PENRESA FOCUS ON DJIBOUTI
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PENRESA FOCUS ON DJIBOUTI FEBRUARY 2020 EDITION in partnership with H.E. Ismail Omar Guelleh President of Djibouti Hon. Yonis Ali Guedi Minister of Energy and Natural Resources Hon. Ilyas Moussa Dawaleh Minister of Economics and Finance Ahmed Osman Ali Governor of the Central Bank of Djibouti
DJIBOUTI - Africa’s Gateway To The East Djibouti On The Shores Of Tomorrow Infrastructures, finance, green energy: set on implementing its Vision 2035, Djibouti is not afraid of taking bold decisions. N estled on the upper side of the Horn of develop your country, you must have Africa, just where the Red Sea bends connectivity,” explains Abdourahman Ali, and gradually seeps into the Arabian Chief Executive Officer of Air Djibouti, the Sea through the Gulf of Aden, Djibouti is national flag carrier airline. The country is leaping forward at an incredible pace, investing in interconnectivity to ensure all jumping from 154th in 2017 to the 99th cargos entering the country by sea can be position in the 2018 World Bank Ease of conveniently transferred to the Djibouti Doing Business Report. “The government airport to be shipped to nearby countries of Djibouti has engaged into an ambitious in a quick and cost-efficient way. reform programme,” explains Hon. Ilyas New terminals have been progressively In partnership with Moussa Dawaleh, Djibouti’s Minister of built from 2006 onwards, allowing the Economics and Finance. “Our targeted country to handle all sorts of cargos, interventions in the business environment from fuels to construction materials. The www.penresa.com aim at nurturing a new dynamic to shift latest addition to Djibouti’s impressive info@penresa.com the mindset from the public sector to port lineup is the Doraleh Multi-purpose private initiative, create employment Port: 200 metres of quay length, 16 quay This report is sponsored and produced by PENRESA instead of looking for one.” cranes, 690 hectares of total area and and did not involve the reporting and editing staff of Vision 2035 is the government’s 22,000 TEUs of handling capacity for an any third party. strategy aimed at diversifying the annual capacity of over 8 million tonnes. economy, ensuring consistent GDP Further terminals are under construction THIS REPORT WAS POSSIBLE THANKS TO: growth, tripling income per capita and in the northern region of the country. creating over 200,000 jobs within the A country so deeply committed to next fifteen years. “To promote the building a stronger and richer future for modernisation of the system in Djibouti, its population is obviously bound to make as well as its interconnection with the bold choices, especially when it comes to world, we are implementing modern energy supply: the government of Djibouti infrastructures for the inter-payment aims to meet 100% of its energy demand system,” states Ahmed Osman Ali, with renewable sources, to fight pollution Governor of the Central Bank of Djibouti. and decrease the country’s dependence From a logistics point of view, Djibouti on imported energy. Djibouti is on the is naturally poised to be a gateway for verge of a green revolution: yet another nearby countries like Ethiopia, Somalia ambitious goal for a country that wants to and Rwanda, an ideal hub for sea and keep going forward and is never afraid to air cargo transportation: “If you want to think outside of the box. FEBRUARY 2020 • FORBES AFRICA | 3
Ministers Round Table DJIBOUTI - Africa’s Gateway To The East Hon. Mahmoud Hon. Ilyas Ali Youssouf, Hon. Mohamed Hon. Yonis Moussa Minister Ahmed Awaleh, Ali Guedi, Dawaleh, of Foreign Minister of Minister Minister of Affairs and Agriculture, of Energy Economics International Livestock, and Natural and Finance Cooperation & Fisheries Resources Developing And Connecting Djibouti Through A World Platform Penresa sat down with Hon. Youssouf, Minister of Foreign Affairs and International Cooperation, Hon. Awaleh, Minister of Agriculture, Livestock, & Fisheries, Hon. Dawaleh, Minister of Economics and Finance and Hon. Guedi, Minister Minister of Energy & Water. What big project is your ministry focused on right now? Hon. Guedi: We are working toward 100% green energy. We are developing other forms of energy like wind and geothermal Hon. Youssouf: We need to speed up the process of creating energy. We never had a real project in geothermal, but at the job opportunities. First, in education and then in job creation. end of April/beginning of May 2019, the presence of geothermal That is why we are compelled to seek opportunities for young energy in the Fiale project was confirmed. The three drillings people and women. Djibouti has signed the ICSID Convention. were done at a depth of 2,600 metres. Now, we are going to You need a legal framework to reassure investors that their move to the next step, the production. We have signed all investment is protected. We hope that it will boost the volume necessary contracts as far as wind energy is concerned after of the investment, because more investment means more job one year of negotiations to finalise the production of 60 MW opportunities. Vision 2035 is our development plan over the of wind energy with African Financial Cooperation in Ghoubet. next 20 years that will help change the livelihood of people. As of now, the windmills are already being produced, using Djibouti has also signed the African Continental Free Trade German technology. Completion of the project is 12 months, Agreement (AfCFTA). It is vital for African countries to create that so in April/May 2020, we will start with the production of wind common market because trade is the engine of the economy. energy. We have also developed solar energy. The French When you have that framework, that facility to boost and step company Engie contacted us for a first project for solar energy. up the intra-African trade, it creates job opportunities, wealth, We have already signed with EngieAfrique for the development rapprochement between countries and community. We believe of 30 MW solar station on the site of Grand Bara. This will be the that the bigger the market is, the bigger the opportunities to first step and we hope that we will finalise all the documents create job and wealth. for the project in two to three months. As you can see, the energy revolution in Djibouti is coming. Hon. Awaleh: The Ministry is involved in several projects focused on sustainable agriculture. Djibouti has an arid Hon. Dawaleh: The growth over the past five years has been ecosystem; it is more or less a desert with black stones. The 6-7%, which is comfortable. The balance of payment is now at rainfall is on average 150mm per year and we have no rivers. a good level; in the past we had a very high debt, while now The best three activities for Djibouti (because of saline ground) it is at 70%. All the macro-economic indicators are reasonable are date palms, greenhouse horticulture and livestock. One for Djibouti. The driving force of the economy of Djibouti is example is that we have a laboratory here for date palms. There the port, the air, the airport and the infrastructure. We have are a lot of varieties, and the best variety is called Medjool. One six ports, we have trains. We deliver the flow of goods from kg of Medjool is about $US30. It is the highest price for a fruit. It