VISIONARY LEADERS LEADING US TOWARD A BETTER WORLD - Genashtim.Com
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VISIONARY LEADERS
LEADING US TOWARD A BETTER WORLD
The Real Leaders 2015 list of 100 visionary leaders was chosen with a simple question in mind: Do they inspire
us to lead toward a better world? This is not intended to be the "best" 100 leaders and they are not ranked. We
wanted to share a wide variety to demonstrate that anyone can be a real leader. The people on the following
pages have all achieved remarkable things from simple ideas and, in so doing, have positively changed the
lives of millions. We discovered a common characteristic too: Real leaders are not restricted to excellence in
business alone, but have a burning desire to create opportunities for others on a global scale. Their insight
into the major problems that affect our planet and their simple yet powerful solutions have contributed to a
world that increasingly realizes that we need more people like them if our species is to thrive as we add several
billion more humans in need of resources.
THE YPO-WPO VISIONARY LEADERS ON OUR LIST: #1. Sheryl Sandberg (YPO Barbary Coast N. CA) #2. Evan Chrapko (WPO Alberta)
#3. Nancy Aossey (WPO Los Angeles) #4. Thomas Ng (WPO Southeast Asia at large) #6. Marc Kielburger (YPO Toronto) #14. Richard Bergfors (YPO
Sweden) #16. Jim Ayala (WPO Philippines) #17. Laura Giadorou-Koch (spouse, WPO Big Apple) #18. Bill Strathmann (YPO U.S. Capital) #22. Dennis
Overton (WPO Scotland) #24. Gareth Ackerman (WPO Cape Town) #25. Linda Rottenberg (YPO Manhattan) #26. Peter Ter Kulve (YPO Singapore)
#27. Kim Graham-Nye (spouse, YPO Sydney Pacific) #29. Cynthia Cleveland (WPO Santa Monica Bay) #56. Kevin Maggiacomo (YPO New England)
#58. Seth Streeter (YPO Santa Barbara) #72. Dr. Naif Al-Mutawa (YPO Mena One, WPO Presidents' Action NOW) #73. Stephanie Sonnabend (WPO
New England) #97. Julie Copeland (YPO Philadelphia)
We'd like to add you to our list of VISIONARY LEADERS. Please share your vision, action and quotes
of inspiration with us at www.Real-Leaders.com/vision100
1| 2|
SHERYL SANDBERG EVAN CHRAPKO
COO, Facebook CEO, Waste to Energy
Vision: A truly equal world where Vision: Solving the world's energy
women run half our countries and problems through smart energy
companies, and men run half our means, and solving social problems
homes. while you're at it.
Action: Demonstrated the ability Action: Ideas are a necessary first
of women to run global enterprises. ingredient – and the bigger the idea,
Wrote Lean In to help professional the better. He's turning municipal
women achieve their career goals and sewage into usable methane gas,
for men who want to contribute more generating 40 million litres of ethanol
to an equitable society. More female fuel per year.
voices in power will create more www.GrowingPower.com
equitable opportunities for everyone.
www.leanin.com “Leave the world a better place
than how you found it. That doesn't
“If everybody spoke about
mean you can't do well for yourself
feminism, we'd all be less afraid.”
along the way.”
3| 4| 5| 6|
NANCY AOSSEY THOMAS NG KATHERINE GERBER CRAIG AND MARC
Founder, International Founder, Genashtim Director, Youth Service KIELBURGER Founders,
Medical Corps. America Free The Children
Vision: A world where everyone, Vision: To level the playing Vision: Youth, service and Vision: To empower youth to change
even the most vulnerable, can live field globally for marginalized community coalitions have the power the world by being active local and
with dignity through access to health communities, starting with to change the world. global citizens.
care and education. the disabled. Action: When young people Action: Since launching their
Action: Inspired by serving those in Action: A virtual employment have the chance to serve their organization as teenagers in 1995,
greatest need and training them to ecosystem with people working from communities, everyone benefits. YSA the Kielburgers have provided 45
build self-reliance. She has witnessed the comfort, safety and convenience has created large-scale mobilization countries with building projects,
the dramatic impact IMC has when of their homes in more than 20 campaigns for young people, made built 650 schools and classrooms,
they harness the power of people’s locations across eight countries. The US$1 million available for grants and distributed more than US$16 million
potential to help themselves. disabled make up 80 percent of staff. has an annual award ceremony. worth of medical supplies around the
world and reached 2.3 million young
www.InternationalMedicalCorps.org www.Genashtim.org www.YSA.org
people with their programming.
“You gain strength, courage and “Why do we spend money that we “Keep standing up for what you www.FreeTheChildren.com
confidence every time you stop to do not have to buy things that we believe in. I love people who care
look fear in the face. We must do do not need to impress people who about how public policy affects “The change starts within each
what we think we cannot do.” don’t really care about us?” our nation.” one of us. And ends only when all
children are free to be children.”
7| 8| 9| 10 |
AUDETTE EXEL MICHAEL VAN LAURA ROBERTS MATT PATSKY
Founder, Adara Group PATTEN CEO, Pantheon CEO, Trillium Invest
Founder, Mission Markets Enterprises
Vision: To change the way people Vision: To use the power of the Vision: To transform the industrial Vision: A world where the capital
think about the role of business, capital markets as a catalyst for chemical industry and remove toxic markets can be used for financial gain
and demonstrate the power of the positive change. chemicals from the environment. while promoting social equity and
business/non-profit partnership. environmental sustainability.
