SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC

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SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
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JAGUAR LAND ROVER AUTOMOTIVE PLC
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
WELCOME TO JAGUAR LAND ROVER’S
FIFTH ANNUAL SUSTAINABILITY REPORT
This report describes how we are future-   FEEDBACK
proofing our business and embedding        We welcome feedback on our approach to sustainability –
Environmental Innovation in everything     please email:
we do to create strong foundations for       SReport@jaguarlandrover.com

responsible, profitable growth.
                                           FURTHER INFORMATION
                                           For more detailed information and news please visit:
                                             w ww.jaguarlandrover.com/responsiblebusiness

                                                                                                     Cover image: Our Euro 6 standard Ingenium
                                                                                                     diesel engine.

                                                                                                          ind out more on page 21.
                                                                                                         F

                                                                                                     Unless stated otherwise, the data in this report
                                                                                                     is for Fiscal Year ending 31 March 2015.

                                                                                                          eporting scope and boundaries, page 51.
                                                                                                         R
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
OUR APPROACH        OUR PEOPLE & CULTURE        RESEARCH, DESIGN & INNOVATION        OPERATIONS & SUPPLY CHAIN   OUR VEHICLES IN USE        OUR WIDER CONTRIBUTION     APPENDIX     01

CONT E N TS

02 OUR APPROACH                                        O PERATIONS AND SUPPLY CHAIN
                                                    26	
02	Building a sustainable future: A message        28 Introduction
    from our CEO                                    29 Carbon neutral manufacturing
03 Our year at a glance                             31 Managing natural resources
04 About Jaguar Land Rover                          34	Building a sustainable supply chain
06 Global challenges                                35	Reducing transport impacts
08	Environmental Innovation: Future-proofing       37	Occupational health, safety and wellbeing
    our business
                                                                                                                                                                 26 OPERATIONS AND SUPPLY CHAIN

10 OUR PEOPLE AND CULTURE                              O UR VEHICLES IN USE
                                                    38	

12 Introduction                                     40 Introduction
12 Our people vision                                41	Enabling customers to make sustainable choices
                                                                                                               10 OUR PEOPLE AND CULTURE
15	Environmental Innovation at the heart of our    43 Making roads a safer place
    business culture

16 R ESEARCH, DESIGN AND INNOVATION                44 OUR WIDER CONTRIBUTION
                                                                                                                                                                 38 OUR VEHICLES IN USE
18 Introduction                                     46 Introduction
19 Whole life thinking                              46 Our Global CSR Programme
20 Vehicle Life Cycle Assessment                    48 Education and Talent
21	Optimising the internal combustion engine       49 Design and Technology
22 Alternative powertrains                          49 Wellbeing and Health
23 Reducing weight                                  50	Our employees in the community
24 Saving energy
25 The changing urban scene

                                                    51 APPENDIX
                                                    52 Embedding sustainability
                                                    54 Targets and performance data                            16 RESEARCH, DESIGN AND INNOVATION               44 OUR WIDER CONTRIBUTION
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
OUR APPROACH   OUR PEOPLE & CULTURE       RESEARCH, DESIGN & INNOVATION    OPERATIONS & SUPPLY CHAIN      OUR VEHICLES IN USE                OUR WIDER CONTRIBUTION                   APPENDIX                  02

BU I LD IN G A SUSTAI NABL E F UTURE

                                           We are committed to growing the business            with end-of-life and recycling considerations as           ECONOMIC VALUE
                                           responsibly and sustainably, adding value to        an intrinsic part of the design process.
                                           our customers and stakeholders and the wider
                                           communities in which we operate. This year,
                                           we were honoured to be recognised with the
                                                                                               We are using our leadership in aluminium to
                                                                                               enable closed-loop recycling processes and
                                                                                                                                                           £21.9 billion
                                           Queen’s Award for Enterprise in Sustainable         deliver lightweight solutions. The ultra-efficient          revenue generated in 2014/15
                                           Development, which acknowledges our                 Ingenium engine exemplifies our commitment to
                                           commitment to the environment and society.          innovation and performance. Our joint venture in
                                                                                               China has extended our international operational
                                           Significantly, we achieved a major milestone        footprint and our manufacturing facility in Brazil,         REVENUE (£m)                      PROFIT BEFORE
                                                                                                                                                                                             TAX (£m)
                                           in our vehicle emissions performance a year         currently under construction, will provide further
                                           ahead of schedule. A 25% reduction in our           potential for responsible growth in that region.                                 21,866                            2,614
                                                                                                                                                                                                        2,501
                                           European fleet average tailpipe CO2 emissions                                                                             19,386
                                           (compared to 2007) shows our serious intent         Passionate, engaged people drive our
                                           to perform ahead of evolving legislation.           business and help our communities to thrive.                15,784
                                                                                                                                                                                              1,674
                                           However, we recognise that driving sustainable      Developing our talent pipeline and inspiring the
                                           growth relies on us continuing to break new         next generation are therefore a vital part of
                                           ground. In 2014/15 therefore, to build on our       Environmental Innovation. Our Global Corporate
                                           research and development in electric, hybrid        Social Responsibility (CSR) Programme sets us
                                           and conventional powertrains, we invested over      apart in terms of our commitment to making
A MESSAGE FROM OUR CEO                     £3 billion in technology, design, engineering and   a wider contribution to society and creating
                                                                                               the right opportunities for people to make a
                                           manufacturing to help us continue to provide                                                                   2012/13 2013/14 2014/15            2012/13 2013/14 2014/15
                                           what our customers, and the next generation,        positive change.
                                           expect from us.
                                                                                               The Company today is expanding. There will,
Delivering experiences                     It is important that we consider environmental
                                           impacts over the whole life cycle of our vehicles
                                                                                               of course, be challenges ahead; however, the
                                                                                               ambitious goals we have set ourselves provide
                                                                                                                                                           462,209
our customers love for life                and we have reduced our manufacturing facility      a clear roadmap and give us the confidence to               vehicles sold on a retail basis* –
                                                                                               achieve sustained future success.”                          a 6.4% increase compared to 2013/14
is our business purpose, and               CO2 emissions by more than 30% per vehicle
                                           (compared to 2007). Our strength in design,
is underpinned by three key                engineering and manufacturing gives us the          DR RALF SPETH,
                                                                                               CHIEF EXECUTIVE OFFICER
business drivers: producing                capability needed to shape our vehicles of the
                                           future. Two important new vehicles encapsulate
world-class vehicles; putting              our commitment to environmental performance.             ind out more about our Company
                                                                                                   F                                                  * Including sales from the Chery Jaguar Land Rover joint venture.
the customer at the heart                  The new Jaguar XE is our most advanced and
                                                                                                   and business performance in our
                                                                                                   Annual Report 2014–15.
of our business; and                       fuel-efficient saloon to date, while the new Land
                                           Rover Discovery Sport is delivering enhanced
future-proofing through                    performance and fuel economy in the premium
Environmental Innovation.                  compact SUV category, and has been created
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
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O U R Y E A R AT A G L ANCE

OUR WORKPLACE                                                                                                                                                                 GLOBAL CSR

500
                                                                                                                                                                              Added 17 projects to our
                                                                                                                                                                              Global CSR Programme,
                                                                                                                                                                              including an exciting
                                                                                                                                                                              technology-led initiative
graduates and                                                                                                                                                                 with ClimateCare, bringing
apprentices                                                                                                                                                                   safe water to communities
recruited,                                                                                                                                                                    in western Kenya via
                                                                                                                                                                              LifeStraw® water filters.
joining almost 2,500 others
recruited in recent years.                                                                                                                                                    Expanded our Inspiring
                                                                                                                                                                              Tomorrow’s Engineers schools
                                                                                                                                                                              programme and extended
                                                                                                                                                                              our support for HITZ Rugby,
                                 AWARDS
                                                                                                                                                                              which helps disadvantaged
                                 The Queen’s Award for Enterprise in Sustainable                                                                                              young people.
                                 Development 2015 was one of approximately

                                200
                                                                                                                                                                              Extended our partnership with
                                                                                                                                                                              the International Federation of
                                                   honours                                                                                                                    Red Cross and Red Crescent
                                                                                                                                                                              Societies (IFRC) until 2018.
                                 received during the year for our vehicles
                                 and operations.