COMESA countries to the world. We also intend to handle the is very difficult to get this variety: California, Israel and Morocco flow of information and finance, of capital between COMESA have it. One tree takes eight years to grow, and in all its life, a and Djibouti because we want to be a hub for money, since date palm will give you 10-20 shoots. The problem is that we our currency is pegged on the dollar. All people in the Eastern do not have date palms here in Djibouti. So, we have done the African region should put their money in Djibouti. We want research and we have discovered that we can produce date to be the hub of the flow of capital and information, since palms from cells. It has taken us 5-6 years, and we have chosen we have seven telecommunication submarine cables, not the best varieties. In the world, we are the fourth laboratory only for Djibouti, Somaliland and Ethiopia, since the cable which produces Medjool dates in this way. We are proud to have encompassing Africa runs through Djibouti. So, our focus areas introduced date palms specific for Djibouti. are transport, flow of information and capital. 4 | FORBES AFRICA • FEBRUARY 2020
Finance With a lack of restriction on FDI, Djibouti’s economy is set to take off DJIBOUTI - Africa’s Gateway To The East Expanding And substantial tax breaks and its Free Zone. “We have the biggest Free Zone in the area,” states Ahmed Hamid Al-Dheeb, CEO of CAC International Bank. “Djibouti has a very strategic location, and Modernising Djibouti’s the stability of the country is very well appreciated. We will be a financial, transit, trading and logistic hub.” Financial Horizon The government has worked hard to improve the nation’s ease of doing business, jumping from 154th to 99th in the World Bank’s ease of doing business ranking in 2018. “The President himself has put some considerable efforts in law reforms with the new Code Djibouti’s financial strategies of Civil Procedure and Code of Commerce, which today facilitates the creation of a business,” explains Comlan David Ocahoumare, including improving ease of business, Deputy General Manager of the Bank of Africa. implementing Islamic banking Djibouti’s banking sector has also experienced rapid expansion in recent years, providing the continent with the roadmap on Islamic and catering to financial inclusion finance as part of its core strategy in financial inclusion. “Monetary aim to secure its stable outcome. policy, like everywhere, is part of the measures we put in place for the promotion of the country,” relates Ahmed Osman Ali, Governor of Central Bank of Djibouti. “So, we have developed a lot of ideas. The Over the past decade, Djibouti’s service-based economy has been first thing is the modernisation of the banking system in Djibouti, subject to sustained growth and prosperity. A crucial factor to this the second is to attract more banking, the third is to promote the has been its complete lack of restriction on foreign exchange, financing of public and private economy, the fourth is to ameliorate including the conversion and transference of funds, providing financial inclusion, the fifth is to update the strategy every year.” US$240 million annually in foreign direct investment (FDI) and Djibouti has flung open the doors on financial expansion and boosting the nation’s GDP growth. With the Djibouti franc pegged opportunity. Abdulraqeb F.A Salem, General Manager of Saba African to the US dollar at a fixed exchange rate of 177.71 Djibouti francs, Bank agrees, “Djibouti is like a hub for other investors to come and Djibouti’s modernisation of its economy depends upon open trade, invest here, especially due to our political stability.” FEBRUARY 2020 • FORBES AFRICA | 5
Afreximbank Focus on Djibouti DJIBOUTI - Africa’s Gateway To The East Driving Djibouti’s Development Goals Afreximbank has pledged to work with public and private entities in Djibouti in order to deploy the Bank’s trade finance programmes in support of the country’s economic priorities. A small nation in the Horn of Africa, Djibouti’s location Due to its location and the government’s recent along the Gulf of Aden, its proximity to the Mandeb policy reforms, the country is attracting more business Strait, the southern entrance to the Suez Canal and and investment than ever. Djibouti has recently Yemen gives the small African nation a strategic role implemented a policy of international free trade zones, to play along one of the world’s busiest trade routes. which enables foreigners to start business in the Ten percent of the world’s oil exports and 20% of all country easily and without paying profit taxes. These commercial goods traverse through the Suez Canal, policies have been effective in recent years to attract passing close to Djibouti. With the vision to be the trade much attention to the tiny nation as it seeks to create finance bank for Africa, Djibouti plays an increasingly a conducive business environment. Already, our bigger role within the Afreximbank portfolio. partnership has seen positive effects with Djibouti’s Djibouti signed onto the African Export-Import Ease of Doing Business ranking increasing in 2018 to Bank Establishment Agreement in 2016 marking the 99 up from 154 in 2017. commencement of the partnership. At the signing of Djibouti is one of the many cases in which the agreement, President Ismaïl Omar Guelleh stated partnering with Afreximbank has helped countries that this partnership will help the country advance its develop their trade sectors. In 2017 Afreximbank trade related infrastructure and the areas of logistics focused on a forward looking initiative called Impact and renewable energy. The bank has also helped to 2021, Africa Transformed. This initiative is fixed promote and finance Djibouti’s industrial sector in the on strengthening four main sectors: intra-Africa area of export manufacturing. With help in financing trade, industrialisation and export development, from Afreximbank, Djibouti has been able to further trade finance leadership and financial soundness leverage its important geographic position to its and performance. Just in 2018, Afreximbank saw advantage. It will also flourish in new areas of the 24% overall growth with a US$55 million increase economy such as tourism and investment. in income. Up from US$229.8 million total income During its partnership, Afreximbank has pledged in 2017, the total income for 2018 was US$285.4 to work with public and private entities in Djibouti and million. Afreximbank also saw a 13% growth in its would link them with other African and international assets totalling US$13.42 billion for 2018 due to a economic players in order to deploy the Bank’s trade rise in net loans and advances. The bank’s operating finance programmes in support of the country’s profit saw an exceptional rise in 2018 to US$394.8 priorities, including the development of renewal million from US$109 million in 2017. energy infrastructure through the Bank’s funding This growth is continuing into 2019 with a 59% arrangement with KFW, the German development bank, increase in total revenues for the first three months construction of world-class tourism amenities under of the year compared to the same timeframe in 2018. the Bank’s CONTOUR facility and expansion of Djibouti’s Though it is a small country, Djibouti’s location elevates transport