The best retail location in the heart of Helsinki city - FINLAND - the happiest country in the world - Aleksanteri 13
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FINLAND – the happiest country in the world The best retail location in the heart of Helsinki city A unique opportunity for a spacious flagship store on the busiest high street in the capital of Finland.
2 Aleksanteri13 key facts & figures Located in the middle of the best high street in Finland Annual footfall outside the location more than 7 million A unique Catchment area 1.5 million inhabitants In total more than 7,000 sq. m. on six floors opportunity to Adaptable to various concepts and users according to the tenants’ needs grab the best Kick-off opportunity 2021–2022 depending on the renovation timetable retail location Aleksanterinkatu 13 is a well-known Art Nouveau style property in in Finland the very heart of Helsinki, the Finnish capital. Having been occupied by a Finnish fashion brand by the same name for decades, this prime property is now open to new opportunities.
3 Contents 01 Finland is often the top performer in international rankings 02 An interesting market for retailers 03 Helsinki – Northern Europe’s next capital of cool 04 Aleksanterinkatu – the number one retail high street in Finland 05 In total more than 7,000 sq. m. on six floors
4 01 Strong economic fundamentals A stable, transparent and well-performing Finland is Nordic country part of the Eurozone Population grows rapidly in the largest cities, often the top particularly in the Helsinki capital region Wealthy consumers with purchasing power per capita among the top 10 in the EU, on the same level with Sweden performer in The happiest country in the world 2019 for the 3rd time in a row Helsinki is ranked the happiest city in the world international Finland is ranked number one or among the top ten in many international rankings competitiveness and wellbeing comparisons. This boosts its reputation as a respected Nordic economy where stability, transparency, high-quality education, technology and healthcare support business and living.
5 FINLAND key facts & figures Population: 5.5 million Population of Helsinki capital region: 1.5 million GDP per capita in 2019: EUR 43,500 (40% above the EU average) GDP growth in 2019: +1 % Total retail sales in 2019: EUR 40,300 million (+2.3% from 2018) Currency: Euro
6 02 An attractive, The presence of international retailers has been steadily growing in Finland in recent years. However, there is still great potential for new largely untapped retailers to enter the largely untapped market. Scandinavian chains dominate the Finnish fashion and sports market. The largest companies are H&M, Norwegian Varner Group, Danish market for Bestseller Group and XXL. International fashion companies include Inditex Zara and Massimo Dutti, New Yorker, Mango and Marks&Spencer. retailers For example, Muji opened its European flagship store of 3,500 sq. m. in Helsinki in 2019. Swedish coffee chain Espresso House has opened more than 50 units since its entrance in Finland in 2014.
7 International brand entrants in Helsinki 2016–2019 2016 2017 2018 2019 Volt & Other Stories JD Sports MUJI The Athlete’s Foot Samsoe & Samsoe Suitsupply Søstrene Grene Levi’s Newbie Weekday Kare Design Massimo Dutti Lexington Cinamon Haglöfs Peak Performance Lakrids Rieker Joe & the Juice Taco Bell Reserved Power Beijing8 Cropp House Mohito Sinsay Finnish retail and food & beverage sales development 2016–2019 %, annual change 6.3 5.3 5.0 4.1 2.8 2.9 2.5 2.5 2.3 2.0 0.7 0.1 2016 2017 2018 2019 Total retail sales Non-food retail sales F&B sales Finnish retail has been on the up and up in recent years. Particularly the food & beverage sector’s annual growth has tailed the international trend closely.
8 03 Helsinki capital region key facts & figures Population 2019: 1.5 million (+1.3% from 2018) Helsinki Population growth 10-year forecast: +138,000 (+9%) Workplaces 2017: 740,000 (+2.8% from 2016) – Northern Retail sales per capita: EUR 11,100 (25% higher than national average) Europe’s next Foreign overnight visitors 2018: 2.9 million (+1.4% from 2017) capital of cool Helsinki is a trendy and innovative capital city and the most attractive retail destination in the country with the highest retail sales per capita. Rapid population growth increases the demand for new retail.
9 The most popular tourist destination in the country Record volumes in tourism boost retail and restaurant sales in the capital region. Approximately 5 million travellers visit Helsinki every year. In 2017 the city attracted more congress visitors than ever before and is the most popular congress city in the Nordics. The Helsinki’s start-up ecosystem is recognized globally, and the world’s leading start-up event Slush brings thousands of visitors to the city every year. Foreign visitors in Finland spent an average of 358 euros per guest in 2018. Shopping, restaurants and leisure constitute the largest expenditure among foreign visitors, 50% of total consumption on average. Hotel capacity is on the increase: up to 9,000 new hotel rooms are in planning, and 2,000 new rooms will be in use within the next two years. For example, Meininger is opening a budget hotel next to Clarion, and the first Hyatt in the Nordics will be opened in the centre of Helsinki.
