MEDIA KIT2 PRINT + ONLINE - HÜTHIG GMBH
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Media KIT 2019 Print + Online Magazine Profile 2 Rates3/4 Formats and Technical Details 5/6 Online Advertising 7-16 Hüthig Electronic Media Group 17 Job Market 18/19 Circulation and Distribution Analysis 20 Recipient Structure Analysis 21/22 Address Rental 23 General Terms and Conditions 24 Contact 25 Schedule and Editorial Calendar 26/27
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Magazine Profile 1 1 Titel: elektronik journal 11 Publisher: – 2 Profile in brief: 12 Advertising Dept.: Frank Henning, Advertising Manager elektronik journal is a special-interest magazine for decision-makers working in electronics development. The specialist editorial articles and reports in brief focus 13 Editorial Dept.: Dipl.-Ing. Alfred Vollmer, Editor-in-chief on the technical and economic benefits of products and solutions. Trade journalists Editorial Address: get right to the heart of the relevant topics in a refreshing magazine style, presented Justus-von-Liebig-Str. 1 in an easy-to-understand way with an eye to utility. In 2019, the editorial team is D-86899 Landsberg focusing on the following nine issues: Embedded + Wireless, Electromechanics, Power, Medical Electronics, Smart Cities, Automotive + Transportation, Lighting 14 Volume analysis: 2017 = 9 issues Technology, Embedded and IoT and Industrial. It is taking a comprehensive and long- term approach to each topic, from the basic principles and technologies involved to Total volume: 572 pages = 100.0 % their application, and from the components to the overall systems. Editorial section: 453 pages = 79.2 % elektronik journal and its four affiliated magazines form the Hüthig Elektronik media group under the umbrella of the online portal all-electronics. Here, advertising Advertising section: 119 pages = 20.8 % customers can find a unique portfolio with which they can address their target group including publisher’s advertisements: 18 pages = 15.1 % in a precise and comprehensive way. 3 Target group: elektronik journal is intended for decision-makers 15 Analysis of editorial content: throughout the field of electronic design. 4 Publication: 9 x per year Distribution + purchase 37 pages = 8.2 % 5 Magazine format: DIN A4 Electromechanics 50 pages = 11.0 % 6 Volume: Volume 54/2019 Embedded + wireless 43 pages = 9.5 % 7 Price annual subscription: domestic € 176.00 (+ € 15.00 shipping costs and VAT = € 204.37) Industrial 52 pages = 11.5 % foreign € 176.00 (+ € 30.00 shipping costs and VAT = € 220.42) Internet of things 44 pages = 9.7 % Single copy price € 19.50 (including VAT, not including shipping costs) Lighting technology + LEDs 48 pages = 10.6 % 8 Organ: – 9 Memberships: Deutsche Fachpresse, IVW Medical electronics 40 pages = 8.8 % 10 Publishing company: Hüthig GmbH Measurement technology + sensors 40 pages = 8.8 % Managing Director: Fabian Müller Publishing Manager: Rainer Simon Power 46 pages = 10.2 % Address: Im Weiher 10, D-69121 Heidelberg Markets and technologies, news 53 pages = 11.7 % Phone: +49 6221 489-363 Fax: +49 6221 489-482 453 pages = 100.0 % Internet: www.elektronikjournal.com 2
1 Advertising rates in € (formats – see page 5): Rates do not include VAT. Rates for b/w advertisements Basic rate 5 % discount 10 % discount 15 % discount 20 % discount 1/1 page 3,480.00 3,306.00 3,132.00 2,958.00 2,784.00 2/3 page 2,350.00 2,232.50 2,115.00 1,997.50 1,880.00 1/2 page 1,920.00 1,824.00 1,728.00 1,632.00 1,536.00 Junior page 2,230.00 2,118.50 2,007.00 1,895.50 1,784.00 1/3 page 1,195.00 1,135.25 1,075.50 1,015.75 956.00 1/4 page 880.00 836.00 792.00 748.00 704.00 1/8 page 480.00 456.00 432.00 408.00 384.00 Total rates for 2c advertisements 2c rate 5 % discount 10 % discount 15 % discount 20 % discount 1/1 page 4,120.00 3,946.00 3,772.00 3,598.00 3,424.00 2/3 page 2,735.00 2,617.50 2,500.00 2,382.50 2,265.00 1/2 page 2,305.00 2,209.00 2,113.00 2,017.00 1,921.00 Junior page 2,615.00 2,503.50 2,392.00 2,280.50 2,169.00 1/3 page 1,580.00 1,520.25 1,460.50 1,400.75 1,341.00 1/4 page 1,080.00 1,036.00 992.00 948.00 904.00 1/8 page 680.00 656.00 632.00 608.00 584.00 Total rates for 4c advertisements 4c rate 5 % discount 10 % discount 15 % discount 20 % discount 1/1 page 4,555.00 4,381.00 4,207.00 4,033.00 3,859.00 2/3 page 3,195.00 3,077.50 2,960.00 2,842.50 2,725.00 1/2 page 2,765.00 2,669.00 2,573.00 2,477.00 2,381.00 Junior page 3,075.00 2,963.50 2,852.00 2,740.50 2,629.00 1/3 page 2,040.00 1,980.25 1,920.50 1,860.75 1,801.00 1/4 page 1,480.00 1,436.00 1,392.00 1,348.00 1,304.00 1/8 page 1,080.00 1,056.00 1,032.00 1,008.00 984.00 3
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Advertising Rates List No. 51 valid as of Oct. 1, 2018 P 2 Surcharges: Supplements: Preferential placements: (not discountable) Inside front cover and outside back cover: 10 % surcharge on basic rate Minimum format 10.5 x 14.8 cm, minimum weight per sheet 150 g/m2 Binding placements: 10 % surcharge on basic rate up to 25 g € 4,720.– Prices and conditions for cover placement on request. up to 50 g € 6,850.– Color surcharges (not discountable): 2c 4c each additional 25 g weight € 2,360.– 1/1 page € 640.– 1,075.– Maximum paper format 20 x 28 cm 2/3 to 1/3 page € 385.– 845.– Delivery: Specimens to be supplied as of order placement, circulation up 1/4 and smaller € 200.– 600.– to 10 days prior to publication. Required supply quantity: 20,500 copies Surcharges apply to Euroscale colors Special colors on request Stick-on advertising media For stick-on postcards in conjunction with a 1/1 page advertisement or a Format surcharges: bound insert, 25% of the list price for a 1/1 4c page will be charged. Bled-off and gutter bleed advertisements: 10 % surcharge on basic rate Plus adhesive costs: – for machine processing € 50.– per 1,000 copies 3 Discounts (for purchase within 12 months): – for manual processing € 110.– per 1,000 copies Frequency discount rate: Quantity discount rate: Other prices on request 3 x publication 5% 2 pages 5% Delivery address for supplements and bound inserts: 6 x publication 10 % 3 pages 10 % pva Druck und Medien-Dienstleistungen GmbH 9 x publication 15 % 5 pages 15 % Industriestraße 15, D-76829 Landau/Pfalz 12 x publication 20 % 8 pages 20 % (clearly marked: for elektronik journal, issue XX) 4 Job vacancies / classified ads: 6 Contact: Per mm (1-column, 41 mm wide), b/w € 4.– Consultation, bookings: Data delivery, invoicing, documents: Frank Henning, Advertising Manager Angelika Scheffler 5 Special Advertising: Phone: +49 6221 489-363 Phone: +49 6221 489-392 Bound inserts: E-Mail: frank.henning@huethig.de Fax: +49 6221 489-310 Volume 2 pages 4 pages 6 pages 8 pages E-Mail: ejl-dispo@huethig.de Paper weight up 7 Terms of payment: € 3,200.– € 6,700.– € 10,050.– € 12,460.– to 135 g/m2 Net within 30 days of invoice date, 2 % discount if payment made in advance Paper weight or direct debit. Rates do not include VAT. € 3,500.– € 6,930.– € 10,500.– € 13,500.– over 135 g/m2 Bank details: Format untrimmed: 213 mm x 303 mm (trim on the right). HypoVereinsbank Multi-page inserts must be folded in the above format (without inside trim allowance). Account: 157 644 60 Required supply quantity: 20,500 copies Bank code: 700 202 70 IBAN: DE66 7002 0270 0015 7644 60 All prices in Euros without applicable VAT BIC: HYVEDEMMXXX 4
