SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years

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SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
SPONSORSHIP
   PACKET 2019

Wisconsin Senior Olympics
    Celebrating 40 Years
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
Why Be A Wisconsin Senior Olympics Sponsor?
GOLD LEVEL SPONSORSHIP
The Wisconsin Senior Olympics (WSO) is a 501(c)3 nonprofit with the mission of providing opportunities for people 50 and over
to maintain and improve their overall fitness and wellness through recreational, social and competitive events. There are many
Contribution:
reasons to be a WSO sponsor. When you become a WSO sponsor, you are communicating to our athletes, their family and
$10,000
friends that you believe in healthy living and you are committed to supporting adults 50 years and older maintain their health.

Senior Olympics doesn’t equate to old age, as a matter of fact, we are seeing an increase in athletes who are 50 to 60 years of
age. These are individuals, in most cases, have one or more children living at home. They too participate in sports, organized
or leisure. These families regularly purchase quality sports equipment, because their safety and continued sports participation
is a priority.

For many of our athletes, health and fitness is a big part of their life. They are committed to living a healthy and active life, and
because our games are held annually, they are constantly active and training in the off season. They seek out professional
trainers, and physical therapists. They subscribe to maintaining a healthy lifestyle and patronize local vendors and providers
who also support their dedication to healthy living and competition.

Our athletes come from all over Wisconsin and the United States, below is a brief outline of where our 2017 and 2018 athletes
came from to participate in the Wisconsin Senior Olympic games, along with some interesting statistics on the age and income
level of our athletes.

                                                       22 States                              52 Wisconsin
 Over half our                                        Represented                         Counties Represented
 athletes are                                                                         Adams                 Manitowoc
                                                    Alabama                           Barron                Marathon
 50 to 69 years young                               Arizona                           Brown                 Marquette
                                                    California
 Age Groups:                                        Colorado
                                                                                      Buffalo               Marinette
                                                                                      Calumet               Milwaukee
 50 to 59 – 23%                                     Florida                           Chippewa              Monroe
                                                    Georgia                           Columbia              Oneida
 60 to 69 – 43%                                     Iowa                              Crawford              Outagamie
                                                    Illinois
 70 to 79 – 25%                                     Indiana
                                                                                      Dane                  Ozaukee
                                                                                      Dodge                 Pierce
 80 to 89 – 7%                                      Kansas                            Door                  Polk
                                                    Maryland                          Dunn                  Portage
 90 to 99 – 2%                                      Michigan                          Eau Claire            Racine
                                                    Minnesota                         Fond du Lac           Rock
                                                    Missouri                          Grant                 Sauk
 Income*                                            Nebraska
                                                    New Jersey
                                                                                      Green                 Sawyer
                                                                                      Green Lake            Sheboygan
 $11,999 & Below – 3%                               New Mexico                        Iowa                  St. Croix
                                                    New York                          Jefferson             Vilas
 $12,000 to $24,999 – 4%                            Nevada                            Juneau                Walworth
 $24,000 to $49,000 – 17%                           Ohio                              Kenosha               Washburn
                                                    Oregon                            Kewaunee              Washington
 $50,000 to $74,999 – 27%                           Pennsylvania                      LaCrosse              Waukesha
                                                    South Dakota                      Lafayatte             Waupaca
 $75,000 & More – 49%                               Texas                             Langlade              Winnebago
 * Represents a portion of our athletes.            Virginia                          Lincoln               Wood
 Income is not a required field to answer           Washington
 to participate in WSO games.
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
General Sponsorship Benefits
Wisconsin Senior                   •   Designation as the Presenting Sponsor of the Wisconsin Senior
                                       Olympics Games for 2019
Olympics                           •   Company logo inclusion on:
                                           o WSO website (with link to sponsor website) & Display Ad
                                           o Recognition as Sponsor in our E-Newsletters for 2019
                                           o Printed materials
40th Anniversary                           o Social Media Mentions
                                           o Event t-shirts – Logo on the sleeve
Presenting
Sponsor of the                     Onsite Exposure
                                   •   40th Anniversary Kick Off, Hall of Fame, Opening Ceremonies
Games                                  Recognition at Podium & five minute speaker slot
                                   •   Placement of advertising brochure at each place setting at the Hall of
Contribution:                          Fame and Opening Ceremonies Events
                                   •
$15,000                            •
                                       Logo on the Athlete Bag; Flyer included in athlete bag
                                       One welcome banner/sign at registration area of games
                                   •   Tent/booth space at one venue of WSO Games (venues to be
                                       approved by WSO in advance)

In 2019, the Wisconsin Senior      Media & Print Benefits
Olympics celebrates its 40th       •   Full page color ad in the 2019 WSO Games Booklet (Due 2/28/19) and
year of holding games.                 WSO Commemorative Games Program (Due 5/30/19)
                                   •   Sponsor level mention in all press releases
Help the WSO launch 2019           •   Opportunity to write two articles for participant E-Newsletter
with a 40th Anniversary            •   Minimum of four Facebook posts (link to blog, article, video, etc
Kick-Off along with our board,         announcements of their sponsorships, etc.)
hundreds of athletes and
volunteers who are passionate      Additional Benefits
about the games.                   •   Involvement of company volunteer opportunities at games
                                   •   Use of WSO logo in corporate advertising and promotions with prior
Be a part of the first year, the       WSO approval and according to WSO logo specifications
WSO opens the games to 40-44       •   A table of eight at our Hall of Fame Ceremony April 2019 and our
and 45-59 age group and so             Opening Ceremonies Event – July - 2019
much more.                         •   Complementary athlete registration for twelve employees

