OAO Partnership Program 2022 - Get out in front of Ontario Optometrists Partner up for OAO's education event and all year round with our new 2022 ...
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OAO Partnership Program 2022 Symposium: April 1-3, 2022 InfoMart: Friday, April 1st Get out in front of Ontario Optometrists Partner up for OAO’s education event and all year round www.oaosymposium.com with our new 2022 Industry Partnership Program
About OAO With over 1,900 members and 100 plus years of experience, OAO is dedicated to helping members provide the highest standard of eye health and vision care for Ontarians while The Ontario Association of driving the profession of optometry forward at government, Optometrists (OAO) is the regulatory and public levels. leading professional organization representing over 70% of all We work to increase awareness and understanding of the role Optometrists in Ontario. that optometrists play in ensuring the health of patients. BUT, we cannot do it alone. OAO recognizes the importance of establishing lasting relationships with Industry Partners. 2
In This Book... L OAO InfoMart Trade Show Details L What’s in it for Exhibitors? L Exhibit Space Opportunities L OAO InfoMart Floor Plan L Terms & Conditions for Exhibitors L What’s in it for Partners? L Friday Networking Partner L Friday Breakfast and Plenary Partner L Friday Lunch Partner L Only in Niagara L Sunday Lunch Partner L Other Symposium & InfoMart Partnership Opportunities L In-Year Partnership Opportunities L Terms & Conditions for Partners L Partner Pledge Form L Hotel Accommodation Information L IN THIS BOOK L Key Contact Information brings you back here 3
2022 Trade Show Details L Date: Friday, April 1, 2022 L Time: 1:30 – 4:30 p.m. L Where: Scotiabank Convention Centre Niagara Falls, Ontario L Show Website: www.oaosymposium.com L Exhibitor Registration: Exhibitor Registration L IN THIS BOOK 4
What’s in it for Exhibitors? Maximize your exposure L Interact with over 400 delegate ODs and OAs in one location Each year the Ontario Association L Build new, and strengthen existing client relationships of Optometrists hosts a three-day Direct access to decision makers education conference for optometrists L When it comes to buying your products and services, 70% of (ODs) and their staff, optometric attending delegates are practice owners assistants (OAs). This annual event Build your brand awareness at the InfoMart trade show includes one of Canada’s largest L 3 hours dedicated to promoting your products and services optometric trade shows, showcasing more than 100 exhibits representing See what’s trending all areas of optometric practice. L Understand what optometrists and their staff need from you Develop your business network L Expand your outreach by networking with other companies that Promote your products reach optometrists and services at InfoMart, 2022 InfoMart experience the return on Friday, April 1, 2022 your investment. Scotiabank Convention Centre Niagara Falls, Ontario L IN THIS BOOK 5
What’s included with your booth: L Up to four (4) complimentary passes for company representatives L Complimentary listing of your company name and booth number on the InfoMart floor plan L Each booth is 10’ wide x 8’ deep L Booths include black pipe and drape with 8’ high back wall and Exhibit Space 3’ side rails (Note: Island booths do not include pipe and drape, and multiple booths do not include side rails.) Opportunities L Booths include one table (6’ long x 2’ wide) and two chairs L A digital attendee list will be provided after the event $300 + HST EXHIBITOR $2,400 + HST To book your exhibit space BOOTHS TABLE REGISTERED Not-for-profit Organizations. please visit Exhibitor Registration (First 3 booths) For the first 3 booths TOP Includes: 1 x 6ft draped table and 2 chairs. Limited number of table-tops available. Need more than 3 booths? 25% off additional booths 4th, 5th, 6th + $ 1,800 + HST NOTE: Power/Electrical services, carpet, internet, and booth furnishing are not included, but may be purchased separately. L IN THIS BOOK 6
1 OAO Exhibitor Policy: 5 Registration for Badges: OAO will not partner, engage or do business with any company or entity that Only employees or contracted individuals of exhibiting firms will be permitted to sells prescription eye wear or contact lenses without the requirement of a valid work in your exhibit booth area. Access to functions of the Symposium is restricted prescription, including that company’s parent company and its wholly owned to members of the Association, their staff members, or guests of the Association. subsidiaries. Representatives working at your booth must register as a representative via the exhibitor registration site before March 18, 2022 or via the link emailed as part of 2 Cancellation Policy: your exhibit registration confirmation. Representative registrations are restricted to Cancellations must be received in writing by the Ontario Association of Optometrists four (4) per booth. No substitutions are permitted after the show has opened. All before 5:00 p.m. on February 28, 2022 and will be refunded at fifty percent (50%) of exhibit staff members must wear their OAO name badges at all times when in the the total value of the exhibit fee. Exhibits cancelled after 5:00 p.m. on February 28, exhibit hall. Terms and 2022 are non-refundable. 