2019 F Formats and technical Details Supplement to Advertising Rates List No. 51 Media KIT valid as of Oct. 1, 2018 Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de *Bleed formats quoted include 3 mm trim allowances Type area formats Bleed formats 1/1 page Junior page 2/3 page 2/3 page 1/2 page 1/2 page 178 x 257 mm 126 x 178 mm vertical horizontal vertical horizontal 117 x 257 mm 178 x 169 mm 86 x 257 mm 178 x 126 mm bleed bleed 216 x 303 mm* 145 x 203 mm* bleed bleed bleed bleed 136 x 303 mm* 216 x 194 mm* 105 x 303 mm* 216 x 149 mm* 1/3 page 1/3 page 1/4 page block 1/4 page vertical 1/8 page block 1/8 page vertical vertical horizontal 86 x 126 mm 41 x 257 mm 86 x 62 mm 41 x 126 mm 56 x 257 mm 178 x 83 mm bleed bleed bleed bleed 105 x 149 mm* 60 x 303 mm* 75 x 303 mm* 216 x 105 mm* 1/4 page 1/8 page horizontal horizontal 178 x 62 mm 178 x 29 mm bleed 216 x 85 mm* Magazine format: DIN A4, width 210 mm, height 297 mm 5
2019 F Formats and technical Details Supplement to Advertising Rates List No. 51 Media KIT valid as of Oct. 1, 2018 Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de 1 Magazine format: Width 210 mm, height 297 mm, DIN A4 2. The publisher warrants the printed, defect-free reproduction of the advertisements corresponding to their representation on circulation paper, and requires the delivery of Type area: Width 178 mm, height 257 mm suitable masters (see details in price list). Number of columns: 4 columns, column width: 41 mm 3. Color advertisements: the customer must provide a color proof with digitally delivered masters for color advertisements. Failure to provide such proof shall result in the customer forfeiting claims for compensation due to possible color deviations. 2 Printing & binding process: Rotary offset, adhesive binding 4. Complaints must be asserted by the customer in respect of obvious defects not later than two weeks after receipt of invoice. For non-obvious defects, the customer 3 Data transfer: ejl-dispo@huethig.de must issue a complaint not later than one year after publication. If, despite prompt delivery of perfect copy and complaint in good time, the advertising material has been reproduced with defects, the customer may demand a substitute placement appearance 4 Data formats: Data is supplied in pdf format, version 1.3 (PDF/X-1a), created in Acrobat of the advertisement (subsequent fulfillment) without defects. Claims for subsequent Distiller using version 4.0 or higher and with screen-modulated proof. High-resolution performance are excluded if they subject the publisher to unreasonable expenses. If image data of at least 300 dpi, resolution for 60 screen, color model always CMYK the publisher is given a reasonable deadline and allows it to expire, the customer shall (no RGB or LAB elements). Bitmap (barcode scans) should have at least 800 dpi resolution. have the right to cancel the contract or obtain a reduction in payment to the extent to The format is created in original dimensions plus trim allowance and bleed marks. which the purpose of the advertisement was impaired. Warranty claims from merchant customers expire 12 months after publication of the corresponding advertisement or insert. 5 Color advertisements: For digitally delivered masters for color advertisements, the 5. If defects in the print documents are not immediately apparent but become apparent customer must provide a color proof with Fogra Medienkeil Version 2.0 or 3.0 and a proof during the printing process, the customer shall have no claims in respect of inadequate or measurement protocol (= certificate). If no proof is provided, the customer forfeits any publication quality. rights to damage claims due to color deviations. 6. Customers failing to abide by the publisher’s recommendations regarding the creation and transmission of digital print materials shall forfeit all claims relating to publication of defective advertisements. 6 Proof specifications: as given in the FOGRA standard. With FOGRA Medienkeil 2.0 or 3.0 7. The customer warrants that all files supplied are free of computer viruses. The publisher according to the standard, PSO_LWC_Improved_eci.icc for contents as a rule paper type 3 is authorized to delete files containing viruses. Such deletion shall not provide the basis for FOGRA 45L – according to standard, ISOcoated_v2_eci.icc for cover as a rule paper type 2 any claims by the customer. The publisher also reserves the right to claim damages if the FOGRA 39L – according to standard. computer viruses cause further damage at the publisher. 8. The publisher assumes no warranty for the accuracy of the quality or volume of materials (bound inserts, inserts etc.) which the customer claims to have made available. 7 Data archiving: Data is archived, thus unmodified repeats are generally possible. However, no warranty for data is assumed. 9 Contact: Advertisement processing: Angelika Scheffler 8 Warranty: Phone: +49 6221 489-392 1. The inclusion of advertisements in certain issues or editions or in certain positions is not Fax: +49 6221 489-310 guaranteed. E-mail: ejl-dispo@huethig.de 6