and logistics infrastructure. The trade and its status in geopolitics, and it is only logical to assume infrastructure development plans initiated by Djibouti that its importance will continue to grow as nations turn are very impressive and have the potential to transform their attentions to Africa and the Middle East. With a the country and to make an impact, not only in the positive outlook ahead and a successful year behind us, region but across Africa, as the country moves toward Afreximbank is well on its way of achieving its vision and becoming a key logistics hub for the continent. assisting Djibouti in its development goals. The African Export-Import Bank (Afreximbank) is the foremost pan-African multilateral financial institution devoted to financing and promoting intra- and extra-African trade. The Bank was established in October 1993 by African governments, African private and institutional investors and non-African investors. Its two basic constitutive documents are the Establishment Agreement, which gives it the status of an international organisation, and the Charter, which governs its corporate structure and operations. Since 1994, it has approved more than US$67 billion in credit facilities for African businesses, including US$7.2 billion in 2018. Afreximbank had total assets of US$13.4 billion as at 31 December 2018. It is rated BBB+ (GCR), Baa1 (Moody’s) and BBB- (Fitch). The Bank is headquartered in Cairo. 6 | FORBES AFRICA • FEBRUARY 2020
GXA Sales Manager David Boucher explains how GXA aids Djibouti’s Vision 2035 DJIBOUTI - Africa’s Gateway To The East Insuring Djibouti’s Continuous Growth GXA’s Yellow Card gives the green light to regional travel. Could you share a little bit about GXA? In what ways does GXA facilitate business? GXA Assurances S.A. was created in 2001 and We facilitate business with the Yellow Card, which is an in- has grown a lot since then. Djibouti has made big surance card that covers all vehicles that move in the region. infrastructure improvements, many of which have been If a vehicle is coming from Ethiopia to Djibouti, the Yellow within the last 5 years. This progress has been very Card allows them to still be insured from accidents. Before important for our evolution as a company. Djibouti’s they would have to have insurance in each country, but success and growth has allowed us to create new now one card covers all the countries. However, our biggest products, which have given us more business. These strength to facilitate business is being able to insure and se- are always good indicators for incoming investors. cure all types of businesses for all aspects of their activities, no matter their size, with the support of strong, well-known Part of the Vision 2025 is to develop human capital. David Boucher, and first-ranked international reinsurers. How does GXA contribute to this goal? Sales Manager This is a very important endeavour. The more Djibouti Why is now the best time to come and invest in Djibouti? grows and the more our company grows, the more employees we Our ports have huge capacity, there is the Ethiopian railway will need. We support high quality training of our staff. The insurance being developed and there is a project for a new airport as well. sector is a very important and particular sector. We are focused on Now, we can open a company in Djibouti in less than three days. comprehensive training so our employees continue to provide excel- As for GXA, we are the biggest insurers on the market. Our clients lent customer service while permitting them to grow and develop pro- need to be sure if there is a big claim, they have big insurers who fessionally within the company. With this plan, everyone succeeds. are able to settle the claim quickly and efficiently. FEBRUARY 2020 • FORBES AFRICA | 7
Ahmed Osman Ali Governor of the Central Bank of Djibouti DJIBOUTI - Africa’s Gateway To The East The Central Bank Fights Financial Exclusion And Eases Business Governor Osman Ali vows to do even more to attract banking activities to Djibouti and enable further growth. Central Bank of Djibouti Governor Ahmed Osman Ali is The African Continental Free Trade Agreement is a key player in the nation’s strategy of enabling infra- meant to create a tariff-free continent that could structure improvement and economy diversification boost intra-African trade. Do you feel this will to become an emerging country by 2035. Penresa sat contribute to Djibouti’s economic growth? with him to discuss the achievements of his mandate It is a great opportunity: it will grant access and his plans to keep supporting Djibouti’s Vision 2035. to a wider market to companies operating here. To take advantage of increased regional How is the Central Bank working to help Djibouti be- integration (Djibouti is a founding member of come a middle-income country by 2035? COMESA), we invested heavily in port, road, The ambition to establish Djibouti as an emerging rail and telecommunications. Djibouti is AGOA economy by 2035 is part of the national develop- eligible, which is significant for our Indian and ment strategy pursued by the government’s sec- Chinese partners. toral policies. The objective is to transform Djibouti We remain very confident about the posi- “There is nothing into an international logistic and financial hub. tive effects of the African Continental Free Trade The Central Bank is thus working for a more dy- Agreement in terms of activities, growth and job we do not have namic, efficient, sustainable and inclusive financial creation. sector. An initial comprehensive reform package here. The future began in the early 2000s: since then, the sector You were awarded Central Banker of the Year is in Africa, so it has grown from five to 36 financial institutions (in- 2018 at the Global Islamic Finance Award. What cluding 11 banks, from two in 2006). Subsequently, did you do to expand Islamic Finance? is time to come.” to expand the financial sector, our priorities are fo- We realised that a significant portion of our pop- cused on the following points: ulation was marginalised in the financial sphere - The viability of the sector with the impressive due to the lack of Shariah compliant financial strengthening of the supervisory framework, as products. We have made the necessary efforts to well as anti-money laundering and anti-terrorist introduce and develop Islamic finance, and today financing measures. Reference texts are regular- the three active Islamic banks (the first of which ly updated according to international standards; established in 2006) represent 20% of the mar- - The promotion of financial inclusion through ket. We also launched an annual Summit bringing initiatives such as the right to an account, with together in Djibouti the institutions and eminent banks being legally obliged to open an account experts of International Islamic finance. for people with a minimum income of DJF 40,000 The award we received is an acknowledgement (€200). Also worth mentioning is the develop- of the efforts undertaken by all stakeholders to ment of microfinance and mobile banking. To achieve these results. ease access to credit for SMEs/SMIs we have established a Partial Credit Guarantee Fund and For the readers of FORBES AFRICA and the dis- initiated the necessary reforms to launch leasing cerning investor, why is NOW the best time to activities in Djibouti; invest in Djibouti? - The modernisation of the national financial infra- We have worked hard to improve our investment structure with the introduction of i) a modern na- environment. In terms of investors’ protection, Banque Centrale de Djibouti tional payment system taking into account the Djibouti ranked second worldwide in the World B.P. 2118, Djibouti new paperless electronic payments (real-time Bank Doing Business 2019 ranking, gaining 94 Tel: (253) 21 35 27 51 gross settlement, automated clearing house...); places compared to 2018. Djibouti offers great po- Fax: (253) 21 35 12 09 www.banque-centrale.dj and ii) a new fully automated credit information tential to investors in various sectors, as well as an bndj@intnet.dj system. attractive fiscal environment. 8 | FORBES AFRICA • FEBRUARY 2020
