TOMORROW'S PACKAGING FABBRI GROUP - Gruppo Fabbri

Page created by Claude Morgan
 
CONTINUE READING
TOMORROW'S PACKAGING FABBRI GROUP - Gruppo Fabbri
FABBRI GROUP
TOMORROW’S PACKAGING
TOMORROW'S PACKAGING FABBRI GROUP - Gruppo Fabbri
FABBRI GROUP                                                                                                                                                                              FABBRI GROUP

                                                                                                           W
   FABBRI GROUP TELLS US ABOUT ITS REVOLUTIONARY NEW CLING                                                            ith a skilled team of    A NEW KIND OF CLING FILM                   “We launched the project
                                                                                                                      500 people, Fabbri       The latest development to               between 2015 and 2016,
   FILM AND THE CULTURE THAT MADE ITS DEVELOPMENT POSSIBLE.

   TOMORROW’S
                                                                                                                      Group      boasts    a   come out of Fabbri’s research           well before the current trend
                                                                                                           turnover of 100 million euros,      and development workshop is a           towards a circular economy was
                                                                                                           half of which comes from Italy,     new certified compostable cling         in vogue. We thought it could be
                                                                                                           with the rest coming mainly         film, the first one of its kind.        an interesting solution that was
                                                                                                           from Germany, Switzerland,             “We’ve       developed        this   different from what was already

   PACKAGING
                                                                                                           France, the UK, Russia, and the     product over the last five years        on the market. We worked in
                                                                                                           United States.                      and launched it to market in            close co-operation with the
                                                                                                              “We usually invest between       February 2020, just before              supplier of the raw material,
                                                                                                           3 and 5% of our yearly turnover     the first lock-down period.             BASF, in order to continually
                                                                                                           into research and development,      The circumstances became                approve and adapt the film
                                                                                                           developing new films, new           difficult for the global economy        formulation. Then we contacted

   PROJECT MANAGED BY: MAX HUTCHINGS
                                                                                                           machines, working efficiently       immediately afterwards, but             some       specific,    selected
                                                                                                           on their own and giving their       with     Nature     Fresh     being     customers for the field tests.”
                                                                                                           best results when combined          the only product of its type               The new extrusion line
                                                                                                           together,”    explains    Stefano   worldwide, we could count on a          inaugurated at the beginning of
   Fabbri Group is an Italian company that was founded 70 years ago, specialising in                       Mele, Fabbri Group’s CEO “We        great advantage. Nature Fresh           2020 was a sizeable investment
   producing both the machinery and materials for fresh food packaging. Today the                          currently have a portfolio of       is suitable for both automatic          for Fabbri at over €3 million.
   company has become an international Group active worldwide through subsidiaries                         around 120 patents registered in    and manual packaging, giving               “When we decided to do this
                                                                                                           different countries worldwide.”     optimal results under both              it was not yet clear it would
   and authorised distributors all over the world able to support the retail business,
                                                                                                                                               applications, and is certified          be really successful in the way
   food industries and any other fresh food producers (meat, fish, mushrooms, fruit and
                                                                                                                                               for     industrial    and     home      we are seeing it now,” Mele
   vegetables, cheese, bakery, delicatessen) with tray-sealing and stretch complete                                                            compostability. That means              says. “But we believed that we
   packaging solutions.                                                                                                                        you can throw it either in your         wanted to offer something new
                                                                                                                                               home compost heap or in the             to the market. And the evolution
                                                                                                                                               brown bin with the food waste           of the situation proved that we
                                                                                                                                               to be composted in an industrial        were right.
                                                                                                                                               setting,” Mele tells us.                   “Today, after Esselunga, one
                                                                                                                                                  The development process              of the major retailers in Italy,
                                                                                                                                               was one of innovation, but also         other retailers and brand owners
                                                                                                                                               of close collaboration up and           in Italy and abroad joined:
                                                                                                                                               down the supply chain.                  we have customers using this

2 | BUSINESS FOCUS MAGAZINE                                                    BUSINESSFOCUSMAGAZINE.COM   BUSINESSFOCUSMAGAZINE.COM                                                             BUSINESS FOCUS MAGAZINE | 3
TOMORROW'S PACKAGING FABBRI GROUP - Gruppo Fabbri
FABBRI GROUP                                                                                                                                                                                                   FABBRI GROUP

    film also in France, Germany                            Fabbri Group is able to                       As Mele says, “It’s not           Stefano Mele,               A CLEAR FUTURE                          Indeed, Mele is the first
    Spain, Austria, the UK thanks                        develop products like this                     mandatory that the customer         Fabbri Group’s CEO.         Fabbri is seeing its project pass    to acknowledge that, as a
    to the growing attention on                          precisely because the company                  buy both products from us,                                      milestones that demonstrate its      company working in the plastics
    environmental solutions coming                       works both sides of the                        but if they do the synergies                                    importance for the international     sector, Fabbri Group has an
    from consumers, institutions                         packaging process at once, the                 that create are our USP. This                                   market.                              important role to play in building
    and politicians, just to mention a                   machinery and the materials,                   is exactly what happens with                                         But when Mele talks about       a sustainable future.
    few, the association Pink Lady®                      being fully aware of all the                   our new wrappers “Fabbri                                             what the cling film means          “There is a lot of discussion
    Europe, Rivoira, Mesfruits, and                      issues involved in both.                       Hybrid”, able to use any kind of                                       for the future, he’s not      around plastics in the context
    we can also add other projects                          “Our unique selling point                   stretch film (PVC, PE, Biobased,                                         just talking about his      of sustainability at the moment,
    for domestic packaging and for                       is our capability to offer a full              Compostable) and soon to be                                                company.                  so the future looks complex
    sale on Amazon.”                                     solution to our customers. We                  launched on the market.”                                                      “The fact is it’s      and      challenging     because
       Thanks to Nature Fresh,                           produce the machines and the                                                                                               important         that   different products of ours are
    Fabbri Group received awards in
    recognition of its technological
                                                         film for packaging, and we’re
                                                         the only company doing that,”
                                                                                               “OUR UNIQUE SELLING POINT IS                                                          we are an active
                                                                                                                                                                                     player      in    the
                                                                                                                                                                                                             related to plastic. Even this
                                                                                                                                                                                                             new compostable film is a bio-
    innovation starting with the                         Mele says. “This means the
                                                                                              OUR CAPABILITY TO OFFER A FULL                                                         circular economy,”      plastic,” Mele says. “In many

