MEDIA DATA FOR STALLION OWNERS - Reach 124,000 horse breeders and breeding enthusiasts per month - Horse-Gate
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0 Reach 124,00rs horse breedeg and breedin enthusiasts per month MEDIA DATA FOR STALLION OWNERS callipso88\stock.adobe.com Horse-Gate.com
2 MEDIA DATA FOR STALLION HOLDERS 2020 FACTS AND FIGURES On Horse-Gate.com breeders, breeding enthusiasts and horse professionals will find all answers in one place with our new search. Find quickly suitable and relevant information from the various breeding databases. The horse breeding portal with the widest range in the equestrian sector. Visitors per month: 124,000 Page impressions: 440,000 Our Offers for You: ■ Directory ■ Stallion Book Archive All stallions that are active in breeding and have The collector's works "Selected Sires of recently been licensed in Germany looked up by Germany" is now online and easy to browse more than 25 search criteria. ■ The breeding forum ■ Horse-Gate The Horse-Gate Community with over Benefit from our services Search Engine and use the direct access 1,400,000 breeding-specific contributions and over 16,000 registered users. Simply enter the desired search term to this target group on and within seconds targeted results our channels. from > 3,000 stallion portraits, ■ Social Media > 1.5 million forum contributions, professional More than 3,000 followers on articles, marketplace etc. are included Facebook and Instagram. Numbers: Effective December 2019 Horse-Gate.com
3 MEDIA DATA FOR STALLION HOLDERS 2020 SERVICES PREMIUM ENTRY ■ Premium placement and marking in the stallion directory ■ Up to 10 photos in stallion portraits ■ Videos (also available as header videos which is visible in the list of the stallion directory) ■ Duration: 1 year ■ Permanent update of the stallion directory ■ Breeding application form included in the stallion portrait ■ Putting the portrait online is free of charge Horse-Gate.com
4 MEDIA DATA FOR STALLION HOLDERS 2020 additional offers: A SPOT IN THE EYECATCHING SLIDER ■ one spot per client ■ Duration: one quarter (3 months) ■ The spot can be filled monthly with a different stallion (3 stallions per quarter are possible) ■ advertising through social media post Horse-Gate.com
5 MEDIA DATA FOR STALLION HOLDERS 2020 OUR STALLION OF THE MONTH ■ Editorial Contribution text: up to 4,500 characters social media: • Facebook and Instagram post • Banner: static or animated • format: 600 x 95 px Horse-Gate.com
6 MEDIA DATA FOR STALLION HOLDERS 2020 STALLION OF THE MONTH IN THE NEWSLETTER More than 15,000 receivers: Breeding and sports enthusiasts, breeders, stallion holders, breeding stations, etc. ■ teaser or banner in an editorial newsletter • Teaser: text up to 400 characters including spaces • one photo (portrait format) • Wish link > Your SEO-advantage • banner: static or animated • formate: 600 x 95 px ■ Stand-Alone • Text: 300 to 700 characters (incl. spaces) • Photos: 1 to 3 • Links: 2 (preferibly as buttons) Horse-Gate.com
8 MEDIA DATA FOR STALLION HOLDERS 2020 ALL SERVICES IN AN OVERVIEW Premium Stallion Further Specials Premium entry Additional option The Stallion Advertorial (duration 1 year) Eyecatcher of the mont ■ 1 stallion:399,- ■ Spot in the slider ■ Editorial article ■ Editorial article (limited to 10 spots) ■ Starting at 3 stallions: ■ Social Media post ■ stud farm/topic of your choice 349,-/per stallion ■ One spot per quarter ■ Spot in the newsletter ■ Spot in the newsletter ■ The spot can be filled with a 499,- 499,- different stallion every month ■ Additional advertisement through Social Media Post 949,- Horse-Gate.com All prices net plus VAT.