Salaam African Bank A leading institution in Islamic banking and more DJIBOUTI - Africa’s Gateway To The East Investing In The Future Of Djibouti Providing quality banking services while creating employment for locals. Incorporated in 2007, Salaam African Bank takes “We are here to stay, because we believe in long-term pride in being the first private bank to establish its relationships. We are here to contribute to create headquarters in the Republic of Djibouti and has jobs in this country. Djibouti’s economy is based on quickly risen to become one of the most prominent services, and those services must be constantly financial institutions in the country and in the whole improved. Therefore, we’re not interested in investing East African region. With the assets of banks and in the usual corporate banking: we want to invest in other institutions offering Islamic products reaching quality companies that work here and employ locals.” today an approximate value of US$300 million, The bank’s commitment to job creation is not Sharia-compliant banking has progressively become limited to financial services but extends to all its a key focus for all banks operating in East Africa, sectors of activity: “We are involved in several real and Salaam African Bank can be regarded as one of Ali Abdallah Hettam, estate investments, such as the construction of the the leading institutions in the sector: its outstanding Chairman Salaam village,” says Ali Abdallah Hettam. “We’re Islamic financial services have earned the bank the relatively new to the market, but our customer- 2016 award for Best Sharia commercial bank in East Africa. focused mentality allowed us to establish ourselves quickly Current Chairman Ali Abdallah Hettam placed his forty years among the region’s major players. Today, we’re one of the main of experience in logistics, transportation and management to the employers in Djibouti: we give work to a great number of people in service of Djibouti, aiming to create employment and increase banking, real estate, logistics, etc. I think we’re very well suited to financial inclusion in the country: “We use technology to offer serve not only Djibouti, not only East Africa, but Africa as a whole, the best services we can, especially in Islamic banking,” he says. connecting it to the world.” FEBRUARY 2020 • FORBES AFRICA | 9
Saba African Bank One of the leading banks in the Horn of Africa DJIBOUTI - Africa’s Gateway To The East Evolving Services For A Developing Country S.A.B. is expanding beyond banking towards real estate and insurance. Saba African Bank was inaugurated in 2018 as an the insurance company will begin operation in independent branch of the Saba Islamic Bank and aims approximately three months.” to become one of the leading banks in Djibouti as well Recently, the President of Djibouti, His Excellency as in other Horn of Africa countries. Saba African Bank Ismaïl Omar Guelleh has emphasised the need to is riding the wave of the rapid expansion experienced attract more foreign investors into the country as a in recent years by the Djibouti banking sector, coupled way to drive development and further Djibouti’s vision with an increase in FDI for infrastructure projects. “We to become a middle-income economy by 2035, and plan to have good relationships with other banks Abdulraqeb F.A Salem strongly believes that the small in Djibouti and neighbouring countries,” explains but mighty nation is ripe with untapped potential: Abdulraqeb F.A Salem, General Manager of Saba African “Djibouti is one of Africa’s developing countries, and its Bank. “We want to establish a stringent anti-money Abdulraqeb F.A Salem, political stability greatly contributes to make it a hub for laundering and anti-terrorism platform and offer great General Manager potential foreign investors: new people are coming here financial services.” of Saba African Bank to invest in a number of sectors, from banking to retail With Islamic banking growing exponentially and many others. Besides that, Djibouti benefits from in recent years, S.A.B. has tailored its services to the needs a strategic geographic location, which makes the Djibouti port one and values of Islamic investors. “We have different kinds of of the biggest in Africa, a veritable entrance to many surrounding investment and financing programmes that we provide for countries. These are all factors that help to attract the infrastructure customers here,’’ says Abdulraqeb F.A Salem. “Furthermore, investments this country needs to advance further: hotels, we are planning to expand beyond banking services, into hospitals, universities. This is why it is a good moment to invest in real estate investments and Islamic insurance. In our vision, Djibouti. There’s so much good in the heart of this country.” 10 | FORBES AFRICA • FEBRUARY 2020
CAC International Bank State-of-the-art quality banking with a local focus DJIBOUTI - Africa’s Gateway To The East Bringing The International Digital Banking Experience To Djibouti With the vision to be recognised results achieved in its first ten years of ac- globally as a dynamic financial services tivity, CAC International Bank does not rest provider, CAC International Bank has on its laurels and continuously strives to curated an identity that helps it stand improve its financial services in the region. out in the region. CAC International Furthermore, CAC International Bank is in Bank, as a leading financial institution the process of having its Islamic banking in Djibouti, is transforming banking via license upgraded by the Central Bank. digital banking products in the ever- evolving and vigorous world of finance. International Banking Experience & Innovation With precision services, better customer CAC International Bank has always been care and quality banking solutions craft- the frontrunner in the region when it ed for a growing and expanding economy, comes to bringing the international bank- CAC International Bank has risen to be- ing experience infused with digital bank- come one of the most influential players ing solutions to the local market. The bank in Djibouti. “Operating in Djibouti, has tremendous achievements in the de- velopment of electronic banking products The Beginnings CAC International Bank and solutions. With the electronic pay- CAC International Bank started its ments becoming the norm globally, CAC banking operations in 2009, opening its works to facilitate International Bank is striving to challenge first branch in the Quartier Commercial in the heart of Djibouti and