                                                                                                       30%                                  SIGNIFICANT
                                                                                                                                            IMPROVEMENT
                                                                                                                                            IN TAILPIPE
                                                                                                       OPERATIONAL                          CO 2 EMISSIONS
                                                                                                       IMPACTS REDUCED                      Achieved a 25% reduction in our
                                                                                                       Reduced CO2 emissions and            European fleet average tailpipe
                                                                                                       water use by 30% (per vehicle        CO2 emissions (vs 2007), helped
                                                                                                       vs 2007 baseline).                   by our continuing investment in
                                                                                                                                            advanced vehicle technologies,
TWO KEY ALL-NEW MODELS
                                                                                                                                            including the new lightweight,
The new Jaguar XE saloon (left) is the best-performing Jaguar to date for                                                                   fuel-efficient Ingenium engine.
environmental performance, delivering reduced impact over its lifetime. The
new Land Rover Discovery Sport (right) switches seamlessly between two- and
four-wheel drive for lower emissions, and achieved the best overall New Car
Assessment Programme (NCAP) crash test score of all vehicles tested in 2014.
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
OUR APPROACH    OUR PEOPLE & CULTURE             RESEARCH, DESIGN & INNOVATION    OPERATIONS & SUPPLY CHAIN        OUR VEHICLES IN USE   OUR WIDER CONTRIBUTION      APPENDIX   04

A B OUT JAGUAR L AND ROVER

                                                                                        Founded on two iconic British
                                                                                        vehicle brands, Jaguar and Land                                KEY FACTS
                                                                                        Rover, we are the UK’s largest
                                                                                        premium automotive manufacturer.                               LARGEST
                                                                                                                                                       INVESTOR
                                                                                                                                                       in automotive research,
F-TYPE Coupé               F-TYPE Convertible            XJ saloon                                                                                     development and
                                                                                                                                                       engineering in the UK

                                                                                                                                                       More than

                                                                                        Premium vehicles recognised for their design,
                                                                                                                                                       80%
                                                                                        performance and quality. Jaguar’s range comprises              of the vehicles we
                                                                                        the F-TYPE Coupé and Convertible two-seater                    produce are exported
                                                                                        sports vehicles, XJ saloons, the XF and
XF                         XF Sportbrake                 XE sports saloon
                                                                                        XF Sportbrake, and the new XE sports saloon.
                                                                                                                                                       More than

                                                                                                                                                       35,000
                                                                                                                                                       people employed
                                                                                                                                                       worldwide

                                                                                                                                                       19
                                                                                                                                                       national sales
Range Rover                Range Rover Sport             Range Rover Evoque                                                                            companies

                                                                                                                                                       2,640
                                                                                        Premium, all-terrain vehicles that differentiate               franchised dealers
                                                                                        themselves by their capability, design,
                                                                                        durability, versatility and refinement. Land
                                                                                        Rover’s range comprises the Range Rover,
                                                                                        Range Rover Sport, Range Rover Evoque, the
                                                                                        Land Rover Discovery, Land Rover Discovery
Land Rover Discovery       Land Rover Discovery Sport    Land Rover Defender
                                                                                        Sport and Land Rover Defender.
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
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ABOUT JAGUAR L AND ROVER

  OUR OPERATIONS
                                                                                      UNITED KINGDOM
                                                                                                                                                          OUR THREE BUSINESS
                                                                                      Halewood
                                                                                      Vehicle Manufacturing
                                                                                                              Coventry
                                                                                                              Special Vehicle Operations                  PASSIONS
                                                                                                              Technical Centre
                                                                                      Solihull                                                            Our corporate strategy revolves around
                                                                                      Vehicle Manufacturing   Gaydon
                                                                                                                                                          three fundamental passions. These form
                                                                                      Castle Bromwich         Engineering, Design & Test facility
                                                                                                              UK national sales company                   our commitment to creating “Experiences
                                                                                      Vehicle Manufacturing
                                                                                                                                                          Customers Love, for Life”.
                                                                                      Whitley                 Wolverhampton
                                                                                      Global Headquarters,    Engine Manufacturing Centre
                                                                                      Engineering & Design    Warwick University                                  CUSTOMER FIRST
                                                                                                              Advanced Research Centre at                   1
                                                                                                              University of Warwick                               Our goal is to delight and
                                                                                                                                                                  exceed the expectations of our
                                                                                                                                                                  customers by delivering unrivalled
                                                                                                                                                                  experiences through engaging
                                                                                                                                                                  products and services.

                                                                                                                                                                  GREAT PRODUCTS
                                                                                                                                                            2
                                                                                                                                                                  We continue to invest in outstanding
                                                                                                                                                                  new products, international expansion
                                                                                                                                                                  and groundbreaking technologies
                                                                                                                                                                  that will deliver long-term
                                                                                                                                                                  stakeholder value.

                                                                                                                                                                  ENVIRONMENTAL
                                                                                                                                                            3
                                                                                                                                                                  INNOVATION
                                                                                                                     CHINA
                                                                                                                     Changshu factory                             Delivering sustainable growth and
                                                                                                                                                                  continued innovation is at the heart
                                                                                                                     Joint venture with Chery
                                                                                                                     Automobile Company Ltd                       of our continued transformation
              BRAZIL                                                                                                                                              to become a world-class premium
              Rio de Janeiro                                                                                                                                      automotive manufacturer.
              Manufacturing site
              under construction

                                                        INDIA
                                                        Pune plant (Tata facility)
                                                        Components currently imported for
                                                        local assembly of vehicles
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
OUR APPROACH        OUR PEOPLE & CULTURE            RESEARCH, DESIGN & INNOVATION    OPERATIONS & SUPPLY CHAIN       OUR VEHICLES IN USE              OUR WIDER CONTRIBUTION            APPENDIX          06

                                                                                                                                                                     For an overview of our Environmental
                                                                                                                                                                      Innovation strategy, see pages 8 and 9.

GLOBAL CHALLENGES                                                                                                                       2050
A variety of environmental and social challenges have shaped
the development of our Environmental Innovation strategy.
                                                                                                                                                                        THERE IS A 40%
                                                                                                                                                                        SHORTFALL IN
                                                                                                                                                                        THE UK SUPPLY OF
                                                                                                                                                                        GRADUATE-LEVEL
                                                                                                                                                                        ENGINEERS*.
  POPULATIONS ARE GROWING AND                                                                                                                                           How do we build
  75% OF THE GROWTH IS IN CITIES*.                                                                                                                                      essential skills for
  How do we keep our cities moving                               BY 2050 IT IS                               ENERGY DEMAND IS SET TO                                    the future?
  and healthy?                                                   ESTIMATED THAT WE                           RISE BY AROUND A THIRD OVER                                * UK Commission for Employment
                                                                                                                                                                          and Skills
  * UNEP                                                         WILL NEED THREE                             THE NEXT 20 YEARS*.
                                                                 PLANETS’ WORTH                              How can we be more energy efficient?                     ENGINEERING SKILLS
CUSTOMER NEEDS                  PUBLIC TRUST                     OF RESOURCES TO                             * UN Water
                                                                                                                                                                      Vital for competitive advantage
Increasing expectations of      Communities expect big           SUSTAIN THE GLOBAL                                                                                   but in short supply.
product performance and         companies to make a              POPULATION *.                             LEGISLATIVE                  CHANGING
environmental responsibility.   wider contribution.              How can we consume                        FRAMEWORK                    CLIMATE
                                                                 more sustainably?                         Tightening environmental     New challenges requiring
                                                                 * WWF
                                                                                                           legislation is a factor in   both mitigation and
                                                                                                           many countries.              adaptation.

                                                               NATURAL RESOURCES
                                                               Increasingly under pressure as the
                                                               world grows and develops.
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
OUR APPROACH      OUR PEOPLE & CULTURE        RESEARCH, DESIGN & INNOVATION   OPERATIONS & SUPPLY CHAIN                 OUR VEHICLES IN USE                   OUR WIDER CONTRIBUTION                    APPENDIX                07

                                                                                                      Growing our culture:       Shaping sustainable    Driving world-class         Our brands and         Creating opportunities
                                                                                                      our people                 vehicles               manufacturing and           reputation              for 12 million people
                                                                                                                                                        operations

OUR MOST SIGNIFICANT
SUSTAINABILITY
CHALLENGES
                                                                                                                                                                               Vehicle safety

                                                                                                                                                                                                                                       VERY HIGH
At Jaguar Land Rover we take a holistic                                                                                                                                        & quality                  Climate change
approach to sustainability, reflected in our                                                                                                                                                              & CO2 emissions
                                                                                                                                                                                           Customer
matrix of material issues. It’s a snapshot of                                                                                                                                              satisfaction
significant drivers for the Company and its                                                                                                                            Air quality/
stakeholders over the long term.                                                                                                                                       non-greenhouse                     Brand perception
                                                                                                                                                                       gas emissions
We have identified these issues through
dialogue with customers and investors – and                                                                                                                     Ethical business
with many other external stakeholders and                                                                                                                       behaviours                                Supply chain
                                                                                                                        Human rights/
industry bodies – in the course of our business.                                                                        labour standards                                                                  resilience/
The matrix also reflects conversations that                                                                                                                     Driving value                             sustainable sourcing
happen every day across the Company, from                                                                                                                       through innovation

