Permanent The 1st brand to offer the same vibrant shades in up to 3 technologies - demi - RDA Pro Mart
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JUNE 2018 The 1st brand to offer the same vibrant shades in up to 3 technologies semi demi permanent NOW, LONGEVITY IS IN YOUR HANDS pages 4-6
BRAND DIRECTORY HAIRSTYLE BEAUTY Agadir............................................................................ 43 Ardell............................................................................. 60 Alterna........................................................................... 40 Artistic Nail Design.............................................56-57 amika...............................................................................37 Bioelements.................................................................62 American Crew.......................................................... 44 Body Drench............................................................... 60 El Patrón....................................................................... 45 California Tan...............................................................63 IGK...................................................................................39 Clean+Easy.................................................................. 60 ISO/Joico................................................................24-27 Clubman....................................................................... 60 It’s a 10 Haircare..........................................................39 CND.................................................................................55 Kenra........................................................................34-36 Fake Bake......................................................................63 L’ANZA...........................................................................33 Gena............................................................................... 60 L’Oréal Professionnel......................................... 20-21 GiGi................................................................................. 60 label.m............................................................................ 41 Grande Cosmetics..................................................... 61 Malibu C........................................................................ 43 Hempz Skincare......................................................... 64 Matrix..........................................................................4-10 Nail Tek.......................................................................... 60 Moroccanoil..................................................................38 Norvell............................................................................63 Nioxin............................................................................. 42 OPI............................................................................58-59 Olaplex............................................................................ 11 Satin Smooth...............................................................65 Ouidad........................................................................... 40 Seche............................................................................. 60 Pravana.....................................................................18-19 Refineé/Sormé........................................................... 64 Pulp Riot........................................................................22 Pureology...............................................................28-29 ESSENTIALS Redken......................................................................12-17 Betty Dain.....................................................................53 Sexy Hair................................................................30-32 Colortrak........................................................................53 Surface...........................................................................23 Diane/Fromm..............................................................53 Uniq One...................................................................... 46 Intrinsics........................................................................63 Verb................................................................................. 41 ProLific.......................................................................... 54 Zotos.............................................................................. 46 TOOLS BaBylissPRO................................................................ 49 Bio Ionic........................................................................ 48 FHI Brands................................................................... 50 GHD................................................................................ 50 Jatai................................................................................ 50 ......................................... 57 ......................................... Joewell.......................................................................... 46 Olivia Garden...............................................................52 Oster.............................................................................. 45 Please r Sam Villa........................................................................47 Wahl............................................................................... 50 PleasePlease recycle this paper. recycle this paper Wet Brush......................................................................51 31805SBS © 2018 Williams Publications Inc., Mpls., MN. COMING SOON TO SELECT STATE|RDA STORES* Personalized Blow Out™ Collection Our newest customizable keratin treatment reduces frizz, smooths, straightens, or defines curl. *Not available in AL, CO, IL, IN, MS, and NM.
#SOCOLORCULT INTRODUCING THE 1ST BRAND TO OFFER THE SAME VIBRANT SHADES IN UP TO 3 TECHNOLOGIES semi demi permanent 1:1 OR 1:2 direct dye color 4 oz. ammonia-free, demi color 3 oz. permanent color 3 oz. Customizable Longevity Lasts 2X longer* Lasts until you want Long Lasting *vs. direct dye technology to change it Enhanced Conditioning 5x more conditioned 3x more conditioned Noticeably improved vs. pre-lightened hair vs. pre-lightened hair condition CHOOSE WHICH VIBRANT COLOR YOU’LL CREATE NEXT FLIRTY FUN FIERCE #PASTELHAIR @FRANCES_HAIRARTIST #CHERRYHAIR @CONSTANCEROBBINS #OCEANHAIR @LYNDSEYTERESEHAIR Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 4 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
