTTQ) Youth 4. Racism and structural Youth with Disabilities or Special Needs discrimination. get a job. Existing opportunities are often short- tor can contribute to tackling unemployment term, with few prospects and limited training or among youth facing barriers. The Private Sector mentorship to build transferable skills. Youth Jobs and Mentorship Initiative is one of 20 action items outlined in the Province’s Youth 3. The lack of accessible and affordable Action Plan (2012). Stakeholders, including transportation can hinder economic oppor- leaders in the private sector, expressed a tunities. Youth in marginalized neighbourhoods belief that business has a stronger role to are often unable to reach their workplaces in a play in supporting employment opportunities timely or inexpensive manner. Certain parts of for young people who face multiple barriers. the region have no public transit service outside of peak hours, or at all. Why the private sector? Government4 cannot tackle this issue alone, and must 4. Many young people experience racism work in partnership with labour, colleges and structural discrimination when apply- and universities, community agencies, and ing for work. For instance, some employers employers. The Government of Ontario has perceive that certain segments of youth have made commitments to youth employment, negative attitudes, lack a work ethic, or lack including the Youth Jobs Strategy (2013), motivation to do entry-level jobs. Human which supports young people between the resource systems can introduce bias, through ages of 15-29 to find work, build skills, or start recruitment and screening processes. This their own businesses. But government-funded discrimination can shut the door to many programs and services can’t meet all the needs young people, even when inadvertent. of our target youth population. These are not new problems. Youth unemploy- Companies not only have a role to play but ment has been high since before, and certainly a keen self-interest. Engaging our target youth after, the global economic downturn in 2008. can help employers to meet their skills gaps, We are also aware of the additional barriers draw on a larger labour pool, represent diversity that many youth face. What we need are new of the local population, and continue to grow approaches. Long-term, sustainable solutions and seize opportunities. Moving forward, the require engagement and leadership by the public, private and community sectors have to private sector. work together in true partnership. The Government of Ontario partnered with The harsh reality is that when young people CivicAction to identify ways the private sec- are left behind, this costs us all. Youth face a 6 ESCALATOR: JOBS FOR YOUTH BREAKING DOWN THE BARRIERS
“A first job means more than a paycheque. It can mean > CAREER PATH increased self-confidence, access to mentors, exposure > CONFIDENCE to opportunities beyond your > SKILLS neighbourhood, understanding > NETWORKS the value of education, and it builds the belief that your current > MENTORS circumstances do not define your > INCOME future possibilities.” —Susan McIsaac, President and CEO, United Way Toronto, and Director, CivicAction Board loss of potential, confidence, self-reliance and that employers have different ways of work- self-esteem. Society bears a huge burden in ing, depending on their size and sector. They lost productivity and taxes, on top of higher understand that youth can have different levels expenditures related to social supports. And of readiness for the workplace, but similar po- businesses lose out on the talent they need to tential. And they focus on proven interventions sustain growth and development. around the core challenges of long-term youth unemployment, which we heard through- We must support youth – especially youth out our consultations. We’ll leverage the facing barriers – to succeed in the workforce. wealth of existing infrastructure that remains We must remove barriers to getting that first committed to serving our target youth popula- positive experience in the workforce, so they tions, and work with organizations poised to can realize their full potential and contribute to make these changes. building more vibrant communities. If we don’t invest now, we’ll pay far more later. We call this action plan Escalator: Jobs for Youth Facing Barriers. Because it’s about the many CivicAction spent several months working with steps needed along the way to successfully employers, youth, community agencies, labour and connect youth to their first job. And it’s about governments, harnessing their wisdom, and chart- companies and youth moving up in the world. ing a path forward – a regional action plan that will address unemployment among youth who face In developing this strategy, we have started barriers (see Appendix 1 for scope of work). to build real momentum – our escalator is This work has led to a set of proposed cost-effec- moving up and we invite everyone who can tive and results-oriented solutions. These actions make a difference to join us. will link youth facing barriers to employment with more job opportunities and support to enter the labour market. The actions connect with and complement the larger ecosystem comprising youth, community agencies, business and government, for a holistic approach to the problem. These solutions articulate how to work more effectively with business. They recognize 7 ESCALATOR: JOBS FOR YOUTH BREAKING DOWN THE BARRIERS
BUSINESS HAS TO BE INVOLVED AND CAN MAKE A DIFFERENCE. What happens when significant numbers of A TD Economics young people – youth who could otherwise be study identifies assets to our workforce – are on the outside UNEMPLOYMENT RATES ARE the “scarring ef- looking in? For youth, society and the business DISPROPORTIONATELY HIGH fect” – a period of community, the costs are enormous. FOR CERTAIN GROUPS unemployment at time of entry into the labor market, Youth (15 – 24) in specific groups face Costs to Youth which is associated unemployment rates that are higher than for non-visible minority youth with persistently All young people have strengths. It is in our lower wages many collective best interest to nurture them, and give Non-visible minority 19.5 years thereafter. youth every opportunity to fulfil their potential Visible minority 23.9 TD estimates the and contribute to the resiliency of their commu- scarring effect in Black 28.0 nities.5 According to Stepping Stones, today’s Canada to be $12.4 Korean 27.4 youth are more likely to hold many jobs in their billion over the next lifetime, and perhaps have multiple careers. South Asian 24.6 18 years.11 Youth need a wide set of skills to ensure success Southeast Asian 23.9 in life and the workplace, and to manage and West Asian 23.9 For high school respond to tomorrow’s challenges.6 Chinese 23.7 dropouts spe- cifically, the loss of Arab 23.6 Without offering the opportunity to develop earning potential Aboriginal 24.9 essential skills or personal networks to enter the is enormous. The labour market, we put young people at risk of Canadian Council poor economic, social, and personal outcomes. Source: Statistics Canada. 