                                                                                                                                                                                                                                     IMPORTANCE TO STAKEHOLDERS
boardroom to bodyshop.                                                                                                           Resource management/
                                                                                   Global CSR:                                   circular economy
It’s this combined insight which has helped                                        our wider contribution
us understand where to direct our effort and                                                                                                           Future mobility
resources. But one thing is certain: nothing
stands still. As our markets and operating                                                                                                                           Alternative
                                                                                                                                       Occupational                  powertrain
environments evolve, we are tracking global                   Community                                                                health & safety
trends and making sure we address those                       volunteering                                                             Employee wellbeing
environmental, economic and social issues
with the greatest impact on our business.                                              Diversity &
                                                                                       inclusion                                                                    Remuneration/                          Human
                                                                                                                                                                    employer of choice                     capital
As shown in the matrix, there are a wide range
of sustainability issues on our radar, and every
one of them matters. Although they’re not all
under our direct control, we can make a positive
                                                                                                                                                       Energy security
contribution to addressing the challenges while
making the most of the opportunities.
                                                                                                                                                       Waste
                                                                                                                                                       Water
    or a full analysis of risks and mitigations
   F                                                                                                                                                   Hazardous materials
   (macroeconomic, geopolitical, industry-
   specific and Company-specific), see the
   Annual Report 2014–15, pages 76 to 81.

                                                                                                                                                                                                                                       HIGH
                                                                                                                                                                     Biodiversity
                                                                           SIGNIFICANCE TO JAGUAR LAND ROVER
    HIGH                                                                 (environmental, economic and social drivers)                                                                                                VERY HIGH
SUSTAINABILITY REPORT 2014/15 - JAGUAR LAND ROVER AUTOMOTIVE PLC
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E N V IRO N M ENTAL I NNOVATION : F UTURE- PROOF IN G OU R B U S IN E S S

                                           The automotive industry has a significant
                                           contribution to make in helping to address these        OUR 2020 TARGETS
                                           challenges, through innovation and collaboration                                              I believe the obligation of
                                           all along the value chain.                                                                    management is not only
                                                                                                   Vehicles among the                    to plan for the immediate
                                           Jaguar Land Rover intends to be a leader and an         leaders for tailpipe
                                           innovator in meeting future needs responsibly.                                                future but also to work on
                                           Mobility and digital technologies are key
                                           enablers, and as the world develops and grows,
                                                                                                   CO2 EMISSIONS                         the sustainability of the
                                                                                                                                         business in the far future.”
                                           we aim to harness these to play our part as a
                                           key solutions provider for the future.
                                                                                                   PERFORMANCE                           MIKE WRIGHT, EXECUTIVE DIRECTOR

                                           Environmental Innovation is one of three key
                                           business passions, which connect everyone
                                           at Jaguar Land Rover. Alongside “Customer
                                                                                                   CARBON                              WE CAN’T PREDICT
                                           First” and “Great Products”, this core element
                                           of our business strategy is helping us deliver
                                                                                                   NEUTRAL                             THE FUTURE BUT WE
                                                                                                                                       CAN BE PREPARED
                                           experiences our customers will love for life.           manufacturing
                                           More specifically, Environmental Innovation is                                              At Jaguar Land Rover we’re always looking to
OUR STRATEGY                               helping us future-proof our business, by offering                                           the future. And today we’re already thinking
                                           more sustainable choices for our customers
                                           and building our business resilience to changing
                                                                                                   ZERO                                about what the next five, ten and twenty years
                                                                                                                                       will mean for our customers, the industry and
                                           global trends.
                                                                                                   WASTE                               our company as a whole.

                                           The key pillars of our strategy bring an                across our operations               We’ve already come a long way on our journey to
Our global operating                       innovation-led approach to everything from                                                  being a responsible, sustainable business and we
environment is changing,                   growing our culture, to reducing vehicle life cycle                                         have set ourselves stretching targets in this area
with tighter legislation and               impacts, improving the eco-efficiency of our
                                           manufacturing and supplier base. Underpinning           OPPORTUNITIES                       to push these achievements to the next level.
consumer demands that
reflect the environmental and
                                           this strategy is the recognition that embedding
                                           a new level of environmental awareness and              FOR 12 MILLION                      Our Environmental Innovation strategy provides
                                                                                                                                       our business a clear roadmap, and with key
                                           urgency for action starts with cultural change.         people in our communities           milestones to 2020 that will help us build upon
social concerns of a growing,                                                                                                          our progress to date, we are confident that it will
urbanised and digitally                    With environmental criteria integrated into                                                 also open doors for a successful future.

                                                                                                   GLOBAL
                                           decision-making, we can drive exciting
connected global population.               innovations in our product design and business                                              Ultimately our ambition is to maximise the

                                                                                                   RECOGNITION
                                           operations, and further strengthen the way we                                               efficiency of our vehicles, our manufacturing and
                                           support our communities.”                                                                   supplier base, to minimise our environmental
                                                                                                   as a responsible business           impacts and to optimise the wider positive
                                           MIKE WRIGHT,                                                                                benefits we can bring to society in the process.
                                           EXECUTIVE DIRECTOR
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EN V IRO N M EN TAL I NNOVATION AT THE HEA RT                                                                                            By focusing on five strategic pillars, we’re future-proofing
                                                                                                                                         our business and generating value from Environmental
O F O UR B USI NE SS STR AT EGY                                                                                                          Innovation at every step.

  OUR STRATEGY AND VISION                                                                                                                                               VALUE CREATION

  1                                                                                                                                                                     GLOBAL
                                                                                                                                                                        RECOGNITION
  OUR BRANDS AND REPUTATION                                                                                                                                             as a responsible
                                                                                                                                                                        business
  Global recognition as a responsible business
  where sustainability considerations are an integral part of
  the “customer voice” in the development of our vehicles.                                                                                                              PROFITABLE,
                                                                                                                                                                        SUSTAINABLE
                                                                                                                                                                        business growth

  2                                     3                                    4
                                                                                                                                                                        More
                                                                                                                                                                        SUSTAINABLE
                                                                                                                                                                        VEHICLES AND
  SHAPING                               DRIVING                              CREATING                                                                                   CHOICES
  SUSTAINABLE                           WORLD-CLASS                          OPPORTUNITIES                               EXPERIENCES                                    for our customers
  VEHICLES                              OPERATIONS                                                                       OUR CUSTOMERS
  Vehicles fit for the future           Deliver environmental                Trusted by global and                       LOVE, FOR LIFE
                                                                                                                                                                        REDUCED
  Achieving environmentally             excellence in business and           local communities                                                                          ENVIRONMENTAL
  sustainable performance and           manufacturing processes and          Leveraging our business
  capability through world-leading      supply chain.                        strengths and resources to
                                                                                                                                                                        IMPACT
  design, engineering and technology.                                        improve 12 million lives.                                                                  and conservation
                                                                                                                                                                        of resources

                                                                                                                                                                        Long-term economic
                                                                                                                                                                        DEVELOPMENT
  5                                                                                                                                                                     Local and global
  GROWING OUR CULTURE                                                                                                                                                   opportunities for
  Workforce and partners inspired and supported to implement                                                                                                            COMMUNITIES
  Environmental Innovation as a natural part of our mindset, behaviour and
  decision-making process.                                                                                                                                              TOP TALENT
                                                                                                                                                                        attracted
OUR APPROACH   OUR PEOPLE & CULTURE   RESEARCH, DESIGN & INNOVATION   OPERATIONS & SUPPLY CHAIN   OUR VEHICLES IN USE   OUR WIDER CONTRIBUTION          APPENDIX         10

          OUR PEOPLE AND CULTURE

        GROWING
        OU R C U LT URE O F
        E N V I RO N MEN TA L
        I NNOVAT IO N

                                                                                                                                            IN THIS SECTION
                                                                                                                                                 12	Introduction
                                                                                                                                                 12	Our people vision
                                                                                                                                                 15	Environmental
                                                                                                                                                     Innovation at
                                                                                                                                                     the heart of our
                                                                                                                                                     business culture
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2020:                                          PROGRESS
W H AT WE ’R E                                 HIGHLIGHTS
A IM IN G FO R
Establish Jaguar Land Rover                                                                                                                           ENVIRONMENTAL
as an employer of choice, with                                                                                                                        INNOVATION
sustainability being a key                     ENVIRONMENTAL INNOVATION                                                                               OBJECTIVES
feature of                                     ENGAGEMENT DELIVERED THROUGH                                                                           INTEGRATED INTO
OUR CULTURE.                                   AN INTEGRATED, MULTI-CHANNEL
                                               COMMUNICATION CAMPAIGN FOR
                                                                                                                                                      ALL BUSINESS
                                                                                                                                                      FUNCTIONAL
                                               RESPONSIBLE BUSINESS WEEK.                                                                             SCORECARDS.
Embed Environmental
Innovation at the heart of our
DECISION-MAKING.
Nurture a robust pipeline of
NEW SKILLS
AND TALENT
that will help us create and deliver
Environmental Innovation
to support a sustainable future.

