Rooted and resilient Social Business Wales - The case for employee ownership in the Welsh private sector
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Social Business Wales /businesswales.gov.wales/socialbusinesswales Rooted and resilient The case for employee ownership in the Welsh private sector June 2017
Wavehill social and economic research ymchwil cymdeithasol ac economaidd Authors Eva Trier, Dr Andrew Engeli, Oliver Allies, Ioan Teifi, Anna Burgess Commissioned and published by Social Business Wales and Welsh Government Social Business Wales is funded by the European Regional Development Fund and Welsh Government. It is delivered by the Wales Co-operative Centre and is part of the Business Wales service. Wales Co-operative Centre Y Borth 13 Beddau Way Caerphilly CF83 2AX 0300 111 5050 info@wales.coop www.wales.coop The Wales Co-operative Development and Training Centre Limited (trading as the Wales Co-operative Centre) is a registered society under the Co-operative and Community Benefit Societies Act 2014, number 24287 R. Rydym yn croesawu gohebiaeth yn Gymraeg a Saesneg. Ni fydd oedi os byddwch yn gohebu â ni yn Gymraeg.
Contents 1.0 Introduction 3 1.1 Background to this study 4 1.2 Focus of this study 5 1.3 Methodology 6 1.4 Introducing the employee ownership model 7 2.0 Policy context 9 2.1 Employee ownership in the context of wider economic policy objectives 9 2.2 The Nuttall Review 12 3.0 The employee ownership opportunity 13 3.1 Benefits of employee ownership 14 3.2 Employee ownership models 17 3.3 Potential returns from employee ownership 20 3.4 Employee ownership as a tax efficient way of transferring ownership 23 4.0 Employee ownership in Wales 25 4.1 The wider business succession landscape in Wales 26 4.2 Case studies of employee owned businesses in Wales 28 5.0 Support for employee ownership 35 5.1 Supporting employee ownership 35 5.2 The picture in Wales 37 6.0 Conclusions and recommendations 39 6.1 Conclusions 39 6.2 Recommendations 40 7.0 Appendix 1 42 Key to abbreviations in this report
1.0 Introduction 3 Section summary • This research was commissioned jointly by Social Business Wales and Welsh Government to investigate mounting anecdotal evidence that Welsh SMEs are facing succession planning issues that could be detrimental to the Welsh economy as a whole. • The study undertook market research using primary and secondary data to examine SMEs’ succession aspirations and knowledge, and mapped existing support packages. • A particular focus in the research rested on considering the potential to promote employee ownership approaches to the betterment of the Welsh economy. • Employee ownership models are widely seen as potentially offering more resilient business models with potential for sustainable wealth creation and equitable distribution. • The sector accounts for around 3% of UK GDP and the number of employee owned businesses Employee grows by 10% year-on-year. owned businesses grows by Sector accounts for around 10% year-on-year 3% of UK GDP
4 Rooted and resilient 1.1 Background to this study This study was jointly commissioned From the perspective of the Welsh by Social Business Wales and Welsh economy as a whole, the employment Government. Commissioning the and wealth creation provided by SMEs research was motivated by the can only be retained and higher rates realisation that there was mounting of SME growth achieved if succession anecdotal evidence suggesting planning becomes part of a full that small and medium sized understanding of the SME business life enterprises (SMEs) in Wales are cycle. facing succession planning issues that could potentially be detrimental to Social Business Wales and Welsh the Welsh economy as a whole. This Government had identified that there research will contribute to both Welsh are serious economic and social costs Government’s and Social Business associated with business succession Wales’ understanding of the scale of failure which can be avoided by planning the problem and to designing relevant and implementing a considered approaches to address it. succession strategy. The Welsh economy was seen to be especially vulnerable Business succession occurs in SMEs because: when owner-managers decide to exit a company, often because they wish to retire after building up a business, • It is reliant on micro-businesses sometimes over many decades. Many of less than 10 employees, successful businesses fail every year which are often more because succession is handled badly. dependent on the founder and Some estimates suggest that a third therefore harder to sell; of all business closures can be seen as succession failures. • Rural areas depend more heavily on the sustainability of key The owner exiting the business is an employers, who might either essential part of the business life cycle close or leave the area as a and should be given timely attention. For result of succession. many owners, exit is their only realistic chance to realise their investment in the business. From the employees’ perspective, timely attention can secure a business’ strategic position in the market.
Rooted and resilient 5 1.2 Focus of this study The requirement for the study was A particular focus in the research rested to undertake market research and on considering the potential to promote analysis using primary and secondary employee ownership approaches data to examine the demographic and to the betterment of the Welsh psychographic profiles of businesses economy. Employee ownership offers and their owners in Wales, their a succession strategy that is suitable succession aspirations and levels of for many business owners, however, it knowledge of the options available. is not widely promoted by professional business advisers despite tax incentives Alongside this, the brief included a and a growing body of evidence requirement to map out the range that demonstrates the success of the of existing support packages that are approach. available to support business owners in their succession planning process and Building on the ‘Defusing the Business provide recommendations for the most Succession Time-bomb’ publication appropriate support packages that can released by the Wales Co-operative be promoted and delivered through the Centre in 2012, this part of the study wider Business Wales service offer. required an update of the policy, taxation and legislative environment for employee ownership to allow the interpretation and contextualisation of the evidence gathered within UK and Welsh devolved economic policy.
