SPONSORSHIP PACKET 2019 - Wisconsin Senior Olympics Celebrating 40 Years
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Why Be A Wisconsin Senior Olympics Sponsor? GOLD LEVEL SPONSORSHIP The Wisconsin Senior Olympics (WSO) is a 501(c)3 nonprofit with the mission of providing opportunities for people 50 and over to maintain and improve their overall fitness and wellness through recreational, social and competitive events. There are many Contribution: reasons to be a WSO sponsor. When you become a WSO sponsor, you are communicating to our athletes, their family and $10,000 friends that you believe in healthy living and you are committed to supporting adults 50 years and older maintain their health. Senior Olympics doesn’t equate to old age, as a matter of fact, we are seeing an increase in athletes who are 50 to 60 years of age. These are individuals, in most cases, have one or more children living at home. They too participate in sports, organized or leisure. These families regularly purchase quality sports equipment, because their safety and continued sports participation is a priority. For many of our athletes, health and fitness is a big part of their life. They are committed to living a healthy and active life, and because our games are held annually, they are constantly active and training in the off season. They seek out professional trainers, and physical therapists. They subscribe to maintaining a healthy lifestyle and patronize local vendors and providers who also support their dedication to healthy living and competition. Our athletes come from all over Wisconsin and the United States, below is a brief outline of where our 2017 and 2018 athletes came from to participate in the Wisconsin Senior Olympic games, along with some interesting statistics on the age and income level of our athletes. 22 States 52 Wisconsin Over half our Represented Counties Represented athletes are Adams Manitowoc Alabama Barron Marathon 50 to 69 years young Arizona Brown Marquette California Age Groups: Colorado Buffalo Marinette Calumet Milwaukee 50 to 59 – 23% Florida Chippewa Monroe Georgia Columbia Oneida 60 to 69 – 43% Iowa Crawford Outagamie Illinois 70 to 79 – 25% Indiana Dane Ozaukee Dodge Pierce 80 to 89 – 7% Kansas Door Polk Maryland Dunn Portage 90 to 99 – 2% Michigan Eau Claire Racine Minnesota Fond du Lac Rock Missouri Grant Sauk Income* Nebraska New Jersey Green Sawyer Green Lake Sheboygan $11,999 & Below – 3% New Mexico Iowa St. Croix New York Jefferson Vilas $12,000 to $24,999 – 4% Nevada Juneau Walworth $24,000 to $49,000 – 17% Ohio Kenosha Washburn Oregon Kewaunee Washington $50,000 to $74,999 – 27% Pennsylvania LaCrosse Waukesha South Dakota Lafayatte Waupaca $75,000 & More – 49% Texas Langlade Winnebago * Represents a portion of our athletes. Virginia Lincoln Wood Income is not a required field to answer Washington to participate in WSO games.
General Sponsorship Benefits Wisconsin Senior • Designation as the Presenting Sponsor of the Wisconsin Senior Olympics Games for 2019 Olympics • Company logo inclusion on: o WSO website (with link to sponsor website) & Display Ad o Recognition as Sponsor in our E-Newsletters for 2019 o Printed materials 40th Anniversary o Social Media Mentions o Event t-shirts – Logo on the sleeve Presenting Sponsor of the Onsite Exposure • 40th Anniversary Kick Off, Hall of Fame, Opening Ceremonies Games Recognition at Podium & five minute speaker slot • Placement of advertising brochure at each place setting at the Hall of Contribution: Fame and Opening Ceremonies Events • $15,000 • Logo on the Athlete Bag; Flyer included in athlete bag One welcome banner/sign at registration area of games • Tent/booth space at one venue of WSO Games (venues to be approved by WSO in advance) In 2019, the Wisconsin Senior Media & Print Benefits Olympics celebrates its 40th • Full page color ad in the 2019 WSO Games Booklet (Due 2/28/19) and year of holding games. WSO Commemorative Games Program (Due 5/30/19) • Sponsor level mention in all press releases Help the WSO launch 2019 • Opportunity to write two articles for participant E-Newsletter with a 40th Anniversary • Minimum of four Facebook posts (link to blog, article, video, etc Kick-Off along with our board, announcements of their sponsorships, etc.) hundreds of athletes and volunteers who are passionate Additional Benefits about the games. • Involvement of company volunteer opportunities at games • Use of WSO logo in corporate advertising and promotions with prior Be a part of the first year, the WSO approval and according to WSO logo specifications WSO opens the games to 40-44 • A table of eight at our Hall of Fame Ceremony April 2019 and our and 45-59 age group and so Opening Ceremonies Event – July - 2019 much more. • Complementary athlete registration for twelve employees Fun & Fitness