Targets are for Fiscal Year 2020/21.

                                                                           £2.3 MILLION INVESTED IN PERSONAL
                                                                           SKILLS TRAINING ALONE IN 2014/15.
                                                                           HIGHEST-RANKING AUTOMOTIVE
                                                                           MANUFACTURER IN THE TIMES
                                                                           TOP 100 GRADUATE EMPLOYERS LIST.
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IN T RO D U C T I O N                                                    OUR PEOPLE VISION

Jaguar Land Rover continues to develop
and transform, supported by a talented                                   Our business is our people.                     GREAT PEOPLE IN
workforce, which has increased in                                        Reflecting and supporting the                   EVERY ROLE
number by around 50% since 2012.                                         Jaguar Land Rover purpose, our                  We are investing significantly in the future
                                                                         people vision is focused on great               through recruitment, training and development.
Our international reach is also growing, reflected in a 78%                                                              During the year, we launched a new talent review
year-on-year increase in our directly employed international
                                                                         people delivering experiences                   and development process for senior managers,
                                                                         our customers love, for life. The               ADVANCE, our leadership excellence programme          More than
workforce and a 33% increase in international assignments.

To deliver our business passions of Customer First, Great
                                                                         way we achieve this is through                  targeting individuals with senior leadership
                                                                                                                         potential, and created the Jaguar Land Rover          35,000
Products and Environmental Innovation we need people                     our strategic pathways of having                Academy, which offers learning and development        employees worldwide
with the right skills, vision and courage.                               great people in every role,                     for all levels of experience.

We know that our performance will continue to be
powered by the great people we have working for and with
                                                                         working exceptionally together,
                                                                         with everyone giving their best.
                                                                                                                         We also offer a unique and innovative Technical
                                                                                                                         Accreditation Scheme (TAS), which brings              1,800
us. Their expertise and talent are key to unlocking our full                                                             together seven top universities to deliver skills     Jaguar Land Rover
potential and delivering responsible, sustainable growth in                                                              development in specific, key technical disciplines.   employees work outside
the coming decades.                                                                                                                                                            the UK
                                                                                                                         People leaving the military have valuable
                                                                                                                         transferable skills. In July 2014, we signed up

                                                                                                                                                                               8%
                                                                                                                         to the UK’s Armed Forces Corporate Covenant
                                                                                                                         and began work with the Career Transition
                                                                                                                         Partnership to raise our profile as an employer
                                                                                                                                                                               of our apprentices are
                                                                                                                         of choice. Our Invictus Games work placement
                                                                                                                         programme saw the first five successful               female compared to a
                                                                                                                         participants offered a permanent position. We         national average of 5%
                                                                                                                         recruited a total of 100 ex-military personnel
                                                                                                                         in 2014/15 and are aiming for a 50% increase
                                                                                                                         year on year.                                         200,000
                                                                                                                         For Jaguar Land Rover, improving gender balance       learning hours
                                                                                                                         in the automotive industry is a high priority,        committed by our
                                                                                                                         which we are addressing through targeted              engineers to TAS master’s
                                                                                                                         programmes to promote engineering careers             degree-level modules
                                                                                                                         among young people. Women account for 11%
                                                                                                                         of our workforce and 10% of our leadership roles
                                                                                                                         (slight increases compared to the previous year).
                                                                                                                         Females made up around 21% of the graduate
                                                                                                                         intake and 29% of undergraduate placements.
                                                                                                                         We run a number of initiatives to attract female
                                                                                                                         school pupils, undergraduates and graduates to
                                                                                                                         our business, which are helping us increase our
                                                                                                                         talent pool and recruit more women.
OUR APPROACH          OUR PEOPLE & CULTURE   RESEARCH, DESIGN & INNOVATION   OPERATIONS & SUPPLY CHAIN   OUR VEHICLES IN USE   OUR WIDER CONTRIBUTION        APPENDIX            13

OUR PEOPLE V ISION

HELPING TO ADDRESS THE SKILLS
AGENDA IN THE UK                                                                                                                               INVESTING IN THE FUTURE
Having a pipeline of people with the right                                                                                                     Our investment in award-winning
skills to enable research, development and                                                                                                     apprentice and graduate programmes
manufacturing is crucial for us to grow in the                                                                                                 is key to attracting and developing the
UK and for us to compete globally. We continue                                                                                                 brightest talent to secure our future.
to lead the dialogue with Government, suppliers                                                                                                Our apprenticeship programme provides
and skills agencies in the UK to help address                                                                                                  students with a strong blend of academic
the skills agenda for our industry. We have                                                                                                    learning and real-world work experience
joined with other employers to play a central                                                                                                  in cutting-edge product development
part in the skills Trailblazer initiative led by                                                                                               and manufacturing environments, while
the UK Department for Business, Innovation                                                                                                     graduate joiners get a great start on
and Skills, which is focusing on designing                                                                                                     our two-year personal and professional
world-class apprenticeships.                                                                                                                   development programme. We’re the
                                                                                                                                               highest-ranking automotive manufacturer
                                                                                                                                               in the prestigious Times Top 100 Graduate
200,000                                                                                                                                        Employers list and sixth in The Guardian
                                                                                                                                               Top 300.
shortfall in qualified engineers
in the UK by 2020
Royal Academy of Engineering.
                                                                                                                                               £2.5 million
                                                                                                                                               invested in apprentices
We are the principal sponsor of the £10.5 million
Warwick Manufacturing Group Academy for                                                                                                        in 2014/15
Young Engineers and are also providing financial
support for the building of a second Academy in
Solihull, due to open in 2016.                                                                                                                 More than

We have also announced the Jaguar Land Rover                                                                                                   £500,000
Academy, the first of its kind in the UK automotive                                                                                            invested in graduate
sector to be set up, which offers all of our workers                                                                                           development in 2014/15
the opportunity for continuous development.
The Academy will give renewed focus to our
£100 million annual investment in skills and
will strengthen the links between training and                                                                                                 2,500
business needs. All training provided through                                                                                                  graduates and apprentices
the Academy will meet the quality levels                                                                                                       taken on in the past five years
defined by a recognised and standardised
accreditation process.
OUR APPROACH      OUR PEOPLE & CULTURE            RESEARCH, DESIGN & INNOVATION                 OPERATIONS & SUPPLY CHAIN          OUR VEHICLES IN USE         OUR WIDER CONTRIBUTION         APPENDIX             14

O UR PE O PLE V ISION

                                                                                                                       EVERYONE GIVING
                                                                                                                       THEIR BEST
                                                                                                                       We’re committed to treating our people with
                                                                                                                       respect, promoting equal opportunities and
                                                                                                                       ensuring a safe, pleasant and welcoming
                                                                                                                       workplace for all. We have a good level of
                                                                                                                       employee engagement – reinforced through
                                                                                                                       regular communication – ensuring that business
                                                                                                                       information is shared appropriately, and that our
                                                                                                                       people and/or their representatives are given
                                                                                                                       every opportunity to participate in discussions
                                                                                                                       on key business issues.

