SCIENTIFIC REPORT 2013-2014 - EDUCATING ENTREPRENEURS FOR THE WORLD - EM LYON
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Educating Entrepreneurs for the world SCIENTIFIC REPORT 2013-2014
2 EMLYON ScientifiC REPORT 2013-2014 contents Educating Entrepreneurs for the World - Editorial.................. 3 Research Policy........................................................................ 5 Prizes, Awards and Recognition............................................... 9 EMLYON Scholarship in the Press - Snapshots....................... 13 Entrepreneurship Research Centre (CRE)............................... 15 The French Corporate Governance Institute (IFGE)................. 20 Organisations, Careers and New Elites (OCE)......................... 24 Center for Financial Risks Analysis (cefra)........................... 26 Research Centre for Entrepreneurial Finance (ReCEntFin).... 28 Doctorate and Ph.D emlyon Business School....................... 30 Research Serving Economic Sectors....................................... 37 Bookstore.................................................................................. 45 emlyon Case Collection.......................................................... 48 List of Scientific Output............................................................ 50
3 EMLYON ScientifiC REPORT 2013-2014 EDUCATING ENTREPRENEURS FOR THE WORLD Editorial Over more than a decade now, EMLYON has been standing as a Business Schol of reference in Europe, and this status of reference is largely the outcome of its project: “Educating entrepreneurs for the World”, and the quality of its innovative education and research & development activities. Indeed, there is no first-tier higher-education institution whose education is not supported and nourished by a strong research culture and significant intellectual contributions. Research-wise, 2013-2014 was in many ways in continuity with the earlier years, and I am very glad to share with you the remarkable accomplishments of EMLYON Faculty. 2013-2014 also marked the endpoint of a successful five-year catching-up period. Indeed, EMLYON was fully re-accredited for 5 years in fall 2014 by two important international accreditation agencies, EQUIS and AACSB. Both recognized the volume and relevance of EMLYON intellectual contributions, and its international quality, and underlined the significant progress that has been made since 2009. Visiting EMLYON in January 2015, the French evaluation agency HCERES also praised the research output and culture of EMLYON Faculty, including a thriving Ph.D. programme. That being said, this continuous progress in research and development should not hide the on-going dis- continuities that characterize the industry of higher education in management. Fully aware of the shifting and more constraining French regulations, shrinking public resources, new (mainly private) entrants in the market, new expectations by critical audiences regarding intellectual contributions (from primarily scholarly publications to impactful intellectual contributions ; from rigor to rigor & relevance), and technological transformations (including the digital turn and the growth of big data and computer algorithm that fuel worldwide growth), EMLYON Business School launched a new strategic plan in September 2014 called NEW TERRITORIES 2020, with globalization, digitalization and performance as its three pillars. For research, new territories are threefold: (1) building and developing three clusters of excellence, namely Lifestyle, Work & Organization, and Entrepreneurship & Growth that address transdisciplinary issues and combine top-level intellectual contributions, innovative educational offers and dedicated business networks; (2) developing knowledge and expertise in and for new territories, i.e. fast-developing geographical zones and fast-developing hybrid domains that cross borders between science and management such as business opportunities related to the digital & robotic breakthroughs; and (3) building stronger cooperation with the local, i.e. metropolitan research labs of both universities and engineering schools, in order to respond to the legitimate ambition of the metropolis, and this includes more ambition in pre-doctoral and doctoral education. In short, NEW TERRITORIES 2020 opens up an avenue of opportunities for researchers, including also relations with worldwide IBM structures, labs, and teams in relation with the Smarter Business School project. Enjoy the reading, Bernard BELLETANTE Dean
4 EMLYON ScientifiC REPORT 2013-2014
5 EMLYON ScientifiC REPORT 2013-2014 research policy Research is at the heart of strategies past and present adopted by EMLYON Business School and will remain so in the Philippe Monin future. Of capital added value, Professor of Strategic Management, Director of Research research and more generally intellectual contributions are the foundation for both the legitimacy and the international reputation of the School, and they feed the Faculty’s expertise to the benefit of participants in EMLYON’s programmes. The Faculty’s mission is to create knowledge, to develop new tools and pedagogical innovations, and to spread that knowledge in the form of intellectual contributions, notably academic and professional publications, by using face-to-face, distant and blended pedagogical means, in order to promote the continuous development of international entrepreneurial management skills. Thanks to its scientific activity, the Faculty is able to achieve this mission and, moreover, provide partner companies with precious mechanisms for the monitoring and updating of knowledge. ORGANISATION OF RESEARCH AT EMLYON The Research Department is responsible for defining the research policy, leading research development and promoting research at EMLYON. The EMLYON Research lab, re-evaluated by the AERES in early 2015, consists of all members of the EMLYON Faculty holding a Ph.D. (95 as of 30.06.2014) and 25 PhD and Post-doc students all employed by EMLYON. Part of the Research Unit is structured according to five areas of research, each with its own corresponding Research Centre or Institute: Organizations, Careers, and Elites (OCE); Entrepreneurship Research Centre (CRE); the French Corporate Governance Institute (IFGE); the Centre for Financial Risk Analysis (CEFRA); and the Research Centre for Entrepreneurial Finance (ReCEntFin). The research department comprises the director of the Ph.D. programme and doctoral studies. It provides the link between the research VPs or their equivalent and the doctotal school directors at the universities and “Grandes
