SPORTS PARTNERSHIPS - FREE SPORTS INSTRUCTION IN NYC PARKS PARTICIPANTS ACROSS ALL 5 BOROUGHS, PRE PANDEMIC 12,000 GOLF, TENNIS, TRACK & FIELD ...
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SPORTS PARTNERSHIPS
FREE SPORTS INSTRUCTION IN NYC PARKS
12,000 PARTICIPANTS
PARTICIPANTS ACROSSANNUALLY ACROSS ALL
ALL 5 BOROUGHS, 5 BOROUGHS12,000
PRE-PANDEMIC
GOLF, TENNIS, TRACK & FIELD, SOCCER, YOUTH & SENIORS FITNESS
ABOUT US
City Parks Foundation is dedicated to CityParks Shows
invigorating and transforming parks into
CityParks Build
dynamic, vibrant centers of urban life We present the largest free,
through sports, arts, community
Partnerships for Parks, a
outdoor performing arts festival public-private program of City
building and education programs for all in NYC, SummerStage in Central
New Yorkers.
Parks Foundation and NYC Parks,
Park and in neighborhood parks supports and champions a
citywide, showcasing artists across growing network of leaders who
Pre-pandemic,
Our programs -- our programs
located -- located
in more than multiple disciplines and genres, care and advocate for the
in
400more 400 parks,
thanrecreation
parks, recreation
centers, and public and offer related arts education transformation of their
centers, and public
schools across schools
the City across
-- reach the
300,000 and family programs, including neighborhood parks.
people
city -- reach 300,000 people ech year.
each year. marionette puppet theatre at the
Swedish Cottage and the traveling
ethos is
Our ethos is simple:thriving
simple: thrivingparks
parksmean
mean PuppetMobile.
thrivingcommunities.
thiving communities.
CityParks Learn CityParks Play
We help students experience the We fill neighborhood parks with
fun of science, while learning free sports programs, including
about their relationship to the golf, tennis, track & field, soccer,
natural world and the ways in and fitness, bringing high-quality
which they can protect our natural instruction and equipment into
environment. We offer in-class areas where few organized athletic
and out-of-school, hands-on opportunities exist.
activities in parks, urban forests, We help New Yorkers stay active
coastal areas, gardens, and and healthy, discover new sports,
recreation centers. and make new friends.
PROGRAM OVERVIEW
KEY INFO
CityParks Paly
Play creates vobrant and healthy
vibrant and healthy urban 50-60
70 NEIGHBORHOOD
NEIGHBORHOOD PARKSPARKS
communities
communities through
through dynamic
dynamic sports
sports programming
programminginin
all New
parks for all New Yorkers.
Yorkers. Our
Our programs
programs transform
transformNew
New SPORTS OFFERED INCLUDE TENNIS, GOLF, TRACK & FIELD,
York’s neighborhood parks into centers for recreation,
York’s neighborhood parks into centers for recreation,
providing free sports instruction, coaching and
SOCCER AND FITNESS
equipment to 12,000 kids ages 6 to 17, and 1,000
annually. pre-pandemic.
seniors annually, We help New Yorkers
We help stay active
New Yorkers
CO-ED INSTRUCTION SUPPLEMENTED BY TOURNAMENTS, CLINICS
and healthy, discover new sports, and make new
stay active and healthy, discover new sports, and make friends. AND SPECIAL EVENTS
new friends.