6 6 Rooted and resilient 1.3 Methodology The methodology adopted for this study combined primary and secondary research approaches as follows: • A desk review was undertaken considering the policy context for SME succession planning, identifying existing research and developing a research framework for the subsequent SME survey and the stakeholder interviews. • A survey of SMEs in Wales was undertaken to understand SMEs’ succession planning needs and their experiences with the existing succession planning support infrastructure. • Stakeholder interviews were undertaken with a cross-section of stakeholders providing succession planning support for SMEs in Wales. • All research results were triangulated in order to identify where market failures existed in relation to succession planning in Wales generally and the promotion of employee ownership models in particular. A series of recommendations was developed for the most appropriate support packages that could be promoted and delivered through the wider Business Wales service offer.
Rooted and resilient 7 1.4 Introducing the employee ownership model Employee ownership models have With a range of definitions and corporate received considerable attention in models often being associated with the recent years. As a 2012 report from the term, it is important to define what is Department for Business, Innovation meant by employee ownership for the and Skills (BIS) puts it, an ‘adverse purposes of this report. economic environment is prompting a reappraisal of alternative ownership Employee ownership means a significant models to the dominant public and and meaningful stake in a business for all private shareholder models - one that is its employees. If this is achieved then a not only resilient in times of adversity company has employee ownership: it has but also promotes sustainable wealth employee owners. What is ‘meaningful’ creation and equitable distribution.’ ¹ goes beyond financial participation. The employees’ stake must underpin organisational structures that promote employee engagement in the company. In this way employee ownership can be seen as a business model in its own right. According to the Employee Ownership Association (EOA), employee ownership can take one of three forms: • Direct employee ownership – using one or more tax advantaged share plans, employees become registered individual shareholders of a majority of the shares in their company; • Indirect employee ownership – shares are held collectively on behalf of employees, normally through a trust; • Combined direct and indirect ownership – a combination of individual and collective share ownership³. ¹ Lampel J., Bhalla A. & Jha P. (2012) The Employee Ownership Advantage: Benefits and Consequences, Department for Business, Innovation & Skills ² Nuttall G. (2012), Sharing Success, The Nuttall Review of Employee Ownership ³ http://employeeownership.co.uk/what-is-employee-ownership/ accessed 01 June 2017
8 Rooted and resilient John Lewis is often highlighted as an Policy developments following the 2012 example of the success this model can Nuttall Review reflected this strategic engender. This success has spurred concern with strengthening the uptake of heightened research and policy interest employee ownership. Crucially, a number and has led to a very live agenda around of new tax reliefs were introduced in promoting, encouraging and supporting the UK Finance Bill 2014, preparing the the development of more employee ground for greater uptake of employee owned businesses. ownership by UK companies, not least as a succession option. A 2013 EOA report4 showed that, at the time, the sector accounted for 3% of GDP With these developments in mind, it is and the number of companies converting important to specifically consider the to employee ownership was growing role of employee ownership models 10% year-on-year. Making the business in the context of this review of SME case for more organisations to opt for succession planning in Wales. Identifying employee ownership, the report called opportunities to enhance succession for a three-fold increase5 in employee planning support for SMEs in that respect owned firms in the UK by 2020. However, may be an important building block in the EOA urged that without incentivised enhancing succession planning in Wales. support for entrepreneurs and their employees to pursue co-ownership, few would be willing to take the financial risk 4 Employee Ownership Association (2013), Employee Ownership Impact Report of drastically changing their company 5 In terms of the value of employee-owned firms to UK gross structures and practices. domestic product (GDP) Left: Eurosource Ltd moved towards employee ownership in 2015.
2.0 Policy context 9 Section summary • Company ownership and corporate governance are closely intertwined with economic policy objectives and are prominent in the public debate throughout the UK. • A commitment to inclusive growth is at the heart of Welsh Government’s Programme for Government. The Wellbeing of Future Generations Act provides the higher-level framework and backdrop for a potential role of employee ownership in delivering on policy objectives. • Drawing on evidence on the potential benefits from employee ownership, the 2012/13 Nuttall Review investigated how Government could support employee ownership. It resulted in the introduction of tax exemptions for employee ownership trusts in the UK Finance Act 2014. 2.1 Employee ownership in the context of wider economic policy objectives Company ownership and corporate of this core theme in economic policy governance are closely intertwined objectives. with economic policy objectives. Key amongst those objectives in Wales, the A commitment to inclusive growth is UK and the wider developed world are at the heart of Welsh Government’s productivity and economic growth on Programme for Government, Taking the one hand, and wider sustainability Wales Forward. The document sets considerations from social justice and out how more and better jobs will be equitable outcomes, to environmental delivered through a stronger, fairer protections on the other. A commitment economy, improvements and reform of to ‘inclusive growth’ from high level public services, and building a united, international policy directions as, for connected and sustainable Wales7. instance, encapsulated in the World Economic Forum’s work on Inclusive 6 Samans R., Blanke J., Corrigan G. & Drzeniek M. (2015), The Inclusive Growth and Development Report 2015, World Growth and Development6, as well as Economic Forum Insight Report Welsh Government policy, is indicative 7 Welsh Government (2016) Taking Wales Forward 2016-2021
