Pet Nutrition Ingredients for - Product Handbook and Catalog for 2018 - DSM
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Table of Contents DSM I Bright Science. Brighter Living.™......................................2 DSM Nutritional Products............................................................4 Innovation Starts with an Idea....................................................6 History of DSM............................................................................8 Nutritional Ingredient Production.............................................. 10 Premixes and Blending.............................................................. 12 Nutritional Ingredients............................................................... 14 Knowing Pet Product Technologies........................................... 16 Knowing Nutrient Form Technologies........................................ 18 Pet Nutritional Solutions...........................................................20 Table of Products.......................................................................23
DSM – Bright Science. Brighter Living.TM Key Sustainability Focus Areas: • Nutrition • Climate Change and Renewable Energy Securing Sustainable • Circular and Bio-Based Economy Operations Operation Aspirations Long-Term Goals Our Company Our Core Value • Leading in reporting Gold Class DJSI Royal DSM N.V. is a global science-based Our mission is supported by our core value: benchmarks 40 - 45 % company active in health, nutrition and materials. Sustainability. Everything we do should contribute • GHG efficiency (2008 - 2025) By connecting its unique competencies in Life to a more sustainable world. To us, achieving Sustainability as improvements > 10 % Sciences and Materials Sciences DSM is driving sustainability means simultaneously pursuing • Energy efficiency economic prosperity, environmental progress and economic performance, environmental quality and Business Growth Driver improvements (2016 - 2025) social advances to create sustainable value for social responsibility. In other words, we strive to Brighter Living Solutions: Eco+ and People+ • Purchased electricity 50 % by 2025 all stakeholders simultaneously. DSM delivers create value on the three dimensions of People, from renewables • Profitable Solutions Better for People innovative solutions that nourish, protect and improve Planet and Profit simultaneously. and Planet • Employee engagement 75 % by 2020 performance in global markets such as food and favorable score dietary supplements, personal care, feed, Sustainability as a DSM Strategy • Aspiration: 65 % of DSM Products by 2020 • Safety: Frequency .25 by 2020 pharmaceuticals, medical devices, automotive, DSM is aiming to improve peoples’ lives and recordable index paints, electrical and electronics, life protection, environmental impact, through the way we take alternative energy and bio-based materials. care of our people and own operations, and how Our Brighter Living Solutions are measurably better scarce resources by creating renewables. In order to DSM’s 20,750 employees deliver annual sales we translate this into products and innovations. for the planet (Eco+) and people (People+). This reduce the demand from our economy on nature’s of €7.7 billion. The company is listed on NYSE strategy is aimed at driving profitable growth through limited resources, DSM is committed to extending Euronext. More information can be found at The world has joined forces in 2015 by defining science-based, sustainable solutions addressing the the lifetime of materials and products, and leveraging www.dsm.com. 17 common Sustainable Development Goals (SDGs), global societal issues of our time. Taking an example partnerships. adopted by the United Nations. The SDGs cover a from our animal nutrition and health business, new Who We Are 15 year time frame to 2030 and include 169 targets. ingredients from our CleanCow™ dairy industry With the large societal issues in mind, we have Who we are as a company is the result of strategic DSM contributes to all goals but particularly focusses initiative demonstrated a 30% plus reduction in identified different and distinct levers that drive our choices that we have made. These in turn are based on the following SDGs: SDG 2: No Hunger, SDG 3: methane emissions and increases milk production, product innovation. These levers, help developers on our mission and our core value; they define what Good Health, SDG 7: Renewable Energy/ SDG 13: with no negative impact on animal welfare. We also and marketers to understand how a measurably we believe in and how we go about our business. Climate Action and SDG 12: Responsible strive for 65% of our products to have a measurably better impact can be made for planet and people. Consumption and Production. better impact on planet or people than competitors, The different drivers can all be substantiated with life Our Brand Promise based on standardised sustainability metrics. cycle assessments that address the environmental and social impacts of products impacts along their Bright Science. Brighter LivingTM. This sums up DSM’s Sustainability strategy is rooted in securing life cycle. The drivers are also used to review our who we are, what we stand for and what we aim to safe and sustainable operations, and an engaged innovations under development. By doing so we want achieve. These four words are the shorthand for our More about DSM’s contribution to the Sustainable workforce. Within our sites and factories we aim for to steer our full portfolio of products and innovations mission, our beliefs and our behaviors – a promise Development goals: https://www.dsm.com/corporate/ substantial greenhouse gas (GHG) emmisions and towards the best positive impact on society. that we make to the world in which we operate. sustainability/managing-sustainability/the-global- energy improvement, and we aim to reach more Bright Science refers to the unique way in which With our Brighter Living Solutions, Eco+ and People+ goals.html renewable electricity and high employee safety we combine Life Sciences and Materials Sciences we provide products and innovations that are and engagement. This is exemplified in our Dalry disciplines, technologies and talents. We partner with measurably better for people and planet. Society is faced with challenges, and business has Scotland vitamin C production facility where the customers and other stakeholders – then we share an increasingly important responsibility to contribute cradle to gate footprint of our product is lower than ideas, insights and inspiration to create innovative by addressing these societal challenges. competing products. The smaller environmental foot- and sustainable solutions that address the key By anticipating the global trends and societal issues print is possible because of superior emission control challenges facing society today. Brighter Living refers with its portfolio of products and services, DSM wants and waste water management, and an efficient heat to our commitment to creating products and solutions to create positive societal impact and further develop and power station that exports