INTERNSHIPS AND EMPLOYMENT OPPORTUNITIES AVAILABLE FOR
DEDICATED PARTICIPANTS
Pictured Above Center : Clinic with Li Na, 2011 French Open and 2014 Australian Open champion
2019 PARTICIPANT ETHNICITY
Native American
1% Asian GENDER
Prefer not to answer 16.1%
11.4%
MALE - 54%
FEMALE - 46%
AGE
White or Caucasian AGE 5 - 7: 26%
24.8% AGE 8 - 10: 24%
Black or African American AGE 11 - 13: 27%
25.5%
AGE 14 - 17: 23%
Latino
21.2%
*Based on 2019 CityParks Paly Survey Results
LOCATIONS
BRONX
SPORTS PROGRAMS
SPORTS PROGRAMS
IN 70 NEIGHBORHOOD PARKS MANHATTAN
ININ50-60 NEIGHBORHOOD
ALL FIVE BOROUGHSPARKS
IN ALL FIVE BOROUGHS QUEENS
BROOKLYN
STATEN ISLAND
TENNIS
LARGEST FREE MUNICIPAL TENNIS PROGRAM
IN THE UNITED STATES
PRE-PANDEMIC, PROVIDED FREE TENNIS INSTRUCTION
LARGEST FREE MUNICIPAL
IN 37 PARKS TENNISYOUTH
SERVING 5,500 PROGRAM
AGES 6-17
IN THE UNITED STATES
PROVIDES
IN 2022,FREE TENNIS INSTRUCTION
ESTIMATING IN 37CHILDREN
TO SERVE 3,600 PARKS
SERVING 5,500 YOUTH30
AT APPROXIMATELY AGES 6-17
SITES
HUNDREDS OF PAST PARTICIPANTS HAVE EARNED
COLLEGE SCHOLARSHIPS,
HUNDREDS SOME HAVE PLAYED
OF PAST PARTICIPANTS PROFESSIONALLY
HAVE EARNED COLLEGE
SCHOLARSHIPS,
SUMMER PROGRAM SOME HAVE-PLAYED
HELD JULY AUGUST,PROFESSIONALLY
INSTRUCTION FOR ALL SKILL LEVELS, BASIC THRU ADVANCED
SUMMER PROGRAM HELD JULY - AUGUST,
WINTER PROGRAMFOR
INSTRUCTION FORSKILL
SELECT JUNIORS
LEVELS, BEGINNER THRU ADVANCED
HELD OCTOBER - APRIL AT FIVE INDOOR FACILITIES
WINTER
SPECIAL PROGRAM
CLINICS HELDFOR SELECT
BEFORE THEJUNIORS
US OPEN
HELD OCTOBER - APRIL AT FIVE INDOOR FACILITIES
SPECIAL CLINICS HELD BEFORE THE US OPEN
TRACK & FIELD
INTRODUCES THE BASICS OF TRACK & FIELD FROM
HURDLES AND RELAY RACES TO LONG JUMP, SHOTPUT
AND JAVELIN THROW
INTRODUCES THE BASICS OF TRACK & FIELD FROM
HURDLES AND SUMMER
PRE-PANDEMIC, RELAY RACES TO LONG
PROGRAM HELDJUMP,
FOR 6 WEEKS
INSHOTPUT AND JAVELIN
14 NEIGHBORHOOD THROW
PARKS
INSUMMER PROGRAM TO
2022, ESTIMATING HELD FOR 1,040
SERVE 6 WEEKS
CHILDREN AT
IN 14 NEIGHBORHOOD
APPROXIMATELY 8 SITESPARKS CULMINATES IN A
MID-AUGUST TRACK MEET FOR 2,000 CITYWIDE
INPARTICIPANTS AT ICAHN
2022, THE SUMMER STADIUM
PROGRAM ON CULMINATE
WILL RANDALL’S ISLAND
IN A
MID-AUGUST TRACK MEET FOR AN ESTIMATED 1,000 CITYWIDE
SPRING AND FALL
PARTICIPANTS PROGRAMS
AT ICAHN STADIUMOFFERED
ON RANDALL’S ISLAND
IN 4 NEIGHBORHOOD PARKS
PRE-PANDEMIC, SPRING AND FALL PROGRAMS OFFERED
IN 4 NEIGHBORHOOD PARKS
SOCCER
CO-ED
C0-EDSOCCER
SOCCERINSTRUCTION
INSTRUCTIONAND
ANDSCRIMMAGE
SCRIMMAGEPLAY,
PLAY,JULY
JULY--AUGUST,
AUGUST,AGES
AGES8-12
8-12
12PRE-PANDEMIC,
NEIGHBORHOOD12PARKS
NEIGHBORHOOD PARKS
IN 2022, WE EXPECT TO OFFER PROGRAMS IN 4 NEIGHBORHOOD PARKS
IN PARTNERSHIP WITH THE NYC FOOTBALL CLUB (NYCFC)
IN PARTNERSHIP WITH THE NYC FOOTBALL CLUB (NYCFC)
TEAMS FROM EACH PARK PARTICIPATE IN AN END-OF-SEASON TOURNAMENT
TEAMS FROM EACH PARK PARTICIPATE IN AN END-OF-SEASON TOURNAMENT
KIDS FITNESS