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Website Profile 1 all-electronics.de 1 Website (URL): www.all-electronics.de 6 Contact – Online Advertising: Frank Henning, Advertising Manager Tel.: +49 6221 489-363 2 Profile in brief: E-mail: frank.henning@huethig.de all-electronics.de is the media specialist portal for five electronics trade magazines of Anja Breuer, Advertising Manager Hüthig GmbH. Tel.: +49 6221 489-326 E-mail: anja.breuer@huethig.de The portal focuses chiefly on the topics of electronic development, electronic manufacturing, automotive and automation. In addition to up-to-the-minute 7 Data delivery: Sabine Greinus information and new products, the portal’s journalistic focus centers on solid Tel.: +49 6221 489-598 technical articles, background reports and technical knowledge. Contents are initially E-mail: online-dispo@huethig.de published online and optimized for the internet, prior to being published in the five Complete Media Kit Hüthig Verlag electronics trade magazines. www.all-electronics.de/mediadatenonline The user also has extensive research facilities at hand in the business directory, .de tronics which contains over 5,000 companies listed by specific industry. And the online all-elec rtified ce presence is reinforced by a newsletter with over 12,900 registered subscribers. Facts is IVW The offering is rounded out by an extensive job market featuring positions for skilled Traffic1 Channels staff and executive management in the electronics industry. • ��,��� visits / month • news • ���,��� page impressions / month • components • �.�� minutes average dwell time • embedded 3 Target group: • ��,��� newsletter subscribers • measuring + testing The portal’s target group is comprised of developers and decision-makers in the • e-manufacturing electronics industry, automotive industry as well as automation specialists from all Content • automation industries. The majority of users are engineers and designers. • technical articles • applications • product reports • market overviews 4 Publisher: Hüthig GmbH • news • events • editorials • job market • videos • videos 5 Editorial Contact: Dipl.-Ing. Alfred Vollmer, Editor-in-chief Tel.: +49 8191 125-206 E-mail: alfred.vollmer@huethig.de 1 Source: IVW, as of 5/2018, non-search engine traffic 7
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Website Rates and Advertising Formats P 1 Rates and Advertising Formats Price in Euros Prices in the trade fair months Ad Format Format Bookable Channels per month March, October, November Full-Size banner 468 x 60 pixels total rotation 1,905.– 2,095.– Half-Size banner 234 x 60 pixels total rotation 1,370.– 1,495.– Superbanner 728 x 90 pixels total rotation 2,780.– 3,040.– (=Big-Size banner) Billboard Ad 800 x 250 pixels total rotation 9,270.– 10,200.– Skyscraper 160 x 600 pixels total rotation 2,495.– 2,720.– Sticky-Sitebar 200 x 600 pixels (only HTML5/redirect-code) total rotation 3,900,– 4,300.– Content Ad 300 x 250 pixels total rotation 3,400.– 3,680.– Rectangle 300 x 250 pixels total rotation 3,175.– 3,460.– Halfpage Ad 300 x 600 pixels total rotation 5,850,– 6,440.– Wallpaper 728 x 90 and max. 160 x 900 pixels total rotation 4,680.– 5,100.– Market overviews, news, components, Partner-site button 300 x 120 pixels embedded, measuring + testing, 600.– 660.– in channel e-manufacturing, automation, applications Partner-site button 300 x 120 pixels homepage 1,730.– 1,895.– on homepage Sponsoring button 900 x 30 pixels total rotation 3,600.– 3,920.– Flying Ad 240 x 120 pixels total rotation 4,305.– 4,870.– Microsite/Specials as agreed Link in main navigation + sidebar 1,330.– 1,420.– Company/Product Video 400 x 280 pixels Videos 3,140.– per year Whitepaper as agreed Whitepaper, Sidebar 2,680.– 2,950.– 1 week integration on home page + Sponsored Post Text + max. 5 pictures 2,100.– per booking 2,320.– per booking archiving min. 1 year All prices in Euros without applicable VAT
Price in Euros Prices in the trade fair months Ad Format Format Bookable Channels per issue March, October, November Newsletter/Sponsoring Ad 660 x 30 to 90 pixels 930.– 1,020.– Newsletter/Content Ad 480 x 150 pixels 865.– 950.– Newsletter/Skyscraper 160 x 600 pixels 1,050.– 1,150.– Newsletter/Button 160 x 80 pixels 600.– 660.– image: 150 x 100 pixels Newsletter/Text Ad 865.– 950.– text: max. 330 characters Company entry/Standard Business directory free Company entry/Plus Business directory 395.– per year Company entry/Premium Business directory 580.– per year Price in Euros Ad Format Format Bookable Channels per month Market Overview 900 x 250 pixels Full rotation in a market overview 1,905.– Sponsorship Market Overview Editorial entry in consultation with the editorial team Top position in a market overview 600.– Top Ranking All prices in Euros without applicable VAT 8/9
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Website Formats and Technical Details F 1 Bannerformats You can book a wide variety of banner formats on all-electronics.de. Whether an animated gif or an HTML5 banner, the choice is yours. The banner sizes are always displayed within the total rotation, with a maximum of two additional advertising partners in this placement. The only exception to this is the partner-site button. Here, you have the opportunity to reach your target group in even more specific manner by booking a specific channel, e.g. embedded or automation. Your campaign will be billed at the monthly fixed-price rate. The minimum booking period is four weeks. Full-Size banner Half-Size banner Superbanner Format: 468 x 60 pixels Format: 234 x 60 pixels Format: 728 x 90 pixels Price/month: € 1,905.– / Price/month: € 1,370.– / Price/month: € 2,780.– / € 2,095.–* € 1,495.–* € 3,040.–* Billboard Ad Skyscraper Sticky-Sitebar Format: 800 x 250 pixels Format: 160 x 600 pixels (only HTML5/redirect-code) Price/month: € 9,270.– / Price/month: € 2,495.– / Format: 200 x 600 pixels € 10,200.–* € 2,720.–* Price/month: € 3,900.– / € 4,300.–* Content Ad Rectangle Halfpage Ad Format: 300 x 250 pixels Format: 300 x 250 pixels Format: 300 x 600 pixels Price/month: € 3,400.– / Price/month: € 3,175.– / Price/month: € 5,850.– / € 3,680.–* € 3,460.–* € 6,440.–*
Wallpaper Partner-site button Sponsoring button Format: 728 x 90 pixels Format: 300 x 120 pixels Format: 900 x 30 pixels and max. 160 x 900 pixels Price/channel/month: Price/month: € 3,600.– / Price/month: € 4,680.– / € 600.– / € 660.–* € 3,920.–* € 5,100.–* Price/homepage/month: € 1,730.– / € 1,895.–* Company/Product Video Flying Ad Microsite/Specials Format: 400 x 280 pixels Format: 240 x 120 pixels Contents: text, video, File type: HTML5, MP4, Price/month: € 4,305.– / link, document maximum 5 minutes € 4,870.–* Price/month: € 1,330.– / Price per year: € 3,140.– Video production/one- ↓ € 1,420.–* time: on request Duration: 1 year Whitepaper Sponsored post Format: HTML page Contents: Contents: text, logo, Headline, teaser, text, download max. 5 pictures Price/month: € 2,680.– / Price/month: € 2,100.– / € 2,950.–* € 2,320,–* * Increased price before trade fairs, see pages 8/9 All prices in Euros without applicable VAT. | All banner formats up to a max. of 50 KB. | File type for banner ad: jpg, gif, png, HTML5 10/11
