Reflections The official digest of CIMA Sri Lanka - Issue 2

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Reflections The official digest of CIMA Sri Lanka - Issue 2
Reflections
The official digest of CIMA Sri Lanka
Issue 2 | 2020
Reflections The official digest of CIMA Sri Lanka - Issue 2
Contents

 1   Foreword

 4   Contributing to the global dialogue

 6   Continuous Professional Development (CPD) activities in 2020

10   Strategic collaborations and flagship events

18   Subcommittee activities

22   Student recruitment activities

28   Student development and progression activities

30   Member services

34   Member recognitions

35   Pathway promotional activities

36   Offers for our students

37   CIMA Sri Lanka Toastmasters Club (TMC) update

38   CIMASS activities in 2020

39   Registered tuition partners

40   Our corporate partners

41   A revolution in professional education

42   The team behind the scenes
Reflections The official digest of CIMA Sri Lanka - Issue 2
Foreword
     It is during challenging times that we show our worth, and I would like to congratulate
     CIMA® Sri Lanka for the magnificent efforts they have made during 2020 to support our
     members. Some highlights include the help members volunteered to provide for SMEs
     as part of an expert panel. In the past few months, they lent their expertise through brief
     one-on-one sessions to assist businesses during these challenging COVID-19 times.
     Another is CIMA Sri Lanka’s first virtual career festival, which grabbed attention with its
     11 insightful sessions run over seven days. Over 50 teams participated in the Hackathon
     event and 15 submitted business proposals for the Elevator Pitch session.

     This was also the year CIMA celebrated 55 years of existence in Sri Lanka. Whilst
     the lockdowns and the pandemic did not allow us to celebrate this milestone physically,
     we celebrated the success of our members via social media. The team also helped our
     new members celebrate via a virtual region-wide Member Recognition event.

     As an influential global membership body, CIMA, supported by the American Institute of
     CPAs® and part of the Association of International Certified Professional Accountants®,
     strives to represent members to those in positions of power. In November, we hosted an
     exclusive discussion addressing the key areas of focus pertaining to the 2021 national
     budget, featuring Hon. Ajith Nivard Cabraal, State Minister of Money and Capital Market
     and State Enterprise Reforms.

     Although COVID prevented some activities I would normally take part in person,
     we ensured that I had the chance to meet members virtually through our Reimagine
     Recovery Roadshows. During these I have been sharing my vision for how finance
     professionals can come to the fore and reimagine our economic future so that it
     benefits more people. I want us all to ask more questions about who is benefiting
     from what we do and just as importantly, who is not. As more companies start using
     integrated reporting to show the value they create, it will become increasingly obvious
     who is building a sustainable business and who is not.

     The COVID pandemic shone an uncomfortable light on the cracks in the way the world
     does business, from shaky supply chains to employee rights — or lack thereof. During my
     year as president, I’m encouraging us all to look at what we can do personally to rebuild
     our economies to withstand unexpected shocks, with our focus on doing the most good
     we can while continuing to thrive ourselves.

     This will be vital in the coming months as we start moving beyond the pandemic into a more
     prolonged phase of rebuilding and regrouping. The Association has the combined strength
     and resources of its founding bodies to support members as they occupy pivotal roles in
     providing the information and solutions to challenges faced by our future economies.

     I am confident that together we will be a formidable force for good in the
     post-COVID world.

     Nick Jackson, FCMA, CGMA
     President, CIMA

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Reflections The official digest of CIMA Sri Lanka - Issue 2
Welcome to the latest edition of Reflections!

                               There were many events and activities as 2020 began, with the visit of the CIMA President
                               2019—20 Amal Ratnayake, FCMA, CGMA. Since the onset of the lockdowns in March, our
                               team began to work from home. To date, we remotely assist our students, exam completes
                               and members and other stakeholders such as our corporate partners. I am grateful to my
                               colleagues who worked behind the scenes to organise CPDs to help you keep up with new
                               skills and take care of your mental well-being.

                               This year, the team worked creatively and collaborated with other professional bodies
                               and entities to bring the best for our students and members. In fact, this year we saw
                               opportunities amidst challenges! For example, our sell-out budget was done virtually,
                               and we added an exclusive event where members can interact with our state minister.
                               CIMA was recognised as one of the quickest organisations to adapt to the pandemic
                               in Sri Lanka.

                               To celebrate our 55th anniversary in Sri Lanka, we launched our very first virtual career
                               festival, which was well-received. Through the Association, we organised ‘Smarter
                               Leadership and Decision Making’ with the Business Leadership Institute USA as well
                               as a CGMA Business Recovery Toolkit event with the Ceylon Chamber of Commerce.
                               We’ve also celebrated the diversity of our members by profiling them on the CIMA Sri
                               Lanka Facebook page and various collaborative platforms such as LMD and Chokolaate
                               Magazine. We hope to continue these initiatives in 2021, too.

                               Our members also achieved many significant milestones this year, which began with
                               Melanie Kanaka, FCMA, CGMA, becoming the CIMA vice president in June. Then Kasturi C.
                               Wilson, FCMA, CGMA, became the first female CEO of a Sri Lankan conglomerate. Most of
                               which our members also achieved promotions and appointments to influential positions
                               this year — most of which you can read within this edition or see on our CIMA Sri Lanka
                               Facebook page.

                               I’d like to express my sincerest gratitude to our members who have contributed time and
                               effort to our activities. Most of our CPD events have been voluntarily supported by our
                               members, who made many of the activities a success, including the SME Expert Panel.
                               We are greatly thankful to all our registered tuition providers who sprang to action to help
                               our students move into virtual classes and then supported them with remote exams.
                               I would also like to thank Rifka Ziyard, chair of the Network Panel, panel members and
                               all members serving in the various subcommittees for their service to CIMA Sri Lanka.

                               We will continue to have exciting events, CPDs and training opportunities at local and
                               regional levels that will help you thrive in these extraordinary times. Feel free to reach
                               out to me or my team for any clarifications, and we hope you have a wonderful 2021!

                               Zahara Ansary, ACMA, CGMA
                               Country Manager, CIMA Sri Lanka

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Reflections The official digest of CIMA Sri Lanka - Issue 2
The year 2020 has been one of the most challenging years for most of us. CIMA’s pride
lies in the fact that, even in this challenging year, CIMA has successfully adapted to the
‘new normal’ and carried out initiatives contributing immensely to students, members,
the profession and the society. It is with great pleasure that I share my thoughts in the
second edition of Reflections.

The COVID-19 pandemic did dampen our planned events at the start of the year. However,
it also gave an opportunity to re-engergise and strategise, allowing us to persistently
overcome challenges. This year, CIMA unveiled an abundance of virtual events throughout
the year with local and international speakers for upskilling and reskilling of our members,
domestic and regional conferences, virtual career fairs, mentoring programmes for CIMA
students and exam completes, national budget events and many more. Even all operational
meetings for these activities were carried out virtually due to the limitations in mobility
post-pandemic. CIMA has celebrated its 55th year in Sri Lanka by portraying agility, digital
transformation, adaptability and resilience to stand tall in this challenging year.

CIMA students and members had the opportunity to meet the 87th CIMA president, Nick
Jackson, at the virtual roadshow especially held for Sri Lanka. The year 2020 is also
significant for all Sri Lankans as Melanie Kanaka was elected the CIMA vice president
and is the first woman outside the U.K. and Europe to be elected to a global position.