                                                                                                      Fun & Fitness
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
General Sponsorship Benefits
Wisconsin Senior               •   Designation as a Gold Sponsor of the Wisconsin Senior Olympics
                                   Games for 2019
Olympics                       •   Company logo inclusion on:
                                       o WSO website (with link to sponsor website)
                                       o Recognition as Sponsor in our E-Newsletters for 2019
                                       o Printed materials
GOLD LEVEL                             o Social Media Mentions
                                       o Event t-shirts
SPONSORSHIP
Contribution:                  Onsite Exposure
                               •   Opening Ceremonies Recognition at Podium
$10,000                        •   Placement of advertising brochure at each place setting at the
                                   Opening Ceremonies Dinner
                               •   Flyer included in athlete bag
                               •   One welcome banner/sign at registration area of games
                               •   Tent/booth space at one venue of WSO Games (venues to be
                                   approved by WSO in advance)

                               Media & Print Benefits
                               •   Full page ad in the 2019 WSO Games Booklet (Due 2/28/19) and WSO
   Website Visits                  Commemorative Games Program (Due 5/30/19)
   16,000 annual visitors to   •   Sponsor level mention in all press releases
   WSO website                 •   Opportunity to write two articles for participant E-Newsletter
                               •   Minimum of two Facebook posts (link to blog, article, video, etc.)
   Facebook Reach
   Social media impressions    Additional Benefits
   between 30,000 and          •   Involvement of company volunteer opportunities at games
   40,000                      •   Use of WSO logo in corporate advertising and promotions with prior
                                   WSO approval and according to WSO logo specifications
   6,000 unique interactions   •   A table of eight at our Opening Ceremonies Dinner – July - 2019
   including likes, shares     •   Complementary athlete registration for six employees
   and comments

                                                                                                    Fun & Fitness
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
General Sponsorship Benefits
Wisconsin Senior                  • Designation as a Silver Sponsor of the Wisconsin Senior Olympics
                                  • Company logo inclusion on:
Olympics                                 o WSO website (with link to sponsor website)
                                         o Recognition as Sponsor in our E-Newsletters for 2019
                                         o Printed Materials
                                         o Social Media mentions
SILVER LEVEL                             o Event t-shirts

SPONSORSHIP                       Onsite Exposure
                                  • Opening Ceremonies Recognition at Podium
Contribution:                     • Flyer included in athlete bag
$5,000                            • Logo on WSO Sponsor Recognition Banner at each location
                                  • Tent/booth space at one venue of WSO Games (venues to be
                                     approved by WSO in advance)

                                  Media & Print Benefits
                                  • Half page ad in the 2019 WSO Games Booklet (Due 2/28/19) and
                                    WSO Commemorative Games Program (Due 5/30/19)
                                  • Sponsor level mention in all press releases
                                  • Opportunity to write an article for participant E-Newsletter
   WSO Quick Stats                • Minimum of one Facebook post (link to blog, article, video, etc.)
   67% of our athletes are
   under 70                       Additional Benefits
                                  • Involvement of company volunteer opportunities at games
   Our largest age group is       • Use of WSO logo in corporate advertising and promotions with prior
   65-69 representing 23%            WSO approval and according to WSO logo specifications
   of athletes                    • A table of six at our Opening Ceremonies Dinner July 2019
                                  • Complementary athlete registration for four employees
   Each year, over 30%
   of our athletes are
   competing for the first
   time.

    Did You Know? The WSO offers 23 different game events from Novice to Masters. Beginner level
    events include Horseshoes, Shuffleboard, Lawn Bowling and more!
                                                                                                 Fun & Fitness
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
General Sponsorship Benefits
                                           • Designation as a Bronze Sponsor of the Wisconsin Senior Olympics
Wisconsin Senior                           • Company logo inclusion on:
Olympics                                          o WSO website
                                                  o Recognition as Sponsor in our E-Newsletters for 2019
                                                  o Printed Materials
                                                  o Event t-shirts
BRONZE LEVEL                                      o WSO website
                                           Onsite Exposure
SPONSORSHIP                                • Opening Ceremonies Recognition and Flyer in athlete bag
Contribution:                              • Logo on WSO Sponsor Recognition Banner at each location

$2,500                                     Media & Print Benefits
                                           • One (1) quarter page advertisement (4 inches wide x 2.5 inches tall)
                                             in the 2019 WSO Games Booklet (Due 2/28/19) and WSO
                                             Commemorative Games Program (Due 5/30/19)

                                           Additional Benefits
                                           • Involvement of company volunteer opportunities at games
                                           • Use of WSO logo in corporate advertising and promotions with prior
                                              WSO approval and according to WSO logo specifications
                                           • A table of four at our Opening Ceremonies Dinner July 2019
                                           • Complementary athlete registration for three employees