subscri ,900 Over 12 s!1 ber 2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Newsletter Profile 1 1 Name: all-electronics.de-Newsletter Sponsoring Ad Format: 660 x 30 to 90 pixels 2 Profile in brief: Price/issue: € 930.–/€ 1,020.–2 Each Tuesday and Thursday, our weekly newsletter is sent to over 12,900 subscribers. File type: gif3, jpg, png In addition to current news, the newsletter features new product releases as well as expert editorial contributions for the various trade channels. Content Ad Format: 480 x 150 pixels 3 Target group: Price/issue: € 865.–/€ 950.–2 The portal’s target group is comprised of developers and decision-makers in the File type: gif3, jpg, png electronics industry, as well as automation specialists from all industries. The majority of users are engineers and designers. Button Format: 160 x 80 pixels 4 Frequency: 2 x per week, on Tuesday and Thursday Price/issue: € 600.–/€ 660.– 2 File type: gif3, jpg, png 5 Editorial Contact: Dr.-Ing. Alfred Vollmer, Editor-in-chief Tel.: +49 8191 125-206 Skyscraper E-mail: alfred.vollmer@huethig.de Format: 160 x 600 pixels Price/issue: € 1,050.–/€ 1,150.–2 6 Contact – Online Advertising: Frank Henning, Advertising Manager File type: gif3, jpg, png Tel.: +49 6221 489-363 E-mail: frank.henning@huethig.de Text Ad (image + text) Anja Breuer, Advertising Manager Image: 150 x 150 pixels Tel.: +49 6221 489-326 Text: max. 330 characters E-mail: anja.breuer@huethig.de Price/issue: € 865.–/€ 950.–2 File type: gif3, jpg, png 7 Data delivery: Sabine Greinus 2 Increased price before trade fairs, Tel.: +49 6221 489-598 see pages 8/9 E-mail: online-dispo@huethig.de 3 Note: animated gifs may not display correctly in all e-mail clients. Therefore, check whether any animation in your gif is actually relevant. All prices in Euros without 1 publisher’s claim applicable VAT 12
2019 Media KIT Website Business directory Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Business directory Also take advantage of locational benefits online: present your company with a company entry in the context of your industry. An entry in our Business directory guarantees constant presence when prospective customers are searching. You can update or modify all company entries at any time. Standard Plus Premium Display of your company profile with relevant search ✔ ✔ ✔ results E-mail contact ✔ ✔ ✔ Address data ✔ ✔ ✔ Manage your product program, product groups ✔ ✔ and social media channels Telephone and fax numbers ✔ ✔ Link to homepage ✔ ✔ Company logo ✔ ✔ Profile image ✔ ✔ Online statistics ✔ ✔ Highlighting in search results ✔ ✔ Company logo in relevant market overviews ✔ ✔ Image gallery ✔ Company profile ✔ Link to sales office or branches ✔ Additional information as a file ✔ Include company videos ✔ Price/year free € 395.– € 580.– All prices in Euros without applicable VAT 13
2019Media KIT Website Digital Market Overviews Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de 1 Web address (URL): marktuebersichten.all-electronics.de Market Overview Sponsorship Positioning: 2 Target group: Advertising message is exclusively positioned in the Developers and decision-makers in the electronics and automotive industries Sponsoring immediately visible area of a market overview with as well as automation specialists from all sectors. full rotation via a banner. Format: ��� x ��� pixels 3 Profile in brief: Price per month: € �,���.– The digital market overviews are a sector-specific search tool integrated into File type: gif, jpg, png all-electronics.de with dynamic filter and comparison functions. The service, which is free-of-charge to the decision-maker, is a useful tool in selecting and finding the right product or manufacturer. Market Overview Top Ranking 4 An overview of the benefits for you: Positioning: • Excellent targeting (pure target group) The editorial product or company entry is shown as the first • Increased visibility thanks to new form of advertising entry in a market overview in the list view according to the user's filter criteria. The form of advertising can be booked by • High-quality editorial context a maximum of three advertising customers. • Positioning of your advertising message in innovative decision-maker tool Format: ��� x ��� pixels with unique selling proposition for logo and product image Price per month: € ���.– 5 Bookable forms of advertising: File type: gif, jpg, png • Market Overview Sponsorship • Market Overview Top Ranking Logo Integration via Plus and Premium Entries • Logo integration via Plus and Premium entries Positioning: 6 Bookable market overviews: If you book a Plus or Premium entry in our Business directory (see p. XY), 13 your logo will be displayed in a market overview • An overview of electronics manufacturing service providers appropriate to each of your entries. • Tools for automotive software Format: ��� x ��� pixels for logo • Providers of automotive electronics Price of company • In-circuit testers for cost-effective quality assurance entry per year: € ���.– / € ���.– (Plus / Premium entry) • Suppliers of controllers File type: gif, jpg, png Further bookable market overviews at: marktuebersichten.all-electronics.de 14
2019 Media KIT NEW Website Content Marketing Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de New ways to reach the relevant target group: Native Advertising content marketing Content marketing is a communications strategy with the goal of increasing the sale Focused Target Group of products and/or the name recognition among the target audience by providing value-adding content. We will put together a comprehensive and sustainable marketing campaign on an industry-relevant topic on one or more of our quality websites. We will use the reach of our portals to achieve a measurable success for you. Newsletter Your benefits at a glance: Content Distribution • Excellent targeting (pure target group) Brand Awareness • More attention and clicks for your publications • Natural integration in a high-quality editorial environment • Branding for your company • Backlink setup for search engine optimization Product Awareness You can reach your target group with a tailor-made content marketing strategy. Take this opportunity to position your messages in our portal's native environment. Interested? For a customized quote, contact: Customer Loyality Anja Breuer Frank Henning Story Telling Tel.: +49 6221 489-326 Tel.: +49 6221 489-363 anja.breuer@huethig.de frank.henning@huethig.de 15
