Issue 3 2020 - www.shrewsburybusinesschamber.com Follow us on Twitter: @shrewsbusiness - Shrewsbury Business Chamber
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1 Chairman’s President Peter Bettis calls time on Shrewsbury Foreword Business Chamber Welcome to the Autumn Earlier this month, we were issue of the Business saddened to learn that Peter Bettis Chamber magazine. would be stepping down as President of the Business Chamber The last few months have continued to be more of ahead of next months AGM. the unknown as we are all Peter joined the Business Chamber navigating new ways of doing things due to Covid- in 2000 under the guidance of 19. This has become a Graham Gallier, who he later very fine balancing act as succeeded as President following his the government has death in 2013. worked to bring more people back to work, Peter’s legacy as President was his whilst ensuring that the passion for supporting businesses in rate of infection doesn’t begin to extrapolate again. the area, from lobbying the local MP Currently in parts of the and county council on a range of As a passionate networker with a UK this figure appears to issues - most recently being the strong belief that our events hinge on be creeping above 1 which North West Relief Road which business people developing ideas could lead to lockdown with other business people; 2020 measures in the near potentially will be a huge benefit to future. the town - to helping businesses has been tough for Peter as Covid- with their challenges. Peter had a 19 curtailed our events program. On a positive note, customer confidence passion for the River Severn and the Whilst we have been able to network appears to be high in our benefits that it could bring to the in a different way using Zoom, it still town centre as we are town; rather than being considered lacks the personal touch that above the national average as an inconvenience or a flood risk, it meeting in person has. for footfall compared to similar multifunctional could provide business There has been a number of events towns in the country. opportunities. One of our members over the years that Peter reflected October will see the Sabrina Boat has run a successful fondly on: the visit to the Jaguar conclusion of the furlough business for many years because of factory on the M54 showed great scheme which we hope it and there are others who have has helped our local potential and opportunities for the done so as well. businesses to protect as West Midlands in terms of creating many jobs as possible. jobs; visiting Salop Leisure’s There is uncertainty what Love2Stay in 2017 was another happens after this time impressive business that would especially as there are industries such as become a leading caravan holiday theatres, night clubs and destination in the tourism sector. Not music venues which still forgetting the Flower Show breakfast remain closed due to meetings which were always well social distancing being impossible to achieve. attended. Lastly, on the 21st October we will be hosting our Another thing Peter valued was the AGM on Zoom from 3pm. We will be joined by Steph role that young people played in Henson from SixTicks who business. Apprenticeships are hugely will be talking about her important in giving people a foothold new business venture on the career ladder. With more called Tech Time Out. We houses being built around look forward to seeing you there. Shrewsbury and Telford and Help to Buy schemes making mortgages Val Edwards more accessible to young people, It is going to be strange to not see there are opportunities to create the Peter at our executive meetings in Chairman, Shrewsbury work force of tomorrow. the future, but we wish him well and Business Chamber thank him for 2 decades of service to Partner, Hatchers Solicitors our Business Chamber.
2 Shrewsbury Town Council: Road to Recovery March brought lockdown and a county primary focus has always been to The road closures in the town have put on hold as focus turned to protect the public and clear signage, been generally well received, giving a stemming the rising number of closing roads and strong messaging very calm, safe ambience around the coronavirus outbreaks and reducing the has helped that. town. But that town centre traffic burden on the NHS. Overnight shops, doesn’t stop and gets diverted The vibrancy of the town has continued businesses, leisure facilities and elsewhere placing strains on the with leisure and hospitality expanding playgrounds closed, our regular events network. Task force partners are their offer onto the streets of were cancelled and for the Council a currently reviewing those arrangements Shrewsbury. The lovely warm weather new way of working began. to see how we can reduce impact has meant that people have been able elsewhere, but keep that lovely Whilst many of the county’s employees to have a drink with friends, go out for a atmosphere. were furloughed, Town Council staff meal and generally socialize. continued to work as our parks and Throughout this time Shrewsbury Footfall figures show we are now back open spaces became the focus of the businesses have shown great fortitude to 80% of what it was this time last public’s daily form of exercise. Some and resilience putting measures in year with many businesses seeing their staff worked from home and elected place to protect their staff and tills fuller than 12 months ago. This members started to meet virtually to customers and changing their business compared to many of our competitors ensure the business of the council models to adapt to a new normality. seeing footfall 40% down. continued. We all thought this pandemic would be But this isn’t a time for complacency. Throughout May, the golf course, over in a couple of months, then by the An increase in the rate of infection has bowling greens and tennis courts time the kids went back to school and seen the fear of a second wave started to open up, followed by play then by Christmas. With those seasonal realized, with many towns and cities facilities in early July. festivities around the corner, desires to throughout the country already having return to normality are not realistic, so The town centre has seen the greatest had local lockdown measures placed all the more essential that every single focus of collaborative effort, with the on them. The key worries are around one of us continues to play our part. Town Council, Shropshire Council and what happens when the winter weather From businesses following guidelines, the Business Improvement District draws in forcing people inside. Our supporting the Test & Trace scheme joining forces to establish the current thoughts are around how we and adhering to Public heath; to we as Shrewsbury Recovery Task Force. can maintain Shrewsbury’s Open members of the public by washing our outside during winter. Many of us have Our Bounce Back campaign launched hands, wearing face masks where visited cities like Prague and Budapest our recovery with non-food retail slowly appropriate and social distancing when where outside dining continues with opening its doors in June. With a strong we are out and out. heaters and blankets and shelter from brand and a clear marketing message, 1am. Can we do that in Shrewsbury? Resolve of the task force remains we have seen visitors gain confidence in coming back to the town. Our strong, we will recover from this and the town will be better for it.