2011 National Household Survey (NHS). on Learning re- Data is for the Toronto CMA. ports that collective While the unemployment rate for youth in lifetime loss (each general is high, it’s even higher for specific • For visible minorities, the unemployment dropout over a populations of young people. numbers are nearly 33% of 15-19 year-olds 35-year span) and over 20% of 20-24 year-olds.9 at $307 billion.12 13 Research by RBC for CivicAction drilled down to understand employment for three groups • For newcomers, 31% of those 15-19 and in particular: Aboriginal, visible minority, and 21% of those 20-24 are unemployed.10 newcomer youth. The results show a gap between youth overall and certain groups, The lack of economic opportunities costs our and emphasize the need for action. target youth who face barriers to employment far more than a paycheque. When job pros- • The total youth unemployment rate is pects are dim, when barriers to entry are high, 28% for youth aged 15-19 and 18% for when hope seems remote, some youth may youth aged 20-24.7 believe they have little to offer the workforce, and can become disengaged. • For Aboriginal youth, 35% of those aged 15-19 and close to 20% of those aged A lack of economic opportunity is cited among 20-24 are unemployed.8 poverty and racism as one of ten roots of youth violence, as noted in 2008’s Review of the 9 ESCALATOR: JOBS FOR YOUTH INVEST NOW OR PAY LATER
Roots of Youth Violence report to the Ontario Government. When combined, these roots of youth violence can lead to conditions — also known as immediate risk factors — that put some young people at risk of being involved in serious violence: • A deep sense of alienation and low self-esteem; • Little empathy for others and impulsivity; • A belief that they are oppressed, held down or unfairly treated, with no part or stake in the broader society; • A belief that they have no way to be heard through other channels; and • No sense of hope.14 Youth who face barriers to employment may ex- perience the shame and frustration of not being able to support their families, and additionally of relying on government support. This accentu- ates the sense of isolation, alienation and clear messages of “otherness” and exclusion.15 How can today’s youth develop the resiliency required to ensure their employability, future earning power, overall well-being and fulfill- ment? It’s critical that youth are supported to gain skills through further education, training, and work experience in their early adult years. Costs to Society Costs to Employers The Canadian Council on Learn- If job opportunities fail to materialize, the costs Companies also experience a direct economic ing estimates the to youth lead to broader societal costs we all impact. When tens of thousands of young collective loss of bear – lost output, and increased pressure people are effectively excluded from job tax revenue from on social supports (e.g. health and social opportunities, this greatly narrows the local la- high school drop- assistance, etc.). bour pool. Companies can’t plan their workforce outs at $115 billion as effectively, or enjoy as diverse a workforce. (over 35 years), and One study, conducted by researchers from the lifetime private Columbia University and City University of Moreover, many employers are hindered by an health care costs at New York, calculated the short- and long-term inability to fill skills gaps – an economic and $623 billion.17 With economic burden for youth in U.S. who aren’t competitive disadvantage. 20% of Canada’s in school or working. The cumulative lifetime youth living in the burden to society was conservatively estimated These gaps have several dimensions. The GTHA, 9.4% of to be $1 million per youth.16 Higher Education Quality Council of Ontario those being NEET, notes that for some employers, the skills gap that has major The message is clear. If we don’t give youth is one of poor core skills.19 For others, the gap consequences facing barriers the support to successfully means an absence of workers with the right for this region.18 transition into the workforce, the costs to credentials, or simply a shortage of workers society are staggering. period. Some of what’s labelled a skills gap may actually be an experience gap. 10 ESCALATOR: JOBS FOR YOUTH INVEST NOW OR PAY LATER
KEY THEMES IN STEPPING UP Coordinated & Youth Friendly Communities Diversity, Social Inclusion & Safety Education, Training & Apprenticeships Health & Wellness Youth Strong, Supportive Friends & Family Our work is focused Employment on a critical & Entrepeneurship component of youth Civic Engagement development & Youth Leadership Stepping Up is Ontario's strategic framework to guide, focus, and maximize collective action to support young people. The smaller circles closest to the core represent important early interactions for youth, while those further out represent the channels through which they grow to become members of the broader community. Leading business organizations in the GTHA The skills gap in and Ontario have placed a high priority on The private sector can benefit from hiring Ontario is a long- developing a 21st century workforce and taking youth facing multiple barriers. Many of these term threat to the steps to reduce the skills mismatch. benefits are identified on pages 32-33, they viability of many include: productivity gains, avoided turnover businesses. It In Toronto as a Global City: Scorecard on costs, lower wage and recruitment costs, tax already costs the Prosperity – 2014, the Toronto Region Board of incentives, enhanced brand image, deeper economy roughly Trade called again for “a better match between employee engagement, tech savviness, and 3.75% of GDP per the skills of Toronto’s labour force and the skills a diverse workforce that is reflective of their year, according to a demanded by the market place”.20 In a 2014 customer base. 2013 study by The survey, the Ontario Chamber of Commerce Conference Board found roughly 25% of businesses in Toronto of Canada.23 can’t fill a job because they can’t find someone with the right qualifications.21 The Chamber called on businesses to play a greater role in training.22 11 ESCALATOR: JOBS FOR YOUTH INVEST NOW OR PAY LATER
3. MEETING THE NEEDS OF YOUTH AND EMPLOYERS 12 ESCALATOR: JOBS FOR YOUTH MEETING THE NEEDS OF YOUTH AND EMPLOYERS
