MASTER IN FOOTBALL MANAGEMENT, METHODOLOGY AND ANALYSIS 2021 -2022 - LALIGA

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MASTER IN FOOTBALL MANAGEMENT, METHODOLOGY AND ANALYSIS 2021 -2022 - LALIGA
Master
in Football
Management,
Methodology
and Analysis
2021 -2022
MASTER IN FOOTBALL MANAGEMENT, METHODOLOGY AND ANALYSIS 2021 -2022 - LALIGA
Index

p04 / Greetings from our President
p05 / Greetings from the Master’s Directors
p06 / Target Group and Student Profile
p06 / Job Opportunities
p07 / LaLiga 360º
p07 / Careers Service
p08 / Employability
p09 / Visits to LaLiga Football Clubs
p10 / Data Sheet
p11 / Full Master´s Degree
p12 / Syllabus
p14 / Academic Staff
p16 / Admission and Registration Process
p17 / Contact

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MASTER IN FOOTBALL MANAGEMENT, METHODOLOGY AND ANALYSIS 2021 -2022 - LALIGA
Master in Football Management, Methodology and Analysis

                                                   3
MASTER IN FOOTBALL MANAGEMENT, METHODOLOGY AND ANALYSIS 2021 -2022 - LALIGA
“   LaLiga is firmly committed to education. By means of a qualified
    academic education, their sports professionals may achieve a better
    management of football clubs and institutions.

    The “LaLiga Business School” is the reflection of the educational
    project that our Institution has created and promoted in order to
    detect, recruit and train both present and future talent within football
    management, methodology and analysis areas.

    The Spanish Football League is the best in the world, therefore it is,
    extremely important that sports entities that take part in our official
    competitions, as well as in other sports, are able to provide their
    respective football clubs and institutions with management excellence
    by means of qualified and trained professionals.

    Thus, LaLiga will use all its experience and knowledge so that the
    “LaLiga Business School” guarantees quality courses and nationally
    and internationally recognized qualifications to train the best
    professionals and get the best managers.

                                                                               ”
                                                                       Javier Tebas
                                                                      President of LaLiga

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Master in Football Management, Methodology and Analysis

  Greetings from the Master’s Director

  Hugo Blanco
  Head of LaLiga Sports Projects Area

“ The Master in Football Management,
  Methodology and Analysis is the
                                                 EThe main objective of each and every
                                                 one of the specialisation courses, as well
  first postgraduate course that deals           as of the Master’s degree as a whole, is
  with the complexity of football from           to train future football professionals with
  a multidisciplinary and transversal            the highest quality and rigour so that
  perspective. This higher education             they can carry out their work in a highly
  programme reflects the knowledge,              competitive, changing and complex
  experience and know-how of LaLiga’s best       environment.
  professionals.
                                                 The training process will be markedly
  This Master’s degree consists of four          practical in nature. Bearing this objective
  modules, each one being also a university      in mind, students will have the opportunity
  specialization course with its own entity:     to experience the daily performance
  University Specialist in Game Analysis         carried out by the professionals of the
  in Football, University Specialist in          LaLiga’s Football Clubs. The students of
  Management of Youth Academies and              this masters will have four visits to LaLiga’s
  Grassroots Football Training, University       Football Clubs located outside Madrid —
  Specialist in Talent and Team Management       one per specialist module/course; and four
  in Football and University Specialist in       visits to LaLiga’s Football Clubs located in
  Sports Management in Football.                 the capital.

  Each of the specialization modules/            The staff recruited for this postgraduate
  courses will allow students to acquire         course is the result of a thoughtful and
  the knowledge, competences, skills and         balanced selection of academic profiles
  abilities necessary to achieve excellence in   and LaLiga professionals. Teachers will put
  each specific area of action. The contents     their talent at the service of the students
  of this Master’s degree complement             selected to enjoy a unique learning
  and enriches each other, providing an          experience.
  integrated and comprehensive view of the
  current scenario of professional football.
                                                             ”

                                                                                               5
Target Group and Student Profile

> Sports managers.                              > Professional or semi-professional
                                                  players.
> Heads of youth academies and
  grassroots football schools.                  > Graduates in areas related to Sports.

> Qualified football coaches.                   > Other experienced professionals from
                                                  the world of football who wish to
> Sports technicians.                             complete, promote and redirect their
                                                  professional sports career.
> Technical coordinators and analysts.

