Southeast Asia 2019 Outlook - Southeast Asia to benefit from domestic consumption and shifts in global supply chains - JLL Vietnam

Page created by Salvador Sparks
 
CONTINUE READING
Southeast Asia 2019 Outlook - Southeast Asia to benefit from domestic consumption and shifts in global supply chains - JLL Vietnam
Southeast Asia 2019 Outlook
Southeast Asia to benefit from domestic
consumption and shifts in global supply chains
Southeast Asia 2019 Outlook - Southeast Asia to benefit from domestic consumption and shifts in global supply chains - JLL Vietnam
Key investment themes in Southeast Asia for 2019

1. Mild downgrade in growth expectations                          3.	Technology companies continue to expand rapidly               5. Tourist arrivals and hotel room rates continue to grow
	The IMF downgraded global growth expectations for 2019              in Southeast Asia                                             	In 2018, tourist arrivals across Southeast Asian cities grew
  to 3.5% from 3.7% previously, as advanced economies are         	We estimate that technology companies leased about 15-            9% yoy, with international tourists visiting Vietnam and
  expected to expand slower and trade challenges escalate.          20% of total gross office space in 2018 in Southeast Asia,        Indonesia rising 20% yoy and 16% yoy respectively. Upscale
  Southeast Asia is expected to grow by 4.8% in 2019-2023,          compared to 5-10% just three years ago. We continue to            hotel revenue per available room also grew by 5% yoy in
  down from 5.0% previously, as the outlook for Indonesia           expect these firms to potentially take up 15-25% of annual        3Q2018, after rising 6% in 2017. More hotel investment sales
  and Philippines are scaled back. Higher oil prices will weigh     office leasing volume for the next decade. In 2H2018, office      were observed in Singapore, with capital values significantly
  on fuel importers but benefit Malaysia, a net exporter.           take-up surprised on the upside in Singapore and Bangkok,         above expectations.
                                                                    growing by 6% yoy, while demand moderated in Manila
2.	Rising trade barriers dampen exports in near term               and Jakarta after rapid growth in the prior few quarters.       6. Changes to our view
    but benefit mid-tech countries in medium term                   Downsizing in Kuala Lumpur led to a shrinkage in occupied       	We upgraded our prime office rents forecasts for Singapore
	Higher trade tariffs on China exports could impact imports        office space in the city.                                         after accounting for the higher-than-expected take-up in
  of components by China from Southeast Asia in the short                                                                             2H2018. We now expect rents to rise 15% over 2019-2020.
  term. However, in the medium term, manufacturers are            4.	Global retailers expand in Southeast Asia,                      Office rents are expected to decline in Kuala Lumpur in
  likely to expedite the relocation of operations to Southeast        integrate online and physical points of sale                    2019-2021E. Our Jakarta office rents forecasts for 2019-
  Asia. This process has already started in the last five years   	Domestic consumption continues to grow in Southeast               2021E are now 6% lower than our previous estimates as
  as wages in China rose. For Vietnam, its exports to the           Asia due to urbanisation and higher incomes. Global               the city’s vacancy rate remained above 30% by 4Q2018. We
  United States accelerated in 2H 2018, and the number of FDI       retailers such as Uniqlo, IKEA and Apple continue to              expect rents in Jakarta to compress further but stabilise
  projects from China, Korea, Singapore and Japan grew 17-          expand their footprints. E-commerce companies such as             beyond that. We have also mildly downgraded our Jakarta
  37% yoy in 3Q2018. We also expect countries with mid-tech         JD.com and Alibaba are collaborating with local groups to         retail rents for 2019-2021E as rents grew just 1.8% yo in
  skills such as Thailand and Malaysia to benefit. We expect        integrate online and physical points of sale to tap on young      2018, down from 4% yoy in 2016-2017.
  higher demand for industrial property in Southeast Asia.          consumers who are both tech-savvy and continue to prefer
                                                                    shopping as a leisure activity. The World Bank has raised
                                                                    the rankings for the logistics sectors in Vietnam, Indonesia,
                                                                    Philippines and Thailand significantly in the last two years.

2   Southeast Asia 2019 Outlook                                                                                                                                                                       Southeast Asia 2019 Outlook   3
Southeast Asia 2019 Outlook - Southeast Asia to benefit from domestic consumption and shifts in global supply chains - JLL Vietnam
Expectations for Thailand and Malaysia continue to improve

Fig 1: 2019 GDP growth forecasts                                           Fig 2: GDP forecasts for 2019-2020                                         Fig 3: Indonesian Rupiah vs US dollar                                                    Fig 4: Current account surplus as % of GDP
8.00%                                                                      8.00%                                                                      14,800                                                                                   54

7.00%                                                                      7.00%                                                                      14,600                                                                                   53

                                                                                                                                                      14,400
6.00%                                                                      6.00%                                                                                                                                                               52

                                                                                                                                                      14,200
5.00%                                                                      5.00%                                                                                                                                                               51
                                                                                                                                                      14,000
4.00%                                                                      4.00%                                                                                                                                                               50
                                                                                                                                                      13,800
3.00%                                                                      3.00%                                                                                                                                                               49
                                                                                                                                                      13,600

2.00%                                                                      2.00%                                                                                                                                                               48
                                                                                                                                                      13,400