9 MEDIA DATA FOR STALLION HOLDERS 2020 CONTACT PERSONS OBJECT LEADER PORTAL MANAGER MEDIA CONSULTANT Kai Schwarz Sophia Tigges Michaela Reitmayer Tel. +49 (0) 8233/381-164 Tel. +49 (0) 8233/381-507 Tel. +49 (0) 176/20278499 kai.schwarz@forum-zeitschriften.de sophia.tigges@forum-zeitschriften.de corequi@gmx.de FORUM Zeitschriften und Spezialmedien GmbH, Mandichostraße 18, 86504 Merching, Tel. +49 (0) 8233/381-142, Fax -212 Horse-Gate.com
10 MEDIA DATA FOR STALLION HOLDERS 2020 GENERAL TERMS AND CONDITIONS Item 1 inserts are only binding for the publisher after a sample of the insert date for advertisements or if they are not submitted in time of printed of a prudent businessman for the safekeeping and timely forwarding of „Advertisement order“ in the sense of the following general terms has been submitted and approved. Inserts which, due to their format documents, a cancellation fee amounting to 100 % of the price for the offers. Registered letters and express letters in response to numeric and conditions is the contract for the publication of one or more or presentation, give the reader the impression of being part of the invoice the corresponding issue to the order volume ordered put. The advertisements will only be forwarded by normal mail. Receipts of advertisements of an advertiser or other advertiser in a printed newspaper or magazine or which contain third-party advertisements will cancellation of an order must be made by the respective the publisher numeric advertisements will be kept for four weeks. Letters which are publication for the purpose of distribution. not be accepted. The client will be informed immediately if an order is must receive a written copy of the advertising deadline. not collected within this period will be destroyed. The publisher will rejected. return valuable documents without being obliged to do so. The publisher Item 2 Item 14 reserves the right, in the interest and for the protection of the client, to In case of doubt, advertisements are to be called up for publication Item 9 If the client does not make payments in advance, the invoice will be sent open incoming offers for verification purposes in order to prevent misuse within one year after conclusion of the contract. If the right to call for For the punctual delivery of the advertisement text and the flawless immediately, but if possible fourteen days after the publication of the of the number service. For the forwarding of business promotions and individual advertisements has been granted within the framework of a printing material or the inserts is the client responsible. The publisher advertisement. The invoice shall be paid within the period shown in the brokerage offers, the publisher is not obliged to. contract, the order shall be processed within one year of the appearance shall immediately request replacement for recognisably unsuitable or price list from receipt of the invoice, unless a different payment period or of the first advertisement, provided that the first advertisement is called damaged printing material. advance payment has been agreed on in individual cases. Any discounts In addition, claims to price reductions are excluded for contracts if the and published within the period specified in sentence 1. for early payment are granted according to the price list. publisher has informed the client of the reduction in circulation in good The publisher guarantees the print quality customary for the title in time so that the client can be informed before the advertisement appears Item 3 question within the scope of the possibilities provided by the Item 15 and the client was hence able to step back from the contract. In the case of contracts, the client is entitled to call up further printing material. In the event of default or deferment of payment, interest and collection advertisements in addition to the number of advertisements specified in costs will be charged. In the event of default in payment, the publisher Item 20 the order within the agreed period or the period specified in Item 2. Item 10 may defer further execution of the current order until payment has Printing material will only be returned to the client upon special request. In the event of the advertisement being printed wholly or partially been made and demand payment in advance for the remaining The obligation to store the documents ends three months after the end Item 4 illegible, incorrect or incomplete, the client shall be entitled to a advertisements. If there is reasonable doubt as to the solvency of the of the order. If the customer is granted a discount by the publisher (e.g. quantity reduction in payment or a faultless replacement advertisement, but only customer, the publisher is entitled, even during the term of an advertising discount) and if the order is subsequently not or not completely fulfilled, to the extent that the purpose of the advertisement has been impaired. contract, to suspend the publication of further advertisements without Item 21 the customer must - without prejudice to other legal obligations - If the publisher allows a reasonable period of time set for this purpose regard to an originally agreed payment term from the advance payment Place of performance is Augsburg. reimburse the publisher the difference between the discount granted and to elapse, or if the replacement advertisement is again not flawless, the of the amount and from the settlement of outstanding invoice amounts. In business transactions with merchants, legal persons under public the discount corresponding to the actual purchase. The reimbursement customer shall be entitled to a reduction in payment or cancellation of law or special funds under public law, the place of jurisdiction for legal obligation shall not apply if the non-fulfilment is due to force majeure or the order. Claims for damages from positive breach of contract, culpa Item 16 actions is Augsburg. Insofar as claims