General Sponsorship Benefits Wisconsin Senior • Designation as a Gold Sponsor of the Wisconsin Senior Olympics Games for 2019 Olympics • Company logo inclusion on: o WSO website (with link to sponsor website) o Recognition as Sponsor in our E-Newsletters for 2019 o Printed materials GOLD LEVEL o Social Media Mentions o Event t-shirts SPONSORSHIP Contribution: Onsite Exposure • Opening Ceremonies Recognition at Podium $10,000 • Placement of advertising brochure at each place setting at the Opening Ceremonies Dinner • Flyer included in athlete bag • One welcome banner/sign at registration area of games • Tent/booth space at one venue of WSO Games (venues to be approved by WSO in advance) Media & Print Benefits • Full page ad in the 2019 WSO Games Booklet (Due 2/28/19) and WSO Website Visits Commemorative Games Program (Due 5/30/19) 16,000 annual visitors to • Sponsor level mention in all press releases WSO website • Opportunity to write two articles for participant E-Newsletter • Minimum of two Facebook posts (link to blog, article, video, etc.) Facebook Reach Social media impressions Additional Benefits between 30,000 and • Involvement of company volunteer opportunities at games 40,000 • Use of WSO logo in corporate advertising and promotions with prior WSO approval and according to WSO logo specifications 6,000 unique interactions • A table of eight at our Opening Ceremonies Dinner – July - 2019 including likes, shares • Complementary athlete registration for six employees and comments Fun & Fitness
General Sponsorship Benefits Wisconsin Senior • Designation as a Silver Sponsor of the Wisconsin Senior Olympics • Company logo inclusion on: Olympics o WSO website (with link to sponsor website) o Recognition as Sponsor in our E-Newsletters for 2019 o Printed Materials o Social Media mentions SILVER LEVEL o Event t-shirts SPONSORSHIP Onsite Exposure • Opening Ceremonies Recognition at Podium Contribution: • Flyer included in athlete bag $5,000 • Logo on WSO Sponsor Recognition Banner at each location • Tent/booth space at one venue of WSO Games (venues to be approved by WSO in advance) Media & Print Benefits • Half page ad in the 2019 WSO Games Booklet (Due 2/28/19) and WSO Commemorative Games Program (Due 5/30/19) • Sponsor level mention in all press releases • Opportunity to write an article for participant E-Newsletter WSO Quick Stats • Minimum of one Facebook post (link to blog, article, video, etc.) 67% of our athletes are under 70 Additional Benefits • Involvement of company volunteer opportunities at games Our largest age group is • Use of WSO logo in corporate advertising and promotions with prior 65-69 representing 23% WSO approval and according to WSO logo specifications of athletes • A table of six at our Opening Ceremonies Dinner July 2019 • Complementary athlete registration for four employees Each year, over 30% of our athletes are competing for the first time. Did You Know? The WSO offers 23 different game events from Novice to Masters. Beginner level events include Horseshoes, Shuffleboard, Lawn Bowling and more! Fun & Fitness
General Sponsorship Benefits • Designation as a Bronze Sponsor of the Wisconsin Senior Olympics Wisconsin Senior • Company logo inclusion on: Olympics o WSO website o Recognition as Sponsor in our E-Newsletters for 2019 o Printed Materials o Event t-shirts BRONZE LEVEL o WSO website Onsite Exposure SPONSORSHIP • Opening Ceremonies Recognition and Flyer in athlete bag Contribution: • Logo on WSO Sponsor Recognition Banner at each location $2,500 Media & Print Benefits • One (1) quarter page advertisement (4 inches wide x 2.5 inches tall) in the 2019 WSO Games Booklet (Due 2/28/19) and WSO Commemorative Games Program (Due 5/30/19) Additional Benefits • Involvement of company volunteer opportunities at games • Use of WSO logo in corporate advertising and promotions with prior WSO approval and according to WSO logo specifications • A table of four at our Opening Ceremonies Dinner July 2019 • Complementary athlete registration for three employees General Sponsorship Benefits • Designation as the Presenting Sponsor of chosen game PRESENTED BY • Company logo next to your chosen sport in the 2019 Commemorative Program