    Admission requirements
> To posses a Universtary Degree or higher.

> Preferably to hold an Official Coach Title.

Job Opportunities

After completing this Master’s degree,          Students who achieve this Master’s degree
students will achieve professional              will have a high level of competence for:
excellence in the performance of the
functions inherent to the following             > Managing, planning, designing and
positions within the sports structures of         coordinating training projects in the
Football Clubs:                                   grassroots football of clubs, schools
                                                  and other sports entities.
> Sports managers.
                                                > Managing and coaching football
> Technical coordinators.                         teams to achieve the individual and
                                                  group objectives proposed.
> Managers of Youth Academies.
                                                > Managing, planning, designing and
> Managers/coordinators of the Youth              coordinating the sport project of
  Academies Methodology area.                     any Football Club.

> Coaches.                                      > Analysing and preparing reports on
                                                  games, teams and players.
> Analysts.

> Talent scouts.

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Máster
                               Master     en Dirección,
                                      in Football       Metodología
                                                  Management,       y Análisisand
                                                               Methodology     en el Fútbol
                                                                                   Analysis

LaLiga 360º

Campus
The LaLiga’s new Headquarters.

Activities
> Our students will enjoy a unique            > In the course of the Master’s
  experience by gaining first-hand              programme, our students will try to
  knowledge from LaLiga and its Clubs/          solve real cases related to the activities
  Public Limited Sports Companies.              developed by LaLiga and/or its Clubs/
                                                Public Limited Sports Companies’
> Visits to the Football Clubs of LaLiga        activities.
  where Clubs/Public Limited Sports
  Companies’ professionals (technical         > Our students will be able to attend
  coordinators, analysts, technical staff       any meeting, seminar and internal
  and managers of Youth Academies) will         committees held by LaLiga.
  share their know-how with our students

Training                                      Internships
> The staff will be made up of the best       > Internships at the LaLiga’s associated
  professionals from LaLiga and its             Clubs/Public Limited Sports Companies.
  associated Clubs/Public Limited Sports
  Companies.                                  > Our students will have a preferential
                                                position in any recruitment process that
> Our students will have access to              may be arranged to meet the needs of
  exclusive contents of LaLiga.                 future national and international sports
                                                projects of the LaLiga.
> The Master’s programme is designed,
  coordinated and directed by the LaLiga
  professionals.

Careers Service

> LaLiga undertakes to offer careers          > With over 150 professionals (technical
  service for those students who:               directors, coaches, trainers, scouts,
  successfully complete the whole               etc.) spread all over the world in
  Master’s programme or any of its              2017, LaLiga opens up a unique and
  Specialisation Courses; meet the specific     exclusive opportunity for the students
  pre-established requirements to take          of our master’s degree course to take
  part as technical staff in national and       part in the projects it develops on five
  international sports projects; and, are       continents.
  selected by the respective head of area
  by means of a personal interview.

                                                                                             7
Employability
> Entities that have hired our students

          LaLiga                                       CA Osasuna

          Valencia C.F.                                Cádiz CF

          Real Betis Balompié                          Santos FC

          Valladolid FC                                FC Midtjylland

          RCD Espanyol de Barcelona                    Cultural y Deportiva
                                                       Leonesa

          Levante UD

> Entities where our students did their internships

          LaLiga                                  Agrupación Deportiva        Levante UD
                                                  Alcorcón

          Real Sociedad de Fútbol                                             Marbella FC
                                                  Cartagena FC

          Celta de Vigo                                                       Valladolid CF
                                                  Cordoba CF

          Elche CF
                                                  Club Atlético Osasuna

          Granada CF
                                                  Rijeka fc

          Real Club Deportivo
          de la Coruña                            Club Deportivo Leganés

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Master in Football Management, Methodology and Analysis

Visits to LaLiga Football Clubs
> Students will make at least 4 trips outside the Community of Madrid (one per module)
  and 4 trips in the Community of Madrid, in which they will visit 8 Clubs.