1.00%                                                                      1.00%                                                                      13,200                                                                                   47

0.00%                                                                      0.00%                                                                      13,000                                                                                   46
         Indonesia Thailand       Malaysia Philippines Vietnam Singapore            Indonesia Thailand   Malaysia Philippines Vietnam Singapore

                                                                                                                                                                                              Q4
                                                                                                                                                                                        20 Q1
                                                                                                                                                                                        20 Q2
                                                                                                                                                                                        20 Q3
                                                                                                                                                                                        20 Q4
                                                                                                                                                                                        20 Q1
                                                                                                                                                                                        20 Q2
                                                                                                                                                                                        20 Q3
                                                                                                                                                                                        20 Q4
                                                                                                                                                                                        20 Q1
                                                                                                                                                                                        20 Q2
                                                                                                                                                                                        20 Q3
                                                                                                                                                                                        20 Q4
                                                                                                                                                                                        20 Q1
                                                                                                                                                                                        20 Q2
                                                                                                                                                                                        20 Q3
                                                                                                                                                                                        20 Q4
                                                                                                                                                                                        20 Q1
                                                                                                                                                                                        20 Q2
                                                                                                                                                                                        20 Q3

                                                                                                                                                                                                                                               20 Q2
                                                                                                                                                                                                                                               20 Q1
                                                                                                                                                                                                                                               20 Q2

                                                                                                                                                                                                                                               20 Q3
                                                                                                                                                                                                                                                    Q4
                                                                                                                                                                                                                                               20 Q3
                                                                                                                                                                                                                                               20 Q4
                                                                                                                                                                                                                                               20 Q1
                                                                                                                                                                                                                                               20 Q2
                                                                                                                                                                                                                                               20 Q3
                                                                                                                                                                                                                                               20 Q4
                                                                                                                                                                                                                                               20 Q1
                                                                                                                                                                                                                                               20 Q2
                                                                                                                                                                                                                                               20 Q3
                                                                                                                                                                                                                                               20 Q4
                                                                                                                                                                                                                                               20 Q1
                                                                                                                                                                                                                                               20 Q2
                                                                                                                                                                                                                                               20 Q3
                                                                                                                                                                                                                                               20 Q4
                                                                                                                                                                                                                                               20 Q1
                                                                                                                                                                                           16
                                                                                                                                                                                           16
                                                                                                                                                                                           16
                                                                                                                                                                                           16
                                                                                                                                                                                           17
                                                                                                                                                                                           17
                                                                                                                                                                                           17
                                                                                                                                                                                           17
                                                                                                                                                                                           18
                                                                                                                                                                                           18
                                                                                                                                                                                           18
                                                                                                                                                                                           18
                                                                                                                                                                                           19
                                                                                                                                                                                           19
                                                                                                                                                                                           19
                                                                                                                                                                                           19
                                                                                                                                                                                           20
                                                                                                                                                                                           20
                                                                                                                                                                                           20
                                                                                                                                                                                           20

                                                                                                                                                                                                                                                 16
                                                                                                                                                                                                                                                 16
                                                                                                                                                                                                                                                 16
                                                                                                                                                                                                                                                 16
                                                                                                                                                                                                                                                 17
                                                                                                                                                                                                                                                 17
                                                                                                                                                                                                                                                 17
                                                                                                                                                                                                                                                 17
                                                                                                                                                                                                                                                 18
                                                                                                                                                                                                                                                 18
                                                                                                                                                                                                                                                 18
                                                                                                                                                                                                                                                 18
                                                                                                                                                                                                                                                 19
                                                                                                                                                                                                                                                 19
                                                                                                                                                                                                                                                 19
                                                                                                                                                                                                                                                 19
                                                                                                                                                                                                                                                 20
                                                                                                                                                                                                                                                 20
                                                                                                                                                                                                                                                 20
                                                                                                                                                                                                                                                 20
                                                                                                                                                                                        20

                                                                                                                                                                                                                                              20
                                    2Q18     4Q18                                                     2018     2019E     2020E

Source: Oxford Economics                                                                                                                              Source: Oxford Economics

Southeast Asia expected to grow 4.8% annually in 2019-2023                 Limited downside to currencies after sharp corrections in 2018             Fig 5: Current account surplus as % of GDP
The IMF downgraded global growth expectations for 2019                     In 2018, Indonesia raised its policy rates six times and by 200bps                                                 25
to 3.5% from 3.7% previously as advanced economies are                     as it sought to stabilise the rupiah, which depreciated c.10%
expected to expand slower and trade challenges escalate.                   against the US dollar in the first three quarters of 2018. Similarly,
                                                                                                                                                                                              20
Southeast Asia is expected to grow by 4.8% in 2019-2023,                   Philippines tightened monetary policies to protect the Peso as