electricity to the grid that make a positive difference to people’s lives. We a sustainable business. and receives credits for avoided electricity from other are constantly seeking new ways to improve quality sources. DSM is building on strong foundations to of life, and we seek to make a positive contribution to Our key sustainable focus areas: ‘Nutrition’, ‘Climate secure our position as a sustainable company. the lives of people today and generations to come. change & renewable energy’ and ‘Circular and bio-based economy’ create the right market context Apart from its focus on action to mitigate climate Our Mission in which DSM’s solutions can flourish. Sustainability change, DSM recognizes resource scarcity as an Our purpose is to create brighter lives for people then becomes a business growth driver and defines important societal issue. To secure future availability today and generations to come. We connect our operational aspirations. of natural resources, we need to apply principles of unique competences in Life Science and Materials careful resource management and unlock more value Sciences to create solutions that nourish, protect With Sustainability as a Business Growth Driver at from the limited resources that are available. DSM and improve performance. DSM, we offer our customers sustainable and has the opportunity to mitigate resource scarcity with scalable solutions, integrating sustainability benefits solutions that prevent of food waste, including food in our value propositions and customer engagement. preservation, increasing the durability of materials, enabling re-use of materials and reducing the use of 2 3
DSM Nutritional Products The DSM quality and safety program is designed around food safety standards and managed by food safety mindset is integrated into our ideation and innovation workstreams. a worldwide team of qualified quality and safety managers passionate about food safety. These The process of manufacturing bioactive micro experts are responsible for administrating our quality nutrients and microorganisms, and blends of and safety program, which includes as the central these micro ingredients, is complex from a quality element the Hazard Analysis of Critical Control Points assurance perspective. We sell these micro Representing the Life Sciences competency (HACCP), which follows World Health Organization ingredients to producers of retail products covering DSM Nutritional Products, Animal standards and comprises sanitation standards, pest a broad array of dietary needs, ranging from of Royal DSM N.V., DSM Nutritional Products contributes €5,169 million to annual sales in 2016 Nutritional & Health, Approach to control systems, and minimizing cross-contamination. concentrated dietary supplements to pet foods and is organized around three market-facing entities: Quality and Safety We also know that for this program to be successful designed to deliver 100% of the animal’s nutritional Animal Nutrition & Health, Human Nutrition & Health Petfood manufacturers and the suppliers that serve it is important to create a high level of internal needs. Due to this complexity, and the safety and Personal Care. More about DSM Nutritional them are aware that pet food is a very highly awareness around every aspect of safety and quality concerns associated with these types of retail Products: https://www.dsm.com/corporate/about/ regulated industry. Its standards for safety and quality along the entire supply chain, creating a company products, it makes sense that Traceability is business-entities/dsm-nutritional-products.html are equal to, or in some cases, surpass those of the culture that lives out safety and quality behaviors that included as one of our 5 Q values. At DSM, the human food industry in some countries. embrace well-designed SOPs. DSM is dedicated to integrity of our quality systemis constantly checked Animal Nutrition & Health addresses the nutrition standardizing and ensures the integrity our program and trained in mock recall and track & trace exercises additives segment of the feed and pet food markets. From a business perspective, managing safety and across the globe by conducting routine audits of all to provide an assurance of safety and functionality. Human Nutrition & Health largely addresses nutrition quality is about mitigating risk to your product’s brand. DSM facilities by a Corporate Operational Audit team Rapid and accurate notification of a recall to our and functional ingredients segment of the food The owners of a retail brand of pet food or snack (COA). Our facility managers will tell you that they customers is the heartbeat of our emphasis on markets. Personal Care is focusing on the actives that harms a companion animal will experience would rather have our customers audit them than the Traceability – only topped by the constant work to and ingredients in the sun care, skin care and hair a cascade of events detrimental to their business. COA team due to the strict guidelines. prevent these cases. care industries. These events include immediate loss of sales, scrutiny by the regulatory authorities, possible The integrity of our food safety program is the basis The DSM 5 Q values Sharing and Learning help us DSM is the only producer who can supply the lawsuits, and public rejection; events that may be for a Trusted Supply Chain. This starts with vendor stay ahead of the curve. By DSM managing quality complete range of vitamins and carotenoids in the severe enough to destroy the brand. qualification and management processes in line and safety on a global scale, using Compliance most suitable forms for all possible animal and with food safety standards. Success is achieved Quality Management (CQM) TrackWise® system and human uses. As a leading supplier to this industry, DSM has a further through our supply chain by leveraging our other companywide web-based training tools, every global quality and safety standard for our products, excellence in analytics based on our long history in DSM employee becomes integrated into our global DSM has established leadership positions across all including premix, with the goal of meeting or the chemical and biosciences industries, maintaining quality and safety program. three areas of the ingredients business: feed, food exceeding the expectations of the leading petfood robust and integrated documentation, goods receipt, and personal care. DSM is one of the world’s leading brand owners in the market. Our global quality and warehouse management systems. Having the right quality and safety processes in place producer of vitamins. DSM is working from its strong standard is based upon our 5 Q Values. are mandatory, but at DSM we believe you can only global presence in key value-added ingredients Mindful of the risks to both our customers and the achieve the highest level of risk mitigation if you offered through an international infrastructure and Our 5 Q Values take into consideration: Food Safety, sustainability of our business, perpetual improvement integrate a consciousness of quality and safety reach. Trusted Supply Chain, Closing the Loop, Traceability, of this food safety program is part of