My sincere appreciation to members of the Country Network Panel, the members of the
CIMA subcommittees, Country Manager Zahara Ansary and the CIMA Sri Lanka office
staff for their efforts throughout the year to make 2020 yet another memorable year.

I sincerely believe that you would find this edition informative as we ponder the best
moments from 2020. I thank everyone who made this edition possible. As the current
members of the country network panel bids adieu at the end of 2020 after our three-year
term, we look forward as CIMA members to another exciting year where CIMA will continue
to deliver excellence.

Rifka Ziyard, FCMA, CGMA
Chair, CIMA Sri Lanka Network Panel (2020)

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Reflections The official digest of CIMA Sri Lanka - Issue 2
Contributing to
the global dialogue
As the country hosting the largest concentration of CIMA students and members, outside the U.K., we are extremely
proud to present Sri Lankan CIMA members who are contributing towards the development of the global accounting
profession by serving on the CIMA Council, the Board of the Association of International Certified Professional
Accountants and the Association’s Middle East, South Asia and North Africa (MESANA) Regional Advisory Panel.

                          Melanie J. Kanaka, FCMA, CGMA
                          CIMA Vice President
                          Head, Finance and Administration at World Bank (Sri Lanka and Maldives)
                          CIMA Global Council Member, CIMA Professional Standards Committee Chair,
                          Association of International Certified Professional Accountants Board Director
                          Immediate Past Chair, CIMA Professional Standards Committee
                          Fulbright Scholar and certified SAP consultant

                          Manohari Abeyesekera, FCMA, CGMA
                          Director, NSB
                          CIMA Network Panel Sri Lanka Past Chair
                          CIMA Global Member Engagement Committee Member

                          Mahesha Amarasuriya, FCMA, CGMA
                          Assistant General Manager, Card Services, Cargills Bank
                          Association of International Certified Professional Accountants
                          MESANA Regional Advisory Panel Member

                          Damith Pallewatte, ACMA, CGMA
                          Deputy General Manager, Wholesale Banking Group
                          Association of International Certified Professional Accountants
                          MESANA Regional Advisory Panel Member

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Reflections The official digest of CIMA Sri Lanka - Issue 2
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Reflections The official digest of CIMA Sri Lanka - Issue 2
Continuous Professional
Development (CPD) activities in 2020
Due to the COVID-19 pandemic, most of our CPD activities were held virtually this year.

Mental health
Several free webcasts were conducted for members,
students and professionals about the importance of
mental health and well-being to help manage, cope and
understand stress and anxiety during these trying times.

How to Positively Manage Stress and Anxiety
During COVID-19
March 31
Speaker:
Dr. Shanelle De Almeida
Group Wellness Manager — Hemas Holdings PLC
and Licensed Clinical Psychologist

Mindfulness in Times of COVID-19
April 3
Speaker:
Dilmi Weerasinghe
Founder of Serenity Counseling and Psychosocial
Support Centre, counsellor and psychotherapist

Take Care of Your Well-Being
June 2
Speakers:
Rozaine Cooray
Organizational Psychologist, Forte Consultancy

Dr. Kayathri Periasamy
Consultant Physician, Healthy Life Clinic

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Reflections The official digest of CIMA Sri Lanka - Issue 2
Understanding the ‘ABCDE’ of finance                        Joint events
We conducted a webcast, ‘ABCDE — Artificial Intelligence,   We conducted many programmes this year in partnership
Blockchain, Cyber Security, Data Analytics, Ethics’, to     with other reputed institutes:
highlight the importance and the changes brought about
                                                              With The Management Club of Colombo, we conducted
by these trends to the business world. The webcast was
                                                              a free webcast, ‘Management Skills and Resilience for
conducted over three days, commencing with ‘Artificial
                                                              Today’s Business World’, to discuss implications and
Intelligence and Blockchain’ on July 15, ‘Cybersecurity
                                                              solutions for marketing, human resource and finance
and Data Analytics’ on July 16 and ‘Ethics’ on July 17.
                                                              aspects of a business.
The eminent panel of speakers included:
                                                              With PwC Sri Lanka, we conducted ‘Digital Upskilling:
  Dr. Sankha Muthu Poruthotage                                Preparing You for the Future’, where we featured a
  Founder/CEO, Linear Squared Pvt Ltd.                        panel of corporate and academic experts to discuss
  (Artificial Intelligence)                                   how upskilling is critical in today’s world.

  Dr. Srinath Perera                                          With the Continuous Professional Development
  Vice President, Research, WSO2 Inc. (Blockchain)            Committee of the Association of Professional
                                                              Bankers (APB), The Finance Houses Association
  Asela Waidyalankara                                         (FHA) and CA Sri Lanka, we organised an event titled
  Information Security and Cyber Consultant and               ‘Wondering How the Debt Moratorium Affects You?’
  Country Director — Sri Lanka, Comsec (Cybersecurity)        where the effects of IFRS 9 for Sri Lankan banking
                                                              and finance professionals were discussed.
  Chathuranga Abeysinghe ACMA, CGMA
  Lead Data Evangelist                                        ‘Thinking Out of the Box: Reinvent and Digitalize’ was
  MAS Holdings (Data Analytics)                               the fourth session in the Professional Accountancy
                                                              Organizations (PAO) Seminar Series, where CIMA along
  Melanie J. Kanaka, FCMA, CGMA
                                                              with AAT, ACCA, CA and CMA Sri Lanka discussed how
  Head, Finance and Administration at World Bank
                                                              individuals and businesses can be agile and make the
  (Sri Lanka and Maldives); CIMA Vice President,
                                                              best use of technology, both during and after the crisis.
  CIMA Appointments Committee Member,
  Association of International Certified Professional         With the Ceylon Chamber of Commerce, we conducted
  Accountants Board Member                                    ‘Plan Your Post-COVID Business Roadmap (BRT)’,
                                                              where a panel of experts discussed brand new
  Dr. Harshana Suriyapperuma, FCMA, CGMA                      strategies to recover and grow businesses post-crisis.
  Director, Corporate Affairs, Securities & Exchange
  Commission of Sri Lanka (Ethics)                            With the Colombo Stock Exchange, we held a webcast
                                                              titled ‘Get the Best Out of the Stock Market’, which was
                                                              the first in a series of initiatives as part of a MoU signed
                                                              earlier this year.