Supporting entry into work is imperative for • focus on the demand side (i.e. direct needs youth, society and businesses. With tens of employers), in addition to the supply side of thousands of youth facing barriers to em- (i.e. needs of job-seeking youth); ployment – a situation that leads them to be discouraged and disconnected – the costs • break down barriers that prevent employers of inaction are huge. As are the opportunities from accessing young talent and that prevent when we decide to take action. youth from achieving employment outcomes; We set out to understand how some leading • target youth facing multiple barriers that are initiatives in the GTHA and around the world the most job-ready (i.e. with moderate train- are tackling this issue and engaging business. ing, mentorship, and experience); and Our focus wasn’t necessarily on creating new programs or organizations, but on doing things • focus on how private sector employers can differently to achieve the desired outcomes. increase opportunities for job-ready youth, while meeting their business objectives. To inform discussions with leaders and youth across the region, we enlisted a pro bono team There are many causes of youth unemployment, from Accenture to analyze more than 100 pos- and of the barriers that many youth face. No sible interventions pertaining to youth and jobs. single action will solve them all. As a society, These efforts revealed missed opportunities to we must address issues ranging from education maximize private sector involvement: to housing, poverty to addiction, and crime to discrimination. • the majority of interventions are government- funded and non-profit-led, with the private Private sector employers are not in the business sector involved as a secondary stakeholder; of youth outreach or social work. They know that partnerships with community agencies are • scaling is a significant challenge due to essential to provide wraparound services and life resource constraints, program requirements, skills training our target youth need. However, and difficulties recruiting suitable youth; they are in business. And these businesses have openings for first jobs, and employees who want • few interventions report on success – and to contribute to the community. The benefits of even fewer have rigorous evaluations; and these actions – in terms of meaningful job opportunities, filling skill gaps, and overall • most interventions focus on the job seeker economic opportunities – are mutual. GTHA rather than employer needs, and don’t always employers can do well by doing good. CivicAction as- align with business objectives (limiting the sembled a task- case for employer support). Though we focus on four initial actions, the force and working remaining six have merit and should be pursued group, with senior While traditional approaches have been fo- in the medium-term. With these actions, one size and rising leaders cused on government and non-profit organi- does not fit all. The suite of four initial actions representing key zations, a new approach would better align offers opportunities for youth at different stages stakeholder groups. employment and training services with demand of their journey to work. Youth closest to employ- We held 11 focus in the private sector. Don Drummond’s Commis- ment, who may lack the right network, credentials groups with youth. sion on the Reform of Ontario’s Public Services or experience, stand to benefit the most. (See Appendix 2 report recommended that employment and train- for a summary). We ing programs be better organized and evaluated These four initial actions are complementary. convened 6 round- against labour-market success factors. For the greatest impact, we need to offer them tables across the in tandem, to achieve exciting synergies (e.g. GTHA to consult Our work led to 10 possible actions with great mentoring and training as a source for job employers, com- potential for private sector leadership. We then candidates). Initial launches could cluster around munity agencies, prioritized four initial actions to increase the geographic areas with high concentrations of academia, labour, role of employers in preparing our target youth youth facing barriers, and potential opportunities. government and for work and preparing employers to hire them. youth across the Why these 10 actions? They: For each action, we have outlined the key com- GTHA. Our goal: to ponents to a successful launch in the GTHA, and identify potential • have the potential to get more youth facing next steps. Moving forward, it’s important to iden- private sector-led barriers into jobs faster; tify who is best placed to drive immediate impact, actions that would measure progress, learn, refine, and scale. benefit both youth • highlight systemic changes rather than and employers. short-term fixes; 13 ESCALATOR: JOBS FOR YOUTH MEETING THE NEEDS OF YOUTH AND EMPLOYERS
4. TAKING ACTION ACTION 1 REGIONAL MENTORSHIP INITIATIVE: CONNECTING YOUTH WITH ROLE MODELS 14 ESCALATOR: ESCALATOR:JOBS JOBSFOR FORYOUTH YOUTH SECTION TITLE REGIONAL MENTORSHIP INITIATIVE
The Call for Action Targeted Action: A regional youth mentoring coordinating body Would you want to navigate new terrain without a map, GPS or guide? When appropriately deliv- Many private sector employers are seeking ered, mentorship can provide youth with positive meaningful volunteer opportunities for their role models to help chart a path from where they employees, for personal and professional are to where they might want to be. development. The 2020 Workplace cites that 4 80% of 13-25 year olds surveyed seek to work Mentors can help youth who face barriers to em- for an employer that cares about its impact and ployment learn where jobs exist and how to get contribution to society.25 Companies are also them. They can share life lessons and life skills. looking to give back to the communities where Just as important as navigating the job market, they operate. role models can help youth understand what’s required to succeed. A regional mentoring coordinating body makes it easier to connect employers to community For our target youth, a mentor who has more agencies and will be a true partnership model. recently entered the workforce (e.g. millennials) Centralizing mentoring programs will be an will have firsthand experience about how to get a asset to employers and agencies. Establishing foot in the door and the essential skills needed.24 common guidelines for participating mentoring Mentors can support the sort of self-discovery and programs will also help improve employment exploration of career paths that helps youth under- outcomes, for youth and for employers. stand how their unique gifts can lead to a job. A positive mentoring relationship can also help Making it Work THE break down misperceptions, promote accep- tance and build trust. Youth who have an ally in For this to