2019 Media KIT Website Webinars Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de New ways to reach the relevant target group: I want to webinars I want to present tread new ground my company as in customer A webinar is a seminar that takes place live over the internet. That means that webinar a modern partner. acquisition. participants are not merely viewing a recording, as is the case on video platforms such as YouTube, but are there in real time, which gives them the opportunity to put questions to the presenter during the broadcast. I want to Your benefits at a glance: strengthen my • Open up direct dialog with your target group brand. • Share competence I want to make • Start an innovative method of gaining new customers new contact with customers. • Present yourself as a provider of solutions Benefit from our strength in media (online + print) and the editorial independence of our trade journals. I want to act as I want to an imparter of We'll take your idea and turn it into an attractive webinar! convey knowledge. We'll handle the technical creation and application for you. expertise. Interested? For a customized quote, contact: Anja Breuer Frank Henning Tel.: +49 6221 489-326 Tel.: +49 6221 489-363 anja.breuer@huethig.de frank.henning@huethig.de 16
2019 Media KIT Hüthig Electronic Media Group Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de elektronik industrie defines itself as the leading monthly technical AUTOMOBIL-ELEKTRONIK covers the entire value-creation chain of specialist publication for electronics developers in the German- vehicle electronics from components and assemblies to software, speaking world. The editorial content focuses on practical and tools and development techniques. Together with the leading annual application-oriented articles and trends for all relevant sectors. The AUTOMOBIL-ELEKTRONIK-KONGRESS conference in Ludwigsburg, specialist information, which we research ourselves, can be applied AUTOMOBIL-ELEKTRONIK provides a combination that is unique on and implemented by readers directly in the professional environment. the market thus demonstrating its expertise both technically and in elektronik industrie and its four sister publications make up the terms of business. Hüthig Elektronik media group under the umbrella of the all-electronics website. Advertising customers will find a unique portfolio here that allows them to reach their target group across a wide range of media in an accurate and comprehensive manner. elektronik journal is a special-interest magazine for decision-makers work- IEE is the solution-oriented specialist magazine for automation ing in electronics development. The specialist editorial articles and reports in the mechanical engineering industry and other manufacturing in brief focus on the technical and economic benefits of products and sectors. Thematically IEE focuses on the huge changes in automation solutions. Trade journalists get right to the heart of the relevant topics in a technology: Innovations and concepts, such as the Internet of Things refreshing magazine style, presented in an easy-to-understand way with an (IoT) and Industrie 4.0, are transforming the traditional automation eye to utility. In 2019, the editorial team is focusing on the following nine pyramid. In this process of upheaval. IEE accompanies readers on issues: Embedded + Wireless, Electromechanics, Power, Medical Electronics, the path to “Production 4.0” – comprehensive, expert, reliable and Smart Cities, Automotive + Transportation, Lighting Technology, Embedded always application-oriented. As a modern specialist magazine, IEE is and IoT and Industrial. It is taking a comprehensive and long-term approach a number 1 source of information for investment decision-makers in to each topic, from the basic principles and technologies involved to their all sectors of the economy and functions. application, and from the components to the overall systems. productronic is aimed at decision-makers and specialists in all-electronics.de is the specialist journalistic website electronics manufacturing and anyone involved in technology of Hüthig GmbH’s five specialist electronics magazines. development or services concerning electronics manufacturing. The site primarily focuses on electronics development, As an opinion-shaper, productronic provides comprehensive electronics manufacturing, automotive and automation. In addition to up-to-the- information that it researches itself on all aspects of efficient and minute information and new products, the site’s journalistic focus centers on well- cost-effective electronics manufacturing. The highly regarded founded technical articles, background reports and technical knowledge. There are industry magazine also publishes news and trend reports both extensive search options available on all-electronics.de. A company directory, the job in print and online. productronic comprehensively covers the market and a newsletter published twice a week with 12,900 registered subscribers electronics manufacturing industry in German speaking countries. round off the offering. 17
2019 Media KIT Job Market industriejobs.de Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de The job market for technical specialists and management executives Online in industry Publish your job advert on the appropriate specialist websites of "Hüthig" and powered by "verlag moderne industrie" and on industriejobs.de • Online: on industriejobs.de as well as on a suitable specialist website (through matching process) • € 495.– (plus statutory VAT) for four weeks Find well qualified employees using industriejobs.de Take advantage of the cumulative media power of the trade publishers "Hüthig" and "verlag You upload your contents (text, company logo etc.) or your finished job advert. Your advert is moderne industrie". Your job advert will be displayed on industriejobs.de on one of 18 suitable then produced and categorized in optimal HTML quality. specialist sites in an editorial context. Your job advert may also appear in a suitable print Alternatively, select one of the standardized templates and complete it yourself with text publication. and logo etc.