Action: Threw his life into his vision Action: Worked for years in a
Action: Establishing two separate with a single-minded purpose, predominantly male industry to Action: Provides products and
entities that are each allowed to pushing forward in the face of huge replace harmful chemicals with non- services that fulfill the financial,
do what they do best – a corporate setbacks, personal financial hardships toxic ones. Proved that alternative social and sustainability goals
advisory business and international and skepticism from friends and products without toxins can do the of investors. He has purposely
development organization. One family. Has worked within capital job equally well. Her aerospace paint surrounded himself with committed
makes money, the other spends it markets to take impact investing PreKote has reduced the amount of people who work to move
on development. mainstream. toxins reaching us by 3 million pounds. corporations toward sustainability.
www.AdaraGroup.org www.MissionMarkets.com www.TrilliumInvest.com
www.pantheonchemical.com
“Consume your life in your vision, “Do your little bit of good where
“Real leadership is inspiring others to “Building a substantial business is
make it your obsession and do not you are; it's those little bits of good
come with you on your vision.” the best way to make a significant
think about plan B, but also be put together that overwhelm the
flexible as the road is not straight.” difference.” world.” – Archbisop Emeritus Desmond Tutu
32 \ Real Leaders
11 | 12 | 13 | 14 |
TYRA BANKS FELIPE VERGARA DEBBIE LEVIN RICHARD BERGFORS
Founder, Tyra Banks CEO, Lumni President, Environmental President, Max
Company Media Association Hamburgers
Vision: Invest in girls and young Vision: Making higher education Vision: Consumers can guide the Vision: All people should have the
women to help them realize affordable for everyone. success of corporations by what they possibility to meet their own needs
their ambitions and discover choose to purchase. By creating and given the chance to contribute.
Action: Manages social-investment
new possibilities. this demand, the consumer controls
funds that invest in the education Action: Responsibility is a core value
the marketplace.
Action: Established Fierce Capital, of students. In exchange, each incorporated in all business decisions.
which develops and invests in early- student commits to pay a fixed Action: Working with Toyota, Levin Diversity is fundamental and staff
stage start-up companies, including percentage of income for 120 helped position the hybrid Prius reflect the mix in society: disabled,
firms that are female-led or female- months after graduation. Students as the coolest car in Hollywood – refugees and immigrants. A carbon
focused. and investors are brought together by getting celebrities to endorse offset program covers the complete
in a win-win partnership. sutainable options. supply chain and their menu is carbon
www.TZoneFoundation.org
labeled to help customers make
www.Lumni.net www.EMA-Online.org conscious choices.
“Stop saying these negative things
about yourself. Look in the mirror “Investing in the future potential “Business skills can do more than www.Max.se
and find something about yourself of young people is the worthiest and just make money – it can do some
that's positive and celebrate that!” best investment you can make.” real good. It's important to take risks “As we are a part of the problem, we
and be an entrepreneur.” – Jeff Skoll want to be a part of the solution.”
15 | 16 |
WENDY RUIZ COFIÑO JIM AYALA
Founder, MilknCookies Founder, Hybrid Social
Solutions
Vision: To encourage entrepreneurship Vision: Scaling-up business
and innovation that contributes to solutions to social problems.
improved lives through design and Action: Pioneered a social
technology. distribution company that distributes,
Action: Created an online game for services and finances a range of
kids that taught them about recycling. innovative products. Developed a
It won recognition from the United “hybrid value chain” that bridges
Nations, which called it one of the top the gap that separates people and
eight digital developments of the last communities from the tools they
10 years. need to achieve lasting progress.
www.MilknCookies.tv www.Hystra.com
“Women aren't just waiting to be “Harnessing and providing energy
filled with resources - they're waiting means that communication,
to put their resources on the table, health and the general quality of
to lead towards a new world.” life improve.”
– Kavita Ramdya
17 | 18 | 19 | 20 |
LAURA GIADOROU- BILL STRATHMANN DANAE RINGELMANN PAUL VAN ZYL
KOCH CEO, Network For Good CoFounder, Indiegogo Founder, Maiyet
CEO, Dolium Winery
Vision: Imagine if only one Vision: Generosity unleashed: How Vision: Raising funds through online Vision: Using the power of markets
percent of students become social giving and investing together can crowdfunding to make ideas that and entrepreneurship to build peace
entrepreneurs, this world will be a unleash capital for global challenges. matter happen. and reconciliation in the aftermath
better place for all. of conflict.
Action: Leads a digital donation Action: Made it easy to take an
Action: Giadorou-Koch works platform, having given more than idea, start a campaign and get it Action: Building peace involved
with public and private schools, US$1.25 billion to more than 100,000 funded. A way for people all over the promoting employment and higher
supporting educators with activities charities. He now aims to distribute world to join forces to make worthy profitability in countries with conflict.
that inspire students to create social US$10 billion and unleash generosity ideas happen. Bringing dreams to By founding luxury fashion brand
enterprises or become changemakers. on a massive scale. His goal is increasing life by allowing people to make their Maiyet, he pioneered a new luxury
Her action is based on the money for good. His organization is case directly to the public, while by celebrating rare and artisanal skills
documentary whocaresthefilm.com. an innovative B-Corp that joins non- mitigating market risk and working from unexpected places.
profit and private equity. alongside traditional finance routes.
www.Ashoka.org www.Maiyet.com
www.NetworkForGood.com www.Indiegogo.com
“We need people who, when they see “If ordinary people feel their
a social problem, stop complaining, “I am of the opinion that my life “It's important to empower interests have been neglected, then
roll up their sleeves and do entrepreneurs, artists and causes to a peace deal drawn up by elites will
belongs to the whole community.”
something in a big way.” – George Bernard Shaw fund what matters to them.” quickly unravel.”
Real Leaders | 33
22 |
DENNIS OVERTON
21 | WENDY KOPP
CEO, Teach For All
CEO, Aquascot
Vision: Long-term business
Vision: To channel the energy of her
sustainability and a deeper
generation for educational equality.
understanding of true profits are key.
Action: Recruited 11,000 Teach
Action: Realizing that farming
For America corps members—all
practices around the world basically
outstanding college graduates
require the same skills, regardless
and professionals of all academic
of the produce, Overton combined
disciplines— for a two-year teaching
salmon farming practice in Scotland
commitment in the nation’s highest-
with plant oil farming in Rwanda to
need urban and rural regions
help rural African farmers become
www.TeachForAll.org self-sufficient and earn more than
the national average income.