                                                                                                                                                   Current account surplus/deficit % of GDP
down from 5.0% previously, as the outlook for Indonesia and                markets were concerned about its current account deficits.
Philippines continued to be scaled back.                                                                                                                                                      15
                                                                           In 4Q18, both the Indonesian Rupiah and Philippines Peso
Both Indonesia and Philippines are expected to continue to                 stabilised as expectations on the pace and magnitude of rising
face dampened exports as red tape, bureaucracy and poor                    global interest rates moderated. Most economists now expect                                                        10
infrastructure continue to hamper progress. However, strong                the US Federal Reserve to raise interest rates just twice in
domestic consumption is expected to keep growth above 5%.                  2019, compared to thrice previously. While the ECB intends to
                                                                                                                                                                                               5
In particular, Indonesia’s strong domestic demand makes it                 end quantitative easing in 2019, it is unlikely to raise interest
highly resilient and the only economy in the region which is not           rates immediately. We expect these trends to be supportive of
expected to grow any slower in 2019-2020 compared to 2018.                 investor sentiment in Southeast Asia in 2019.                                                                       0
                                                                                                                                                                                                   2012   2013        2014        2015          2016             2017             2018E           2019E         2020E
On the other hand, expectations for Malaysia and Thailand
continue to improve as these governments take steps towards                                                                                                                                   -5

attracting more foreign direct investments. As a net exporter
                                                                                                                                                                                                                 Indonesia   Thailand    Malaysia      Philippines      Vietnam       Singapore
of oil/gas, Malaysia is also likely to benefit from higher global
oil prices.                                                                                                                                           Source: IMA Asia

4   Southeast Asia 2019 Outlook                                                                                                                                                                                                                                                            Southeast Asia 2019 Outlook   5
Southeast Asia 2019 Outlook - Southeast Asia to benefit from domestic consumption and shifts in global supply chains - JLL Vietnam
Southeast Asian economies with higher skills to benefit from
US-China trade tensions
In the last decade, China has become a key partner of              In the medium term, we think manufacturers are likely to           Fig 7: Exports from Vietnam to the US
Southeast Asia, with the establishment of the ASEAN-China          expedite the relocation of operations to Southeast Asia, which                          16                                                                                                                                                  70%
Free Trade Area (ACFTA) in 2010. The framework lowered the         has already started as wages in China rose. The American                                14                                                                                                                                                  60%

                                                                                                                                     Exports to US US$bn
average tariff rates on both imports and exports of ASEAN          Chamber of Commerce in Shanghai undertook a survey in                                   12                                                                                                                                                  50%
goods to China to 0.1-0.6%. The ACFTA is the third largest by      September 2018 to gauge the impact of new US tariffs on                                 10
                                                                                                                                                                                                                                                                                                               40%
trade volume after the European Economic Area and the North        American companies in China. Of the 430 companies who                                    8
                                                                                                                                                                                                                                                                                                               30%
                                                                                                                                                            6
American Free Trade Area.                                          responded, 61% are in manufacturing-related industries.                                                                                                                                                                                     20%
                                                                                                                                                            4
                                                                   Around 70% of the companies expect a negative impact                                                                                                                                                                                        10%
                                                                                                                                                            2
Today, China is Southeast Asia’s largest trading partner, making   on their profits, production costs and reduced demand for                                0                                                                                                                                                  0%
up 14% of ASEAN’s exports in 2017. 48% of Southeast Asia’s         products. Most respondents are adjusting their supply chains

                                                                                                                                                                                                                                            en s/
                                                                                                                                                                                            ar
                                                                                                                                                                         hi l

                                                                                                                                                                                                            pa s

                                                                                                                                                                                                                              uc d

                                                                                                                                                                                                                                                                ni d

                                                                                                                                                                                                                                                                                 uc e

                                                                                                                                                                                                                                                                                                   du d
                                                                                                                                                                       ot re

                                                                                                                                                                                                          d ne

                                                                                                                                                                                                                                                                              od ur
                                                                                                                                                                                                                            od n

                                                                                                                                                                                                                                                             tro an

                                                                                                                                                                                                                                                                                                 ro an
                                                                                                                                                                                                                                          pm ie
                                                                                                                                                                                            we
                                                                                                                                                                           ng

                                                                                                                                                                                                              rts

                                                                                                                                                                                                                                ts

                                                                                                                                                                                                                                              t

                                                                                                                                                                                                                                                                  cs

                                                                                                                                                                                                                                                                                   ts

                                                                                                                                                                                                                                                                                                       s
                                                                                                                                                                     Cl ppa
exports to China are in electronics, machinery and mineral         in response to the tariffs, seeking to source components and

                                                                                                                                                                                                                          pr d a

                                                                                                                                                                                                                                        ui er

                                                                                                                                                                                                                                                                            pr cult

                                                                                                                                                                                                                                                                                                     ct
                                                                                                                                                                                                      an pho

                                                                                                                                                                                                                                                           ec r

                                                                                                                                                                                                                                                                                              l p el
                                                                                                                                                                                          ot

                                                                                                                                                                                                                                      eq hin

                                                                                                                                                                                                                                                         el ute
                                                                                                                                                                                                                        od Woo

                                                                                                                                                                                                                                                                                            ee Ste
                                                                                                                                                                        A

                                                                                                                                                                                       Fo

                                                                                                                                                                                                                                                                              ua
                                                                                                                                                                                                         le

                                                                                                                                                                                                                                         c

                                                                                                                                                                                                                                                             p
fuels. Trade tensions between the US and China may impact          assembly outside of China and delaying investment decisions.