has international banking the current cash-based economy and is assisting the region in transmuting into a managed to become one of the leading experience for their digital economy. banks in the region and a recognised leader in technology, digital banking customers.” The Expanding Djibouti and financial innovation. Being a bank The small, yet fierce, country of Djibouti has that solely operates in Djibouti, CAC Mehdhar Abdullah recently leaped from 154th position to the International Bank has rapidly extended 99th position in the World Bank Business its capacities to facilitate all its clients Al-Sakkaf, Report Index, and the government aims with global banking experience. Its Chairman of to get into the top fifty. CAC International amazing success lies in consistent Bank, as an international banking trend- efficacy, proficiency and providing CAC International Bank setter in Djibouti, considers the country prudent solutions that challenge the an ideal place for prospective investors. cash economy, transforming it into a in 2018 and 2019, as well as the Best According to Ahmed Hamid Al-Dheeb, the digital economy of the future. Bank Award in the Republic of Djibouti CEO of CAC International Bank, foreign in- in 2019 by Global Finance. vestments are already playing a pivotal Awards, Recognition & Accolades part in the country. With a picture-perfect From the Golden Europe Award for Present Scenario strategic and geographical location, the quality to the Honours in Excellence CAC International Bank is doubling up its country of Djibouti is sure to become an and Compliance with International efforts to reduce physical transactions investor’s paradise. Banking Rules and Regulations, as and encourage all its clients to shift to- well as being recognised as the Best wards online, mobile and digital banking Bank multiple times in the Republic of solutions. At CAC International Bank, it’s all Djibouti, CAC International Bank has about complete digitalisation of banking surpassed every other financial insti- and precision online banking solutions CAC International Bank Head Office tution in the region. CAC International that replace traditional banking schemes Immeuble Dar al Karam Bank has been awarded the Excellence or systems. A huge amount of customers Rue de Marseille - Djibouti P.O. Box: 1868 in Compliance award by the Union of use mobile and online banking services in Tel: 00253 21356363 Arab Banks for two consecutive years, the Djibouti region. Despite the impressive Fax: 00253 21356755 FEBRUARY 2020 • FORBES AFRICA | 11
Energy Djibouti’s ambitious goal to 100% renewable energy DJIBOUTI - Africa’s Gateway To The East Green Economy 2035 exports of the resource to nearby countries, aiding in the goal to rely less on importing energy. SIHD is focused on expanding and improving the oil terminal in Djibouti so that they may supply larger regions. Dabar Adaweh Ladieh, General Director Focusing on energy independence of SIHD, explains: “The demand of oil products is growing very and renewables, Djibouti is banking fast, at a rate of 15% per year. We want to serve the whole region, because [the terminal] has an important stocking on geothermal energy. capacity. Once we have this new stocking site, the capacity of it will be 150,000 cubic metres to be reached in three phases of development.” As Djibouti strives to become more independent by relying less on Aside from the oil industry, Djibouti has aligned its attention imported energy sources and providing cheaper and more reliable to renewable energy. The Ministry of Energy in charge of power to its citizens, it has channelled its focus on diversifying the Natural Resources has devoted itself to the development country’s existing energy sources and by investing in renewable of renewable energy sources to diversify the economy and energy such as wind, solar and geothermal energy. ensure that Djibouti does not rely solely on only oil like so In the oil and gas sector, UCIG Oil and Gas has developed a large many economies have in the past. According to the vision of network in the oil industry that distributes to over 20 countries. President Ismaïl Omar Guelleh, Djibouti’s future will operate With its wide array of gasoline and diesel services, UCIG provides on 100% renewable energy and is now developing solar, a diverse selection of fuel for multiple sectors including fuel for geothermal and wind energy. Companies such as SIHD are petrol and diesel-driven vehicles, aviation fuels for commercial investing more in renewable energy than in fossil fuel energy. airlines and military-grade aircraft, kerosene for light and Hon. Yonis Ali Guedi, Minister of Energy, states, “All these heating in homes and bitumen to the construction sector. With projects are to develop Djibouti, making sure that energy this kind of strength in the energy sector, Djibouti has proven to is abundant and cheap, to attract investors, jobs can be be a door for expansion into other markets. created and the prosperity of our citizens can be increased. The Société Internationale des Hydrocarbures (SIHD) is Development always needs energy, so the country needs to also working to improve the oil and gas sector by organising provide itself with green and clean energy.” 12 | FORBES AFRICA • FEBRUARY 2020
Société International des Hydrocarbures de Djibouti (SIHD) Increasing stocking capacity to foster regional growth DJIBOUTI - Africa’s Gateway To The East Supplying Djibouti And Neighbouring Countries With Quality Oil Products SIHD is working hard to ensure the SIHD intends to devel- country takes full advantage of its op its business by diver- role as a natural maritime hub. sifying its imports in- cluding the “heavy fuel” SIHD (Société Internationale des but is unfortunately lim- Hydrocarbures de Djibouti) was ited in the diversification created in 2000 and is tasked with of its products due to the the import of oil products for the lack of storage within Djiboutian population. Driven by a the terminal. This is pre- modern and international vision, cisely why SIHD is prior- SIHD also contributes to the sup- itising the construction ply of oil products in neighbouring of a new multi-product countries, such as Somalia and terminal that will be- South Sudan. “SIHD, in partnership come a logistics tool for with other companies, is building a all East Africa. new stocking site in the Damerjog Due to its strategic economic zone where there are geographical position also other projects to be realised, with one of the busi- like the port and the stocking site est maritime routes of natural gas,” says Dabar Adaweh worldwide, as well as Ladieh, General Manager of the its ever-growing infra- company. “So, we are proceeding structures, Djibouti is with this global vision in mind.” naturally poised to act as Recently, the demand of oil products a crucial international maritime hub. Its in Djibouti and surrounding countries has “Our vision is paving enticing environment and its financial skyrocketed, marking a yearly growth the way to good and monetary stability have made it an rate of 15%, and the oil terminal in Djibouti, extraordinarily attractive destination which handles most of the oil products stocking capacity, for many investors, especially in the directed to Djibouti and Ethiopia, is out infrastructure and tourism sector. The of capacity. Therefore, plans for the