10 Rooted and resilient In this context, corporate governance As in other parts of the UK, employee is frequently identified as a key lever in ownership has received considerable strengthening business performance. attention in this context. As part of a At the UK level, a November 2016 UK wider drive to consider the role of co- Government Green Paper8 outlines operatives in the economy of Wales, the thinking around strengthening of Wales Co-operative Centre published a governance arrangements. This includes report on employee ownership in 2012. increasing the level of staff and customer The report explored ‘how employee influence at Board level while also ownership options can contribute to long encouraging businesses to consider term, sustainable succession planning their social impact and social value - in with measurable benefits to both business essence having a ‘social mission’ built into owners and employees.’ 10 It referred their vision, mission and values. This focus to the Welsh Government’s Economic on changing business cultures clearly Renewal Plan’s recognition of the fact resonates with economic stakeholders that the Welsh economy was failing to more widely as evidenced, for instance, keep up with the rest of the UK in terms in the Vibrant Economy initiative that is of employment and productivity, and the being spearheaded by Grant Thornton, a distinct economic challenge from being leading UK professional services firm. comparatively less urbanised than most European nations These factors were Corporate governance is also prominent identified as heightening the urgency of in the policy debate in Wales. A 2015 addressing business succession, which report commissioned by the Federation can be especially damaging and liable to of Small Businesses9 highlights a potential fail in regions where economic activity is Welsh Government role in encouraging already weaker. ‘responsible business by promoting continuity of ownership for SMEs’ and The Wellbeing of Future Generations Act ‘raising the social ask’ of business more provides the higher-level framework and widely. Focusing more specifically on the backdrop for a potential role of employee role of co-operatives and mutuals, the ownership in delivering on policy Co-operative and Mutuals Commission objectives. Creating a legal requirement Report documented the contribution to for all public sector organisations to the economy by such businesses and commit to seven well-being goals (the made a series of recommendations to What) and five principles, or ways of further strengthen their role. Indeed, working (the How), the Act embeds the 2016 Programme for Government long-term sustainability at the heart of includes a specific commitment to provide policy development and implementation tailored support for co-operatives and in Wales. The goals and principles are mutuals. This commitment is reflected in designed to act as a driver for change. the launch of the Social Business Wales project, backed by £11m in European Union and Welsh Government funding.
Rooted and resilient 11 The seven well-being goals are very By focusing on the long term, prioritising much seen as an integrated whole (rather prevention, involving people and than a hierarchy of objectives) that apply delivering an integrated and collaborative across different organisations and areas approach, there are expectations for the of activity throughout the economic, Well-being of Future Generations Act to social, cultural and environmental sphere: make a tangible difference for people throughout Wales. ro u s Wales e unities A prosp A Wales of cohesive co mm A resilient Wales A healthier Wale A globally respo s nsible Wales A Wales u a l Wales of vibra nt cu e q A more Welsh L lture and thriv anguag ing e 8 Department for Business, Energy & Industrial Strategy (2016), Corporate Governance Reform Green Paper 9 Brill L, Cowie L, Folkman P, Froud J, Johal S, Leaver A, Moran M & Williams K (2015), What Wales Could Be, CRESC Report for FSB Wales Above: 10 Gateway Dental Practice converted to Wales Co-operative Centre (2012), Employee Ownership: Defusing the business succession time-bomb in Wales employee ownership in 2016.
12 Rooted and resilient 2.2 The Nuttall Review Framed in this policy environment The Nuttall Review covered the full range of growing interest in ownership of employee ownership arrangements, structures and corporate governance, albeit with a particular focus on creating the UK Government appointed Graeme companies that are either employee Nuttall as its independent adviser on owned or co-owned (all employees own employee ownership in February 201211. more than 25% of the company's shares), It was part of the Government’s drive either through an employee benefit trust to introduce the concept of employee (EBT) or direct share ownership. ownership into the mainstream British economy. Drawing on evidence Employee trusts have been around for a suggesting that employee ownership number of years and have been used by models can make a real difference to employers for a number of purposes to staff engagement, in turn generating benefit their employees (e.g. employee innovation, increasing productivity, benefit trusts). UK tax legislation has lowering absenteeism, better always given such employee trusts industrial relations and improved tax advantages. Legislation in 2014 business performance, the aim was however, introduced an incentive for to investigate how Government could “indirect” employee ownership of support employee ownership. companies through new qualifying trusts – employee ownership trusts (EOTs). The idea of employee ownership is not The Nuttall Review ultimately resulted in new – John Lewis, the household name the introduction of tax exemptions for of employee ownership, introduced the employee ownership trusts in the UK first form of profit sharing in 1929, and Finance Act 2014. the business became wholly employee owned in 1950. However, the Nuttall Review was a response to the realisation that a number of practical, legal and financial hurdles might have stood in the way of it becoming mainstream12. Nuttall, a partner at law firm Field Fisher Waterhouse with extensive experience in this field, was given a remit to work with 11 See http://webarchive.nationalarchives.gov. uk/20121126084905/http:/news.bis.gov.uk/content/Detail. Government to identify the barriers to aspx?ReleaseID=423207&NewsAreaID=2 employee ownership and help find the 12 See https://content.next.westlaw.com/9-518-2533? solutions to knock them down. transitionType=Default&contextData=(sc.Default)&__ lrTS=20170508063457732&firstPage=true&bhcp=1
3.0 The employee ownership opportunity 13 Section summary • There is an increasing body of evidence suggesting that employee owned businesses out-perform firms with more restricted ownership structures. Between 2014 and 2016 the UK Top 50 employee owned businesses’ combined sales figures had increased by 10.2%, to £22.6bn. In comparison, UK GDP as a whole had increased by 7.7% over the same period. • The sector outperforms businesses with other ownership structures in terms of labour productivity, financial returns and business resilience and makes a considerable contribution to economic growth. • SME succession planning creates an opportunity to support businesses in achieving these benefits by empowering staff to secure high performance, but employee ownership can also be part of a longer-term business strategy. • The term employee ownership refers to businesses with significant or total employee ownership, either through direct employee share holdings or shares held in trust on behalf of and for the benefit of employees, or a mixture of both. • Tax reliefs are available for sales of businesses to employee ownership trusts, not just for gifts of businesses to an EOT, but for sales of businesses to EOTs at full value, and a range of finance options can help structure the transfer of ownership. • In a succession scenario, the transfer of ownership to employees will often involve owners sharing part of the ownership as a stage in the process of withdrawing from ownership. There is limited evidence of ‘rescue conversions’, ownership conversions involving firms in economic distress. • Employee ownership has an important contribution to make towards strengthening SMEs in Wales and should therefore be explicitly considered in a discussion of SME succession planning in particular. • There is an opportunity to embed employee ownership in longer term SME development trajectories as well as positioning it as a response to acute succession issues. There is an opportunity for employee ownership to make a real contribution to the sustainability and longevity of resilient, locally embedded businesses.