At a glance • Two well-established publishing companies • 18 specialist sites with around 1 million visits a month • 18 subject-specific newsletters (at least once a week) • Over 100,000 newsletter recipients Online+Print • ivw-certified • In addition, 20 print trade magazines Publish your job advert on the appropriate specialist websites of "Hüthig" and "verlag moderne industrie" and on industriejobs.de. You also receive a discount on a print advert in one of our specialist magazines. The specialist magazines and websites of the two publishing houses focus on the following sectors: • Online + print: as per online offer plus option of publication in a suitable print title with plant construction plastics industry 15% discount automation industry mechanical engineering • 15% discount on a print advert in a specialist magazine automotive industry metal processing • € 495.– (plus statutory VAT) for four weeks chemical industry pharmaceutical and food industries In addition to the online job advert, book a suitable job advert in our print publications. electronics industry packaging industry We would be pleased to advise you which of our publications is best suited to your target group. The target group consists of technical specialists and management executives in the following areas: automation design/construction purchasing marketing/sales research and development project management maintenance production Jobware Plus industriejobs.de – the easy way of placing job adverts Publish your job advert on the appropriate specialist websites of "Hüthig" and "verlag You can design an individual job advert moderne industrie" and on industriejobs.de. Your job advert also appears on jobware.de in just a few clicks with our advertisement and Jobware's partner sites. tool. Alternatively, send us your job advert as a Word or PDF document. • Online: on industriejobs.de as well as on at least one relevant specialist site (based on We’ll take care of the rest for you. keywords) plus increase in reach through publication of the job advert on Jobware – for four weeks • € 1,195.– (plus statutory VAT) For further information: You upload your contents (text, company logo etc.) or your finished job advert. Your advert is then produced and categorized in optimal HTML quality. www.industriejobs.de Or select one of the standardized templates and complete it yourself with text and logo etc. Phone: +49 6221 489-363 frank.henning@huethig.de industriejobs.de is a permanent feature of all specialist sites belonging to the major publishing companies „Hüthig“ in Heidelberg and „verlag moderne industrie“ in Landsberg 18/19
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Circulation and Distribution Analysis 2 1 Circulation monitoring: Distribution by federal states Percentage of copies actually distributed 2 Circulation analysis: Average annual number of copies per issue % copies (July 1, 2017 - June 30, 2018) Baden-Wuerttemberg 20.5 3,043 Print run: 18,750 Bavaria 19.4 2,871 Number of copies Berlin, Brandenburg, 5.2 769 actually distributed: 17,030 including abroad: 2,202* Mecklenburg-Western Pomerania Bremen, Hamburg, Schleswig-Holstein 5.7 841 Hesse 8.8 1,307 3 Geographical distribution analysis:* Lower Saxony 7.1 1,053 Economic region Percentage of copies actually distributed North Rhine-Westphalia 18.3 2,720 % copies Rhineland-Palatinate 4.1 614 Germany 87.1 14,828 Saarland 1.9 278 Saxony, Saxony-Anhalt 5.8 863 Abroad 12.9 2,202 of which Austria and Switzerland 92.5 2,037 Thuringia 3.2 469 Number of copies actually Number of copies actually distributed 100.0 17,030 100.0 14,828 distributed Germany * publisher’s statement 20
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Recipient Structure Analysis 3-E 1.1 Industries/economic sectors WZ 2008 Code Recipient groups Proportion of copies (according to classification of the economic sectors 2008) actually distributed % Recipients 26.5, 33.2, 27.9, 35 Industrial electronics, process automation, measuring, controlling and regulating 19.4 3,296 technology, electricity supply systems, batteries 28 Mechanical engineering 24.4 4,155 26.6, 32.5 Medical electronics 7.8 1,330 71.12 Engineering offices 8.1 1,386 26.1 Electronic parts 7.2 1,220 27.5 White goods, electrical devices 2.5 433 26.2 Data processing 3.7 638 29, 30 Automobile construction, vehicle construction, transportation 9.4 1,598 26.3 Telecommunications technology, navigation 4.3 730 26.4 Consumer electronics 4.0 680 Other industries 9.2 1,564 Actual distribution 100.0 17,030 21
2019 Media KIT Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Recipient Structure Analysis 3-E 1.2 Size of Business Unit 2.1 J ob Feature: Position in company Proportion of copies Proportion of copies actually distributed actually distributed % Recipients % Recipients 1 - 49 employees 42.4 7,218 Skilled staff 32.3 5,495 50 - 199 employees 24.6 4,183 Department head, division manager, 40.2 6,851 project management 200 - 499 employees 14.8 2,521 Executive management 24.4 4,150 500 and more employees 18.2 3,108 Other positions 3.1 534 Copies actually distributed 100.0 17,030 Copies actually distributed 100.0 17,030 2.1 Job feature: field of activity Proportion of copies actually distributed % Recipients Electronics development 71.7 12,213 including: – technical management in small companies, emphasizing electronics development 30.3 5,168 – electromechanical design, measurement and control technology, engineering 18.1 3,083 Quality assurance, test bench 7.2 1,220 Purchasing, sales, marketing, project management 13.0 2,225 Other functions 8.1 1,372 Copies actually distributed 100.0 17,030 22
2019 Media KIT Address Rental Hüthig GmbH, Im Weiher 10, D-69121 Heidelberg, Phone +49 6221 489-363, Fax +49 6221 489-482, Internet: www.all-electronics.de Generating Boosting customer new customers Expanding Improving success in sales and tapping new potential for revenue loyalty business Increasing with existing Mailshots are the ideal means of advertising, offering extensive, flexible design options and thereby response rate customers offering a way of drawing plenty of attention, especially when incorporated into a cross-media advertising campaign. Benefit from our networks within German industry, and address more than 500,000 decision-makers directly and personally. ers • Up-to-date address databases thanks to the publisher’s own regular magazine distribution custom b t a in ing new akers’ • Exclusive contacts, including in specialist departments, thanks to ongoing address validation by phone O cision-m y with de , incl. deliver • Personalized dialog with CEOs, decision-makers and technical specialists s s es • Flexible use of addresses, with one-off, multiple or all-year use options addre tee*! guaran • Invoicing by net quantity used via comparison against your database Worry-free service from a single source Address list rental Single use Used twice Used three times Annual rental (price per use) (price per use) (price per use) (flat rate) • Address list rental in a nutshell: the right contacts Database flat rate € 180.00 for your message Company address + • More target groups: we will research additional From € 0.24 From € 0.22 From € 0.19 From € 0.95 1 contact potential target groups for you • Full service from professionals: we produce and Minimum order value € 590.00 (including database/selection flat rate) dispatch millions of printed products every year Minimum quantity 70% of delivered addresses (address matching) • *Delivery guarantee: undeliverable returns All rental prices are per use; annual rental is flat rate and volume-dependent are credited against subsequent orders Prices net of statutory VAT. The terms and conditions of the offer/order confirmation apply. Alexander Zöller Marek Birkenhauer Take a free trial NOW! Tel.: +49 8191 125-345 Tel.: +49 8191 125-173 We will determine the potential of your desired Fax: +49 8191 125-555 Fax: +49 8191 125-555 target group free of charge and without obligation. alexander.zoeller@mi-verlag.de marek.birkenhauer@mi-verlag.de 23