                                                                                                                                                                                                                                       Ma

                                                                                                                                                                                                                                                                        Aq
                                                                                                                                                                                                      bi

                                                                                                                                                                                                                                                           m
                                                                                                                                                                        d

                                                                                                                                                                                                     Mo

                                                                                                                                                                                                                                                      Co
                                                                                                                                                                     an

                                                                                                                                                                                                                       wo
Southeast Asia’s exports in the short term. As intermediate        While 64.6% of respondents are not considering relocating their

                                                                                                                                                                                                                                                                                          st
                                                                                                                                                                                                                       2017    2018      yoy change
goods make up over 50% of China’s imports from Southeast           manufacturing facilities out of China, 18.5% of respondents are
Asia, a decline in China’s exports is likely to reduce China’s     considering relocating these to Southeast Asia.                    Source: Vietnam Customs
demand for such exports from Southeast Asia in the short term.

                                                                                                                                      Fig 8: Global Manufacturing Competitiveness Index
Fig 6: Preferred destinations for relocation of China-based manufacturing facilities                                                  120                                                                                                                                                                        7
                                                                                                                                                                                                                                                                                                                 6
                                                                                                                                      100                                                                                                                                                                        5
                                                                                                                                              80                                                                                                                                                                 4
     Southeast Asia
                                                                                                                                                                                                                                                                                                                 3
                                                                                                                                              60                                                                                                                                                                 2
                                                                                                                                                                                                                                                                                                                 1
                                                                                                                                              40                                                                                                                                                                 0
         Elsewhere
                                                                                                                                              20                                                                                                                                                                -1
                                                                                                                                                                                                                                                                                                                -2
                                                                                                                                                     0                                                                                                                                                          -3
Indian subcontinent

                                                                                                                                                                US

                                                                                                                                                                                      y

                                                                                                                                                                                                 n

                                                                                                                                                                                                      a

                                                                                                                                                                                                                   a

                                                                                                                                                                                                                          o

                                                                                                                                                                                                                                UK

                                                                                                                                                                                                                                           an

                                                                                                                                                                                                                                                      da

                                                                                                                                                                                                                                                                re

                                                                                                                                                                                                                                                                            m

                                                                                                                                                                                                                                                                                    sia

                                                                                                                                                                                                                                                                                               nd

                                                                                                                                                                                                                                                                                                          ia
                                                                                                                                                                            a

                                                                                                                                                                                   an

                                                                                                                                                                                                     di

                                                                                                                                                                                                                 re
                                                                                                                                                                        in

                                                                                                                                                                                            pa

                                                                                                                                                                                                                         xic

                                                                                                                                                                                                                                                                                                       es
                                                                                                                                                                                                                                                                po

                                                                                                                                                                                                                                                                        na
                                                                                                                                                                                                                                         iw

                                                                                                                                                                                                                                                    na

                                                                                                                                                                                                                                                                                             la
                                                                                                                                                                                                                                                                                     y
                                                                                                                                                                      Ch

                                                                                                                                                                                                     In

                                                                                                                                                                                                              Ko
                                                                                                                                                                                 m

                                                                                                                                                                                                                                                                                  la
                                                                                                                                                                                            Ja

                                                                                                                                                                                                                                                                                                       n
                                                                                                                                                                                                                       Me

                                                                                                                                                                                                                                                                                            ai
                                                                                                                                                                                                                                                                       et
                                                                                                                                                                                                                                                               a
                                                                                                                                                                                                                                        Ta

                                                                                                                                                                                                                                                 Ca

                                                                                                                                                                                                                                                                                                    do
                                                                                                                                                                                   r

                                                                                                                                                                                                                                                                                Ma
                                                                                                                                                                                                                                                            ng

                                                                                                                                                                                                                                                                                          Th
                                                                                                                                                                                                             h
                                                                                                                                                                                Ge

                                                                                                                                                                                                                                                                       Vi
                                                                                                                                                                                                            ut

                                                                                                                                                                                                                                                                                                  In
                                                                                                                                                                                                                                                           Si
                                                                                                                                                                                                          So
      United States                                                                                                                                                                                         2016       2020    Change in rank (RHS)

                                                                                                                                      Source: Global CEO Survey by Deloitte, 2016

            Europe
                                                                                                                                      Amongst the countries in Southeast Asia, Vietnam has already                                   Outside of Vietnam, we also see Malaysia and Thailand as
                                                                                                                                      seen an acceleration of exports to the US as well as the number                                potential net beneficiaries in the medium term. According to
          East Asia                                                                                                                   of FDI projects in 2H2018, potentially due to the trade tensions                               Deloitte’s Global Manufacturing Competitiveness Index, CEO
                                                                                                                                      between the US and China. Vietnam’s exports to the US grew                                     respondents were asked to rank nations in terms of current and
                                                                                                                                      17% yoy in 2018, including substantial growth in machineries/                                  future manufacturing competitiveness. The 2016 study found that
      Latin America                                                                                                                   equipment, steel and steel products and wood and wood                                          Vietnam, Malaysia, Indonesia and India are expected to become
                                                                                                                                      products, where new tariffs by the US have been imposed. The                                   more competitive over the next few years while countries such
                                                                                                                                      number of FDI projects registered in Vietnam also started to                                   as China and South Korea could become less competitive.
                  0%              2%      4%           6%   8%        10%        12%        14%        16%        18%         20%     pick up in 3Q2018, with China FDI projects growing 37% yoy,
                                                                                                                                      Korean FDI projects growing 21% yoy and Singapore and Japan
Source: American Chamber of Commerce, Shanghai, Sep 2018
                                                                                                                                      growing 17% yoy.