3 New marketing strategy for Shrewsbury launched A new strategy has been launched residents - both local and those investment. to drive inward investment, from further afield - about how She said: “We are really excited to support business and help create they view Shrewsbury. be working on this project to jobs in Shrewsbury. “I would urge everyone to give create a strong marketing strategy Businesses, residents and their feedback, because a wide to promote Shrewsbury for the organisations are now being range of views will really help us to benefit of businesses, residents invited to give their views on the create a collective vision to guide and indeed everyone connected town’s strengths, to help form the Shrewsbury’s future.” with the town. basis of how Shrewsbury should Councillor Steve Charmley, “We have a wealth of experience be promoted regionally, nationally Shropshire Council Cabinet working with organisations like the and internationally. member for assets, economic Shrewsbury Big Town Plan Place marketing growth and regeneration, added: Partnership to help towns and experts, ThinkingPlace, who have “We believe a new, shared place cities maximise their potential. worked on major commissions to story will help build civic pride and “We are now carrying out research promote all three of the UK’s cities confidence, help us market and gathering information about of culture, are leading the project Shrewsbury to attract inward Shrewsbury’s assets, attributes, to create the new marketing investment and create jobs, and development areas and strategy, on behalf of the support existing business in opportunities. Shrewsbury Big Town Plan Shrewsbury. “We want everyone in Shrewsbury Partnership. “The impact of Covid-19 on our to tell the place’s story and help us Seb Slater, executive director of town and our economy makes this get the message out what a great Shrewsbury BID, which along with work more important than ever.” place this is to come to. Shropshire Council and Councillor Alan Mosley, leader of “Then, using our insight and Shrewsbury Town Council makes Shrewsbury Town Council, said: experience, along with the valuable up the Big Town Plan Partnership, “Who best to tell the story about input from businesses, said the strategy was a key piece Shrewsbury than the people that organisations and residents, we of work for the town. live and work here? This project is will identify a small number of He said: “While a range of designed to capture those stories themes that have the opportunity marketing is already undertaken to show everything that is good to shape Shrewsbury’s future throughout the year, we are now about the town, promoting strategy, story and ultimate looking to co-create a clear, Shrewsbury as not only that tourist success. compelling and consistent place destination, giving confidence in “We will then bring these themes story and marketing strategy that visitors who want to experience to life by developing a bespoke we can all unite behind when everything we have to offer, but strategy and plan of activity that is promoting Shrewsbury and our also establishing one of the leading for Shrewsbury and owned by organisations beyond our borders. economic centres in the region and Shrewsbury.” “The team at ThinkingPlace are a place to do business.” To have your say, already meeting with stakeholders, Sarah Perry, director visit www.shrewsburybigtownplan. such as business groups, and we at ThinkingPlace, said Shrewsbury org are launching a public survey to had huge potential to flourish by harness the knowledge of attracting more visitors and inward
4 Three tips for better consistency in your internal communications Good communication is vital for people If your team has been dispersed or Get everyone on the same side by to be able to work well together and for working to a different schedule lately, showing them how it’s done. You’re a business to succeed. Whilst most we would advise a review of your likely to see better results if you do. people will know the importance of internal communications to make sure good communication, life can important updates are not missed. 3. Be well prepared for sometimes throw a few curveballs, questions A lack of face-to-face meetings can making it harder to achieve and When you have important updates to create barriers for communication and maintain. share with employees, it’s possible that people management. 2020 has shown just how true this can questions will arise. To overcome this, you may want to be, with the coronavirus pandemic An employee checking their consider using an online hub to store applying immense pressure on crucial understanding is a good sign, as it useful resources and address common communications. shows they are paying attention. It also FAQs for your team. For example, The Earlier in the crisis, important updates HR Dept Toolkit features a handy provides you with an opportunity to were coming thick and fast from the message board and document library clarify any misinterpretations early on. government, with advice subject to which can facilitate important internal We are living in uncertain times and you change within hours. Politicians updates and record keeping. may not have all the answers right themselves were not immune to away. However, acknowledging Keeping accurate and accessible missing an update and could questions as to be confirmed is records like this is one way to ensure sometimes be caught off guard during perhaps better than no answer at all. everyone is getting up-to-date daily press briefings. information. It also helps if you ever What you don’t want is for employees Speed of response is critical, but so is need to refer back to resolve a dispute. to fill in the gaps themselves and start a clear and consistent message in making assumptions, as this can lead order to achieve the desired results. 2. Set the right example to hearsay and take much longer to Otherwise, inconsistency can lead to Equally as important is demonstrating rectify. mixed messages, which become your expectations by setting the right diluted the more they are passed on. example for staff. The same should To avoid this, make sure reporting lines apply to your leadership team to avoid are clear and that line managers, who Consistency in communication is a are effectively your spokespeople, are crucial requirement for any leadership a “do as I say not as I do” situation. consistent in their communications and team needing to bring people together Inconsistent actions from management well prepared for questions. to reach a common goal. can cause mixed messages and look It’s also a process that should be like favouritism, which in turn can Go further with an HR review regularly reviewed, to ensure your create an unfair working environment. Are you still using temporary solutions comms remain as effective as they can that were set up early on in the Favouritism in the workplace, whether be. pandemic? It could be time for a intentional or not, can cause Improve internal communications in review. Get in touch if you’d like to resentment amongst other employees. your business with these three top tips discuss internal comms and HR Along with affecting productivity and processes for your business. 1. Keep a single source of potentially damaging company culture, favouritism carries a risk of For more information about how Níamh truth discrimination. can help meet your HR needs, email Niamh.Kelly@hrdept.co.uk