EARN POINTS. NO FEE TO JOIN. LEVELLOYALTYREWARDS.COM INNOVATION - CUSTOMIZABLE LONGEVITY VIBRANT SHADES NOW AVAILABLE IN SEMI, DEMI AND PERMANENT S semi D demi P permanent S S S S S S S S S S MUST-HAVES D D D D D D D D D D P P Red Hot Flamenco Fuchsia Orange Alert Lucky Duck Yellow Clover Green Mermaid Teal Retro Blue Admiral Navy Royal Purple Blooming Orchid S S S S S S S S S PASTEL HUES GRAY HUES D D D D D D D D D P P P Sparkling Rosé Bubblegum Pink Sweet Mint Stonewashed Lavender Marble Gray Clear Black Disco Silver Denim Macaron (Available in October) S S S S S S S S DUSTY HUES NEON HUES D D D Dusty Teal Dusty Purple Dusty Blue Neon Red Neon Orange Neon Yellow Neon Green Neon Blue (Available in October) ON TONE, OVER TIME. REAL RESULTS! 1 WEEK 3 WEEKS 5 WEEKS 8 WEEKS For detailed FAQ CK S on SOCOLOR Cult - visit IRHA #HA MatrixProfessional.com Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 5
3 WAYS TO GET YOUR FREE SOCOLOR CULT LAUNCH KIT! ask your stylist for a #SOCOLORCULT service today! will you join us? X18 LAUNCH KIT INCLUDES: (1) SOCOLOR Cult Swatch Ring (1) SOCOLOR Cult Apron (1) Color Eraser Packette .77 oz. (1) SOCOLOR Cult Quick Reference Guide (1) SOCOLOR Cult Service Menu quick reference guide (18) Re-Bond Shampoo, Pre-Conditioner and Conditioner Packettes 1 ULTIMATE OFFER* RECEIVE FREE SAVE 25% SOCOLOR CULT LAUNCH KIT SOCOLOR CULT SOCOLOR CULT Color Rack (1) each Total Results The Re-Bond Shampoo, COLOR ERASER Pre-Conditioner and Conditioner Liter OFFER* WITH THE PURCHASE OF WITH THE PURCHASE OF 48 OR MORE TUBES OF 12 SOCOLOR CULT COLOR SOCOLOR CULT SHADES 3 OZ. OR 4 OZ. ERASER PACKETTES 1 OZ. (Choose from semi, demi and permanent) $ 36.00 FROM $ 264. Salon Value $379.00 • #91806304 00 Seamlessly remove Salon Value $48.00 #91806301 semi, demi and 2 SAVE 21% permanent color RACK OFFER* RECEIVE FREE STORE ONLY SOCOLOR CULT LAUNCH KIT SOCOLOR CULT Color Rack WITH THE PURCHASE OF 36 OR MORE TUBES OF SAVE 21% SOCOLOR CULT SHADES 3 OZ. OR 4 OZ. (Choose from semi, demi and permanent) STYLIST OFFER TRY SOCOLOR CULT COLOR FROM $198.00 Salon Value $252.00 • #91806302 5. EACH Salon Value $7.00 $ 50 CHOOSE FROM SEMI, DEMI AND PERMANENT 3 LARGE OFFER* STORE ONLY RECEIVE FREE SOCOLOR CULT LAUNCH KIT WITH THE PURCHASE OF 12 OR MORE TUBES OF SAVE 19% SOCOLOR CULT SHADES 3 OZ. OR 4 OZ. TRY SOCOLOR CULT (Choose from semi, demi and permanent) COLOR ERASER FROM $66.00 PACKETTE 1 OZ. Salon Value From $92.88 • #91806300 $ 3.25 Salon Value $4.00 • #P15789 *AVAILABLE MID-JUNE Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 6 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
EARN POINTS ACROSS MULTIPLE BRANDS B I O L A GE S U M M E R L ITE R S Best Seller! SAVE UP TO 32% LITER DUOS CHOOSE FROM #U26992 EXQUISITEOIL #U26988 COLORLAST #U26993 KERATINDOSE #U26996 3BUTTER CONTROL #U26991 SMOOTHPROOF #U26994 VOLUMEBLOOM #U26990 HYDRASOURCE $ 19.50-$21.00 EACH Salon Value Up To $31.00 SAVE 30% INDIVIDUAL LITERS CHOOSE FROM STORE ONLY Advanced RepairInside, FiberStrong, or FullDensity SAVE 25% Cleansing Conditioner R.A.W. NOURISH, RECOVER Fine, Medium, Coarse, Damaged, or Curly Aqua-Gel Conditioner AND COLOR CARE SHAMPOO ColorLast, VolumeBloom, SmoothProof, AND CONDITIONER or HydraSource RETAIL-SIZES Sugar Shine CHOOSE FROM R.A.W. Nourish Shampoo 11 oz. Nourish, Recover, Color Care, or Uplift Nourish Conditioner 11 oz. FROM $9.45 Recover Shampoo 11 oz. Recover Conditioner 11 oz. Salon Value Up To $17.50 Color Care Shampoo 11 oz. Color Care Conditioner 11 oz. FREE BIOLAGE R.A.W. $ 9.30 EACH Salon Value $12.50 COLOR CARE ACIDIC Next generation natural-origin technology powers our MILK RINSE 16.9 OZ. most caring, conditioning formulas yet. Loaded with WITH THE PURCHASE OF natural-original emollients from sources such as coconut, 12 COLORINSIDER, COLORSYNC natural-origin haircare has never felt so good. OR SOCOLOR TUBES (NO MIX AND MATCH) Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 7
INTRODUCING THE NEW LOOK OF BIOLAGE STYLING FROM SHOWER TO SELFIE SAME GREAT FORMULAS. CLEANSE. CONDITION. COMPLETE. New! New! New! Hydra BlowDry AirDry Gelée Complete Whipped Finishing Texture Freeze Thermal Smoothing Curl Foaming Glotion Glotion Control Mousse Spritz Sap Fix Active Setting Shine Milk Defining Styler Spray Elixir GET CLIENTS INSTA-READY WITH 3 NEW PRODUCTS! New! New! New! BLOWDRY GLOTION AIRDRY GLOTION TEXTURE SAP Thermal protection up to 450° Skip the color-damaging heat Buildable texture with a clean feel Fast, conditioned, frizz-controlled blowouts Boosts shine and fights frizz Great for piecey short styles or use as a root lift for blowouts Versatility to re-style up to 4 days Speeds up air-dry time No sticky or waxy buildup CLEANSE. CONDITION. COMPLETE. Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 8 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
ENJOY PREMIUM REWARDS AT EVERY LEVEL – LEVELLOYALTYREWARDS.COM SAVE UP TO 37% BIOLAGE STYLING SALON STARTER Free! RECEIVE FREE STYLIST STATION AND SAMPLING: Try on your 1 NEW! AirDry Glotion 5.1 oz. clients 1 NEW! BlowDry Glotion 5.1 oz. 1 NEW! Texture Sap 1.7 oz. 1 Complete Control Fast Dry Hairspray 10.1 oz. 1 Gelée All-Purpose Gel 16.9 oz. 18 BlowDry Glotion Packettes 18 Texture Sap Packettes FREE MERCHANDISING: 1 Double-sided Poster 1 Insta-Inspo Style Easel 1 Product Info Brochure 5 Range Easels WITH THE PURCHASE OF 2 NEW! AirDry Glotion 5.1 oz. 2 NEW! BlowDry Glotion 5.1 oz. 2 NEW! Texture Sap 1.7 oz. PLUS 12 ADDITIONAL STYLING FAVORITES CHOOSE FROM (MIX AND MATCH) Complete Control Fast Dry Hairspray 10.1 oz. Freeze Fix Anti-Humidity Hairspray 10.1 oz. Finishing Spritz Non-Aerosol Hairspray 16.9 oz. Gelée All-Purpose Gel 16.9 oz. Whipped Volume Bodifying Mousse 8.5 oz. Hydra Foaming Styler Conditioning Mousse 8.5 oz. Smoothing Shine Milk 8.5 oz. SAVE UP TO 20% Thermal Active Setting Spray 8.5 oz. BIOLAGE STYLING TRY FOR $7.00 EACH Curl Defining Elixir 4.2 oz. FROM $125.00 CHOOSE FROM Salon Value Up To $198.75 NEW! AirDry Glotion 5.1 oz. #PPY00999/#9918126 NEW! BlowDry Glotion 5.1 oz. NEW! Texture Sap 1.7 oz. Complete Control Fast Dry Hairspray 10.1 oz. Freeze Fix Anti-Humidity Hairspray 10.1 oz. Finishing Spritz Non-Aerosol Hairspray 16.9 oz. Gelée All-Purpose Gel 16.9 oz. Whipped Volume Bodifying Mousse 8.5 oz. Hydra Foaming Styler Conditioning Mousse 8.5 oz. Smoothing Shine Milk 8.5 oz. Thermal Active Setting Spray 8.5 oz. Curl Defining Elixir 4.2 oz. Salon Value Up To $8.75 New! New! formula formula BIOLAGE HAIRCARE R.A.W. HAIRCARE new! SAVE 20% BIOLAGE MINIS FROM $2.00 Salon Value Up To $4.50 CHOOSE FROM BIOLAGE and R.A.W. HAIRCARE and STYLING* *Excludes Aqua-Gel BIOLAGE STYLING Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 9