6   Southeast Asia 2019 Outlook                                                                                                                                                                                                                                                  Southeast Asia 2019 Outlook        7
Southeast Asia 2019 Outlook - Southeast Asia to benefit from domestic consumption and shifts in global supply chains - JLL Vietnam
Office take-up tapered off in 2H2018, mainly due to slowdown in
                                                                                                                                                                         Kuala Lumpur, Manila and Jakarta
   For manufacturing companies seeking to relocate their                                                 IMA Asia expects China’s exports to grow 3-4% p.a. over the     In 2H2018, office take-up in the region grew by 3% yoy, sharply         In Jakarta and Manila, office take-up has been strong, matching
   operations from China to Southeast Asia, more developed                                               next few years, decelerating from 15% p.a. in 2010-2014. In     slower than the 5% yoy growth in the prior four quarters. This          the high supply of new completions and expanding by 16%
   countries with the requisite mid-tech skills such as Thailand                                         comparison, Thailand and Malaysia’s exports are expected to     was mainly due to negative net absorption in Kuala Lumpur as            yoy in 1H2018, but this moderated to 13% yoy in 2H2018. We
   and Malaysia could be more likely to benefit, in our view. Wages                                      grow faster at 5% p.a. in 2019-2023.                            well as slower growth in Manila and Jakarta. In Kuala Lumpur,           continue to expect office take-up in Jakarta to grow at 11%
   in these countries are now about 60% lower than in China,                                                                                                             downsizing by some financial institutions and government                CAGR in 2019-2023E and take-up in Manila and Bangkok to
   compared to 33% in 2010.                                                                                                                                              linked companies reduced occupied office space in the city              grow at 4-5% CAGR in the same period.
                                                                                                                                                                         centre by over 500,000 sqft in 2H2018.

   Fig 9: Manufacturing wages in Southeast Asia compared to China                                                                                                        Chart 11: Office net absorption in Southeast Asia (yoy)
                                        0.90                                                                                                                             10.0%

                                        0.80                                                                                                                              9.0%
Manufacturing wage as % of China wage

                                        0.70                                                                                                                              8.0%

                                        0.60                                                                                                                              5.0%

                                        0.50                                                                                                                              6.0%

                                        0.40                                                                                                                              5.0%
                                        0.30                                                                                                                              4.0%
                                        0.20                                                                                                                              3.0%
                                        0.10
                                                                                                                                                                          2.0%
                                          0.0
                                                                                                                                                                          1.0%
                                                           Malaysia                 Thailand                               Vietnam                   Indonesia
                                                                                                                                                                          0.0%
                                                                                                  2010     2018     2023                                                         2011     2011   2012   2012   2013     2013     2014     2014      2015    2015    2016    2016      2017       2017      2018     2018

   Source: IMA Asia                                                                                                                                                      Source: JLL Research

   Fig 10: Exports growth in Malaysia, Thailand to grow faster than China                                                                                                Chart 12: Office net take-up in Southeast Asia (yoy)
            40                                                                                                                                                           18%

                                                                                                                                                                         16%
            30
                                                                                                                                                                         14%

                                                                                                                                                                         12%
            20
                                                                                                                                                                         10%
            10                                                                                                                                                            8%

                                                                                                                                                                          6%
                           0
                                                                                                                                                                          4%
                                                2010       2011       2012   2013   2014          2015       2016          2017      2018E   2019E   2020E       2021E
   -10                                                                                                                                                                    2%

                                                                                                                                                                          0%
   -20                                                                                                                                                                               1H2016              2H2016                  1H2017                    2H2017                  1H2018                    2H2018
                                                                                                                                                                         -2%

                                                                                           Malaysia      Thailand    China                                                                                        Jakarta      Manila     Bangkok      Singapore     Kuala Lumpur

   Source: IMA Asia                                                                                                                                                      Source: JLL Research

   8                                    Southeast Asia 2019 Outlook                                                                                                                                                                                                                         Southeast Asia 2019 Outlook    9
Southeast Asia 2019 Outlook - Southeast Asia to benefit from domestic consumption and shifts in global supply chains - JLL Vietnam
Technology companies now a key office occupier group in
Southeast Asia
Fig 13: Estimated gross office space leased by technology companies

                              4%                                       9%                                     16%
45%

40%

35%

30%

25%

20%

15%

10%

 5%

 0%
                            Five years ago                           Three years ago                         Last 12 months