“Invest in educational development
www.Aquascot.com
as a long-term force for change.”
“I’m better at what I do in Scotland
because of my work in Africa.”
23 | 24 | 25 | 26 |
SHERYL WUDUNN GARETH ACKERMAN LINDA ROTTENBERG PETER TER KULVE
Pulitzer Prize-winning Chairman, Pick n Pay CEO, Endeavor President Commissioner,
author Unilever
Vision: To galvanize everyone to use Vision: A fairer world where we Vision: To lead the high-impact Vision: Sustainability will lead to a
their talents and insights to improve would work towards both growing the entrepreneurship movement around whole new funnel of innovation.
the world as part of their daily lives. cake and sharing it more equitably. the world. Action: A key belief is that Unilever
Action: Dedicates his business to Action: Created the first global will do better business in a healthy
Action: Coauthored the book A
values that have been in place for 50 organization focusing on the “scale- society, rather than in an unhealthy
Path Appears, showing that ordinary
years: Doing good is good business; up” phase of entrepreneurship. one. Healthy business needs healthy
people can influence change, spread
consumer sovereignty; business Endeavor identifies, mentors and co- society. They have innovated on
opportunity and improve society.
efficiency. The company gives invests in high-impact entrepreneurs quality, performance and packaging
WuDunn believes the markets are
seven percent net profit annually to — business innovators demonstrating and brought sustainability deep into
the most effective way to offer
various projects, charities and their the greatest potential for growth. their organization.
opportunity. Compassion is another.
foundations. But don't bet the farm, bet a few
www.Unilever.com
www.APathAppears.org chickens instead.
www.PicknPay.co.za
www.Endeavor.org “To make growth possible you have
“Hope is like a path. At first there “Make a difference. Invest in to incorporate bigger social themes
is no path, but as more people walk communities and leverage our “If people aren’t calling you crazy, or else you simply become a problem
back and forth, a path appears.” networks to make things better you aren’t thinking big enough.” instead of a solution.”
– Lu Xun for all.”
27 | 28 | 29 | 30 |
KIM GRAHAM-NYE ALEX BUDAK CYNTHIA CLEVELAND NELSON MANDELA
CoFounder, gDiapers CoFounder, Start Some Founder, Broad Think (1918-2013) Former
Good President of South Africa
Vision: A world where resources Vision: A world where everyone has Vision: A world where everyone’s Vision: A society based on dialogue
are used and reused in a sustainable the tools, knowledge and resources talent is valued, our differences are a and the art of speaking and listening
ecosystem that strives for the best to create new futures for themselves strength and collaboration provides to others.
use of all resources, including people. and for their communities. new solutions. Action: Implemented transformative
Action: Tearing down barriers so Action: Created educational dialogue, problem-solving and social
Action: Took advantage of their
more people can start doing good programs for increasing board skills. renewal that made South Africa’s
ability to turn waste into resource.
in the world. StartSomeGood.com Supported the Lean In movement by remarkable transition possible.
gDiapers became a resource for
empowers people to raise funds for forwarding more than 50 members of He drove positive change that
parents looking for ways to decrease
organizations and projects that create the Women's YPO Network to launch resulted in racial and gender equality
their environmental impact, while
impact for communities. Currently Lean In circles for young women. and social justice.
increasing their parental impact.
running an incubator for outstanding
www.gDiapers.com social entrepreneurs in Stockholm. cc@broad-think.com www.NelsonMandela.org
www.StartSomeGood.com “If your actions inspire others to do “There is no passion to be found
“Mindful training is the single
biggest competitive advantage in more, to learn more, to dream more playing small – in settling for a life
“A life is not important except in
our complex world today.” or become more, you are a leader.” that is less than the one you are
the impact it has on other lives.”
– Chade-Meng Tan – John Quincy Adams capable of living.”
– Jackie Robinson
34 \ Real Leaders
31 | 32 | 33 | 34 |
JESSICA ALBA CAROL HANSEN DARYL HANNAH PETER DIAMANDIS
Founder, The Honest CEO, Tatonka Capital Actress, activist CEO, XPrize Foundation
Company Corporation
Vision: Safe and attractive baby Vision: A world where little girls Vision: To raise awareness around Vision: A world of abundance, where
products that don't contain toxic know they can grow up to be a leader the environment and sexual slavery. the basic needs are met for every
chemicals. if they have a mind to. Action: An active member of the
child, woman and man.
Action: Manufactures products Action: As the immediate past Chair World Future Council, Hannah speaks Action: Awards prizes to solve
that could challenge mass consumer of the Women's YPO Network (WYN) on policy solutions that serve the humanity’s grand challenges: energy,
goods at a similar price point and Carol gave a powerful organization a interests of future generations. This water, learning and health. The
moving away from the perception voice it never knew it had. Her team includes awareness around climate creation of Singularity University,
that health and eco products should forged unity across nationalities, change, renewable energy and which attracts, educates and
attract a premium. Challenging the religions, industries and boundaries nuclear abolition. She's been arrested incubates exponential entrepreneurs
attitudes of parents who assume that and became a beacon for advancing numerous times for protesting. who build companies to positively
everything on a store shelf is safe. women in leadership positions. WYN impact the lives of one billion people.
www.dhlovelife.com
provides role models for both sexes. Author of Abundance.
www.TheHonestCompany.com
www.TatonkaCapital.com “We're a consumer nation and www.Xprize.com
“If you look confident you can pull you have the power to influence
off anything - even if you have no “Boldness has genius, power and big corporations through what you “The best way to predict the future
clue what you're doing.” magic in it.” – Johann Wolfgang von Goethe choose to, or not to, purchase.” is to create it yourself.”