General Terms and Conditions for Advertisements, Supplements, Digital and Online Advertising 3. If an order is extended, the customer shall be entitled to a retroactive discount provided that the basic order was originally eligible for a discount. Said entitlement shall lapse if not claimed within one month of expiry of the advertisement year. If an order fails to reach the forecast order volume, § 1 Validity, Exclusivity the excess discount granted shall be subsequently invoiced to the customer. 1. For the acceptance and publication of all advertising orders and follow-up orders these General Terms and Conditions are exclusively applicable, 4. Unless otherwise agreed, following receipt of the invoice orders shall be paid for within the period specified in the price list. The so-called pre- together with the publisher's price list valid at the time the contract is concluded, whose provisions constitute an integral element of the contract. notification deadline after the SEPA Core Direct Debit has been shortened to four days. In the event of payment default, dunning and collection The validity of any General Terms and Conditions of the customer is excluded to the extent that they do not conform with these General Terms and expenses shall be charged to the customer. In the event of payment default, the publisher shall be authorized to defer delivery on a current contract Conditions. until payment is made, as well as require advance payment. In case of reasonable doubt concerning the customer's ability to pay, the publisher shall 2. These General Terms and Conditions apply mutatis mutandis to orders for supplements. Supplements shall only be accepted by the publisher be authorized, including during the term of an overall contract, to deviate from an originally agreed due date of payment and to make the publica- following submission of a sample and checking by the publisher. tion of further advertising material dependent on advance payment and the settlement of outstanding invoiced amounts. Erroneous invoices may § 2 Offer, Conclusion of Contract be corrected by the publisher within six months of issue. 1. Conclusion in the meaning of the General Terms and Conditions set out below is a contract on the publication of one or more advertisements, 5. All prices exclude statutory VAT amounts on the day the invoice is issued. third-party supplements or other advertising media of an advertiser or other commercial inserts in printed form for the purposes of distribution. 6. For orders from abroad which are not subject to VAT, the invoice shall be issued without VAT. The publisher is entitled to charge VAT retroactively 2. Orders for advertising material may be made in person, by telephone, in writing, by fax, by email or via the internet. The publisher is not liable should the tax authorities confirm that the advertising order is subject to taxation. for transmission errors. 7. In the event of a decrease in circulation, if the customer has concluded a contract for multiple advertising materials it shall be entitled to a dis- 3. A contract shall not be deemed to exist until the publisher issues an order confirmation in writing. The price list valid at the time the order is count if, as an overall average for the advertisement year which commences with the first placement, circulation falls short of the average circula- placed shall apply. tion quoted in the price list or elsewhere, or – if no circulation is specified – falls short of the average circulation sold (if sales figures are not avail- 4. At the publisher's due discretion it shall be authorized to decline orders and individual releases of advertisements that occur under an overall able, then the average actual circulation) in the previous calendar year. A decrease in circulation shall only constitute a defect entitling the cus- conclusion of contract. This applies in particular if their contents violate laws or official provisions, or were considered objectionable by the German tomer to a discount if a specified circulation was underachieved by at least 20%. Any other entitlement to price reductions on contracts is excluded Press or Advertising Council in a complaints procedure, or if their publication is deemed unacceptable to the publisher due to their content, origin if the publisher has notified the customer of the reduction in circulation in such timely manner that the customer was able to withdraw from the or technical format or, due to their format or presentation, would lead the reader to believe that they constitute editorial content, or if they contain contract prior to publication of the advertising material. Said entitlements to price reductions for customers who are business persons lapse 12 advertisements by third parties. The publisher shall make its refusal known immediately upon acquiring knowledge of the relevant contents. months after publication of the advertising material. § 3 Contract Implementation § 5 Warranty for Defects 1. Orders must be completed within one year of conclusion of contract, commencing with the first placement (publication) of the advertising 1. No warranty is made for inclusion of advertising material in certain issues or editions, or in certain positions. material. 2. In the event the customer fails to follow the recommendations of the publisher regarding the creation and provision of copy, the customer shall 2. The customer shall supply the publisher in good time with all content, information, data, files and other materials (“copy ") that are necessary for have no claims in respect of faulty publication. This shall also apply in the event that the customer fails to observe the other provisions of these the advertising material, and these shall be complete, free of errors and viruses and shall conform to the contractual agreements. If copy is transmit- General Terms and Conditions or the price list. ted digitally to the publisher (e.g. by CD-ROM or e-mail) it must be exclusively sent in locked files, i.e. in files in which the publisher is unable to alter 3. Complaints must be lodged by the customer in respect of obvious defects not later than two weeks following receipt of invoice. For non-obvious the contents. The publisher shall assume no liability for the faulty publication of advertising material which has been sent in open files (e.g. in files defects, the customer must issue a complaint not later than one year after publication. In the event the advertising material has been reproduced saved in Corel Draw, QuarkXPress, Freehand). Files which belong together must be sent or saved in a common directory (folder). In the event that with defects – despite prompt delivery of error-free copy and complaint in good time – the customer may demand a substitute placement appear- the customer digitally transmits print copy for color advertisements, the customer shall, at the same time, supply a color proof and proof protocol ance of the material without defects (subsequent fulfillment), however only to the extent that the purpose of the advertising material was or measurement protocol. Should the customer fail to comply with this stipulation it shall not be entitled to compensation in respect of any color adversely affected. Claims for subsequent fulfillment are excluded if they subject the publisher to unreasonable expenses. In the event the pub- variations which may occur. The customer warrants that all files supplied are free of computer viruses. The publisher shall retain the right to delete lisher is given a reasonable time limit and allows it to expire, or refuses to perform subsequent fulfillment, or if the customer cannot reasonably be files containing computer viruses. No claims on the part of the customer shall derive from such action. The publisher also reserves the right to claim expected to accept subsequent fulfillment or said fulfillment is unsuccessful, the customer shall have the right to withdraw from the contract or damages if the computer viruses cause further damage at the publisher. The publisher shall immediately demand replacement of clearly unsuit- bring a claim for a price reduction, to the extent that the purpose of the advertising material has been adversely affected. Withdrawal for minor able or damaged copy. Copy shall only be returned to the customer if specifically requested. Failing this, it shall become the property of the pub- defects is excluded. Warranty claims from business persons shall lapse 12 months following publication of the advertising material. lisher. The obligation to store all documents which are sent expires three months after publication of the respective order. 4. In the event that defects in the copy are not immediately apparent but become apparent during processing, the customer shall bear the addi- 3. Costs for the production of ordered copy, films or drawings shall be borne by the customer, which shall also bear all costs for changes to origi- tional associated costs or losses incurred during production. In the event that defects in the copy are not obvious, the customer shall have no claims nally agreed versions requested by the customer or for which the customer is responsible. in respect of inadequate publication. The same shall apply to errors in repeated placements of advertising material if the customer fails to draw 4. Proofs shall only be supplied upon express request. The customer shall bear the responsibility for the correctness of the returned proof. In the attention to said errors in good time prior to publication of the next placement. event that the proof is not returned to the publisher on time, the customer shall be deemed to have authorized the advertising material. 