                                             Kuala Lumpur   Manila   Singapore         Jakarta   Bangkok   HCMC

Source: JLL estimates

Technology companies have been expanding swiftly in                        In the last two years, investments into e-commerce companies
Southeast Asia and have become a key office occupier group                 in Southeast Asia accelerated. For instance, Singapore-based
in the region in the last five years. We estimate that these               Sea, which operates Garena gaming and e-sports platform
companies leased around 15-20% of total gross office leasing               and Shopee e-commerce site, just raised over USD 1 billion
volumes in Southeast Asia, compared to 5-10% just three years              in 2017 through an initial public offering and a further USD
ago. We expect technology companies to continue to expand in               575m in June 2018. Tencent, China’s largest video games and
Southeast Asia, potentially taking up 15-25% of annual gross               social media operator has been investing in Garena for several
office leasing volume for the next decade.                                 years. In early 2018, Alibaba increased its investment in Lazada
                                                                           by USD 2billion, bringing its total investment to date to USD
Technology hardware manufacturers such as Dell, Intel,                     4billion. This was in addition to its USD 1billion investment
Apple, Ericsson and Siemens have been operating in the region              in Tokopedia, which operates in Indonesia. As gaming and
for decades and new players are investing in the region. In                e-sports markets grow in Southeast Asia, we think gaming
Bangkok, Huawei opened its Southeast Asia Research and                     companies such as Garena, Ubisoft, Quest Drop and Blizzard
Development centre in 2017 and is now the largest technology               will start to expand quickly. The number of PC and mobile
occupier in Bangkok, taking up more than 15,000 sqm of space,              gamers in Southeast Asia is projected to reach 400 million by
up from just 1,000 sqm in 2013.                                            2021, according to Niko Partners.

In the last ten years, internet companies such as Google,                  Both international and local coworking companies are also
Amazon and Facebook started to operate in Southeast Asia.                  rapidly increasing their presence in Southeast Asia, at pace
For instance, Google started its Singapore office with just 24             with the global trend. WeWork acquired Spacemob as part
people in 2007 but this Asia Pacific headquarters had grown to             of its entry into Southeast Asia in August 2017 and has been
over 1,000 employees by 2017. As of 2018, Google is the largest            expanding at breakneck pace since then. Justco started in
corporate occupier in Singapore, taking more space than any                Singapore in 2015 and expanded into Bangkok and Jakarta.
financial institution.

10    Southeast Asia 2019 Outlook                                                                                                             Southeast Asia 2019 Outlook   11
Where are the largest technology companies in Southeast Asia?

Fig 14: Where are the largest technology companies in Southeast Asia?                                                              Chart 15: Flex space penetration in Southeast Asia
100%                                                                                                                               4.5%

 90%
                                                                                                                                   4.0%

 80%
                                                                                                                                   3.5%

 70%

                                                                                                                                   3.0%
 60%

                                                                                                                                   2.5%
 50%

 40%                                                                                                                               2.0%

 30%
                                                                                                                                   1.5%

 20%
                                                                                                                                   1.0%

 10%

                                                                                                                                   0.5%
     0%
                        Facebook           Google                  Alibaba                 Sea                  Wework
                                                                                                                                   0.0%
                                    Singapore       Kuala Lumpur   Bangkok   Jakarta    HCMC      Manila                                                  Singapore      Bangkok             HCMC     Manila   Jakarta         Kuala Lumpur

Source: JLL estimates                                                                                                              Source: JLL Research

We find that the largest global technology companies in               E-commerce companies such as Sea (which operates
                                                                    	                                                            In Southeast Asia, flexible work spaces have grown by c.40%
Southeast Asia currently take up between 20,000 sqm and               Garena, Shopee and Airplay) and the Alibaba group (which     CAGR in the last three years and now take up 2% of the office
50,000 sqm in total, spread amongst three to five cities:             operates Lazada, Alipay and UC Web) are operating out of     stock, from 0.5-1.0% in 2015. Singapore enjoys the highest
	All of them have some presence in Singapore, Bangkok and           more locations in Southeast Asia and take up substantially   penetration rate, with flexible work spaces taking up 4.2%
   Jakarta.                                                           more office space in Jakarta than Singapore, followed by     of JLL island-wide office stock. The growth of flexible work
                                                                      Bangkok. We believe these companies are set up to serve      spaces in Southeast Asia is in line with the rapid growth in
	In many cases, the companies have grown their headcount
                                                                      the large and growing domestic markets of Indonesia,         Asia Pacific, where flexible space stock recorded a compound
   by 30-50% CAGR over the last 5-10 years.
                                                                      Thailand and Vietnam where personal consumption              annual growth rate of 35.7% in 2014-2017, much higher than
	Internet companies Google and Facebook have most of                expenditure is growing by over 6% annually.                  in the United States (25.7%) and Europe (21.6%) over the
   their office footprint in Singapore, which acts as a regional                                                                   same period. JLL predicts that as much as 30% of corporate
   headquarters and a base for marketing, sales, and research       Flexible office space operator WeWork has expanded rapidly     portfolios could be flexible space by 2030. What initially began
   and development operations.                                      in the last two years and now take up over 50,000 sqm across   as a platform for freelancers and startups, flexible space
                                                                    the region.                                                    providers are now tailoring their offering to accommodate
                                                                                                                                   corporate users.