succeed, a number of organizations FOUR ACTIONS their success may feel increased hope. will need to play a role. The coordinating body will establish guidelines and assure program Employers, too, benefit when they mobilize and quality, recruit employers, link them to com- support their staff to become mentors. Mentor- munity agencies that run mentoring programs 1. REGIONAL ship allows a wide variety of companies, includ- across the GTHA, train mentors, and evaluate MENTORSHIP ing SMEs, to deepen involvement in their com- the program. Ideally, employers will promote munities. Mentorship is a cost-effective way for and sponsor the coordinating body and recruit INITIATIVE: employees to develop valuable soft skills. And it’s mentors. Community agencies will recruit youth CONNECTING YOUTH an investment in our region’s talent pipeline. and orient both them and incoming mentors. WITH ROLE MODELS Over time, mentors can also gain insight into Employers should mobilize their workforce, in 2. EMPLOYER- how employers may inadvertently put up barriers particular millennial employees, who are early for certain groups of youth, and learn ways to enough in their career to relate to young people DESIGNED TRAINING attract a diverse array of talent. preparing for their first job, and want to give & INTERNSHIPS: back to their communities. CLOSING THE Meeting the Need Community agencies play a vital role in this SKILLS GAP partnership model. First, it’s essential to recruit Many mentoring programs exist across the community partners that work with youth at the 3. ENGAGING SMEs: GTHA, some focused on supporting our target margins. The challenges these youth face can BRINGING JOB youth. However, many employers are unaware of be overwhelming (e.g. hunger, health concerns, OPPORTUNITIES these programs, which are often just one part of housing, violence, neglect, etc.). Our target youth what community agencies offer youth to prepare look to community agencies for support with INTO THE OPEN them with life and employment skills. these and other needs – challenges that often hold them back from fully participating in oppor- 4. TRANSPARENCY Often, a lack of dedicated funding limits the tunities to better themselves. OF THE JOB scope, reach, sustainability and scalability of MARKET: these programs. Without a centralized database Second, community agencies can share men- of youth mentoring opportunities, employers toring best practices, and help employers learn CONNECT THE have limited access to mentoring programs about working with youth facing barriers. Third, DOTS BETWEEN run by community agencies that hold vital agencies can be involved through referrals and ac- SUPPLY AND access to, and relationships with, otherwise cess to wraparound supports, as needs arise for hard-to-reach youth. young people during the mentoring relationship. DEMAND 15 ESCALATOR: JOBS FOR YOUTH REGIONAL MENTORSHIP INITIATIVE
“ Our target youth themselves are a key partner. opment opportunities (including training as They will be asked to commit to the program, and mentors), as well as volunteer recognition and provide feedback for continuous improvement. support from their employer. We are looking for an existing non-profit organi- • For community agencies: Agencies will zation to act as the regional coordinating body. gain access to a larger pool of screened and EMPLOYER To succeed, this organization should have: trained mentors, and develop long-term corpo- PERSPECTIVES rate relationships. Staff can focus resources • a mandate and priorities aligned with on youth outreach, engagement and wrap- “The health and our vision; around supports, while ultimately increasing future of our soci- access to mentoring for more youth. ety requires that • a strong record of employer engagement and every generation is serving youth facing barriers to employment; engaged effectively. NEXT STEPS When 10% of our • the ability to help secure necessary funding youth population required to sustain the initiative; and 6-12 months faces significant 1. Secure an existing organization to serve as barriers to educa- • a willingness to work with agencies outside regional coordinating body. tion engagement their network through launch and rollout. and employment, 2. Confirm partners and convene working group our entire society Along with the private sector, the role of for initial launch including employers, community suffers socially and government as a major employer, is to mobilize agencies, and youth. economically. One the participation of their own employees as way the private mentors. The government also plays a critical 3. Establish terms of a partnership model sector can sup- part in: 1) continuing to invest in agencies par- between lead organization, employers, port at-risk youth ticipating in this initial launch; and 2) ensuring community agencies and youth. in overcoming that agencies are adequately supported to pro- these challenges is vide ongoing referral and wraparound services 4. Establish targets and set goals for the through mentorship to youth facing barriers to employment. initial launch. programs connect- ed to education and 5. Develop guidelines leveraging best practices employment.” Measuring Success and resources of existing mentoring programs, particularly those focused on employment out- —Caroline Booth, • For youth: Increased access to mentorship comes and/or youth facing barriers. Senior Vice opportunities that support all stages of the President and job search, and to a diverse group of men- 12-18 months Chief Procurement tors to start building a professional network. 1. Evaluate progress and refine the partnership Officer, TD Bank Beyond the number of youth engaged, model as needed in order to roll out to more Group success will hinge on whether mentees employers and community agencies. feel more confident/prepared for work, and whether their network has expanded. 2. Establish connections to job training and recruitment programs, in particular those aimed • For employers: Increased numbers of at employing youth facing barriers. We envision employers involved in mentorship programs. that employers seeking entry-level or low-skilled For these companies, success also means labour will see value in hiring the mentees. a positive impact on their brand and reputa- Action #4, increasing transparency of the job tion, a way to provide volunteer opportunities market will support this. to their employees and grow their skills, and a chance to expand the support of communities where they operate. Mentors can develop a deeper understanding of the barriers facing youth and the opportunities to improve prac- tices in their own organization. • For mentors: A greater variety of mentoring opportunities (e.g. group, speed, one-on-one) will cater to the interests and abilities of a wider pool of mentors who want to support youth. Mentors will also get their own devel- 16 ESCALATOR: JOBS FOR YOUTH REGIONAL MENTORSHIP INITIATIVE