CARE FOR COLOR IN THE SALON AND AT HOME IT’S ALL ABOUT COLOR MAINTENANCE SAVE UP TO 26% NEW! THE RE-BOND #1 TOTAL RESULTS: COLOR OBSESSED BEST SELLER 2017: BRASS OFF LARGE OFFER FOR COLOR ADDICTS FOR FASHION BLONDES FOR LIGHTENED BRUNETTES RECEIVE FREE TOTAL RESULTS BACKBAR PRODUCT CHOOSE FROM High Amplify Shampoo Gallon High Amplify Conditioner Gallon Mega Sleek Shampoo Gallon Mega Sleek Conditioner Gallon Color Obsessed Shampoo Gallon FOR NATURAL FOR LIGHTER Color Obsessed Conditioner Gallon BLONDES BLONDES So Long Damage Shampoo Gallon So Long Damage Conditioner Gallon Miracle Creator Mask 1 oz. Box of 10 WITH THE PURCHASE OF 6 TOTAL RESULTS RETAIL-SIZE PRODUCTS FROM $50.00 TOTAL RESULTS Salon Value Up To $68.00 • #91806303 RETAIL-SIZE PRODUCTS STORE ONLY CHOOSE FROM Brass Off Shampoo 10.1 oz. SMALL OFFER Brass Off Conditioner 10.1 oz. So Silver Shampoo 10.1 oz. RECEIVE 50% OFF Color Obsessed Shampoo 10.1 oz. TOTAL RESULTS TREATMENTS Color Obsessed Conditioner 10.1 oz. CHOOSE FROM The Re-Bond Shampoo 10.1 oz. Color Obsessed Miracle Treat 12, 4.2 oz. The Re-Bond Pre-Conditioner 6.8 oz. Brass Off Blonde Threesome 5.1 oz. The Re-Bond Conditioner 10.1 oz. Miracle Creator Treatment 6.5 oz. Hello Blondie Shampoo 10.1 oz. WITH THE PURCHASE OF Hello Blondie Conditioner 10.1 oz. 2 TOTAL RESULTS RETAIL-SIZE PRODUCTS FROM $16.25 Salon Value Up To $20.50 SAVE UP TO 31% GET HIGH HOLD AND VOLUME WITH VAVOOM PURCHASE ANY OF YOUR FAVORITE VAVOOM PRODUCTS FOR $6 CHOOSE FROM #2284626 Freezing Spray 11 oz. #2284605 Extra-Full Freezing Spray 11 oz. #22896 ShapeMAKER™ Shaping Spray 11 oz. #22897 ShapeMAKER™ Extra-Hold Shaping Spray 11 oz. #2284501 Height of Glam™ Volumizing Foam 9 oz. #2284517 Hold My Body™ Forming Gel 16.9 oz. $ 6.00 EACH Salon Value Up To $8.75 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 10 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
TRANSFORM YOUR CLIENT’S HAIR Olaplex Matthias Herzberg @chimoer THE ONLY PATENTED BOND BUILDER. LESS BREAKAGE, STRONGER HAIR. Benefits of Olaplex • Compatible with all color, lightener, and texture brands; and works on all hair types • Multiplies, repairs, and reconnects bonds that are broken during chemical treatments • No increase in processing time, no need to bump up the developer • No Silicone, No Protein, No Build up. Use as often as needed FREE BOND PERFECTOR NO. 2, 64 OZ. ($140 value) WITH THE PURCHASE OF OLAPLEX SALON INTRO KIT $ 198. 00 #91802105 Salon Value $338.00 Learn more about Olaplex by joining Olaplex Users on Facebook and downloading the Olaplex app. Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 11
EARN POINTS. NO FEE TO JOIN. LEVELLOYALTYREWARDS.COM INTRODUCING NEW! SHADES EQ NATURAL ASH COLLECTION Introducing 6 shades of cool toning that combat brass while always staying soft and balanced! Gloss it up to achieve balanced cool reflects Tone it down to block brassiness and counteract warmth Refresh and revive permanent color THE NEW NATURAL ASH FAMILY STORM CLOUD SMOKE GRANITE 4NA 5NA 6NA PEWTER VOLCANIC MIST 7NA 8NA 6NA Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 12 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
13 JUNE 2018 subject to change. Advertiser reserves the right to correct errors and to limit quantities. Some products are not available in all areas. Suggested Pricing may vary and is #LACQUERUP THIS IS COLOR GELS LACQUERS! WITH THE COVERAGE OF A PERMANENT IMAGINE THE SHINE OF SHADES EQ JULY 2018 COMING Salon Value From $129.99 FROM $95.40 18 OR MORE SHADES EQ GLOSS OR CREAM SHADES WITH THE PURCHASE OF 1 Large Shade Chart 1 Shades EQ Tech Guide stributor Locator: 1-800-542-7256 1 Shades EQ Swatchcard change: RedkenPro.com/Exchange Assistance: 1-800-423-5280 nformation: RedkenPro.com 1 NEW! Shades EQ 09NA Mist 2 oz. NEW SHADES! ken w us on Instagram 1 NEW! Shades EQ 08NA Volcanic 2 oz. @Redken5thAve ken5thAve Follow us on Snapchat w us on Twitter 1 NEW! Shades EQ 07NA Pewter 2 oz. YouTube.com/Redken ook.com/Redken5thAve Watch our Videos s on Facebook 1 NEW! Shades EQ 06NA Granite 2 oz. 1 NEW! Shades EQ 05NA Smoke 2 oz. 1 NEW! Shades EQ 04NA Storm Cloud 2 oz. RECEIVE FREE SALON OFFER #GLOSSITUP Salon Value From $107.09 FROM EQUALIZING CONDITIONING COLOR GLOSS 70 $ 47. 9-17 SHADES EQ GLOSS OR CREAM SHADES WITH THE PURCHASE OF SHADES EQ SHADE CHART 1 Shades EQ Tech Guide All rights reserved 2018. 1 NEW! Shades EQ 07NA Pewter 2 oz. 1 NEW! Shades EQ 06NA Granite 2 oz. RECEIVE FREE FIND YOUR PERFECT TONE WITH SHADES EQ SUPERSTAR TONERS FEATURES STYLIST OFFER Achieve amazing toning results with Shades EQ. Whether it's neutralizing undertones, infusing vibrancy or adding coolness or warmth, we have your toning needs covered! Our expansive selection of technical shades help you formulate truly unique, custom color services for all of your clients. Find your perfect tone & BENEFITS 09NA FORMULA with Shades EQ! #GLOSSITUP · Deposit only - won’t lift or lighten. HIGHLIGHT FORMULA 1: · Ammonia free for a pleasant smell. · 1 oz. (30 ml.) Natural (.01) Blonde Idol · Acidic pH helps prevent swelling and cuticle damage and ensures High Lift Conditioning Cream NOW INTRODUCING NEW NATURAL ASH! gentle processing for outstanding condition and shine. · 2 oz. (60 ml.) 30 vol. Pro-Oxide Cream Developer For the first time ever in Shades EQ Gloss history, we're giving you 6 stunning · Mix of direct and oxidative dyes. HIGHLIGHT FORMULA 2: Natural Ash shades for cool toning that banishes brash while staying soft and balanced. · Blended with wheat amino acids and gives you healthy-looking, · 1 oz. Flash Lift Maximum Power Lightening Powder conditioned results. · 