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Reflections The official digest of CIMA Sri Lanka - Issue 2
Gig work, gamification and social media                      Digital taxation: Tax challenges of digitalisation
Traditional 9-to-5 working hour models are gradually         With the EU introducing the Digital Services Tax, it’s only
becoming obsolete as technology allows people to             a matter of time before it will be adopted in the Asia
perform their roles efficiently and effectively even while   Pacific. We conducted a timely CPD on digital taxation
working remotely. We held a free Zoom session on             and its challenges.
‘Agile Work Ways and the Gig Economy’, where the
                                                             Our keynote speaker was Wong Hsin Yee, Partner
speakers discussed the risks and opportunities of
                                                             of International Tax and Transaction Services at EY
gig work during this time of crisis.
                                                             Singapore. She gave us an overview of digital taxation,
Supun Jayasinghe, ACMA, CGMA, Head of Business               emerging tax trends, and the tax challenges companies
— Gaming at Arimac Digital, shared insights on how we        face since the launch of the 2013 BEPS Action Plan. She
can use gamification to encourage customer loyalty and       also illustrated how some countries such as France have
stand out from the competition at a CPD event titled         introduced digital services taxation, as well as Singapore,
‘Gamification: Your Business’s Next Money Maker.’            which have adopted the Overseas Vendor Registration
                                                             Regime (a GST regime) instead of the DST. She concluded
A free session titled, ‘Monetising Your Social Media
                                                             her presentation with some best practices and action
Presence: Are You Using It the Right Way?’ was held to
                                                             items that companies can use.
discuss the ways/how to effectively monetise your social
media presence, what some of the best practices are,         To bring a local perspective to the discussion, a panel of
how they are applicable during these times and how to        experts from various industries in the country gave their
make the most of them.                                       opinion and deliberated on the DST and how it would
                                                             affect their area of expertise. They included:

                                                               Zulfer Jiffry
                                                               CEO, Digital Mobility Solutions Lanka (Pvt) Ltd.

                                                               Prasath Nanayakkara
                                                               Chairman and CEO, Million Spaces (Pvt) Ltd.

                                                               Jayantha De Silva
                                                               Chairman, Information and Communication
                                                               Technology Agency (ICTA)

                                                               S.W. Pradeep Yasantha Silva
                                                               Member of Sri Lanka Institute of Taxation,
                                                               Commissioner — Large Tax Payer Services Unit
                                                               Department of Inland Revenue

                                                               Sulaiman Nishtar (moderator)
                                                               Partner — Tax, Ernst & Young Sri Lanka

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Other CPD events                              Workshops
 Jan. 28, 2020                                 Feb. 17–March 30, 2020
 Advanced Microsoft Excel for Data Analysis    Speechcraft

 March 11, 2020                                Sept. 2–3, 2020
 CIMA Directors’ Tax Forum 2020                Finance for Non-finance Professionals

 Aug. 26, 2020                                 Sept. 26–Nov. 28, 2020
 Leadership & Smart Decision Making (BLI)      Course on Taxation

 Dec. 2, 2020                                  Oct. 17–Nov. 14, 2020
 Power BI                                      Managing Finance in a Digital World

 Dec. 11, 2020                                 Nov. 24–26, 2020
 Making Money During the Pandemic              SLFRS/IFRS Certification

                                              Complimentary CPD events
                                               April 9, 2020
                                               Financial Management in Times of Crisis

                                               May 13, 2020
                                               APAC CPD — Post-COVID: Crucial Skills for
                                               Business & Finance Professionals

                                                                                           9
Strategic collaborations
and flagship events
CIMA and Ceylon Chamber of Commerce                            The panel included:
set up expert panel to help SMEs thrive                          Ravi Abeysuriya, Group Director – Candor Group

Small- and medium-scale enterprises (SMEs) play a                Mahesh Amarasiri, General Manager Corporate Planning
crucial role in furthering growth, innovation and prosperity     and Business Development, DSI Samsons Group
in the economy of Sri Lanka. Unfortunately, many of them         Malinga Arsakularatne, Co-owner/CEO, Acorn Group
face challenges in accessing the necessary capital to
grow and expand, as well as the expertise and knowledge          Sanath Fernando, Partner, Ernst and Young
that will help them weather the stormy water brought in          Lalith Fonseka, Consultant and (Former) Joint
by the pandemic.                                                 Managing Director, Mackwoods Ltd.

To help SMEs, we joined forces with the Ceylon Chamber           Natasha Fonseka, Group Director – Human Capital and
of Commerce to create a platform to bridge the gap,              Taxation, Softlogic Holdings PLC
by bringing in our expertise to assist Sri Lankan SMEs.
                                                                 Dian Gomes, Independent Non-Executive Director,
CIMA members are versatile and have wide experience in
                                                                 Nestle Lanka PLC
transforming businesses. This initiative brought together
CIMA members who volunteered brief one-on-one sessions           Lakshmi Jayasinghe, Group Director, The Capital
to assist SME owners during these challenging times.             Maharaja Organization Limited

                                                                 Shantha Kurumbalapitiya, Managing Director,
Several areas of expertise were offered:
                                                                 Serendib Leisure
  Financial review — liquidity/cash flow
                                                                 Hasitha Premaratne, Group Finance Director,
  New business opportunities and diversification                 Brandix Group
  Resourcefulness (repurposing of resources, new                 Gavin D’ Rosairo, Chief Financial Officer/Director
  opportunities to utilise spare/excess capacity)                of Finance, AIA Sri Lanka
  Leadership capability                                          Nishtar Sulaiman, Partner, Ernst and Young
  New marketing trends using digitalisation                      Riyaz Sangani, CEO, Vidullanka PLC
  Human capital and governance                                   Manohara S. Tillakawardana, Management Consultant,
  Managing risks and uncertainties                               Vanquisher Consulting

Our panel of CIMA members also helped SME owners                 Shaan Wickremasinghe, Management and Marketing
use the tools in the CIMA Business Recovery Toolkit and          Consultant, formerly Unilever, MAS Holdings, Fonterra,
related resources such as the CGMA Horizon Scanner,              Nations Trust and Atlas Axillia
CIMA Strategic Scorecard and the CGMA Business                   Kavinda de Zoysa, Director/Head of Corporate
Model Framework.                                                 and Investment Banking, Citibank N.A., Sri Lanka

10 Reflections — The official digest of CIMA Sri Lanka
CIMA-ICCSL-Daily FT Most Admired                             The top ten companies in alphabetical order are:
Company Awards 2020                                            Bank of Ceylon

For the third consecutive year, we partnered with the          Cargills Ceylon PLC
International Chamber of Commerce Sri Lanka (ICCSL)            CBL Investments Limited (CBL Group)
and the Daily FT to launch Sri Lanka’s Most Admired
                                                               Commercial Bank of Ceylon PLC
Companies Awards 2020.
                                                               Dilmah Ceylon Tea Company PLC
Recognised as being the only one of its kind in Sri Lanka,
these awards are for companies that are a cut above            Hatton National Bank PLC
the rest in terms of not just their financial performance      LOLC Holdings PLC
but also the value they create sustainably and ethically
                                                               NDB Bank PLC
for their employees, customers, investors, and the
community.                                                     Peoples Bank

The panel of judges for the awards are esteemed and            Sri Lanka Telecom PLC
well-established professionals in Sri Lanka and is chaired
by Ravi Abeysuriya, FCMA, MBA, CGMA, Director/CEO,           The five honourable mentions in alphabetical order are:
Candor Group. Other esteemed judges included:                  Aitken Spence PLC

  Rajeev Amarasuriya, FCMA, CGMA                               Ceylinco Life Insurance Ltd.
  Attorney-at-Law, Supreme Court of Sri Lanka                  John Keells Holdings PLC (JKH)
  Varuni Amunugama Fernando                                    Sampath Bank PLC
  Co-founder and Joint Managing Director, Triad Ltd.
                                                               Sunshine Holdings PLC
  Dr. Harsha Cabral
  President’s Counsel

  Sunil Dissanayake
                                                             Brand Ambassadors Club
  Director/Chief Executive, BMICH                            As part of the most influential body of professional
  Malith Gunasekara                                          accountants worldwide, and one that helps people and
  Independent Information Communication                      businesses succeed, we embarked on an initiative to build
  Technology and Digital Financial Services Consultant,      stronger ties with our partner/top employer organisations
  e-Health and FinTech Advisor                               and our members who work within such organisations.