                                                                                     9
Data Sheet

Date:                                Mode:                           Crédits:

from November, 2021                  On-site                         60 ECTS
to June, 2022

                                                                     Schedule:

                                                                     Fridays
Price:
                                                                     From 16:00 h to 21:00 h
                                                                     (5 hours)
Full Master’s Degree: €14,000 (enrolment fees
included) Specialisation Course: €4,650                              Saturdays
                                                                     from 09:00 h a to15:00h
> If you enrol two or more Specialisation Courses you will get a
  discount. For further information, please contact the Admissions
                                                                     (5 hours)
  Department.
                                                                     One Saturday per
> Please, check our website for funding opportunities.
                                                                     month from 09:00h to 14:00h
                                                                     and from 15:00h to 20:00h

                                                         Vacances:
Location:
                                                         Reduced
LaLiga’s Headquarters
                                                         group
Calle Torrelaguna 60
28043 Madrid

                                         Accredited by:

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Master in Football Management, Methodology and Analysis

Full Master’s Degree
Master’s Degree
+ 4 University Specialist Certificates

ECTS: 60
Date: from November, 2021 to June, 2022

   1. University Specialist                 2. University Specialist
      in Game Analysis in                      in Management of
      Football                                 Youth Academies and
                                               Grassroots
      from November, 2021
      to December, 2021                        Football Training
      Course length: 7 weeks
      15 ECTS                                   from January, 2022
                                                to February, 2022
                                                Course length: 7 weeks
                                                15 ECTS

   3. University Specialist                 4. University Specialist
      in Talent and Team                       in Sports Management
      Management in                            in Football
      Football
                                                from May, 2022 to June, 2022
      from March , 2022                         Course length: 7 weeks
      to April, 2022                            15 ECTS
      Course length: 7 weeks
      15 ECTS

                                                                                 11
Syllabus

MODULE I                                   MODULE II
University Specialist                      University Specialist
in Game Analysis in Football               in Management of Youth Academies
                                           and Grassroots Football Training

1.   Introduction to and                   1.   Theoretical basis: Introduction to
     contextualization of a game                Youth Academies Management
     analysis department.                       and Grassroots Football Training.

2.   Fundamentals of Game Analysis.        2.   Management, organisation
                                                and administration of a youth
3.   New Technologies Applied to                academy.
     Game Analysis.
                                           3.   Specific areas within the structure
4.   Mediacoach as a Game Analysis              of a youth academy.
     Tool.
                                           4.   Methodological basis for
5.   Professional Analysis Models.              coaching in grassroots football.

6.   Talent-Scouting Processes.            5.   The training process for
                                                young football players from a
7.   Visits to Football Clubs of LaLiga,        comprehensive point of view.
     case studies and supervised
     tasks.                                6.   Visits to Football Clubs of LaLiga,
                                                case studies and supervised
                                                tasks.

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Master in Football Management, Methodology and Analysis

MODULE III                                   MODULE IV
University Specialist                        University Specialist
in Talent and Team Management                in Sports Management
in Football                                  in Football

1.   Fundamentals of Football Teams          1.   Theoretical basis of Club model:
     Management. Administration and               definition, principles and
     mediation of complex dressingroom            characteristics of a successful
     situations.                                  model based on talent and
                                                  organization.
2.   Fundamental psychological aspects
     to be considered in order to achieve    2.   The Sports Manager:
     excellence in team management:               competencies, skills and abilities
     self-confidence, group cohesion,             to lead, plan, design, organize
     stress-anxiety and                           and manage the sports project of
     motivationactivation.                        a football club.

3.   Skills and competences of the           3.   Main legal and financial aspects
     coach as a mediator in                       that any Sports Manager must
     dressingroom                                 know.
     situations: management,
     leadership, communication,              4.   Communication strategy as
     conflicts resolution, mediation and          a fundamental tool in Sports
     teamwork.                                    Management. Impact of Sports
                                                  Marketing.
4.   Techniques and tools used by the
     coach to manage dressing-room           5.   New technologies applied to
     situations: emotional intelligence,          sports management, organization
     sports coaching and Neuro-                   and administration.
     Linguistic Programming (NLP).
                                             6.   Visits to Football Clubs of LaLiga,
5.   Visits to Football Clubs of LaLiga,          case studies and supervised
     case studies and supervised tasks.           tasks.

