Strategic plan (draft) 2020 - 2024 www.pact.ca - Professional Association ...

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strategic plan (draft)
2020 – 2024
                    www.pact.ca
EXECUTIVE SUMMARY                        overwhelmingly positive sense of
                                         potential and opportunity, in which to
                                                                                   into our role and responsibility
                                                                                   of LEADERSHIP, CONNECTIVITY,
                                         build on a solid foundation of existing   and VISIBILITY, not only for our
The following plan provides a            services and programs. The feedback       membership but for all those
strategic framework to guide the         fueled the belief that PACT was a         dedicated to supporting theatre in
direction and operations of PACT         resource, a gathering place, a            Canada. We will continue to
over the course of the next four years   network, a connector and an               maintain and evolve the majority of
(2020-2024). It has been informed by     advocate. Opportunities connected         our core services and programs, as
collective insight from our Board of     to opening doors, making space,           well as developing and implementing
Directors and staff, as well as          broadening our reach and possibility      many new essential initiatives
significant contributions and            of who we served and supported.           designed to further open doors,
feedback from the membership and         Ideas coalesced on how PACT can           make space, dismantle inequities
sector at large.                         and should connect our sector, be a       and to make connections and
                                         leader, and be more visible.              opportunities. This is a living
As with any strategic planning                                                     document and will continue to
process, there have been challenges      And then March 2020, and the world        evolve and respond to current
and debate, highs and lows. Two          as we knew it hit massive change.         contexts of the world, and to the
highs include an energized and           Tinkering on the plan was pushed to       diversity of contexts in which you
dynamic day of dialogue with             the side of the desk as PACT shifted      share your stories and make your best
PACTcon2019 delegates, in                into high action mode rolling out a       work.
Meacham, SK at Dancing Sky               myriad of mechanisms and resources
Theatre, under a never-ending blue       to help a devastated sector in an         We look forward to working with you
prairie sky (May 2019) as well as        unprecedented time of global              on this continued pathway.
several days of collective creation      pandemic. And as if guided by our
with PACT board and staff during a       elongated strategic process, we           Boomer Stacey – PACT Executive
Calgary deep-freeze in the shared        began to embody our new                   Director
ATP/Theatre Calgary boardroom            framework – we connected, we took
(January 2020). While one provided       a lead on relief and recovery and
hundreds of sticky notes of potential
and opportunity for the future, the
                                         became more visible and
                                         acknowledged as an essential force
                                                                                   MISSION
other helped to dramaturg those          for live performance in Canada.           PACT is a member driven
ideas, and give them alignment,                                                    organization that promotes
cohesion, strength and stability.        It is a pleasure and an honour to         and supports the practice of
                                         share this strategic plan with you
At the heart of the process and each     now. This is our framework for how        theatre in Canada.
individual session, there was an         PACT continues to grow and develop
Theatre companies         practitioners can come
WE BELIEVE                  should be as diverse as   together;
People that work in         the communities they
theatre deserve             serve.                    We are a leader in the
supportive and                                        national performing arts
equitable working           WHO WE ARE                community and an
environments;                                         advocate for live
                            We strive to be           performance;
Theatre practice should     cognizant of the needs
encourage creativity,       of our members by         We aspire to be an
afford risk and             offering programs and     organization that is
accommodate change;         services that benefit     representative of the
                            them and Canadian         breadth of Canadian
Theatre makes an            theatre;                  theatre;
essential contribution to
the quality of life in      We are a proactive and    We are led by the
Canada;                     responsive organization   principles of Inclusion,
                            making prudent use of     Diversity, Equity and
The experience of           our resources;            Accessibility and strive
theatre should be                                     to incorporate these
accessible to all;          We foster opportunities   principles in everything
                            where theatre             we do.
PACT will provide LEADERSHIP in advancing
artistic and organizational practice of theatre in
                    Canada.

  PACT will foster CONNECTIVITY within our
membership and will facilitate connections with
       the broader arts community.