6 EMLYON ScientifiC REPORT 2013-2014 Ecoles”. The main mission of the Director of Research is to lead SCIENTIFIC COMMITTEE MEMBERS (as of January 1st 2015) research management and research development at EMLYON in liaison with the economic sectors. S/he reports to the EMLYON Academic Dean. S/he is a member of the Executive Committee. S/he Jean-Luc ARREGLE Riccardo CALCAGNO David COURPASSON Alain FAYOLLE regularly convenes the Scientific Strategy and Economy, Finance Strategy and Director Organisations and Control Organisations of the CRE Committee. The Scientific Committee members are the Director of research, the Director of the Ph.D. programme and two “HDR” professors, (i.e. accredited to supervise research) or their equivalent […] from Bernard FORGUES Eric FAŸ Pierre-Yves GOMEZ Alexander GROH Director of Ph.D. and Management, Law Director Director each Teaching and Research Unit graduate programmes and Human Resources of the I.F.G.E. of the ReCEnFin (UPR), who devote at least 80% of their activities to EMLYON, and who preferably do not hold any other managerial responsibilities within the faculty. The mission of the Scientific Committee is to assist the director of research in defining Christophe HAAG Olivier LE COURTOIS Ignasi MARTI LANUZA Philippe MONIN Management, Law Director Director Director and implementing the EMLYON and Human Resources of CEFRA of OCE of Research research policy. The heads of the research centres and institutes are permanent guests […]. In particular it is the role of the Scientific Committee to present proposals for: Cathy PARDO François Lionel SITZ •C reation of structural partner- Markets QUITTARD-PINON Markets & Innovation Economy, Finance & Innovation ships with economic sectors, in and Control particular the creation of business chairs; Raison d’être of research it must be clear that EMLYON •C hanges to the structuring of at EMLYON Business School sincerely believes in research and the EMLYON the individual freedom of professors Research unit; At EMLYON, we deeply believe in selecting their research interests that both individual and collective •F rench and international institu- and managing their research research must co-exist. We also tional agreements that are strategic projects. This belief is an integral believe that collective and organized or structural in nature; part of EMLYON’s strategic research in EMLYON Centres and positioning: that of a Generalist •R elations concerning research and Institutes has to support and nourish Higher Education institution (the graduate training within the Lyon EMLYON’s singular mission: French ‘Grandes Ecoles’ tradition). PRES; Educating Entrepreneurs for the Consequently, to all those parti- World. By now, all five Institute and •T he EMLYON ranking of cipating in our programmes we Research Centres are involved academic journals; have a duty to guarantee a Faculty with EMLYON’s educational which is academically qualified •R elations between research and mission. Below is an extract in all disciplines relating to teaching. from the 2007-2008 Academic management, and we ensure that Report. Since then, this extract has nothing is overlooked.. As a result, been repeatedly referenced in all the faculty can develop its research subsequent annual scientific reports: work autonomously. “Whatever the strategic priorities,
7 EMLYON ScientifiC REPORT 2013-2014 Nevertheless, the Research Policy should be balanced by individual of its Director, Pierre-Yves encourages structured research, research initiatives. Gomez, the French Corporate particularly by allocating additional Governance Institute (IFGE) resources to two types of groups: THE EMLYON RESEARCH is a major player in research into the Research Centres and the LABORATORY governance. Institutes. A Research Centre The EMLYON Research • The third centre is concerned is headed by a scholar who is Laboratory is a full part of the with the political and critical authorised to supervise doctoral EMLYON Business School facility. analysis of organizations research [The French ‘Habilitation It has adopted the primary mission and management. The à Diriger des Recherche’ - HDR]. of supporting the teaching of Organizations, Careers and It brings together scholars from entrepreneurial skills oriented New Elites (OCE) research several disciplines, who share an towards reasoned action. It strives centre was created in 2005 and ambitious research programme. An for the transformation of insti- is dedicated to the political and Institute carries the institutional tutions and organisations, and critical analysis of organizations reputation and develops its work the development of capacities for and management. Three themes at the interface of the academic critical, autonomous and conscious have been the subject of study and business communities and analysis. and targeted publications: the rest of society. It is innovative In order to reach this objective, Organizational change and life in terms of programmes and EMLYON Research has set up five at work; Social innovations and education, both pre- and post- Research Centres that each focus managerial alternatives; and experience. An institute is run by on a particular angle of EMLYON Valuation, markets and society. a group of professors who have Business School’s guiding principle, Organisations, Careers and succeeded in building an academic “Educating Entrepreneurs for the New Elites (OCE) is directed by and extra-academic reputation World”. Ignasi Martí-Lanuza. through peer-referenced works on an international scale and through • The first centre studies • The fourth centre aims at multiple references in the relevant Entrepreneurial Processes. analyzing financial risk, media [...]. These research centres The Entrepreneurship Research which is the subject favored and institutes, each from a particular Centre has examined five priority by researchers at the CEnter angle, echo EMLYON Business research topics over the last few for Financial Risks Analysis School’s promise: Educating years: the study of processes (CEFRA) created in 2007 and Entrepreneurs for the World. for the creation of innovative directed by Olivier Le Courtois. activities; organizational entre- The Center for Financial Risks Yet as we mentioned above, preneurship; teaching and the Analysis attempts to stimulate research centres and institutes do evaluation of the effectiveness exchanges between corporate not constitute the only research of entrepreneurial teaching finance, market finance, insurance activities conducted by the Faculty. programmes; the evaluation and risk management. With Innovation often results from of public policy in the field of this fourth centre, EMLYON emerging work, led by single company creation and takeovers, Research