35 | 36 |
OPRAH WINFREY NICK O'DONOHOE
CEO, Harpo Productions CEO, Big Society
Capital
Vision: To spread compassion and Vision: A world where investors ask
empathy around the world. themselves a different question: not
“What is the risk and return?”, but
Action: Winfrey popularized and “What is the risk, return and impact?"
revolutionized the tabloid talk show
Action: Created the world’s first social
genre, which broke 20th-century
investment financial institution. They
taboos, and allowed previously
established a unique organization with
disenfranchised people to enter the
a new way of investing – seeking both
mainstream. She reinvented how
a social impact and financial return.
best-selling books, self-improvement
and spirituality were portrayed. www.BigSocietyCapital.com
www.Oprah.com “If we achieve our goal, in the
future the invisible heart of markets
“The greatest discovery of all time will guide the invisible hand to
is that a person can change their improve the lives of those who would
future by changing their attitude.” otherwise be left behind.”
– Sir Ronald Cohen
37 | 38 | 39 | 40 |
LETIZIA MORATTI TIM JAHNIGEN MALALA YOUSAFZAI STEDMAN GRAHAM
CoFounder, San Founder, One World Education activist and CEO, S. Graham &
Patrignano Futbol Nobel laureate Associates
Vision: To have drug addicts seen Vision: Using ultra-durable products Vision: An education for all girls Vision: To help people understand
as productive members of society to empower humanity to fulfill their regardless of their culture, religion their potential, develop an identity,
when placed within productive dreams through play – a biological or gender. and recognize the value of
environments. imperative – what we call “social knowledge and how it applies to
Action: Yousafzai turned an attack
nutrition.” their lives each day.
on her life into an opportunity. Since
Action: The creation of a global Action: Jahnigen created a ball that her near-death incident, there Action: Graham teaches identity
village of recovering addicts who never needs a pump, never goes has been an international outpouring development and leadership to
are called "guests" and taught flat. This year they’ll deliver their of support for Yousafzai and her people all over the world – from
commercial skills. Ninety-six percent 1.5 millionth One World Futbol, cause, to the point where she may youth to executives. He has written
of residents at San Patrignano in Italy impacting 45 million youth and have become the most famous 11 books to share these messages.
have found full-time employment adults in some of the world’s most teenager in the world. Her online Graham wants to transform people
upon leaving. challenging places. campaign, #TheLast, asks you join to from followers to leaders.
www.sanpatrignano.org become the first to end prejudice.
www.OneWorldPlayProject.com www.StedmanGraham.com
www.Malala.org
“The boys and girls – whether rich or
poor, those who can pay and those “Where play happens, change “We realize the importance of our “You are not your circumstances.
who can't – are all treated equally.” happens!” – Lisa Tarver voices only when we are silenced.” You are your possibilities.”
Real Leaders | 35
41 | 42 | 43 | 44 |
REBECCA MASISAK DEREK HANDLEY JANE ELLIOT DAVID GOSWICK
CEO, TechSoup Global Serial entrepreneur Schoolteacher CEO, HOUZE
Vision: A world where technology is Vision: A world where profit is put Vision: Eliminating racial Vision: To create the most
a powerful enabler for social change. alongside people and planet. discrimination by showing similarities affordable and cleanest energy house
rather than differences. in the world.
Action: Leading a worldwide network Action: Helped establish the B Team,
of individuals and organizations that a global group of leaders chosen for Action: In 1968, Elliot needed to Action: Created a zero energy house
share a conviction to work together to the work they're doing to advance explain Martin Luther King Jr.'s that guarantees no energy bills for 10
develop and exchange new solutions the cause of better business. Seeing assassination to her class. Her years. Goswick has engaged NASA
to our most urgent social challenges. the bigger picture of business and innovative approach to highlight scientists to create new technologies
Masisak believes NGOs and nonprofits its effects on the world is crucial for different racial perspectives made her that change the performance of
around the world can be more survival and success. Author of Heart pupils feel what it was like to belong homes – changing them from energy
effective through the appropriate to Start – how business is about more to another race. It's still used to eaters to energy generators.
use of technology. than just profit. foster greater empathy today. www.TheZeroEnergyHome.com
www.TechSoupGlobal.com www.DerekHandley.org www.JaneElliot.com
“Promote the energy sustainability
“Managing technology is managing “It’s less about planetary issues “Keep me from ever judging a man sector as a whole, as this promotes
change. Leadership can come from and more about the human issues until I have walked a mile in his energy security and helps avoid
any place.” that cause it.” moccasins.” global conflicts over oil.”
45 |
46 |
SHARI ARISON
JIM BERK
Businesswoman,
CEO, Participant Media
philanthropist
Vision: To be a catalyst for bringing
Vision: To use entertainment to
about positive change to people,
inform, inspire, spark and accelerate
society and the planet.
positive social change.
Action: The Arison Group operates Action: Uses film, television
two channels, business and and digital entertainment to tell
philanthropy, as complementary high quality, socially relevant
platforms for doing good. Arison's and commercially viable stories.
wide circle of businesses and Invests in content distribution
organizations have created a large platforms that allow them to expand
footprint to inspire change. their reach. Creates social action
campaigns to move content off-
www.ShariArison.com screen and into the community.
“If there’s no planet, there’s no www.ParticipantMedia.com
bottom line.”
“Changing the world is a
team sport.”
47 | 48 | 49 | 50 |
NANCY LUBLIN EDUARDO BALAREZO CHRISTINE LAGARDE DICK SIMON
CEO, Do Something Founder, Lonesome M.D. International Changemaker
George Monetary Fund
Vision: Being more honest about Vision: A world where every Vision: Foreseeing global Vision: A world in which there is no
failure in the nonprofit sector. individual has the courage and opportunities and challenges in a “them” – the most dangerous four-
compassion to act and make a globalized world. letter word in the English language.
Action: One of the largest difference in their community.
Action: Leads delegations to
organizations for young people Action: Oversees global growth
countries that are understood only as
and social change, their 3.4 million Action: Created an apparel brand and economic stability at the world's
adversaries and that are traditionally
members create campaigns that to fund his vision, then established most powerful financing institution
difficult to access to hear local
tackle poverty, violence and the the Academy of Agents of Change on behalf of 188 member countries.
perspectives and gain understanding
environment. Any cause, anytime, – combining adventure learning and She works with developing nations to
beyond the headlines. He uses
anywhere. social entrepreneurship. Courage + achieve stability and reduce poverty,
photography to convey his message
Compassion = Agent of Change. and with developed nations to
www.DoSomething.org around the world.
promote international trade.