PACT will increase VISIBILITY of our activities, our
  membership, and the practice of theatre in
                   Canada.
PACT will provide LEADERSHIP in advancing
artistic and organizational practice of theatre in
Canada.
We will do this by:

  o Exploring models of artistic and organizational practice;

  o Defining standards for, and promoting supportive and equitable
    workplaces;

  o Prioritizing Environmental Stewardship;

  o Fostering and supporting new leaders in the sector.
LEADERSHIP                  creation, dissemination
                            and evaluation of the      o Dissemination of
                            work.                        findings and
1. Exploring                                             implementation of
various models              Progress will look           learning & networking
                                                         opportunities for
                            like:
of practice                                              discussion, discovery,
                                                         learning and
through:                    o Initiate research of
                                                         inspiration
                              diverse practice,
                              nationally and             (PACTcon2021);
A. the research of
models of leadership          internationally (2020-
                              2022), surveying PACT    o Development of
and artistic practice in
                              artists and companies      Decolonizing Theatre
Canada and around
                              as well as utilizing       framework focusing
the world;
                              existing relationships     on models of non-
                              and development of         colonial theatre
B. sharing the results of
                              new connections in         management,
research in order to
                              order to create and        leadership, critical
foster discussion and
                              engage in dialogue         evaluation and artistic
evaluation of current
                              and learning towards       practice as well as
practices;
                              expanded                   identifying means of
                              understanding of           dismantling colonial
C. encouraging the
                              leadership models;         systems (2021-2024).
decolonizing of
LEADERSHIP                    B. the dissemination of
                              various work-life balance
                                                               companies to measure
                                                               and benchmark current
                              best practices within the        practice or growth; chart
2. Defining                   sector;                          sector progress; and hold
                                                               complicity accountable;
standards for and             C. human resources services
promoting                     and support to ensure that
                              our workplaces are
                                                             o Agitate towards the
                                                               dismantling of systemic,
supportive and                respectful, healthy and          oppressive barriers, and
                              safe;                            challenging the status
equitable                                                      quo when it does not
workplaces in the             D. agitate against               benefit in an equitable
                              complicity, take action          and inclusive manner;
sector through:               when oppression or racism is
                              evident and hold our           o Evolution of PACT’s HR
A. the incorporation and      representatives, members         services and ALL IN
embodiment of the             and sector accountable.          platform and including
principles of Inclusion,                                       evaluation of current
Diversity, Equity and
Accessibility (IDEA),
                              Progress will look               offerings, membership
                                                               priorities, pandemic
including Anti-               like:                            related anticipated
Oppression/Anti-Racism                                         needs, and anti-
(AO/AR) into the work we      o Establish defined IDEA –       oppression/anti-
do and the promotion of         AO/AR standards as             racism/anti-harassment
programs that support those     components of PACT             training and support
principles;                     membership, providing          services. New HR Strategy
                                tools and resources for        proposed by Spring 2021.
LEADERSHIP                     D. the recognition of
                                                              currently underway in
                                                              partnership with Quebec
                               productions and/or             Drama Federation,
3. Prioritizing                organizations that have        Centre for Sustainable
                               responded to the climate       Practice in the Arts;
Environmental                  crisis.
Stewardship                                                 o implementation of
                               Progress will look             Learning & Networking
within the sector                                             program specific to
                               like:                          environmental practice,
through:                                                      working in collaboration
                               o Environmental                with other partners for
A. research of best              Stewardship working          shared resources and
practices within Canada          group to help develop        content;
and abroad;                      environmental plan for
                                 PACT and the theatre       o highlighting the
B. the exploration of new        sector at large (2021-       environmental narrative
practices, the adaptation        2022);                       explored through an
of existing practices, and
                                                              artistic lens;
the adoption of best           o working with partner
practices within PACT’s          organizations to           o recognition and
operations;                      benchmark existing           celebration of
                                 practices and beginning      productions and sector
C. promotion of those best       stages of adaption of        leaders in environmental
practices within the sector,     established tools and        stewardship.
tracking progress against        resources to a Canadian
benchmarks;                      context. This project is
LEADERSHIP                    Progress will look              and regional funding
                                                              partners.
                              like:
4. Fostering and              o Utilizing the framework of
supporting new                  the Learning &
                                Networking Strategy to
leaders in the                  prioritize opportunities,
sector through:                 training and support for
                                new leaders, removing or
                                addressing barriers for
A. the provision of
                                participation;
mentorship, professional
development and
                              o development of
succession tools;
                                mentorship platform for
                                new or aspiring mangers
B. advocacy for public
                                and artistic leaders to be
supported, paid training
                                launched by 2021/2022);
and learning opportunities.
                              o incorporate advocacy
                                for training and learning
                                opportunities as a priority
                                for ongoing Federal
                                advocacy efforts with
                                Global Public Affairs as
                                well as through provincial
PACT will foster CONNECTIVITY within our
membership and will facilitate connections with
the broader arts community.
We will do this by:

  o Creating opportunities for our membership to engage with each
    other;