demonstrates two of faculties and/or professors who and the dynamics of fast-growth its convictions: that the unders- organise themselves into informal start-ups. The Entrepreneurship tanding and approach to risk groups, in disciplinary or thematic Research Centre is managed by (notably, but not only, financial fields that may be far away from Alain Fayolle. risk) are at the heart of the research centres. The sociology entrepreneurial dynamic, and of the science tells us that it is • The second centre examines that the relationship between the often these marginal or heterodox governance in relation to the entrepreneur and risk (notably, initiatives which generate the political legitimacy of the en- but not only, financial risk) greatest progress. The governance trepreneur. Four main research varies according to institutional of the research acknowledges topics form the basis of targeted systems. Consequently, a detailed and reflects this tradition of dual work and publications: executives understanding of risk is essential research”. versus management; sharehol- in order to contribute to the In summary, strong Research ders versus investors; financial entrepreneurial agility of students Centres and Institutes supported by capital versus human capital; and participants in EMLYON a recognized collective of scholars business versus society. Thanks programmes. to the activity and influence
8 EMLYON ScientifiC REPORT 2013-2014 The year 2013 saw the birth of whose work is not directly related able to develop their research work a fifth research centre, the Research to the baseline. Indeed, the outside the five centres described Centre for Entrepreneurial policy of EMLYON Research and within the framework of Finance (ReCEntFin). Headed cannot be disassociated from traditional disciplines, such as by Alexander Groh, its major the specific positioning of marketing, finance, accounting, contribution is the creation and EMLYON Business School, information systems, strategy, dissemination of research on which is that of a “generalist etc. Therefore, EMLYON Research entrepreneurial finance to enhance Grande École”. We must therefore has adopted the additional mission transparency and mutual com- offer our programme participants of supporting research in all the prehension between entrepreneurs a faculty staff qualified in all main disciplines required for general and financiers. The EMLYON the main disciplines in the field higher education programmes in Research Laboratory also includes of management. As a result, management. a certain number of researchers EMLYON Research professors are publications in 2013-2014 The tables below present the research publication statistics for the year 2013-2014. The net increase of academic articles ranked A and B reflects EMLYON Research focus on producing high quality papers, published in the most selective international journals (see table 1 and EMLYON list of Academic Journals). Table 2 gives a longer historical perspective. It shows the progress achieved in relation to the successive five-year periods (1991-1996; 1997-2002; 2002-2007; 2007-2012) on the basis of which EMLYON was accredited by EQUIS. The detailed list of publications can be consulted on page 50 and following. Table 1 – Annual statistics on scientific productions - 09.2004 - 08.2014 04-05 05-06 06-07 07-08 08-09 09-10 10-11 11-12 12-13 13-14 Academic articles in tier A&B journals 23 20 23 26 33 42 44 33 40 52 (2) Including Tier A articles (1) 6 8 4 8 10 10 14 16 16 14 Including Tier B articles (1) 17 12 19 18 23 22 30 17 24 38 Academic articles of other ranks 19 23 20 21 40 17 40 45 41 16 (2) Articles published in unranked journals or trade journals 19 26 16 16 40 55 27 30 32 26 Books 13 10 12 12 15 12 13 9 12 9 Book chapters 27 28 41 57 58 30 48 35 24 30 Sub-total 110 107 112 132 186 156 172 152 149 133 Working papers 13 15 15 5 10 13 6 7 16 6 Published Case studies 7 23 9 5 17 26 16 21 22 8 Total publications 130 145 136 142 213 195 194 180 187 147 (1) Based on the EMLYON ranking of academic journals (version September 2009) (2) Among the 68 ranked articles (52+16), 55 are ranked in the CNRS List, Economy & Management section (May 2014). Table 2 - Comparison of scientific productions from one period to another Average Average Average Average 2012-2013 2013-2014 1991-1996 1997-2002 2002-2007 2007-2012 Total Articles 14.4 37 58.6 101.8 113 94 Books 2.2 8 11.2 12.2 12 9 Book chapters 11.2 22.5 27.2 45.6 24 30 Total 27.8 67.5 97 159.6 149 133
9 EMLYON ScientifiC REPORT 2013-2014 PRIzES, AWARDS AND RECOGNITION PRIX DE LA CHANCELLERIE – Each year, the “Chancellerie” bestows prizes called the CHANCELLERIE AWARD “Formal Chancellerie Prizes” to reward the academic and scientific quality of PhD theses. These awards are Ludivine REDSLOB received funded by donations and bequests granted to the old the “Chancellerie Prize” for her University of Paris. The Chancellerie prizes are open PhD thesis during a ceremony that to all students enrolled in universities in the “Île-de- took place on December 2nd 2013. France” region in law and political science, economics Ludivine REDSLOB defended her and management, medicine and science, arts and dissertation entitled: “La construction humanities, and pharmacy. de l’identité professionnelle des contrôleurs de gestion dans un milieu où la performance financière est en quête de légitimité : l’armée française”, at the University of Paris Dauphine on April 10th 2012, under the supervision of Henri BOUQUIN, Emeritus professor. Doctoral defenses Mar PEREZTS, Assistant Bertrand TAVIN, Assistant Professor in Management and Professor in Finance, success- Business Ethics, successfully fully defended his doctoral defended her thesis on February thesis on November 7th 2013 at 24th 2014 at ESCP Europe and Université Paris 1 - Panthéon Paris 1 Panthéon Sorbonne Sorbonne, entitled: Essays in University, entitled: Ethics as situated practice: a Options Theory. The members of the jury were multilevel study of ethics at work in banking compliance. Professor Jean-Paul LAURENT (Université Paris The members of the jury included Professor Jean- 1 - Panthéon Sorbonne) president; Professor Philippe Bouilloud (ESCP Europe) her supervisor; Olivier LE COURTOIS (EMLYON Business Jean-François Chanlat (Université Paris Dauphine), School), external examiner; Distinguished Professor Eric Faÿ (EMLYON), the external examiners Patrice PONCET (ESSEC Business School), thesis ; Ghislain Deslandes (ESCP Europe), Hervé supervisor; and Professor Jean-Luc PRIGENT Corvellec (Lund University Sweeden), and Anne (Université de Cergy-Pontoise), external examiner. Gratacap (Université Paris 1 Panthéon Sorbonne).