“I am not a charity. I run a www.LonesomeGeorge.net
www.IMF.org www.DickSimon.com
charity. These are different things.
“The world is not ruined by the
If we want the best minds solving “The financial industry is a service “Travel is fatal to prejudice, bigotry
wickedness of the wicked, but by the
the biggest problems, it's time we industry. It should serve others and narrow-mindedness.”
weakness of the good.”
learned the difference.” – Napoleon Bonaparte before it serves itself.” – Mark Twain
36 \ Real Leaders
51 | 52 |
MARIA KLAWE MUHAMMAD YUNUS
President, Harvey Mudd Founder, Grameen Bank
College
Vision: To make science, technology, Vision: To serve society's most
engineering and math accessible to pressing needs by unlocking the
diverse groups. potential of the world's greatest
Action: Klawe is closing the computer entrepreneurs - the poor.
science (CS) gender gap and having
Action: With a mission to interact,
stunning success in getting more
incubate and create, Yunus created
women involved. She's not concerned the world's first bank for the poor,
with filling quotas or being nice either. with a focus on rural women. The
Content is designed around problems bank now has revenue of US$178
women can relate to. Female majors in million and employs more than
CS have increased by 300 percent. 22,000 people. He won the Nobel
www.HMC.edu Peace Prize in 2006.
www.GrameenCreativeLab.com
“If you want me to do something
tell me it's not allowed for girls and “I believe that we can create a world
then I definitely, absolutely would without poverty because it is not the
do it, whatever it is.” poor that create poverty.”
53 | 54 | 55 | 56 |
KATHY GIUSTI NICHOLAS KRISTOF ANGELINA JOLIE KEVIN MAGGIACOMO
CEO, Multiple Myeloma Human rights Actress, humanitarian President, Sperry Van
Research Foundation journalist, author Ness International
Vision: To change existing cancer Vision: To tell the world intimate Vision: We all want justice and Vision: For all businesses to operate
research techniques to one of tales of human courage and sacrifice equality, a chance for a life with within the framework of a mission and
collaboration, not competition. that will inspire change for the better. meaning. vision – tied to their core values, which
include the betterment of humanity.
Action: The medical research model Action: Giving a voice to the Action: Contacting the UN
High Commissioner for Refugees Action: To positively affect gender
has long been built upon a system of voiceless is what Kristof does best.
was Jolie's first step in using her balance across all organizations
competition – funding (grants) and The Pulitzer Prize-winner empowers worldwide by 2020. Cofounded
accolades. Diagnosed with multiple audiences to understand the world we celebrity status to visit "forgotten
emergencies" around the world to 5050x2020.com, which encourages
myemola (cancer of the blood), Giusti live in. He is author of the two best- leaders to adopt a more conscious
created an organization that is now selling books, Half the Sky and A Path keep refugees and displaced people
way of thinking about leadership and
the world's number one multiple Appears, coauthored with his wife firmly in the media spotlight.
its positive effects on business.
myemola research funder. This has Sheryl WuDunn. www.UNHCR.org
changed the way research is done. www.SVN.com
www.Kristof.Blogs.NYtimes.com
www.TheMMRF.com “We cannot close ourselves off to “Imagine how much better the
“You don't need to invade a place information and ignore the fact world would be if we acquired
“The most important thing a leader or install a new government to help that millions of people are out talent from 100% of the population
can do is set a vision and don’t stray.” bring about positive change.” there suffering.” versus 50% (of just men).”
57 | 58 | 59 | 60 |
GABRIELLE GIFFORDS SETH STREETER MARY ROBINSON SPENCER WEST
CoFounder, Americans CEO, Mission Wealth President, Cimate Motivational speaker
For Responsible Solutions Justice
Vision: A society that prevents Vision: Inspiring leaders to become Vision: A world engaged in the Vision: To show the impossible can
gun violence. successful in new ways by igniting advancement of climate justice. be done.
their purpose and leveraging their
Action: A string of public shootings
gifts for greater impact. Action: Climate justice is informed Action: Losing both legs at age five
over the last few years has spurred by science, responds to science and has not stopped West from reaching
Giffords to find solutions that prevent
Action: Helping CEOs redefine their acknowledges the need for equitable the summit of Mount Kilimanjaro
more violence, including background stewardship of the world’s resources. and inspiring millions of people
understanding of wealth, from being
checks. Herself a victim, she fights Robinson, a former Irish President, to overcome their challenges. He
about financial accumulation to
entrenched interests such as the gun strives to participate in decision- has raised hundreds of thousands
abundance in relationships, health,
lobby and finds supportive lawmakers making processes around the world of dollars for Free The Children –
fun, emotional well-being, career
willing to take a stand for responsible that are fair, accountable, open and creating clean water programs in
satisfaction, impact, and intellectual
policies. corruption-free. Kenya. He is the author of Standing
and spiritual growth. Tall: My Journey.
www.AmericansForResponsible- www.MRFCJ.org
Solutions.com www.MissionWealth.com www.MeToWe.com
“Dangerous people with guns are a “This is the last generation in a “Just because the world tells us
“If not us, then who? If not now, position to help prevent dangerous
danger to women – for moms, for something is impossible, it doesn't
then when?” – John E. Lewis climate change.”
families, for me and you.” mean we have to believe it.”
Real Leaders | 37
61 | 62 |
AUNG SAN SUU KYI JEFF SKOLL
Burmese opposition Founder, Skoll
leader Foundation
Vision: A democratic Burma. Vision: A world that deals with
Action: Spending two decades global challenges through social
in detainment can dampen your enterprise and impact investing.
enthusiasm, but Suu Kyi has emerged Action: Skoll believes that you
as an icon for peaceful resistance should be as entrepreneurial in
in an effort to bring democracy to impact investing as you would in any
military-ruled Burma. She must get other form of investing. He founded
powerful military leaders on board the Skoll World Forum, made award-
to revisit the constitution to ensure winning movies and started the Skoll
a democratic future for her country. Centre for Social Entrepreneurship.