  Santosh Menon                                              CIMA Sri Lanka launched the CGMA Brand Ambassador
  Chairman/CEO, KL.LK                                        Club (BAC), which consists of CIMA members who would
                                                             represent your organisation at our Focus Group sessions
  Dr. Sulochana Sigera
                                                             and also disseminate information from CIMA within an
  Chairperson, Women in Management (WIM)
                                                             organisation to the CIMA community. The BAC currently
  Deepal Sooriyaarachchi                                     consists of nominees of CIMA corporate partners
  Management Consultant                                      and top employers. If you’re a CIMA member at the
                                                             mid-management level, you’ll be the best person to
                                                             serve as our main contact within your organisation.

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CIMA Sri Lanka ‘Hundred and 10%’
career festival
We went above and beyond with CIMA’s first virtual career festival,
which covered 11 insightful sessions over seven days and hosted
more than 45 business leaders, industry experts and thought leaders.

Day 1 — technical skills
Our speakers delved into the importance of data and numerical analysis along
with what it takes to excel technically today. Along with an introduction into
and an overview of the festival, Day 1 also featured the below sessions:

  Going Above and Beyond: A session on pushing your limits and striving
  to upgrade your technical skills to succeed in your industry.

  Power of Numbers: A panel discussion on the importance of being able to
  analyse data and make sense of numbers in today’s professional environment.

12 Reflections — The official digest of CIMA Sri Lanka
Day 2 — people skills
Our speakers were immersed in engaging question and answer sessions that included
discussions on the importance of leadership, collaborations and partnerships.
The day’s itinerary included the sessions below:

  Swimming With the Big Fish: A live Q&A on how essential leadership, people skills
  and partnerships help companies to stay competitive in their industries.

  Hackathon: A 24-hour hackathon featuring teams of up to five members,
  competing to pitch the winning solution to an unfinished business problem.

  Creating a Winning Impression: A session on entrepreneurship and conducting
  yourself in business situations to create winning impressions and build strong
  professional relationships.

                                                                                      13
Day 3 — leadership skills                                  Day 4 — business skills
The itinerary for the day involved our speakers engaging   The itinerary for the day was conducted under
in discussions on two different sessions:                  the below sessions:

  Breaking the Glass Ceiling: A Q&A session with             Guardians of the Money: A panel discussion on the
  leading female business personalities on strengthening     role of digitalisation in the future of finance and the
  workplace diversity and the importance of creating a       importance of new technology adoption.
  level playing field for women.
                                                             Starting Something Big: A panel discussion on
  Succeeding Through Collaborations: A panel                 dreaming big, persistence and the challenges in
  discussion on managing change, driving performance         growing a brand or business.
  and building successful partnerships within the
  organisation and outside it.

14 Reflections — The official digest of CIMA Sri Lanka
Day 5 — elevator pitch                                     Day 6 — diversity
The two highlighted segments for the day was the           The sessions for the day were as follows:
elevator pitch as well as a panel discussion on becoming
                                                             Creating Magic: A panel discussion focusing on
entrepreneurial and developing the right mindset to
                                                             talent and skills diversity, and the benefits of having
succeed as an entrepreneur.
                                                             multi-sector exposure in today’s world.
The elevator pitch was a competition for budding
                                                             Employability in the New World: A panel discussion
entrepreneurs to showcase their business ideas and have
                                                             on the need for diverse skill sets in organisations and
them reviewed by eminent business leaders.
                                                             identifying the right qualifications to succeed in the
                                                             digital world.

                                                                                                                       15
Day 7 — digital skills
The itinerary for the day included three intriguing sessions:

  Embracing Opportunities and Riding High: A panel discussion on leveraging digital
  channels and social media to launch and grow businesses at a faster pace.

  Digital Innovation: A session on innovation, disruption and mastering digital skills
  to add more value to businesses.

  Tomorrow’s Skills: A panel discussion on the challenges that future workforces will
  face, and the importance of being strategic about gaining new skills.

16 Reflections — The official digest of CIMA Sri Lanka
CIMA and SLICM sign MoU introducing
entry pathways for members
We entered into a collaborative agreement with the           This collaborative webcast organised by CIMA and SLICM
Sri Lanka Institute of Credit Management (SLICM)             discussed managing credit risk in current conditions.
to provide students and members an opportunity to            The webcast featured industry experts, such as:
obtain exemptions from each other’s qualifications.
                                                               Aby Eapen
We intend to collaborate on a national and international       Director Financial Services Advisory
level to create unprecedented value for members across         Deloitte India
different industries by hosting development courses,
                                                               Jithendra Gunatilake, FCMA, CGMA
programmes, workshops, seminars and related activities.
                                                               Head of Compliance
We will also work together on strategic initiatives to
                                                               LOLC Finance PLC
support member career development.
                                                               Shiranthi Gunawardene
Managing credit risk during a pandemic:
                                                               Attorney-at-Law
a CIMA-SLICM webcast
                                                               Brandon Morris
The volatile nature of the global economy has made
                                                               Group Managing Director
it important for financial institutions to have robust
                                                               Associated Motorways Private Limited
credit risk management strategies in place. COVID-19
has brought in further challenges to these existing            Damith Pallewatte, ACMA, CGMA
risk management frameworks due to the sudden halt              Deputy General Manager
in supply chains and economic activities affecting             Wholesale Banking Group & Hatton National Bank PLC
borrowers’ capacity to meet their debt obligations.
                                                               Krishan Thilakaratne
Legislative interventions via stimulus packages and            Director/CEO
guidance on providing borrower relief have added to the        Commercial Leasing and Finance PLC
strain. These have led financial institutions and other
organisations to review and focus on their risk functions.

                                                                                                                 17
Subcommittee activities

Member Development Subcommittee 2020
This committee planned out a series of webcasts to       Ruwan Munasinghe, ACMA, CGMA
address technical knowledge gaps and help members
                                                         Nimalka Perera, ACMA, CGMA
and all business leaders to manage the impacts of the
pandemic better.                                         Shaneil Perera, ACMA, CGMA
Members of the Subcommittee:                             Dulani Samarajeewa, ACMA, CGMA
  Praveeni Jayasekera (Chair), ACMA, CGMA                Amila Tennakoon, ACMA, CGMA
  Sunela Samaranayake (Co-chair), ACMA, CGMA             Rajindra Uswatte, ACMA, CGMA
  Irunika Abeysinghe, ACMA, CGMA                         Archana Vekneswaran, ACMA, CGMA
  Rajiv Dias, ACMA, CGMA

  Chalitha Dissanayake, ACMA, CGMA

  Akila Gunarathne, ACMA, CGMA

  Karthiga Kathirgamanathan, ACMA, CGMA

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Webcasts
The committee successfully organised three well-attended webcasts over Zoom:

  Topic                     Speakers                              Date            Moderator

  Recent Tax Reforms        Suresh R I Perera                     May 4, 2020     Praveeni Jayasekera
                            Principal Tax and Regulatory
                            KPMG

                            Rifka Ziyard
                            Director Tax and Regulatory
                            KPMG