con- good transportation wave of foreign investment is allowing struction of a new stocking site have been and logistics of the this resourceful country to constantly greenlit to increase the available storage, update its infrastructural landscape relieve the pressure on the existing termi- products.” and improve the quantity and quality nal and avoid costly service disruptions: of its aerial, maritime and terrestrial “We are in the final phase of the planning,” transports. “That is why Djiboutian explains Ladieh. “Construction will start at products not only Djibouti,” states Ladieh. ports, for instance, are destined to the end of the year and will last two years. “These are our plans for the future. Our serve the whole region,” explains We want to serve the whole region. It is vision is paving the way to good stocking Ladieh. “Goods from Europe, the Middle an opportunity that we do not have now capacity, good transportation and logis- East and Asia will arrive here. We will because of the current capacity of the tics of the products.” At the same time, have an exchange centre thanks to existing terminal.” Once complete, the SIHD is committed to participating to fur- our strategic plan and the President’s new stocking site will have a capacity of ther research of oil in Djibouti: “There is oil vision to develop infrastructure.” The 160,000 to 250,000 cubic metres in the here,” adds Ladieh. “We need to deepen best for East Africa’s gateway, he adds, first phase which will enable Djibouti to the search and develop the oil products is yet to come. supply all the countries in the surround- first. We will also eventually have our own ing region, in accordance with SIHD’s goal tanker in order to export petroleum prod- of fostering generalised growth in the ucts to regional countries, making Djibouti Rue Jean Jaurés East African market: “We aim at develop- a hub of inter-exchange of import and ex- P.O. Box: 121 ing the whole region in terms of petroleum port of petroleum products.” République de Djibouti FEBRUARY 2020 • FORBES AFRICA | 13
Transport Djibouti’s strategic location serves East Africa as a gateway to the world DJIBOUTI - Africa’s Gateway To The East Djibouti’s Goal To Become A Global Trade Hub Djibouti is set to connect global business landlocked Rwanda. Our vision is sea and air, so when cargo comes by sea, we can take it to the airport to be taken by air.” Air Djibouti with booming African markets and drive also operates within the free zone, working with ports and other forward regional integration and growth. means of transportation. The Doraleh Multi-purpose Port is a state of the art terminal that plays a direct role in the free zone and connectivity of the Djibouti holds a strategic place in Africa due to its connection with country. This port is also a source for job creation that ensures the Middle East, Europe and Asia, serving as a gateway to the world the economic stability of its human capital. Wahib Daher Aden, and vice-versa. Over the years, Djibouti has been a country that CEO of Doraleh Multi-purpose Port, says, “The biggest investment has maintained admirable stable relations in all respects. Hon. that the government has done is job creation. A training institute Mahmoud Ali Youssouf, Minister of Foreign Affairs, says, “Djibouti is has been created in partnership with the European Union. We very well located, being on the Strait of Bab al-Mandab and the Gulf have bought simulators and equipment for the training. Before of Aden, which are very important for international trade. As a small we were sending our people to Europe or to China, which was country, we have shown from the very beginning that we wanted to very costly. Now we have one person at the University of Djibouti, cooperate with our neighbours.” who is the head of the training institute. Every year they train When neighbouring countries are united in peace, the doors hundreds of workers to work at the ports.” of opportunity are opened across all sectors, especially in “We want Africa to open,” explains Ali. “Africa is trading more transportation. The flag carrier of Djibouti has witnessed an with external countries than amongst themselves. We want to be increased movement of cargo in the region. Abdourahman Ali, the entry of east Africa and beyond. For us, we want to be open, we CEO of Air Djibouti, explains that when an airline is created in a want the roads and rails to connect Kenya, Uganda, South Sudan, country, it opens partnership opportunities with airlines in other Ethiopia, Djibouti and beyond that, to Rwanda to Burundi. If all these countries. “This is why we set up an interline with Qatar Airways for countries are interconnected, it will be a huge opportunity.” 14 | FORBES AFRICA • FEBRUARY 2020
Wahib Daher Aden General Manager of Doraleh Multi-purpose Port DJIBOUTI - Africa’s Gateway To The East Opening The Doors Of East Africa To The World In the past two years, the company invested in workforce and facilities to reinforce its key role in the region. We sat with Wahib Daher Aden, General projects and factories in the neighbouring Manager of Doraleh Multi-purpose Port, to countries, they need the connectivity and hear his thoughts about the current state the ability to use Djibouti ports, which are of the Doraleh terminal and discuss further the logistic hubs of East Africa. I think taking developments planned to keep increasing the part in the Belt and Road Initiative was a wise prominence of Djibouti port. choice: it is very beneficial because it allows 1,200 metres of quay length, 16 quay us to invest in the creation of railways, roads, cranes, 690 hectares of total area, 400,000 ports and other projects. The Belt and Road TEUs of handling capacity for containers and Initiative will help us expand and grow. As a an annual capacity of over eight million tonnes result, we become an attractive opportunity for general cargo. These are examples of the for future investors because we offer impressive figures of the facilities hosted by security, logistics and adequate financial the Doraleh Multi-purpose Port, operated by platforms. the homonymous company. How do you see the role of your terminals in “African You have been General Manager of the the upcoming years? countries need company since it began its operations with First and foremost, we are investing heavily the inauguration of the Multi-purpose Port to develop our human capital, and we opened to encourage in May 2017. Can you tell us a bit about its a training institute in partnership with the business amongst history and some of its milestones? transport and logistics association.The centre As you said, the port is quite new. It is a state- is still in its initial stages, but we have great one another. of-the-art terminal, and it was a necessary step in the evolution of the Djibouti port. The old ambitions for it, we have been buying new equipment and training simulators. In this Djibouti wants to port is located at the heart of the city, so over way, we will be able to utilise this modern be the entry of the years the government has been working to technology to train our workers in-house move logistics out of the city itself. The process instead of sending them to Europe or China, East Africa officially began in 2006 with the construction which was quite costly. We are currently and beyond.” of the Horizon