VISITOR GUIDE 2022 THE GRAMPIANS - Grampians Tourism
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THE GRAMPIANS
VISITOR GU IDE 202 2
MAR K E TI N G PROS PEC TUS & BOO K I N G FO R M
Photo: Jules Kingsma
THE GRAMPIANS
VISITOR GU IDE 202 2
The Grampians Visitor Guide is the leading publication designed
to entice visitors to discover and experience the diversity of the
Grampians region.
The 2022 Grampians Visitor Guide will feature an improved layout,
updated content and a fresh new look and feel, to best meet the needs
of our visitors. The Visitor Guide provides an introduction to the region
and an overview of things to see and do. It connects them with our
unique offerings and provides the logistical information they need.
Advertising in the Visitor Guide sees your business featured in our #1
piece of print collateral for the region. Distributed extensively, this is
your opportunity to promote your business directly to a large number
of potential customers. In 2022, Grampians Tourism will produce
50,000 copies of the Grampians Visitor Guide that will be distributed
throughout:
■ Accredited Visitor Information Centres in Vic, SA & NSW
■ Melbourne Visitor Hub, Melbourne Town Hall
■ Information Victoria
■ Local tourism operators will be supplied with copies
■ Selected travel agents, RACV and RAA outlets
■ Conference delegates
■ Trade events, shows and local events
■ Visit Victoria offices internationally
■ Consumer travel and lifestyle shows
■ Familiarisation programs for media and trade
The 2022 edition of this must-have guide will include:
■ Easy to read content
■ Top tips for each part of our region
■ Events calendar
■ Advertising in relevant sections
Photo: Jules Kingsma M A R K ET I NG PROSPECT US & BO OK I NG FOR M 2
THE GRAMPIANS VISITOR GUIDE 2022
❏ REPEAT 2019 edition’s ad
❏ NEW AD
Contact details to be shown on ads:
Business Name: ________________________________________________
Address: ______________________________________________________
______________________________________________________________
Phone: ____________________________ Email: ____________________
Website: ______________________________________________________
Photo: Jules Kingsma M A R K ET I NG PROSPECT US & BO OK I NG FOR M 3
THE GRAMPIANS VISITOR GUIDE 2022
❏ EIGHTH PAGE AD 6.8cm x 4.2cm
1 image (29mm wide x 26mm high)
Dot points (approx. 30 words total)
Point 1: ______________________________________________
Point 2:_______________________________________________
Point 3: ______________________________________________
Point 4: ______________________________________________
Point 5: ______________________________________________
Point 6: ______________________________________________
Point 7: ______________________________________________
or
Text (approx. 40 words)
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
HI-WAY EIGHT
MOTOR INN
★★★★ AAA Rating
Renovated Rooms
Free Wifi
Free Light Breakfast
Foxtel
Solar Heated Pool
28 Longfield St (Western Highway), Stawell
T: 03 5358 2411
E: hiway8@bigpond.net.au
www.hiway8.com.au
Example of 1/8 Page Advertisement
Photo: Rob Blackburn M A R K ET I NG PROSPECT US & BO OK I NG FOR M 4
THE GRAMPIANS VISITOR GUIDE 2022
❏ QUARTER PAGE 6.8cm x 8.6cm
❏ QUARTER PAGE AD TEXT
1 image (63mm wide x +/-36mm high)
Text (approx. 65 words)
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
DULC Cabins
DULC single and two storey cabins are architect-designed
to blend into the bushland environment. With a definite
‘sense of place’, the rough-sawn timbers, polished
concrete, wooden floors and floor to ceiling windows
have been designed with environmental sensitivity, with
each cabin linked by raised walkway or footpath.
Explore our treehouse and mountain view one bedroom
and twin cabins.