  Riding the Storm          Tony Ong                              May 15, 2020    Sunela Samaranayake
                            CEO, Xtrategize Malaysia

                            Boonsiri Somchit
                            COO, Xtrategize Malaysia

  Impairment of Assets      Sanjeewa Anthony                      June 16, 2020   Akila Gunarathna
  and Events After the      Executive Director, Jetwing Hotels
  Reporting Date
                            Hiranthi Fonseka
                            Partner, Ernst and Young

                            Chandrika Perera
                            Group CFO, Abans Group

                            Rohana Wijebandara
                            Group Financial Controller,
                            Dialog Axiata PLC

                                                                                                        19
Publications                                                   CXO forum
The committee carried out research locally on areas            The Stakeholder Relations Subcommittee organised
of interest and (with advice from CIMA) decided to focus on    the CXO Forum on the theme of ‘Visionaries: Building
the subject of ‘Forecasting in Turbulent Times’. It devoted    Sustainable Business for Sri Lanka’s Future’ on July 24,
specific attention to cash flow forecasting and managing       2020. This was the first virtual CXO forum conducted by
stakeholders, which were of utmost interest to the people      CIMA Sri Lanka.
the committee spoke to before finalising the topic.
                                                               Building resilient businesses has always been amongst
The publication focuses on techniques of zero-based            the top three priorities of any nation. Today’s pandemic-
budgeting, rolling budgets and moving beyond budgeting.        impacted environment has imposed significant threats
It then takes the reader through practical and innovative      on traditional business models and the respective
ways of handling cash flows during difficult times.            economies, which has led companies to focus more on
One section dwelt on the importance of sensitivity             assessing the measures businesses can take to survive
analysis and its practical uses and the final technical        and sustain in the new normal.
chapter discusses how stakeholders such as shareholders
                                                               The well-rounded panel was composed of:
and banks could be managed.
                                                                 Lin Gon-Deutschmann, Co-founder,
The publication also features interviews with Senaka             Artificial Intelligence Academy (AIA)
Kekiriwaragodage, FCMA, GCMA, the CEO of NDB Capital
                                                                 Chanakya Dissanayake, FCMA, CGMA, Senior
Holdings, and Jehan Jayasuriya, ACMA, CGMA, business
                                                                 Director/Country Head for Sri Lanka and Global Head
director of MAS Intimates, for a discussion of their
                                                                 of Investment Research, Acuity Knowledge Partners
approaches to running business during the pandemic and
share their thoughts on potholes to avoid. ‘Forecasting in       Shiran Fernando, FCMA, CGMA (Moderator),
Troubled Times’ will be published soon and will be available     Chief Economist, Ceylon Chamber of Commerce
through the CIMA Sri Lanka Facebook page/CIMA website.           Prakash Iyer, Motivational Speaker and Leadership
                                                                 Coach; Former MD, Kimberly-Clark Lever;
                                                                 Bestselling Author
Stakeholder Relations Subcommittee 2020
                                                                 Dileep Mudadeniya, Head of Brand Marketing of
Members of the Subcommittee:                                     Cinnamon Hotels and Resorts; CEO and Vice President
  Rajeev Aloysius (Chair), FCMA, CGMA                            of John Keells Group’s Cinnamon Life Mall
  Rasika Galappathy (Co-chair), FCMA, CGMA                     The panelists’ insights on building resilient businesses
  F.X. Ranjit Pereira (Adviser), FCMA, CGMA                    were tailor-made to address the current crisis-hit
  Chamathka Fonseka, ACMA, CGMA                                corporate environment of the country. The futuristic
  Chamil Hathurusinghe, ACMA, CGMA                             discussion focused on the ideal leadership attributes
                                                               fit for these times, the essence of digital transformation,
  Saranga Kalugalage, ACMA, CGMA
                                                               operationalising excellence in a crisis-hit macro
  Nafaz Ahamed Nilam, ACMA, CGMA                               environment and Sri Lanka’s way forward post
  Shanel Perera, ACMA, CGMA                                    COVID-19, especially in tourism.
  Vikraine M. Senadheera, ACMA, CGMA
                                                               Amongst the speakers, the echoing remark was the
  Upul Thennakoon, ACMA, CGMA                                  importance of continuously redefining corporate vision
  Nivran Joseph Weerakoon, FCMA, CGMA                          (and for professionals to keep redefining themselves to
  Devni Wickramasinghe, ACMA, CGMA                             suit the changing business dynamics). They also talked
  Viveknath Wijayakumar, ACMA, CGMA                            about harnessing technology through digitalisation as the
                                                               crisis inevitably provides opportunities for the players who
  C A D William, FCMA, CGMA
                                                               would leap ahead of the pack fast.

20 Reflections — The official digest of CIMA Sri Lanka
Student Development Subcommittee 2020                       The mentoring sessions covered a range of relevant
                                                            areas including career guidance, people management
Members of the Subcommittee:                                and stress management. The mentors engaged in the
  Prashani Illangasekera (Chair), ACMA, CGMA                programme were:

  Mafaz Ansar, ACMA, CGMA                                     Manohari Abeyesekera
                                                              Director, National Savings Bank
  Krishantha Atukorala, FCMA, CGMA
                                                              Niroshan Jayasuriya
  Malshan Cooray, ACMA, CGMA                                  Senior General Manager — Corporate Finance
  Shaazry Hussain, ACMA, CGMA                                 Brandix

  Haroon Mowjood, ACMA, CGMA                                  Dilrukshi Kurukulasuriya
                                                              Chief Human Resources Officer,
  Sarala Nirmani, ACMA, CGMA                                  Diesel & Motor Engineering PLC
  Dilini Bhagya Pathirana, ACMA, CGMA                         Rajitha Kurupumulle
  Shanaka Rabel, ACMA, CGMA                                   Chief Operating Officer
                                                              BoardPac
  Madurika Samarasekera, ACMA, CGMA
                                                              Kamaya Perera
  F H Sheriff, ACMA, CGMA                                     Partner, KPMG
  Sanjaya Wijesekare, ACMA, CGMA                              Shanaka Rabel
  Kavitha Yogarajah, ACMA, CGMA                               Chief Information Officer
                                                              Stretchline Holdings
                                                              Ranil De Saram
Leadership Engagement for Aspiring                            Partner (Advisory and Risk Services),
Professionals (L.E.A.P.)                                      Ernst and Young
                                                              Mohan Wijebandara
The Student Development Subcommittee successfully
                                                              Finance Controller, Fonterra
concluded L.E.A.P. (Leadership Engagement for Aspiring
Professionals), a mentoring programme for strategic level     Lakmini Wijesundara
and exam-complete students.                                   Co-founder and Chief Executive Officer,
                                                              BoardPAC and IronOne Technologies
Now in its second year, the initiative was part of the
committee’s drive towards enhancing student capabilities    Given the pandemic, these mentoring sessions were held
and ensuring workforce readiness while providing access     virtually. The programme was extremely well-received
to professional networking. Through this programme, 40      by the mentees who immensely valued the insights they
selected mentees connected with nine corporate leaders,     received from the mentors.
industry professionals and successful entrepreneurs,
complementing their technical learning with the practical
experience and insights of the mentors.