1 oz. (30 ml.) 20 vol. Pro-Oxide Cream Developer · Liquid consistency for quick bottle application. The Natural Ash tonal collection has a black to gray background with blue/violet reflect. NATURAL ASH COLLECTION · Fast 20-minute processing time. BALAYAGE FORMULA: · 1 oz. Blonde Idol Free Hand Creamy Lightener SERVICE OPPORTUNITIES · 1 1/2 oz. (45 ml.) 20 vol. Pro-Oxide Cream Developer 04NA 05NA 06NA GLAZE FORMULA: · 1 oz. (30 ml.) 09NA Shades EQ Gloss STORM CLOUD SMOKE GRANITE SHADES EQ GLOSS · 1 oz. (30 ml.) Crystal Clear Shades EQ Gloss • Enhance, enrich, change, match, tone down, or intensify natural · 2 oz. (60 ml.) Shades EQ Processing Solution GLOSS or color-treated hair while harmonizing contrast • Tone pre-lightened or highlighted hair NEW! SHADES EQ 07NA 08NA 09NA • Refresh and renew faded mid-shaft and ends (Zones 2 and 3), PEWTER VOLCANIC MIST REFRESH while processing permanent color at the regrowth (Zone 1) • Restore color to highlights • Add color immediately following a Redken texture service to restore any color loss that may have occurred Natural Ash shades are fantastic toners at several different levels. Level 4 and 5: Combat red/violet, red undertones • Fill over-lightened hair before a tintback service Level 6 and 7: Control red/orange, orange undertones CORRECT • Correct uneven, brassy or overly vibrant tones Exclusively available at Level 8 and 9: Neutralize yellow/orange, yellow undertones • Blend gray without lifting the hair’s natural pigment COVER GRAY • Deposit shine only
EARN POINTS ACROSS MULTIPLE BRANDS NEW! COLOR EXTEND BLONDAGE AND VINEGAR RINSE NEW! COLOR EXTEND NEW! COLOR EXTEND BLONDAGE VINEGAR RINSE PURE VIOLET PIGMENTS GREAT FOR ALL COLOR-TREATED HAIR! • Counteracts yellow undertones Rebalances hair’s pH and gently for a noticeably brighter blonde cleanses for enhanced smoothness • Great for all levels of blonde and shine. 3 GREAT USES: 1. In place of shampoo to clarify TRIPLE ACID PROTEIN COMPLEX 2. In place of conditioner to smooth without coating • Strengthens, deeply 3. As an add-on treatment for shine moisturizes and repairs damaged, lightened hair • Increases hair elasticity for less breakage* LEVEL MEMBERS SHAMPOO CONDITIONER EARN 1,000 BONUS *After using system twice a week for two weeks. System vs. non-conditioning shampoo. POINTS WITH THIS OFFER! SALON OFFER RECEIVE FREE 1 Color Extend Blondage Color-Depositing Shampoo liter and 1 Conditioner liter 4 Color Extend Blondage Duo Packettes WITH THE PURCHASE OF $114.50 OR MORE OF COLOR EXTEND BLONDAGE PRODUCTS CHOOSE FROM Color Extend Blondage Color-Depositing Shampoo 10.1 oz. Color Extend Blondage Color-Depositing Conditioner 8.5 oz. Color Extend Vinegar Rinse 8 oz. Color Extend Blondage Color-Depositing Shampoo liter Color Extend Blondage Color-Depositing Conditioner liter FROM $114.50 Salon Value $154.52 #PPY00980/#92180571 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 14 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
Exclusively available at REDKEN BREWS GROOMING KITS SMOOTH IT OUT POLISHED FINISH GROOMING KIT INCLUDES Maneuver Cream Pomade 3.4 oz. Provides medium control and a smooth finish for style with flexibility. Daily Shampoo 1 oz. Lightweight formula gently cleanses and keeps hair manageable. Daily Conditioner 1 oz. Detangles and moisturizes hair without weighing it down. $ 11.00 COMES IN A SLEEK Salon Value $15.66 #U27705 SILVER REUSABLE TIN! ROUGH IT UP TEXTURE FINISH GROOMING KIT INCLUDES Work Hard Molding Paste 3.4 oz. Works easily through hair for a textured finish with strong hold. 3-in-1 Shampoo, Conditioner and Body Wash 1 oz. Cleanses and conditions hair, and washes body for freshness from head to toe. Shave Cream 1 oz. Provides protection for an extra close and comfortable shave. $ 11.00 Salon Value $15.66 #U27706 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 15
EARN POINTS. FREE REWARDS. LEVELLOYALTYREWARDS.COM SAVE 15% REDKEN LITERS AND PUMPS* REDUCE YOUR INVENTORY COSTS FOR THE BACKBAR AND INCREASE YOUR RETAIL SALES. LITERS FROM 11. Salon Value Up To $25.50 $ 59 PUMPS $2.15 Salon Value $2.53 *Excludes Blondage Products MINIS FOR EVERY MOMENT 2 FOR $6 ALL REDKEN STYLING MINIS MIX AND MATCH Salon Value Up To $11.11 • #91806703 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 16 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
Exclusively available at SAVE UP TO 42% BEST-SELLING BUNDLES FREE MINI WITH THE PURCHASE OF A FULL-SIZE PRODUCT CHOOSE FROM Guts 10 with FREE Mini Triple Take 32............................. $9.75 #U27822 Triple Take 32 with FREE Mini Pillow Proof Blow Dry Spray......................................................................... $11.00 #U27821 One United with FREE Mini No Blow Dry Cream Medium.......................................................................... $11.50 #U27691 Salon Value Up To $16.67 BUY 1, GET 1 50% OFF* LIGHTENERS AND pH-BONDER** FROM $12.12 Salon Value Up To $116.16-$357.03 *Of equal or lesser value **Excludes single-use kit FREE TEXTURIZER WITH THE PURCHASE OF 5 FROM $ 25 25. Salon Value From $30.30 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 17
Exclusively available at SAYGOODBYE TO YOUR LAST LOOK & HELLO TO A FRESH START! Gentle. Easy to Use. All in One Kit. Direct Dye Remover. BEFORE Created by Stevie Vincent @stevievincentstudios AFTER $ 7.99 EACH #PP069133 SAVE AN EXTRA 10% INTROS VIVIDS INTROS "TRY ME" INTRO $ 54. 00 #9918106 Salon Value $89.00 "LOVE ME" INTRO $ 142. 50 #9918107 Salon Value $271.74 CHROMASILK SILVER, GOLD AND PLATINUM INTROS SILVER INTRO $ 95. 00 #9918108 Salon Value $159.09 GOLD INTRO $ 190. 00 #9918109 Salon Value $323.09 PLATINUM INTRO $ 380. 00 #9918110 Salon Value $699.72 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 18 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
Exclusively available at 2 FOR $15 ON OUR BEST-SELLING SHAMPOO 10 OZ. AND CONDITIONER 10 OZ. BUY 1, GET 1 FREE ALL SIZES Banish red/orange brass in dark brunette hair with the first ever blue-green toning system. BLUE/GREEN CANCELS ORANGE/RED BRASS TONES BEFORE AFTER SAVE 50% COLORLUSH BEFORE SAVE 10% ARTIFICIAL HAIR COLOR EXTRACTOR A STYLIST MUST-HAVE! AFTER Gently remove any artificial, oxidation-type hair color without affecting natural hair color. $ 18.00 Salon Value $20.00 #PP016695/#0640850 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 19