10 EMLYON ScientifiC REPORT 2013-2014 BEST PAPER AWARD Nominations Sophie MICHEL, doctoral student under the supervision of Catherine Michel PHAN, Professor PARDO (EMLYON) and Ignasi of Luxury Marketing at MARTI-LANUSA (EMLYON), EMLYON’S Asian Campus, was awarded the Etienne Thil was nominated Editor in Chief Prize for her paper entitled “La of Luxury Research Journal, survie des intermédiaires face au circuit court : le cas des published by Inderscience grossistes en fruits et légumes” during the 16th Etienne Publishers (formerly Luxury Thil Conference that took place on October 2nd-4th Intelligence: an international 2013 in Paris (ESCP Europe). The Etienne Thil Prize Journal). recognizes the work of young scholars. INTERNATIONALISATION AND INNOVATION AWARD Pablo MARTIN DE Monica GROSSO, Assistant HOLAN, Professor of Professor in Marketing & Retail Strategy and Entrepreneurial at EMLYON, received the Management and Director internationalization and innovation of the International MBA, award from SDA Bocconi for her became Associate Editor research on consumer behavior. of Journal of Management This award recognizes her work Inquiry. He will act as a conducted with the “Channel and standard editor, and also run Retail Academy” and sponsored by and expand two sections that IBM. Monica GROSSO has been are particular to this journal: studying consumer behavior in “essays” and “non-traditional 15 different countries in order to research”. better understand the factors that determine final purchasing decisions in a specific store. HDR Soutenances Christiane PRANGE success- Kedge Marseille), Kristine De Valck (HEC Paris), fully defended her “Habilitation Philippe ROBERT-DEMONTROND (Université à Diriger des Recherches” on 29th de Rennes), Christophe BENAVENT (Université November 2013 at the University Paris Ouest), Richard Ladwein (Université de Lille) Jean Moulin Lyon 3. Entitled et Gilles MARION (Professeur émérite EMLYON). “Ambidextrous strategies. Véronique BOUCHARD How Companies manage Paradoxes, Learning successfully defended her and Innovation on a Global Scale”. The jury was “Habilitation à Diriger des composed of the professors Ulrike MAYRHOFER Recherches” on 24th January (Université Jean Moulin Lyon 3), Pervez GHAURI at the Université de Reims (King’s College, London), Stefan SCHMID (ESCP Champagne Ardennes. Entitled Europe, Berlin), Catherine THOMAS (Université “Entrepreneuriat organisationnel et auto-orga- de Nice), Jean-Fabrice LEBRATY (Université Jean nisation dans l’entreprise : un cas de fertilisation Moulin Lyon 3) and Bill McKELVEY (UCLA). croisée”. The jury was composed of the professors Lionel SITZ succesfully Martino NIEDDU (Université Reims Champagne defended his “Habilitation à Ardennes), Claire AUPLAT (Novancia Business Diriger des Recherches” on 6th School), Valérie FRANCOIS (Université Lille 1), December at University Paris Caroline VERZAT (Novancia Business School), Sud. Entitled “Comment le Alain FAYOLLE (EMLYON Business School), marché se (dé)fait” . The jury Emile MICHEL-HERNANDEZ (Université was composed of the professors Dominique ROUX Reims Champagne-Ardennes). (Université Paris Sud), Bernard COVA (Université
11 EMLYON ScientifiC REPORT 2013-2014 TRIBUTE TO ULRICH WASSMER, 1969-2014 EMLYON A citizen of the world, Uli was born and raised Business School in Germany, where he graduated with a degree in is deeply industrial engineering (Diplom-Wirtschaftsingenieur) saddened by in 1994, moved to the USA for his MBA and came the death of back to work as a consultant in Germany and then our friend and England. He was awarded his Ph.D. in Spain in colleague Ulrich 2007 and married an Italian woman, before getting Wassmer. his first academic job in Canada and eventually After months of a courageous fight against cancer, joining us in France in 2013. We benefitted a great Uli passed away shortly before Christmas 2014 deal from his intercultural skills, open-mindedness at the shockingly young age of 44. Uli was an and eagerness to meet people... not to mention his Associate Professor of Strategy at EMLYON polyglotism: he spoke five languages. Business School and was deeply involved in It was a real pleasure to have Uli around. He was EMLYON Ph.D. programme. He will be sorely always very kind and full of humor, extremely smart missed. and willing to help, full of energy. He was also very Uli was a great scholar, advancing our knowledge modest: I only learned about many of his achie- on interorganisational collaboration. In particular, vements after he died, while talking to colleagues he showed that for alliances to create value, they who were as shocked as I was. Many shared stories, need to fit with the focal firm’s prior set of alliances both personal and professional. We remembered the (the ‘portfolio perspective’). Recently, he applied his time he rode his bike all the way from his German knowledge to the pressing issue of environmental hometown to Lyon and marvelled at the number of collaborations. Uli was highly regarded in the working papers he was coauthoring at the time of research community, holding an elected position his death… in the Strategic Management Society (Cooperative Uli fought his battle against cancer with immense Strategies SIG), and serving on the editorial board courage and dignity. Always the true scientist, he of the Journal of Management. He was very well studied the literature and followed recommendations published and cited. for increasing one’s chances, listening to doctors and Uli was also a superb teacher who devised great adjusting his diet. learning outcomes for his students, drawing from “I will remember Uli as a very smart scholar, full of both his business experience as a consultant and his energy and ideas to improve our Ph.D. programme. I will scholarly expertise. He cared deeply for his students, miss Uli’s kindness and humor. I will also regret having had who liked his classes a lot. While at Concordia so little time to be with him. My thoughts are with his University, Uli won the JMSB Dean’s Award for family: his wife Cristina and their two little boys Dario Teaching Excellence. and Fabio, all three way too young to be deprived of him, Our Ph.D. programme benefitted a lot from his and with his mother.” ideas. Just a month before passing away, he had sent (Bernard Forgues, Director PhD programme) me a wonderfully crafted syllabus for a new seminar aimed at “enhancing the Ph.D. research toolbox”.