our business across all employees and it becomes part of your and Sharing and Learning. strategy, we call Closing the Loop. This means, that company’s culture. DSM is uniquely involved in all three steps of the we not only have the tools in place to do a thorough value chain: the production of pure active ingredients, root cause analysis on deviations, we have the tools Our company recognizes that with their incorporation into sophisticated forms, and the in place for change management, the business growth becoming more provision of tailored premixes. Being the only fully Food safety process and techniques to manage the dependent on offering premium integrated player allows DSM to differentiate itself people side of change. This assures petfoods, and a heightened all the way through the chain. the adoption and the realization of a awareness of food safety among Trusted supply chain change are well in control and the risk consumers, suppliers need to be Managing the interdependencies between active minimized. To ensure we are trustworthy partners oriented towards ingredients, forms and premixes, which have Closing the Loop, our mutual success. DSM strives to earn important implications for innovation, logistics, the title of “Trusted Partner”! Traceability and value delivery, is a core competence of DSM. Striving to earn the title of “Trusted Partner”! Closing the loop Sharing and learning 4 5
Innovation Starts with an Idea! DSM Venturing is an active investor in start-up Seeking ideation from Industry partners It is not only about the idea, companies, which create innovative products and combines the benefits of a mutual attraction it's what you do with it! services in Life Sciences and Materials Sciences to a particular market with often very different Idea Generation, often called "Ideation" is the that contribute to the quality of life. DSM Venturing's perspectives on the approach to solving a creative process of generating, evaluating and mission is to explore emerging markets and problem. Couple this with differences in core communicating new ideas. Within DSM, this takes technologies in order to support DSM's innovation competencies and experience, it is not hard to place in a variety of ways: and growth strategy. envision how this would yield a novel approach. Innovation Idea Generator: A continuous Besides financial support, we offer start-up At DSM Nutritional Products, ideas from exchange of ideas. Often the "seed" that gets companies access to DSM’s knowledge base, all sources are channeled into what we people to think in new ways. Every DSM employee resources and networks creating a business call the idea box. In this stage of the has access to a simple tool to enter their ideas for relationship based on mutual benefits and shared process, dedicated innovation project consideration. learning. managers review the ideas for alignment with our core competencies, Ideation Workshops: A direct way to brainstorm, To DSM businesses we offer a window to the world scope relative to the markets we collect & evaluate ideas during highly participative of innovations that are taking place in the global serve, and economic feasibility. workshops, or as we call them "play shops" events. start-up community; an inroad to collaborations/ The best candidates for further partnerships/licenses/supply & marketing relations exploration are prioritized and Campaigns, Challenges & Competitions: with start-up companies; and an option to spin in formal projects are created. The Topic-specific focus to solve a specific question or ‘outside’ innovations. project managers build a preliminary problem. A fast way of gathering ideas. business case with minimum impact DSM Venturing is an integral part of DSM’s open to those involved in daily business Coaching & Shaping ideas: A process of innovation approach, focused on teaming up with operation. This clears a rather facilitation to shape the idea by identifying the innovative players all over the world. significant resource management potential value design prototypes, run pilots or issue that often stalls the innovation proof-of-concepts. Customer need plays an important role in the process. ideation process at DSM. We starts by listening Business Service Modeling: We use the to the challenges our customers face and In the project phase, these new Enterprise Design Canvas to combine the their novel ideas that lack commercial ideas will undergo a series of steps powers of Innovation & Business Architecture! solution. Mutual success is often which include proof of concept trials, achieved when both parties view sustainability check, and an ideation within a framework of application-specific evaluation. collaboration. During this phase we often collaborate with key accounts which can shorten the development cycle and provide our customer a first-to-market advantage. Sustainability Check Ultimately project success leads to commercialization, making the IDEA EVALUATION IDEA BOX R&D APPLICATION COMMERCIALIZATION idea available to the world. DSM Venturing Customer Need Industry Business Proof of Case Concept Partners Development Feasibility Development Collaboration 6 7
The world’s strongest fiber™: History of DSM Dyneema®, the world’s strongest fiber™ is DSM’s premium brand for Ultra High Molecular Weight PolyEthylene (UHMWPE) fiber, UD, flexible composite, tape and fabric. Dyneema® combines maximum strength with minimum weight. It is 15 times stronger than quality steel and 40% stronger than aramid fiber, both on weight for weight basis. Industries like law enforcement, defense, maritime, offshore, medical, sports & leisure, fishing, outdoor, automotive, renewable energy, and personal protective equipment rely on Dyneema® for its lightweight, protective and durable properties. Re-Invention of a Successful Company Industrial biocatalysis: In the early 1970’s DSM implemented the first industrial biocatalytic process. Chiral amino acids are produced using specific enzymes, able to synthesize target enantiomers with exceptional purity. A whole toolbox of enzymes and chemical catalysts is now available for producing chiral ingredients for the pharmaceutical industry. Clean antibiotics production: 1920 In 1996 DSM pioneered the first commercial production of semisynthetic antibiotics based on microbial fermentation instead of chemical 1902 synthesis. Identifying new enzymes and constructing new biosynthetic pathways by modern genetic technologies allowed a dramatic Bituminous quality of coal leads to decrease in the environmental impact of antibiotic production. diversification into fertilizers, utilizing DSM founded as Netherlands the ammonium from coking gas state owned mining company resulting in production of first “DSM – De Staats Mijnen.” ammonia based fertilizer. Sustainability through enzymes: Mining activities focus on 40 years experience in enzyme application has resulted in a large range of enzymes based solutions. DSM’s global alliance with Novozymes (DK) provides a wide range of feed enzymes which, together with enzyme solutions for second generation biofuel and 1940 the Limburg region in the South of the Netherlands. biogas processes, makes a tremendous impact on a sustainable development of global food production. Construction of Central Laboratory in Geleen. 