SPONSORSHIP Onsite Exposure Contribution: • Opening Ceremonies Recognition (Brochure included in bag giveaway) $1,500 - $2,500 • Banner recognizing you as the Presenter of your chosen game You choose the sport Media & Print Benefits • One (1) eighth- of-a- page advertisement (2 inches wide x 2.5 inches) in 2018 Sponsors Included the 2019 WSO Games Booklet (Due 2/28/19) and WSO Commemorative FHK Insurance – Golf Games Program (Due 5/30/19) and recognition as the Presenter of S&S Home Remodeling - Track chosen game VMP – Pickleball Additional Benefits WaterStone Bank - Softball • Involvement of your company volunteers at your chosen event • Use of WSO logo in corporate advertising and promotions with prior WSO approval and according to WSO logo specifications An example from our 2017 Track & Field Sponsor As seen in the Registration Booklet
A unique sponsorship opportunity for the only age inclusive event, the THE OLYMPIAN WSO hosts. The Olympian 5K/10K race is a stand-alone event for people of all ages. (WSO Athletes compete in this) 5K/10K RACE SPONSORSHIP General Sponsorship Details • Company logo inclusion on: Contribution: o WSO Games T-shirts o The Olympian T-Shirt $10,000 • Recognition in all 2019 specific event promotions (social media, etc.) • 3’ x 8’ Banner with company logo General Sponsorship Benefits SUPPORTING SPONSOR: • Designation as a Supporting Sponsor • Company logo on Website; Logo on Welcome sign at events $1,000 Contribution • One (1) eighth page advertisement (2 inches wide x 2.5 inches tall) 2019 WSO Games Booklet (Due 2/28/19) and WSO Commemorative Games Program (Due 5/30/19) • Facebook mention of sponsorship Additional Benefits • Use of WSO logo in corporate advertising and promotions with prior WSO approval and according to WSO logo specifications CHAMPION SPONSOR: Champion Sponsorship Benefits $ 500 Contribution • Company logo on Website • Flyer in athlete bags • Logo on Welcome sign at events ATHLETE SPONSOR: Athlete Sponsorship Benefits $ 250 Contribution • Company logo on Website • Logo on Welcome sign at events • T-Shirt Sponsor ($10,000) – Includes your company name and logo on the sleeve of the t-shirt. Your company name, logo will also SPECIAL appear on the back of the shirt along with your company tag line. SPONSORSHIPS • Athlete of the Month Sponsor ($5,000) – Includes a banner ad on Athlete of the Month webpage and monthly e-newsletter article with your logo and all other Silver Sponsor benefits Contribution: • Hall of Fame OR Opening Ceremonies Night ($5,000) - Includes program recognition, short presentation at event, table for eight Varies guests, logo on event materials and all other Silver Sponsor benefits • Media Sponsor - Sponsorship in exchange for newspaper or television advertising • Official Supplier - Sponsorship in exchange for items needed (i.e. sports equipment, water/sports drinks) Fun & Fitness
2019 Sponsor Information Name ________________________________________________________________________________________ Company Name ________________________________________________________________________________ Address ______________________________________________________________________________________ City ___________________________________ State ____________________ ZIP Code _____________________ Telephone (business) ___________________________________________________________________________ E-Mail ________________________________________________________________________________________ Website ______________________________________________________________________________________ IMPORTANT DEADLINES – Your form and payment must be received by the following deadlines to ensure your company sponsorship will be included in the various 2019 WSO printed publications. WSO Booklet – Deadline for payment and artwork – February 28, 2019 WSO Commemorative Program – Deadline – May 30, 2019 Acknowledgement Information Please use the following name(s) in all acknowledgements: _________________________________________________________________________________ Sponsorship Level (circle one) $ 15,000 40TH ANNIVERSARY PRESENTING SPONSOR $ 10,000 GOLD OR OLYMPIAN 5K/10K $ 5,000 SILVER $ 2,500 BRONZE $ 1,500 PRESENTED BY (LIST SPORT _____________) $ 1,000 SUPPORTING $ 500 CHAMPION $ 250 ATHLETE $ __________ OTHER Please make your check payable to: Wisconsin Senior Olympics and mail to: Wisconsin Senior Olympics 7700 West Bluemound Road, Wauwatosa, WI 53213-3340 414-755-1025
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