EVERYDAY PLAY
A MULTI-SPORT FITNESS PROGRAM INCORPORATING ALL THE ELEMENTS OF OUR CITYPARKS PLAY CURRICULUM, FIVE DAYS A WEEK
EVERYDAY PLAY
KEEPS KIDS ACTIVE AT THEIR LOCAL PARKS ALL SUMMER
ATHREE LOCATIONS:
MULTI-SPORT KAISER
FITNESS PARK, BROOKLYN;
PROGRAM WILLIAMSBRIDGE
INCORPORATING OVAL PARK,
ALL THE ELEMENTS BRONX;
OF OUR BAISLEYPLAY
CITYPARKS POND PARK, QUEENS
CURRICULUM, FIVE DAYS A WEEK
KEEPS ADVENTURE
FAMILY KIDS ACTIVE RACES
AT THEIR LOCAL PARKS ALL SUMMER
A FUNLOCATIONS:
THREE OPPORTUNITY FOR FAMILIES
KAISER TO BE ACTIVE
PARK, BROOKLYN; TOGETHER INOVAL
WILLIAMSBRIDGE THEIRPARK,
LOCALBRONX;
PARK BAISLEY POND PARK, QUEENS
PARENT / CHILD TEAMS TAKE PART IN A TIMED OBSTACLE COURSE RACE WHICH REQUIRES BASIC SPORTS SKILLS AND TEAMWORK
SENIORS FITNESS
SENIORS FITNESS
SENIORS FITNESS
PRE-PANDEMIC, PROVIDED
PROVIDES 1,000 1,000
SENIORS SENIORS
(60+) (60+)TENNIS
WITH FREE WITH FREE TENNISYOGA
LESSONS, LESSONS, YOGA INSTRUCTION
INSTRUCTION AND FITNESSAND FITNESS WALKS
WALKS
PRE-PANDEMIC,
IN 18 PARKSINDURING
18 PARKS
THE DURING
SPRING THE
ANDSPRING
FALL AND FALL
NEW VIRTUAL PROGRAMMING (YOGA) OFFERED DURING THE PANDEMIC WILL CONTINUE IN 2022, ANTICIPATED TO SERVE 350 ADULTSGOLF
NATIONALLY
NATIONALLYRECOGNIZED
RECOGNIZEDPROGRAM
PROGRAMUTILIZES
UTILIZESBASEBALL
BASEBALLFIELDS
FIELDSAND
ANDPARKS
PARKSTOTOINTRODUCE
INTRODUCEGOLF
GOLFTOTOKIDS
KIDS
PRE-PANDEMIC,
FREE INSTRUCTIONFREE INSTRUCTION
HELD HELDAT
IN THE SUMMER IN 14
THECITYWIDE AT 14 CITYWIDE
SUMMER LOCATIONS, LOCATIONS,
SERVING SERVING
OVER 1,000 KIDSOVER
AGES1,000
6-17 KIDS AGES 6-17
IN 2022, WE
DEDICATED EXPECTCAN
JUNIORS TO PRACTICE
SERVE 300AND
KIDS AT 6ATSITES
PLAY THE CITYPARKS JUNIOR GOLF CENTER AND JUNIOR GOLF ANNEX
DEDICATED JUNIORS CAN PRACTICE AND PLAY AT THE CITYPARKS JUNIOR GOLF CENTER AND JUNIOR GOLF ANNEXJUNIOR GOLF CENTER STATE-OF-THE-ART YOUTH FACILITY IN DYKER HEIGHTS, BROOKLYN FEATURING: 6-HOLE PAR 3 COURSE CHIPPING AND PUTTING PRACTICE GREENS NETTED DRIVING RANGE CLUBHOUSE WITH CLASSROOM PROVIDES FREE INSTRUCTION AND PRACTICE TIME FOR 2,500 JUNIOR GOLFERS OF ALL ABILITY LEVELS FACILITY HOSTS EDUCATIONAL PROGRAMS, PRO CLINICS AND TOURNAMENTS JUNIOR GOLF ANNEX IN QUEENS OFFERS FREE INSTRUCTION AND USE OF EQUIPMENT FOR BEGINNERS AND SELECT INTERMEDIATES
SPECIAL EVENTS
WE ORGANIZE
WE ORGANIZECUSTOM
CUSTOMEXPERIENCES
EXPERIENCESWITH
WITH
OUR STUDENTS
OUR STDENTS INCLUDING
INCLUDINGFREE
FREEINSTRUCTIONAL
INSTRUCTIONAL
CLINICS, MEDIA
CLINICS, MEDIA EVENTS
EVENTS AND
AND RECEPTIONS
RECEPTIONS THAT
THAT HELP
HELP
DRAW ATTENTION
DRAW ATTENTION TO
TO OUR
OUR FREE
FREE SPORTS
SPORTS PROGRAMS
PROGRAMS
PRO GOLFERS CRISTIE
PRO GOLFERS CRISTIE KERR
KERR && RORY
RORY MCILROY,
MCILROY,
ENTERTAINER JUSTIN TIMBERLAKE,
ENTERTAINER JUSTIN TIMBERLAKE, TENNIS PROS
TENNIS PROS
ROGER FEDERER, NOVAK DJOKOVIC,
ROGER FEDERER, NOVAK DJOKOVIC,
MARIA
MARIA SHARAPOVA,
SHARAPOVA, JOHN
JOHN MCENROE
MCENRO, AND MANY
MORE