12    Southeast Asia 2019 Outlook                                                                                                                                                                                        Southeast Asia 2019 Outlook   13
Global retailers to continue to expand in Southeast Asia

Domestic consumption continues to grow in Southeast Asia            from a vending machine. Modern grocers can provide in-             be the largest IKEA in the world. Apple has opened its second       tertiary students in Thailand. Alibaba currently has a presence
due to urbanisation, rising employment in the manufacturing         store chefs that cook a shopper’s groceries on demand, with        retail store in Southeast Asia in Bangkok, and is considering       in all six countries in Southeast Asia and targets to open high-
and services sectors and growth in the middle-income                deliveries made in under two hours from initial order.             Jakarta and Vietnam next. It is also planning additional stores     tech stores in the near term. The company is collaborating
household population. While online retail makes up 30% of                                                                              in Bangkok and Singapore.                                           with Malaysia and Thai governments on logistics hubs and
retail sales in China, it is currently just 5% in Southeast Asia    One example of a retailer that is expanding in Southeast Asia is                                                                       e-commerce parks.
where shopping is still seen as a leisure activity, as customers    Uniqlo, which said it would double its Southeast Asia network      E-commerce companies from China, such as Alibaba and
have a strong preference to touch and feel the product. Due         over the next four years to 400 stores by 2022 and treble sales    JD.com, continue to expand in Southeast Asia. Potentially,          We expect the transformation of the retail business to spill
to the young and tech-savvy population in Southeast Asia,           to USD2.7 bn from USD 0.9 bn in 2017. Uniqlo has opened            there are several similarities between China and Southeast Asia     over into higher demand for industrial and logistics space in
global retailers see the region as an ideal place to expand and     its first store in Thailand and is targeting suburban stores in    in terms of consumption growth rates and technology adoption        Southeast Asia. In Philippines, Lazada doubled its plant in
integrate online and physical retail points of sale.                Thailand, Malaysia and Philippines. It will also start to open     by youths. JD Central, a joint venture between JD.com and           Cabuyao, Laguna to 60,000 sqm in 2018. Zalora plans to move
                                                                    stores in Vietnam, Laos and Myanmar. IKEA, the Swedish             Thailand’s largest retail firm Central Group, aims to provide       to a four-storey warehouse facility in Cavite in 2019 that can
For example, some outfit retailers in malls have created ‘virtual   furniture maker, is currently operating in Singapore, Malaysia,    e-commerce and fintech services and accelerate omni-channel         accommodate 5 million product inventory, or five times more
shelves’ that allow customers to order the items they want for      Indonesia and Thailand. It targets to double its business and      retail growth in Thailand. The two firms will also collaborate to   than the 1 million product inventory capacity of its existing
delivery, if the store does not have the items in stock. Other      enter new markets in Southeast Asia in the next few years. The     provide IT solution services for supply chain development for       warehouse. JD Central targets to increase the number of
retailers use ‘magic mirrors’ that allow users to try new makeup    new IKEA store in Manila (in partnership with SM Group) will       small businesses and developing e-commerce skills among             warehouses in Thailand to five in early 2019.
looks with the help of Augmented Reality, and then buy items

14   Southeast Asia 2019 Outlook                                                                                                                                                                                                                Southeast Asia 2019 Outlook   15
Logistics performance in Southeast Asia continues to improve                                                                                                          Strong tourist arrivals to boost hotel investments in the coming
                                                                                                                                                                      24 months
Fig 16: Logistics Performance Index (global ranking)                                                                                                                  In 2018, tourist arrivals surged across Southeast Asia, growing                   Upscale hotel revenue per available room (RevPar) also grew
                                                                                                                                                            71        9% yoy. The number of international tourists visiting Vietnam                     by 5% yoy in 3Q18, after rising 6% yoy in 2017. Over the last
Philippines                                                                                                                           60
                                                                                                                                                                      and Indonesia rose 20% yoy and 16% yoy respectively, while                        four quarters, hotel RevPar rose 5-6% yoy in Kuala Lumpur and
 Indonesia                                                                                                   46                            63
                                                                                                                                                                      Thailand attracted 12% yoy more tourists. Investor interest in                    Bangkok. Singapore’s hotel RevPar finally recovered in the last
     Malaysia                                                              32                     41                                                                  hotels is rising and we expect more hotel assets to be sold in the                four quarters after declining for five years.
     Vietnam                                                                                 39                                             64                        coming months in the more developed Southeast Asia markets.
  Thailand                                                                 32                               45
      Taiwan                                                 25 27
                                                                                                                                                                      Fig 18: Tourist arrivals grew 9% yoy in Southeast Asia 2018
       China                                                  2627
                                                                                                                                                                      35.00%
       Korea                                                2425
Hong Kong                         9        12                                                                                                                         30.00%

Singapore                5 7
                                                                                                                                                                      25.00%
       Japan             5                 12
                                                                                                                                                                      20.00%
                0              10                    20             30                      40                    50             60               70             80

                                                                                     2016         2018                                                                15.00%

Source: World Bank                                                                                                                                                    10.00%

                                                                                                                                                                       5.00%
Fig 17: Logistics Performance Index – Competence and quality of logistics services (global ranking)
                                                                                                                                                                       0.00%
Philippines                                                                                                                           69         77                                                      2016                                            2017                                           2018E
                                                                                                                                                                      -5.00%
 Indonesia                                                                                  44                    55
     Malaysia                                                             3536                                                                                                                                  Vietnam          Indonesia     Philippines      Thailand      Singapore      Malaysia