1963 High yielding cell culture technology: 1950’s DSM’s first Steam-cracking Since 2002 DSM, in collaboration with Crucell (NL), has developed a leading technology for the production of antibodies applying installation opened. human cell lines. The technology allows human cells to be cultivated in high density resulting in an efficient biosynthesis at high quality. DSM is licensing out this technology to its customers and acts as development and manufacturing partner. In response to global decline in coal use and increasing importance of polymers, DSM focuses on providing industrial chemicals and raw materials for synthetic fibers and yarns Bio-based performance materials: based on oil and natural gas. In 2010 DSM started to introduce a series of bio-based resins for the automotive industry, proven to match the high performance and 1975 1970’s- speed of traditional chemical products. EcoPaXX® is composed of more than 50% renewable resources helping the industry to meet sustainability targets. It is used in bodyworks, engine compartments and transparent casings for head lamps. 1989 Dutch Prime Minister 1980’s 1990’s DSM shares floated at the Dutch stock exchange (today Euronext). officially closed the country's last mine. DSM diversifies into high performing plastics and fine 2005 DSM moves into chemicals. products for the food and World’s largest production pharmaceutical industries as plant for vitamin E opens well as performance materials in Sisseln Switzerland. 2008 1996 for the automotive and electronics sector. New regional headquarter inaugurated in DSM acquires biotech and fermentation company Gist-Brocades, a global leader in yeast, yeast extracts, antibiotic 2003 Shanghai (China). 2006 production and enzymes, broadening DSM acquires Roche's DSM into a life science company. Vitamins and Fine Chemicals Division, forming DSM Nutritional Products, providing the full range Global premix strategy of fat-soluble and water-soluble initiated to grow the vitamins, carotenoids, long chain global premix network polyunsaturated fatty acids, for high-quality mixes. Hoffman-La Roche enzymes and nutra-ceuticals to the feed, pet food, food, 2011 1933 1938 1950 pharmaceutical and personal care industry. • DSM acquires Martek Biosciences • Rebranding of One DSM Commences industrial Establishment Development of the chemical synthesis of vitamin C of industrial synthesis of ß-carotene. based on the process production of of Nobel prize winner vitamin A, B1, Tadeusz Reichstein. B2, E and K. 2014 2012 DSM acquires Ocean 2015 • DSM opens the China Animal Nutrition Center in Bazhou, China. Nutrition and Fortitech 2013 It is focusing on swine and poultry nutrition and has the capability to conduct world-class scientific and application research. • Acquisition of Aland, which was founded in 1990 and is one of the leading Vitamin C manufacturers in China. • POET-DSM Advanced Biofuels, LLC, a joint venture of Royal DSM and POET, LLC, DSM acquires In 2014 the company realized net sales of about USD 110 million in vitamin C with around 1,800 employees. opened the first commercial scale cellulosic ethanol plant in the U.S. Tortuga • DSM and CVC Capital Partners finalize their partnership, ChemicaInvest, for DSM’s Polymer Intermediates • Royal DSM and JLL Partners create a joint venture, Patheon N.V., and Composite Resins. combining Patheon Inc. with the pharmaceutical assets of DSM. 8 9
Nutritional Ingredient Production Our products are micro ingredients whose functionality is specific and whose impact can be enormous. It is therefore imperative to manufacture, package, store and ship them in accordance with the highest quality standards. Whether provided as straight products in bulk or as premixes tailored to individual Backward integration underpins superior quality standards customer needs, our products always meet the most stringent quality requirements. We work to a unique global quality standard. This is rooted in the official regulations that give us our license to operate and is supplemented by our owninternal quality systems. Full backward integration DSM Nutritional Products operates nine bulk manufacturing and formulation sites allows us to assure quality at every step of the supply chain. We deliver to our customers via a dedicated across Europe, the United States, Latin America and China. These sites produce logistics network based on three main distribution centers. These are located in Venlo (NL), Belvidere (USA) the majority of DSM’s nutritional ingredients, which are sold either as straight and Singapore. products or as premixes and vitamin concentrates. Village Neuf, France Formulations of several vitamins and carotenoids Grenzach, Leon, Spain are produced at Village Germany Dalry, UK DSM’s Leon site is Neuf which is also the Located adjacent to Located in Ayrshire, production site for STAY-C® the Rhine in Southern dedicated to the Sisseln, Scotland the site is stable vitamin C forms for Germany, this site primarily production of natural Belvidere, USA involved in the production carotenoids, such as feed applications. The site focuses on the production Switzerland of vitamin C and related also includes a premix unit water soluble B vitamins, Sisseln is the production site Located adjacent to the beta-carotene and Mairinque, Brazil derivatives and also the for food applications and vitamin D and vitamin C for several carotenoids and Delaware River in New lycopene. Formerly Tortuga, this production of Panthenol the DSM Research Center derivatives. In addition vitamins A & E. Other Jersey this is the production and Ca-Pantothenate. intermediates used in the DSM site produces a full for animal nutrition. operations include the purifi- site for arachidonic acid and Nova Scotia, production of carotenoids cation and formulation of Ω3 range of organic mineral formulations of various Canada chelates for use in the are produced. fatty acids, the formulation of vitamins including vitamin E The plant in Mulgrave, animal nutrition and several vitamins for various for food applications. Nova Scotia is dedicated health industry. applications and the custom to fish oil processing and synthesis of pharmaceutical Freeport, USA refinement while the plant intermediates. Sisseln is also Novozymes, Freeport, Texas is in Dartmouth, Nova home to our pilot plant and Scotia is dedicated to Denmark the location of a site development center. Novozymes is DSM’s specializing in the microencapsulation of Feed Enzymes Alliance production of beta these oils. partner for more than carotene and intermediates 10 years, researching, for other carotenoids. producing and formulating a portfolio of enzymes for Kingstree, USA use in the animal nutrition The Kingstree, South and health industry Carolina plant is dedicated across the globe. to the production of nutritional lipids by algal and fungal fermentation. Xinghuo, Naperville, USA China Hydroxy-vitamin D The Xinghuo site is destined for feed located close to applications is Shanghai. It is produced at this specialized in the site near Chicago. formulation of vitamin E for feed applications and also includes a premix production facility for food and feed applications. 10 11