3 6 Exhibit booth details: Booth Assignment: Booth space will only be assigned upon receipt of a signed Exhibit Contract and L Each standard booth space is 10’ wide x 8’ deep. Conditions payment in full to OAO for space and services as specified in this OAO Partnership L Each booth includes traditional black pipe and drape with 8’ high back wall Program 2022 and contract. Sponsoring companies will be given priority assignment. and 36” high rail dividers. Island booths will not include pipe and drape, No postdated cheques, please. OAO reserves the right to withdraw any booth or and multiple booth blocks will not include side rails unless requested. for Exhibitors booths from sale and adjust the floor plan without notice. Every effort will be made L Each booth includes one table (6’ long x 2’ wide) and two chairs. to contact vendors should their booth or location be impacted by a change. L Complimentary listing of company name and booth number on the • All exhibits MUST be set and ready no later than 12:00 PM on Friday, April 1, InfoMart floor plan. 2022. No exceptions. If an exhibit is not ready by 12:00 PM, OAO reserves the right L Up to four (4) complimentary passes for company representatives per to remove the exhibit from the show floor. booth. No exceptions (maximum 4 persons to comply with fire code • Move-in time for exhibitors is 7:00 AM – 12:00 PM on Friday, April 1, 2022. regulations). • Move-in time for exhibitors with 4+ booths is available from 4:00 to 8:00 PM on Thursday March 31, 2022 and your confirmed move-in time will be emailed to 7 Acceptance: you in advance of the show. You are responsible for making arrangements to OAO reserves the right to accept or reject any application for exhibit space or Complete OAO Symposium and InfoMart move in at your designated time. partnership. Exhibitors may not sublet exhibit space. Exhibit space cannot be used terms, conditions and policies are included 4 COVID Protocol: to display any items for which the exhibitor is not a representative. Management reserves the final decision on acceptability of display materials and exhibit content. in the Exhibitor Logistics Manual that will be Your health and safety is our top priority. As part of this commitment, we’ve taken available at the Exhibitor Registration site proactive steps to help support a safe experience. Everyone in attendance, including 8 Insurance: delegates, vendors and staff, must be fully vaccinated, wear a face mask and comply All exhibitors must provide proof of insurance (general liability) to OAO prior to and OAO InfoMart & Symposium. with provincial COVID-19 public health measures (except those with a medical move in or have copy available upon request on-site. Details about how to submit exemption). For further information, please read our Duty of Care document. certificate of insurance are provided within the 2022 Exhibitor Manual. L IN THIS BOOK 8
2022 Partnership Opportunities Symposium: April 1-3, 2022 InfoMart: Friday, April 1st www.oaosymposium.com L IN THIS BOOK 9
What’s in it for Partners? L With an established reputation for education excellence and a strong commitment to invest in BOTH its members and industry partners, OAO invites you to be a partner and participate through sponsorship in the 2022 program. Your L Creating synergies with our partners is an integral part of our goal Opportunity to providing every opportunity possible for our members to grow their practice and advance them professionally, through education that supports them in their role. We have developed a partnership package with your needs in Promote and showcase mind, by offering your company, brand, products and services your company the Network and connect right balance of with our members, forge lasting meaningful relationships opportunities for Access the largest provincial market of business success. Canadian Optometrists, 70% of Ontario Optometrists L IN THIS BOOK 10
One available | Friday | $65,000 Cost is based on 250 Attendees Host a Friday Perfect for a new Brand and SCCN Chef evening product launch theme the night James Price celebration Give delegates a Set up a hospitality Work with the with delegates teaser, tell delegates table - feature your Chef to create your story, but no new or existing Tap into this unique the perfect dining Friday formal CE with this products and and exclusive partnership!! services. experience. opportunity where your team can Networking network and engage Chef proposes a menu of a three-course meal using 100-km foods, and wines from optometrists outside the Niagara region with a focus on ingredients supporting eye health. Chef and one of of the classroom. Niagara’s Sommeliers will describe both the menu and the paired wines for each course. Partner Work with the OAO Events Team Your partnership will include all shown here, 3-course meal, branded menu at each place setting, wine (based on 1/2 bottle pp.), hospitality table, one booth at InfoMart, access to in-room AV. OAO will provide two In addition to the event inclusions, Transform the room pre-event promotional this package will also include In-Year InfoMart ends at 4:30 pm. OAO Delegates with up-lighting eblasts inviting delegates opportunities: one Industry in your company’s will be moving in to the Port Colborne colours, and a to attend, additional Announcement or News Article in promotion through social the OAO Biweekly publication, one Lounge to enjoy the traditional comfortable mix of media, Shuttle service Advanced Industry Promotional eblast, table settings and after the event back to the and one Live Webinar Production. OAO / UW reception until 5:30 pm. “more décor”. Hilton Hotel, website and Package is based on 250 delegates Create the right onsite logo recognition attending the networking event, taxes and setting for your and a digital list of all gratuities not included. Invite your guests to walk down the perfect networking attendees confirmed for (Capacity can be increased - food/beverage the event. hall and join you for a networking soirée. + tax & gratuities.) night to remember! *Cling-wrap branding is available to you with this partnership and details will be available in the new year. L IN THIS BOOK 11
One available | Friday | $55,000 Be the Own the brand As OAO’s Breakfast and Plenary Partner you will receive the following Premier Partner marketing and promotional opportunities: Set the tone for this L One designated pre-event promotional e-blast to all OAO members 3-day event. Kick off L One industry sponsored article featured in the biweekly e-newsletter the Symposium with L One targeted pre-event promotion on social media 2022 a dynamic, insightful L One featured post in the daily email to delegates promoting your company and activities during and inspirational symposium speaker to address L Your logo featured prominently on the Symposium website and linked to your corporate website delegates. L Logo recognition on intro slides in all educational sessions Breakfast L Onsite event signage L A digital list of all attending delegates will be provided after the event Interact and and Plenary network Hosting the Hospitality table… Symposium kick-off As the morning breakfast and session host, a draped table will be provided for you to showcase your company and product(s) as you welcome delegates. Have your team Partner breakfast and plenary join delegates for this breakfast. session provides a meet-n-greet opportunity for your One complimentary booth at InfoMart senior and sales team to welcome delegates as they arrive. 5 minutes of podium time… Plenary Session Recording Your senior representative can address all delegates during the morning plenary session. Speaker and CE One-hour live webinar (Pre or Post Symposium, Date TBC) OAO will provide you with a video Work with OAO to Provide key clinical or practice management education to optometrists. secure your choice Session will be recorded and remain on the OAO website for the remainder of recording of your speaker’s presentation of speaker for one the calendar year. at the plenary session hour of Non-COPE education for OD Two-minute promotional video Delegates. (pre-recorded by you) to be shown prior to the start of the plenary breakfast. *Cling-wrap branding is available to you with this partnership and details will be available in the new year L IN THIS BOOK 12
One available | Friday - $50,000 Be the lunch Own the brand host on Friday As an OAO Lunch Partner you will receive the following marketing and provide lunch and promotional opportunities: and one hour of L One designated pre-event promotional e-blast to all OAO members education for L One advanced news article featured in the biweekly e-newsletter delegates. L One targeted pre-event promotion on social media 2022 L One featured post in the daily email to delegates on the day you are hosting lunch L Your logo featured prominently on the Symposium website and linked to your corporate Interact and website network L Logo recognition on intro slides in all educational sessions Symposium L Onsite event signage Hosting the lunch L A digital list of all attending delegates will be provided after the event provides your team with the Friday Lunch Hospitality table… opportunity to share information As the lunch and session host, a draped table will be provided about your Partner to showcase your company and product(s) as you welcome products and delegates. Have your team join delegates for this luncheon. services, and connect and engage with One complimentary booth at InfoMart delegates over a hot lunch. Two-minute promotional video (pre-recorded by you) to be shown prior to the start of the plenary breakfast. Speaker and CE Work with OAO to secure your choice of speaker for one hour of Non-COPE education for OD Delegates. Symposium Lunch Partner *Cling-wrap branding is available to you with this partnership and details will be available in the new year L IN THIS BOOK 13