14 Rooted and resilient 3.1 Benefits of employee ownership A Scottish paper on employee Employee owned businesses out-perform ownership suggests that ‘one of the businesses with other ownership main reasons for [a] growing policy structures on other measures too. A interest in employee owned business review of a number of UK and US- stems from the increasing body of based studies suggests a consistent evidence suggesting that employee positive relationship between employee owned businesses out-perform firms ownership and labour productivity, with with more restricted ownership employee ownership being linked to a structures, especially in the UK and US’. 4-5% uplift in terms of productivity on the basis of more than 70 (mainly US) To begin with, evidence presented in the studies.15 2016 EOA Annual Review13 highlights the sector’s contribution to economic growth. Across a number of countries within a Between 2014 and 2016 the UK Top 50 range of different sectors, employee employee owned businesses’ combined owned businesses also provide higher sales figures had increased by 10.2%, to financial returns.16 This trend is also £22.6bn. In comparison, UK GDP as a reflected in the UK EO Top 50 figures17, whole had increased by 7.7% over the which suggest that those top 50 same period. Similarly, the EO top 50 companies that figures were available for had seen a 15% growth in the workforce, in 2015 and 2016 had seen an increase in taking it to a total of 175,000 over those operating profits of 10.9% year-on-year. three years, compared to 5.8% growth in the UK economy as a whole. There is From a strategic perspective, employee also evidence14 to suggest that employee ownership models play a role in owned businesses create jobs faster than strengthening business resilience, their non-employee owned counterparts which is an important part in sustaining and particularly so in times of economic employment and long-term growth. downturn. 13 Employee Ownership Association (2016), Annual Review 2016 14 Lampel J., Bhalla A. & Jha P. (2012) The Employee Ownership Advantage: Benefits and Consequences, Department for Business, Innovation & Skills 15 Brown R. et al. (2014) The performance of employee-owned businesses in Scotland: some preliminary empirical evidence 16 ibid 17 http://employeeownership.co.uk/wp-content/uploads/Top- 50-Social-Panels.pdf 18 Lampel J., Bhalla A. & Jha P. (2012) The Employee Ownership Advantage: Benefits and Consequences, Department for Business, Innovation & Skills
Rooted and resilient 15 Findings from the 2012 BIS report18 highlight that: • Employee owned businesses have a long-term payback horizon and put greater emphasis on forward growth planning; • Employee owned businesses invest more in human capital than their non-employee owned peers; • Employee owned businesses show greater preference for internal growth over external growth - this is particularly true for manufacturing and processing firms; • Employee commitment supports the strategic imperatives of employee owned businesses according to which sector they operate in. In the context of SME succession The evidence suggests that employee planning, as a stage in the life cycle of ownership improves employees’ SMEs that creates opportunities for the commitment, positively shapes their introduction of new ideas, it is worthwhile thinking about ethical decisions and to reflect on how businesses can achieve influences management action for the these benefits. better. To quote Graeme Nuttall, the evidence confirms that ‘how a business is The evidence19 suggests that the owned and governed impacts positively on profitability of employee owned the ethics of those who work in it, and this businesses is linked to greater autonomy has real commercial significance.’ 21 for employees in decision-making. Employee owned businesses that adapt The research Graeme Nuttall commented their organisational structure and on considered the question of how far empower their front-end employees are the ownership of a firm shapes its culture. more likely to sustain their performance The research into ethics in employee as their size increases. owned companies across a range of sectors formed part of the MoralDNA Considering the mechanisms for series that uses a tried and tested employee owned businesses to secure tool to assess businesses’ ethics and high performance, research has been management culture on the basis of a undertaken to consider differences in comparison with a control cross-sector company culture. Employee ownership sample. is often associated with high levels of 19 motivation and engagement, and with Lampel J., Bhalla A. & Jha P. (2012) The Employee Ownership Advantage: Benefits and Consequences, Department for impressive company longevity.20 Business, Innovation & Skills. 20 Steare R. et al. (2015), THE MORALDNA OF EMPLOYEE- OWNED COMPANIES. Ownership, ethics and performance. 21 Steare R. et al. (2015), THE MORALDNA OF EMPLOYEE- OWNED COMPANIES. Ownership, ethics and performance.