of the publisher are not asserted in is the fault of the publisher. in contrahendo and tort are excluded - even if the order is placed by The publisher will supply a copy of the advertisement with the invoice on dunning proceedings, the place of jurisdiction for non-merchants shall be telephone. Claims for damages arising from impossibility of performance request. Depending on the type and scope of the advertisement order, determined by their place of residence. If the domicile or usual place of Item 5 and delay are limited to compensation for foreseeable damage and advertisement cuttings, voucher pages or complete voucher numbers will residence of the client, also in the case of non-merchants, is unknown at When calculating the purchase quantities, text millimetre lines are to the fee payable for the advertisement or supplement in question. be supplied. If a voucher can no longer be procured, it will be replaced by the time the action is filed or if the client has moved his domicile or usual converted into advertisement millimetres according to the publisher's This does not apply to intent and gross negligence on the part of the a legally binding certificate from the publisher confirming the publication place of residence outside the scope of the law after conclusion of the specifications. publisher, its legal representative and its vicarious agents. Any liability of and distribution of the advertisement. contract, is agreed upon as place of jurisdiction Augsburg. the publisher for damages due to the lack of warranted characteristics Item 6 remains unaffected. In commercial business transactions, the publisher Item 17 Item 22 Orders for advertisements and third-party inserts that are declared to shall also not be liable for gross negligence on the part of vicarious The customer shall bear the costs for the production of ordered printing All present and future claims of the agency against its client, regarding be published exclusively in specific numbers, specific issues or in specific agents; in other cases, liability for gross negligence shall be limited to documents as well as for substantial changes to originally agreed on the insertion and possible additional costs, are assigned to the publisher. places in the publication must be received by the publisher in sufficient the foreseeable damage up to the amount of the advertisement fee designs requested by the customer or for which he is responsible. The agency is authorised to collect the assigned claims as long as it fulfils time so that the customer can be informed before the advertising concerned. Complaints - except in the case of non-obvious defects - its contractual payment obligations to the publisher. The publisher is deadline if the order cannot be executed in this way. Classified must be made within four weeks of receipt of invoice and proof can Item 18 in principle entitled to disclose the assignment and to collect the claim advertisements will be printed in the respective section without this be claimed. In the case of a contract for several advertisements, a claim to a price itself. requiring express agreement. reduction can be derived from a reduction in circulation if, on the overall Item 11 average of the insertion year beginning with the first advertisement, the Item 23 Item 7 Proofs shall only be supplied upon explicit request. The client is average circulation stated in the price list or otherwise or - if a circulation The client alone is responsible for the content and legal admissibility Advertisements which are not recognisable as advertisements due to responsible for the correctness of the returned proofs. The publisher shall is not stated - the average number of copies sold (in the case of trade of the text and image documents provided for the insertion. It is the their editorial design will be clearly identified as such by the publisher take into account all error corrections which are communicated to him journals the average number of copies actually distributed) of the responsibility of the client to indemnify the publisher from any claims of with the word "advertisement". within the period of time legally allowed when sending the proofs. previous calendar year. A reduction in circulation shall only be considered third parties which may arise against the publisher from the execution a reduction in price justified defect, in the case of of the order, even if it is cancelled. The publisher is not obliged to check Item 8 Item 12 orders and advertisements to see whether they infringe the rights of third The Publisher reserves the right to reject advertising orders - including If no special size specifications are given, the usual print height for the a circulation of up to 50,000 copies by 20 % parties. If cancelled advertisements appear, the client shall not be entitled individual call-ups within the framework of a contract - and orders type of advertisement is used as a basis for the calculation. a circulation of up to 100,000 copies by 15 % to any claims against the publisher as a result. for inserts on the grounds of content, origin or technical form in a circulation of up to 500,000 copies by 10 % accordance with the Publisher's uniform, objectively justified principles, Item 13 a circulation of more than 500,000 copies by 5% Item 24 if their content violates laws or official regulations or their publication Cancellation of an order must be made by the advertising deadline. Photographic material sent in must be free of third-party rights. is unreasonable for the Publisher. This also applies to orders placed free of charge. Costs already incurred (setting costs, postage etc.) will Item 19 with branch offices, receiving offices or representatives. Orders for be invoiced separately. With cancellation of an order after the closing In the case of numeric advertisements, the publisher shall apply the care Horse-Gate.com
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