                                                                                                                 21
Student recruitment activities

The CIMA business development team undertook several            Aroshi Nanayakara, ACMA, CGMA
impactful recruitment activities during the year, and           Chief Executive Officer, Global Consulting Company
organised seminars and career guidance programs in
                                                                Hasitha Premrathne, FCMA, CGMA
partnership with the education department of Sri Lanka.
                                                                Group Finance Director, Brandix Group
By transforming our recruitment activities during a global
                                                                Shanaka Rabel, ACMA, CGMA
pandemic, we were able to organise and successfully
                                                                Global Chief Information Officer
conduct some key webcasts as well as hold virtual
                                                                Stretchline Holdings Ltd.
commentary sessions through social media channels
with leading business and leadership personalities in           Venkkat Ramanan, FCMA, CGMA
Sri Lanka today.                                                Regional Vice President — Asia Pacific, the Association
                                                                of International Certified Professional Accountants

CIMA Game-Changers                                              Nilanthi Sivapragasam, FCMA, CGMA
(in partnership with Chokolaatemag)                             Group Chief Financial Officer, Aitken Spence PLC

This aptly named webcasts featured industry game-changers       Dinesh Weerakkody, FCMA, CGMA
who also happen to be CIMA-qualified professionals that         Chairman, Hatton National Bank;
have shaped their respective industries in Sri Lanka.           Chairman, ICC Sri Lanka
The virtual chat sessions that were held each week featured
                                                                Kasturi Wilson, FCMA, CGMA
key business personalities discussing valuable and insightful
                                                                Chief Executive Officer, Hemas Holdings PLC
content for students in business and finance:

  Thushan Amarasuriya, FCMA, CGMA
  Chief Executive officer, Singer Finance (Lanka) PLC

  Jayanthi Dharmasena, FCMA, CGMA
  Managing Director
  Hayleys Agriculture Holdings Limited

  Indresh Fernando, FCMA, CGMA
  Chief Process Officer, Asiri Hospital Holdings PLC

  Suren Fernando, FCMA, CGMA
  Chief Executive Officer, MAS Holdings (Pvt) Ltd.

  Dian Gomes, FCMA, CGMA
  Honorary Consul of Georgia in Sri Lanka

  Dinuk Hettiarachchi, FCMA, CGMA
  Managing Partner of Nihal Hettiarachchi & Company

22 Reflections — The official digest of CIMA Sri Lanka
23
Student today, business leader tomorrow
In this webcast, our distinguished panellists related
some colourful stories from their careers and life
experiences. The panel consisted of CIMA members
and key influencers whose children were also CIMA
students or members. This gave young professionals
and students a great opportunity to learn from the
life stories of individuals who have gone on to
achieve excellence.

These were our panellists:

  Professor Sampath Amaratunge
  Chairman, University Grants Commission Sri Lanka

  Zahara Ansary, ACMA, CGMA
  Country Manager, CIMA Sri Lanka

  Jayanthi Dharmasena, FCMA, CGMA
  Managing Director, Hayleys Agriculture Holdings

  Ravi Edirisinghe, FCMA, CGMA
  Director/CEO, GAC Group Sri Lanka

  Deshabandu Roshan Mahanama
  Former Sri Lanka Cricket Captain
  and ICC Elite Panel Match Referee

  Venkkat Ramanan, FCMA, CGMA
  Regional Vice President — Asia Pacific, the Association
  of International Certified Professional Accountants

24 Reflections — The official digest of CIMA Sri Lanka
What’s next after AAT?
This webcast was organised for AAT-qualified students
on how to become a CGMA designation holder with the
CIMA qualification. The event featured prominent CIMA
members with the discussion theme revolving around
career opportunities in business and finance:

  Manohari Abeyesekera, FCMA, CGMA
  Director, National Savings Bank

  Thushan Amarasuriya, FCMA, CGMA
  Chief Executive Officer
  Singer Finance (Lanka) PLC

  Zahara Ansary, ACMA, CGMA
  Country Manager, CIMA Sri Lanka

  Chamila Cooray, FCMA, CGMA
  Vice President/General Manager
  — Operations, WNS Global Services

  Tharindu Wijewardana, ACMA, CGMA
  Manager, Stakeholder Engagement
  Pathways and Relationships
  CIMA Sri Lanka

                                                        25
Choose success after A/Ls
This webcast, which was a collaboration with Wijeya        Venkkat Ramanan FCMA, CGMA
Media, focused on developing new leaders for a changing    Regional Vice President — Asia Pacific
world and gave Advanced Level students in Sri Lanka        Association of International Certified
advice and guidance on how to choose the right path to     Professional Accountants
success during these uncertain times. Our prominent
                                                           Professor Sampath Amaratunge
panellists gave valuable advice and articulated industry
                                                           Chairman, University Grants Commission Sri Lanka
insights that they have gathered through years of
experience and hard work:                                  Supun Weerasinghe, FCMA, CGMA
                                                           Group Director/Chief Executive, Dialog Axiata PLC
  Ravi Edirisinghe, FCMA, CGMA
  Director/CEO, GAC Group Sri Lanka                        Kasturi Wilson, FCMA, CGMA
                                                           Chief Executive Officer, Hemas Holdings PLC
  Indika Liyanahewage, FCMA, CGMA
  Chief Executive Officer, Eskimo Fashion Knitwear

26 Reflections — The official digest of CIMA Sri Lanka
Interactive virtual soft-skills building
sessions for school students
At CIMA, we take it as our responsibility to help            Corporate etiquette and grooming
develop well-equipped professionals and business
                                                             CIMA believes in developing well-rounded business
leaders. We have extended our duties beyond the scope
                                                             leaders and we partnered with prominent government
of our students and members to the whole country
                                                             and private universities in Sri Lanka to deliver a virtual
and especially to the next generation. Here are some
                                                             corporate etiquette and grooming programme to their
programmes that we organised to motivating and
                                                             students. We were able to talk about essential soft skills
developing soft skills of the youth of Sri Lanka:
                                                             such as preparing for an interview, phone etiquette,
                                                             grooming and hygiene.
‘Reaching Excellence’

‘Reaching Excellence’ was a motivational session
                                                             Career guidance sessions
organised by CIMA for students who were planning to
take their Advance Level exams in 2020. The session          Even during this challenging period, we were able to
was conducted by Prasanna Rodrigo, the media manager         conduct a few career guidance programmes. The virtual
of Sri Lanka Cricket. This virtual session, which was        programmes ‘Student Today, Business Leader Tomorrow’
attended by over 400 students, parents and teachers, was     and ‘Choose Success After A/Ls — Higher Education
organised during the lockdown period as we recognised        During Uncertain Times’ were the most popular sessions
the need for motivation for the students during these        and were open to all youth of Sri Lanka to help them
uncertain times.                                             take the next step after finishing school. The sessions
                                                             were well-attended by parents, too. In addition to these
                                                             sessions, we’ve also hosted a few more physical sessions
‘The Mission of Future Leaders in “New Normal”’              before the lockdown.

We organised this virtual session with the prefects of
Ave Maria Convent, Negombo. Traditionally, schools hold
their annual prefects’ day as a physical event. During the
pandemic, CIMA was able to assist and enable an online
prefects’ day with a prominent speaker. The event had a
participation of over 600 school prefects and teachers
joining virtually to celebrate leadership and motivate
the youth of Sri Lanka in achieving more amidst the
challenges that they face.