Four available | Saturday evening 7:00 P.M. start | $23-27K Set your Own the brand company apart As OAO’s Networking Reception from the crowd Partner you will receive the Host a Saturday following marketing and evening soirée! promotional opportunities: Give delegates a L One designated pre-event promotional e-blast chance to mix and inviting delegates to attend your networking reception mingle after a full 2022 L One targeted pre-event promotion on social media day of education, L One featured post in the daily email to delegates a great networking promoting your company on Saturday, the day of opportunity. your networking reception Networking L Onsite event signage L A digital list of all attending delegates will be Interact and provided for the event network L Your logo featured on the Symposium website and Reception linked to your corporate website Tap into this unique opportunity where your team can Door-to-door Partner network and engage transportation optometrists and optometric assistants to and from the outside of the hotel for your classroom. guests Speaker and CE No formalities or CE Hospitality table… with this partnership. As the networking reception A unique opportunity partner, set your space up for your team to with a special area featuring meet all delegates in your products and services, or a casual comfortable share a promotional item with social setting. delegates. Symposium Lunch Partner L IN THIS BOOK 14
Option 1 | Stratus Vineyards | Capacity 90 | $23K Their state-of–the-art gravity flow facility is one of the many features that showcases Stratus’s commitment to sustainability and focus on design. This premium winery is the first in the world built to be fully LEED certified. Only in Niagara... After a very long stretch of working remotely and being physically distanced it’s time to socialize!! Both industry partners and OAO members have Greet your delegates with a signature icewine martini or expressed a keen interest to network refreshing glass of wine. The library of wine opens up to an Your partnership package Includes: Door-to-door and be together. iconic marble counter of the Tasting Bar with stunning views transportation from the hotel of the Estate and provides a striking and intimate setting to for your 90 guests, hospitality fee, tables, tuxedo linens, table Set in beautiful Niagara, unique to this enjoy your welcome beverage. florals, custom upholstered chairs, year’s partnerships are opportunities for Then on to the unique dining experience where each course candlelight and guided tour, welcome reception (corkage, Industry to do just that! is wine paired to please your palette. By working with top tax, wine and gratuity for wine regional chefs who source local, seasonal ingredients, Stratus service). Full Dinner with catering Vineyards continues their dedication to quality and innovation. outsourced from Niagara, wine Host a special evening on Saturday for paired with dinner and non- OAO delegates at one of these four Whether you wish to share a brief presentation or just a few alcoholic beverages. OAO will promote your special evening venues. Select the venue and experience words to promote your organization or perhaps a new product and send the notice to delegates you would like to enjoy and network launch, you will have a captive audience of 90 optometrists. inviting them to join you for this Have your team network throughout the welcome reception exclusive special private evening exclusively with OAO delegates. you are hosting in Niagara. or join in a fine dining experience together with delegates.
Option 2 | Peller Estate Winery | Capacity 100 | $24K With its magnificent chateau-style architecture and sweeping vineyard vistas, Peller Estates is a Niagara-on-the-Lake treasure. Only in Treat your guests to an innovative tasting and Niagara... dining experience created by chef Jason Parsons and winemaker Katie Dickieson. Experience dinner in the exclusive Barrel Cellar followed by icewine in the “10 Below Ice Palace”. Your partnership package includes: Door to door transportation from the hotel for your 100 guests; welcome glass of Ice Cuvee, 3-course Dinner, selections of one starter, two mains and one dessert, winemaker’s pairing providing a VQA wine with each course, coffee and tea service, concluded with a unique tour and glass of icewine in the ’10 below Room’. Gratuity included and up lighting and décor as well, to elevate the experience for your guests.
Option 3 | Ravine Vineyard Estate | Capacity 100 | $25K Ravine Vineyard Estate is a timeless destination that is steeped in family legacy and agricultural heritage. This five-generation family farm is home to organic vineyards, award-winning culinary experiences, kitchen garden Only in and grocery, event venues, community gatherings, and more. Niagara... Your guests will be greeted with Sparkling Wine upon arrival, kicking off the evening with a tasting of 3 different VQA wines to enjoy in the unique ambiance of the Barrel Cellar. (shown above) Next your guests will move into Ravine’s new event facility – a captivating room with a breath-taking view and outdoor wrap around porch overlooking the vineyard and south vineyard. Here they will be treated to a 3-Course Dinner, Your partnership package includes: a celebration of fresh, seasonal ingredients Door-to-door transportation from the hotel for your from Ravine’s on-site garden and 100 guests; welcome reception and wine tasting of neighboring farms. It’s a charming 3 VQA wines, 3-course Dinner with choice of mains, ‘farm-to-table’ memorable experience! wine at dinner, gratuity included, and up lighting and décor as well, with a special finishing touch… Chef John will create a customized menu a harpist to create memorable musical magic that perfectly paired with Ravine’s small batch elevates the experience for your guests. VQA wines.