EARN POINTS. NO FEE TO JOIN. LEVELLOYALTYREWARDS.COM BE THE ULTIMATE L’ORÉAL PROFESSIONNEL SALON Offer Majirel, INOA, and DIA services to strengthen your range of service offerings and grow your business. SUMMER SERVICE MENU OFFER RECEIVE FREE 1 LUO Post Color Shampoo 1 SERIE EXPERT Vitamino Shampoo 1 SERIE EXPERT Vitamino Conditioner WITH THE PURCHASE OF 36 MAJIREL, INOA OR DIA SHADES (MIX AND MATCH) FROM $254.52 Salon Value Up To $387.44 #91806803 Majirel #91806804 INOA #91806805 DIA STORE ONLY BUY 5 SHADES, GET 1 FREE CHOOSE FROM MAJIREL, INOA AND/OR DIA SHADES (MIX AND MATCH) BUY 1, GET 1 50% OFF* ANY BLOND STUDIO AND/OR SMARTBOND PRODUCT FROM $12.42 Salon Value Up To $265.13 *Of equal or lesser value Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 20 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
Exclusively available at SILVER THE #1 SERIE EXPERT PRODUCT IN THE WORLD PROTECT YOUR PERFECT SALON TONE PERFECT SALON SILVER OFFER RECEIVE FREE BACKBAR 1 NEW! SERIE EXPERT Silver Shampoo 50.7 oz. ACCESSORIES 1 50.7-oz. Pump WITH THE PURCHASE OF 6 OR MORE SERIE EXPERT SILVER SHAMPOOS (MIX AND MATCH) Choose from 10.1 oz., 16.9 oz. or 50.7 oz. FROM $90.90 Salon Value $126.25 STORE ONLY SAVE 20% SERIE EXPERT SILVER CHOOSE FROM #E23177 10.1 oz. #E23180 16.9 oz. #E25058 50.7 oz. FROM $12.12 Salon Value Up To $28.06 Complete Salon Offers starting at $300! Ask your salon consultant for more details. BRING FASHION WEEK TO YOUR SALON THIS SEPTEMBER Welcome New Clients. Bond with Loyal Clients. Grow Your Retail Business. Excite Your Stylists and Staff. RSVP with the purchase of the $500 Hair Fashion Week Promo Ask your salon consultant for more details. Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 21
Exclusively available at NEW! AIR LIFT VOLUME POWDER .7 OZ. Natural micro-fine clay, tapioca and corn starch are “air lifted” into the hair and instantly expand, creating a network of fine, clean fibers that provide volume, lift and a thicker appearance to hair all while the hair remains clean and natural to the touch. $ 14.95 #PP068921 FREE AIR LIFT VOLUME POWDER .7 OZ. ($14.95 value) WITH THE PURCHASE OF 5 $ 74.76 Salon Value $89.70 • #91805120 SAVE 15% PURE BLONDE VIOLET TONING SPRAY 4 OZ. $ 12.44 Salon Value $14.63 #PP067661 SAVE 50% TRINITY DRY SHAMPOO 5 OZ. WITH THE PURCHASE OF CURLS CREAM WAX 4 OZ. $ 21.33 #91805121 Salon Value $28.32 SAVE 50% PURE BLONDE ROSE CONDITIONER 7 OZ. WITH THE PURCHASE OF PURE BLONDE ROSE SHAMPOO 9 OZ. $ 23.22 #91805122 Salon Value $30.28 SURFACE CURLS COLLECTION $ 310.88 Salon Value $418.61 #PPY00777/#92805102 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 23
the joi of healthy hair NEW! REPAIR+ DEMI-PERMANENT CRÈME COLOR A WHOLE NEW DIMENSION IN COLOR With NEW LumiShine DD Dimensional Deposit Demi-Permanent Crème Color, you can weave the artistry of depth and dimension into every color creation, while restoring maximum hair health and a whole lot of shine. Choose from 20 luscious hues in a versatile, predictable formula that corrects, glazes, glosses, tones and blends gray. NEW! LUMISHINE DD DIMENSIONAL DEPOSIT DEMI-PERMANENT CRÈME COLOR $ 5.25 EACH Salon Value $5.50-$6.82 NEW! LUMISHINE® DD DIMENSIONAL DEPOSIT SALON OPENER KIT INCLUDES 24 Pre-selected LumiShine DD Dimensional Deposit Demi-Permanent Crème Color shades 2.5 oz. (1 each 10N, 8N, 3N, 10NWB, 8NWB, 8NRG, 6NRG, 5NRG, 10SB, 8SB, 6SB, 1BS, 9NG, 3NG, 8NA, 3NA and 2 each 6N, 6NWB, 6NG, 6NA) 2 FREE LumiShine 5 Volume Developer 32 oz. 2 FREE K-PAK Color Therapy Luster Lock Treatment Packettes .68 oz. 2 FREE Blonde Life Shampoo and Conditioner Packettes .68 oz. 2 FREE FreePlay Clay Lightener Packettes 1 oz. 2 FREE Blonde Life Lightening Powder Packettes 1.5 oz. PLUS FREE Packettes, Bowl, Brushes, Paint Board, Technical Manual, Brochure, Swatch Chart and Folder. $ 129.00 #PP069206 Salon Value $185.30 8NWB 10N 9NG 9NG 6NG 6NWB SAVE 28% 8NRG 6NG 10NWB CARAMEL CONTOUR SAVE 28% TECHNIQUE KIT HONEY AMBER LIGHTS KIT INCLUDES 4 LumiShine DD Dimensional Deposit TECHNIQUE KIT Demi-Permanent Crème Color 2.5 oz. KIT INCLUDES (2 each 9NG; 1 each 6NG, 6NWB) 6 LumiShine DD Dimensional Deposit 2 LumiShine Demi-Permanent Liquid Color 2 oz. Demi-Permanent Crème Color 2.5 oz. (1 each 10NG, 10NC) (1 each 8NW, 10N, 9NG, 8NRG, 6NG, 10NWB) 1 LumiShine 5 Volume Developer 16 oz. 1 LumiShine 5 Volume Developer 16 oz. 1 Blonde Life® Lightening Powder Packette 1.5 oz. 1 Blonde Life® Lightening Powder Packette 1.5 oz. 1 K-PAK® Luster Lock™ Instant Shine & Repair 1 K-PAK® Luster Lock™ Instant Shine & Repair Treatment Packette 0.68 oz. Treatment Packette .68 oz. 1 LumiShine Caramel Contour Step-by-Step Manual 1 LumiShine Amber Honey Lights Step-by-Step Manual 1 LumiShine Paper Swatch Chart 1 LumiShine Paper Swatch Chart $ 29.95 #PP069428 Salon Value $41.95 $ 29.95 #PP069207 Salon Value $41.95 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 24 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
the joi of healthy hair JOICO COLOR CHOOSE FROM Lumishine, Lumishine Demi Liquid, Vero K-Pak Permanent Shades, Vero K-Pak Age Defy Shades, Vero K-Pak Chrome Shades. $ 5.25 EACH Salon Value $5.50-$6.82 FREE COLOR INTENSITY INSPIRATION KIT ($64.27 value) WITH THE PURCHASE OF ANY 6 COLOR INTENSITY SHADES INCLUDES 1 Blonde Life Lightening Powder Packette 1.5 oz. 1 Color Intensity Eraser Packette 1.5 oz. 1 K-PAK Luster Lock Instant Shine & Repair Treatment Packette .68 oz. 1 Color Intensity Formulation Inspiration Guide 1 Color Intensity Product Knowledge Guide $ 37.86 #91805140 SAVE 13% VEROLIGHT AND VEROBLUE LIGHTENERS CHOOSE FROM #PP014397/#8287103 VeroLight 1 lb. #PP014390/#8286914 VeroBlue 1 lb. $ 14.95 EACH Salon Value $18.13 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 25