Premixes and Blending Integrated Supply Chain DSM manufactures their own range of ROVIMIX® vitamins along with many Europe Our network of thirteen (13) premix plants across Product services where customers need them other key micronutrients. DSM therefore Europe, the Middle East, has a unique ability to control the and South Africa allow us origin of many ingredients used within the flexibility needed to a premix. DSM’s integrated vitamin supply and serve production and premix supply chain is customers in the region. Delivering Flexible Why do you need a premix? unrivalled. Precision Nutrition Individually weighing and adding many of the Vendor Control very low inclusion micronutrient ingredients Strict control of all ingredients used Pet owner and consumer awareness level separately during the pet food production process in premix is essential. Since we are surrounding the health benefits relating to vitamins and minerals, and other functional ingredients is carries a high risk. Weighment inaccuracies and not restricted to only supplying the North America poor distribution of very small amounts of the ingredients that we produce, non- Our four (4) North high, often supporting the ‘reason to believe’ separate micro-ingredients within the final pet food DSM raw materials are sourced from American premix plants important label claims such as supporting immune product could affect its nutritional quality or even suppliers in compliance with our 5 Q assure customers service function and bone and joint health. Consequently, safety at the point of consumption. Premixing micro Values. We understand the importance reliability in the supply of this growing health benefit awareness, has led ingredients together, for incorporation into the pet of selecting and sourcing ingredients premixes across the United to the use of a more diverse list of micronutrients food, treat or supplement macro material mix ensures that will protect brand equity for all in States and Canada. and functional ingredients in pet foods to support the active micronutrient particles are distributed the supply chain. specific dietary label claims. more uniformly throughout the final product. DSM DSM has over 50 years of experience producing premixes are a critical link in the pet food supply Track and Trace premixes for use in animal nutrition products. chain and allow accurate, safe, and homogeneous Traceability is a vital component of pet Premixes are blends of micronutrient and other micronutrient and functional ingredient inclusion food safety. DSM’s sophisticated global functional ingredients as well as suitable carriers. into pet food products. production, quality, purchasing and raw Latin America Our experts work closely with customers to develop material intake systems are linked. DSM DSM premix is produced premixes that deliver the ingredient solutions needed sites use a bar coding system which in most Latin American DSM Premix Production countries with a total of to substantiate functionality claims made on labels, allows ingredients used to be tracked Premixes produced by DSM are backed through through from intake at the premix plant– thirteen (13) premix ensure accurate addition of these ingredients into our global assurance of safety and quality. the entire premixing process and finally plants. pet foods, treats and supplements, all with the goal DSM continuously evaluates its responsibilities to delivery to the customer. This means of achieving the highest possible food nutritional and the implication of our footprint in the feed and we can rapidly track and trace any quality and safety. In addition to meeting functionality pet food supply chain. DSM’s premix production ingredient used in any premix, meeting claims, we can often meet non-GMO, organic, and ingredient supply chain is designed around the prompt response times demanded country of origin and grain free requirements. food standards and our 5 Q values: Food Safety, by our customers should the need arise. We have a global network of over 40 premix plants to Trusted Supply Chain, Closing the Loop, Traceability, China ensure that we are close to where our customers are. and Sharing and Learning, discussed at length DSM has the fastest Analytical Expertise on page 4. expanding network of DSM premixes are formulated and premix plants in China manufactured to meet the highest and serves most areas standards for product quality, safety, of the country from efficacy, and traceability while meeting six (6) sites. strict regulatory requirements. Routinely, 10 Things You Need to Know About Premixes premix quality, plus individual ingredients are checked in our own Approximately 80% of the pet food industry uses laboratories located at the premix sites premixes in the production of their complete and 1. Nutrient form quality and at our global analytical centers. balanced pet food products. A premix is a blend of 2. Nutrient form potency Asia Pacific, micronutrients that are individually added to pet food Nutritional sufficiency against Oceania in “micro” amounts. Combining these ingredients in a 3. Nutrient form stability specification, undesirable residues DSM has premix premix simplifies the weighing process and improves 4. Nutrient form physical characteristics and routine micro-biological testing is production capabilities in accuracy in mixing and distribution of these micro- 5. Carriers and other adjuncts carried out in accordance with DSM all the major feed/pet food nutrients throughout the food. But, if you think a premix is “just a blend,” think again. 6. Mixing equipment and procedure quality requirements, local and global producing and exporting regulation. Regular dispersion tests countries in the region Based on more than 50 years of experience producing 7. Premix formulation and use rate with a total of nine (9) are also carried out to check the micronutrients and premixes for the animal nutrition 8. Quality program plants. and health industries, ask your DSM representative to efficiency and quality of our premix share the facts about The 10 Most Important Things 9. Handling of premixes mixing to ensure we deliver a You Need to Know About Premixes: 10. Pet food process and point of addition homogenous premix to our customers. 12 13