She is commited to non-violent
means to achieve her goals. www.SkollFoundation.org
www.SuuFoundation.org “Measurement is important – like
any kind of investment you need
“It is not power that corrupts but
to be ruthless about what you are
fear. Fear of losing power corrupts
trying to achieve.”
those who wield it.”
63 | 64 | 65 | 66 |
TETIANA CHORNOVOL BILL DRAYTON INDRA NOOYI RICHARD BRANSON
Journalist, civic activist Founder, Ashoka CEO, PepsiCo Founder, Virgin Group
Vision: A corruption-free Ukraine. Vision: Change everywhere requires Vision: Performance with purpose. Vision: A new vision for the future
everyone to be a changemaker. where "business is unusual."
Action: Appointed head of Ukraine's Action: Delivering sustainable
National Anti-Corruption Committee Action: The role of the social growth by investing in a healthier Action: Business has the power
in 2014, she resigned after five entrepreneur is to advance change for future for people and planet. By to drive change. The time is right
months saying there was no political the common good and to conceive tackling obesity and improving the for a radically different approach to
will in Ukraine to carry out a large- new patterns that grow and spread. nutritional value of PepsiCo products business – one that puts people and
scale war against corruption. Her The best way is to get local people she has made the globally recognized planet at the core of how business
investigative journalism resulted in an to see this vision, to want it and to company more environmentally is done. Branson started the B Team
attack in 2013 that many believe was organize to make it happen. In 1980 sustainable and found innovative and was a founding member of The
ordered by the Ukrainian president he launched Ashoka with a vision of ways to reduce energy and water use. Elders, bringing together the world's
for her investigation into his new "Everyone a Changemaker." most influential people to discuss
www.Pepsico.com
luxury palace. how best to solve the world's most
www.Ashoka.org
pressing problems.
“To be a CEO is a calling. Don't do
“We need to break up the “Give a man a fish; feed him for a it because it's a job. It's a calling, www.Virgin.com
corruption schemes and prevent
day. Teach a man to fish; feed him and you have to be involved with
them from being created.” “There is an incredible opportunity
for a lifetime.” your head, heart and hands.” to make a difference – now.”
67 | 68 | 69 | 70 |
HELEN CLARK ALVERO ARREGUI CYNTHIA SIN GEORGE CLOONEY
Administrator, UN CoFounder, IGNIA NGA LAM Actor, activist
Development Program Partners Founder, H2prO
Vision: Achieve the UN Millenium Vision: A world that delivers quality Vision: Affordable clean water Vision: Celebrities using their public
Development Goals. and inclusion to the majority. and electricity. image and power to draw attention to
social issues.
Action: The most powerful woman Action: The biggest exclusion Action: The 17-year-old developed
in the United Nations, Clark has an in the world is the lack of access a device that purifies dirty water and Action: Used most of the money
annual budget of US$5 billion and a to quality products and services - seperately extracts energy from the he earned from the Nespresso
staff of 8,000 in 182 countries. She is healthcare, education, basic services waste to create clean energy. Lam commercials to fund a satellite
leading the charge towards the UN's and housing. Arregui believes this is hopes her device can be scaled up to surveillance program over Sudan to
Millenium Development Goals by a market failure, and he's invested industrial size to benefit more people monitor war crimes. Clooney actively
2015. The former prime minister of in innovative business models that and potentially save millions of lives uses his celebrity status to care about
New Zealand aims to cut poverty in eradicate exclusion by serving the around the world. something more than just "celebrity."
half and promote gender equality and majority of the population with
environmental sustainability. quality. He hopes many will follow, www.GoogleScienceFair.com www.TakePart.com
thus creating new industries and
www.UN.org/MilleniumGoals helping to eradicate exclusion. “I think people around the world “If you’re doing a movie about oil
don't really understand how serious consumption and corruption,
www.Ignia.com.mx you can’t just talk the talk – you
“Never look back is my philosophy.” water pollution and the energy
“We need a more inclusive world!” crisis is.” gotta walk the walk.”
38 \ Real Leaders
71 | 72 | 73 | 74 |
JENNIFER GARNER DR. NAIF AL-MUTAWA STEPHANIE JEFF JOERRES
Actress Founder, The 99 SONNABEND CEO, ManpowerGroup
Chair, Women on Boards
Vision: Invest in childhood - every Vision: A world where those who Vision: Raising the number of Vision: An era that will put
day, in times of crisis and for our think outside the box don’t have their women on boards to 20 percent unprecedented value on talent as the
future. thoughts bullied back in to a box. by 2020. main driver of business success.
Action: As a member of the board Action: Created The 99 superhero Action: Sonnabend believes Action: ManpowerGroup is leading
of Save The Children, Garner has comic series, based on the values her campaign will redefine good governments and business leaders to
deepened her commitment to issues that Islam shares with humanity. The corporate governance and gender re-examine how they leverage human
affecting children, especially the idea was fought by zealots in both diversity standards, and create potential in an increasingly volatile
fact that a child in poverty will be 18 the East and West as it competes corporate action. The best boards world. They don't pretend they have
months behind privileged kids by the for mindshare. It became the first harvest diverse experience, skills a social conscience, because the core
age of four. It doesn't take money to intellectual property from the Muslim and perspective. of their business is already that.
be a good mother, but is does take world to go global.
www.2020WOB.com www.ManpowerGroup.com
someone showing you what to do.
www.Al-Mutawa.com
www.SaveTheChildren.org “I believe that women can have it “Previous eras were defined by the
“Sometimes you have to lose a
"Seeing pictures of a sponsored child all, just not all at the same time. We raw materials that transformed
battle to win a war. Often the
makes you realize they look just like lines between battles and wars are all have three aspects of our lives: them: stone, iron and bronze. Now
your kids.” blurred.” work, family and personal.” it's human potential.”