DANIILHAVE ALL PARTICIPATED
MEDVEDEV AND MANY IN OUR HAVE
MORE PROGRAMS
ALL
PARTICIPATED IN OUR PROGRAMS
WE ENGAGE WITH PROMINENT NEW YORKERS AND
THE NYC BUSINESS
WE ENGAGE COMMUNITYNEW
WITH PROMINENT AT OUR ANNUAL
YORKERS AND
TENNIS BENEFIT FUNDRAISER AT THE US
THE NYC BUSINESS COMMUNITY AT OUR ANNUALOPEN
CHAIRED BY TENNIS
TENNIS BENEFIT ICON BILLIE
FUNDRAISER AT JEAN
THE USKING
OPEN
CHAIRED BY TENNIS ICON BILLIE JEAN KING
UNIQUE OPPORTUNITY FOR PARTNERSHIP
INTEGRATION AND CUSTOMIZED
UNIQUE OPPORTUNITY EVENTS
FOR PARTNERSHIP
ACROSS ALL PROGRAMS
INTEGRATION AND CUSTOMIZED EVENTS
ACROSS ALL PROGRAMS
Pictured Above: Clinic with four-time major champion and
former #1 golfer in the world, Rory Mcilroy
Pictured Below: Meet and Greet with US Open and
Wimbledon champion, Novak DjokovicCORPORATE TENNIS LEAGUE A FUN, CO-ED COMPETITION FOR COMPANIES LOOKING FOR EMPLOYEE ENGAGEMENT OPPORTUNITIES LEAGUE RUNS WEEKLY FROM APRIL THROUGH JUNE AT SUTTON EAST TENNIS AND CENTRAL PARK TENNIS CENTER
MEDIA AND MARKETING
WE PROMOTE OUR PROGRAMS AND OFFER OUR PARTNERS
MARKETING EXPOSURE THROUGH VARIOUS CHANNELS
INCLUDING:
PUBLIC RELATIONS
PRESS RELEASES DISTRIBUTED TO LOCAL & NATIONAL PRESS
OUTLETS
50+ MEDIA HITS AND 40+ MILLION IMPRESSIONS PER YEAR
OUTDOOR MEDIA
PROGRAM SUPPORT FROM ZOOM MEDIA, PROMOTING SPORTS
PROGRAMS ACROSS THEIR FITNESS TV NETWORK IN 100+
NEW YORK CITY GYMS, REACHING 25 MILLION+ IMPRESSIONS
STREET MARKETING VIA
DISTRIBUTED
OUR BRANDPOSTCARDS ANDTEAM
AMBASSADOR POSTERS
EACH YEAR IN LOCAL
DISTRIBUTING COMMUNITIES
15,000+ POSTERS AND POSTCARDS EACH YEAR
DIGITAL
INCLUSION
INCLUSION ININ 20+
10+ SPORTS
SPORTS EMAIL
EMAIL NEWSLETTERS
NEWSLETTERS EACH YEAR
EACH YEAR REACHING 93,000+
REACHING 83,000+ SUBSCRIBERS SUBSCRIBERS
PROMOTION ON OUR SPORTS WEBSITE,
PROMOTION
REACHING ON OUR
3,000+ CITYPARKS
PAGE PLAYMONTH
VIEWS PER WEBSITE, REACHING
3,000+ PAGE VIEWS PER MONTH
SOCIAL MEDIA PROMOTION THROUGH THE CPF ACCOUNTS
REACHING 18,500+
SOCIAL MEDIA FOLLOWERS
PROMOTION ACROSS
THROUGH THEFACEBOOK,
CPF ACCOUNTS
TWITTER,
REACHINGAND INSTAGRAM
21,500+ FOLLOWERS ACROSS FACEBOOK,
TWITTER, INSTAGRAM, YOUTUBESPONSORSHIP INTEGRATION
AND ACTIVATION
BRANDING ACROSS SUMMER-LONG MARKETING PRODUCT SAMPLING
CAMPAIGN (PRINT, WEB, EMAIL, SOCIAL, OUTDOOR, ETC.)
CREATIVE INTEGRATIONS
ACTIVATION ON SITE AT SELECT EVENTS AND PROGRAMS
OPPORTUNITY TO CREATE A SPECIAL EVENTPARTNER
FOR MOREWITH CITYPARKS
INFORMATION, PLAY PROGRAMS AND HELP SUPPORT OVER 13,000 OF NYC’S YOUTH AND SENIORS!
PLEASE CONTACT:
BRETT MCNAMARA
BRETT MCNAMARA
DIRECTOR, CORPORATE PARTNERSHIPS
DIRECTOR, CORPORATE PARTNERSHIPS
484.630.1760
Pictured Above Center : Golf lessons with Rory Mcilroy
212.360.8154
BMCNAMARA@CITYPARKSFOUNDATION.ORG
BMCNAMARA@CITYPARKSFOUNDATION.ORG Pictured Above
Pictured Center
Above : Clinic
Center: with
Clinic professional
with golfer,
professional Azahara
golfer, Muñoz
Azahara MuñozYou can also read