SUCCESS STORY JEROME CLARKE-SINGH “RIGHT CONNECTIONS CAN LEAD TO A NEW CAREER PATH” Jerome was born and raised in London, England, where he was caught up with the wrong crowd and had a few brush-ups with the law. His family moved to Canada when he was 16, to put him and his twin brother back onto a positive path. Growing up in Brampton, he connected with the right circle of mentors, gained experience through part-time jobs, and went on to partner with another young entrepreneur to begin working as a cinematographer. “Having the experience working in part-time jobs helped me envision a career path, boosted my self- confidence, and helped me gain appreciation for the value of education,” says Jerome. Jerome is dedicated to making a difference in his local community, and is currently studying law. >> 17 ESCALATOR: ESCALATOR:JOBS JOBSFOR FORYOUTH YOUTH SECTION YOUTH PROFILE TITLE
CASE STUDY Can a regional coordinating body deliver enhanced employment outcomes for youth, mentors and employers? The Mentoring Partnership, a program of the Toronto Region Immigrant Employment Council (TRIEC), while not focused on youth aged 15-24, is an encouraging model to learn from. TRIEC has successfully facilitated over 9,000 occupation-specific mentoring relationships between recently-arrived skilled immigrants and established professionals. There are parallels to our focus; skilled immigrants, like our target youth, lack the social capital that leads to opportunities. The Mentoring Partnership supports the col- laboration of 13 community agency partners, and has worked with over 25 employer partners annually during the last 10 years. Corporate partners promote the mentoring opportunity internally to staff and identify suitable, qualified mentors. Community partners deliver the program by matching mentors with skilled immigrants and supporting the mentoring relationship. After completing a four-month mentoring relationship, 70% of mentees have found a job in their field (at the appropriate level) within six months, and over 80% within one year. Through the mentoring relationships, employers also changed their perceptions towards hiring new immigrants. Employers continue to seek new hires through The Mentoring Partnership because of the value they’ve experienced from having new immigrants in the workplace. The Mentoring Partnership model has been adapted by more than 10 other Immigrant Employment Councils across Canada, through the ALLIES National Mentoring Initiative, as a proven strategy to improve employment outcomes for skilled immigrants. 18 ESCALATOR: JOBS FOR YOUTH REGIONAL MENTORSHIP INITIATIVE
19 ESCALATOR: ESCALATOR:JOBS JOBSFOR FORYOUTH YOUTH SECTION TITLE REGIONAL MENTORSHIP INITIATIVE
ACTION 2 EMPLOYER-DESIGNED TRAINING & INTERNSHIPS: CLOSING THE SKILLS GAP 20 ESCALATOR: ESCALATOR:JOBS JOBSFOR FORYOUTH YOUTH SECTION TITLE EMPLOYER-DESIGNED TRAINING & INTERNSHIPS
The Call for Action ing candidates graduate with the skills required in the workplace. Having a non-profit partner, Certain industries anticipate increasing demand meanwhile, brings the experience, connections for entry-level workers, and fear a skills gap will and resources that employers need to fully sup- limit their growth and productivity. Without ac- port youth facing barriers to employment. cess to adequate training opportunities, many youth lack the skills – technical and/or soft – to qualify or succeed in entry-level positions. Making it Work Where can youth facing barriers to employment This programming is most successful when an gain these skills? employer (or group of employers) provides the in-class training, with a non-profit organization Many entry-level internships target post-sec- acting as the administrative backbone. ondary students. What about youth that haven’t completed school? Training programs that do Securing early employer champions can solicit support youth facing barriers to employment buy-in and commitment from other employers don’t always align with employer needs. While in the region. A non-profit organization, led by providing valuable experiences, many programs a Board of Directors in industry, would help don’t necessarily result in employment. And recruit, train, and place youth into internship few leverage the potential investment from com- positions. To succeed, the program should have: panies to build the workforce in sectors facing skills or labour shortages. • Employer-designed curriculum. Training materials and curriculum designed To close this gap, it’s vital for employers to work by industries and companies, including best jointly with governments, educational institu- practices for diverse learning styles and needs tions and non-profit agencies to design, deliver, of certain groups (e.g. methods of knowledge and recruit for these programs. A collaborative transfer in Aboriginal communities or unique approach will ensure the required supports needs of youth with learning disabilities). that young people need to prepare, secure and ultimately keep their first job. • Employer-sponsored fundraising. Employers champion this effort, and fund The education system has primary responsibil- start-up/operating costs, and internships. ity for developing the relevant skills of young Private sector funding gives employers a people. However, businesses also have a commitment in training a future workforce. responsibility to provide workers – current and potential – with the demand-based training they • Industry collaboration. Companies can need to be successful employees. tackle a common challenge – getting entry- level employees with critical skill sets to fill current and future workforce needs. A broad Meeting the Need platform with built-in resources and support will help all companies commit to supporting IT is one industry An employer-designed, non-profit-led model will youth training. that’s primed for improve the current training systems designed training and intern- for youth facing barriers to employment. The program should focus on the most promis- ship for entry-level ing youth candidates– those that are motivated positions. This is a Targeted Action: An employer-designed to succeed. Community agencies play a key fast-growing sec- training & internship program. role in identifying potential participants, and tor compared to ensuring they can access the supports they the economy as a This program model will address gaps in the need (e.g. housing, healthcare, mentorship). whole, has a high current training landscape. Many large employ- Employers need that readiness from interns, as need for skills, ers train new recruits, and provide internal much as youth need it for themselves. Achieving and is attractive training for entry-level positions. However, most and tracking high success rates will help the to youth. Toronto programs are for new or continuing students. program obtain the necessary buy-in to grow. is home to about They are not generally equipped to provide the one-third of the wraparound services and life skills training our country’s tech com- target youth need. Measuring Success panies, employing more than 178,000 Employer-designed curricula place business • For youth: exposure to employers, valuable people, making it needs at the centre of training design, ensur- on-the-job experience with specific skills, and an ideal target.26 21 ESCALATOR: JOBS FOR YOUTH EMPLOYER-DESIGNED TRAINING & INTERNSHIPS