12 EMLYON Scientific Report 2012-2013 New FACULTY From left to right Corinne BERNEMAN - Bruno COURBON - Gilles NEUBERT - Jean-Pascal BRIVADY - Christian FRIEDEMANN - Jean-louis MAGAKIAN - Olivier BACHELARD Markets and Innovation Strategy and Organisation Corinne BERNEMAN Christian FRIEDEMANN Senior Pedagogical Coordinator Affiliate Professor in Entrepreneurship — — Her expertise includes strategic marketing, international Before starting his academic career, he held several marketing and services marketing, with a strong interest positions - Consultant with Siemens AG and CEO in cultural marketing and sustainable development. of companies Tenovis Comergo GmbH, Stuttgart, Bullith She has written articles in international academic journals Batteries AG, Ismaning/Munich and Monios Business such as the Journal of Arts Management, Law and Society, Amplification GmbH, Munich – Lyon. His teaching Economia della cultura, Journal of Cleaner Production. areas include strategic change management, strategic innovation and business models and entrepreneurship. Bruno COURBON Senior Pedagogical Coordinator Jean-Louis MAGAKIAN — Affiliate Professor in Entrepreneurship His expertise includes marketing, market survey — and communication. He is now in charge of all Before starting an academic career, he held different marketing courses for the EMLYON B.B.A. positions, such as Sales Manager, Consultant in Strategy and Finance, and interim CEO. His research areas Gilles NEUBERT focus on organisational cognition (role of language, Professor of Operation Management sense-making and strategic thinking), activity theory, — Russian psychology and philosophy of language, and His research focuses on activities contributing to inter- finally video-technology in qualitative research. enterprise relationships and their impact on value creation and the development of territories. He has written articles in international academic journals such as the International Management, Law and Human Resources Journal of Computer Integrated Manufacturing, International Journal of Information Technology and Management, Olivier BACHELARD International Journal of Production Economics, Production Affiliate Professor of Human Resource Management Planning and Control, etc. His teaching areas are production — and operations management, and lean management. Olivier BACHELARD held various programme responsibilities at the Ecole Nationale Supérieure de la Sécurité Sociale and in the former ESC Economics, Finances and Control Saint-Etienne group. His research focuses on psychosocial risks at work. In 2008, he created and Jean-Pascal BRIVADY co-directed the Chair Santé et Sécurité au Travail. Senior Lecturer in Finance He has written several articles in national academic — journals and numerous books and chapters. Before starting his academic career, he held several positions as an internal auditor, CFO, and financial analyst on the European equity market. From 2010 he has regularly taught at EMLYON as adjunct Faculty to executive, as well as to graduate, students. His teaching areas include corporate finance and financial markets.
13 EMLYON Scientific Report 2012-2013 EMLYON SCHOLARSHIP IN THE PRESS - SNAPSHOTS 3RD EDITION OF THE “FORUM DES DIRIGEANTS” The Forum des Dirigeants is a special event because it MANAGEMENT FORUM brings together teachers and entrepreneur-managers, thus allowing the academic AND operational perspec- The third edition of the Forum des Dirigeants was tives to be analysed together. held at EMLYON on the 12th June 2014 and featured discussions and debates led by graduates of the AMP/ More than one hundred entrepreneurs from the CPA programme and EMLYON FOREVER on the Rhône-Alpes region took part in the round-table theme: “Bousculons les idées reçues ... vers un management discussions in order to inspire and share their humain 3.0?” (“Breaking with tradition … towards experiences with conference speakers and managers. human management 3.0?”). Video report on the event: http://youtu.be/4jAxmergsws Harvard Business Review France Harvard Business Review France officially launched its website in January 2014: http://www.hbrfrance. fr. Three professors at EMLYON regularly publish chronicles and essays: Pierre-Yves GOMEZ, David COURPASSON and Christophe HAAG. • COURPASSON, David. 2014. Le manager empêche´ de… bien faire son travail. Harvard Business Review - France: 3 P. • COURPASSON, David. 2014. Le néomanagement engendre la souffrance des cadres dans l’indifférence générale. Harvard Business Review - France. The event was introduced by Denis PAYRE, founder of companies Business Object and Kiala, the “Croissance • COURPASSON, David. 2014. Sommes-nous tous Plus” association, and President of the “Nous Citoyens” des subalternes au travail ? Harvard Business Review - political movement. He also shared his experiences and France: 4 P. set out his vision of entrepreneurship in France today. • GOMEZ, Pierre-Yves. 2014. Emancipons les The event brought together ten different speakers managers de la machine à reporting ! Harvard Business - professors from EMLYON Business School and Review - France. renowned business managers - who shared their personal • HAAG, Christophe. 2014. Dirigeants, suivez votre experiences during the following round-table discussions: GPS intérieur. Harvard Business Review - France. • Les transformations de la distribution en BtoB (How distribution is evolving in BtoB) with Catherine PARDO • La résistance au travail chez les managers (Managers and resistance at work) with David COURPASSON • La place du gratuit chez les managers (Managing donations and gifts) with Pierre-Yves GOMEZ • L’effectuation, processus entrepreneurial pour manager innovateur (Implementation: an entrepreneurial process for innovative management) with Philippe SILBERZAHN
14 EMLYON Scientific Report 2012-2013 United Nations Special Rapporteur GEM – Le on Cultural Rights problématique EDUCATING ENTREPRENEURS FOR THE WORLD passage des Agnès NAIRN contributed to LE PROBLÉMATIQUE PASSAGE intentions the recent report from the United DES INTENTIONS D’ENTREPRENDRE À L’ACTION d’entreprendre Nations Special Rapporteur on Global Entrepreneurship Monitor à l’action, Cultural Rights, entitled “Promotion Résultats 2013 résultats 2013 and protection of human rights: human rights questions, including alternative approaches for improving the effective enjoyment of human rights and fundamental freedoms”. SHRUM, L. J., LOWREY, Tina M., NAIRN, www.em-lyon.com Agnès, Et. Al. 2015. Materialism: The good, the bad and the ugly. Journal of Marketing Management, http://www.publications-em-lyon.com/ [Forthcoming]. Abstract_1_GEM_2013/ NAIRN, Agnès. 2015. The First Stage: Childhood. In HAMILTON, Kathy, DUNNETT, Susan & LE GRAND DEFI PIACENTINI, Maria: Vulnerable Consumers: The “Grand Défi de la Création d’Entreprise” (Business Conditions, contexts and characteristics. Routledge Start Up Challenge) took place on the 29th January 2014 [Forthcoming]. at the Palais Brongniart. Organised by the French Chamber of Commerce in partnership with BPI France, EMLYON Business School, Entreprendre et Innover, l’Opinion and Viadeo, the event aimed to highlight new sources of support available for business start ups. Alain FAYOLLE, Professor of Entrepreneurship at EMLYON, was amongst the “project testers”. There was also political support for the event, notably from Najat VALLAUD-BELKACEM, then Minister for Women’s Rights and government spokesperson. En partenariat avec Le Grand Défi de la Création dʼEntreprise summary from the report Quoi ? 