75 |
DEB NELSON
Director, Social Venture
Network
76 | CHRIS TEMPLE /
ZACH INGRASCI
Founders, Living on One
Vision: To support and empower Vision: A world of equitable
diverse, innovative leaders who opportunity, where everyone –
leverage business for a greater good. no matter race, gender, or religion –
is treated with dignity.
Action: Helps build valuable
peer-to-peer connections among Action: The pair immerse themselves
influential business leaders, in pressing global issues and create
social entrepreneurs and impact films about their experiences to
investors. This creates high-impact inspire action. Their approach is to
collaborations that contribute to a take the time to listen and help share
just, humane and sustainable world. these stories on a global scale.
www.SVN.org www.LivingOnOne.org
“We're a network where members "A real leader is someone who leads
originally went to remind by example, through the personal
themselves that they’re not crazy.” narrative and values of their life ."
77 | 78 | 79 | 80 |
MINDY LUBBER MATT RENNER KOANN SKRZNIARZ BILL& MELINDA
President, Ceres Executive Director, CEO, Sustainable Brands GATES Founders,
World Business Academy Gates Foundation
Vision: Mobilizing business Vision: To inspire business to assume Vision: Imagine a world in which our Vision: Be an optimist. Focus on
leadership for a sustainable world. responsibility for the whole of society. economy works for all people – this a few big goals that can help every
generation and the next. person have a healthy, productive life.
Action: Ceres was formed 25 Action: The academy is a nonprofit
years ago after the Exxon Valdez think tank and action incubator Action: Reframing the conversation Action: Some of the projects the
oil spill. Their mission was to bring that assists those in business who about sustainability – from one of foundation funds will fail. Bill and
environmentalists and capitalists share their values. They explore responsibility, cost savings and risk Melinda Gates not only accept that,
together to forge a new sustainable the roles and responsibilities of mitigation to one of revenue growth they expect it—because they think
business model, one that would help business in relation to critical moral, and opportunity for innovation. their essential role is to make bets on
protect the planet, weaving social environmental and social issues of promising solutions that governments
challenges and investor decision- our day. www.SustainableBrands.com and businesses can’t afford to make.
making into the capital markets to They adjust strategies and share the
www.WorldBusiness.org “Cynicism is the enemy of the good.
help build a thriving global economy. results so everyone can benefit.
Focus on the positive and never
www.Ceres.org “Business is the most agile and forget that any action, big or small, www.GatesFoundation.org
important force on earth and also in support of a better world helps tip
“A good environmental policy is the most politically and socially the future in the right direction.” “Don't just go for safe projects, take
good for business.” impactful.” on the really tough problems.”
Real Leaders | 39
81 | 82 | 83 | 84 |
SCILLA ELWORTHY SIMON MAINWARING LUCY SIEGLE BEN RATTRAY
Founder, Oxford Founder, We First Journalist Founder, Change.org
Research Group Branding
Vision: To enable leaders to make Vision: A world in which business Vision: To convince everybody they Vision: A world where no one is
wiser decisions so that there is less becomes a global force for positive have a vested interest in fighting powerless and creating change is part
suffering as a result of war. social change. for the environment – however of everyday life.
disenfranchised they feel. Action: The world's first online
Action: Elworthy has brought Action: Mainwaring wrote We First:
nuclear weapons policy makers into How Brands and Consumers Use Action: Creator of the Observer platform for change has provided a
dialogue with their counterparts Social Media to Build a Better World. Ethical Awards, Siegle thinks the petition tool for more than 87 million
and with their critics, in confidential He started speaking around the world circular economy has enormous users since 2007. Rattray's mission
under-the-radar meetings to discuss and writing for industry magazines to potential to create positive change. is to empower people everywhere to
the terms of treaties. Nominated for share these ideas. create the change they want to see.
@lucysiegle
the Nobel Peace Prize three times. Twenty-five million people across 50
www.WeFirstBranding.com
“The global economy creates countries have already participated in
www.ScillaElworthy.com
a global ignorance, in which at least one winning campaign.
“The future of profit is purpose.
producers and consumer cannot
“If the mantra of last century was Your brand must be the celebrant, www.Change.org
know or care about one another.
'what can I GET?', the mantra of not celebrity of your customer. Be “I want to see a world in which
The degradation of products,
this century (for those ahead of the a mission with a company, not a social movements and organizing
places, producers and consumers
curve) is 'what can I GIVE? '” company with a mission.” is an everyday experience.”
is inevitable.”
85 |
86 |
GEENA DAVIS
DENIS HAYES
Founder, Geena Davis Institute
President, Bullitt
on Gender in Media
Foundation
Vision: Inspire the next generation of
Vision: A world in which humans
content creators to focus on gender equality
live sustainably, in harmony with one
and reduce stereotyping in children's media.
another and nature, powered mostly
Action: The Institute has amassed by solar energy.
the largest body of research on gender
Action: The principal organizer
prevalence in entertainment. A biennial
of the first Earth Day in 1970,
symposium convenes decision makers,
Hayes helped launch the modern
content creators and thought leaders to
environmental movement. He
share how best to establish a gender-
recently built what some have
balanced media landscape.
described as the greenest office
building in the world.
www.SeeJane.org
www.bullitt.org
“We're showing kids a world that is
scantily populated with women. They “Success requires the ability to
should see female characters taking up half distinguish between opinions and
the planet, which we do.” facts. Question every opinion, but
never ignore proven facts.”
87 | 88 | 89 | 90 |
SUSAN MCPHERSON TIM FREUNDLICH DR. SYLVIA EARLE ROGER GERTENRICH
Serial connector, Angel President, Impact Assets Oceanographer Citizen leader
investor
Vision: A world where corporations Vision: Promoting a world where all Vision: To develop a global network Vision: A world in which citizens
are a leading force for good. capital is invested for optimal social, of areas on land and sea that can take action to create a better
environmental and financial impact. help safeguard the living systems that community.