5. The publisher accepts no responsibility for the accuracy of the quantity or quality of the material supplied by the customer (bound inserts, sup- 5. Upon request the publisher shall furnish an advice of the advertising material together with the invoice. In the event that such an advice can no plements etc.). longer be obtained, the publisher shall instead send confirmation that the advertising material has been published and distributed. 6. The design and labeling of advertorial styled advertising material must be agreed with the publisher in a timely manner prior to publication. § 6 Liability, Force Majeure Text-style advertisements must be distinguishable from the magazine text by their typeface. The publisher shall be entitled to clearly label advertis- 1. Claims for damages by the customer against the publisher are excluded, irrespective of the legal grounds, in particular claims arising from delays, ing materials as advertisements if they are not recognizable as such. breach of contractual obligations, violation of the industrial property rights of third parties and tortious actions. This liability exclusion shall not 7. Replies sent to box number advertisements are kept up to four weeks following publication of the relevant advertisement and are sent to the apply in the event of intent or gross negligence on the part of the publisher, its representatives and vicarious agents, or in the event of ordinary customer by regular mail (even if the said replies have been sent by express or registered mail). Notwithstanding this, the publisher assumes no negligence which leads to the breach of a contractual obligation which is material to the fulfillment of the contractual purpose, or in the event that responsibility for the safekeeping and timely forwarding of the offers. the claims for damages arise from a warranty of quality. In the event the publisher is liable on the merits, the claim for damages is limited to the 8. The advertising deadlines and publication dates stated in the price list are non-binding for the publisher. The publisher is entitled to adjust them foreseeable losses. This liability exclusion shall not apply in the event said damages were caused by intent or gross negligence by the publisher, its at short notice to suit the production run. representatives and vicarious agents, or if claims for damages are based on the Product Liability Act, or arise in connection with injury to life, limb 9. Orders may only be canceled in good time, no later than the advertising deadline, and in writing, by fax or by e-mail. Customers must pay for or health. To the extent that the publisher's liability is excluded, this shall also apply to the personal liability of its employees, representatives, bod- advertisements which have already gone to press. Otherwise, the publisher may demand reimbursement for any costs incurred until the cancella- ies and vicarious agents. All claims for damages against the publisher expire 12 months after the point in time at which the customer became aware tion notification, in accordance with statutory regulations. or should have become aware of the circumstances substantiating the claim. 10. The customer is responsible for the content and the legal permissibility of the advertising material. The customer indemnifies the publisher from 2. In the event of force majeure and industrial dispute actions which are not the fault of the publisher, the publisher is freed from the obligation to any claims of third parties stemming from the publication of the advertising material, including reasonable costs for legal defense. The publisher fulfill the order; no claims for damages shall arise from this. is not obliged to verify whether advertising material affects the rights of third parties. In the event that the publisher e.g. becomes obliged by a § 7 Concession of Rights court ruling to print a correction or revision due to the released advertising material, the customer shall effect payment for said publication as per The customer warrants that it holds all rights necessary for the placement, publication and distribution of the advertising material. The customer the currently valid price list. shall grant the publisher the necessary copyright, usage and performance protection rights and other rights which permit the use of the advertising 11. Advertising agencies are obliged, in their offers, contracts and invoices to those running the advertisements, to adhere to the price list of the material for its intended purpose in the relevant advertising media, in particular the rights necessary for duplication, distribution, transmission, publisher. The commission paid by the publisher is calculated based on the net charge to the customer, i.e. following deduction of any discounts, dispatch, processing, presentation in the public domain, storage in a database, retrieval from a database and provision for download, in terms of bonuses and discounts due to defects. A commission shall only apply to orders from third parties. The commission is only paid to advertising agen- time, space and content and to the extent necessary for the execution of the contract. The aforementioned rights are in all cases granted without cies recognized by the publisher and provided that the order is placed directly by the advertising agency, and that the said advertising agency is geographical restriction and confer authorization for placement by all known technical methods and in all known forms of advertising media. responsible for furnishing the finished and ready-for-press printing copy and has registered its business as an advertising agency. The publisher is entitled to refuse orders from advertising agencies if there are doubts as to the professional practice of the agency or its creditworthiness. Orders § 8 Data Protection by advertising agencies shall be made in their name and at their own expense. To the extent that advertising agencies place orders, in the event of Data processing shall be carried out in accordance with the applicable regulations of the Federal Data Protection Act and the European General Data doubt the contract shall be concluded with the advertising agency. If an advertiser is to be the customer, this must be agreed separately and with Protection Regulation. Hüthig GmbH shall collect, process and use the customer’s personal data. Further information on data processing and data the name of the advertiser explicitly stated. The publisher is entitled to require the advertising agency to produce proof of its mandate. protection can be found in the data protection policy of Hüthig GmbH at https://www.huethig.de/datenschutz § 4 Prices, Conditions of Payment, Discounts § 9 Out-of-court online dispute resolution 1. The price for the publication of advertising material is based on the price list valid at the time the order is placed. The publisher may apply prices The European Commission has set up a platform for online dispute resolution. You can reach this at: http://ec.europa.eu/consumers/odr/. which differ from those in the price list for advertorial styled advertising material, supplements, special publications and collections, as well as for Consumers can use the platform to resolve their disputes. We are neither willing nor obligated to participate in a dispute resolution procedure advertising material ordered following the expiration of advertising deadlines. Price changes in respect of orders already placed may be applied to before a dispute resolution body unless there is a legal obligation to participate. companies if the publisher has notified them thereof at least one month prior to publication of the advertising material. In the event of a price § 10 Place of Performance, Place of Jurisdiction increase, the customer shall have the right to withdraw from the contract. The right of withdrawal must be exercised in written form within 14 days The law of the Federal Republic of Germany applies, excluding the UN Convention on Contracts for the International Sale of Goods and excluding of receipt of notification of any price increase. conflict of laws. The place of performance is the publisher’s registered office. The place of jurisdiction for lawsuits against merchants, legal persons 2. The discounts specified in the price list are granted solely to the customer and only for the advertising material placed over the course of one year under public law or special funds under public law shall be the publisher’s registered office. ("advertisement year"). Frequency discounts are only valid within an advertisement year. Unless otherwise agreed, the term commences with the placement of the first advertising material. Status as at: July 2018 24
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