4 équipes composées de personnalités politiques vont travailler avec 4 porteurs de projet de création pour concevoir 4 business models innovants. Chaque équipe pitchera le business model retenu devant un panel d’entrepreneurs, d’investisseurs et de médias. In the present report, the Special Rapporteur in the field of cultural rights considers the impact commercial advertising and marketing practices have onQuand the et où ? enjoyment 29 janvier 2014 of cultural rights, with a particular focus on freedom of thought, opinion and expression, cultural diversity and –ways Au Palais Brongniart ofrue life, entrée par la the rights Notre-Dame-des-Victoires, ofdu children en face n°40 with respect to education M° Bourse – Sortie Notre-Dame- des-Victoires and leisure, academic and artistic freedom and the right to participate in cultural life and to enjoy the arts. Pourquoi ? Examining new trends in advertising and marketing strategies, Faire mieux appréhender business model. la réalité de lathe créationSpecial d’une entreprise Rapporteur isenconcerned à des personnalités politiques byune the leur faisant tester en direct méthodeincreasin- innovante de définition de gly blurred line between commercial advertising and Contribuer other à la cause nationale decontent, especially l’entrepreneuriat en montrant aux futurs in the porteurs areas de projet of culture qu’entreprendre and education. n’est pas si compliqué. Exposer les différences entre l’intention d’entreprendre et le passage à l’action. An overall concern relates to the disproportionate presence Dresser un panorama of commercial de l’entrepreneuriat en France. advertising and marketing in public spaces, the myriad advertisements and marketing messages Entreprendre, cepeople receive nʼest pas si compliqué ! Et si daily, thesimples quelques outils dissemination nous permettaient de passer of dʼune such communications « intention entrepreneuriale » parmi la plus élevée au monde à une « action entrepreneuriale » aussi forte ? using a large variety of media in a systematic and integrated way and the resort to techniques aimed at circumventing individual rational decision-making. 1 The report concludes that States should protect people from undue levels of commercial advertising and marketing while increasing the space for not-for-profit expressions. Within the framework of article 19 of the International Covenant on Civil and Political Rights and based on the view that commercial messaging may be granted less protection than other forms of speech, the Special Rapporteur recommends that States regulate the area more effectively. Of particular note is the recommendation to ban all commercial advertising and marketing in public and private schools.
15 EMLYON ScientifiC REPORT 2013-2014 ENTREPRENEURSHIP RESEARCH CENTRE (CRE) The Entrepreneurship Research Centre (CRE) was created in 2005 and is directed by Alain Fayolle, Professor of Entrepreneurship. It groups together twelve researchers of seven different nationalities and half a dozen Doctoral and PhD students It is continuing the work initiated use of a number of paradigms, approaches and different twenty years ago at EMLYON, sensitivities, to explore in depth our understanding of notably via the “Génération every facet of entrepreneurial activity in organizations. Entrepreneurs” Chair and latterly In keeping with previous years, key events in the year the “Rodolphe Mérieux” Chair, 2013-2014 included the publication of four books, the both of which were financed by defense of two doctorate theses (Amira BEN SALA and Alain FAYOLLE Alain Mérieux. It also manages Imen BEN SALA), the organization of several internal Director of the CRE the international and comparative and external workshops, and the further development GEM (Global Entrepreneurship of international collaborations, notably STEP, GEM and Monitor) study, of which ASTEE. EMLYON Business School is the French representative. The Entrepreneurship Research Centre teams make In memoriam, Emeran NZIALI EMLYON Business School is deeply saddened by the death of our friend and colleague Emeran Nziali. After months of a courageous fight against cancer, Emeran passed away on the 18th November 2014 at the shockingly young age of 37. Before starting at EMLYON as a Post-doc student at the Entrepreneurship Research Centre, Emeran had defended his dissertation in economics, entitled: “Les théories contemporaines de l’entrepreneuriat et la performance macroéconomique : une perspective sur l’innovation et la distribution de la taille des firmes” under the supervision of Prof. Bruno AMABLE (University Paris 1). Emeran worked closely with Alain FAYOLLE. Specifically, he had been very active in the Global Entrepreneurship Monitor project. On behalf of the EMLYON team, he had attended the GEM Annual Meetings in Santiago and Kuala Lumpur, directed the empirical investigations and co-authored several reports. Emeran Nziali was an energetic and promising young researcher and his passing is a great loss to the community. Our thoughts are with his family: his wife Caroline and their two little children, all three way too young to be deprived of him, and with his parents and relatives.
16 EMLYON Scientific Report 2013-2014 Focus on international collaborations ASTEE STEP PROJECT The ASTEE project was co-founded by the European EMLYON and the Entrepreneurship Research Centre Coommunity, the Competitiveness and Innovation have been invited to take part in the international Framework Programme (CIP) that took place from project, STEP (Successful Transgenerational December 2012 until June 2014. Professor Alain Entrepreneurship Practices). FAYOLLE was part of the 7-member project partners. Founded in 2005 by Babson College in collaboration The ASTEE project (Assessment Tools and indicators with six academic affiliates in Europe, the STEP Project for Entrepreneurship Education) was initiated as a is a global applied research initiative that explores the result of a recognised need for impact assessment entrepreneurial process within business families and of entrepreneurship education at different levels of generates solutions that have immediate application for education. It was the aim of the project to develop family leaders. measurement tools for assessing entrepreneurial skills, Celina SMITH, Assistant Professor knowledge, attitudes and mindsets among pupils and in Entrepreneurship, Myriam students, and the goal going forward is to implement LYAGOUBI, Associate Professor these tools across educational institutions in Europe. It of Finance, Head of Specialised is by providing access to such necessary measurement Master in Corporate Finance, and tools that discussion and action to further improve and Alain FAYOLLE will convene the disseminate entrepreneurship education on a larger scale next STEP meeting at EMLYON across Europe will be stimulated. on May 27th 2015, with the EIASM workshop on Family Business to follow from May 28-30th.