10 04 Aleksanterinkatu 13 – the most central retail Aleksanterinkatu is the best high-street retail concentration in Finland, occupied by international top fashion brands from fast location in Finland fashion to luxury retailers. The continuous flow of people in this commercial quarter and its attractive stores and restaurants create a greatatmosphere for shopping and hanging out.
11 Approximately 70,000 employees work within 1-km radius from Aleksanterinkatu 13. The property to lease at Aleksanterinkatu 13 is a top location with eye-catching Art Nouveau-style architecture. The prominent building stands at the corner of two busy and well-known streets, Aleksanterinkatu and Mikonkatu. This building has always served the retail trade and was a home to clothing department store Aleksi 13 for decades since late 1960s. In 2019, more than 7 million pedestrians passed the entrance of Aleksanterinkatu 13. Aleksanterinkatu is located in the middle of the city business district, the largest business concentration in Finland occupied by a dense cluster of banks, law firms and consultants’ offices. The employees of these companies make active retail customers in the city centre.
12 Kiasma, museum of modern art Central railway station Sokos New Amos Rex museum Tuomiokirkko Citycenter Ateneum, cathedral the Finnish Kamppi National Gallery Kluuvi Forum M AN N ER H ALE KSA NT ERI NK ATU EI M IN TI Kämp Galleria E KE SK U SK A TU M IK O N KA TU Stockmann PO HJ OI SE SP LA NA DI Market square Esplanadi Approximately 70,000 employees work within 1-km radius Shopping centre Department store Prime high street
13 ALE KSA NTE RIN KAT U M IK O N KA TU PO HJ OI SE SP LA NA DI Surrounded by many international top fashion brands
14 Nationally well-known building with an exclusive facade to the high street
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16 05 Floors and current uses 5th floor / offices In total 4th floor / restaurant more than 3rd floor / retail 7,000 sq. m. 2nd floor / retail on six floors 1st floor / retail Ground floor / retail The premises at Aleksanterinkatu 13 can be adapted to various concepts and users according to the tenants’ needs. Kick-off opportunity during 2021–2022 depending on the renovation timetable.
17 Ground floor 1st floor Retail / 1200 sq. m. Retail / 1300 sq. m. 1. KERROS / MYYMÄLÄ 1. KERROS / MYYMÄLÄ 2. KERROS / MYYMÄLÄ 2. KERROS / MYYMÄLÄ 3. KERROS / MYYMÄLÄ 3. KERROS / M KERROSALA 1694m² KERROSALA 1694m² KERROSALA 1760m² KERROSALA 1760m² KERROSALA 1760m² KERROSALA 1
18 2nd floor 3rd floor 1. KERROS / M KERROSALA 1 Retail / 1300 sq. m. Retail / 1300 sq. m. 3. KERROS / MYYMÄLÄ 4. KERROS / MYYMÄLÄ 5. KERROS / T KERROSALA 1760m² KERROSALA 1715m² KERROSALA 1
19 4th floor 1. KERROS / MYYMÄLÄ KERROSALA 1. KERROS / MYYMÄLÄ 1694m² KERROSALA 5th floor 2. KERROS / MYYMÄLÄ 2. KERROS / MYYMÄLÄ 3. KERROS / MYYMÄLÄ 3. KERROS / M Restaurant / 1300 sq. m 1694m² KERROSALA 1760m² KERROSALA Offices 1760m² / 500 sq. m KERROSALA 1760m² KERROSALA 1 5. KERROS / TOIMISTOT, 5. KERROSRAVINTOLA / TOIMISTOT, RAVINTOLA 6. KERROS / TOIMISTOT, 6. KERROSSOTE, / TOIMISTOT, IVKH SOTE, IVKH KERROSALA 1637m² KERROSALA 1637m² KERROSALA 1121m² KERROSALA 1121m²
www.ilmarinen.fi/en Ilmarinen owns approximately 100 business, office, warehouse For more information, please contact our leasing team and other properties. The value of the company’s investment assets is approximately EUR 6.1 billion. A significant proportion Pasi Nieminen Anne Leppänen Jari Jäntti of the company’s real estate properties are located in +358 40 560 4274 +358 40 568 4130 +358 50 337 5363 the Helsinki capital area and in other key locations in Finland. pasi.nieminen@realidea.fi anne.leppanen@realidea.fi jari.jantti@cushwake.fi
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