Option 4 | Table Rock and the Power Station | Capacity 100 | $27K Over-looking the falls this unique experience affords your guests, a multi-course dinner and a special tour of Niagara’s newest attraction ‘the Power Station’. Your guests will start their evening off with a dining experience to remember. This 4-course dinner is FeastON certified by the Ontario Culinary Tourism Only in Alliance. Features many local growers, producers and Niagara... craftspeople that make up the Ontario province’s strong food, beverage and agricultural sectors. Niagara Parks Culinary is proud to serve the very best of Niagara through locally-sourced menus, paired with a diverse Niagara VQA wine list and Niagara Parks Power Table Rock House Restaurant is located Ontario craft beer selection. Two complimentary Station - Nighttime on the upper level of beverages are included for each guest Light Show “Currents” Table Rock Centre. As you descend the winding ramp Next your guests will be escorted across the street Located across the street to enter the dining area, to the Niagara Parks Power Station where they will from Niagara Falls and Table the panoramic view of enjoy a tour, and a special Nighttime Light Show Rock Centre, the “Canadian the thundering Canadian Niagara Power Company Horseshoe Falls will capture “Currents”. generating station” harnessed your focus, while the dining the powerful energy of the This immersive experience features incredible 3D room itself evokes a sense Horseshoe Falls and turned of a relaxed, natural setting, projection, interactive moments of wonder, and it into a great source of with stack stone, cleft and a breathtaking musical score in the heart of the electricity. wood finishes combined power station. with brass and copper. Now, years after its turbines came to a halt, the wonder Your partnership package includes: Door-to-door transportation from the hotel for your 100 guests; The colour of the LED of this hydropower pioneer 2 complimentary beverages, a full sit-down plated 4-course Dinner (FeastON) Two Ambassador lights in the restaurant will is coming back to life in an Escorts to the Niagara Power Station, Tour and Immersive 3D Show ‘Currents’, Customized colour of be customized with your entertaining and educational the LED lights in the restaurant. Falls Illumination in your Company Colours. company colours. experience that highlights Complimentary Falls both the remarkable history Illumination in your and unique architectural Company Colours. features of this engineering marvel.
One available | Sunday - $45,000 Be the lunch Own the brand host on Sunday As an OAO Lunch Partner you will receive the following marketing and provide lunch and promotional opportunities: and one hour of L One designated pre-event promotional e-blast to all OAO members education for L One advanced news article featured in the biweekly e-newsletter delegates. L One targeted pre-event promotion on social media 2022 L One featured post in the daily email to delegates on the day you are hosting lunch L Your logo featured prominently on the Symposium website and linked to your corporate Interact and website network L Logo recognition on intro slides in all educational sessions Symposium L Onsite event signage Hosting the lunch L A digital list of all attending delegates will be provided after the event provides your team with the Sunday Lunch Hospitality table… opportunity to share information As the lunch and session host, a draped table will be provided about your Partner to showcase your company and product(s) as you welcome products and delegates. Have your team join delegates for this luncheon. services, and connect and engage with One complimentary booth at InfoMart delegates over a hot lunch. 30-Second promotional video (pre-recorded by you) to be shown prior to the start of the plenary breakfast. Speaker and CE Work with OAO to secure your choice of speaker for one hour of Non-COPE education for OD Delegates. Symposium Lunch Partner *Cling-wrap branding is available to you with this partnership and details will be available in the new year L IN THIS BOOK 19
InfoMart WiFi Partner InfoMart $7,500 Delegate Bag One available $6,000 2022 OAO One targeted pre-event promotion on social media Get your company brand in One featured post in the daily email to the hands of all Symposium Symposium delegates driving them to your booth at delegates. InfoMart These handy eco-friendly re-usable bags Corporate logo recoginition on the intro are a necessity for delegates. and InfoMart slides in all education sessions Every time they use the bag after On-site signage with corporate logo Symposium they’ll see your logo and be recognition reminded of you. Partnership InfoMart Name Badge Opportunities Cappuccino Bar Partner $7.000 One available - Friday Lanyard $5,000 Hang around… Host the Cappuccino Bar every delegate… These partnerships include logo at the InfoMart tradeshow. every day of Symposium. recognition on the Symposium website Network with delegates A must-have for all delegates. With their and on meeting room slides. personalized itinerary hanging on your branded over a specialty drink. lanyard, you keep delegates organized, on time and able to access all their sessions! Symposium Lunch Partner Networking L IN THIS BOOK Reception Partner 20