17 EMLYON Scientific Report 2013-2014 Doctoral defenses Amira BEN SALA Imen BEN SALA defended her defended her doctoral thesis doctoral thesis in Management in Management Science on Science on December 17th, 2013 December 17th, 2013 at Jean at Jean Moulin - Lyon 3 University, Moulin - Lyon 3 University, supervised by Alain FAYOLLE, supervised by Alain FAYOLLE, entitled “Contribution à la entitled “Contribution à la compréhension de l’impact de compréhension de l’impact des expériences d’accompagne- l’accompagnement sur le développement de la perception ment entrepreneurial sur la dynamique de l’apprentissage des compétences entrepreneuriales : Etude de Réseau expérientiel et le changement des comportements des ac- Entreprendre”. Presided over by Isabelle ROYER compagnateurs : Cas du Réseau Entreprendre”. Presided (Lyon 3 University), the jury members were: Lassaâd over by Isabelle ROYER (Lyon 3 University), MEZGHANI (Carthage University, Tunisia), the jury members were: Lassaâd MEZGHANI Emile-Michel HERNANDEZ (Reims Champagne (Carthage University, Tunisia), Emile-Michel Ardenne University), Lotfi BELKACEM (Sousse HERNANDEZ (Reims Champagne Ardenne University, Tunisia) and Nelly SCHUTZ (AgroSup University), Lotfi BELKACEM (Sousse University, Dijon). Tunisia) and Nelly SCHUTZ (AgroSup Dijon). Bookstore Fayolle, Alain & FAYOLLE, Alain & WRIGHT, Mike. 2014. REDFORD, Dana T. 2014. How To Get Handbook On The Published In The Best Entrepreneurial Entrepreneurship Journals. University. Edward Elgar. Edward Elgar. SILBERZAHN, Philippe. FAYOLLE, Alain. 2014. 2014. Handbook of Research Effectuation: Les principes On Entrepreneurship: de l’entrepreneuriat pour What We Know and What tous. We Need to Know. Pearson. Edward Elgar.
18 EMLYON Scientific Report 2013-2014 CONFERENCES AND SEMINARS • What do entrepreneurs talk about when they talk about failure? (selection) Prof. Bill GARTNER Californian Lutheran University, USA Entretiens Jacques Cartier • Scale and scope of organizing: Insights from the In November 2013, the Entrepreneurship Research palliative care in Kerala Centre co-organized and led the workshop “Nouvelles Pr Philippe MONIN avenues en soutien au développement de l’entrepreneuriat et EMLYON Business School des dirigeants de PME (incluant les PME familiales) - études • Instrumental & Symbolic benefits in Entrepreneurship de cas d’innovations structurantes et regards académiques ; and Identity-based analysis Regards croisés France-Québec”. Prof. Marc GRUBER EPFL, Switzerland • Policy risk, strategic decisions and contagion effects: The seminar series: the eShip Talks firm-specific considerations Co-organised by Brice Dattée Prof. Caterina MOSCHIERI and Celina Smith, Assistant IE Business School, Spain Professors in Entrepreneurship, • From Alliance to Acquisition: A Bilateral, Multi-Stage the eShip Talks research seminars and Multi-Level Process Analysis of Transitional provide a forum for discussion about Governance Trajectories ongoing research work. Prof. Anoop MADHOC The editorial line adopts a fairly Schulich School of Business, Canada broad definition of entrepreneurship • Does Entrepreneurship Education “move the in order to stimulate exchanges Needle“? The Cognitive Developmental Trajectory at the intersections of several Pr Norris KRUEGER disciplines, such as innovation Boise State University (Idaho - USA) management, organisation theory, strategy and finance. • Family entrepreneurial teams and the family (in) business During the year 2013-2014, a dozen researchers from Pr Allan DISCUA CRUZ ten or so foreign universities brought their expertise to University of Lancaster (UK) the following debates and themes: • What’s interesting in Entrepreneurship Research? Prof.Dr. Hermann FRANK WU Small Business Management and Entrepreneurship • Industry Rivalry and Inattention to Threats: a Study of the Banking Crisis Prof. K SONPAR & F PAZZAGLIA& P MARTIN DE HOLAN Smurfit School of Business (Dublin) & EMLYON Business School • How entrepreneurs in family business respond to environmental jolts: a study of brinkmanship behavior Prof. Celina SMITH EMLYON Business School
19 EMLYON ScientifiC REPORT 2013-2014
20 EMLYON ScientifiC REPORT 2013-2014 THE FRENCH CORPORATE GOVERNANCE INSTITUTE (IFGE) The French Corporate Governance Institute was created by Pierre-Yves Gomez, who is its director. It focuses on four areas of research: directors versus executives, shareholders versus investors, financial capital versus Pierre-Yves GOMEZ Director of the IFGE human capital, and business versus society. With 18 researchers coming from diverse institutions, the Institute has become a leading research centre on these issues. The team includes researchers from EMLYON Research, doctoral researchers who work on their theses under the management of IFGE researchers, associates, and university or management school professor-researchers involved in IFGE work. With its scientific production and training activities and its role in society as a whole, the IFGE fulfils all the criteria of an institute at EMLYON Business School. www.ifge.eu BOOKstore GOMEZ, Pierre-Yves & Opening the black box of agency KORINE, Harry. 2013. theory, Harry Korine, Associate Strong Managers, Professor at Insead and London Strong Owners: Business School and Associate Corporate Governance Research at IFGE, and Pierre-Yves and Strategy. Gomez show how management Cambridge University and ownership interact to shape the strategy of the Press firm. In their view, the critical question to ask is not what is the best strategy, but rather, who is the strategy for? With numerous detailed examples, Strong Managers, Strong Owners is an invaluable resource for company owners, board members and executives, as well as their advisors in strategy and governance. The family firm preparing generational change, the partnership that welcomes new partners, and the shareholders of a firm that chooses to go public are making decisions that will have an impact on strategy and management. Conversely, a change in strategy such as a move to diversify or a decision to take on more risk in a business can make the firm more attractive to some shareholders and less attractive to others and is therefore not ownership neutral.