the joi of healthy hair NEW! K-PAK COLOR THERAPY LUSTER LOCK MULTI-PERFECTOR DAILY SHINE & PROTECT SPRAY YOUR MULTI-PERFECTING WONDER SPRAY FOR HEALTHY HAIR EVERY DAY Experience this powerful leave-in perfecting spray that does it all! Luster Lock Multi-Perfector fuses the hydrating benefits of exotic oils with a unique, damage-control formula – safeguarding gorgeous hair color for healthy, strong, shiny hair. CHOOSE FROM #PP069180 Luster Lock Multi-Perfector 1.7 oz..........$3.50 #PP069181 Luster Lock Multi-Perfector 6.8 oz.........$10.50 NEW SIZE! K-PAK COLOR THERAPY CARE KIT K-PAK INCLUDES COLOR 1 K-PAK Color Therapy THERAPY Shampoo 10.1 oz. 1 K-PAK Color Therapy LUSTER Conditioner 10.1 oz. LOCK 1 NEW K-PAK Color Therapy Luster Lock Multi-Perfector 1.7 oz. 8.5 OZ. 1 FREE sample of Luster Lock $ 15.00 Instant Shine & Repair Treatment .68 oz. $ 15.00 #PP069182 Salon Value $20.72 #PP069203 FREE BLONDE LIFE® TRAVEL-SIZE MASQUE 1.7 OZ. WITH THE PURCHASE OF GET YOUR SHAKE ON! BRIGHTENING VEIL 5.1 OZ. BEACH AND BODY $ 9.00 Salon Value $13.14 SHAKE DUOS #PP069437 CHOOSE FROM #PP069435 Beach Shake 6.9 oz. with Hair Shake 1.7 oz. #PP069436 Body Shake 6.9 oz. with Hair Shake 1.7 oz. $ 10.00 EACH Salon Value $13.64 COLOR BALANCE™ LIVE THE BLONDE LIFE LITER DUOS BLONDE LIFE LITER DUO INCLUDES 1 Shampoo liter INCLUDES 1 Conditioner liter 1 Brightening Shampoo liter CHOOSE FROM 1 Brightening Conditioner liter #PP069439 Color Balance Blue $ 22.50 #PP069438 Color Balance Purple 19.99 EACH Salon Value $34.85 #PP069440 $ Salon Value $34.85 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 26 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
the joi of healthy hair MYSTICAL MUST-HAVES HAIRSPRAY DUOS CHOOSE FROM #PP069215 Power Spray Duo #PP069216 Flip Turn Duo #PP069217 JoiMist Firm Duo $ 12.50 EACH Salon Value $17.18 SAVE 21% K-PAK RECONSTRUCTIVE WAVES CHOOSE FROM SALE Value #PP014317/#8300054 Acid.............................. $3.60 $4.55 #PP014323/#8300059 Acid Extra Body...... $3.60 $4.55 #PP014321/#8300057 Alkaline N/R.............. $3.60 $4.55 #PP014322/#8300058 Alkaline C/T.............. $3.60 $4.55 #PP014320/#8300056 Thio-Free N/R.......... $4.40 $5.56 #PP014319/#8300055 Thio-Free C/T........... $4.40 $5.56 SAVE UP TO 51% K-PAK GALLONS CHOOSE FROM #PP003158/#0200002 K-PAK Shampoo #PP003162/#0200006 K-PAK Conditioner #PP009910 K-PAK Color Therapy Shampoo #PP009909 K-PAK Color Therapy Conditioner $ 24.99 EACH Salon Value $48.48-$50.50 SAVE 10% ISO OPTIONS AND MAINTAMER CHOOSE FROM SALE Value #PP013632/#63412 ISO Option 1 Wave...................................... $5.94 $6.67 #PP013633/#63413 ISO Option 2 Wave..................................... $5.94 $6.67 #PP013634/#63414 ISO Option 3 Wave..................................... $5.94 $6.67 #PP013631/#6340901 ISO Option EXO Wave.............................. $5.94 $6.67 #PP013478/#6339610 Maintamer Straightening System......... $8.09 $9.08 SAVE 59% ISO SUMMER LITERS CHOOSE FROM #PP013593/#6338643 Bouncy Cleanse #PP013609/#6339253 Bouncy Condition #PP013590/#6338633 Color Preserve Cleanse #PP013606/#6339243 Color Preserve Condition #PP013584/#6338583 Daily Cleanse #PP013600/#6339208 Daily Condition #PP013587/#6338623 Hydra Cleanse #PP013603/#6339233 Hydra Condition #PP013596/#6338653 Tamer Cleanse #PP013612/#6339263 Tamer Condition $ 6.50 EACH Salon Value $10.10-$11.11 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 27
EARN POINTS. NO FEE TO JOIN. LEVELLOYALTYREWARDS.COM NEW! SALON STYLE + COLOR PROTECTION Pureology’s NEW! Style + Protect collection includes a product for every look from natural to high-hold. Infused with natural oils and extracts and our exclusive AntiFade Complex. SALON OFFER RECEIVE FREE 1 Mirror Cling 1 Station Product Display 4 Station Size Products NEW! Refresh & Go Dry Shampoo™ 3.4 oz. NEW! Wind-Tossed Texture Finishing Spray™ 5 oz. NEW! Soft Finish Hairspray™ 11 oz. NEW! Shine Bright Taming Serum™ 4 oz. 2 Moon Combs 8 Hairspray Hangtags WITH THE PURCHASE OF A SET MIX OF STYLE + PROTECT PRODUCTS 2 NEW! Refresh & Go Dry Shampoo™ 3.4 oz. 2 NEW! Wind-Tossed Texture Finishing Spray™ 5 oz. 2 NEW! Soft Finish Hairspray™ 11 oz. 2 NEW! Shine Bright Taming Serum™ 4 oz. Same great formula as SUPREME 2 NEW! Lock It Down Hairspray™ 11 oz. CONTROL HAIRSPRAY = 2 NEW! On The Rise Root-Lifting Mousse™ 10.4 oz. with a fresh new look! A ll 3 1 NEW! Beach Waves Sugar Spray™ 5.7 oz. rig 32 h ts 01 r es e PR0 rved CU . 2 0 18 h, LL Paten ts Pureology Researc t: elastitag.com/paten 1 NEW! Mess It Up Texture Paste™ 3.4 oz. $ 192.00 Salon Value $272.00 #PPY00991/#92180670 Same great formula as STRENGTHENING CONTROL HAIRSPRAY = with a fresh new look! A ll 2 rig 32 h ts 01 r es e PR0 rved CU . 2 0 18 h, LL Paten ts Pureology Researc t: elastitag.com/paten Hairspray Hangtags SAVE 36% Station Product Display STYLIST OFFER ANY 2 STYLE + PROTECT RETAIL-SIZE NEW PRODUCTS (MIX AND MATCH) 2 FOR $22 Salon Style + Color Protection 8 innovative styling products for every look from natural to high-hold! Salon Value $34.34 #91806706 Ask your stylist today! All rights reserved. 2018 Pureology Research, LLC U2874100 Moon Combs Mirror Cling Pureology is notare Some products available in MO, in not available NY, allOK, Western areas. TN, Pricing may vary and is Suggested Northern subject toWV. Only Advertiser change. available inreserves stores inthe CT,right MA, ME, NH, VT.errors and to limit quantities. to correct 28 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
Exclusively available at FOR THE GIRL ON THE GO! EFFORTLESS SUMMER STYLE + COLOR PROTECTION PETITE OFFER INCLUDES Wind-Tossed Texture Finishing Spray™ 1.9 oz. Soft Finish Hairspray™ 2.1 oz. Beach Waves Sugar Spray™ 1 oz. $ 10.00 #U27712 Salon Value $13.13 REPLENISH YOUR STYLIST OFFER t ravel size INVENTORY! RECEIVE FREE 8 Travel-Size Stylers 4 NEW! Soft Finish Hairspray™ 2.1 oz. 4 NEW! Wind-Tossed Texture Finishing Spray™ 1.9 oz. WITH THE PURCHASE OF 2 NEW! Beach Waves Sugar Spray™ 1 oz. 2 NEW! Mess It Up Texture Paste™ 1.7 oz. 2 Color Fanatic 1 oz. 2 Hydrate Shampoo and Condition 1.7 oz. 2 Strength Cure Shampoo and Condition 1.7 oz. 2 Clean Volume Shampoo and Condition 1.7 oz. $ 70.00 #U28408 Salon Value $105.00 SAVE 47% breathe in THE FRAGRANCE OF HYDRATE HYDRATE SALON OFFER RECEIVE FREE Peppermint Sage Rosemary 2 Hydrate Shampoo Liters (1 Sheer, 1 Regular) 144 Packettes (72 Hydrate Sheer Shampoo/Condition Duos and 72 Hydrate Shampoo/Condition Duos) 1 Permanent Display and Fragrance Beads WITH THE PURCHASE OF ANY 10 HYDRATE RETAIL-SIZE PRODUCTS (MIX AND MATCH) $ 155.00 #91806708 Salon Value $295.93 SAVE 15% LITERS AND PUMPS FROM $27.47 Salon Value From $65.40 PUMPS $1.93 EACH Pureology Some products are not available is not in all available areas. in MO, Suggested NY, OK, Pricing mayWestern TN, vary and is Northern subject to change. Advertiser reservesWV. theOnly rightavailable inerrors to correct storesand in CT, MA, ME, to limit NH, VT. quantities. JUNE 2018 29