Hotel Key UV-C Sanitizing and Card Charging Stations $4,000 $1,500/day or $2,500 for 3 days 2022 OAO Promote your organization and your products while Be the brand that opens delegates clean and charge their cell phones and doors for delegates. tablets. Symposium Help keep delegates safe and germ free - using For all delegates staying secure lockers delegates can sanitize their devices with UV-C light, PLUS... rapid charging cords in on site, your brand is the each locker for all phones. and InfoMart first and last that they see SHOWCASE AND PROMOTE YOUR COMPANY OR as they come and go from PRODUCTS for one day OR throughout the full their home away from home. three-day Symposium. Partnership 30-Second Video Logo Recognition Opportunities (12 opportunities available) on the OAO Symposium Website $2,000 (High visibility) Showcase your company or new product $250 in a 30-second video promotion to be aired during break times between CE With a click-through to your company or sessions! product URL, BE SEEN BY DELEGATES as These partnerships include logo Over 400 optometrists will see it! they visit the OAO Symposium website Submit your pre-recorded video to take for information about this three-day recognition on the Symposium website advantage of this opportunity. education event. and on meeting room slides. (A total of twelve viewing times slots This item can be purchased when you available over the three days.) register for your booth. Symposium Lunch Partner Networking L IN THIS BOOK Reception Partner 21
Education Partner $20,000 Partner with OAO and L OAO will provide a digital list of co-host a full day of in-person attendees after the event 2022 In-Year education for optometrists in the spring or fall of 2022. L OAO will support the session and provide the remaining hours for a full Partnership Sessions are developed for day of learning for optometrists optometrists at specific times in their careers, relating L OAO provides the marketing, Opportunities to practice management education or professional registration and administers the education credits to optometrists development. OAO will work L OAO will secure a venue and with the Partner to determine catering for attendance of 80 - 100 Education opportunities a preferred topic deemed of optometrists to connect with optometrists interest by OAO members. L OAO will provide a draped welcome Includes up to two hours of table in the registration area for your education with a speaker of Help optometrists succeed as primary eye health care sales team to meet attendees as they your choice. Lend your brand arrive and showcase products and providers and business leaders through professional development and continuing education opportunities. to help optometrists be the services or promotional products best they can be. Whether they are in the early years of their career or more seasoned experienced optometrists, work with OAO to build an educational experience that supports optometrists in both clinical and business practices. L IN THIS BOOK 22
eLearning Partner $4,500/1 hour course Work with OAO to develop a one-hour clinical or practice management course that may be purchased by optometrists and watched on demand. OAO provides the marketing, registration, and administers the education 2022 In-Year credits. OAO hosts your course on a designated portal of the website for easy Partnership access for all Ontario optometrists. You provide the course content and speaker, and OAO will do the rest! Opportunities (Note: Sponsored webinars and eLearning courses are Non-COPE sessions.) Live Webinar Partner $3,000 / 1 hour course Education opportunities Partner with OAO and host a one-hour live evening webinar to provide key to connect with optometrists clinical and practice management education to OAO members. OAO provides a digital list of attendees, the marketing, registration and administers the education credits to optometrists. Following the live session, OAO will post the Help optometrists succeed as primary eye health care webinar for view only, along with any handouts and your presentation on the providers and business leaders through professional development and continuing education opportunities. OAO member website. Whether they are in the early years of their career or Pick the time that works for you in February, March, May, June, September or more seasoned experienced optometrists, work with October to host your live webinar, attendance varies based on topic, generally OAO to build an educational experience that supports uptake is 80 - 150+ ODs. optometrists in both clinical and business practices. L IN THIS BOOK 23