5 Technology director is telling us to take time out from technology Shrewsbury business owner media. Reduced commuting stress “Research has shown that you can Stephanie Henson launches and more flexibility is a great perk build up a tolerance. This means techtimeout – a new business but it’s also meant the line you then need more screen time to venture to change the way we all between our professional and result in the same pleasurable use technology. personal lives has become blurred. dopamine boost. As one of the directors at Six Ticks “I love technology. It’s opened up a “Why is this a problem? Most of us – a Shropshire-based software new way of working and allows for have our phones next to us at all and website development 24/7 connection. These changes times. With technology easily company – Stephanie has spent are exciting but at techtimeout we accessible in unlimited amounts, the majority of her working life realise it’s also possible to have our brains don’t know how to connected to a phone or laptop. too much of a good thing. moderate our usage. That’s why Individuals and businesses need it’s important to put tools in place But, after years of working long the tools to recognise compulsive and set clear boundaries. days at a computer, moving from behaviours to embrace technology computer to the TV, and watching in a healthy way, to support “My one piece of advice would be Netflix whilst mindlessly scrolling wellbeing and productivity. to start taking time away from your her phone, she realised it was time devices for short periods. Oh and to research the impact of “What’s healthy for one person, turn off your notifications! Trust technology overuse and trial ways may not be healthy for another. me, it’s the best step you can take to become more tech conscious. Through our research we’ve to become less dependent on your identified a number of ways that devices”. “I first decided that there was a technology can impact real need for change back in 2017 communication, mental health and when I realised that there’s an productivity. It’s quite scary really Join Stephanie who will addiction in society that none of us that we’re all feeling addicted to be speaking at the are really talking about. something and we don’t really Business Chamber AGM know how to regulate our use. on the 21st October about “Over the last six months it’s become even clearer as Covid-19 “The ping of a notification and the the impact of technology has made our need for technology bright colours are all designed to dependence on mental even stronger – businesses have draw us in. Our phone notifications health and productivity in modernised overnight with new triggers the release of dopamine. software and different ways of the workplace. We crave the feeling that working. It’s no surprise that our dopamine gives us which in turn screen time has risen as we’ve leads to more time spent on become more reliant on technology. We then check our Click here to register communicating and collaborating phones ‘just in case’ there’s a for our AGM over WhatsApp, Zoom and social notification there too.
New year, new rules 7 Shropshire businesses who their international trading trade internationally have operations from the start of been warned there are just the new year. over 100 days left of the Brexit transition period and "Evaluating the terms on that the deadline is fast which your business trades approaching. with customers and DY's Tax Director, Francesca suppliers in EU member Hutcheson, said with the states is fundamental when Coronavirus pandemic it comes to understanding dominating the last 6 the import and export months, it would be easy to procedures you will need to forget what lies ahead. follow. "Worryingly, the British "And even if your company Chambers of Commerce has is not directly affected, reported that fewer than someone in your supply 40% of its members had goods imported from the EU "Demand for third-party chain may be - so you will checked whether they will which were previously not customs intermediaries is need to identify any potential need to complete customs required, and depending on already high, so businesses delays to production or declarations from 1 January delivery terms, you may are having to navigate the delivery times as soon as 2021. need to review VAT change on their own. possible." "With the end of the registration requirements in transition period now just 15 EU countries. "But the Government has Francesca said businesses weeks away, it is vital that promised they will be businesses dealing with should address administrative and "Unfortunately, the new rules engaging more with industry international customers and will create additional costs over the coming weeks to compliance procedures too, suppliers take steps now to which, for many businesses, ensure the UK is well- as there may be new ensure they are well will only compound the prepared to trade customs and VAT obligations prepared." difficulties caused by internationally under the new which could take time to implement. COVID-19. rules. In the meantime, any Francesca said businesses business that needs advice should start by considering "You may need to complete should seek expert help as the commercial aspects of customs declarations for soon as possible." Unit 2-4 Anchorage Avenue Shrewsbury Business Park SY3 6FG Contact Cooper Green Pooks Commercial Property Sales/LeČings Rent Review & Lease Renewals Cooper Green Pooks - Units 2-4 Anchorage Avenue, Shrewsbury Business Park Property Management - ArĖst’s Impression, Courtesy of Walker Hay Architects, London Property Investment (Disposals/Acquisi�ons) ValuaĖons A new development by Alaska Property Group of three office Alessio Dyfnallt MRICS buildings. Built to maximise energy efficiency, incorporating ad@cgpooks.co.uk 01743 276646 'smart technology', with allocated car parking and electric vehicle charge points. Hugh Carter MRICS • Unit sizes from approx. 212 sq m/2,282 sq Ł htc@cgpooks.co.uk 01743 276612 • CompleĖon 2nd quarter 2021 • For sale - may lease 3 Barker Street Shrewsbury SY1 1QF • Freehold prices from £456,000+VAT each T: 01743 276666 E: enq@cgpooks.co.uk www.cgpooks.co.uk Contact: Charles Howell, Cooper Green Pooks 01743 276664