                                                                                               SOLUTION TO OUR CUSTOMERS.
    Packaging Oscars, a historic                         customers don’t have to go                                                                                                 he     says.    “We’re   cases, there has been a lot of
    prize for the packaging industry                     from one supplier to the other                                                                                             working       together   correct criticism about how

                                                                                                         WE PRODUCE THE
    in Italy, and continuing with                        if something goes wrong in                                                                                                with associations in      plastic is used. We believe that
    Fabbri Group’s UK client,                            production. Additionally, our full                                                                                      Italy like Legambiente,     plastic is a wonderful material
    Westaway Sausages, that won
    the UK Packaging Awards for
                                                         awareness of both, machines
                                                         and films, allows us to find the        MACHINES AND THE FILM                                                         the
                                                                                                                                                                             ecological
                                                                                                                                                                                        most     important
                                                                                                                                                                                              association
                                                                                                                                                                                                             with a lot of advantages. What
                                                                                                                                                                                                             we have to improve is how to
    Packaging of the Year with its
    100% sustainable packaging
                                                         optimal machine settings to
                                                         fully operate at best, all of that     FOR PACKAGING, & WE’RE                                                     in the country. We have
                                                                                                                                                                        already developed a very
                                                                                                                                                                                                             manage the end of life of plastic
                                                                                                                                                                                                             products.”
    that includes Fabbri’s new cling
    film.
                                                         with consequent savings in
                                                         time, money and materials.”
                                                                                                      THE ONLY COMPANY                                                  good partnership and are
                                                                                                                                                                        co-operating to bring this
                                                                                                                                                                                                                This is one of the main issues
                                                                                                                                                                                                             Fabbri Group is addressing in

                            Additives
                             Additivesfor
                                       forPerformance
                                           Performance
                                                                                                              DOING THAT.”                                              development further.”                its future activities.
                                                                                                                                                                                                                “We want to be involved in the
                                                                                                                                                                                                             improvement of the complete
                                                                                                                                                                                                             cycle of the plastic world,” Mele
                                                                                                     NATURE FRESH                                                                                            says. “This is of course crucial
                                                                                                     Nature Fresh is a certified                                                                             to understanding how it will
                                                                                                     compostable stretch film for                                                                            develop in the future and how
                                                                                                     both automatic and manual                                                                               we can prepare ourselves.”
                                                                                                     packaging.       Compared        to
                                                                                                     alternative
                                                                                                     it   ensures
                                                                                                                      stretch
                                                                                                                       optimal
                                                                                                                                  films,
                                                                                                                                   food                                                                 “WE WANT TO BE
                                                                                                     preservation        and      helps
                                                                                                     prevent food waste. Its stretch
                                                                                                                                                                                                        INVOLVED IN THE
                                                                                                     properties       minimise       the
                                                                                                                                                                                                 IMPROVEMENT OF THE
                                                                                                                                                                                                    COMPLETE CYCLE OF
                                                                                                     amount of packaging used per
                                                                                                     application. It can be disposed

                                                                                                                                                                                                   THE PLASTIC WORLD.
                                                                                                     of in the brown bin for organic
                                                                                                     food waste or in the household
                                                                                                     compost bin without generating
                                                                                                     packaging waste. It does not                                                               THIS IS OF COURSE CRUCIAL
                                                                                                     require special machinery for its
                                                                                                     use. It is printable with certified                                                           TO UNDERSTANDING HOW
                                                                                                     compostable inks, allowing
                                                                                                     you to communicate your
                                                                                                                                                                                                    IT WILL DEVELOP IN THE
                                                                                                                                                                                                  FUTURE AND HOW WE CAN
                                   Product Catalogue
   Valtris is a leading global brandProduct   Catalogue
                                     in the polymer additives market, providing customers
   with innovative products which reflect the company’s commitment to market
                                                                                                     commitment to sustainability.

                                                                                                                                                                                                      PREPARE OURSELVES.”
   leadership and excellence through high quality, cost effective and reliable materials.
   The Cereplas
        Cereplas™  ™ range of specialty esters are used extensively as plasticisers in
   medical, automotive, flooring and packaging industries (with Cereplas™ DOA used in
   films for food packaging), as well as base fluids in lubricants.

   Email: info@valtris.com (general enquiries)
   customer.esters@valtris.com (Cereplas™ enquiries)              www.valtris.com

4 | BUSINESS FOCUS MAGAZINE                                                                                     BUSINESSFOCUSMAGAZINE.COM   BUSINESSFOCUSMAGAZINE.COM                                                  BUSINESS FOCUS MAGAZINE | 5
TOMORROW'S PACKAGING FABBRI GROUP - Gruppo Fabbri
FABBRI GROUP
WWW.GRUPPOFABBRI.COM
TOMORROW'S PACKAGING FABBRI GROUP - Gruppo Fabbri TOMORROW'S PACKAGING FABBRI GROUP - Gruppo Fabbri
You can also read