                                                       I feel confident that I’m
                                                       competent and enabled to
                                                       make a positive and meaningful
                                                       contribution in my role.”
                                                                                                                       77%                                                 KEY AREAS FOR OUR
                                                       Onboarding survey at 6 and 12 months’ service.
                                                                                                                       employee                                            PEOPLE FOCUS
                                                                                                                       engagement score
                                                                                                                                                                           We have a number of focus areas in
                                                                                                                       Average Pulse survey score.
                                                                                                                       Comparable with upper quartile                      2015/16. As we expand our Company and
WORKING EXCEPTIONALLY                                                                                                                                                      develop our culture, we will continue to
                                                                                                                       high-performing benchmarks.
                                                      encouraging smarter working among our
                                                      employees. In our work environments we                                                                               manage workforce growth and ensure that
TOGETHER                                              have multiple projects under way to build,                                                                           new hires are integrated effectively into
Working together is essential to our long-            expand and refurbish facilities to enable                                                                            the workforce. As part of identifying and
term future.                                          better ways of working.                                                                                              nurturing talent, we will continue to develop
                                                                                                                                                                           processes to support this. Finally, we aim to

                                                                                                                       97%
We are striving to reduce the waste of resources      We have a clear focus on measuring and                                                                               build on our training success to offer more
by streamlining many of our business processes        rewarding performance for delivering business                                                                        technical and leadership training.
and policies. Projects like the Jaguar Land Rover     behaviours, as well as corporate objectives                      positive response
Way ensure that our employees and partners            aligned to the Company’s balanced scorecard.                     Onboarding survey at 6 and 12
have the information they need to do the right                                                                         months’ service.

things at the right time, and we continue to invest   We are committed to working in partnership
in and increase our use of social technology,         with employee representatives and supporting
reducing the need for people to travel and            employee development.
OUR APPROACH     OUR PEOPLE & CULTURE          RESEARCH, DESIGN & INNOVATION   OPERATIONS & SUPPLY CHAIN   OUR VEHICLES IN USE   OUR WIDER CONTRIBUTION   APPENDIX   15

EN V IRO N M ENTAL I NNOVATION AT THE HEA RT OF OUR B U S IN E S S CU LTU R E

Embedding the principles of                      Activities included:

Environmental Innovation                         •   Online daily comment and broadcast
                                                     footage hosted via our intranet;
into our collective mindset and
behaviours is an important part                  • A desktop login screen which targeted
                                                   15,000 people with daily messaging;
of our sustainability strategy.
                                                 • More than 50 interviews conducted
We communicate regularly with employees            with a wide variety of employees and key
and run campaigns to involve and engage them       stakeholders to gather and record opinion
with this key business passion. We are raising     from across the business;
the priority of environmental criteria within
our decision-making, forming multi-disciplined   •   Debate on topical issues, with a Battle of
teams to try out new ideas and approaches and        Ideas event and talks; and
rewarding employees who demonstrate the right
                                                 • Large format, outdoor LED screens displaying
behaviours. This is also achieved by ensuring
                                                   our core messages, to reach people on day
that all functions across the business have
                                                   and night shifts at our manufacturing sites.
targets addressing Environmental Innovation,
as part of their own functional and personal
annual objectives.                               ENGAGING EVERY DAY
                                                 As well as targeted campaigns to coincide with
ENGAGING THROUGH                                 specific events such as Responsible Business
SPECIAL CAMPAIGNS                                Week, we communicate our Environmental
                                                 Innovation strategy on an ongoing basis. For
Following our award win as Business in the       example, we have large format wall signage
Community’s (BITC’s) Responsible Business of     and messaging across multiple sites; a specially
the Year 2013, we ran an integrated, multi-      created suite of digital communications and
channel engagement campaign for Responsible      assets, including our interactive strategy map;
Business Week 2014 to communicate our            and a Google+ community where employees can
achievements, encourage discussion and           share topics, ideas, views and external content.
offer ways for people to contribute further to
our journey. During the week, we ran various
activities and events across five UK sites.

  800 BITC MEMBERS ENGAGED
  Our campaign for Responsible Business Week 2014 had a strong external
  focus, including representation to 800 BITC member companies at the
  London Responsible Business Week conference.
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          RESEARCH, DESIGN AND INNOVATION

       S HAPING
        S U STAIN ABL E
        V E H I CL E S

                                                                                                                                              IN THIS SECTION
                                                                                                                                                  18	Introduction
                                                                                                                                                  19	Whole life thinking
                                                                                                                                                  20	Vehicle Life Cycle
                                                                                                                                                       Assessment
                                                                                                                                                  21	Optimising the
                                                                                                                                                      internal
                                                                                                                                                      combustion engine
                                                                                                                                                  22	Alternative
                                                                                                                                                      powertrains
                                                                                                                                                  23	Reducing weight
                                                                                                                                                  24	Saving energy
                                                                                                                                                  25	The changing
                                                                                                                                                      urban scene
OUR APPROACH        OUR PEOPLE & CULTURE   RESEARCH, DESIGN & INNOVATION   OPERATIONS & SUPPLY CHAIN   OUR VEHICLES IN USE           OUR WIDER CONTRIBUTION   APPENDIX   17

2020:                                          PROGRESS
WH AT WE ’R E                                  HIGHLIGHTS
AIM ING FO R
REDUCED FLEET                                  XE IS THE BEST-PERFORMING
AVERAGE TAILPIPE                               JAGUAR TO DATE FOR ITS

EMISSIONS AND
                                               LIFE CYCLE IMPACT. IT HAS
                                               12% LOWER CO 2 e IMPACT
IMPROVED FUEL                                  THAN ANY OTHER JAGUAR
ECONOMY                                        MODEL OVER ITS LIFETIME.

in line with evolving legislation,
through lightweighting, internal                                                                                             CONTINUED OUR COLLABORATIVE
combustion engine improvements,                                                                                              RESEARCH PROGRAMME – PURSUING
alternative powertrain research,                                                                                             INNOVATIONS IN MATERIALS, DESIGN
and energy-saving technologies
                                                                                                                             AND ENGINEERING TO DELIVER LIGHTER
(see page 58 for our tailpipe CO 2
                                                                                                                             AND MORE FUEL-EFFICIENT VEHICLES.
emission and fuel economy targets).

Achieve 30% reductions in key
ENVIRONMENTAL
IMPACTS OVER
THE LIFE CYCLE
of our vehicles (vs 2007).

Targets are for Fiscal Year 2020/21.
                                               LAND ROVER DISCOVERY
                                               SPORT HAS LIFE CYCLE
                                               IMPACTS IN CO 2 e TERMS MORE
                                               THAN 10% LOWER THAN THE
                                               MODEL IT REPLACES.
OUR APPROACH     OUR PEOPLE & CULTURE           RESEARCH, DESIGN & INNOVATION   OPERATIONS & SUPPLY CHAIN   OUR VEHICLES IN USE              OUR WIDER CONTRIBUTION              APPENDIX   18

IN T RO D U C T I O N

Combating emissions is one of the biggest challenges
for the automotive industry today. For a manufacturer                                                                     FOCUSING ON OUR CUSTOMERS:
like Jaguar Land Rover, who produces high-performance                                                                     FIVE KEY TECHNICAL RESEARCH PILLARS
premium vehicles, the challenge is to significantly
                                                                                                                                  DESIRABLE
reduce the carbon footprint of the vehicle fleet while                                                                      1
                                                                                                                                  A hugely important quality in the premium vehicle
maintaining the capability, performance, refinement                                                                               market. Jaguar Land Rover’s success is built on its
and comfort our customers expect.                                                                                                 design strength, brand appeal and corporate reputation.

                                                                                                                                  CAPABLE
Our focus is on managing whole life impacts         engine, to advanced hybrid and battery electric                         2
through leading-edge research, design and           propulsion systems, the introduction of new,                                  The ability to go places, and do things, that other
technology. This has already helped us reduce       lightweight materials or the improvement of                                   vehicles can’t.
our European fleet average tailpipe CO2             energy conservation through more efficient
emissions by 25% since 2007, delivered through      heating and ventilation technologies, we are                                  CLEAN
lightweighting, advanced aerodynamics, hybrid       exploring every avenue.
                                                                                                                            3
                                                                                                                                  Driving towards low- and zero-emission vehicles.
powertrains and low-friction technologies.                                                                                        For tailpipe CO2 emissions performance, see page 41.
                                                    Taking a holistic approach, we are combining
Our future vision is to continue to reduce          both design and engineering to drive innovation                               CONNECTED
emissions and improve fuel efficiency while still   in propulsion systems, weight reduction and                             4
delivering the luxury, performance, refinement      vehicle energy conservation, to reduce the                                    Staying in touch with the world, even when driving.
and comfort our customers expect.                   real-world emissions of Jaguar and Land Rover
                                                                                                                                  SMART
From optimising the internal combustion             vehicles by 2020 and beyond.                                            5
                                                                                                                                  Intelligent vehicles that can even drive themselves.