Fresh new brand, same great service. 8 Last month Whittingham this far. We will continue to Riddell undertook a full offer our full range of re-branding process. excellent services, making Complete with a new brand every effort to understand name and stunning new our clients, understand visual identity... and will now what’s important to them, be known as WR Partners then helping to achieve moving forwards. these goals together. Although the Whittingham As our name suggests, our Riddell name is seen by thinking is always strategic many as a hallmark of and supportive. We aspire to quality service and a sign of work with our clients for the to understand exactly how truly reflects our continued our strong heritage, the long-term, acting as genuine WR Partners can help all commitment to our clients, name also came with a Partners by getting the most relevant parties moving our staff and the delivery of number of communications we can out of people and forwards. excellent service. and marketing challenges. their businesses. These are exciting times for If you have any questions After weighing up our everyone involved with WR about the new direction, our options, we knew that the We encourage you to Partners. From our clients, services or what this means time was right for change, explore our revamped to our staff and key business for you, then feel free to get giving WR Partners the best website where you can fully partners. We hope to in touch with our team who platform for success in the experience our new brand experience even more will be more than happy to future. We feel a huge sense and improved customer successes together in the help. of excitement and optimism journey for yourself. We future. We hope that you will share surrounding WR Partners at have strived to make our present, but we are not offering as straightforward our sense of enthusiasm about the rebrand, as we WR Partners, protecting going to forget what got us as possible, making it easy now have a brand which your future. Furlough Scheme – HMRC ramps up compliance activity As the furlough scheme tried their best to get the either made an innocent any professional costs we continues to wind down claim right but there was error or indeed the claim is incur on their behalf in towards its final finish date simply too much information correct but HMRC are not in assisting with the enquiry. of 31 October HMRC have in too short a time for them full possession of the facts. Voluntary disclosures started to review and identify to be able to taken on board Either way the lack of Even if an employer has not those furlough claims which and action. specific information means received a letter from HMRC they believe may contain employers receiving the it may be that they realise Recognising this, HMRC has errors. Overall HMRC letter will need to review all they have made errors in said it will focus on what it believes between 5% and of their claims to identify any their claims which may have believes to be fraudulent 10% of grants under the areas where things may resulted in an over claim. If claims and not on cases scheme contain mistakes or have gone wrong. this is the case there is a where the employer has in a worst case scenario voluntary facility to allow made an innocent error. In What action should have been made employers to disclose the reality however it is likely employers take? fraudulently. At the extreme error to HMRC and avoid that many employers who The letter asks the employer end of the scale HMRC have any potential financial have acted entirely in good to contact HMRC by phone already received something penalties. The deadlines for faith will still receive one of if they believe their claim is in excess of 8,000 calls to notifying HMRC are the these enquiry letters. At this in fact correct, or by email if their furlough latest of either: stage HMRC have identified they believe they have whistleblowers’ hotline and 27,000 claims where they identified errors. The • 90 days after the date there have been arrests consider there may be errors timescale for responding is the employer received made in at least one case of and they initially writing to short so quick action is the grant they were not suspected fraud. Clearly employers to enquire into required. Either way, if an entitled to this is very much the around 11,000 claims. employer receives a letter exception rather than the • 90 days after the date enquiring into a claim we rule but also underlines how What does the letter say? the employer received would strongly recommend seriously HMRC is taking The HMRC compliance letter the grant that they were they take professional compliance with the furlough says the employer’s claim no longer entitled to advice before proceeding – rules. appears to be incorrect keep because your WR Partners can assist in because, for example, circumstances changed As anyone who claimed reviewing any claims to see ineligible employees were under the scheme will know, if there are any potential included, or too much was • 20 October 2020 the guidance on what errors and in advising how to claimed for some other employers where able to respond to HMRC. If as an employer you reason. No details are given claim evolved rapidly and Depending on the precise receive one of the HMRC of how much the over claim continually throughout the nature of the enquiries from letters in respect of your may be or who the potential early stages of the scheme. HMRC it may also be that furlough claims, or you think ineligible employees are. Inevitably therefore many of those clients who have you may have made errors in This is clearly very unhelpful the perceived errors in taken out fee protection your claims, please speak to to those employers who claims will have arisen where insurance through WR your usual WR Partners have tried their best to get employers have genuinely Partners will be covered for contact as soon as possible the claim right and have to discuss how we may be able to assist.