Nutritional Ingredients Nutritional Ingredients A Brief Guide to Vitamins Delivering Healthier Pets DSM produces an extensive portfolio of nutritional ingredients for use in pet food products and supplements including minerals, vitamins, carotenoids, and long chain polyunsaturated fatty acids. These products deliver a wide range of health benefits to DSM’s portfolio of nutritional ingredients includes: a range of carotenoids used for either all pet species. antioxidant functionality or pigmentation, natural sources of omega-3 fatty acids, and trace minerals; all supporting the health and wellness of pets. Vital for the efficiency of a broad array of functions in the body, the DSM vitamin range contains all the vitamins crucial for healthy, thriving, long-living pets. Carotenoids β-Carotene Canthaxanthin Astaxanthin Necessary for vision, growth, and tissue differentiation. Is important for keeping the skin, eyes, and (ROVIMIX®, CaroCare®) (CAROPHYLL® Red) (CAROPHYLL® Pink) Vitamin A inner linings of the body healthy and resistant to infection. Vitamin A is also needed for the maintenance β-carotene is an important source Canthaxanthin is a carotenoid that has dual Besides pigmentation, astaxanthin and growth of teeth, nails, hair, bones and glands. of vitamin A, converted into vitamin A functionality in birds and fish, skin/feather is a carotenoid that is recognized as required. The additional health pigmentation and biological antioxidant. as being one of the most powerful Helps the body maintain and utilize the levels of calcium and phosphorus needed to build strong bones promoting effects of β-carotene include As an example of pigmentation, the feathers antioxidants found in nature. Other Vitamin D and teeth. Recent studies have shown additional benefits such as supporting immune health, weight antioxidant functionality protecting cells, of a flamingo can range from pink to red health benefits associated with management, and cancer prevention. tissues, and organs from free radical depending on the amount of canthaxanthin astaxanthin include eye health damage and as a contributor to the in its diet. The biological functionality as an and immune function support. Vitamin B2, Riboflavin robustness of the pet’s immune system. antioxidant, protecting cells from free radical Vitamin E damage and sparing vitamin E. Helps the body transform proteins, fats, and Helps protect cell membranes, carbohydrates into energy. Helps maintain healthy maintain the immune system, skin and eyes and is also necessary for building prolong the life of red blood and maintaining body tissues. cells, maintain a healthy circulatory system, and improve vitamin A use. Vitamin B3, Nutritional Lipids Important for the health & Niacin Omega-3 from Algae Omega-3 from Fish proper functioning of body Niacin and DHA omega-3 derived by Highly refined and tissues. Is an antioxidant, niacinamide are algal fermentation containing deodorized fish oils neutralizing free radicals. essential for fat docosahexaenoic acid (DHA) containing both synthesis, protein and eicosapentaenoic acid eicosapentaenoic metabolism, and the Vitamin K conversion of food (EPA), fatty acids that support acid (EPA) and cardiovascular, eye, docosahexaenoic Essential for the clotting of to energy. and brain health acid (DHA). blood and may help maintain bone health. (e.g. memory), and Vitamin C, directly reduce cellular inflammation supporting Vitamin B1, Thiamine Ascorbic Acid joint, skin, and coat health. Aids in the production of Helps the body use its major source collagen, which provides support of energy, carbohydrates. Thiamine to muscles, vascular tissues, is also essential for proper muscle bones, & cartilage. Aids the coordination, the maintenance of absorption of iron and improves teeth peripheral nerve tissue, and for and gum health. Is an important water Minerals and normal growth. Trace Elements soluble antioxidant. Enhances the immune response and plays a Examples of important minerals and trace elements Vitamin B5, Essential for the formation of certain nerve-regulating protective role against substances and hormones. It is also required for cardiovascular disease, Selenium (Se) system function, neuro- Zinc (Zn) Iron (Fe) Pantothenic Acid metabolism of proteins, fats, and carbohydrates. cataracts, and certain cancers. Selenium is an transmitter synthesis Zinc is involved as a co- Iron is an essential component antioxidant that protects and metabolism, melanin enzyme in many cellular of the oxygen carrying cell membranes. formation for pigmentation enzyme systems and impacts hemoglobin in the red blood Vitamin B6, Vitamin B12, Vitamin B9, Vitamin H, of hair and also has an carbohydrate, lipid, protein cells and intramuscular Pyridoxine Cyanocobalamine Folic Acid Biotin Iodine (I) antioxidant function as part and nucleic acid metabolism. myoglobin, helps support Necessary for energy Required for the formation of Necessary for synthesizing Iodine is essential for proper of super oxide dismutase. Necessary for the formation It is crucial for collagen and immune function, and is an metabolism, the formation of red blood cells, certain body fatty acids and breaking thyroid gland function. of DNA and the production of Manganese (Mn) keratin synthesis contributing integral part of many important certain proteins, and the use of proteins, and genetic materials down protein and Copper (Cu) to skin integrity and coat enzymes systems including healthy red blood cells. Helps Manganese contributes to amino acids. It also helps the for the cell nucleus. Emerging carbohydrate molecules. Copper is involved in energy quality. It is also needed by those supporting energy maintain the nervous system the formation and quality of nervous system to function science suggests it may play Helps in the maintenance production, connective tissue the immune system and plays production, DHA synthesis, and is essential to maintaining the bones and joint cartilage properly and is essential to a an important role in reducing of the thyroid and adrenal formation, iron metabolism, an important role in and functionality as a mental function. Vitamin B12, while also playing an active healthy immune system and risk of cardiovascular disease, glands, nervous system, normal red blood cell reproduction. cellular antioxidant. along with B6 and folate, is role in the functioning of the heart health. dementia, and certain cancers. reproductive tracts, and skin. formation, normal nervous essential to heart health. mitochondria. 14 15
Knowing Pet Product Technologies Understanding How Different Pet Product Technologies Influence the Application of Nutritional Ingredients Compressed Tablets Milk and Tablets are swallowed, chewed or dissolved to deliver their The pet food market is characterized by a wide Fatty Liquids functional ingredients. During manufacturing the ingre- variety of different product forms. This occurred High fat (oil) paste and liquid products range dients may be ground and screened to obtain a uniform because ingredient forms were developed to from infant food to lubricants for the gastro-intes- particle size. The final blend experiences pressure and tinal tract to aid mobility and control hairballs. During sheer while forming the tablets. Depending on the packag- support changes in formulation, process manufacturing these types of fatty liquids often experi- ing, the tablets may be exposed to moisture and oxygen. conditions, and packaging. ence high shear during mixing and homogenization, high Some tablets are formulated to effervesce when added to temperatures during sterilization, and unwanted enzyme water subsequently exposing the ingredients to moisture, Specially formulated nutritive and functional activity. For this application, nutritive ingredients may changes in pH, and further oxidation for an undefined pe- Wet Products ingredients are often the key to the successful need to be resistant to UV