     Vietnam                                                         33                                                     62                                        Source: JLL estimates and various country tourism boards
  Thailand                                                         32                                  49
      Taiwan                           13                      30                                                                                                     Fig 19: Change in hotel revenue per available room yoy
       China                                               27 27
                                                                                                                                                                      30%
       Korea                                              25 28
Hong Kong                         11 12
                                                                                                                                                                      20%
Singapore           3 5
       Japan         4                12
                                                                                                                                                                      10%
                0            10                 20           30                 40                     50              60             70               80        90

                                                                                     2016         2018                                                                 0%
                                                                                                                                                                                     1Q16         2Q16          3Q16         4Q16            1Q17        2Q17         3Q17         4Q17        1Q18             2Q18     3Q18
Source: World Bank
                                                                                                                                                                      -10%

Southeast Asian countries continue to improve the                                      The index measures six components including (1) efficiency of
                                                                                                                                                                      -20%
performance of their logistics sectors. According to World                             customs and border clearance; (2) quality of trade and transport
Bank’s Logistics Performance Index (LPI), Vietnam’s logistics                          infrastructure; (3) ease of arranging competitively priced
                                                                                                                                                                      -30%
performance is now ranked 32nd globally compared to 64th in                            shipments; (4) competence and quality of logistics services;
                                                                                                                                                                                                                       Jakarta          Bangkok       Kuala Lumpur         Singapore      Manila
2016 and now is just slightly behind Thailand. Indonesia also                          (5) ability to track consignments and (6) frequency where
moved up to 46th from 63rd rank. Singapore, Japan and Hong                             shipments are delivered on schedule. Vietnam and Indonesia                     Source: JLL estimates
Kong are still the most efficient logistics hubs.                                      improved the most on their logistics quality and competency.

16     Southeast Asia 2019 Outlook                                                                                                                                                                                                                                                                 Southeast Asia 2019 Outlook   17
Key changes to our views for 2019                                                                                                                       Authors

Chart 20: Office rental compound annual growth rate (%)                                                                                                           Regina Lim                         Veena Loh
 6%
                                                                                                                                                                  Head of Capital Markets Research   Head of Research
 4%                                                                                                                                                               Southeast Asia                     Malaysia
                                                                                                                                                                  Regina.lim@ap.jll.com              Veena.loh@ap.jll.com
 2%

 0%

 -2%                Singapore                 Jakarta             Manila                    HCMC              Bangkok             Kuala Lumpur

 -4%                                                                                                                                                              Andrew Gulbrandson                 Tay Huey Ying
 -6%                                                                                                                                                              Head of Research                   Head of Research
                                                                                                                                                                  Thailand                           Singapore
 -8%
                                                                                                                                                                  Andrew.gulbrandson@ap.jll.com      Hueyying.tay@ap.jll.com
-10%

                                                                         2016-2018      2019-2021E

Source: JLL Research

                                                                                                                                                                  Janlo de los Reyes                 James Taylor
Chart 21: Prime retail rental growth yoy                                                                                                                          Head of Research                   Head of Research
                                                                                                                                                                  Philippines                        Indonesia
12.0%
                                                                                                                                                                  Janlo.Delosreyes@ap.jll.com        James.taylor@ap.jll.com
10.0%
 8.0%
 6.0%

 4.0%
                                                                                                                                                                  Trang Le
 2.0%
                                                                                                                                                                  Head of Research
 0.0%                                                                                                                                                             Vietnam
 -2.0%       1Q15      2Q15     3Q15   4Q15      1Q16     2Q16    3Q16      4Q16     1Q17     2Q17   3Q17    4Q17       1Q18   2Q18    3Q18      4Q18             trang.le@ap.jll.com
 -4.0%

 -6.0%
 -8.0%
-10.0%
                                                        Bangkok     Jakarta          Kuala Lumpur     Singapore

Source: JLL Research

Singapore prime office rents rose 22% over 2017-2018 and we                      However, after 2019 supply volumes are expected to be more
now expect rents to continue to rise 15% over 2019-2020, slightly                manageable and as vacancy rates come down from their current
higher than our previous forecast. The upgrade to our Singapore                  level we are likely to see some stability in rents.
office rents forecasts was made on the back of stronger than
expected office take-up in 2018 and the withdrawal of some                       In 2018, retail rents across Southeast Asia continued to increase
aging stock expected in 2019. Our Jakarta office rents forecasts                 slightly by 2.8% yoy on average. Bangkok rents rose the fastest,
for 2019-2021E are now 6% lower than our previous estimates as                   rising 3.4% yoy. Singapore retail rents finally grew yoy after three
vacancy rate in the city remained above 30% despite strong net                   years of decline. We have mildly downgraded our Jakarta retail
absorption in 2018. Despite improving office demand over the                     rents for 2019-2021E as rents only grew just 1.8% yoy in 2018,
past couple of years, we expect Jakarta office rents to compress                 down from 4.0% yoy in 2016-2017. We expect Jakarta retail rents
further in 2019, extending the downward trend since mid-2015.                    to grow 3% yoy in 2019.

18     Southeast Asia 2019 Outlook                                                                                                                                                                                Southeast Asia 2019 Outlook   19
jll.com

JLL
© Copyright 2019 JLL. All rights reserved. All information contained herein is from sources deemed reliable; however, no representation or warranty is made to the
accuracy thereof.
You can also read