16 Rooted and resilient The research concluded that: • The culture, values and ethics of employee owned companies are significantly stronger than those with other forms of ownership. • When employees own their organisations, the culture is more human, less fearful and less bureaucratic. • The structure is much flatter and more collegiate in employee owned companies. Everyone has a stake in the company and therefore it is in everyone’s benefit to care and treat colleagues on every level with respect. • Democratic, visionary, coaching and affiliative leadership styles are the norm in employee owned businesses. Taken together, this suggests that employee ownership has an important contribution to make towards strengthening SMEs in Wales and should therefore be explicitly considered in a discussion of SME succession planning in particular. Experience from the US suggests that employee ownership can be part of the long-term strategy of successful businesses22. Beyond improving support for specific succession situations, there is therefore also an opportunity to embed employee ownership in longer term SME development trajectories as well 22 Rosen C. & Quarrey M. (1987) How Well Is Employee as positioning it as a response to acute Ownership Working? Available at https://hbr.org/1987/09/how-well-is-employee-ownership- succession issues. working
Rooted and resilient 17 3.2 Employee ownership models The term employee ownership refers The EOA distinguishes between three to businesses with significant or main models of employee ownership as total employee ownership. This can follows: be either through direct employee share holdings or shares held in trust on behalf of and for the benefit of • Direct employee ownership: Using employees. one or more tax advantaged and other share plans, employees become There are many different models of individual owners of major shares in employee ownership and no set rule as their company. to what percentage of the business has to be owned by employees. Membership • Indirect employee ownership: of the Employee Ownership Association Shares are held collectively on (EOA), for instance, is based on having behalf of employees, normally through adopted or be working towards an employee benefit trust (EBT) or an significant or total employee ownership employee ownership trust (EOT). and workforces being actively engaged in the management and development • Combined direct and indirect of their businesses23. However, to benefit ownership: A combination of from Capital Gains Tax relief provision individual and collective share provided for within the UK Finance Act ownership. 2014, an employee ownership trust has to evidence that it owns a majority stake of the business by owning more than 51% of the shares. Employee ownership as such is not new, but the specific form it takes is strongly influenced by the fiscal and regulatory environment. A MHA MacIntyre Hudson fact sheet on employee ownership trusts, for instance, points out that the UK tax legislation has always given employee trusts tax advantages where they are genuinely implemented to benefit a company’s wider employee base and have indeed been used by employers for 23 Employee Ownership Association (2016), Employee a number of purposes to benefit their Ownership Impact Report employees.
18 Rooted and resilient
Rooted and resilient 19 Initially viewed with scepticism and as being too altruistic, the fact sheet points out that the tax reliefs were available not just for gifts of businesses to an EOT, but for sales of businesses to EOTs at full value. So not only does an EOT allow a business owner to pass on their business to their employees as a legacy of future employment, it also potentially allows the business owner to sell their business to a newly set-up EOT for full value completely free of Capital Gains Tax (CGT) and Inheritance Tax (IHT).24 A Social Business Wales guide on tax considerations in an employee buy-out25 also highlights the range of finance options available to structure the transfer of ownership to such an EOT while taking advantage of the tax exemptions as follows: • The trustee of the EOT can borrow money from a bank to finance the purchase of the shares; • The company can borrow the money and lend it to the EOT; • The company can borrow the money and contribute this to the EOT; • The seller can sell their shares to the EOT on a deferred payment basis with the sale proceeds due in instalments. 24 MHA MacIntyre Hudson (2015) Focus on Employee Ownership Trusts – A new route for selling your business Left: 25 Social Business Wales (2015), Tax considerations in an Gateway Dental Practice converted to employee ownership employee buy-out in 2016.
20 Rooted and resilient 3.3 Potential returns from employee ownership A paper by the White Rose Employee So far, employee owned businesses Ownership Centre charts recent remain a relatively small and little developments around employee understood component of the business ownership. ‘Although some firms have population within the UK economy. been employee owned for many years, According to the Employee Ownership employee ownership started to become Association, in 2012, there were only more prevalent from the mid-1980s. A around 150 companies27 with a significant wave of conversions took place in the employee ownership28 within the UK while late 1980s and early 1990s […]. After the White Rose Employee Ownership a lull in the late 1990s, conversions Centre paper estimates suggest that the to employee ownership picked-up in number of firms with significant employee the 2000s, with the pace escalating ownership in Britain might be nearer 250- from around 2010. Following recent 300. However, these businesses appear to policy initiatives, there is currently exist in all parts of the economy.’ 29 considerable interest in employee ownership within the business community.’26 The authors trace the increasing popularity back to the development of a new model by a small number of professional services providers in the 1980s, in response to a degree of disillusionment with the type of conventional workers’ co-operatives of the 1970s. New models of employee ownership were seen to provide the advantage that they could be combined 26 Pendleton A. and Robinson A. (2015), EMPLOYEE OWNERSHIP IN BRITAIN TODAY, Interim findings from the with conventional forms of company 2014-15, Employee Ownership Survey management. 27 See Brown R. et al. (2014) The performance of employee- owned businesses in Scotland: some preliminary empirical evidence 28 Commonly defined as 25% or more, see for instance Briône P., & Nicholson C. (2012), Employee ownership: unlocking growth in the UK economy 29 See Brown R. et al. (2014) The performance of employee- owned businesses in Scotland: some preliminary empirical evidence 30See http://employeeownership.co.uk/what-is- employee-%20%20ownership/ 31 Pendleton A. and Robinson A. (2015), EMPLOYEE OWNERSHIP IN BRITAIN TODAY, Interim findings from the 2014-15, Employee Ownership Survey
Rooted and resilient 21 The Employee Ownership Association identifies a number of scenarios in which employee ownership typically happens as follows30: • Business succession or ownership succession – private owners, such as an entrepreneur or family business, decide to sell to their workforce. This is the most typical route into employee ownership; • Growth and expansion - partners, owners, or managers might decide to broaden ownership to cover most or all employees, reflecting the need to attract, retain and motivate talented people; • Start-ups – as in the case of John Lewis, Arup Group or Scott Bader, the founder of a business opts for employee ownership at the outset of the business or later. • Insolvency or closure threat – employee buy–outs can prove an effective route to recovery for businesses that might otherwise fail; • Public service spin-outs – sometimes called mutuals, these newly created businesses, including social enterprises and community Using a similar classification of different interest companies delivering scenarios in which employee ownership public services, may choose might come about (business succession, an employee led or owned privatisation, sharing ownership, and solution as part of their start-ups), the White Rose Employee structure. Ownership Centre paper presents early stage findings of a major survey of employee ownership in Britain. According to this, 31% of the businesses in the sample were transferred into employee ownership in the context of business succession31.