  o Facilitating engagement and exchange with the Canadian arts
    sector;

  o Increasing PACT and Canadian theatres’ engagement and
    exchange within the international theatre community.
CONNECTIVITY                     COVID) to measure
                                 increased offerings and
                                                                or other barriers to
                                                                participation);
                                 increased participation
1. Creating                      within existing              o implement safe, and
                                 opportunities (i.e.            accessible learning
opportunities for                increase organizational        environment for all
our members to                   buy-in so that more staff      Learning & Networking
                                 from more companies            opportunities;
engage with                      are regularly
each other                       participating in Learning
                                 & Networking
                                                              o Post-mortem on
                                                                PACTcon2020 to
through:                         opportunities;                 evaluate increased
                                                                accessibility (and/or
A. increased learning and      o identify and remove            barriers) created by
   mentorship opportunities;     existing barriers or           transitioning to digital
                                 obstacles that would limit     platform and explore
B. increased networking          or exclude participation.      hybrid opportunities for
   and exchange                  Ensure IDEA principles are     future PACTcon events;
   opportunities.                embodied within all L&N
                                 opportunities and            o Explore and incorporate
Progress will look               develop strategy and           additional means of
                                 timeline to increase IDEA      communicating
like:                            in all offerings (i.e.         opportunities to the
                                 training for all committee     membership and sector
o Benchmark participation        leaders and facilitators;      at large via revitalized
  in current opportunities       closed captioning and          annual Communications
  (from 2019/2020, pre-          ASL; removing financial        Strategy (2020).
CONNECTIVITY                   Progress will look               intersection and
                                                                connection with non-
                               like:                            member artists and
2. Facilitating                                                 activities. Benchmark
                               o PACT lead in meeting           current opportunities and
engagement and                   with and seeking               numbers of non-PACT
exchange with                    collaborative                  participants in 2019/2020
                                 opportunities with theatre     (pre-Covid) in order to
the Canadian arts                ASO’s from across              set future target and
sector through:                  Canada, creating a
                                 roster of activities or
                                                                measure change;

                                 offerings for all theatre    o Incorporate non-member
A. increased networking
                                 professionals across the       connection goals as part
   and exchange
                                 country;                       of Learning & Networking
   opportunities amongst all
                                                                and Communications
   theatre practitioners;
                               o Continued PACT                 Strategies.
                                 participation in the
B. increased PACT
                                 Canadian Arts Coalition,     o Explore and incorporate
   participation within the
                                 NASO gatherings and            additional means of
   national arts scene;
                                 other relevant                 communicating
                                 networking collectives;        opportunities to the
C. encouragement of the
                                                                membership and sector
   inclusion of non-member
                               o Continued exploration of       at large via revitalized
   artists and organizations
                                 “lowering the tent” and        annual Communications
   in PACT events and
                                 “hub not club” mentality       Strategy (2020).
   activities.
                                 while providing
                                 opportunities or
CONNECTIVITY                     members in federal
                                 cultural diplomacy
                                                             o Catalogue existing
                                                               organizational and
                                 programs and activities;      member-based
3. Increasing                                                  relationships and
                               C. sharing international        exchange history;
PACT and                          opportunities with our
Canadian                          members.                   o International theatre
                                                               professionals to
theatres’                      Progress will look              participate in PACT
engagement and                 like:
                                                               programming (i.e.
                                                               PACTcon);
exchange within
                               o International Affairs       o Communications
the international                working group to              Strategy to incorporate
theatre                          establish priorities and      mechanisms to share
                                 goals, connection points      PACT’s international
community                        and opportunities for         presence, to share
through:                         PACT membership to
                                 engage;
                                                               member’s global
                                                               presence and to share
A. connection with                                             international
                               o Utilizing existing            opportunities. Strategy
   international theatre
                                 partnerships and              will also include creation
   artists, festivals,
                                 development of new            of promotional piece to
   organizations and ASOs;
                                 partnerships and              share Theatre in Canada
                                 connections to engage         news with an
B. advocacy for the
                                 in international dialogue     international audience.
   inclusion of PACT and its
                                 and exchange;
PACT will increase VISIBILITY of our activities, our
membership, and the practice of theatre in
Canada.
We will do this by:

  o Increasing member awareness of PACT and our programs
    through an effective communications strategy;

  o Increasing sector awareness of PACT;

  o Raising the profile of theatre in Canada;