                                 Any innovation needs to create an experience
                                 our customers love for life: it either produces a
                                 smile on their face, simplifies their life or makes
                                 them talk about it. This approach drives our
                                 collaborative research programme, enabling us
                                 to make vehicles of the future that are even more
                                 desirable, capable, cleaner, connected and smart.”
                                 DR WOLFGANG EPPLE, DIRECTOR OF RESEARCH AND TECHNOLOGY
OUR APPROACH       OUR PEOPLE & CULTURE        RESEARCH, DESIGN & INNOVATION        OPERATIONS & SUPPLY CHAIN        OUR VEHICLES IN USE               OUR WIDER CONTRIBUTION            APPENDIX        19

WHO L E L IF E T HI NKI NG

Environmental Innovation is                      OUR APPROACH                                              stakeholder process and launched in December
                                                                                                           2014. We are working with a growing membership
at the heart of our approach to                  It is important that we consider environmental            to support the development of a governance
vehicle design and production,                   impacts over the whole life cycle of our vehicles. Life   model, an assurance model and a chain of
                                                 Cycle Assessment (LCA) enables us to understand           custody standard for ASI’s independent third-
today and for the future.                        the total environmental impact of a vehicle,              party certification programme.
Our focus is on measuring,                       identifying where our biggest impacts lie and then
managing and reducing CO2                        using this to inform future research and product
                                                 development. Read more about the Discovery
                                                                                                           CLOSING THE LOOP: NEW
alongside a whole range of other                 Sport LCA on page 20.                                     CIRCULAR ECONOMY MODELS
environmental considerations                                                                                                                                        VEHICLE END OF LIFE
                                                                                                           The Company has a long history of leadership
                                                 We’ve continued to develop our Rapid Life Cycle
across the lifetime of the vehicle.                                                                        in aluminium. Through the REALCAR project                Our vehicles are designed to
                                                 Assessment tool, which enables engineers to
                                                                                                           (REcycled ALuminium CAR), we have created a              be 85% recyclable and 95%
                                                 assess the environmental impact of various
                                                                                                           unique closed-loop process by teaming up with            recoverable at the end of their life.
                                                 components during the design process. The tool’s
                                                                                                           our key supplier (Novelis) to ensure maximum
  PERFORMANCE THROUGH                            scope has been extended beyond CO2, enabling                                                                       We want to ensure our vehicles are
                                                                                                           use of the aluminium alloys in our vehicles,
  INNOVATION                                     us to consider other important emissions, from air                                                                 disposed of responsibly, and that
                                                                                                           reduce reliance on virgin material and lower the
                                                 and water, to resource use. Combining results from                                                                 the materials and components
  Our whole life knowledge has helped to                                                                   environmental impact. The REALCAR2 project
                                                 LCA with environmental profit and loss calculations                                                                that can be reused or recycled are
  make the XE (below) the best-performing                                                                  was a further two-and-a-half year programme,
                                                 allows us to identify and prioritise key commodities                                                               salvaged at the end of their life.
  Jaguar to date for its life cycle impact. It                                                             which looked at building lightweight automotive
                                                 to focus on, according to their impacts.                                                                           Our dealerships in the European
  has a 12% lower CO2e impact than any                                                                     body structures using aluminium sheet derived
                                                                                                           from lower-cost, energy-efficient sources, with          Union advise customers on how to
  other Jaguar model over its lifetime, is       We have fed our learning around resource
                                                                                                           an increased amount of aluminium scrap from              dispose of their vehicles through
  more than 20% lower in CO2e terms than         efficiency and closed-loop processes into the
                                                                                                           post-consumer waste streams. The project also            our free take-back programme. In
  the previous Jaguar of this type and 10%       Sustainable Value Chain Programme at the
                                                                                                           considered the longer-term potential of end-of-life      the UK, there are 250 take-back
  better in terms of resource efficiency.        University of Cambridge Institute for Sustainability
                                                                                                           vehicle waste.                                           points, all of which are operated
                                                 Leadership (CISL). The programme runs annually,
                                                                                                                                                                    by a supplier, CarTakeBack, and
                                                 bringing our multi-functional teams of specialists
                                                                                                           A key goal was to develop a high-performance,            licensed by the Environment
                                                 together to collaborate with experts from
                                                                                                           lower-cost automotive aluminium alloy with a             Agency as authorised treatment
                                                 across our supply chains. We are systematically
                                                                                                           modified chemistry that is a product of carefully        facilities. You can find a list of these
                                                 addressing the impacts of our top 12 commodities
                                                                                                           developed scrap recovery and separation                  facilities at www.cartakeback.com.
                                                 through Cambridge and Warwick Universities, as
  20%                                            well as numerous other academic and industrial
                                                 partnerships. Findings from the programme, to
                                                                                                           processes. The target is to enable up to a further
                                                                                                           25% of recycled aluminium to be sourced from             We have teamed up with the
                                                                                                                                                                    Materials and Design Exchange
  lower in CO 2 e terms                                                                                    post-consumer sources through developing a cost-
                                                 date, will be published in 2016.                                                                                   (MaDE) on an industry study to
  than the previous                                                                                        effective separation process to exploit aluminium-
                                                                                                           rich, non-ferrous waste sourced from mechanical          review the processes and stages
  Jaguar of this type                            We’re also collaborating and sharing knowledge
                                                                                                           biological treatment plants. We are taking the           that materials go through at the
                                                 through the global Aluminium Stewardship
                                                                                                           learning and groundwork forward from these               end of a vehicle’s life, with the
                                                 Initiative (ASI). As part of this group, we have been
                                                                                                           projects into future programmes.                         aim of improving opportunities for
                                                 working on a performance standard for the whole
                                                                                                                                                                    reuse and enabling the automotive
                                                 supply chain, with the aim of raising the bar not
                                                                                                               or more about our REALCAR project,
                                                                                                              F                                                     industry to more fully exploit the
                                                 only in materials stewardship but also in labour
                                                                                                              including the work we have done to achieve full       potential of these materials.
                                                 standards and human rights. The ASI Performance              segregation and a high rate of recycling from
                                                 Standard was developed through a multi-                      press shop aluminium scrap, see page 31.
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                                                                                                                                                                                                   INNOVATIVE THINKING
V E H IC L E L IF E CYCLE ASSESSMEN T:                                                                                                                                                         Reuse of plastic and natural
                                                                                                                                                                                               cotton in the rear loadspace
L AND ROVE R D I SCOV E RY SPORT                                                                                                                                                               reduces life cycle impacts by over
                                                                                                                                                                                               50% when compared with virgin
                                                                                                                                                                                               plastic, kilogram for kilogram.
To achieve the breakthroughs
we’re seeking, we use the
knowledge we gain through                                                         MATERIALS REUSE
LCA, independently verified                                                  Reuse of materials in
                                                                             components such as wheel
scientific studies of vehicle                                                arch liners, engine covers,
life cycle impacts in alignment                                              carpets and speakers will
                                                                             help to divert approximately
with international standards.                                                7,000 tonnes of materials
                                                                             from landfill.
It’s an integrated approach that provides
the technically rigorous data we need
to deliver step changes in sustainability.
Jaguar Land Rover was one of the first
UK vehicle manufacturers to complete
such an assessment.

Land Rover Discovery Sport has life cycle
impacts* in CO2e terms more than 10%
lower than the previous model and is the                                               IMPROVED FUEL EFFICIENCY
lowest life cycle impact vehicle ever in the
                                                                                 Our new engine range in Discovery Sport                             WHOLE LIFE DESIGN                                   ADVANCED ENGINEERING
Discovery family of vehicles.                                                    improves fuel efficiency and reduces
                                                                                 corresponding CO2 emissions by up to 14%.                       Discovery Sport is the first in the                 The vehicle switches between two-
                                                                                                                                                 Discovery family to benefit from being              and four-wheel drive to improve mpg
                                                                                                                                                 virtually dismantled before manufacture,            performance.
                                                                                                                                                 to ensure that it can be dismantled and its
                                                                                                                                                 materials safely recycled at end of life.
LIFE CYCLE ASSESSMENT STAGES

VEHICLE DESIGN                             RAW MATERIALS AND                          TRANSPORTING                 MANUFACTURING               TRANSPORTING                   OUR VEHICLES                     END OF LIFE
Reducing life cycle                        COMPONENTS                                 COMPONENTS TO                Efficient factories that    VEHICLES TO                    IN USE                           Before the vehicle exists in
impact means building                      We work with our                           OUR FACTORIES                save energy, water and      CUSTOMERS                      From lighter, more efficient     physical format we can use
sustainability into vehicle                suppliers on improvements                  Truck fuel efficiency        waste help drive down the   We’re switching from           vehicles and investment          the virtual world to design,
design from the beginning.                 that deliver sustainability                is one of the key ways       life cycle impact of the    road to rail or sea where      in hybrid and electric           engineer and assess key
                                           win-wins.                                  our inbound transport        vehicles we create.         possible and supporting        vehicles, we’re pursuing         systems for recycling and
                                                                                      suppliers can help us                                    our service providers to       innovation on every front.       reuse – which could be
                                                                                      reduce CO2 emissions.                                    obtain the precise data                                         30 years before the vehicle
                                                                                                                                               that will help drive even                                       actually reaches the end
                                                                                                                                               more efficient operations.                                      of its life.
* Discovery Sport LCA will be third-party verified in line with all other vehicle LCA’s completed to date.
OUR APPROACH       OUR PEOPLE & CULTURE             RESEARCH, DESIGN & INNOVATION     OPERATIONS & SUPPLY CHAIN   OUR VEHICLES IN USE                  OUR WIDER CONTRIBUTION              APPENDIX              21