9 Pipekit underlines local commitment as it marks third year with Shrewsbury Town in the Community Pipekit has put pen to paper this participants were looked after. be assisting those looking to get week as it secures a third year Various online and digital back into employment, suffering as a partner with Shrewsbury resources were created and through loneliness and the Town in the Community. The launched such as inevitable catch up required in Shrewsbury based specialist in #Shrewsbury@Home, which local schools. Without our pressure pipework and drainage allowed anyone to sign up for Friends of the Community for building and industry values free and access regular partners we simply couldn't the importance of community resources and the ShrewsFamily continue to make the impact we and sees local partnerships as initiative, which saw over 200 do.” integral to the business and its isolation packages delivered to workforce. vulnerable or shielding 2020 has been a challenging Shrewsbury Town fans. The year for Pipekit but having Commenting on the new importance of community brought all staff back from signing, Martyn Rowlands, M.D partnerships working for the furlough and recording of Pipekit said: “Re-signing as a community has never been more promising sales over the Friend of the Community partner apparent. summer months, Martyn and the for Shrewsbury Town in the team are optimistic that the road Community was a given for us. It Speaking on Pipekit’s renewal, to recovery is attainable. For any is such a valuable organisation Jamie Edwards, CEO of pipework and drainage advice or for our community; doing some Shrewbury Town in the help contact Pipekit direct on: fantastic and integral work Community said: "We are 01743 860088, via email on: which often goes under the delighted to extend our Friend of enquiries@pipekit.co.uk or if radar.” He continues: “At this the Community partnership with local to Shrewsbury, the new time, as we recover from the Pipekit for another year. It’s trade counter is now open Covid pandemic, the services great to have the support of (social distance measures in that Shrewbury Town in the such a community focused place) at the head office on Community offer will be needed business. Pipekit and Martyn’s Longden Road. more than ever. So really we saw support extends further than a it as a duty to continue to monetary donation; they are To find out the latest news on support the community we both genuine advocates for the work Shrewsbury Town in the work and live in.” we do across Shropshire.” Community log onto: https:// www.shrewsburytowninthecom During the last six months the He continues: “Pipekit’s munity.com charity has had to quickly adapt partnership will help support a its regular programmes to number of current and ensure that through Covid all its upcoming projects that will
10 Marches LEP Chair Mandy Thorn at our last networking event before lockdown Marches LEP to stage Business Recovery Week A week of activity focused on helping highlighting the huge programme of see any part of our society left businesses in the region recover from work it has undertaken across all the behind in this new world. By ensuring the devastating impact of the region’s communities in the last 12 our skills provision is aligned to the coronavirus lockdown is to be staged months and the new projects and needs of business we can help by The Marches Local Enterprise investments planned for the coming deliver the sorts of high-value jobs Partnership (LEP). year. which will help drive our economy into the future. The LEP – the business-led body “This week is about far more than responsible for driving economic just how this region and its wonderful “Our Marches Economic Recovery growth across Herefordshire, businesses recover from Covid,” Mrs Summit on October 15 will bring Shropshire and Telford & Wrekin – Thorn said. together all the partners we work says next month’s Business with – business boards, chambers of Recovery Week will focus on action “It is about how we rebuild our commerce, small business groups, needed to rebuild the regional business community for the future to farmers’ representatives, skills, economy as it begins to emerge from ensure it can take full advantage of training and education providers and the shadow of the virus. the changes the past six months has local authorities – to chart a route brought. We know that business will which will help drive this region The Marches Business Recovery never return to the way it was at the towards the prosperity all our Week will run from October 12 -16 start of this year and we want to do communities deserve. and examine in detail how the everything in our power to bring business community can be helped people and groups together to plan “By bringing together all the talents to thrive in the new post-Covid for life in the new world. in this region in this way we can world. deliver a united, comprehensive plan “That is why the launch of our digital for the future and lobby Government Marches LEP chair Mandy Thorn strategy is so important. We need to most effectively for the resources we said the week would include the ensure we have the technological need to deliver it.” launch of a new digital strategy for infrastructure in place which the region, an extensive focus on supports these changes to our The LEP’s annual report will be skills and training and a major working habits and allows all our launched at a virtual event on Economic Recovery Summit bringing companies to thrive in the new digital October 12 with the launch of the together all the region’s business environment. digital strategy to take place on groups and partners to map the road October 13. Skills and training will be ahead for the region. “We will also place a huge emphasis under the spotlight on October 14. on skills so that everyone has the All events will be held online with The week would also see the launch resources they need to make the details of how to register and take of the LEP’s own annual report most of their potential and we do not part to be announced shortly. Congratulations to Tanners Wines who were recently acknowledged at the Decanter Retailer Awards. They were runners up for the Best National Wine Shop.
11 Client Focused Financial Planning and Investment Advice 01743 276797 www.crownwealthmanagement.co.uk
12 Learning to make better use of technology We have all become increasingly and more widely connected, possible for employees to work aware of the importance, necessity businesses must take advantage of from home. and flexibility of working from home the available technology like A recent survey showed access to in recent months – something many computers, VPN connections, technology varies across the wide businesses are now looking at as tablets, headsets etc and make it range of industries. It found, for the new normal. But to do this work in their favour. There are still example, that only around 13% of successfully in the long term we issues with connectivity but it will employees in the retail industry had must learn how to make better use improve – making future home been provided with a portable of the available technology. working decisions easier to make. device, like a laptop or smartphone Many businesses and employees The cost of providing adequate for working from home while that were thrown into the situation of home working equipment for figure rose to 60% for those having home working forced upon employees may prove to be working in the information and them when the country went into prohibitive for some but this cost communication industry. lockdown, circumstances which must be weighed against savings It also reports that internet use has meant trying to ensure jobs could which can be made by staff working increased to a figure close to 100% be carried out efficiently with from home. for nearly everyone under the age of