22 Rooted and resilient Considering these figures alongside in the White Rose paper survey results is the MHA fact sheet’s conclusion that particularly prevalent in ‘human-capital- ‘the CGT benefits for the seller plus the rich’, knowledge-based companies IHT exemption mean that EOTs must where a group of owner-managers use be considered by anyone planning on employee ownership to extend ownership selling their business‘ 32 , would suggest to a wider group of employees. Owner- that succession planning stands out as managers typically continue to work in a particular opportunity to promote the firm though the conversion may form employee ownership and thereby part of a longer-term succession plan. contribute to resilient, locally embedded businesses. The start-up scenario for employee ownership is a more recent phenomenon In a succession scenario, the transfer of and relates predominantly to small ownership to employees will often involve firms in the service sector. In view of owners sharing part of the ownership suggestions that succession planning as a stage in the process of withdrawing should ideally be part and parcel of from ownership. Employee ownership business planning from the word go, this is a way of protecting the company and may well turn out to provide a template the interests of the company’s workforce for businesses to more widely consider as the owner exits. The White Rose this model. paper identifies a steady expansion of these cases in recent years: whereas they accounted for 16 per cent of the population of employee owned firms in the late 1990s they are now nearly one- third of the sample.’ 33 Interestingly, the survey found few cases of what might be described as ‘rescue conversions’, ownership conversions involving firms in economic distress. The fact that it is difficult to raise finance combined with employees themselves 32 MHA MacIntyre Hudson (2015) Focus on Employee Ownership Trusts – A new route for selling your business being reluctant to risk losing any 33 Pendleton A. and Robinson A. (2015), EMPLOYEE redundancy payments acts as a corrective OWNERSHIP IN BRITAIN TODAY, Interim findings from the preventing employees taking on a 2014-15, Employee Ownership Survey 34 liability. See http://taxdeductionsblog.fieldfisher.com/2014/new-cgt- and-income-tax-exemptions-for-employee-ownership- trusts Two of the other three scenarios 35 See http://taxdeductionsblog.fieldfisher.com/2014/ employee-ownership-trusts-explanation-of-changes- identified also have relevance to the following-consultation business succession discussion, however. 36 The behaviour requirement looks at the actions of the What is classified as ‘sharing of ownership’ trustees to see if they would meet the intentions of the EOT legislation over a specified period of time.
Rooted and resilient 23 3.4 Employee ownership as a tax efficient way of transferring ownership The UK Finance Act 2014 introduced two tax reliefs or exemptions to encourage, promote and support indirect employee ownership which took effect in the 2014- 15 tax year. The key exemptions were34: • An exemption from Capital Gains Tax on gains on certain disposals of shares in a trading company (or in a holding company of a trading group) that provide an employee- ownership trust (“EOT”) (as defined) with a controlling interest (51%) in that company (the “CGT exemption”); and • An exemption from income tax of £3,600 per employee per tax year for certain bonus payments made to employees of qualifying employee owned companies (the “income tax exemption”). Both these exemptions were seen as helping to finance employee ownership. Graeme Nuttall pointed out at the time that the CGT exemption in particular would raise awareness of employee buy-outs as a succession solution. As a result of the income tax exemption, companies 100% owned by an EOT did not now need to establish a share incentive plan. The latter would have meant that companies would have been forced to use shares to make income tax free awards to staff. Instead they could now pay income tax free bonuses to staff without detracting from their 100% indirect employee ownership structure. Importantly, the new legislation also created the flexibility35 to enable the recognition of certain employee ownership trusts (EOTs) as long as they met the so called ‘behaviour requirement’ 36. On the basis of this provision, companies whose trusts have genuinely been operating for the benefit of all of their employees and which already held a significant shareholding on 10 December 2013, will be deemed to meet the all-employee benefit requirement, and may be treated as an employee ownership trust. The legislation also creates the necessary flexibility in the treatment of different shares to accommodate hybrid models of direct and indirect ownership. Shares that are intended for direct share ownership plans can be managed alongside shares intended to remain in the trust as long as more than 50% of the shares remain in the trust.