O PTIM IS ING T HE I NT E R NA L COMBUSTION EN GIN E

Alongside our electrification                        JAGUAR LAND ROVER
and hybridisation research,                          PROVOQUE: EFFICIENT                                                  INGENIUM: FLEXIBLE FUTURE-PROOFING
we’re developing cutting-edge                        DIESEL RESEARCH
                                                                                                                          The design brief for our new Ingenium engine family included rapid and cost-
technologies that improve                            The Provoque collaborative research project,                         effective configuration and the ability to use it in rear-drive, all-drive and four-
                                                     with Jaguar Land Rover as lead partner, is                           wheel-drive vehicles. Beyond that, we also looked 10 years ahead and designed
the low carbon performance                           exploring how today’s Range Rover Evoque could                       Ingenium to be able easily to accept new technologies as they are developed –
of conventional powertrains,                         be developed into a sub-100g CO2/km vehicle.                         such as our electric drive module (eDM; see page 22), giving us the potential to
including diesel.                                    Using advanced hybrid and diesel technology,
                                                                                                                          extend Ingenium into hybrid powertrains.
                                                     the goal of our Provoque research is to drive
Diesel is valued by customers for its fuel economy   down emissions with no compromise on
and cost efficiency. For Jaguar Land Rover and       drivability or noise, vibration or harshness.                                                                                          LOW-PRESSURE EXHAUST
the industry as a whole, efficient diesel is an      The key concept is engine downspeeding.                                                                                                RECIRCULATION
important enabler in meeting CO2 obligations.                                                                                                                                               Feeding cleaned, cooled exhaust
However, the current debate about diesel and         In this case, we have integrated a low-cost,                                                                                           gases back into the engine
air quality could have a significant impact on the   48-volt electric motor system with our four-                                                                                           improves efficiency, reduces fuel
                                                                                                                                                                                            consumption and CO2 emissions
industry’s ability to contribute to a significant    cylinder two-litre diesel Ingenium engine
                                                                                                                                                                                            and helps the new XE achieve
reduction in emissions and meet its carbon           to produce a mild hybrid diesel powertrain                                                                                             Euro 6 compliance.
reduction commitments in Europe.                     prototype.

                                                     The use of an e-compressor is another Provoque
                                                                                                                                                                                     VARIABLE EXHAUST
  HOW DOWNSPEEDING                                   innovation. This works like a turbocharger, but is                                                                              CAM TIMING
  REDUCES EMISSIONS                                  driven by an electric motor rather than exhaust
                                                                                                                                                                                     All Ingenium diesel engines
                                                     gas, in contrast to a conventional diesel engine.                                                                               feature variable exhaust
  Downspeeding reduces the internal friction         The design produces high levels of torque even                                                                                  valve timing to make sure
  and pumping losses incurred by all internal        at very low engine rpm – another advance on                                                                                     the catalysts reach optimum
  combustion engines, increasing fuel efficiency     conventional diesel.                                                                                                            operating temperature as
                                                                                                                                                                                     fast as possible, to reduce
  and reducing CO2. To support the aggressive
                                                                                                                                                                                     exhaust emissions.
  downspeeding strategy in our Provoque                   D
                                                           ATA For tailpipe CO2 emissions
  research prototype, Valeo (a project partner            performance, see page 41.
  and multi-national automotive supplier based
  in France) is providing its 48-volt mild hybrid                                                                                                                          LOW-FRICTION DESIGN

                                                     80%
  belt starter generator (BSG) and electric
                                                                                                                                                                           Roller bearings, variable-flow
  supercharger technology while RAICAM                                                                                                                                     oil and coolant pumps and
  is providing an innovative clutch-by-wire          lower NOx emissions vs 2007*,                                                                                         an offset crankshaft enable
  solution to mitigate the noise, vibration and                                                                                    SELECTIVE CATALYTIC                     the Ingenium diesel to reach
  harshness issues normally associated
                                                     in line with industry standards,                                              REDUCTION                               benchmark low levels of
  with downspeeding.                                 from our Euro 6 diesel engines                                                The Ingenium engines use
                                                                                                                                                                           friction, giving the new Jaguar
                                                                                                                                                                           XE the capability to emit just
                                                     * Relates to on cycle limits.                                                 selective catalytic reduction           99g/km CO2.
                                                                                                                                   (SCR) technology to cut NOx
                                                                                                                                   emissions to very low levels.
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                                                                                                       A LTERN AT IV E POW E RTR AIN S

                                                                                                       Since 2008, we have doubled
COLLABORATIVE                                                                                          the number of powertrain                                  ELECTRIC DRIVE
RESEARCH                                                                                                                                                         MODULE: PIONEERING
                                                                                                       engineers in our organisation
                                                                                                                                                                 LOW- AND ZERO-
Our collaborative research and development             More than                                       and invested in the R&D of                                EMISSIONS POWERTRAIN
                                                       £3 billion
(R&D) programme brings together some of the
best engineering minds in the UK. The funding
                                                                                                       future solutions for both the                             RESEARCH
provided by Innovate UK, the UK innovation                                                             internal combustion engine and                            Through Evoque_e, our team has developed
                                                       invested in 2014/15.
agency, is matched by Jaguar Land Rover across
                                                       Jaguar Land Rover is the                        alternative powertrains.                                  a unique new design of high-performance,
a number of projects. This allows us to multiply                                                                                                                 electric drive module (eDM) that could
the effect of our investment and helps develop         biggest investor in the UK
                                                                                                       We are pursuing a bold electrification research           be used to create future low- and zero-
the next-generation technologies and skills that       manufacturing sector                                                                                      emissions vehicles. Unlike most current
                                                                                                       strategy and, for the last seven years, we’ve been
benefit the UK’s low carbon economy.                                                                                                                             production hybrids, the eDM architecture is
                                                                                                       carrying out extensive R&D in advanced hybrid
                                                                                                       and battery electric propulsion systems.                  also independent of the transmission and can
                                                                                                                                                                 be used in conjunction with any proprietary
                                                                                                       In 2013, we announced Evoque_e, a long-term,              transmission. This allows it to be inserted
  CENTRES FOR ADVANCED RESEARCH                                                                        pure research project looking beyond 2020 to              between any engine and transmission to
  Jaguar Land Rover is investing in the new National                                                   explore all aspects of future hybrid and advanced         create a mild hybrid electric vehicle or plug-
  Automotive Innovation Centre (NAIC), pictured, currently                                             battery technology in vehicles, part-funded by            in hybrid electric vehicle, or used alone for a
  being built at the University of Warwick. This will serve as a                                       Innovate UK, the UK’s innovation agency.                  battery electric vehicle. Our prototype eDM
  generator of new skills and new thinking, providing a perfect,                                                                                                 can produce twice the power and torque
  collaborative environment for all partners to learn, research                                        Evoque_e brings together 12 UK technology                 of any electric motor generator in
  and develop new designs and technologies. We will more than                                          partners with leading engineers and technologists         production today.
  double the size of our advanced research team to 500 people                                          from academia, the supply chain and industry to
  by the time the NAIC opens.                                                                          collaborate on creating a number of unique and            The team has also looked at the use of
                                                                                                       innovative solutions.                                     alternative materials to reduce the use
                                                                                                                                                                 of rare-earth materials and to optimise
                                                                                                       KEY DEFINITIONS                                           performance. More sustainable versions of
                                                                                                                                                                 the eDM are being developed which do not
                                                                                                       Battery electric vehicle – a type of electric             use rare earth materials for the magnets or
                                                                                                       vehicle (EV) that uses chemical energy stored in          copper for the windings. Instead, aluminium
                                                                                                       rechargeable battery packs.                               windings are used in place of copper, and
                                                                                                                                                                 steel-based ferrite magnets replace rare-
                                                                                                       Mild hybrid electric vehicle – generally internal
                                                                                                                                                                 earth neodymium magnets.
                                                                                                       combustion engines equipped with an electric
                                                                                                       machine allowing the engine to be turned off
                                                                                                       whenever the vehicle is coasting, braking, or
                                                                                                       stopped, yet restart quickly.
                                                                                                       Plug-in hybrid electric vehicle – uses rechargeable
                                                                                                       batteries, or another energy storage device, that
                                                                                                       can be restored to full charge by connecting a plug
                                                                                                       to an external electric power source.
OUR APPROACH         OUR PEOPLE & CULTURE            RESEARCH, DESIGN & INNOVATION       OPERATIONS & SUPPLY CHAIN      OUR VEHICLES IN USE                 OUR WIDER CONTRIBUTION         APPENDIX           23