9 Thryptomene Crt, Halls Gap
T: 03 5356 4711
E: info@dulc.com.au
www.dulc.com.au
Example of 1/4 Page Advertisement
Photo: Jules Kingsma M A R K ET I NG PROSPECT US & BO OK I NG FOR M 5
THE GRAMPIANS VISITOR GUIDE 2022
❏ HALF PAGE 13.8cm x 8.6cm
❏ HALF PAGE AD — PDF SUPPLIED
or
❏ HALF PAGE AD TEXT
2 images (+/-63mm wide x +/-36mm high)
plus optional logo (11mm high)
Text (approx. 90 words)
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
Example of Supplied Half Page Advertisement
Photo: Jules Kingsma M A R K ET I NG PROSPECT US & BO OK I NG FOR M 6
THE GRAMPIANS VISITOR GUIDE 2022
❏ FULL PAGE 13.8cm x 17.5cm
❏ FULL PAGE AD — PDF SUPPLIED
or
❏ FULL PAGE AD TEXT
up to 6 images (+/-63mm wide x +/-36mm high)
plus optional logo (11mm high)
Text (approx. 150 words)
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
_____________________________________________________
Photo: Jules Kingsma M A R K ET I NG PROSPECT US & BO OK I NG FOR M 7
THE GRAMPIANS VISITOR GUIDE 2022
❏ Guide Rates (includes GST) Non-
Repeat Ad Partner’s Partner’s
Page Size 2019 Ad Size Price Price
❏ 1/8 Page ❏ 6.8cm x 4.2cm $340 $408
❏ 1/4 Page ❏ 6.8cm x 8.6cm $670 $804
❏ 1/2 Page ❏ 13.8cm x 8.6cm $1,330 $1,596
❏ Full Page ❏ 13.8cm x 17.5cm $2,650 $3,180
❏ Inside Front Cover* ❏ 14.85cm x 21cm $3,000 $3,600
❏ Inside Back Cover* ❏ 14.85cm x 21cm $3,000 $3,600
❏ Back Cover* ❏ 14.85cm x 21cm $3,250 $3,900
* Inside Front, Inside Back and Back Cover all need to be supplied with 5mm bleed
Why should I become a Partner?
Partnerships are critical to our region. They are the mechanism by which
the region will grow and prosper. More than 300 businesses from the
Grampians region are Partners of Grampians Tourism (GT).
GT offers significant support and benefits to its Partners. Benefits
include, but are not limited to, access to our “heavy lifting” marketing
strategies into key markets of Melbourne and Adelaide; access to our
visiting journalists program; promotion and premium positioning on
VisitGrampians and social media; and, special member only offers and
discounts. Current Partners include accommodation providers, attractions,
tour operators, wineries, restaurants and others — we are constantly
working to expand this list.
To find out more about our Partnership program and view all of the
benefits of being a member, contact:
Grampians Tourism 03 5356 4865 or
marketing@grampianstourism.com.au
Images and artwork
Photographs must be supplied digitally as a print-quality jpeg and emailed
to robyn@artifishal.com.au
Half page and full page ads that do not conform to the standard design
and are not supplied in a finished art PDF format, will be subject to an
extra charge and will be invoiced separately by Artifishal Studios.
Photo: Rob Blackburn M A R K ET I NG PROSPECT US & BO OK I NG FOR M 8
THE GRAMPIANS VISITOR GUIDE 2022
Please return this form and relevant preceding pages by mail, or email by
31st May, 2022
To: Grampians Tourism Inc.
c/- Artifishal Studios
1/36 Lilydale Grove, Hawthorn East VIC 3123
Tel: (03) 9804 0670
Email: robyn@artifishal.com.au
Full payment must be received by 14th June, 2022 (prior to printing).
Make your payment via
Grampians Tourism Online Payment:
http://grampianstourism.com.au/marketing/visitorguide
or
❏ Credit Card
I, ____________________________________________________________
(insert card holder name as it appears on the card)
hereby authorise Grampians Tourism Board Inc. to debit my:
❏ Visa Card ❏
Mastercard (tick whichever card applies)
Card number:
| _ _ _ _ | _ _ _ _ | _ _ _ _ | _ _ _ _ |
Expiry Date: _ _ | _ _ CVV Number: _ _ _
For the amount of: $ _________________________ Date: ____ /____ /____
Your Details
Business Name: ________________________________________________
Contact: ______________________________________________________
Postal Address: ________________________________________________
_________________________________________ Postcode ____________
Phone: _______________________ Fax: ___________________________
Email: ________________________________________________________
Web: _________________________________________________________
Recipient Created Tax Invoice — ABN 98 871 224 218
This form becomes a Tax Invoice once payment is processed — please keep a copy for your records
Photo: Rob Blackburn M A R K ET I NG PROSPECT US & BO OK I NG FOR M 9
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