equipment which in many cases One of the top priorities for firms 50. The main location for use is, was simply not up to the task. moving to home working has to be understandably, still the home but A learning curve security and we can’t stress enough work, library and mobile use have the importance of ensuring sensitive all risen significantly. business information and data is Much was learnt about working There has been a major swing kept safe. during unprecedented times which towards home working, accelerated will hopefully stand businesses in by the Covid-19 lockdown, which good stead when it comes to Thinking about the has proved that employees can furthering home working plans in future operate successfully away from the the future. But there are issues to work environment. overcome, including: Communication and information The means are there to do it technology has become more Connectivity efficiently but we must ensure it is advanced and affordable over time Cost of providing equipment done safely and securely and that – which adds further strength to the Security we embrace a willingness to make argument for home working, but Access to relevant technology better use of the ever-improving there will still be cases, certain technology. industry sectors, where the nature As we become increasingly better of the job means it is simply not
13 Star of your own TV show! With the future of live events Managing Director, Mark Allsop and with bookings now stretching continuing to look uncertain, says “This exciting new facility through to Christmas with many businesses are beginning fulfils so many objectives for Morris’s , City of Wolverhampton to rethink just how to engage Midlands businesses, the Council, Shropshire Council and with their clients and customers. environment is safe and large the Association for Physical enough for social distancing, the Education to name a few, this Award winning creative agency equipment and system is robust looks like it may be the perfect Yarrington, based in Frankwell, and whilst we can construct a innovative solution for a are no strangers to live events, studio in most premises, having a businesses to stay in touch with typically they produce and flexible ready-made studio right clients, teams and to promote manage in excess of 150 events here means starring in your own their offer. each year from major TV show becomes very conferences, exhibitions, awards affordable” If you are interested in taking a ceremonies and product look at the studio system and launches. In response to the The studio system has already how it could work for your current and ongoing situation, played host to the very business, please contact Mark they have constructed a successful Shropshire Chamber Allsop on 01743 234910 or complete film studio within their Champion Awards back in July, a mark@yarrington.co.uk offices, all equipped with the worldwide streamed event for latest technology for filming and almost 2000 delegates for Neal’s live streaming TV quality events Yard Remedies organic and and programmes. wellbeing company last month
So what has changed? 14 As a business owner, employee or just challenges. Did you know your as a human being, change affects us all competitive advantage before in different ways. Some people embrace lockdown? Is it still relevant and will it it, whilst others try to pretend it isn’t continue to be? happening! The speed of change also has an impact. When we look back at a Has your business changed, have you picture of ourselves from 10 years ago, pivoted or become a hybrid? Have you we notice how much life has changed, communicated any changes to staff, but we hardly notice the change as it customers, potential customers? Do happens because it is so gradual. When you have the resources to maximise this change happens suddenly it can be new position? harder to accept and deal with. Are you still profitable, have costs gone No touching or hugging, schools closed, up? Has income come down? Do not be gyms closed, toilet roll shortages, fooled into thinking that keeping your instructions to stay at home, no sport or prices the same will keep customers bars, no hairdressers, no flights or loyal. They won’t have the opportunity travel, facemasks on public transport Your customers have changed. Like you to be loyal if you cease trading. and in shops, keep your 2 metre they will have been affected by the last distance, groups of 6 and it goes on, 5 months. Are they still trading? Have Your answers to these questions will with furlough, Zoom, CBILS, WFH, they changed the way they want to start to tell you what has changed in Bounce Back Loans too…. meet, trade, pay? Are your Top 10 your business and what further changes customers the same today as they were you need to make. Whether you’re at Are we closer to the end or still just at in January and will they still be next the start of your business journey or the beginning? January? have a lifetime of experience, you need to ensure that your customers, your As a business owner of 1 month, 1 year Your suppliers & supply chain will have team and the finances of your business or 30 years, you will have never seen changed. Can it still provide the service, are in place and relevant because one anything like this before and it’s far from the credit & the products you need? thing is certain – change is here to stay. finished. So, what has changed? Has your competition changed? Who is Shane Stark What are your aspirations? Are they the left standing, as not everyone will be? Business Doctors Shropshire same as on January 1st? It’s not wrong Who are the new entrants in your for them to have changed, in fact it market? I believe there will be a lot of shane.stark@businessdoctors.co.uk would be strange if they hadn’t. new businesses starting up as job 07970 316 622 losses rise and people want different HOLIDAYS ABANDONED IN FAVOUR OF STAMP DUTY HOLIDAY House vendors and hunters are He continues: “It has been a remarkable exchanging their usual summer holidays turn of events for the residential market, for a stamp duty holiday says one of easing out of lockdown in June to the Shropshire’s leading agents. stamp duty bonus in July. However THE PHONE HASNT STOPPED homeowners are mindful that the clock RINGING! is ticking and it is unlikely to remain the same beyond March 2021. This summer Balfours has more than doubled the number of properties “Buyers are accepting that they do need exchanged compared to July 2019 and to meet the asking price to convert an seen an 80 percent increase in offer into a sale. Indeed we have seen instructions. The Shropshire agent several properties exceed the asking performance figures are on a par with price as buyers, particularly from away Property Mark who says sales for July in and down south, seek to secure their parts of the UK hit a 13 year high. chosen property and peace of mind that they have achieved at least one positive Alistair Hilton, head of sales at Balfours, outcome in a very difficult year. says that while August is traditionally a “The phone hasn’t stopped ringing match their wishes so that they too can quieter month, with many holiday plans during the past six weeks: Home capitalise from the stamp duty holiday. changed or abandoned and the exchequers stamp duty holiday, home owners seeking market appraisals are owners have chosen instead to facilitate up by 24 percent, viewings by As an independent local estate agent their home aspirations. The final prospective buyers are up by 65 we pride ourselves on understanding all ingredient in the residential market is percent. We have a log of buyers who aspects of client needs, from their this year’s turn of events which has are keen to ensure they are alerted to forever home to the practicalities of allowed people time to reflect on their homes coming onto the market which Covid viewing protocol. ” home, work and lifestyle.”