                                                                                        13
Academic Staff
Listing of academic staff confirmed to date:

Alberto Iglesias                                  Eduardo Covelo
Head of the Analysis Department of Athletic       Director of the youth academy at R.C. Celta
Club’s first-team                                 de Vigo

Ana Merayo García                                 Eduardo Morelló Tomás
Head of the Psychology Derpartment of F.C.        Coordinator of psycology at Villareal C.F.
Barcelona
                                                  Fernando Sanz
Andoni Zubizarreta                                Director of Public Relations and Manager of the
Former Sports Director of Olympique de            LaLiga Ambassadors and Legends initiative and
Marsella                                          President of the Foundation

Ángel Alcalde                                     Francis Cagigao
Director of the grassroots Tajonar del C.A.       Sports Director at Federación Chilena
Osasuna                                           de Fútbol

Ángel Vales Vázquez                               Francisco Joaquín Pérez “Rufete”
Specialised Teacher and Former Head of            Professional Football Director at Real Club
Analysis at Liverpool F.C and Spanish national    Deportivo Espanyol
team
                                                  Hugo Blanco Pita
Antonio Fernández                                 Identity Director and Assistant of Sports
Sports Manager at Cádiz C.F.
                                                  Management at R.C.D. Espanyol
Arturo Martínez Noval
                                                  Imanol Ibarrondo
Coach at Real Sporting de Gijón and Director at
                                                  Head of Emotion and Performance at Real
Be You Be Different
                                                  Sociedad de Fútbol
Carlos Casal López
                                                  Isabel García Carrión
Sports Project Coordinator at LaLiga
                                                  Sports Psycologist at Eduvic SCCL for a Fotball
                                                  Club at Pimera Iberdrola
David Casamichana
Physical Trainer at Real Sociedad de Fútbol
                                                  Javier Miñambres
David García                                      Sports Director at R.C. Celta de Vigo
Methodology Coordinator at LaLiga
                                                  Javier Vidales
David Llopis                                      Sports Director of the youth academy at Club
Head of Self Development Department and           Atlético de Madrid
Performance Optimization at LEVANTE U.D.

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Master in Football Management, Methodology and Analysis

Jesús Olivera                                     Pep Segura
I+D+i Department at Sevilla C.F                   Former Sports Director at F.C. Barcelona

Joan Vilá                                         Ramón Rodríguez “Monchi”
Former Methodology Director at F.C. Barcelona     Sports General Manager at Sevilla Football
                                                  Club
José Antonio Prieto "Cata"
Head of technical secretary at C.A. Osasuna       Raúl Ojeda
                                                  Head of competitions at LaLiga
José Carrascosa Oltra
Sports Psycologist at SABER COMPETIR,             Raúl Peláez
VALENCIA CF and IMEDUCV Alto Rendimiento          Head of the Technology, Innovation and
                                                  Analysis Area at Football Club Barcelona
José Luis Sánchez Vera
Former Head of Performance Analysis               Roberto Olabe
Department at Club Atlético de Madrid             Professional Football Director at Real Sociedad
                                                  de Fútbol
José María Amorrortu
Coach, youth academy director and sports          Tomás García Calvo
director                                          University of Extremadura
Juan Carlos Álvarez Campillo                      Santiago Coca
Coach and mental trainer of elite sports          Expert teacher in leadership and teams
                                                  management
Juan Florit Zapata
Head of Sports Projects Department at LaLiga

Luis Arnau
Director de metodología del Villarreal C.F.

Miguel Ángel Gómez
Sports General Director at Real Valladolid Club
de Fútbol

Óscar Garro
Technical Director of the youth academy
at Deportivo Alavés

Pablo Rodríguez
Asistant Coach at Villarreal C.F

                                                                                               15
Admissions
and Enrolment Procedure

1. Contact the Admissions Department.

2. Send your updated CV and Motivation Letter.

3. First interview with LaLiga Business School.

4. Second interview with a recruitment specialist company.

5. Analysis and internal review of the process.

6. Enrolment confirmation: payment of place reservation fee.

             Place
          Reservation                   Registration is open from
                                        November 1, 2020.
           1.000 €

Admissions Department
> Email: business-school@laliga.es

> Phone Numbers: +34 912 055 000 | +34 660 953 477

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Master in Football Management, Methodology and Analysis

                                                  17
CONTACT

  www.business-school.laliga.com

  business-school@laliga.es

  +34 912 055 000
  +34 660 953 477
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