ALTERN AT IV E POWERT R AINS

                                                                                                                 REDUC IN G W E IG HT

CONCEPT_E RESEARCH                                                                                               Jaguar Land Rover is a world
DEMONSTRATORS                                                                                                    leader in the use of aluminium
The Evoque_e Project has produced three                                                                          to reduce weight and improve
Concept_e technology demonstrators, enabling                                                                     handling, fuel efficiency
project partners to evaluate and develop battery
electric vehicle technologies that could form the                                                                and emissions.
basis of a range of future electrified powertrains,
from hybrids to pure battery electric. The mild                                                                  Our Ingenium family of aluminium engines and
hybrid electric vehicle and plug-in hybrid electric            The Concept_e mild hybrid electric vehicle        our leadership in the application of lightweight
vehicle demonstrators are unique designs with             demonstrator, based on a Range Rover Evoque,           technologies have already produced vehicles
the electric motor generator integrated with the          features a prototype three-cylinder diesel engine      that are lighter and more efficient. Recent
engine and transmission.                                  (90 PS). The motor generator is powered by an          introductions include the Jaguar XE, the all-new
                                                          advanced 48-volt electrical system and 48-volt         Jaguar XF and Jaguar’s all-new performance
                                                          lithium ion battery pack. The mild hybrid electric     crossover, the F-PACE.
                                                          vehicle is designed to maximise energy recovery
                                                          and reduce fuel consumption and CO2 emissions          But it doesn’t stop there. Research and innovation
                                                          to a minimum using sustainable low-cost,               in new designs, technologies and materials
                                                          electric motor generator technology.                   are the key to driving even more weight out of
                                                                                                                 our vehicles, not only from engines and body
                                                                                                                 structure but from every part of the vehicle.           The Varcity project is investigating the
                                                                                                                                                                         construction, bonding and volume manufacturing
                                                                                                                 CARBON FIBRE                                            process of entire bodyshells from carbon fibre
                                                                                                                 INNOVATIONS                                             (pictured above), with enhanced noise, vibration
                                                                                                                                                                         and harshness properties compared to current
    With our Concept_e battery electric vehicle                                                                  Carbon fibre is an ideal material – both extremely      carbon fibre applications. The Varcity project
demonstrator we’re evaluating the use of two                                                                     strong and light. Two Jaguar Land Rover projects        is evaluating how we could introduce carbon
different types of electric motor generator and                                                                  are researching how we could make carbon fibre          fibre materials into our existing mixed-material
both single- and two-speed transmissions. A                                                                      more environmentally friendly and cost effective,       strategy for body structures.
two-speed transmission allows motor downsizing,               The Concept_e plug-in hybrid electric              while improving its noise, vibration and harshness
while delivering increased torque at the wheels –         vehicle demonstrator has a similar architecture        properties and making it easier to manufacture.         Another project is investigating how to reduce the
for efficiency and hill-climbing capability. Electrical   as the mild hybrid electric vehicle but the engine                                                             weight of soundproofing materials in our vehicles.
energy is supplied by an advanced lithium ion             (Ingenium four-cylinder petrol, 300 PS) and eight-     The CARBIO project is looking at combining              The LANDS project is developing innovative
battery pack designed by Jaguar Land Rover.               speed transmission are longitudinally mounted.         carbon fibre with flax, a natural plant material,       new lightweight sound-deadening materials.
This is equipped with both AC charging for use            The electric motor generator fits neatly between       to improve its sound-deadening properties. The          The team has developed a new material from
at a domestic supply and DC fast charging. Fully          the engine and proprietary transmission. A unique      project is also looking at how to make carbon           post-consumer recycled plastic combined with a
charged, the battery delivers high performance            brake-by-wire system developed in-house at                                                                     filler sustainably sourced from the sugar refining
                                                                                                                 fibre more sustainable by replacing epoxy resin
and a competitive range. Although it resembles            Jaguar Land Rover maximises energy recovery
                                                                                                                 with a more sustainable resin derived from the          process. It has been used to create a prototype
a Range Rover Evoque, the demonstrator is a               through all four wheels – through regenerative
                                                                                                                 shells of cashew nuts.                                  wheel arch liner that is 9% lighter than the
research vehicle not a design concept.                    braking when the vehicle is decelerating
                                                                                                                                                                         component in use today, but with the same high
                                                          (also used in the Concept_e battery electric
                                                          vehicle demonstrator).                                                                                         levels of soundproofing.
OUR APPROACH      OUR PEOPLE & CULTURE            RESEARCH, DESIGN & INNOVATION   OPERATIONS & SUPPLY CHAIN      OUR VEHICLES IN USE               OUR WIDER CONTRIBUTION          APPENDIX              24

R ED UCI NG WEIG HT

                                                                                                             SAVIN G E N E RGY

LIGHTWEIGHT SEAT                                      PRINTED ELECTRONICS                                    Developing new ways to
STRUCTURE                                             Today’s vehicles are smarter and more connected        conserve vehicle energy
As part of a £2 million research project,             than ever before. There are more than                  and avoid parasitic losses
part-funded by Innovate UK, we’re leading a           175 electrical features available on our current
                                                      vehicles, not including connected vehicle              is another important strand
consortium to develop a prototype thermoplastic,
lightweight seat architecture that weighs             and infotainment features. This is why we’re           of our low carbon research
                                                      investigating whether a vehicle’s wiring loom
30% less overall than an equivalent steel seat.
                                                      and electrical components could be replaced
                                                                                                             and development.
With the PLACES prototype (premium lightweight
architecture for carbon efficient seating) the seat   with innovative, wafer-thin printed electronic
structure and the comfort system are one and          circuits. As well as saving weight, these would
                                                      save space and give our customers more room in
                                                                                                             REDUCING ENERGY LOSSES                                   WARM AIR BLANKET
the same. This integrated design reduces the
volume and depth of foam needed and provides          the cabin. Our research project is testing under       Heating, cooling and air conditioning (HVAC)             RESEARCH
a slimmer, lighter-weight seat without impinging      low temperatures, assessing how the circuits and       systems use substantial energy. In today’s
                                                                                                                                                                      The Warm Air Blanket produces
on comfort.                                           the materials used in them stand up to the harsh       conventional powertrains, along with drag and
                                                                                                                                                                      an almost immediate sensation of
                                                      operating conditions of a vehicle in use.              friction, the potential energy loss can have
                                                                                                                                                                      warmth on the skin – without having
                                                                                                             significant adverse effects on fuel economy and
                                                                                                                                                                      to wait for the engine to heat the car.
                                                                                                             emissions. In electric vehicles, the impacts are
                                                                                                                                                                      User trials will investigate whether
                                                                                                             different but just as important. Energy demand
                                                                                                                                                                      it’s possible to provide the same
                                                                                                             from HVAC can reduce a battery electric vehicle’s
                                                                                                                                                                      sensation just by warming the face,
                                                                                                             range by up to 40% if used continually, affecting
                                                                                                                                                                      hands and feet without having to heat
                                                                                                             everyday use and creating range anxiety.
                                                                                                                                                                      the whole body. It’s one of the many
                                                                                                                                                                      research areas we’re working on to
                                                                                                             ENERGY-EFFICIENT                                         cut parasitic energy losses and reduce
                                                                                                             HEATING AND COOLING                                      the carbon footprint of our vehicles.

                                                                                                             These challenges have led us to completely
                                                                                                             rethink how we heat and cool the cabin of a car.
                                                                                                             In one of our research projects, we’re looking
                                                                                                             at innovative techniques that focus on the
                                                                                                             occupants themselves.

                                                                                                                                                                    50%
                                                                                                             Instead of more energy-hungry conventional
                                                                                                             HVAC, which heats the cabin air, our Warm Air
                                                                                                             Blanket is designed to deliver warmth directly         reduction in
                                                                                                             to the occupant through porous seat surfaces
                                                                                                             and infra-red panels. Special radiating panels
                                                                                                                                                                    energy demand
                                                                                                             are invisibly embedded in sun visors, door tops,       Using a combination of techniques,
                                                                                                             glove box door and other surfaces, effectively         early results show it’s possible to reduce
Our PLACES prototype:                                                                                        surrounding each occupant in their own                 the consumption of an HVAC system by
30% lighter compared to                                                                                      microclimate. The steering wheel is also heated.       half, from 8–12kW, to 4–6kW.
steel, with no compromise
on comfort.
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