NEW! TOTAL BODY BLOW DRY BODIFYING LOTION 5.1 OZ. 5-PC. DISPLAY $ 9. 48 WITH FREE TESTER ($9.48 value) 47.38 #PP070225 $ Salon Value $56.85 #PP070226 1.7 OZ. 12-PC. DISPLAY $ 3. 00 #PP070773 $ 36.00 Salon Value $42.00 STORE ONLY #PP070881
CURL RECOVER CURL REVIVING SPRAY 6.8 OZ. • 6-PC. DISPLAY • INCLUDES • 6 Curl Recover 6.8 oz. $ 44.88 Salon Value $54.42 • #PP068590 $ 8.98 #PP068465 STORE ONLY LIMITED LIMITED EDITION! EDITION! VINTAGE VINTAGE SPRAY & PLAY SPRAY & PLAY 12-PC. DISPLAY INCLUDES VOLUMIZING 12 Spray & Play 10 oz. HAIRSPRAY 10 oz. $ 87.00 $ 7.25 #PP070182 Curl Lock Smooth Lock SAVE 30% ALL TOOLS Texture Lock CHOOSE FROM SALE Value #PP063396 Curl Lock Pro Curling Iron 1”................................... $69.97 $100.95 #PP063397 Smooth Lock Pro Flat Iron 1.25”............................ $76.97 $111.05 #PP064338 Texture Lock Pro Crimper 1.25”.............................. $69.97 $100.95 #PP063395 Style Lock Pro Hair Dryer......................................... $76.97 $111.05 BIG SEXY HAIR DUOS CHOOSE FROM PUMP & PLAY Root Pump Plus Volumizing Spray Mousse 10.6 oz. and Powder Play Soft Volumizing and Texturizing Powder .53 oz. Salon Value $18.13 • #PP068470 PUMP & PLAY LITE Root Pump Volumizing Spray Mousse 10.6 oz. and Powder Play Lite Soft Volumizing and Texturizing Powder .53 oz. Salon Value $18.64 • #PP068469 $ 14.50 EACH Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 31
SAVE 40% HEALTHY SEXY HAIR LOVE OIL AND TRI-WHEAT PLUS FREE LOVE WALL BAG INCLUDES 1 Love Oil Moisturizing Oil 3.4 oz. 1 Tri-Wheat Leave In Conditioner 8.5 oz. $ 12.48 #PP068949 Salon Value $20.66 SAVE UP TO 37% LITER DUOS INCLUDES MATCHING SHAMPOO AND CONDITIONER CHOOSE FROM SALE Value CHOOSE FROM SALE Value #PP067864 Healthy.....................$19.00 $28.23 #PP066623 Bright Blonde.........$27.00 $41.37 #PP066619 Big Sexy...................$19.00 $28.23 #PP066624 Vibrant......................$27.00 $41.37 #PP066620 Extra Big..................$19.00 $28.23 #PP066625 Strong.......................$27.00 $41.37 #PP066622 Smooth.....................$19.00 $30.25 #PP066626 Curly..........................$27.00 $41.37 SAVE 25% LIMITED EDITION! HEALTHY SEXY HAIR SEXY HAIR BONUS SIZES TRI-WHEAT LEAVE IN CHOOSE FROM CONDITIONER LITER #PP008610 SSH Hard Up Gel 10.2 oz. #PP066637 CSH Curling Cream 8.2 oz. • Infused with activated charcoal • Gently cleanses impurities and product residue $ 8.98 EACH • Conditions for easier styling $ 13.50 #PP068802 Salon Value $17.98 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 32 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
Exclusively available at FREE COLOR FILM 50 PK. ($10.10 value) WITH THE PURCHASE OF ANY 6 HEALING COLOR OR VIBES $ 47.82 #91805133 SAVE 20% HEALING COLOR POWDER DECOLORIZER 32 OZ. $ 33.60 #PP004349 Salon Value $42.42 KERATIN HEALING OIL TRAIN CASE INCLUDES 1 Lustrous Shampoo 140 ml 1 Lustrous Conditioner 140 ml 1 Hair Treatment 10 ml PLUS FREE Train Case $ 20.00 #PP069036 Salon Value $29.00 SAVE 50% KUKUI NUT CONDITIONER 8.5 OZ. WITH THE PURCHASE OF TAMANU CREAM SHAMPOO 10.1 OZ. $ 21.00 #PP069034 Salon Value $28.28 SAVE 50% MANUKA HONEY CONDITIONER 8.5 OZ. WITH THE PURCHASE OF WHITE TEA SHAMPOO 10.1 OZ. $ 21.00 Salon Value $28.28 #PP069037 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 33
NEW NEW DETOX&DEFLECT SYSTEM RENEW RADIANCE Activated charcoal detoxifies while diamond dust deflects everyday pollutants NEW! Detox & Deflect Shampoo #PP069013 8.5 oz............................. $9.00 #PP069015 31.5 oz........................... $20.00 NEW! Detox & Deflect Conditioner #PP069014 8.5 oz............................. $9.00 #PP069016 31.5 oz........................... $20.00 NEW! Deep Detox Scrub #PP069017 6 oz................................ $14.00 NEW! Diamond Deflect Spray 10 #PP069018 8 oz................................ $11.50 #BERADIANT
BUY 1, GET 1 50% OFF ALL KENRA AND KENRA PLATINUM MIX AND MATCH (EXCLUDES VOLUME SPRAY 25 AND LITERS) SAVE 30% KENRA AND KENRA PLATINUM LITER DUOS EACH DUO INCLUDES SHAMPOO AND CONDITIONER 31.5 OZ. - 33.8 OZ. CHOOSE FROM #PP069023 Volumizing #PP069024 Moisturizing #PP069025 Color Maintenance #PP069026 Brightening #PP069027 Clarifying #PP069028 Revive #PP069029 Thickening #PP069030 Color Charge #PP069033 NEW! Detox & Deflect* #PP064192 Snail Anti-Aging Shampoo** #PP064194 Snail Anti-Aging Conditioner** $ 18. 20-$28.00 EACH Salon Value $26.26-$40.40 *Includes Deep Detox Scrub 1 oz. **Individual liters BUY 1, GET 1 50% OFF VOLUME SPRAY 25 DUO INCLUDES 2 VOLUME SPRAY 25, 10 OZ. CHOOSE FROM #PP069021 55% VOC #PP069022 80% VOC $ 13. 50 EACH Salon Value $18.18 DETOX & DEFLECT SALON OPENER INCLUDES 1 Detox & Deflect Shampoo 8.5 oz. 1 Detox & Deflect Shampoo 31.5 oz. 1 Detox & Deflect Conditioner 8.5 oz. 1 Detox & Deflect Conditioner 31.5 oz. 1 Deep Detox Scrub 6 oz. 1 Diamond Deflect Spray 10, 8 oz. $ 50.00 Salon Value $83.50 #PPY00983/#92806100 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 35
NOURISH WITH CONTROL NEW! DRY OIL CONDITIONING MIST 5 OZ. soft-touch nourishing spray $ 8.50 #PP069011 NEW! DRY OIL CONTROL SPRAY 14, 8 OZ. medium hold nourishing spray $ 9.50 #PP069012 BUY 1, GET 1 50% OFF LIGHTENERS CHOOSE FROM (MIX AND MATCH) Blue Powder Lightener 16 oz. No Ammonia Permanent Lightener 16 oz. Simply Blonde Blue Powder Lightener 15.8 oz. Simply Blonde Transparent Lightener 15.8 oz. Simply Blonde Clay Lightener 16 oz. Simply Blonde Crème Lightener 8 oz. $ 24.24-$33.33 Salon Value $32.32-$44.44 BUY 4, GET 1 FREE! KENRA COLOR SUITE SPOT INTRO KIT INCLUDES 1 of each Kenra Color Permanent Shades 1 16-oz. 20 Vol. Developer 5N Light Brown - Natural 1 Color Manual 6N Dark Blonde - Natural 1 Mirror Cling 8N Blonde - Natural 1 Tent Card 5B Light Brown 1 Professional Cape 6B Dark Blonde - Brown 1 Color Apron 8A Blonde - Ash 1 8-oz. Applicator Bottle 6RR Dark Blonde - Red Red 1 Tinting Bowl/Tinting Brush 5VR Light Brown - Violet Red 1 Natural Swatch Page 7NA Medium Blonde - Natural Ash 1 Kenra Color® Blue Powder Lightener 16 oz. $ 99.00 5NB Light Brown - Natural Brown 6NB Dark Blonde - Natural Brown Salon Value $181.38 Booster - Violet #PPY00979/#92805106 SAVE 50% COLOR INTROS Kenra Color Small Intro NOW Was $149.00 $74.50 value up to Kenra Color Large Intro NOW $249.50 $893.39 Was $499.00 Studio Stylist Express Intro NOW $49.50 Was $99.00 Simply Blonde Intro NOW $49.50 Was $99.00 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 36 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