light, oxidation, sheer, high riod of time. For this application, nutritive ingredients need Wet food styles include loaf (pate) development of foods, treats, and supplement and rapidly changing temperatures, enzyme activity, to be resistant to pressure, shear, oxidation, and possibly and chunk-in gravy foods and treats. display high miscibility and emulsification properties Initially, meat and other ingredients are mixed products. As a leader in nutritional ingredient during manufacturing plus remain shelf stable reduction in particle size, changes in pH and moisture. with or without heat for various periods of time. form development, DSM offers a comprehensive for 3 to 24 months without causing This mixture is either placed in a container, sealed range of ingredients suitable for the full range of sedimentation or other negative and cooked at a high temperature or cooked using manufacturing processes and formulation options product attributes. a steam tunnel, formed into chunks, sealed in a con- tainer with gravy, and cooked again at a high temper- our customers use to create products with distinct ature. For this application, nutritive ingredients need points of differentiation. to be resistant to moisture, oxidation, enzymes, and extreme changes in temperature through- out manufacturing. Finally the finished product color must not be adversely affected plus remain shelf sta- ble for 24 months. Injection Molding This process is used to manufacture treats and chews where appearance, structure and actual product design are major challenges. This process usually involves high temperatures Baked Products with a low sheer and moisture. For this application, nutritive ingredients need to be resistant Food, treat, and flaked products are to high and changing temperatures, and oxidation. The finished product color and hardness manufactured using baking. Initially, dough must not be adversely affected and remain shelf stable for 24 months. is formed exposing the ingredients to moisture and sometimes enzymes. The formed dough is heated to the desired degree of cook and dryness. For this application, nutritive ingredi- ents need to be resistant to heat, moisture, enzymes, and oxidation throughout man- ufacturing plus remain shelf stable for 18–24 months. Extruded Products Extrusion, one of the harshest processing technologies, is used to produce Dry Mixes food and treat products. This process typi- and Powders cally requires ingredients to be exposed to high Dry mixture products range from supple- temperatures, pressure, moisture, sheer, rapid expansion, and a drying step. For this application, Clear Solutions ments to milk replacers. Dry blends require ingredients that can be dispersed readily through- nutritive ingredients need to be resistant to rapid Bottled waters are sometimes used to out the mixture, not prone to particle segregation/ deliver functional ingredients. Unlike other changes in temperature, pressure and mois- separation and are chemically stable. Some are liquid products, formulating while maintain- ture heat, sheer, and oxidation throughout designed to be added to liquids and must be read- ing clarity is the challenge. In addition to the manufacturing plus remain shelf stable ily soluble or miscible. For this application, nutritive attributes associated with manufactured for 18–24 months. ingredients usually need to be uniform in particle size liquid products, nutritive ingredients for this and density, chemically and heat stable, have a low application must not react to other ingre- propensity to create an electrostatic charge, not dients, UV light or oxidation causing a attract moisture plus resist oxidation through loss of nutritive value, coloration manufacturing and storage. The finished or sedimentation. product color must also not be adversely affected. 16 17
Knowing Nutrient Form Technologies Leveraging Nutrient Form Technology to Achieve Your Pet Product Nutrition Goals Production of Ingredient Forms Production: Functional ingredients such as vitamins or carotenoids are produced either Form Requirements by chemical synthesis, by fermentation, by extraction (often from a natural source) or by a combination of these technologies. Bioavailability: The nutrient should have a chemical The pet food sector is becoming increasingly sophisticated Modification: Once the basic functional compound is produced it may be further structure which is fully metabolized with the demand for a wide range of ingredients with processed to develop a more stable chemical form, using processes such as and the product formulation should crystallization of an organic salt, esterification and phosphorylation. provide protection but release the different matrices, textures, colors, shapes and nutritional nutrient upon ingestion. functionality as suppliers look to differentiate their products Formulation: To achieve specific product characteristics the ingredients then undergo a on the retailers’ shelves. formulation process. Such formulation creates highly specified nutrient forms optimally equipped to meet the specifications within a pet food, food or feed product. Stability: The ingredient must remain stable “as is” or in blends and premixes. Therefore the ingredient must be External Factors Influencing Vitamin Stability Formulation Technologies adequately stabilized in a chemical and/or product form which when VITAMIN Temperature Oxygen Humidity Light pH Acid pH Alkaline Crystalline grades Beadlets stored, transported, milled, Nutrient compounds are chemically In beadlet technology nutrient Matrix (gelatin/carbohydrates or mixed, maintains its activity. or vegetable) Vitamin A modified to form organic salt which compounds are emulsified in a The product form must be resistant Vitamin D3 after drying are not further gelatin, starch and glycerin matrix, to activity loss due to environmental Vitamin E-Acetate formulated but used “as is”. with an antioxidant sometimes added factors such as temperature, Optionally crystalline material can Vitamin K3 to increase stability. The emulsion is moisture, and oxygen. be coated with ethyl cellulose which then sprayed to form beadlets which Vitamin B1 slows any possible detrimental Vitamin B2 influence of other ingredients Nutrient in crystalline form are coated with corn starch to absorb Uniformity: Vitamin B6 present in the formula. excess moisture. Moist beadlets are The particle size and size distribution dried to produce the finished beadlet. Maize Vitamin B12 Nutrient determines how well the nutrient Micronization of the often oily starch emulsified with isdispersed throughout the finished Pantothenic Acid Adsorbates functional ingredient allows the antioxidants Nicotinic Acid Suitable carriers such as silica Silicic Acid production of stable, yet dispersable product, impacting the nutrient particles are prepared for adsorbing activity per serving. A uniform product Biotin beadlets for clear liquids. mainly fat soluble nutrients. Cross-linked minimizes the tendency for nutrients Folic Acid Adsorption has the advantage of gelatin to segregate when mixed and Vitamin C delivering an economically attractive Cross-linked Beadlet Matrix (gelatin, glycerin