                                            General Sponsorship Benefits
                                            • Designation as the Presenting Sponsor of chosen game
PRESENTED BY                                • Company logo next to your chosen sport in the 2019 Commemorative
                                               Program
SPONSORSHIP
                                            Onsite Exposure
Contribution:                               • Opening Ceremonies Recognition (Brochure included in bag giveaway)
$1,500 - $2,500                             • Banner recognizing you as the Presenter of your chosen game

You choose the sport                        Media & Print Benefits
                                            • One (1) eighth- of-a- page advertisement (2 inches wide x 2.5 inches) in
2018 Sponsors Included                        the 2019 WSO Games Booklet (Due 2/28/19) and WSO Commemorative
FHK Insurance – Golf                          Games Program (Due 5/30/19) and recognition as the Presenter of
S&S Home Remodeling - Track                   chosen game
VMP – Pickleball                            Additional Benefits
WaterStone Bank - Softball                  • Involvement of your company volunteers at your chosen event
                                            • Use of WSO logo in corporate advertising and promotions with prior
                                               WSO approval and according to WSO logo specifications

An example from our 2017 Track & Field Sponsor
As seen in the Registration Booklet
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
A unique sponsorship opportunity for the only age inclusive event, the
THE OLYMPIAN          WSO hosts. The Olympian 5K/10K race is a stand-alone event for people
                      of all ages. (WSO Athletes compete in this)
5K/10K RACE
SPONSORSHIP           General Sponsorship Details
                      • Company logo inclusion on:
Contribution:                o WSO Games T-shirts
                             o The Olympian T-Shirt
$10,000               • Recognition in all 2019 specific event promotions (social media, etc.)
                      • 3’ x 8’ Banner with company logo

                      General Sponsorship Benefits
SUPPORTING SPONSOR:   • Designation as a Supporting Sponsor
                      • Company logo on Website; Logo on Welcome sign at events
$1,000 Contribution   • One (1) eighth page advertisement (2 inches wide x 2.5 inches tall) 2019
                         WSO Games Booklet (Due 2/28/19) and WSO Commemorative Games
                         Program (Due 5/30/19)
                      • Facebook mention of sponsorship
                      Additional Benefits
                      • Use of WSO logo in corporate advertising and promotions with prior WSO
                         approval and according to WSO logo specifications

CHAMPION SPONSOR:      Champion Sponsorship Benefits
$ 500 Contribution     • Company logo on Website
                       • Flyer in athlete bags
                       • Logo on Welcome sign at events

ATHLETE SPONSOR:       Athlete Sponsorship Benefits
$ 250 Contribution     • Company logo on Website
                       • Logo on Welcome sign at events

                       •   T-Shirt Sponsor ($10,000) – Includes your company name and logo
                           on the sleeve of the t-shirt. Your company name, logo will also
SPECIAL                    appear on the back of the shirt along with your company tag line.
SPONSORSHIPS           •   Athlete of the Month Sponsor ($5,000) – Includes a banner ad on
                           Athlete of the Month webpage and monthly e-newsletter article with
                           your logo and all other Silver Sponsor benefits
Contribution:          •   Hall of Fame OR Opening Ceremonies Night ($5,000) - Includes
                           program recognition, short presentation at event, table for eight
Varies                     guests, logo on event materials and all other Silver Sponsor benefits
                       •   Media Sponsor - Sponsorship in exchange for newspaper or
                           television advertising
                       •   Official Supplier - Sponsorship in exchange for items needed
                           (i.e. sports equipment, water/sports drinks)
                                                                                             Fun & Fitness
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
2019 Sponsor Information

Name ________________________________________________________________________________________

Company Name ________________________________________________________________________________

Address ______________________________________________________________________________________

City ___________________________________ State ____________________ ZIP Code _____________________

Telephone (business) ___________________________________________________________________________

E-Mail ________________________________________________________________________________________

Website ______________________________________________________________________________________

IMPORTANT DEADLINES – Your form and payment must be received by the following deadlines to
ensure your company sponsorship will be included in the various 2019 WSO printed publications.

               WSO Booklet – Deadline for payment and artwork – February 28, 2019
                   WSO Commemorative Program – Deadline – May 30, 2019

                                   Acknowledgement Information

Please use the following name(s) in all acknowledgements:

_________________________________________________________________________________

                                   Sponsorship Level (circle one)

                     $ 15,000 40TH ANNIVERSARY PRESENTING SPONSOR

                     $ 10,000 GOLD OR OLYMPIAN 5K/10K

                     $ 5,000 SILVER                     $ 2,500 BRONZE

                     $ 1,500 PRESENTED BY (LIST SPORT _____________)

                     $ 1,000 SUPPORTING                 $    500 CHAMPION

                     $    250 ATHLETE                   $ __________ OTHER

           Please make your check payable to: Wisconsin Senior Olympics and mail to:

                                    Wisconsin Senior Olympics
                      7700 West Bluemound Road, Wauwatosa, WI 53213-3340
                                         414-755-1025
SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
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