“ a reference for future work placements. • For employers: improved process of CASE STUDY attracting and retaining youth, and reduced risk of hiring as a result of short-term place- What kind of training and internship model ments and certified training (through indus- could have an impact on our target youth? EMPLOYER try-lead programs). By pooling resources, The Technology Service Corps (TSC) pro- PERSPECTIVES a coalition of employers increase their gram, delivered by the non-profit NPower, impact on reducing barriers to employment has achieved great success in the U.S. “The rising for our target youth. with sites in New York and Dallas, and is number of young expanding to the Toronto region. TSC is people who are Youth who face barriers to employment an intensive 15-week program (classroom unemployed, and employers alike gain from this type of training based on an industry-designed under-employed, or program through: curriculum, and professional skills training lack skills needed from corporate volunteers), a technology for sustainable Training: a cohort of job seekers trained certification, and a 7-week paid internship employment is a with broad employment skills that are in high from an industry partner. growing challenge. demand; youth trained with skills targeted to Through IT skills the specific industry/sector; and a curriculum More than 80% of NPower alumni are training and designed with employer outcomes in mind, either employed or pursuing higher certifications to serve specific needs and skills gaps. education within one year of completing for youth we are the program. providing the Internship: through experiential-based learn- expertise necessary ing, short-term employees gain the foundational In the long-term, a program like this can for careers in IT, skills to succeed in a job; employers can train have exponential economic impacts. The while addressing and develop potential employees with low- average cost invested in participants is a skills gap in risk; youth have the job experience to secure about $5,400 per student and $8,400 the Canadian continued employment or another position in for an employed graduate – a mod- marketplace. The the industry. est investment that will reap a lifetime private sector is of rewards. According to NPower, the uniquely placed Ongoing employment: employees are trained Social Impact Value comes to $170,000- to provide our with requisite skills; the current employer $280,000 per student. young people with shapes on-the-job training, best practices, and specialized skills work habits; youth get the experience to help Any way you calculate it – the lifetime and tools for other youth understand program requirements. earnings differential of program graduates success in today’s (compared to a minimum wage career), workplace.” the additional government contributions, Next Steps and the possible ripple effects —Paul Semak, Vice (contributions to the community, breaking President Sales, 1. Identify skills gaps in the GTHA and estab- a cycle of generational poverty, etc.) Central Canada, lish a winning coalition of employers to invest – the individual and social return on Cisco Systems in training. Connect with a larger group of investment is huge. employers to provide internships. 2. Document the model and track successful outcomes (where participants go) to inform ways to adapt and expand. Leverage the delivery model and best practices, to define a roadmap for program start-up and success. 3. Adapt the model for other sectors. Conduct a deeper dive of alternate, low-skill model options. Programs aligned to industries with anticipated skills shortages will be the most successful in the long term, with outcomes aligned to business needs. For example, tourism and hospitality employs 315,000 people across the Toronto Region, and is another potential target sector.27 22 ESCALATOR: JOBS FOR YOUTH EMPLOYER-DESIGNED TRAINING & INTERNSHIPS
SUCCESS STORY CARLOS MCDONALD “A BETTER START” Carlos McDonald was raised in care, and is determined to give his family a better start. This father of a 4-year old daughter is doing his best to make ends meet to support him and his family, and recently went back to school. “This is a call for the private sector to do a little bit more when it comes to putting young people to work,” says Carlos, a member of the Youth Leaving Care Provincial Panel and CivicAction’s Taskforce. “As a young father having my first job allowed me to provide financial support to my daughter. It’s impor- tant for my family’s future.” >> 23 ESCALATOR: ESCALATOR:JOBS JOBSFOR FORYOUTH YOUTH SECTION YOUTH PROFILE TITLE
ACTION 3 ENGAGING SMEs: BRINGING JOB OPPORTUNITIES INTO THE OPEN The Call for Action Meeting the Need Almost 9 in 10 (88.5%) private sector jobs in We know that our target youth often lack the Ontario are related to small- and medium-sized social networks to find employment. As a result, enterprises (SMEs).28 As we learned in our they may experience difficulty accessing jobs in roundtables and interviews across the region, their own backyard. these employers have a need for entry-level workers. Yet SMEs often have limited resources Focusing on the SME segment of employers for recruiting and hiring. They seldom use job will help youth facing barriers to employment boards, and rarely seek to recruit youth access more “hidden” jobs – opportunities through local agencies.29 Moreover, existing that they otherwise need those networks job banks and employment infrastructure to discover. serving youth are small-scale and often operate at the community level. We can also help employers access low-cost Human Resource support, and connect to There’s an opportunity to engage SMEs youth who are ready to work. And, we can help and connect them to recruiting and match- community agencies understand collective ing services that meet their needs. Why would demands and trends, and find more entry-level employers be motivated to hire outside their opportunities across a greater range of employ- traditional networks? They will if they have: 1) ers suitable for youth. Human Resource support for identifying and hiring talent; 2) access to low-cost, personalized Targeted Action: Engage networks services; and 3) successful experiences bringing of SMEs to share their labour needs, on reliable, trustworthy entry-level employees. get support with their hiring, and participate in centralized and accessible As they become engaged and feed job post- job recruiting and matching platforms. ings into centralized platforms, SMEs will help These platforms can connect SMEs us paint a bigger picture of entry-level demand. and our target youth, starting with With that aggregated view, youth and communi- a specific community. ty-based employment agencies will gain better data to track opportunities, match candidates, We need to reach out to SMEs, understand and identify skills gaps. their needs, and enable them to recruit and 24 ESCALATOR: JOBS FOR YOUTH ENGAGING SMES & AGGREGATING OPPORTUNITIES