Terminal, which hosts the oil training hundreds of workers at all levels of and petroleum port. The manufacture of the expertise. In the future, it is vital for us to Container Terminal followed in late 2008. Then, keep investing: there are a lot of landlocked along came the Doraleh Multi-purpose Port, countries on this side of Africa, and only the construction of which started at the end of a few mega ports. With our advantageous 2014. Further, there are two additional ports in position, we aim to penetrate new markets in the north because Djibouti is going a long way the continent because we have the capacity to specialise its ports so that it may provide to handle a lot of cargo. If inland transport P.O.Box 2117 better services for its clients. infrastructures will allow it, we would like to Djibout - République de Djibouti Tel: (+253) 21 31 91 92 continue to expand and create relationships Hotline: (+253) 21 31 90 00 Your company is strongly committed to the with countries that are not using our terminals Email: customercare@dmp.dj development of Djibouti. How do you think yet. We are ready to approach these new the Belt and Road Initiative launched by your markets and showcase our ability to handle ADDIS ABBEBA Chinese partners is going to improve your cargo and transit efficiently, providing logistic Representative Office: sector? solutions required by a new environment. We Tel: (+251) 11 55 33 744 Fax: (+251) 11 55 34 659 Chinese companies are investing a great have the tools to succeed and we are eager to Email: port.office.addis@gmail.com deal in Africa, and since they have several see Africa open its doors. www.portdedjibouti.com FEBRUARY 2020 • FORBES AFRICA | 15
Abdourahman Ali Abdillahi Chief Executive Officier Of Air Djibouti DJIBOUTI - Africa’s Gateway To The East Djibouti’s Phoenix Rising From the Ashes Abdourahman Ali has been CEO of Air Djibouti since 2017; committed to ensuring the national fleet’s lift off, he is concerned with providing economic stability and gain for Djibouti through the advancement of air connectivity. From cargo airline to passenger services, with a vi- to the next generation. With Air Djibouti, the oppor- sionary leader, and highly trained management team tunity of employment for the youth currently re- of men and women, Air Djibouti’s future is bright. quires experienced foreign support to be passed- on. With the go-get attitude of the youth currently What are your current plans and projects for the employed, this is not far from happening. company? With the inauguration of a series of flights, no- A revolutionary achievement and a must for the tably to Jeddah (Saudi Arabia) the commissioning development of the country is the re-emergence of of a VIP lounge, Air Djibouti once again is in the Air Djibouti in the sky. Created in 1963, Air Djibouti spotlight. The new routes strengthen Air Djibouti’s is not new in the aviation industry. It has its own field of action which is advancing every day in its success story. Considered to be one of the re- legitimate ambition to leave its mark in the avia- gions’ oldest airlines, it used to fly to three conti- tion industry in this part of the world. nents (Africa, Europe and the Middle-East in Asia). Through these new achievements, Air Djibouti is “If you want to Djibouti’s geographic and strategic location pro- developing another fundamental aspect of its man- vides it with a vantage point of exploring this poten- agement: that of extending an integrated policy of develop your tial as a multi-modal global logistics hub. Opening acquisition of provisions in all sectors linked to its the sea port as an initial avenue to feed the East activities. Since its rebirth Air Djibouti has been par- country, you African Region ensured that vital infrastructures ticipating in the economic growth of the country, its must have soon came into place by land through railway and concrete roads and now, through Air Djibouti. We national airlines not only offer the pride of access to complete national autonomy in the field of aviation. connectivity. Air need to take the opportunities available to us today It also helps to influence the notion of job creation to develop our airlines while thinking out of the box in the country, the main issue on Djibouti’s agenda. Djibouti opens to push the President’s vision. Recruiting is likely to contribute significantly to the reduction of unemployment. Better still, it is more up and broadens What is your future vision for Air Djibouti and its likely to participate in the positive transformation that possibility to relation to building up Djibouti’s economy? of the economic and financial provisions of house- We currently fly to seven countries. Out of more holds and families. do business.” than 50 candidates, nine males and five females Air Djibouti’s cargo has become a trusted and were shortlisted and are now studying in the efficient freight operator in the region. A 1,500 Ninety Nines Flying School in Nairobi, Kenya. For square metre Cargo Warehouse Facility has been the past few months, they underwent rigid train- built inside the Ambouli International Airport. This ing in both theoretical and practical schooling to has the capacity to cater to products requiring gain knowledge in basic air navigation. To date, 2°-8°C and 15°-25°C storage. In preparing Djibouti after more than a year, these young candidates to becoming a logistical hub in the region, Air have made it to their first solo flight phase pilot- Djibouti, in partnership with EFS-EBREX will de- ing single engine aircraft. From Air Djibouti’s in- sign, build and manage a world-class cargo ware- ception, it has been aligned with His Excellency, house facility to further increase its capacity. A Ismail Omar Guelleh, President of the Republic freighter with a minimum capacity of 16T is also of Djibouti’s Vision 2035. One of its pillars is on the table. Rue de Genève, Djibouti “Investment in Human Capital”. The government In partnership with the Djibouti Tourism Tel: + 253 21343737 info@air-djibouti.com acknowledges that in order for the economy to Authority, Air Djibouti is promoting its unexplored www.air-djibouti.com grow it needs to provide competitive employment natural beauty. 16 | FORBES AFRICA • FEBRUARY 2020
Laboratoire Central du Bâtiment et de l’Equipement (LCBE) An irreplaceable touchstone for the construction industry DJIBOUTI - Africa’s Gateway To The East Supporting The Construction Sector With Safe And Quality Infrastructures Central Laboratory provides high expertise to companies operating in Djibouti to ensure that buildings and national infrastructures comply with the highest regulatory standards. Founded in 1986 to better respond to better materials. “We are proud to say that the economic evolution of Djibouti, the companies are appreciating our technical Central Laboratory (LCBE) has seen its advice for the improvement of their con- missions and attributions renewed in struction products,” says Rahima Ahmed 2005, in a bid to adapt its tasks to the Moussa, General Manager of LCBE. new challenges that stem from Djibouti’s Carrying out such a wide range of economic growth and ensure continued crucial tasks requires a highly skilled development of basic infrastructure staff, and the Central Laboratory has across the country. launched a series of initiatives to ensure In its long-standing, tireless