24 Rooted and resilient
4.0 Employee ownership in Wales 25 Section summary • Three quarters of SME owners who responded to the survey that formed part of this study, had not planned for the full transfer of ownership/closure of the business at all. Family ownership is a prevalent ownership structure in this cohort of SMEs. • Many SME owners have a limited understanding of the detailed tax, legal and due diligence implications of selling their business and have unrealistic expectations regarding the price of their business. • SME owners tend to have very limited awareness of different succession options. Many assume that selling the business to an external buyer is the only option. And yet, it is hard to find interested buyers for SMEs below a £5million turnover. • Support from mainstream professional advisors may not be appropriate or affordable for smaller SMEs and there is scope to strengthen advisors’ knowledge of the detailed financial implications of and the specific opportunities related to an employee buy-out. • Broadening the awareness and understanding of the opportunities associated with employee ownership in the context of a business succession scenario therefore offers a way for many more SME owners to realise the value of their business in a way that creates benefits for themselves, for their employees and for the local economy. • Three Welsh employee ownership case studies make it amply clear that the sector and nature of the business does not have to be a limiting factor for employee ownership. They also provide a longer-term perspective of employee ownership, because each represents a different stage in the employee ownership journey. Left: Primepac Solutions Ltd converted to employee ownership in 2005.
26 Rooted and resilient 4.1 The wider business succession landscape in Wales Some estimates suggest that a third Referring to existing evidence and their of all business closures can be seen as own experience, stakeholders agreed succession failures. The survey research that most SMEs didn’t do anything that formed part of this study and about succession, did it too late or only focused on businesses of between superficially, effectively ignoring or merely 5 and 50 employees suggests that reacting to events during this important three quarters of SME owners who part of the SME life cycle. Many SME responded to the survey had not owners are also reluctant to openly planned for the full transfer of discuss the matter, because they fear ownership or closure of the business that this will create uncertainty for their at all. Family ownership is a prevalent business, internally with employees and ownership structure in this cohort of externally with customers and suppliers. SMEs. Feedback from stakeholders in the professional services and business advice community in Wales indicates that many SME owners have a limited understanding of the detailed tax, legal and due diligence implications of selling their business. Interviewees also highlighted that many SME owners have unrealistic expectations regarding the price of their business, particularly in terms of a potential strategic premium through a trade sale. As one interviewee commented, ‘vendors believe that purchasers will pay a premium for the strategic advantage, but these expectations often get stripped away in the due diligence process’.
Rooted and resilient 27 SME owners tend to have very limited Support is available from professional awareness of different succession options. service providers, but may not be Many assume that selling the business appropriate or affordable for smaller to an external buyer is the only option. SMEs. The research also suggests that And yet, the experts interviewed for this there is scope to strengthen advisors’ study widely agreed that ‘for anything knowledge of the detailed financial below a £5million turnover, it’s hard to implications of and the specific find interested buyers, even for successful opportunities related to an employee profitable businesses’. To put this into buy-out. the context of business size in terms of employment, the average turnover Broadening the awareness and (revenue) per employee in the Welsh understanding of the opportunities economy is £104,00037 so a turnover of associated with employee ownership this scale typically equates to medium in the context of a business succession sized enterprises and above (>50 scenario therefore offers a way for employees). many more SME owners to realise the value of their business in a way that creates benefits for themselves, for their employees and for the local economy. Below: Owner employees from Arup celebrate Employee Ownership 37 Analysis of Size Analysis of Welsh Businesses, Day 2016. 2016, Statistics for Wales..
28 Rooted and resilient 4.2 Case studies of employee owned businesses in Wales As we have seen, the employee The three case studies also provide a ownership model is applicable across longer-term perspective of employee a wide range of sectors and scenarios. ownership, because each represents As Graeme Nuttall puts it, ‘Employee a different stage in the employee ownership works in all sectors and ownership journey. ETL Solutions is by sizes of business, and throughout the now a well-established employee owned business life-cycle.’ 38 This is usefully business that has successfully adapted to illustrated through three Welsh changing circumstances and refreshed its employee ownership case studies business model. developed for this study. Covering an SME in the food and drink sector, Gateway OHS represents an example of a a dental practice and a software recent transfer into employee ownership, company, makes it amply clear that the in this case with the specific aim of sector and nature of the business does enabling the business to take advantage not have to be a limiting factor for of new opportunities. employee ownership. Tregroes Waffles, finally, offers an example 38 Steare R. et al. (2015), THE MORALDNA OF EMPLOYEE- of a business that has recently embarked OWNED COMPANIES. Ownership, ethics and performance. on the journey of transferring ownership, adopting a more staged approach Below: through a commitment of transferring ETL Solutions converted to employee ownership in 2016. 10% of shares into an EOT year-on-year. landscape in Wales n this context, corporate governance is frequently identified as a key lever in strengthening business performance. At the UK level, a November 2016 UK Government Green Paper outlines thinking around strengthening of governance arrangements. This includes increasing the level of staff and customer influence at Board level while also encouraging businesses to consider their social impact and social value - in essence having a ‘social mission’ built into their vision, mission and values. This focus on changing business cultures clearly resonates with economic stakeholders
