Regional Profile Blackpool - Cordant People Be Integral - Cordant Recruitment
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Regional Profile: Blackpool Blackpool Overview of Blackpool Blackpool’s Economy Workforce Skills Summary
Regional Profile: Blackpool Overview of Blackpool History Lancashire has one of the largest local economies in the North Blackpool rose to prominence of England, valued at over £23 billion, is home to over 40,000 as a major centre of tourism in businesses employing in excess of 600,000 people, and has a population of 1.4m. England when a railway was built in the 1840s connecting it to the Blackpool is a major seaside town and borough of Lancashire. It is situated along England’s northwest coast by the Irish Sea, between the Ribble and Wyre estuaries with a industrialised regions of Northern population of 140,000. England. In geographic terms it is by far the smallest Lancashire The railway made it much easier and cheaper for visitors to reach authority covering just 35 square kilometres, has 21 wards, Blackpool, triggering an influx of settlers. and the number of people per square kilometre is more than ten times the England and Wales average. By 1901 the population of Blackpool was 47,000, by which time its place was cemented as “the archetypal British seaside resort”. Blackpool gets its name from a historic drainage channel (possibly Spen Dyke) that ran over a peat bog, discharging discoloured water into the Irish Sea, which formed a black pool (on the other side of the sea, “Dublin” (Dubh Linn) is derived from the Irish for “black pool”). Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Overview of Blackpool History Blackpool is twinned with: Blackpool’s major attractions and landmarks include: Bottrop, Germany • Blackpool Tower • Sandcastle Water Park • Blackpool Illuminations • The Winter Gardens • The Pleasure Beach • The UK’s only surviving first generation tramway • Blackpool Zoo Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Overview of Blackpool Connectivity Blackpool is well served by road and rail networks and is therefore capable of connecting into other economic opportunities within Lancashire and beyond. These include local opportunities for manufacturing and commercial developments on the wider Fylde Coast, including areas such as Hillhouse Industrial area in Thornton (with its cluster of advanced chemicals and materials businesses) and Warton’s EZ. The electrification of the main railway line, in addition to the M55, means that Blackpool is also well placed to capitalise on the significant infrastructure improvements and employment opportunities created through the City Deal. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Economy of Blackpool UK’s largest seaside resort Blackpool is a distinctive local economy with a visitor economy Visitor Economy unlike no other in the country in terms of its size, scale and The visitor economy remains an important employment sector mass-market appeal. It is the UK’s largest seaside resort with across Lancashire and is the primary economic driver in Blackpool. nationally recognised attractions of Blackpool Tower, the Winter This sector accounts for almost 60,000 jobs in Gardens and the Pleasure Beach, and attracts over 17 million Lancashire and in Blackpool, almost 20% of the workforce is employed in the sector; a figure visitors per year. which is over twice the national average. Although much of Blackpool’s business base comprises small to medium-sized businesses, The Pleasure Beach, Blackpool is one of the UK’s there is a core of businesses across a range of sectors that continue to provide a significant top visitor attractions, welcoming over 7.8 million visitors each percentage of jobs within the town. season. Blackpool remains the main retail, public administration, cultural and service centre for the Fylde Coast. It has a workforce of around 64,000 people and an annual GVA of £1.7bn. Whilst there is no tradition of heavy industry, the town’s small manufacturing sector includes local specialism in food and drink, as well as plastics. The economy continues to be underpinned by tourism and the service sector. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Economy of Blackpool LEP – Growth deal for Blackpool The Lancashire Enterprise Partnership agreed (July 2014) a historic Growth Deal with the Government which will see £233.9million invested in Lancashire. For Blackpool key features of the deal include: Supporting the renewal and growth of Blackpool Through a range of projects totalling over £9m which collectively aim to boost the visitor economy and improve housing standards in the private rented sector. Grow the local skills and business base With a £10m 2015/16 skills allocation, which includes £6.2m for the development of Blackpool and Fylde College facilities in preparation for a new Energy HQ and also £400k revenue to support Lancashire’s Business Growth Hub. M55 to St Anne’s Link Road Will provide a new road connecting the south of Blackpool to the north of St Annes, having a positive impact upon future employment sites (including Whitehills and Blackpool Airport), new housing growth (Heyhouses) and upon tourism, including future hosting of the R&A Open Golf Championships. Blackpool Heritage Visitor Attraction Project will create a new tourist attraction based around Blackpool’s resort heritage, proposed for the Winter Gardens. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Economy of Blackpool LEP – Growth deal for Blackpool (continued) Blackpool Integrated Traffic Management Project will provide an Intelligent Transport System (ITS) that will reduce pedestrian / vehicle conflict on the Promenade by offering alternative route and improving public transport performance, whilst supporting the illuminations and other event management. Blackpool Bridges Maintenance Will repair 11 defective bridge structures across Blackpool which are either failing or have restrictions placed on them, thus ensuring key corridors to the resort remain open. Blackpool Town Centre Green Corridors Will create green infrastructure corridors to Blackpool Town Centre, improving gateway and arrival points into the town centre. Blackpool-Fleetwood Tramway extension Will extend the existing Blackpool tram network to Blackpool North Railway Station, creating seamless rail provision for visitors to Blackpool and residents of the Fylde Coast. Improving transport connectivity through new roads, motorway junction and rail improvements, to support growth in jobs and homes particularly in Preston, East Lancashire, and Blackpool and the Fylde coast is a key component of this growth deal. There is also a strong focus on Blackpool, with a combination of transport and housing projects designed to support and sustain the visitor economy. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Economy of Blackpool The development of the energy sector in Blackpool Research in 2013 by UCLan highlighted the future skills requirements for the Advanced Manufacturing and Energy Sectors on the Fylde Coast. The study evidenced a market demand to increase the supply of skilled individuals able to support the growing energy and related engineering sectors: • By 2020 there will be 3,390 wind turbines operating in the Irish Sea. This will make a major contribution to the growth of low carbon sustainable energy creation and the associated skills development needed; • The nuclear industry in Lancashire currently employs 3,600 people in Lancashire and continues to grow employment opportunities, particularly in the area of de-commissioning; • In Lancashire, 650 renewable/ low carbon businesses currently employ over 8,000 people who will need the support of a training and development provision to keep pace with industry demands. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Economy of Blackpool The development of the energy sector in Blackpool To deliver this Blackpool & Fylde College’s intention is to create an Energy Skills Centre, strategically located to deliver these essential training requirements. The Skills Centre will provide a ‘one-stop shop’ to meet the training needs of employers and their supply chains working in this growth sector. The standalone new building will be environmentally sustainable over two floors comprising state- of-the-art training facilities located close to major transport links. Other interventions will include: The College will provide training and qualifications from areas such as specialist groundwork “Elite Institution status for Shale Gas” and maintenance through to Advanced Engineering including up-skilling in areas such as blade preparation and maintenance for wind farms. The courses and qualifications offered can be from This will ensure appropriate skills and related research will be available entry level through to full honours degree level. The College has proven experience of developing for the early actors in this industry. This will cement and support bespoke courses with employers to meet specific needs and requirements. longer term sustainable benefits for the industry that will serve a UK/ EU wide market from a Lancashire base; Blackpool & Fylde College The proposal is anticipated to be a first phase project to provide innovation and training in the and a consortium of energy businesses be included in the Phase 3 Energy Sector responding to employer demand. Trailblazer (for this year - 2015) to develop framework standards for Apprenticeships for the Shale Gas sector; and making the case to Given the potential for growth in energy, particularly shale gas, the site and location should allow for base any associated Government regulatory body for unconventional a phased growth in development. The scheme will promote innovation and training in low carbon energy on the Fylde Coast. technologies and deliver skills in energy and resource efficiencies impacting on Climate change. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Workforce Skills Continual growth and development is essential for business survival All businesses need to grow and develop in some way whether it is into new markets or through developing new products. Therefore, continual growth and development is essential for business survival. The skills base of a local population is a key determinant of economic performance. High skills can attract investment and new businesses to an area, and people with higher skills are generally employed in higher value occupations. Blackpool has a higher proportion of pupils staying on post-GCSE than nationally; 81% of young people stay in full-time education in Blackpool compared to 78% in England. Also encouragingly, those pupils that do stay on in education post-GCSE perform well, with A-Level results consistently above the England average in terms of average points scored. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Workforce Skills Qualifications However, the table below illustrates that Blackpool needs to improve the overall level of qualifications. Blackpool (%) Lancashire (%) North West (%) England (%) NVQ4 and above 22.7 32.7 30.3 34.4 NVQ3 and above 42.8 55.2 52.0 55.1 NVQ2 and above 64.1 71.6 69.9 71.8 NVQ1 and above 79.7 84.7 83.1 84 Other qualifications 5.7 5.7 5.8 6.3 No qualifications 14.5 9.6 11.1 9.7 Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Workforce Skills A skilled economy must constantly train its young people Blackpool needs to be a place, which: • Recognises that every single individual has talent and can develop • Where people have aspirations and build knowledge through education and experience Addressing Youth Unemployment • Attracts and retains smart people and creates opportunities for We appreciate that there is no quick fix solution and the answer skilled people to develop and apply what they know to youth unemployment in Blackpool must come collectively • Recognises the value of its young people and retains them to grow the economy of the future from politicians, businesses, recruitment agencies, schools and colleges. Only by achieving these aims will Blackpool have a more productive economy to compete in a global economy, and a better quality Cordant People constantly works with businesses/industry in order to develop the economy of of life for “all” its people. Employment is recognised as a key Blackpool and to create a future for its young people in line with the UK economy. Employers in determining factor of quality of life and a means of reducing levels Blackpool hold the key to helping young people prepare for work and harnessing their potential. of deprivation, inequality and improving health. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Summary Maximising the strength of the tourism industry The greatest opportunity for tourism continues Why is workforce planning to be the destination itself – Blackpool. important? Workforce planning is a continuous process of shaping the Maximising the strength of the tourism industry in Blackpool will workforce to ensure that it is capable of delivering organisational improve the town’s competitiveness globally. objectives now and in the future; thus every town, city and county needs a strong and proficient workforce to enable it to prosper Blackpool remains one of the UK’s leading visitor destinations, but it is vital that and to actively compete in today’s increasingly competitive global this competitive advantage is further strengthened and its social and market. economic renewal accelerated. Workforce planning enables a city to improve efficiency, Blackpool must develop and continue to be a year round effectiveness and productivity by having employees with the visitor economy place that can compete in an increasingly right knowledge and skills and who are a good fit for the sophisticated market place. job they are in, which in turn strengthens an organisation’s capacity to achieve business targets. Overview | Economy | Workforce Skills | Summary
Regional Profile: Blackpool Summary Cordant’s objective At Cordant People we understand that every organisation needs a constant supply of candidates with the necessary skills because this is the foundation of business success and we appreciate that it is the educational policies, not economic conditions, which is the essential element of confronting our present global talent mismatch. Cordant People constantly endeavour to develop and nurture relationships which they have with all their candidates on their database, as well as continually seeking and engaging with new candidates to attract fresh talent. At Cordant People we recognise, completely, that the long-term economic health of towns and cities rests on investment in citizens’ skills and professional qualifications. Also as a recruitment agency we acknowledge our responsibility “that we must always be at the forefront of industry knowledge.” It is our objective to help and assist all companies in Blackpool and its surrounding region to recruit and employ successful candidates in order that they may fulfil business targets and compete in today’s increasingly competitive global markets. Overview | Economy | Workforce Skills | Summary
Cordant People Supporting local businesses with their employment needs. Be Integral
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