Action: Spreads her vision by
underpin life on earth.
writing, consulting, tweeting, Action: Freundlich has impacted Action: The 80-year old former
speaking and impact investing. As the investing ecosystem by providing Action: Earle is the recipient of mayor, business owner, medical
an angel investor she realized that products and thought leadership more than a hundred national and professional and veteran has spent his
investing in business was another way that has enabled philanthropists, international honors. She was the life in action, creating projects that
to support and empower women. asset owners and their wealth first female chief scientist of the U.S. will enhance lives in the community
advisors to make investments with National Oceanic and Atmospheric for generations to come.
www.SusanMCP.com
positive social, environmental and Administration and has devoted her His vision for each project expands
financial returns. life to safeguarding oceans. She was and changes as he listens to input.
“It was when I started to see the
intersection between cause and www.ImpactAssets.org named Time's first Hero For The Everyone has ownership of the new
business that I realized that brands Planet in 1998. collective vision.
and corporations can be a force for “For a whole new generation of wwwOceanElders.org
good in the world.” entrepreneurs, it’s no longer just “We make a living by what we get,
about the bottom line.” “Health to the ocean means health but we make a life by what we give.”
for us.” – Winston Churchill
40 \ Real Leaders91 | 92 | 93 | 94 |
BETSY MCKINNEY JOHN MACKEY EMMA WATSON PIERRE OMIDYAR
Founder, The New Founder, Whole Foods Actress, gender activist Founder, eBay and
Founding Family First Look Media
Vision: A new founding document to Vision: A more conscious way of Vision: A world of gender equality. Vision: Democracy depends on a
evolve our governing systems based doing business. Action: Some campaigns portray citizenry that is highly informed and
on a crowd-sourced Declaration of deeply engaged in the issues that
Action: Mackey has devoted his the feminist cause as “man-hating.”
Interdependance. affect their lives.
career to helping shoppers satisfy By involving both genders in the
Action: While the U.S. was founded their lifestyle needs with high- #HeForShe campaign, Watson Action: First Look's insistence on
with a Declaration of Independence, quality natural and organic foods. hopes to abolish the “us vs. them” editorial independence has already
leaders throughout history have He cofounded the Conscious mentality. She has launched a attracted some of the most fiercely
affirmed that they are dependent on Capitalism Movement to challenge campaign that aims to galvanize one independent journalists around.
one another and should enjoy equal business leaders to rethink why billion men and boys to end female Omidyar seeks to improve society
rights. She wants equal representation their organizations exist, and to inequality. As she's said to men, "It's through journalism and technology,
of men and women in government. acknowledge their roles in the your fight too." and to hold those in power accountable.
interdependent global marketplace.
www.The FoundingFamily.com www.HeForShe.org www.FirstLook.org
www.WholeFoodsMarket.com
“My commitment is to Love, “Gender equality is not only a “Long-term sustainable change
Partnership and Interdependence “Great companies have great woman's issue, it is a human happens if people discover their
as the values needed to evolve our purposes.” rights issue.” own power.”
democracy.”
95 | 96 |
ROSA PARKS ELON MUSK
(1913-2005) Founder, Tesla
Civil Rights Activist
Vision: A society free of prejudice. Vision: We must expand life beyond
Action: Parks refused to give up her this green and blue ball or go extinct.
seat to a white commuter on a bus Action: Musk says his ideas can
in 1955. She became an icon of the change history. At his car company,
modern Civil Rights Movement and a employees believe they are saving the
symbol of peaceful resistance to racial planet, and at the rocket company,
segregation. Her small, quiet and lone they believe in giving the inhabitants
protest was to have a huge influence of this world a second chance on
on the self-worth of an entire nation, another planet – if this one gets
one that still inspires many today. messed up. His open software
www.RosaParksFacts.com approach to propriety information
is also revolutionary.
“I don't remember feeling anger, www.TeslaMotors.com
but I did feel determined to take this
as an opportunity to let it be known “When something is important
that I did not want to be treated in enough, you do it even if the odds
that manner.” are not in your favor.”
97 | 98 | 99 | 100 |
JULIE COPELAND DESMOND TUTU ANU SRIDHARAN FELIX FINKBEINER
CEO, Arbill Spiritual leader, Founder, NextDrop Founder, Plant For
social rights activist The Planet
Vision: An accident-free workplace. Vision: A society that nurtures Vision: A society that nurtures Vision: A world in balance, where
tolerance and understanding among tolerance and understanding among climate justice prevails and children
Action: Dedicated to protecting your
all people. all people. no longer have to fight for survival.
most valuable asset – your employees
– Copeland collaborates, brainstorms Action: The Archbishop Emeritus Action: Twenty-something Sridharan Action: The 16-year-old passed his
and actively provides safety advice has identified essential human values invented a mobile app that provides target of planting a million trees in
to more than 300,000 workers. She as the building blocks for sustainable real-time information on water his home country Germany, and kept
knows that legislation alone is not peace: Love, hope, tolerance and availability in India via SMS. In on going. To date, 30,000 Climate
adequate to provide safety in the courage. His role as a spiritual leader addition to serving the needs of Justice Ambassadors have planted 13
workplace and has trademarked a has transgressed all cultures and women in developing countries she billion trees in 131 countries. "There
four-stage advantage plan to keep religions as he's made the world has helped solve a problem that is still space for 1,000 billion more,"
employees safe. The Arbill University aware of our shared humanity. affects 90 percent of Asia. he says.
offers thought leadership. www.Tutu.org www.NextDrop.org www.Plant-For-The-Planet.org
www.Arbill.com
“My humanity is bound up in “I’ve made so many mistakes, “A mosquito cannot do anything
“It’s not simply about the impact yours, for we can only be human been in so many ‘wow, this is nuts’ against a rhino, but a thousand
an accident has on an individual, mosquitoes can make the rhino
together.” situations.”
but on families too.” change its direction.”
Real Leaders | 41You can also read