NEW! VELVETEEN DREAM SMOOTHING BALM 6.7 OZ. • Heat-activated styling balm that smooths and protects hair from humidity • Time-released actives keep hair smooth and frizz-free for over 24 hours • Extremely lightweight, non-sticky formula conditions and forms an invisible shield over every strand • Protects hair up to 450°F/232°C and against UV rays $ 12.50 #PP069122 SAVE 20% RETAIL DUOS DAILY DUO REPAIR DUO BLONDE DUO INCLUDES INCLUDES INCLUDES Normcore Signature Shampoo 10 oz. The Kure Repair Shampoo 10 oz. Bust Your Brass Cool Blonde Normcore Signature Conditioner 10 oz. The Kure Repair Conditioner 8.5 oz. Shampoo 10 oz. $ 15.20 $ 17.60 Bust Your Brass Cool Blonde Conditioner 8.5 oz. $ 19.20 Salon Value $19.00 Salon Value $22.00 #PP068887 #PP068889 Salon Value $24.00 #PP068888 NEW! DRY SHAMPOO FOAM AND LEAVE-IN TREATMENT FOAM NEW! PHANTOM NEW! BUST YOUR BRASS HYDRATING DRY SHAMPOO VIOLET LEAVE-IN TREATMENT FOAM 5.3 OZ. FOAM 5.3 OZ. talc-free cleansing foam that absorbs dirt violet-pigmented, no-rinse conditioner and oil while hydrating hair and scalp that keeps blonde color light and bright • Absorbs excess oil, buildup and odor at • Foam formula weightlessly hydrates, the scalp without talc or aluminum softens and detangles for everyday use • Lightweight foam gently cleanses while • Utilizes violet pigment to counteract conditioning and hydrating dry hair and scalp harsh brassy tones • Leaves hair volumized and soft with • Delivers bright and shiny, cool-toned results $ 12.50 no white, chalky residue • Perfect for chemically treated or curly hair #PP069121 types that want to refresh between washes without losing moisture $ 12.50 #PP068892 RECEIVE FREE NEW! 1 Phantom Hydrating Dry Shampoo Foam 5.3 oz. 1 Bust Your Brass Violet Leave-In Treatment Foam 5.3 oz. PHANTOM AND WITH THE PURCHASE OF 3 Phantom Hydrating Dry Shampoo Foam 5.3 oz. BUST YOUR BRASS 3 Bust Your Brass Violet Leave-In Treatment Foam 5.3 oz. SALON OFFER $ 75.00 Salon Value $101.04 #PPY00807/#92805101 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 37
COMPLETE YOUR COLOR A revolutionary 360° approach to color care that addresses all daily sources of color degradation to keep the life in haircolor. INTRODUCING THE NEW! MOROCCANOIL COLOR COMPLETE COLLECTION The at-home portion of the Color Complete regimen extends color vibrancy and protects against sources of color fade. CHOOSE FROM #PP068486 Color Continue Shampoo 8.5 oz.................. $13.00 #PP068487 Color Continue Conditioner 8.5 oz.............. $13.50 #PP068980 Protect & Prevent Spray 5.4 oz..................... $15.00 #PP068979 Color Continue Shampoo 33.8 oz................ $35.00 #PP069920 Color Continue Conditioner 33.8 oz........... $36.00 COMPLETE YOUR COLOR CONSUMER KIT INCLUDES 1 Color Continue Shampoo 2.4 oz. 1 Color Continue Conditioner 2.4 oz. 1 Protect & Prevent Spray 1.7 oz. $ 10.00 #PP069075 Salon Value $17.25 NEW! CHROMATECH SERVICE The two-step ChromaTech Service primes and seals for best color results, infusing argan oil deep into the cortex and rebuilding the keratin structure. For professional use only. SALON KIT STYLIST KIT INCLUDES INCLUDES 1 ChromaTech PRIME 5.4 oz. 2 ChromaTech PRIME 1.7 oz. 1 ChromaTech POST 33.8 oz. 1 ChromaTech POST 16.9 oz. $ 90.00 #PP068990 $ 63.00 #PP068988 NEW! TRAVEL KITS: $23.50 EACH HYDRATE REPAIR INCLUDES INCLUDES Moroccanoil Treatment .85 oz. Moroccanoil Treatment .85 oz. Hydrating Shampoo 2.4 oz. Moisture Repair Shampoo 2.4 oz. Hydrating Conditioner 2.4 oz. Moisture Repair Conditioner 2.4 oz. Hydrating Styling Cream 2.53 oz. Mending Infusion .67 oz. #PP068421 #PP068422 VOLUME STYLE INCLUDES INCLUDES Moroccanoil Treatment Light .85 oz. Moroccanoil Treatment .85 oz. Extra Volume Shampoo 2.4 oz. Smoothing Lotion 2.53 oz. Extra Volume Conditioner 2.4 oz. Luminous Hairspray Extra Strong 2.3 oz. Root Boost 2.55 oz. Perfect Defense 2.3 oz. Repair Kit #PP068423 #PP068424 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. 38 JUNE 2018 For current education class listings, coupons, and sales, visit www.state-rda.com
NEW! MIRACLE BLOW DRY COLLECTION Remedy split ends, protect against heat and humidity, detangle, reduce frizz, and leave hair so silky that it’s explosively shiny. MIRACLE BLOW DRY GLOSSING SHAMPOO 10 OZ. #PP068935......................................................................................................$11.84 MIRACLE BLOW DRY GLOSSING GLAZE CONDITIONER 10 OZ. #PP068936......................................................................................................$12.98 MIRACLE BLOW DRY STYLING BALM 3.4 OZ. #PP068938......................................................................................................$10.29 BUY 1, GET 1 FREE MIRACLE WHIPPED COLLECTION CHOOSE FROM Miracle Whipped Styling Balm 5 oz. Miracle Whipped Shampoo 10 oz. Miracle Whipped Daily Conditioner 10 oz. Miracle Whipped Finishing Spray 10 oz. $ 13.00 EACH #91806103 Salon Value $26.00 4 NEW! MUST-HAVES NOW AVAILABLE! CHOOSE FROM No More Blow High Speed Air Dry Spray 6.3 oz.................................. $14.50 #PP068881 Mixed Feelings Leave-in Blonde Toning Drops 1 oz............................ $14.50 #PP068882 LIMITED EDITION! Blocked Water-Resistant Hair Shield 4.2 oz.... $14.50 #PP068883 LIMITED EDITION! Summertime Hair Lightening Spray 5 oz.......... $13.50 #PP068884 BACK FOR A LIMITED TIME ONLY FOAMO AND PREPARTY FOAMO HOLOGRAPHIC SHADE-SHIFTING FOAM 2 OZ. For cosmic iridescent reflection lasting one shampoo CHOOSE FROM #PP068203 Moon Rock - Goes from Pink to Blue #PP068204 Meteor - Goes from Purple to Teal $ 11.00 EACH PREPARTY HAIR STROBING GLITTER SPRAY 2 OZ. Captures and diffuses light for a soft, luminous, hypnotizing effect for day and night. $ 7.00 #PP067193 Some products are not available in all areas. Suggested Pricing may vary and is subject to change. Advertiser reserves the right to correct errors and to limit quantities. JUNE 2018 39
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