21 EMLYON ScientifiC REPORT 2013-2014 A DECADE-LONG TRADITION OF PUBLISHING “PREUVES A L’APPUI” series STUDIES AND REPORTS AIMED AT These series look at the changes that have taken POLICY-MAKERS place within French businesses over the last 20 years, The publication and dissemination of the “Preuves drawing evidence from a vast, exclusive database of à l’appui” series are the logical result of a long-term economic, financial and governance data from 740 research strategy focusing on the quantitative dimension listed companies in France between 1992 and 2012. of research conducted into governance at IFGE. The sample includes very large corporations, medium- It follows the publication and dissemination of the sized enterprises and SMEs, and therefore reflects the “Cahiers pour la réforme”, initiated in 2008, which population of French companies. proposed ideas to be explored and improvements in The latest editions look at the following subjects: practices (Employed directors; professionalization of directors, internal controls and governance). All • 20 years of dividend distribution in France, resulting “Cahiers pour la réforme” productions are also • SMEs and SMIs governance. freely accessible on the site: www.ifge-online.org, in a manner designed to render our research work public Cahier to those involved in corporate governance and those n° 4 Mai 2013 who need to consider the evolution of their practices (French Institute of Directors, IOD, MiddleNext). 20 ANS DE DISTRIBUTION PR EU V ES À L’A PPU I DE DIVIDENDES EN FRANCE 1992-2011 “Les publications de l’I.F.G.E.” series Plus de 550 milliards de dividendes ont été distribués depuis 20 ans par environ 400 entreprises cotées. Il est important de savoir quelle est l’origine de ce flux de financement de l’économie. Toutes les entreprises ont-elles contribué de la même façon ? GOMEZ Existe-t-il des différences selon l’actionnariat ou le secteur économique ? Les publications de l’IFGE En utilisant la base GEF/IFGE, cette étude met en lumière comment, entre 1992 et 2011, les entreprises Pierre-Yves & ont produit et distribué une part de leurs revenus à leurs actionnaires. GUEDRI Zied. sous la direction de 2013. Rapport 2013 Pierre-Yves Gomez & Zied Guedri Pierre-Yves Gomez sur les Entreprises Cahiers «Preuves à l’appui» en partenariat avec Zied Guedri faisant référence au RAPPORT SUR LES ENTREPRISES code de gouvernance FAISANT REFERENCE AU CODE DE GOUVERNANCE MiddleNext. (Les MIDDLENEXT POUR Publications de Cahier L’EXERCICE 2011 n° 5 l’IFGE). EMLYON. Octobre 2014 Avril 2013 Ce rapport a été réalisé par l’IFGEPublished in avec le soutien de l’Institut de Recherche MiddleNext December 2009, en partenariat avec PwC et Financière de l’Echiquier Qui sont les patrons PR EU V ES À L’A PPU I français ? 1 the MiddleNext Évolution des corporate governance dirigeants des entreprises cotÉes code for Midcaps aims at providing guidelines to these 1992-2012 companies, which often have reference shareholders, to evaluate their governance. It is also complementary to the other codes, and notably that proposed by the sous la direction de AFEP and MEDEF, some of whose recommendations Pierre-Yves Gomez & Zied Guedri are not suited to Midcaps. Cahiers «Preuves à l’appui» en partenariat avec As happens every year, MiddleNext chose to entrust to IFGE the analysis of companies that referred to its governance code for the year 2012. This report thus gives an overview of the companies using the MiddleNext Code. It allows a better understanding of their characteristics and their governance system, as well as the problems the code helped them to solve.
22 EMLYON ScientifiC REPORT 2013-2014 KEY EVENTS 10th birthday of The French Corporate This was the third prize to date this year for the Governance Institute publication “Le travail invisible: enquête sur une disparition” by Pierre-Yves Gomez. This year, the French Corporate Governance Institute celebrated the 10th anniversary of its This work offers an original perspective and creation. Over the course of the decade, the I.F.G.E. constitutes a real decision-making aide in the fields gave birth to Corporatia, an e-learning course on of work, society and management. governance, as well as the “Cahier pour la réforme” The ceremony took place in the presence of Alain and the “Preuve à l’appui” collections, and saw the Roumilhac, President of Manpower Group, and publication of many books, chronicles and case Bernard Ramanantsoa, Managing Director of studies. HEC Paris. More info on: http://www.ifge-online.org/10ans Thesis defense Prizes In April 2014, Asma Fattoum defended her doctoral thesis entitled “Three Essays on the King Versus Rich Dilemma Faced by Founder-CEOs at IPO”. The thesis committee was composed of Frederic Delmar (Principal Advisor, Lunds Universitet, Sweden), Pierre-Yves Gomez (Chair, EMLYON Business School), Garry Bruton (External Examiner, Texas Christian University, USA) and Mike Wright (External Examiner, Imperial College, UK)”. This thesis comprises three essays that investigate the king versus rich dilemma confronting founder- CEOs at IPO. Indeed, IPOs dilute founder-CEOs’ cash-flow rights, which may weaken their control over the firm. To prevent any loss of control, foun- der-CEOs can put in place defensive mechanisms such as dual-class shares, pyramid control structures and voting pact agreements. However, because defensive mechanisms may create opportunities For his book “Le Travail invisible”, Pierre-Yves for principal-principal agency costs and discretion Gomez was awarded the “Toit Citoyen” prize of for private benefits expropriation, founder-CEOs the best publication in the “Expert” category. implementing defensive mechanisms are likely to suffer financial penalties at IPO. Hence, founder- CEOs face a dilemma at IPO: Either (1) select Pierre-Yves Gomez wins Best Publication the king alternative by putting in place defensive award from Manpower Group Foundation mechanisms and suffering financial penalty or (2) and HEC Paris choose the rich alternative by not using defensive The Manpower Group Foundation and HEC Paris mechanisms and risking loss of control over the firm organised the 19th edition of the Manpower Group but securing higher firm valuation at IPO. Foundation Prize at the Paris Chamber of Commerce.
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