transported with other micro- dry form of an intrinsically stable Additional chemical bonds are and carbohydrates) ingredients, allows adequate flow =Stable =Slightly Sensitive to Sensitive =Very Sensitive nutrient, and results in a free-flowing introduced to create a hardened Nutrient adsorbed through equipment during production powder with good mixability, flow- on silica particle beadlet most commonly referred to and reduces dust formation when ability and dust characteristics. as a cross-linked beadlet. A chemical handled. Product Form Requirements reaction occurs which creates cross- linked bonds thereby creating a more Not Adversely Low Coloration Spray-dried powders rigid structure. This technology Consistency in Potency: Heat Moisture Shear Resistant to Affected by Enzyme and/or Small Proper Compression Resistant to Solubility or Spray-drying is applied for many Matrix (lignosulfonate) provides excellent stability and is of the water soluble nutrients to Stable Stable Tolerant Oxidation Activity Tolerant UV Light Miscibility For reliable dosing of a nutrient in Particle Size used to protect nutrients in high Calcium silicate/ Nutrient Maize starch emulsified with production, potency must be Extrusion enhance stability, handling and temperature applications. antioxidants consistent both particle-to-particle Baking distribution. The nutrient compound and lot-to-lot. The availability of Restoring/Steaming is added into a dextrin solution. appropriate dilutions supports the The solution is spray dried into a accuracy of dosing during production. Fresh/Frozen powder, which offers a variety of Injection Molding advantages including stabilizing Silicic acid (silica Nutrient droplets the nutrients and delivering it in a low aide) Dissolution Behavior: Dry Mixing/Powder digestible matrix. The form of the nutrient dictates its Tableting/ Compression aqueous (water) or non-aqueous High Fat Liquid (fats or oils) solubility or miscibility. These physical characteristics influ- Low Fat Liquid/Milk ence the distribution of the functional Clear Water ingredient in the final pet product, its color, texture and/or shelf life 18 19
Pet Nutritional Solutions Optimum Vitamin Nutrition by DSM DSM Vitamin Supplement Guidelines The humanization of pets has been the driver behind significant growth of premium and superpremium pet food and snack products across the globe. It is increasingly more difficult for those responsible for brand development to create points of differentiation based on nutritional claims considering regulatory and economic constraints. Although there are many functional ingredients being marketed to pet food manufacturers, those Leveraging the full potential of Is OVN™ more than choosing registered for use in pet foods which allow substantive health claims are rare. vitamins, nutrition that supports the right vitamin levels in my DSM is uniquely positioned to provide nutritional solutions designed to help you make your products a long and healthy life. product formulation? attractive to the health-conscious pet product consumers purchasing premium and superpremium products Why are vitamins important to pets? OVN™ is a DSM solution designed for their furry children. Here are a few reasons why: to provide you with practical help Vitamins are involved in most metabolic functions, as formulating the correct vitamin • GLOBAL LEADER IN NUTRIENT MANUFACTURING AND PREMIX essential for companion animals as they are for humans. supplement pack in alignment with Beginning with the first synthesis of vitamins 100 years ago, we have unparalleled experience Although vitamins play a significant role in the health and your brand and business goals. in the manufacture of a broad array of micronutrients, functional ingredients, and premix to well-being of companion animals, the animal feed industry How is this done? create solutions in the best form for the application. only sets vitamin fortification levels for complete feeds at a minimum amount required to prevent overt clinical • It starts with DSM’s OVN™ • INGREDIENTS AS TOOLS deficiency, without guidance on application specific guidelines used to identify the We leverage our broad portfolio of innovative, high-quality health nutrients and work with considerations (e.g. process and storage loss). amount of vitamin activity you need other leading ingredient manufacturers to create quality solutions. to target in your product at the time The pet industry is beginning to consider vitamin of consumption to meet NRC, requirements in the wider context of optimum levels, but the AAFCO, and FEDIAF guidelines on • KNOWLEDGE AND EXPERIENCE trend remains to only follow evidence based upon limited minimum vitamin requirements plus We combine over 30 years of active engagement in the science of measuring studies of low complexity. Such an approach generally any additional vitamin activity animal and human nutrition and health efficacy with collaborative projects with negates experience or intelligent interpretation or needed to support desired health academic and industry specialists to create robust solutions. extrapolation of aspects of physiological processes claims. associated with diseases and comparative nutrition as the • PET INDUSTRY DEDICATED TALENT evidence based approach tends to only consider “hard” • Our experts then select the most We have a dedicated team of pet industry specialists experienced in pet food manufacturing and marketing to create solutions that are relevant. end points of trials. technologically advanced vitamin ingredient forms designed for the In the context of determining Optimum Vitamin Nutrition for application, in compliance with key • INVESTED IN STUDYING PET CONSUMER INSIGHTS AROUND THE GLOBE companion animals there should be perhaps a subtler set of global regulations and DSM’s quality Ultimately consumer perceptions drive the success of any nutritional solution, which considerations as to what constitutes a positive response to and safety program, and with the is why we invest in studies to help us create solutions that help you be successful. vitamin supplementation. OVN™ is a move to maintaining appropriate overages to account overall animal well-being rather than preventing a clear-cut for losses through the product’s deficiency, which includes functional improvements, like coat manufacturing process and storage condition, outward signs of cognitive function, antioxidant ensuring the correct level of vitamins status or stamina during exercise. This is an important point are consumed by the pet. to recognize in your development of quality pet food. • These experts further formulate and produce a pre-blend or premix of these vitamin ingredients leveraging our knowledge and experience producing pet food premixes, considering many factors including proper dilution for accurate dosing and handling characteristics. • No solution would be complete without a consumer friendly OVN™ logo as a symbol of the optimum Talk to your DSM representative to learn how we can vitamin nutrition inside your deliver the right solution for your brand. product. 20 21
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