Industry Announcement Industry News Article $500: (basic) $1,000: Have a special announcement or product Have more to say? Use an industry launch? Take advantage of reaching your news article to share timely 2022 In-Year audience, share your company’s new practice or clinical management product or latest research announcement topics. with OAO members. (Guideline: Publications should Partnership (Guideline: Industry Announcements can include a graphic, logo and a brief 6-8 line include a short 1 or 2 line introduction followed by a 1,500 Opportunities promotional message.) word maximum article.) Industry News Article (advanced) $1,500: Bi-weekly Newsletter and Have more news to share with OAO members? For larger industry news articles that e-opportunities to connect with include promotional graphics and pictures this is the ad to go with. Whether it’s a practice management or clinical topic, share your BIG news article. OAO members (Guideline: Publications should include a short 1 or 2-line introduction followed by the article plus graphics and pictures.) In a world of instant news, it is important to get your message out quickly and directly to your audience. With an average open rate of 54%, advertising and Industry Promotional Video $2,000: submitting articles in OAO’s bi-weekly newsletter is a Have more to say and show? This is the way to go! Showcase your company or new guaranteed return on your investment. product in a 30-second video. Submit your pre-recorded video and short 2-line Get your message out in front of introduction, then be seen by members right in their practice, on their mobile or in their 1900+ Ontario optometrists. home office… you really get in the face of ODs this way! L IN THIS BOOK 24
Industry Promotional eBlast (Basic) $2,200 Showcase your company or new product in an exclusive e-blast communication to all OAO members. Feature your 2022 In-Year logo, a URL to your website and information to promote Partnership your company or product. Opportunities Industry Promotional eBlast (Advanced) $2,500 Add a 30 second video to your eblast and elevate you presence in the optometric community. Submit your pre- Submissions received from partners for inclusion in recorded video to be added to your message – get in the OAO e-communications can include your logo and a face of ODs this way! URL to your company website, and will be accepted on the basis of: publications as received, subject to approval by OAO, and, on space/time availability. L IN THIS BOOK 25
L OAO reserves the right to approve or decline any partnership application. Payments: L All partnerships are for 2022 OAO events. L All partnerships are to be paid in full before the sponsorship activity commences. L Applicants will be advised within ten business days whether the application has been approved. L If payment is not received, OAO reserves the right to remove your company as a partner unless special arrangements have been made and accepted and 20 Adelaide Street East, Box 16, Suite 801, Toronto, ON M5C 2T6 L OAO reserves the right at any time to change offerings available or agreed to, by both parties. negotiate partnerships beyond this package. Tel: 905-826-3522 | Toll Free: 800-540-3837 | Fax: 905-826-0625 L Payments can be made by cheque, credit card or other approved L Where the partnership involves any educational programs or workshops electronic transfer. as noted herein, the company must supply presentation and course outlines in Terms and L Symposium and InfoMart payments are due on or before March 1, 2022. advance, and speaker information for prior approval. L Pledges received after March 1, 2022, will be invoiced requesting immediate L OAO and its officers, directors, agents, members and employees shall payment. not be responsible for any loss, damage, theft or injury to invitees, attendees, Conditions employees or agents of the partner/company during all 2022 OAO events, and L Cancellation: the partner/company waives, releases and indemnifies the OAO in respect of any Once a partnership pledge form has been completed and submitted, such loss, damage, theft or injury, howsoever caused. your company has 5 days to withdraw unless it is submitted within for Partners L The partner/company grants to OAO a worldwide, non-exclusive, royalty- 30 days of the actual event/activity at which time the partnership is free, sub-licensable license to use the company’s/partner’s logos and trademarks considered final and will be invoiced in full. provided to OAO in accordance with the partnership. L In the event that a partner or company changes its logos or trade-marks at any time, the partner/company agrees that OAO shall not make any changes to For more information, please contact OAO Policy: the materials that include the logos or trade-marks provided to us in connection Bethany Carey, with the partnership. Senior Director Member Services and Professional Affairs OAO will not partner, engage or do L All intellectual property rights (including, but not limited to, copyright, design rights, and to any rights accruing in OAO’s trade-marks in, or arising out 905-826-3522 | 800-540-3837 ext. 227 business with any company or entity that of, or in connection with, the partnership shall be solely and exclusively owned Cell: 905-512-7422 sells prescription eye wear or contact by OAO, together with any goodwill therein, and the partner/company shall not bcarey@optom.on.ca acquire any rights to the intellectual property. lenses without the requirement of a valid L The partner/company shall not do, or permit anything to be done, which prescription, including that company’s parent may prejudice or harm the reputation of OAO’s trade-marks, and shall not use company and its wholly owned subsidiaries. OAO’s trade-marks in any way, other than in the manner set out herein, or otherwise agreed upon in writing. L IN THIS BOOK 26