                                                                                                                      27
Student development
and progression activities
The CIMA Sri Lanka progression team is at the forefront         We launched a rapid revision course for students to
attending to all student-related queries that include study     refresh their theory and prepare for their Certificate in
support, verification documents, advising the exam              Business Accounting (CertBA) exams in June and July.
candidates and coordinating the student progression             We are happy to note that our tuition partners helped
of over 10,000 registered active students in the country.       develop the revision programmes and offered them for
                                                                free to students.
Amidst the COVID-19 pandemic, the team’s top priority
was to make sure students and members had a direct              We also launched our #StudentHero campaign to
channel to the staff even though the whole team was             recognise all CertBA exam complete students who
operating from home since March 2020.                           attempted and completed their CertBA exams amidst a
                                                                global pandemic and gave due recognition to the parents
We adapted quickly with the introduction of remote
                                                                and tuition partners who were behind their success.
testing where students could take exams and coordinated
                                                                In total, around 160 students completed their CertBA
with lecturers and tuition partners in developing a delivery
                                                                exams between January and to August 2020.
method that suited student requirements. Exams were
very briefly paused in April but were back on track from
May onwards, with almost half of the exams delivered
since then completed through the remote route.

We introduced the following online sessions together with
our tuition partners that were very well-attended by students
taking case study exams in May, August and November:

1.   Web-based sector expert sessions jointly organised
     in partnership with Acuity Knowledge Partners:

2.   Case study exam support revision sessions

3.   Case study exam techniques and student
     guidance programme

4.   Mock exams and case study familiarisation support

28 Reflections — The official digest of CIMA Sri Lanka
Focusing on OT exams at the professional level,          Re-registration offer for lapsed students who
we conducted a revision programme in association         wished to reactivate by only paying for the 2021
with a local tuition partner in July and August.         student subscription fee
We had over 400 registrations and the sessions
                                                         Discounted revision and mock exam facilities
were well-received by the students.
                                                         via online portals
In addition to the listed activities above, the team
                                                       The team has been matching students with the resources
has been connecting with both active and lapsed
                                                       required to complete the assessments and progress with
students from March to introduce special
                                                       the CIMA professional qualification. We are also planning
arrangements which included:
                                                       a part-qualification and exam complete recognition
  Free exam re-sit offers, which were introduced       event for January 2021 to recognise all the hard work
  from June to July and then reintroduced from         students have put in for the CIMA Certificate in Business
  October to December                                  Accounting, CIMA Diploma in Management Accounting,
                                                       CIMA Advanced Diploma in Management Accounting
  Free revision courses
                                                       and achieving exam complete status.

                                                                                                              29
Member services 2020

We held our 2020 graduation ceremony in January to celebrate 210 exam complete
students, 231 ACMA designation holders and 11 FCMA designation holders.
This event was graced by Amal Ratnayake, CIMA President 2019–2020.

30 Reflections — The official digest of CIMA Sri Lanka
31
We also conducted virtual membership assessments via Zoom. We successfully
conducted five virtual assessment sessions that converted 300 exam complete
students to become CIMA members.

Alongside this, we held five virtual workshops with local and overseas assessors to
introduce membership requirements and assessment criteria to exam complete students
and students who were yet to sit for their Strategic Case Study. Additional workshops
called ‘Finer Points on Your Application’ were conducted to support students in filling out
their applications before submission.

During the year, several newly elected members were profiled where they spoke about
their experience in facing the virtual assessments and the experience they gained as
CIMA members to encourage exam complete students to apply for membership.

32 Reflections — The official digest of CIMA Sri Lanka
Welcome, new FCMA designation holders!                   Joseph Thomas Priyanke Perera, FCMA, CGMA

CIMA Sri Lanka conducted many fellowship application     Udugampolage Lasantha Jayatissa
workshops to support our valued senior and C-suite       Perera, FCMA, CGMA
members in obtaining memberships.                        Yohani Frances Natasha Perera, FCMA, CGMA
This year, we welcomed the following members:            Nishani Ariyawansa Pieris, FCMA, CGMA
  Aloka Abeysekera, FCMA, CGMA                           Wajira Punchihewa, FCMA, CGMA
  Rasika Akuretiyagama, FCMA, CGMA                       Surangi Nadeeka Rajapaksha, FCMA, CGMA
  Thushan Ayendra Amarasuriya, FCMA, CGMA                Ruwan Ranaweera, FCMA, CGMA
  Dalawella Gurukandage Chathuranga                      Michael Siva, FCMA, CGMA
  Amarasuriya, FCMA, CGMA
                                                         Tuan Sallay, FCMA, CGMA
  Joseph Gihan Adisha Cooray, FCMA, CGMA
                                                         Parameshwaran Thuraichelvan, FCMA, CGMA
  Gallage Kusal De Silva, FCMA, CGMA
                                                         Sathira Weerakoon, FCMA, CGMA
  Hikkaduwa Liyanage Sonal Vibeesh
  De Silva, FCMA, CGMA                                   Chandana Sampath Wickramarachchi, FCMA, CGMA

  Dominique Gavin D’Rosairo, FCMA, CGMA                  Nilushi Shanthamala Wijesiri, FCMA, CGMA

  Devika Dhanapala, FCMA, CGMA                           Prasadi Wijayasinghe, FCMA, CGMA

  Priyadharshana Ekanayake, FCMA, CGMA

  Nilesha Fernando, FCMA, CGMA
                                                       Member Mentoring Programme
  Mohamed Mureez Mohamed Fareez, FCMA, CGMA
                                                       The COVID-19 crisis has caused difficult times for our
  Gardihewa Fonseka, FCMA, CGMA                        students and members, and to help we are initiating
  Rasitha Poojitha Gunawardana, FCMA, CGMA             a mentoring programme for our young members.

  Andree Rodrigo, FCMA, CGMA                           Through the programme, we hope to provide a platform
                                                       for young members to develop themselves and to excel
  Chaminda Prabhath, FCMA, CGMA
                                                       in their careers, through learning from established CIMA
  Dinal G.M. Samaranayake, FCMA, CGMA                  members and business leaders. The programme was
  Gayan Gunawardane, FCMA, CGMA                        launched in June 2020 and involved six group meetings
                                                       with a business leader over six months. The mentor will
  Prasanna Jayasekera, FCMA, CGMA
                                                       present their perspective of leadership using examples
  Wanni Kumara, FCMA, CGMA                             from their career and real-life situations.

  Thusitha Kumara, FCMA, CGMA                          We anticipate that the relationships and networks that get
  Nalin Karunaratne, FCMA, CGMA                        established between the mentor and the mentee as well
                                                       as between the mentees themselves will be an additional
  Indika Liyanahewage, FCMA, CGMA                      benefit of this programme.
  Roshan Liyanage, FCMA, CGMA

  Karen Yolande Nagahawatte, FCMA, CGMA

  Mohamed Fazli Abdul Nayeem, FCMA, CGMA

  Rumman Nalir, FCMA, CGMA

  Yudara Savini Pandikorala, FCMA, CGMA

                                                                                                                33
Member recognitions

                          Congratulations Linus Jeganathan, ACMA, CGMA,
                          on being appointed as Managing Director of
                          Technomedics International Pvt Ltd.

                          Congratulations Indika Liyanahewage on being appointed
                          as CEO, Eskimo Fashion Knitwear (Private) Limited.