  o Actively promoting public awareness.
VISIBILITY                     experiences of PACT’s
                               services and programs;
                                                               o Increase institutional buy-
                                                                 in within PACT member
                                                                 companies (more staff
1. Increasing               C. encouraging                       within each PACT
                               participation of all staff of     company utilizing more
member                         member organizations;             PACT programming).
awareness of
                            D. developing stronger
PACT and our                   online engagement.
programs through
                            Progress will look
an effective
                            like:
communications
strategy which              o Development of a PACT
                              Communications
includes:                     Strategy (2020)
                              incorporating prioritizes
A. consistent, clear and      specific to “internal”
   concise communication      communications
   to encourage active        (messaging within
   participation amongst      membership);
   the membership;
                            o Evaluation of current
B. encouraging members to     communications,
   serve as ambassadors       mechanisms and
   through shared             services;
VISIBILITY                     Progress will look                 connections, partnerships
                                                                  and relationships;
                               like:
2. Increasing                                                   o Learning & Networking
                               o Development and                  Strategy, with goal to
sector awareness                 implementation of a              collaborate with national
of PACT through:                 PACT Communications
                                 Strategy (2020)
                                                                  and international
                                                                  representatives of ASO’s
                                 incorporating major              to share expertise and to
A. increased regional and
                                 priority of “external”           create awareness of
   provincial connections
                                 communications                   PACT programming;
   with unaffiliated
                                 (messaging for those
   organizations, training
                                 unaware of PACT, for           o International working
   institutions, independent
                                 non-members, in order to         group (2020-2021) to
   artists, and ASOs;
                                 promote the services and         develop priorities and
B. expanded connections          programming that we              goals for opportunities for
   with national and             offer to include specific        PACT membership to
   international ASOs and        niche information and            connect and engage
   other relevant                promotion to individuals,        with the global sector;
   organizations;                companies,
                                 organizations, institutions,   o Sharing and promoting
C. the promotion and             ASO’s, etc);                     PACT membership
   support of PACT                                                activities with the rest of
   members’ involvement in     o Research and develop             our community.
   other national and            regional, national and
   international                 international target list to
   organizations and events.     develop and expand
VISIBILITY                         support of Global Public
                                   Affairs in PACT’s
                                                                benefitting the theatre
                                                                sector as a whole;
                                   advocacy efforts;
3. Raising the                   o Research better
                                                              o PACT campaign to
                                                                increase the visibility and
profile of theatre                 understanding of non-        prominence of theatre
                                   federal advocacy efforts
in Canada                          (local, regional &
                                                                and voices from Canada
                                                                around the world.
through:                           provincial) and how they
                                   connect with federal
A. effective national              advocacy initiatives and
   advocacy;                       based on results set
                                   specific action plan for
B. participation in any            how and where PACT
   activities that forward the     can align or connect
   interests of theatre;           efforts;

C. support of provincial,        o Use the opportunity of
   regional and local              and current active
   advocacy efforts.               pandemic-response,
                                   collective action
Progress will look                 networks to support the
                                   interests of the theatre
like:                              sector both in response
                                   to pandemic recovery,
o Update priorities and            as well as priorities
  goals of consultation and
VISIBILITY                     Progress will look
                               like:
4. Actively
                               o Advocate for a federally
promoting public                 funded campaign in
awareness                        support of theatre in
                                 Canada, relevant to
through:                         pandemic recovery
                                 efforts of live
A. the dissemination of the      performance sector
   vitality of theatre in        (and/or pursue funding in
   Canada;                       support of);

B. support of national grass   o Development of national
   roots public awareness        grass roots campaign to
   campaigns.                    promote necessity,
                                 vibrancy, impact of
                                 theatre in Canada in
                                 cooperation with all
                                 theatre ASO’s and
                                 theatre artist associations
                                 across the country (2021).
PACT Letters Patent

The Objects of the Corporation are to promote Theatre and performing arts in Canada on a nation-
wide basis by:

     A. Promoting the general welfare of professional Theatre in Canada;

     B. Promoting community interest in and support of Theatre in Canada;

     C. Gaining increased recognition and support of professional Theatre from Federal, Provincial,
        and Municipal Governments and their agencies, and from the corporate and private
        sectors;

     D. Encouraging and promoting communication and harmonious relations between and
        among theatres in Canada; theatres and the media; theatres and the public;

     E. Advancing and promoting Canadian professional theatre internationally;

     F. Affording profession al theatres in Canada and opportunity to act for their common
        purpose and interest;

     G. Acting in the interest and on behalf of its members in all lawful activities which may directly
       or indirectly contribute to the accomplishment of these objects.
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