commit- its team members are constantly ment to supporting the construction in- updated on the latest standards and dustry of Djibouti, the Central Laboratory equipment available in the sector. “We enforces all the necessary procedures are continuously training our teams,” A building is like a to ensure the durability of infrastruc- says Moussa. “We are in the process of tures, carrying on thorough investiga- establishing collaboration agreements human being, it might tions on building materials employed in with other laboratories in Africa to get sick. You have to the industry, evaluating their strengths increase our skills and know-how and and qualities to locate any possible fee- share our experiences.” The Laboratory’s understand where the ble points and make sure that all build- commitment is perfectly in line with ings are ergonomic and bioclimatic. the human capital enrichment goals problem comes from Furthermore, Laboratory conducts ex- the stated by the Djiboutian government in its Vision and then cure it.” tensive research to im- 2035 plan. Rahima Ahmed Moussa, prove the quality of local LCBE’s commitment to materials and encour- quality training, however, General Manager age their usage in the construction industry, is not limited to its own of LCBE staff: the Laboratory is in with the overall aim of the process of launching enabling the building of a national workshop that latest Doing Business report of the World more efficient structures will bring together all the Bank,” she explains. “The country ranked that can adapt more ade- major players in the con- amongst the best 10 destinations for in- quately to Djibouti’s spe- struction sector with the vestment and the ease of creating busi- cific climate and thus im- aim of showcasing the ness with a dynamic one-stop shop.” prove the quality of life of many technical resourc- all Djiboutian residents. es and support solutions The Laboratory is tasked with super- offered by the Laboratory, as well as pro- vising the construction of major national viding all stakeholders with a chance to infrastructures, in strict cooperation with make their needs and concerns heard. the various governmental institutions in- Djibouti, says Moussa, is a young, dy- volved, carrying out regular and extensive namic country in full development: from checks on the quality and conformity of an investment point of view, it offers all the Laboratoire Central du Bâtiment all building materials and making sure all stability and security perspective inves- et de l’Equipement (LCBE) national standards are complied with and tors may need, as well as a fully accessible Zone Industrielle Sud Boulaos BP: 2016. Djibouti working with non-compliant companies free market, all the essential technology République de Djibouti to support them in the choice of new and and fast broadband connections. “In the info@lcbe.net 18 | FORBES AFRICA • FEBRUARY 2020
National Tourism Office of Djibouti Developing and organising unique travelling experiences in Djibouti DJIBOUTI - Africa’s Gateway To The East From Moon-Like Landscapes To The Depths Of The Ocean National Tourism Office of Djibouti list, which in turn has contributed is taking initiatives to ensure the to boost arrivals: “The Lonely Planet sector fosters economic growth award had its first effects last year, and employment, as outlined in the when arrivals increased by 40%,” says government’s Vision 2035. Mohamed. It is universally acknowledged that National Tourism Office of Djibouti tourism is a key growth driver for (ONTD) is the body tasked with the any country, and the government of organisation, animation and control Djibouti is committed to ensuring the of the tourism sector in the country, sector contributes to the economic as well as the development of development goals outlined in its Vision sustainable tourism. Djibouti has an 2035. According to the plan, the tourism enormous potential in terms of tourism and travel sector should create more development, especially due to its wide than 200,000 jobs by 2035, and ONTD is variety of natural landscapes: among sparing no efforts to achieve that quota: the many wonders of the country it is “We are supporting investors as much worth remembering Lake Assal, the “There is a lot of as possible for them to be able to benefit lowest point in Africa and the fourth from qualified workforce,” explains lowest point in the world. Situated potential: this is the Mohamed. “We are creating some about 120km west of Djibouti City, best moment to exploit quality reinforcement programmes for Lake Assal lies more than 150m below people employed in our hotels. This is sea level. Another gem is Lake Abbe, this opportunity, and aimed at creating a qualified workforce with its naturally formed, 50m tall that can suit the needs of the industry. limestone chimneys that give the area we are happy to help.” We are working with the Ministry of a unique lunar-like feeling. Djibouti Education to create a training centre is also renowned for its high marine Osman Abdi Mohamed, for workers in the tourism sector. This biodiversity and the various types of seabeds that can be found in its waters. Chief Executive Officer will play a key role in creating qualified workforce for the sector.” Tourists and travellers coming to of National Tourism Djibouti, Mohamed says, is an Djibouti from all over the world are extremely favourable environment for welcomed with the country’s signature Office of Djibouti people looking to invest in the tourism openness, warmth and tolerance: “We sector, to whom he pledges ONTD’s welcome many French people,” says complete support and assistance. Osman Abdi Mohamed, CEO of ONTD. Besides, he adds, this is the best time to “France is a very important market for invest in the country, no matter the sector us, but visitors from other nationalities in order to attract more tourists from of choice: “We have a stable growth rate are increasing: Chinese, Americans, as Ethiopia.” Moreover, the organisation at 7%. Plus, Djibouti has facilitated the well as people from Gulf countries and has taken several initiatives to facilitate procedures to be undertaken to create a our neighbour countries.” To increase the release of visas, launching e-visas business, and a one-stop shop has been its appeal in broader markets, the and decisively cutting fees and charges: opened. Today, we have an encouraging organisation is working to provide the price of a three-month stay visa has legislative and fiscal framework which tailored offers for US and Chinese decreased from US$80 to US$10. has improved and is more attractive.” visitors as well as reinforcing its These efforts, coupled with the Djibouti’s potential, he says, is there, presence in the European market. On construction and inauguration of ready to be tapped into. the other hand, Mohamed adds, ONTD new international quality hotels in is not going to neglect Djibouti’s closest cooperation with global groups such as neighbours: “We have a regional tourism Sheraton, Kempinski, ONOMO and many National Tourism Office of Djibouti (ONTD) programme,” he explains. “We have others, have earned Djibouti a spot in Tel: (+253) 21 35 28 00 opened our first flight from Addis Ababa Lonely Planet’s Best 10 Destinations www.visitdjibouti.dj FEBRUARY 2020 • FORBES AFRICA | 19
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