Company: ________________________________________________________________________________________________________ Contact: _________________________________________________________________________________________________________ Phone: _________________________________________________ Email: _________________________________________________ OAO Symposium and InfoMart Opportunities in Niagara April 1 – 3, 2022 OAO IN-YEAR Partnership Opportunities $250 LOGO RECOGNITION on the OAO Symposium WEBSITE with a click through to Education opportunities to connect with Optometrists: your company or product URL $3,000 Live Webinar Partner - 1-hour CE, evening session, OAO Members $2,000 30-SECOND VIDEO Partner– to be aired at break times during Symposium. $4,500 eLearning Partner - 1-hour CE, on-demand learning (12 OPPORTUNITIES AVAILABLE 2-Friday, 7-Saturday, 3-Sunday –will be accepted as received) $20,000 OAO Education Partner - 2-hours CE, part of themed one full day education event (Note – all sponsored education is non-cope.) $1,500/day UVC Sanitizing and Charging Station Partner (4 OPPORTUNITIES AVAILABLE) or $2500 Station includes a digital display board for advertising your company Bi-weekly Newsletter and E-Opportunities to connect with OAO members: for 3 days or product placed in the public spaces at the SCCN. $500 Industry Announcement $4,000 Hotel Key Card Partner $1000 Industry News Article (Basic) Be the brand that opens doors. $1,500 Industry News Article (Advanced) $5,000 Name Badge Lanyard Partner $2,000 Industry Promotional Video Hang around every delegate every day of Symposium. $2,200 Industry Promotional Eblast (Basic) $6,000 InfoMart Delegate Bag Partner $2,500 Industry Promotional Eblast (Advanced) Brand the bag for delegates to use over and over. $7,000 InfoMart Cappuccino Bar Partner Network with delegates at InfoMart over a specialty beverage. $7,500 Event WiFi Partner - Your brand and logo will be the first thing delegates see $ _____________ SUB-TOTAL IN-YEAR OPPORTUNITIES each time they login to use WiFi. FRIDAY EVENT PARTNERS: TOTAL COMPANY PLEDGE for 2022 $65,000 Networking Partner (Dinner & Networking, 250 delegates) Partnership Opportunities with OAO $55,000 Breakfast and Plenary Partner (Breakfast & 1hr-CE, all delegates) $ _____________ (ADD Symposium & InfoMart + In-Year for total company pledge.) $50,000 Lunch and Lecture Partner (Lunch & 1hr-CE, all delegates) SATURDAY EVENT PARTNERS: $23,000 STRATUS Networking Partner - (Dinner & Networking, 90 delegates) $24,000 PELLER Networking Partner - (Dinner & Networking, 100 delegates) Signature: ___________________________________________ Date Signed: _________________ $25,000 RAVINE Networking Partner - (Dinner & Networking, 100 delegates) By signing this agreement I confirm, I represent and warrant that I am duly authorized to sign on behalf of my company named above $27,000 TABLE ROCK & THE POWER STATION Networking Partner in the amount pledged; and that I have legal capacity to execute and deliver the Agreement, and, that I have read and agree to the (Dinner + Show & Networking, 100 delegates) terms and conditions as outlined in the 2022 Partnership Opportunities Package as part of my, and my company’s participation. SUNDAY EVENT PARTNER: Following receipt of this signed Agreement and approval of the opportunity pledged, OAO will issue an invoice with payment terms. $45,000 Lunch and Lecture Partner - (Lunch & 1hr-CE, all delegates) For the OAO Symposium & InfoMart Opportunities on April 1 – 3, 2022, payment in full is required by March 1, 2022. For all other opportunities, payment in full is due prior to the partnership activity. For additional information or questions about the 2022 partnership opportunities please contact: Bethany Carey, Senior Director, Member Services and Professional Affairs $ _____________ SUB-TOTAL SYMPOSIUM & INFOMART By phone: 905-826-3522 or toll free 800-540-3837 at Ext. 227 / Mobile: 905-512-7422 By email at bcarey@optom.on.ca
The host hotel is the Hilton on the Falls/ Fallsview Hotel & Suites in Niagara Falls. We encourage all exhibitors to take advantage of the OAO guest room block reserved until 5:00 p.m. on March 8, 2022. The room block will give you and your colleagues a preferred rate. It will also support OAO in meeting its contract commitment with the hotel. Book your accommodation at our preferred rate by 5:00 p.m. on March 8, 2022. L IN THIS BOOK 28
Special Thanks to our 2021 Partners L IN THIS BOOK 29
InfoMart Sales Caroline Aston 416-521-9148 Infomart@optom.on.ca OR caroline@astonevents.com InfoMart Exhibitor Logistics Rita Plaskett Key Contact Infomart@optom.on.ca OR rplaskett@agendum.ca Information Symposium Registration Support Kim Giles kgiles@optom.on.ca Partnership Opportunities Bethany Carey 905-826-3522 ext. 227 Cell: 905-512-7422 bcarey@optom.on.ca General information about OAO Conference management services for the oaoinfo@optom.on.ca OAO Symposium & InfoMart are provided Education Program by Aston Events & Communications. Cheryl Neave 905-826-3522 ext. 243 Symposium & InfoMart information cneave@optom.on.ca www.oaosymposium.com L IN THIS BOOK 30
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