15 Adele Ballantyne, Relationship Therapist shares her lockdown story Hello everyone, I hope that you are I run educational workshops for said, and offer ways of working to all keeping well and not suffering too legal professionals and also help you to make decisions about much from pandemic fatigue. workshops for those going through what you want to do, and how you divorce- helping with co-parenting want to do it. 2020 has so far been a tough year issues and relationship breakdown. and as we are all emerging into I not only help those wanting to some kind of ‘normality’, for many of There has been a surge in couple maintain and improve their us the future is still an uncertain and relationship work recently as people relationship. scary place. have tried to negotiate living 24/7 with their partners and children. It I spend as much time helping Working as a relationship therapist certainly has tested all of us who live couples navigate relationship for over 10 years in my private together. breakdown and create healthy co- practice on St. John’s Hill, in our parenting partnerships. lovely town has had its ups and People often say when they meet downs, but I think this year has been me for their initial consultation, that We are fortunate to have a varied the most difficult for many reasons. they feel like this is the ‘last resort’, counselling community in they have tried everything they can Shropshire. Finding the right We have all been tested above and think of but if therapy doesn’t work therapist for you is important. beyond what we ever thought we then it’s all over. could cope with, floods and now My three top tips for finding the right Covid19. Some have struggled We are gradually beginning to see one: whilst others have diversified and the benefits of therapy in the U.K 1. What are you looking for? Find thrived. but generally people have mixed the right kind of practitioner. One to thoughts about it. one-person centred? Relationship The world of relationships is often a complex one. Having worked with I would offer this comparison. work? CBT? individuals, couples, families and 2. Make sure they are suitably businesses for many years, I am If you suddenly developed a toothache you might put up with it qualified. often amazed by the resilience of human beings. for a couple of days. If it didn’t settle 3. Ensure they are insured, DBS you would perhaps make an checked and a member of a It seems to me that no matter what appointment to see a dentist. professional body. happens there are glimmers of light Following an examination, the that inspire us and keep us going. dentist would suggest some (Most professional bodies have their Heroes emerge and communities treatment. own list of professionals.) rally together to help those who are struggling. I think that living in a Going to see a therapist is similar to At Eleda Consultancy you can be small town helps us to ‘glue’ seeing any other professional. My sure of professional, confidential, together in times of need and job is to help anyone who has a supportive therapy, whatever your Shrewsbury has definitely achieved relationship problem whether at relationship need. this. home or work. A bulk of the work I do is with family I listen, am non-judgemental and solicitors and their clients. unbiased. I reflect upon what’s been
16 Demand for caravan holiday homes in Mid Wales is booming Demand for caravan holiday enquiries on the first day of cheap flights and European homes at parks across Mid Wales reopening. package holidays in recent years. is booming with many people from The tables could now be turned. “Pitches that were vacant on many across the West Midlands, Mid Wales parks at the start of the “Uncertainty about airlines, Cheshire and North West England year are now full and my message restrictions on foreign travel and opting for staycation holidays. to anyone thinking about investing the progress of the pandemic in Salop Leisure, one of the UK’s in a caravan holiday home is to act other countries makes people leading caravan and motorhome quickly to avoid disappointment,” apprehensive about leaving this dealerships with sales centres in said Salop Leisure’s managing country.” Shrewsbury, Machynlleth and director Dylan Roberts. Mr Roberts explained that parks Stourport-on-Severn, is reporting “Since the COVID-19 restrictions and businesses across the region high demand for holiday homes at were lifted in Wales, parks across were delighted to welcome back both inland and coastal Mid Wales Mid Wales have reported high existing customers who had been parks. demand from new customers, with longing to return to their holiday The company says sales of up to 80% of enquiries coming homes. caravan holiday homes on some from first time buyers. “The caravan industry is perfectly parks are significantly up on the “The feedback we are receiving is placed to cater for families who same time last year and vacant that customers are planning to value quality time together. pitches across the region are holiday in Mid Wales for the Caravans holiday homes are such being snapped up like hotcakes. foreseeable future, not just this an attractive proposition as they Salop Leisure supplies caravan year. COVID-19 and also Brexit are are able to safely facilitate quality holiday homes and luxury lodges key considerations when people family holidays. to more than 100 holiday home are planning their future holidays. “Even before the pandemic, the parks across Powys, Ceredigion “Staycationing is definitely a feedback we were getting from and the Meirionnydd region of strong trend and Mid Wales seems customers was that they were Gwynedd. to be a very popular destination, looking for better value for money To highlight the demand for which is great news for the and more flexibility with their pitches, one coastal park reported region’s tourism industry and all holiday requirements for the 60 pre-booked appointments in associated businesses. future.” the first week after reopening “Many small businesses across following the COVID-19 lockdown Mid Wales who rely on tourism restrictions. An inland Mid Wales have suffered at the hands of park reported 16 new customer