“ hire youth. Starting with a local, small-scale Identify advisors who can mentor SMEs and launch will allow us to test and refine the encourage them to hire local youth. best approach. Engage technology partners: Involve them To do that, we can leverage existing networks, at an early stage in the design and execution of such as business improvement associations the pilot, to determine how best to aggregate (BIAs) or partners that provide services to SME opportunities onto a robust platform. The EMPLOYER SMEs (e.g. accountants) and/or have a signifi- platform proposed here should be the same as PERSPECTIVES cant vendor base (e.g. banks or telecommuni- the one used to increase transparency of the cations companies). These networks can help job market (see action #4). When Peter reach out to SMEs, build awareness of services Tolias finished high that exist, and get them to share their postings school, he didn’t on centralized platforms. Measuring Success know what he was good at or what he There’s no need to invent a new platform. We Some measures are quantitative, like the should do. At the can partner with existing platforms, which are number of agencies connecting youth to local YMCA, he took ad- often designed for large employers, and help opportunities, and the percentage increase in vantage of a subsi- them reach new audiences. By working in part- those opportunities (job openings that are now dized career coun- nership, we have an opportunity to expand SME publicly accessible). Others are qualitative, selling service and participation on virtual job boards, leading to such as the level of satisfaction of SMEs with uncovered his tal- improved labour market information for all. hiring and job outcomes. ent in landscaping. For more than 12 Solutions should connect employers and job- years, Peter has run seekers in similar geographic areas. Some Next Steps Tolias Landscap- employment barriers that youth face are a ing and Plowing function of geographic isolation, transportation 1. Select target communities based on need Inc. in Mississauga. challenges, and the disconnect between their and potential impact. As someone who community and perceived job opportunities. prospered from A neighborhood-based solution will address 2. Establish a working group with partners, having mentors and these barriers and engage key stakeholders. including SMEs, to assess and segment SMEs’ a helping hand, he needs, then develop and implement a strategy in turn looks to give for a specific community. a break to young Making it Work people. “Hiring 3. Launch outreach to SMEs to highlight the young people is Pick the right areas to start: In the first benefits of participation, offer them helpful a pipeline for new stage, start with a narrow geographic focus to information and services related to hiring and talent in my com- test the process. We should select communities online platforms, and showcase the youth in pany. This is about that have: their communities. getting young people to work, • a significant employment base (including 4. Test SME engagement and steps to drive and building our SMEs); postings onto a platform, and monitor future economy.” outcomes for SMEs, youth agencies, youth, • populations of youth that face multiple and other partners. barriers to employment; 5. Make adjustments to the model. • existing social infrastructures (e.g. a community hub or similar centres); and 6. Create a strategy to scale up the solution – from one community (short-term), to adapting • sufficient potential partners (e.g. local the solution to more communities (medium- branches/offices of large corporate partners term), to feeding into an integrated public-pri- that service SMEs, and well-connected vate labour market for all job seekers in Ontario industry associations, BIAs, chambers of and Canada (long-term). commerce, etc.). Connect multi-sectoral partners to ensure end-to-end linkages: Establish partnerships with business associations, large corporate partners, and community-based youth-serving agencies to engage SMEs in the initial launch. 25 ESCALATOR: JOBS FOR YOUTH ENGAGING SMES & AGGREGATING OPPORTUNITIES
ACTION 4 TRANSPARENCY OF THE JOB MARKET: CONNECTING THE DOTS BETWEEN SUPPLY AND DEMAND 26 ESCALATOR: JOBS FOR YOUTH SECTION TITLE
The Call for Action For youth facing barriers to employment, this will make it easier to access the information they need Young people can’t access work if they don’t to land a first job, a critical step to a sustainable know which opportunities exist and what skills career path. For employers, the wider and easier are needed to meet them. Business, govern- availability of the right data will help to reduce the ments, think tanks, professional associations, skills gap and labour shortages. and others collect and make available reams of data on labour market trends. Much of this information can be difficult to access and Making it Work digest. It can be dry, confusing, and poorly packaged for youth, and may not be focused Get access to information about jobs on those facing barriers to employment. In creating a GTHA prototype, we aim to work Government isn’t the only entity collecting this through existing technological infrastructure data. Online jobs boards have huge amounts of and relationships. real-time data, as jobs are posted that list skill requirements and compensation, and as users Technology companies (e.g. LinkedIn, Monster, register. Most of this data, however, isn’t made Workopolis) are sitting on mountains of data due publicly available. to the number of users and jobs posted on their sites. Other existing platforms such as Who Plus Industry associations, unions, planning boards, You or the federal government’s job boards are and private sector companies themselves also additional sources of data. At the intersection collect labour market data about specific where supply and