                          Congratulations Anusha Mohotti, FCMA, CGMA, on being
                          appointed as Director General of Sri Lanka Accounting
                          and Auditing Standards Monitoring Board.

                          Congratulations Rushanka Silva on being appointed
                          as Deputy Chairman, Sampath Bank PLC.

                          Congratulations Sriyan de Silva Wijeyeratne on being
                          appointed as Executive Director — Hemas Holdings PLC.

34 Reflections — The official digest of CIMA Sri Lanka
Pathway promotional activities

Coffee evenings with C-suite leaders                        ‘Dine With C-suites’
A series of virtual coffee sessions were held where         ‘Dine With C-suites’ was an exclusive evening event
CIMA case study lecturer Channa Gunewardana, FCMA,          held at Shangri-La, Colombo.
CGMA, and a panel of C-suite graduates answered all
                                                            The event began with a brief introduction to the CIMA
types of questions about the C-Suite Business & Finance
                                                            C-Suite Business and Finance programme at Shangri-La
programme. This session gave the participants a great
                                                            Hotel’s very own co-working space Co-nnect, followed by
opportunity to chat and network with their peers too.
                                                            a lavish dinner at Shangri-La’s latest restaurant, Central.
CIMA skills for 2021 C-Suite workshop series
                                                            At the event, participants connected with Strategic Case
(with certification)
                                                            Study lecturer Channa Gunawardana, FCMA, CGMA,
This workshop was aimed to enhance skill sets               and CIMA members who are alumni of the C-Suite
in leadership, people and business with learning            programme, who shared their experiences on their
outcomes such as:                                           journey and clarified grey areas regarding the pathway.

1. Sharpening critical skills and skill sets,
   including leadership and the latest digital skills

2. Discussions with practical case study scenarios
   helping you to perform better in business and
   working life

3. Gaining tools to become a strategic business
   partner with good decision-making skills to
   create value for your company

4. Sharpening your skills and providing relevant insights
   for your organisation to stay future-focused

5. Unique opportunity to network with senior C-level
   leaders across Sri Lanka

6. Simulation assessment leading to a certification

                                                                                                                     35
Offers for our students

Due to the global pandemic and economic hardships many face,
we offered a registration fee waiver for all Sri Lankan students embarking
on CIMA studies, which saved them 55,000 Sri Lankan rupees.

Here are six ways a CIMA professional qualification
gives you a boost:
  Increases your earning potential: CIMA-qualified students earn LKR220,000
  (on average) each month

  Gets you noticed by top employers: Our Top Employer and Corporate Partner

  Builds networks to give you plenty of options when you’re looking for jobs

  Enhances your employability. The CIMA syllabus teaches you technical,
  leadership, finance, management and digital skills, as well as a strong
  core of ethics and professional conduct — all traits that employers seek

  Expands your career horizons. The CGMA designation you’ll get
  when you complete the CIMA qualification is recognised worldwide,
  opening opportunities for you that go beyond borders

  Secures your professional future. The CIMA syllabus is updated with the
  latest skills and competencies today’s marketplace needs, which helps
  you stay relevant even during uncertain times

36 Reflections — The official digest of CIMA Sri Lanka
CIMA Sri Lanka Toastmasters
Club (TMC) Update
‘Empowered to Go Beyond’ was the 2019—20 theme of         The CIMA Toastmasters Club was founded in 2004 to
the CIMA Toastmasters Club and accordingly the club       provide CIMA members and passed finalists with an
progressively worked towards achieving it.                opportunity to improve their communication skills and
                                                          to create and shape professionals who are equipped to
The club successfully had members appointed to the
                                                          meet the challenges of today. The CIMA Toastmasters
District Council of District 82, which is an important
                                                          Club meets every second and fourth Wednesday of
achievement for the club. Distinguished Toastmaster
                                                          each month at 6.30pm at the CIMA Sri Lanka Division
Probodini Seneviratne was appointed as the Assistant
                                                          but with the pandemic situation, they meet via Zoom.
Division Director — Division E (Club Growth) in 2019–20
                                                          The meetings are structured in a way that would add
and she has subsequently been appointed as the
                                                          value to each member in terms of hands-on experience
Division Director — Division E in 2020–21.
                                                          in public speaking, constructive evaluation, and learn from
Toastmaster Nashitha Mohammed was appointed as the        award-winning public speakers. The club also provides
Area Director of Area E5 in 2019–20 and Toastmaster       opportunities for members to socialise and build useful
Shanika Gunasekara has been appointed as the Area         networks with others in the CIMA fraternity, empowering
Director of Area E4 for 2020–21.                          every CIMA Toastmaster member to go beyond.

The club also won the Presidents’ Distinguished Award,
Smedley Award and Talk-Up-Toastmasters award from
Toastmasters International, having added the required
number of new members. Members of the club made
CIMA proud as three members competed in the Division
Level and won several awards.

Two CIMA Toastmasters, Wirendra Wannakuwatta
and Minali Fernandopulle were the MCs (Master of
Ceremonies) for the CIMA Convocation ceremony
held in January 2020. In addition to that, many CIMA
Toastmasters took up roles in Toastmasters events,
the Division Conference, Area Contests and Officer
Training Programmes.

CIMA Toastmasters completed two Speechcraft
programmes and CIMA members who joined these
programmes enrolled with the Toastmasters Club to
polish their public speaking and leadership skills.

                                                                                                                  37
CIMASS activities in 2020

The CIMA Students’ Society (CIMASS) is the student         The CIMA Mind Challenge is a corporate quiz competition
body of CIMA Sri Lanka and organises a wide array of       that CIMASS has been organising for the past 21 years.
events for the benefit of CIMA students and members        During the pandemic, CIMASS organised its first Digital
throughout the year. The year 2020 marks the 26th          CIMA Mind Challenge. The competition entailed an online
year of CIMASS.                                            escape room and scavenger hunt that attracted 30 teams
                                                           representing well-known corporate brands, institutes and
The CIMASS calendar for the year 2020 began with
                                                           passionate individual quizzers.
‘Catalyst by CIMA Launchpad’, a project that was
organised to create awareness of entrepreneurship          The latest CIMASS initiative is a publication that guides
among students. This project was a workshop in the         students to professional life. The publication will consist
form of a competition that helped students understand      of interviews with successful personalities in the
the process of converting an idea into a viable business   corporate world, an analysis of the career paths open
venture. The competition was completed with the            in the world of finance, insights from HR executives
participation of 25 teams representing national and        from leading corporates in the country and also various
private schools and universities, who received guidance    tips and advice to students that can help them in their
from a panel consisting of 10 mentors from varying         professional and student life. The publication, Insights by
business backgrounds.                                      CIMASS was available to students in December 2020.

Due to the COVID-19 pandemic, CIMASS recruitment           Stay tuned to the CIMASS social media channel
drives and subcommittee formations were done virtually.    for further updates:
In May, CIMASS organised a webcast specifically for
                                                           facebook.com/CIMASSofficial
students and youth to demystify the impact the COVID-19
                                                           instagram.com/cimass_official
pandemic would have on a few critical aspects of their
lives. The discussion revolved around challenges and
opportunities that students face due to the pandemic in
the job market, how it would affect the higher education
opportunities available for them and tips on how time in
lockdown could be used productively.

38 Reflections — The official digest of CIMA Sri Lanka
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