17 Company Culture in a Remote World The coronavirus pandemic has pandemic progresses and online caused the world to re-think the meetings become standard, company workplace. Working technology will advance, and from home became the normality these interactions will become for huge numbers of people, and more natural. As a result, as the world begins to emerge conveying company culture online from lockdown, working from will also become the new norm. home for many still remains the norm. This has resulted in The virtual world has also put businesses having to rethink their limits on ideas generation. Where attitudes towards company group discussions and ago. Companies need to adapt culture. whiteboards would all help to and update their company culture generate ideas and understanding accordingly to reflect the ever- The workplace is an essential of company culture, online changing world post-Covid19 and element towards building meetings often limit the collective make sure that the stories their company culture, but due to the voice. This is where online employees tell about the business current virtual world, many of workshops rather than formal are relevant to today’s these values are becoming lost as meetings should be promoted to marketplace and revisited the workforce gets used to help encourage creativity. regularly as we adapt. working remotely. Companies are now having to adapt and take their Strong brands are built on For more information on company culture from a physical emotions and stories. The collaboration and many other interaction to an online story. coronavirus pandemic has given business topics visit: us all time to think and reflect. As www.dmlovatt.co.uk or contact We’ve all experienced somewhat companies start to get back to David Lovatt, Creative Director of difficult online meetings, where work, those values may have David Lovatt Design Studio on technology decides as to whether altered. Priorities have changed 01743 884972 07584 257050 we appear articulate or not. As the from what they were a few months david@dmlovatt.co.uk analyse design enhance With over 25 years’ experience providing creative and innovative Marketing, Graphic & Web Design services, we not only understand your business, we deliver imaginative solutions that consistently meet your requirements. • Corporate & Brand Identity • Literature & Point-of-Sale • Packaging • Mailshots & Website Design • Photography • Advertising • Marketing & Consultancy • Project Management www.dmlovatt.co.uk
18 Is it time to throw away your crystal ball? All businesses are having to Marketing departments and dramatically adapt to survive in business owners should, but the Covid-19 world. Changes often do not, look closely at are hard to implement, manage customer needs, trends, and and finance. The pace at which habits. Maybe they do the odd we see behavioural change is exit survey or online poll, but alarming. Even those with a do they really understand and crystal ball would struggle to use the information they gather say what business and public to drive the company strategy spending habits will be in 12-18 and marketing? How do they and not just pay unhelpful lip months-time. Like the British ensure the gathering process is service. weather, what the forecast says fit for purpose? Market Knowing the now and the ever- and what the weather does is Research is a specialism, not changing direction of travel is often quite different, making just part of a marketing about the only method we have forecasts unreliable. department brief. to evolve our businesses in this How can businesses evolve to Poorly gathered data, world of speculation and meet these uncertainties? inexperienced questions and constant change. So, throw out Measuring sentiment is an mis-reading the facts will the crystal ball and concentrate excellent way to understand contribute to further issues. It on the now to help understand the now vs. the past which will is vital that companies gather your next steps. indicate a direction of travel, quality customer feedback on a Rosie Beswick – Managing changes in habits and what regular basis, looking back as Consultant, Rosie Consulting factors the customers see as well as forwards. It is important key at each stage of to ensure that if done in house, progression. those clients speak truthfully Helping companies to stand out from the crowd Think IT, think pc net Providing specialist marketing, market research Competitive Advantage Facts | Strategic Marketing Professional, friendly, and consultancy services Insights customer-focused to businesses across Specialist Market Research the UK, US and Europe Consultancy Call 01743 290588 Projects | Systems | Support for a FREE audit www.pcnetsolutions.co.uk “Assumptions are made and most assumptions are wrong” ALBERT EINSTEIN www.rosieconsulting.com
19 Our People, Your Team Legal services including: Contact us: • Property & Planning 01743280280 • Disputes Find us: • Business Law Chapter House North, • Employment Law Abbey Lawn, • Family Abbey Foregate, • Personal Injury Shrewsbury, • Wills SY2 5DE • Clinical Negligence Pleased to support • Motoring & Crime Shrewsbury • Agriculture BusinessChamber info@lblaw.co.uk www.lblaw.co.uk Shrewsbury • Bromyard • Hereford • Ludlow • Oswestry • Telford
20 Sabrina Boat Tours in full swing: As we move towards October and considered one of the most haunted Our ghost tour prices halloween, Sabrina Boat once regions in the UK. Adult: £10.00 against are embarking on Ghost Children (5+ yrs): £5.00 Cruises down the River Severn. For a unique experience and a fun Concessions: £8 Throughout October, Shrewsbury's natured event for all of the family, Family (2 adults, 2 children): £25.00 Ghost Cruise sets sail down the why not try a ghost tour with a * Over 60’s, carers, students River Severn showing you our difference ancient town from a new Don't miss out on our spooktacular perspective. This was a place which You don't need to stand out in the ghost tours in October endured centuries of bloody wars, cold to be frightened out of your Because we only run our ghost tours treachery and cold-blooded murder. wits. Instead we take you on an in October, there are seriously From the early settler days where atmospheric journey down the River limited spaces available. We urge marauding Welshmen would attack Severn where your guide will thrill anyone wanting to embark on this the town leaving nothing but death you with the spooky tales and unique insight into the darker side of and destruction in their wake, stories of a bygone Shrewsbury. A Shrewsbury to book now to avoid through to the dark days of the time where mere men would fear disappointment. Some dates have English civil war and to the walking the streets at night, afraid of already sold out. lawlessness that followed. You will what dangers loomed beyond the not be surprised to learn that glow of dimly lit lamps as they flicker Shrewsbury is to this day in the wind. Get involved in these fun filled events: On Friday October 2nd we invite you to On Saturday October 3rd we invite you On Saturday October 17th we invite you bring your polaroid and dust off your to join us for our Queen tribute night to join us for a story of deception, greed shell suit and get ready to board with plenty of 70s bangers long into the and secrecy on a wonderful riverboat Sabrina back to the 90's. night, as well as a fully stocked bar & a cruise. Meet the captain as he takes one-pot meal you on an evening cruise of mystery on We will have 90s music long into the the River Severn. Who is responsible night, as well as a fully stocked bar and Tickets are £15 each, the cruise will for the death of Susan? Is there more to a one-pot meal depart at 7:30 and last three hours after the guests on the boat than meets the which point we will tie the boat up and eye. Tickets are £15 each, the cruise will continue the party till midnight! depart at 7:30 and last three hours after By piecing together the information, will which point we will tie the boat up and Return to the 70s for an evening, fancy you be our brightest star on the boat continue the party till midnight! dress is encouraged! and win the exclusive prize. fancy dress is encouraged! Visit our website for more information.
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