Rooted and resilient 29 4.2.1 ETL Solutions Serving some of the world’s leading as part of the share sale agreement. companies, Gwynedd-based ETL Many caveats were included to ensure Solutions started life in 2002 as a they would be protected. management buy-out of PrismTech’s Transformation Manager technology, a Staff were reasonably prepared for the data migration software. transition as the company made sure they had a plan for day one. A Board When the founding director who had meeting was arranged for the first day led the management buy-out was where the original directors took the approaching retirement, a number of exit lead. Four employees from different parts options were considered. It became clear of the business were nominated by the that venture capitalists’ interest was in original directors to join the Board. They owning the software only, not in retaining have responsibility for running different employees. This ran counter to the areas of governance while a monthly founding director’s intentions. Employee employee forum affords all employees ownership was therefore considered as a the opportunity to engage with the Board way of ensuring continuity while offering on the direction of the business and put a tax efficient exit route. forward their ideas. It has taken time for the new directors to find their feet, offer Fully converting ETL into an employee a constructive challenge to the original owned company was a two-year process directors and implement their ideas. The and wasn’t accomplished until 2016. A company is still working towards ensuring separate company, Menai Trustee Limited that employees’ input is meaningful and was set up to hold all the shares on valued. Some employees don’t have as behalf of the employees. The company’s much input as they would like. cash surplus was used to purchase most of the shares with the remaining shares Social Business Wales supported ETL paid through a deferred payment plan to throughout the employee ownership be paid in instalments over three years, transition process. It worked with both which avoided having to take out a loan. the pre-existing management and the All employees are treated equally and employee team to explore the different none own any shares directly. employee ownership models and their implications and then helped them Both sides, directors and employees, design the preferred approach to the found the negotiation process transition to employee ownership. Social challenging and there was much debate Business Wales was instrumental in before an agreement was reached. The brokering and supporting the eventual main challenge was agreeing terms and deal structure and provided support conditions with the two existing directors in management approaches, setting
30 Rooted and resilient up an employee forum approach, employees are able to contribute through employee training in governance and the employee forum. Being able to the role of a Board and sharing of share responsibilities and garner more responsibilities. Under the Social Business diverse inputs has, for example, led Wales operation, it was also possible to the development of a more robust to arrange further specialist help from HR function, forecasting process, and external consultants on areas such as HR a strategy with short and long-term processes. objectives. Since the original management buy- ETL can now make better use of the out, the company has undergone people and skills it has at its disposal. The significant change. The core business company has experienced a change in offer has changed from a product culture towards more forward planning solution, a standalone software that and proactive actions, as opposed businesses could purchase, into more to the more reactive approach of the of a service solution. Under this model, past. Recent sales performance cannot ETL consultants manage clients’ data be directly attributed to the transfer through the company’s DataHub of ownership, but it is early days still service. ETL will, for instance, manage and the hope is that profitability and dealership data on behalf of automotive growth will increase going forward, for giants such as Honda and Jaguar Land instance through a marketing approach Rover, consolidating data from diverse of proactively engaging with potential dealership management systems for the clients. clients. ETL’s clients are almost entirely national Historical sales remain in ETL’s previous and international organisations and, as main target market of oil and gas. a data management company, it does However, following the drop in oil prices not have a significant supply chain. in recent years, ETL have successfully Consequently, the company’s relationship shifted their focus to other sectors, with its local community is limited. primarily automotive, building out from The company is based in Gwynedd Honda as an existing client. Despite these primarily for historical reasons as this changes, the business has remained is where the original developers were relatively consistent year-on-year in terms based. Employee ownership has secured of turnover and number of staff with 16 continuity for the employees and the employees at present. business. Their main asset, the people who work for them, have remained with Transferring to an employee ownership the company and maintained seamless model has allowed the company to relationships with clients. develop more robust processes. Directors now have specified responsibilities for different areas of the business while
Rooted and resilient 31 4.2.2 Gateway OHS Gateway OHS Limited was established dental company. Rewarding the staff in 2007 as a brand-new NHS dental who had built the practice over the years practice in Abergavenny. Set up by wasn’t feasible either through the former, the principal dentist, the business because it wouldn’t have been feasible was originally established as a three- for a young practitioner to purchase surgery practice, but expanded into a a four-surgery practice, or the latter, four-surgery practice soon afterwards. because when operating in a profit-driven Gateway now provides NHS dental care environment, corporate dental companies to over 10,000 residents in the region. have a poor record of looking after staff and providing an innovative service. Since it was established, there has always been a strong culture of innovation within With support from Social Business Wales, the organisation and a desire to explore and on the basis of considering different new initiatives. In 2012, the company options, an employee owned model was participated in a pilot project looking at decided as the optimal route forward, different ways of delivering NHS dental because it enabled the principal dentist care with more emphasis on prevention. to leave the business in the hands of This was a recognition that dental care people who had been entrusted with the practitioners, through the Units of Dental business over the years and who were Activity (UDA) system, are historically passionate about seeing it prosper. rewarded for the volume of treatments provided without much emphasis on This is the first dental practice to preventing poor dental health. As a result transition to employee ownership in of this project, the company brought in Wales. Consequently, Social Business staff with a new skills mix including an Wales was involved in every step oral health educator. The project came of the process from visioning and to an end and the business subsequently strategic planning to developing and returned to the UDA system. However, implementing the deal structure utilised staff now wish to re-explore opportunities in the eventual business transfer. Social in the area of prevention. Business Wales staff were able to provide a delivery approach similar to that offered Coinciding with the principal dentist within the private sector, but to a business exploring succession options in 2016, that may not be able to lever the funding the employee owned business model to pay for the fees associated with seemed to be the perfect fit to pursue such a transition process under normal such opportunities. Dental practices are circumstances. Social Business Wales was typically sold in one of two ways - either able to support the transition team with to a young practitioner who wants to specialist advice on legal and HR issues as build their own practice, or to a corporate part of this service.
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