demand meet, the technologi- industries or organizations. Again, much cal infrastructure already exists with players who of it isn’t publicly available; the data that is can mobilize the resources needed to expand published tends to be high-level and not these services to better serve youth. Govern- particularly useful for youth. There is little to ments also hold data on jobs and employment no coordination among producers of labour trends, and can help inform youth about growing market information.30 sectors and future opportunities. Youth outreach workers and agencies – and The challenge is to package and make public youth themselves – need clearer information the job market information in a way that’s clear, on job needs, openings, wages and place- relevant and digestible for our target youth. ment rates. A report by the Advisory Panel on Labour Market Information for Canada’s Forum Reaching youth of Labour Market Ministers found that wage, job description, and job requirements was the To increase transparency, we will need to go most sought after information by community directly to youth, putting the information right agencies, academia, governments, business into their pocket, through their mobile devices and labour, while 72% of respondents cited the using applications such as BBM, Twitter, or need for information about vacancies.31 This will Facebook. Today’s youth have a reliance on be invaluable to the nearly 100,000 area youth communications technologies and networks disconnected from the labour market, and the to access information.32 nearly 1 million youth in the region overall. A 2014 study from MediaSmarts found that Canada’s youth are highly connected. In fact, Meeting the Need 39% of students sleep with their phone. By grade 4, nearly one-quarter of students have We require a more centralized and coordinated a mobile device. That percentage rises to 52% approach to informing young people (especially by grade 7, and 85% by grade 11. The study those facing barriers to employment) about jobs found that cellphones and smartphones are the 85% and opportunities: a better platform to connect primary devices used to access the internet.33 supply to demand. It is vital that this action must leverage digital Targeted Action: Leverage technology technology. That includes working with govern- solutions that aggregate data and ment, the private sector, and others to open and provide broad access to youth in a source data, test it, and adapt it with input from of grade 11 highly intuitive manner. key groups (youth and SMEs). A high-profile students have public contest could be held to develop an a mobile phone 27 ESCALATOR: JOBS FOR YOUTH TRANSPARENCY OF THE JOB MARKET
engagement tool (e.g. an app) that the gets barriers, youth workers, employers, and com- messages out in real time, tailored for young munity agencies, to scope, test, and adapt an people by young people. As the Advisory existing prototype. Panel report noted, with youth we have to make the most of new media to get them the 2. Engage government(s) as partners information they need.34 in increasing the transparency of their labour market information. Governments continue Additionally, an ideal prototype would map local to open up data. As they do, we recommend opportunities. The aforementioned Advisory Pan- they prioritize the collection and accelerate el survey also found that local area information the release of labour market information, and was the most cited gap in current data gap.35 better coordinate among ministries to most efficiently capture and share that data. This We will also aim to promote new information will allow young people to identify demand, and tools to young people through their trust- and employers and educational/training ing relationships – youth workers, youth-serving institutions to find and allocate resources agencies, guidance counsellers, parents, to prepare potential workers. community centres and peers. 3. Open up and encourage opportunities for Working with key partners, we will work to en- young people to develop an app to extract and hance existing platforms. This has two phases. present the relevant information. • Phase 1 will include a platform that con- nects youth with labour market opportunities in a clear and straightforward way. Ideally, the CASE STUDY platform will include job vacancies, required skills and compensation. It will be important With 277 million users worldwide, to show vacancies geographically, as many including 9 million in Canada, LinkedIn has youth may find it difficult to move too far already demonstrated how a technology beyond their community for opportunities. platform can enable new connections for employers and job seekers. • Phase 2 will focus on adding wrap-around services and career planning tools – who For employers, LinkedIn offers a way to will be hiring, future requirements, where share their job openings with a wide range of entry-level jobs can lead, how/where youth prospective candidates in the market. They can develop skills (i.e. available training, can use matching functions that allow them bursaries, social services), and mentorship to score candidates on appropriateness of opportunities (i.e. action #1). the job based on key criteria, which makes it easier for employers to hire. By encouraging standardized job titles and listings of must- Measuring Success have skills, which make LinkedIn’s algorithms work better, everyone benefits by aggregat- The overall goals are to facilitate connections ing information on available jobs. between jobs and job-seekers, and help youth identify skills gaps and prepare themselves Companies and organizations get other to meet them. Metrics of success include: the benefits too. They can promote themselves number of connections made between employ- as a great place to work and market their ers and job-seekers, the number of users from offerings. Employers can now post student the target group, the number of opportunities and entry-level positions for free. posted for this group, insights on how youth access information, and increased satisfaction For youth, LinkedIn can do more than connect levels among youth in accessing job information. them to job postings and employers. Leverag- ing the data provided by its millions of users, LinkedIn can also help youth understand what Next Steps education/training, skills, and qualifications are needed in different roles. It can start them on 1. Explore partnerships with government(s), career exploration, and connect them to partners (universities, colleges and chambers of professional contacts. commerce), and technology companies, and set up a working group that includes youth facing 28 ESCALATOR: JOBS FOR YOUTH TRANSPARENCY OF THE JOB MARKET
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